# Best Location-Based Marketing Software - Page 2

## How Many Location-Based Marketing Software Products Does G2 Track?

**Total Products under this Category:** 69

### Category Stats (Aug 2026)

- **Average Rating:** 4.35/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Purple (+1.95%) - Among all products in this category, Purple recorded the largest rating increase compared to last month

_Last updated: August 07, 2026_

## How Does G2 Rank Location-Based Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 2,500+ Authentic Reviews
- 69+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Location-Based Marketing Software
 ![G2 Grid® for Location-Based Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/location-based-marketing/grids.png?focus%5B%5D=156591&focus%5B%5D=68287&focus%5B%5D=3571&focus%5B%5D=20375&focus%5B%5D=71241&focus%5B%5D=25947&focus%5B%5D=104479&focus%5B%5D=71240)

Highlighted products: SingleInterface, Validity Engage, SAP Engagement Cloud (formerly SAP Emarsys), Purple, Cisco Hyperlocation, Optimove (formely Kumulos), Radar, and Cisco Spaces.

Underlying data: [Grid® JSON](https://www.g2.com/categories/location-based-marketing/grids.json?focus%5B%5D=singleinterface&focus%5B%5D=validity-engage&focus%5B%5D=sap-engagement-cloud-formerly-sap-emarsys&focus%5B%5D=purple&focus%5B%5D=cisco-hyperlocation&focus%5B%5D=optimove-formely-kumulos&focus%5B%5D=radar-labs-inc-radar&focus%5B%5D=cisco-spaces)

**Sponsored**

### Stannp.com

Send personalized postcards, letters, and self-mailers to customers globally with production centres in US, Canada and Europe. Trigger automatically by your CRM, by customer behavior, or sent as one-off campaigns. We make direct mail as easy to manage as email and equally powerful. Replicate your email strategies with Direct Mail like: \* Recovering abandoned carts with personalized postcards \* Winning back churned customers with targeted offers \* Triggering transactional notifications and renewal reminders automatically \* Running seasonal campaigns to specific customer segments \* Complementing email and paid ads with a physical touchpoint that cuts through Built To Fit Your Existing Stack: Stannp.com integrates with HubSpot, Klaviyo, Zapier, and Make, so you can trigger direct mail from the tools you already use, without rebuilding your workflows. For teams who want full control, a powerful REST API enables custom automations and high-volume programmatic sending. Trusted, Secure and Compliant: Stannp.com is ISO 27001 certified, HIPAA compliant, and ICO registered, making it a reliable choice for businesses handling sensitive customer data across regulated industries including healthcare and financial services. US mailings are processed through a USPS CASS-certified platform; UK mailings as a Royal Mail approved provider. Both ensure address accuracy and maximum deliverability. Simple Enough For Marketers Powerful Enough For Developers: Whether you're uploading a list and sending your first campaign in minutes, or building automated multi-step journeys through the API, Stannp.com scales to how your team works. Live mail tracking, campaign reporting, and ROI measurement are built in from day one. Trusted by over 85,000 businesses across the US, UK, and Canada. Over 1 billion items sent since 2014.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1455&secure%5Bchosen_at%5D=2026-08-14T13%3A35%3A32Z&secure%5Bdisplayable_resource_id%5D=1455&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1455&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=49450&secure%5Bresource_id%5D=1455&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flocation-based-marketing%3FhsCtaTracking%3Dd6f21546-022a-4b6f-a3a3-6394fa98fd5c%257Ce80d7229-6c12-4afa-8d53-637ddf5dc999%26page%3D2&secure%5Btoken%5D=4a2abb17b541903dbce69ff66920611f7a4fc3180cd03073abfc5aefe40198b5&secure%5Burl%5D=https%3A%2F%2Fwww.Stannp.com%2Fus%3Fsource%3DG2&secure%5Burl_type%5D=custom_url)

### [Adentro](https://www.g2.com/products/adentro/reviews)

Adentro is the only visit-based marketing platform that pairs with your in-store WiFi to drive real guest visits AND proves it. Our technology helps you identify unknown customers, attract new ones, and measure their visit behavior. Our proprietary Walk-Through Rate™ combined with enriched customer profiles simplifies how you drive and measure revenue impact at your locations. Are you investing in digital advertising? Leverage our database of more than 53M consumers to target your campaigns towards locals visiting businesses like yours. Adentro helps you better understand your guests for more effective marketing and increased ROI.

**Average Rating:** 3.7/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate Adentro?

- **Integration:** 6.7/10 (Category avg: 8.0/10)
- **Geolocation:** 6.7/10 (Category avg: 8.6/10)
- **Quality of Support:** 6.7/10 (Category avg: 8.8/10)
- **Campaign Automation:** 5.0/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Adentro?

- **Seller:** [Adentro](https://www.g2.com/sellers/adentro)
- **Year Founded:** 2012
- **HQ Location:** San Francisco, CA
- **Twitter:** @AdentroMktg  
864 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9dba67f3b6a203b08b5974b8513fa345ffaae26e1f9b5400ad260a71bb63bc26&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3547494%2F&secure%5Burl_type%5D=linkedin_company_website)  
124 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 53% Medium, 47% Small

#### What Are Recent G2 Reviews of Adentro?

**["Close the loop on your marketing spend"](https://www.g2.com/survey_responses/adentro-review-5355567)**

**Rating:** 5.0/5.0 stars

_— Amy N._

[Read full review](https://www.g2.com/survey_responses/adentro-review-5355567)

**["Adentro has been a huge help in our restaurant operations!"](https://www.g2.com/survey_responses/adentro-review-5345102)**

**Rating:** 4.5/5.0 stars

_— Lauren G._

[Read full review](https://www.g2.com/survey_responses/adentro-review-5345102)

#### What Are G2 Users Discussing About Adentro?

- [What is Adentro used for?](https://www.g2.com/discussions/what-is-adentro-used-for)

### [GroundTruth Ads Manager](https://www.g2.com/products/groundtruth-ads-manager/reviews)

GroundTruth Ads Manager is an easy-to-use, self-serve omnichannel ad platform. Built on top of GroundTruth's MRC accredited location data suite, the platform helps you target and message your audiences to drive outcomes that matter: Boost brand awareness, drive online and. in-store visits, and increase sales to your business all through the click of a few buttons. Plus, you can serve these ads on mobile, desktop, or connected TV. • No IO contract required. • No minimum spend. • Real-time reporting on actual visits.

**Average Rating:** 3.9/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate GroundTruth Ads Manager?

- **Integration:** 5.8/10 (Category avg: 8.0/10)
- **Geolocation:** 9.2/10 (Category avg: 8.6/10)
- **Quality of Support:** 8.1/10 (Category avg: 8.8/10)
- **Campaign Automation:** 6.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind GroundTruth Ads Manager?

- **Seller:** [GroundTruth](https://www.g2.com/sellers/groundtruth)
- **Year Founded:** 2009
- **HQ Location:** New York, US
- **Twitter:** @groundtruthco  
3,535 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b7c6f08574a2592be4db365779535e8ac7b40c9704a391f6a606cda7d2f18234&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18109829&secure%5Burl_type%5D=linkedin_company_website)  
381 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 64% Medium, 36% Small

#### What Are Recent G2 Reviews of GroundTruth Ads Manager?

**["Cool!"](https://www.g2.com/survey_responses/groundtruth-ads-manager-review-8498165)**

**Rating:** 4.5/5.0 stars

_— James T._

[Read full review](https://www.g2.com/survey_responses/groundtruth-ads-manager-review-8498165)

**["A Saturated Digital Advertising Solution that is Self-Serve"](https://www.g2.com/survey_responses/groundtruth-ads-manager-review-8567352)**

**Rating:** 4.0/5.0 stars

_— Jeff M._

[Read full review](https://www.g2.com/survey_responses/groundtruth-ads-manager-review-8567352)

#### What Are G2 Users Discussing About GroundTruth Ads Manager?

- [What does ground truth company do?](https://www.g2.com/discussions/what-does-ground-truth-company-do)
- [What is xAd?](https://www.g2.com/discussions/what-is-xad)
- [Is SaaS a GroundTruth?](https://www.g2.com/discussions/is-saas-a-groundtruth)
- [What is GroundTruth ads manager?](https://www.g2.com/discussions/what-is-groundtruth-ads-manager)

### [NewGrove Periscope](https://www.g2.com/products/newgrove-periscope/reviews)

NewGrove uses analytical tools to provide location-based customer intelligence for marketing and strategic business decisions

**Average Rating:** 4.1/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate NewGrove Periscope?

- **Integration:** 8.9/10 (Category avg: 8.0/10)
- **Geolocation:** 7.5/10 (Category avg: 8.6/10)
- **Quality of Support:** 7.5/10 (Category avg: 8.8/10)
- **Campaign Automation:** 8.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind NewGrove Periscope?

- **Seller:** [NewGrove](https://www.g2.com/sellers/newgrove-8410b5de-a3d3-4988-921e-94ad2d10d754)
- **Year Founded:** 1992
- **HQ Location:** London, United Kingdom
- **Twitter:** @NewgroveInsight  
4,841 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9aee8ea612a5a5f9940a0e2564611f450c538e04095e3ab98882f2e405fdd759&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnewgrove%2F&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services
- **Company Size:** 73% Large, 18% Small

#### What Are Recent G2 Reviews of NewGrove Periscope?

**["NewGrove Periscope, Best in advance location Intelligence"](https://www.g2.com/survey_responses/newgrove-periscope-review-6983936)**

**Rating:** 4.5/5.0 stars

_— Arpit B._

[Read full review](https://www.g2.com/survey_responses/newgrove-periscope-review-6983936)

**["Give your business a new direction with help of Newgrove"](https://www.g2.com/survey_responses/newgrove-periscope-review-6745455)**

**Rating:** 4.5/5.0 stars

_— Jagadis P._

[Read full review](https://www.g2.com/survey_responses/newgrove-periscope-review-6745455)

#### What Are G2 Users Discussing About NewGrove Periscope?

- [What is NewGrove Periscope used for?](https://www.g2.com/discussions/what-is-newgrove-periscope-used-for)

### [Foursquare Attribution](https://www.g2.com/products/foursquare-attribution/reviews)

Foursquare Attribution is the most accurate omnichannel measurement solution for marketers, offering granular insights into how well your campaigns are driving in-store visits and purchases. Directly tie ad spend to real-world outcomes, like incremental visits and sales lift, across 550+ partner networks and nearly every channel and screen including digital, mobile, TV, CTV, OOH, Audio, and more. Access all of your reports in one unified UI for quick insights that enable you to optimize campaigns in-flight, avoid wasted ad spend, and drive ROI.

**Average Rating:** 4.8/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate Foursquare Attribution?

- **Quality of Support:** 8.7/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Foursquare Attribution?

- **Seller:** [Foursquare](https://www.g2.com/sellers/foursquare)
- **Year Founded:** 2009
- **HQ Location:** New York, NY
- **Twitter:** @foursquare  
22,906 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd3bbf8a2842c928300510d8a513b13f881fc04620c4ddc3684d90591df07b35&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffoursquare&secure%5Burl_type%5D=linkedin_company_website)  
523 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 70% Small, 30% Medium

#### What Are Recent G2 Reviews of Foursquare Attribution?

**["Best Mobile Location Audience Builder"](https://www.g2.com/survey_responses/foursquare-attribution-review-5315130)**

**Rating:** 5.0/5.0 stars

_— Joe K._

[Read full review](https://www.g2.com/survey_responses/foursquare-attribution-review-5315130)

**["Foursquare Review"](https://www.g2.com/survey_responses/foursquare-attribution-review-9036008)**

**Rating:** 5.0/5.0 stars

_— Mecha S._

[Read full review](https://www.g2.com/survey_responses/foursquare-attribution-review-9036008)

#### What Are G2 Users Discussing About Foursquare Attribution?

- [What is Foursquare Attribution used for?](https://www.g2.com/discussions/what-is-foursquare-attribution-used-for)

### [Bluedot](https://www.g2.com/products/bluedot/reviews)

Location delivers relevancy and intent. Bluedot empowers companies (via their mobile app) to take advantage of real-world insights and uncover the right moments to message customers on their preferred channels. Bluedot’s mobile location technology enables brands and enterprises to delight customers - at scale. We deliver 20x location precision over other solutions. No hardware required.  Know where you’re customers have been, where they frequent and anticipate how best to engage them. 1:1 insights delivered. Companies gain context from Bluedot’s location data. Pair your digital customer profiles with physical behavior for a true 360-degree view down to the individual level. Learn why top enterprises, such as Dunkin', Salesforce, Oracle, McDonald’s, KFC, Cox Automotive, and Transurban partner with Bluedot for their location-based needs.

**Average Rating:** 4.7/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Bluedot?

- **Integration:** 9.7/10 (Category avg: 8.0/10)
- **Geolocation:** 9.7/10 (Category avg: 8.6/10)
- **Quality of Support:** 9.4/10 (Category avg: 8.8/10)
- **Campaign Automation:** 9.2/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Bluedot?

- **Seller:** [Bluedot Innovation](https://www.g2.com/sellers/bluedot-innovation)
- **Year Founded:** 2017
- **HQ Location:** San Francisco, California
- **Twitter:** @BluedotInnovate  
1,460 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e20f07ca177c6924aa8b962528fae0bc46fbe6fcdc539dfff3423fe2301cbc92&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3081276&secure%5Burl_type%5D=linkedin_company_website)  
35 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Pharmaceuticals
- **Company Size:** 50% Large, 50% Small

#### What Are Recent G2 Reviews of Bluedot?

**["Great service and ease of usage."](https://www.g2.com/survey_responses/bluedot-review-8286578)**

**Rating:** 5.0/5.0 stars

_— Shreya R._

[Read full review](https://www.g2.com/survey_responses/bluedot-review-8286578)

**[""Bluedot: The Future of Connected Exploration""](https://www.g2.com/survey_responses/bluedot-review-8210394)**

**Rating:** 4.5/5.0 stars

_— Siddharth P._

[Read full review](https://www.g2.com/survey_responses/bluedot-review-8210394)

#### What Are G2 Users Discussing About Bluedot?

- [What is Bluedot used for?](https://www.g2.com/discussions/what-is-bluedot-used-for)

### [Geotoko](https://www.g2.com/products/geotoko/reviews)

A Simple yet Powerful Platform to run Location based Contests and Sweepstakes

**Average Rating:** 3.7/5.0

**Total Reviews:** 7

#### How Do G2 Users Rate Geotoko?

- **Integration:** 9.3/10 (Category avg: 8.0/10)
- **Geolocation:** 8.7/10 (Category avg: 8.6/10)
- **Quality of Support:** 9.0/10 (Category avg: 8.8/10)
- **Campaign Automation:** 9.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Geotoko?

- **Seller:** [Geotoko](https://www.g2.com/sellers/geotoko-805d4cc7-8c13-4f6c-a3cb-caf12b75096b)
- **HQ Location:** N/A
- **Twitter:** @GEOTOKO1  
568 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 71% Small, 29% Large

#### What Do G2 Reviewers Say About Geotoko?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **business growth potential** of Geotoko, effectively leveraging real-time location-based promotions for success.
- Users value the **data analysis** capabilities of Geotoko, enabling effective real-time location-based promotions.
- Users value the **real-time data analytics** of Geotoko, which enhance location-based marketing strategies effectively.
- Users appreciate the **real-time location-based promotion** capabilities of Geotoko, enhancing their marketing strategies effectively.
- Users value the **powerful location targeting** feature of Geotoko for effectively running location-based contests.

#### What Are Recent G2 Reviews of Geotoko?

**["Overview on Geotoko Tool"](https://www.g2.com/survey_responses/geotoko-review-7154161)**

**Rating:** 4.5/5.0 stars

_— Umesh K._

[Read full review](https://www.g2.com/survey_responses/geotoko-review-7154161)

**["Geotoko"](https://www.g2.com/survey_responses/geotoko-review-9967621)**

**Rating:** 4.0/5.0 stars

_— Raghav A._

[Read full review](https://www.g2.com/survey_responses/geotoko-review-9967621)

### [Linkyfi](https://www.g2.com/products/linkyfi/reviews)

Linkyfi is a public WiFi access management system. Built to offer captive portal functionality, secure internet access, customer insights, and targeted marketing capabilities, it’s the only WiFi marketing solution you need to understand your customers.

**Average Rating:** 4.4/5.0

**Total Reviews:** 19

#### How Do G2 Users Rate Linkyfi?

- **Integration:** 8.7/10 (Category avg: 8.0/10)
- **Geolocation:** 8.3/10 (Category avg: 8.6/10)
- **Quality of Support:** 8.7/10 (Category avg: 8.8/10)
- **Campaign Automation:** 8.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Linkyfi?

- **Seller:** [AVSystem](https://www.g2.com/sellers/avsystem)
- **Year Founded:** 2006
- **HQ Location:** Kraków, PL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2279160ad9e23f208f088253f0cd29dbb026e2aca27329f73c19bbd40a222d22&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Favsystem%2Fabout%2F&secure%5Burl_type%5D=linkedin_company_website)  
207 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 63% Small, 32% Medium

#### What Are Recent G2 Reviews of Linkyfi?

**["Quality over quantity not just simple but complex"](https://www.g2.com/survey_responses/linkyfi-review-8735373)**

**Rating:** 5.0/5.0 stars

_— Saif Ali P._

[Read full review](https://www.g2.com/survey_responses/linkyfi-review-8735373)

**["Amazingness"](https://www.g2.com/survey_responses/linkyfi-review-8734461)**

**Rating:** 5.0/5.0 stars

_— Lindyl L._

[Read full review](https://www.g2.com/survey_responses/linkyfi-review-8734461)

### [Mist](https://www.g2.com/products/mist/reviews)

Mist is pioneering the new wireless network. The first AI-driven WLAN makes Wi-Fi predictable, reliable, and measurable while delivering amazing indoor location experiences.

**Average Rating:** 4.1/5.0

**Total Reviews:** 7

#### How Do G2 Users Rate Mist?

- **Integration:** 10.0/10 (Category avg: 8.0/10)
- **Geolocation:** 9.4/10 (Category avg: 8.6/10)
- **Quality of Support:** 7.4/10 (Category avg: 8.8/10)
- **Campaign Automation:** 8.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Mist?

- **Seller:** [Juniper Networks](https://www.g2.com/sellers/juniper-networks)
- **Year Founded:** 1996
- **HQ Location:** Sunnyvale, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b746e0c31e0b49d81546e31b9147aa3045af0163dfb7c64e6672be03f7b3eb2a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2240%2F&secure%5Burl_type%5D=linkedin_company_website)  
9,156 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 43% Small, 29% Large

#### What Do G2 Reviewers Say About Mist?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **non-bricking APs** of Mist, valuing the continued functionality without a renewed subscription.

#### What Are Recent G2 Reviews of Mist?

**["MIST Access Point By Juniper"](https://www.g2.com/survey_responses/mist-review-10405425)**

**Rating:** 5.0/5.0 stars

_— Shekhar H._

[Read full review](https://www.g2.com/survey_responses/mist-review-10405425)

**["Good Enterprise Wireless solution undergoing transition with HPe acquisition of Juniper"](https://www.g2.com/survey_responses/mist-review-10395621)**

**Rating:** 4.0/5.0 stars

_— Verified User in Oil & Energy_

[Read full review](https://www.g2.com/survey_responses/mist-review-10395621)

#### What Are G2 Users Discussing About Mist?

- [What is mist in cyber security?](https://www.g2.com/discussions/what-is-mist-in-cyber-security) - 1 comment
- [What does Juniper Mist do?](https://www.g2.com/discussions/what-does-juniper-mist-do)
- [What is mist platform?](https://www.g2.com/discussions/what-is-mist-platform)

### [Gimbal by Infillion](https://www.g2.com/products/gimbal-by-infillion/reviews)

Gimbal is a location intelligence platform that enables Brand Marketers to engage with Mobile App Users based on their physical-world location and behaviors. The data collected by the Gimbal SDK also empowers brands to track store/venue foot traffic and mine for actionable real-world insights. Gimbal Manager is a comprehensive cloud UI where Brands can manage their own Point-of-Interest (POI) database – including owned-and-operated and competitor locations – and access Place Visit analytics. Gimbal’s best-in-class mobile place detection capabilities empower brands to deploy location-aware solutions across Marketing, App Experience, and In-Store Operations use cases.

**Average Rating:** 3.8/5.0

**Total Reviews:** 7

#### How Do G2 Users Rate Gimbal by Infillion?

- **Integration:** 9.2/10 (Category avg: 8.0/10)
- **Geolocation:** 9.2/10 (Category avg: 8.6/10)
- **Quality of Support:** 7.8/10 (Category avg: 8.8/10)
- **Campaign Automation:** 7.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Gimbal by Infillion?

- **Seller:** [Infillion](https://www.g2.com/sellers/infillion)
- **Year Founded:** 2008
- **HQ Location:** New York, US
- **Twitter:** @infilliontech  
300 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e4d78aa8e530521e677595798571a57b379f0fb74de7b006e83ef66844b48929&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finfilliontech%2F&secure%5Burl_type%5D=linkedin_company_website)  
186 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 57% Medium, 29% Large

#### What Are Recent G2 Reviews of Gimbal by Infillion?

**["GREAT."](https://www.g2.com/survey_responses/gimbal-by-infillion-review-8896388)**

**Rating:** 4.0/5.0 stars

_— Zoe T._

[Read full review](https://www.g2.com/survey_responses/gimbal-by-infillion-review-8896388)

**["Essential tool for mobile marketing strategy"](https://www.g2.com/survey_responses/gimbal-by-infillion-review-7794053)**

**Rating:** 4.0/5.0 stars

_— MANISH P._

[Read full review](https://www.g2.com/survey_responses/gimbal-by-infillion-review-7794053)

#### What Are G2 Users Discussing About Gimbal by Infillion?

- [What is Gimbal used for?](https://www.g2.com/discussions/gimbal-what-is-gimbal-used-for)
- [What is Gimbal used for?](https://www.g2.com/discussions/what-is-gimbal-used-for)

### [Woosmap](https://www.g2.com/products/woosmap/reviews)

When location is part of your product, the data behind it needs to be accurate, secure, and yours. Woosmap gives product teams and developers the APIs to make that happen: address autocomplete, verification and validation, forward and reverse geocoding, store locator and proximity search, distance and travel time, interactive maps, and locality lookup. These power the moments that matter, from address entry at checkout to delivery routing to store discovery. When location works, conversion improves, costs drop, and customers trust the experience. Why teams choose Woosmap ∙ Accuracy at scale. Enterprise-grade data across 240+ countries. Structured, deliverable results that hold up at volume. ∙ Your data stays yours. Never used for advertising, model training, or other products. GDPR compliant, EU-hosted, full data residency control. ∙ Predictable cost. Around half the cost of comparable providers. Transparent pricing, no minimum commitments, no surprise rate changes. ∙ No lock-in. Modular infrastructure you adopt at your own pace. Replace services, run hybrid, or move away if you need to. ∙ Real support. Direct access to the engineering team. No ticket queues, no chatbots. A number to call when something breaks before launch. Used across retail, eCommerce, marketplaces, logistics, and mobility. Customers include Yespark, Carrefour, Decathlon, Leroy Merlin, Holland & Barrett, B&Q, Getaround, Sephora, and Lacoste.

**Average Rating:** 4.3/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Woosmap?

- **Integration:** 8.3/10 (Category avg: 8.0/10)
- **Geolocation:** 8.3/10 (Category avg: 8.6/10)
- **Quality of Support:** 9.2/10 (Category avg: 8.8/10)
- **Campaign Automation:** 6.7/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Woosmap?

- **Seller:** [Woosmap](https://www.g2.com/sellers/woosmap)
- **Company Website:** www.woosmap.com
- **Year Founded:** 2018
- **HQ Location:** Montpellier, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=113ec418bd067beb13f7ea5d11451e6a7b8c4d85816726ee18c44dd2192ffaf6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwoosmap%2F&secure%5Burl_type%5D=linkedin_company_website)  
35 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 55% Medium, 27% Large

#### What Are Recent G2 Reviews of Woosmap?

**["Very Unique Platform for getting APIs"](https://www.g2.com/survey_responses/woosmap-review-7582603)**

**Rating:** 4.5/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/woosmap-review-7582603)

**["Awesome indoor location based SDK"](https://www.g2.com/survey_responses/woosmap-review-8199436)**

**Rating:** 5.0/5.0 stars

_— Suraj S._

[Read full review](https://www.g2.com/survey_responses/woosmap-review-8199436)

#### What Are G2 Users Discussing About Woosmap?

- [What is Woosmap used for?](https://www.g2.com/discussions/what-is-woosmap-used-for)

### [Adcleek](https://www.g2.com/products/adcleek/reviews)

adcleek is an independent online trading company Based in Paris and oriented towards the European market, adcleek specializes in techniques for optimizing communication campaigns on the internet. adcleek offers, in particular to the advertising market, the management and optimization of communication campaigns on marketplaces and purchasing in real time.

**Average Rating:** 4.2/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate Adcleek?

- **Integration:** 6.1/10 (Category avg: 8.0/10)
- **Geolocation:** 7.2/10 (Category avg: 8.6/10)
- **Quality of Support:** 8.8/10 (Category avg: 8.8/10)
- **Campaign Automation:** 7.2/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Adcleek?

- **Seller:** [Adcleek](https://www.g2.com/sellers/adcleek)
- **Year Founded:** 2011
- **HQ Location:** Neuilly-sur-Seine, FR
- **Twitter:** @adcleek  
986 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=150feb213d92cd446e6d044afe8ce6184a017b39072d677b66d6a6392a0870a4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadcleek%2F&secure%5Burl_type%5D=linkedin_company_website)  
28 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 40% Medium, 40% Small

#### What Do G2 Reviewers Say About Adcleek?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Adcleek to be **user-friendly** , appreciating its clear instructions and customization options for enhanced productivity.
- Users emphasize the **significant business growth** potential offered by Adcleek through its easy-to-use design.
- Users praise Adcleek for its **responsiveness and commitment** to ensuring successful campaign management and support.
- Users enjoy the **customization options** offered by Adcleek, making it user-friendly and adaptable to their needs.
- Users appreciate the **robust data analytics features** of Adcleek, enhancing management and analysis with user-friendly customization.

##### Cons

- Users find the **reporting inadequate** , lacking clarity and insights that are essential for effective decision-making.
- Users experience **integration issues** with Adcleek, especially with Microsoft BI, causing workflow disruptions.
- Users face **slow performance** issues with Adcleek, causing workflow disruptions and integration challenges with other platforms.

#### What Are Recent G2 Reviews of Adcleek?

**["Adcleek software review: a tool with promising streamlined data analysis"](https://www.g2.com/survey_responses/adcleek-review-10415604)**

**Rating:** 4.0/5.0 stars

_— Verified User in Health, Wellness and Fitness_

[Read full review](https://www.g2.com/survey_responses/adcleek-review-10415604)

**["Review for Adcleek"](https://www.g2.com/survey_responses/adcleek-review-10405441)**

**Rating:** 4.0/5.0 stars

_— Verified User in Retail_

[Read full review](https://www.g2.com/survey_responses/adcleek-review-10405441)

#### What Are G2 Users Discussing About Adcleek?

- [What is Adcleek used for?](https://www.g2.com/discussions/what-is-adcleek-used-for)

### [Aruba Location-powered applications](https://www.g2.com/products/aruba-location-powered-applications/reviews)

Engage with users in new ways by getting more value from mobile devices via location-powered apps. Aruba leads the way with indoor turn-by-turn directions, proximity-based notifications, and asset tracking.

**Average Rating:** 4.0/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Aruba Location-powered applications?

- **Integration:** 5.0/10 (Category avg: 8.0/10)
- **Geolocation:** 7.8/10 (Category avg: 8.6/10)
- **Quality of Support:** 8.2/10 (Category avg: 8.8/10)
- **Campaign Automation:** 6.1/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Aruba Location-powered applications?

- **Seller:** [Aruba, a Hewlett Packard Enterprise company](https://www.g2.com/sellers/aruba-a-hewlett-packard-enterprise-company)
- **HQ Location:** Santa Clara, California
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8f5f2f296e2cd7162f15242cee9205a9c1501a092fd8512bfb3a17abc8b73ba7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Faruba-a-hewlett-packard-enterprise-company%2F&secure%5Burl_type%5D=linkedin_company_website)  
4,912 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 45% Medium, 27% Large

#### What Are Recent G2 Reviews of Aruba Location-powered applications?

**["Aruba the game changer"](https://www.g2.com/survey_responses/aruba-location-powered-applications-review-5386270)**

**Rating:** 4.5/5.0 stars

_— Verified User in Information Services_

[Read full review](https://www.g2.com/survey_responses/aruba-location-powered-applications-review-5386270)

**["Aruba Platform helps with the New Hybrid ways"](https://www.g2.com/survey_responses/aruba-location-powered-applications-review-4977243)**

**Rating:** 5.0/5.0 stars

_— Misty G._

[Read full review](https://www.g2.com/survey_responses/aruba-location-powered-applications-review-4977243)

#### What Are G2 Users Discussing About Aruba Location-powered applications?

- [What is Aruba Location-powered applications used for?](https://www.g2.com/discussions/what-is-aruba-location-powered-applications-used-for)

### [Azira (formely Teemo)](https://www.g2.com/products/azira-formely-teemo/reviews)

Our Audience Segmentation Platform helps advertisers and publishers increase advertising revenues. By leveraging big data and machine learning technologies, we help advertisers get a higher ROI from their digital advertising campaigns, by using ground-b...

**Average Rating:** 4.1/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate Azira (formely Teemo)?

- **Quality of Support:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Azira (formely Teemo)?

- **Seller:** [DataBerries](https://www.g2.com/sellers/databerries)
- **Year Founded:** 2012
- **HQ Location:** Pasadena, California, United States
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cded7d57829fb6fb9034b98f7ac4a991b7f2c19ff3da08cc2b620bb163e6beaf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fazira-llc%2F&secure%5Burl_type%5D=linkedin_company_website)  
440 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 80% Small, 20% Medium

#### What Do G2 Reviewers Say About Azira (formely Teemo)?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **efficiency** of Azira, finding it greatly enhances ad campaign management and tracking effectiveness.
- Users love the **advanced advertising features** of Azira, which simplify campaign management and optimize targeting effectively.
- Users appreciate the **enhanced audience reach** of Azira, enabling effective campaign management and targeted advertising.
- Users appreciate the **simplified campaign management** of Azira, enhancing tracking and targeting for effective advertising.
- Users appreciate the **effective decision-making capabilities** of Azira, simplifying campaign management and enhancing reaching target groups.

##### Cons

- Users believe the **price is too high** for Teemo, suggesting it could provide better value at a lower cost.
- Users note that Azira's **slow loading** during data collection is temporary, not impacting the results' quality.
- Users find Azira's **slow performance** when handling large data sets to be a temporary inconvenience.

#### What Are Recent G2 Reviews of Azira (formely Teemo)?

**["It helped us focus on what was driving our marketing goals."](https://www.g2.com/survey_responses/azira-formely-teemo-review-10542740)**

**Rating:** 5.0/5.0 stars

_— Tanya L._

[Read full review](https://www.g2.com/survey_responses/azira-formely-teemo-review-10542740)

**["Flawless experience"](https://www.g2.com/survey_responses/azira-formely-teemo-review-10421129)**

**Rating:** 5.0/5.0 stars

_— Akash A._

[Read full review](https://www.g2.com/survey_responses/azira-formely-teemo-review-10421129)

#### What Are G2 Users Discussing About Azira (formely Teemo)?

- [What is Teemo used for?](https://www.g2.com/discussions/what-is-teemo-used-for)

### [Bubbl](https://www.g2.com/products/bubbl/reviews)

Bubbl lets you send push notifications to your app users the moment they arrive at, or leave, a specific location. Draw a boundary around a store, a venue, or an airport, and when someone crosses it, your message fires automatically. It plugs into any existing iOS or Android app in about 30 minutes, with no rebuild required. Set up geo marketing campaigns from a single dashboard, without needing to open a ticket. We work with brands in retail, events, travel and hospitality. Anywhere the right message at the right moment makes a difference.

**Average Rating:** 4.3/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate Bubbl?

- **Integration:** 5.0/10 (Category avg: 8.0/10)
- **Geolocation:** 6.7/10 (Category avg: 8.6/10)
- **Quality of Support:** 6.7/10 (Category avg: 8.8/10)
- **Campaign Automation:** 8.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Bubbl?

- **Seller:** [Bubbl](https://www.g2.com/sellers/bubbl)
- **Year Founded:** 2015
- **HQ Location:** London, GB
- **Twitter:** @Bubbl  
433 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=835fa92bec586b8b3041c2a6b4cc417c2273316a9fff3d723521b57ac2431c8a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbubbl-ltd&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Are Recent G2 Reviews of Bubbl?

**["Real world explorer"](https://www.g2.com/survey_responses/bubbl-review-10406097)**

**Rating:** 5.0/5.0 stars

_— Soundararajan A._

[Read full review](https://www.g2.com/survey_responses/bubbl-review-10406097)

**["My experience with Bubbl"](https://www.g2.com/survey_responses/bubbl-review-8520517)**

**Rating:** 4.5/5.0 stars

_— Meetali K._

[Read full review](https://www.g2.com/survey_responses/bubbl-review-8520517)

#### What Are G2 Users Discussing About Bubbl?

- [What is Bubbl used for?](https://www.g2.com/discussions/what-is-bubbl-used-for)

### [Proxi.cloud](https://www.g2.com/products/proxi-cloud/reviews)

Proxi.cloud Mobile Platform enables user segmentation and analysis of users behaviour both in online and offline world, using Geofencing, Wi-Fi and Beacons. Our platform allows to monitor consumers' footfall and real-world traffic for any location - whether it's a stand-alone building or a POS placed in the shopping centre. Robust and reliable push notifications engine will allow you to activate users with real-time and planned context-based push communication.

**Average Rating:** 4.3/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate Proxi.cloud?

- **Integration:** 5.8/10 (Category avg: 8.0/10)
- **Geolocation:** 8.3/10 (Category avg: 8.6/10)
- **Quality of Support:** 9.4/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Proxi.cloud?

- **Seller:** [Proxi.cloud](https://www.g2.com/sellers/proxi-cloud)
- **Year Founded:** 2015
- **HQ Location:** Poznań, PL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0752bc8e329aa0b3f483b0f238728b81eaf26021ed96debffb3436d614db769f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fproxi.cloud%2F&secure%5Burl_type%5D=linkedin_company_website)  
21 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 60% Small, 20% Medium

#### What Are Recent G2 Reviews of Proxi.cloud?

**["Good geofencing and analysis tool"](https://www.g2.com/survey_responses/proxi-cloud-review-9080738)**

**Rating:** 4.0/5.0 stars

_— Akash D._

[Read full review](https://www.g2.com/survey_responses/proxi-cloud-review-9080738)

**["Great Data Collection Platform!"](https://www.g2.com/survey_responses/proxi-cloud-review-7888320)**

**Rating:** 4.0/5.0 stars

_— Prem K._

[Read full review](https://www.g2.com/survey_responses/proxi-cloud-review-7888320)

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[Quality Management Systems (QMS)](https://www.g2.com/categories/quality-management-qms)

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[Browse Location-Based Marketing Themes](/categories/location-based-marketing/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated December 3, 2024

Location-based marketing software, also known as proximity marketing software, enables businesses to send automated marketing messages to customers or prospects based on their geographic location and predefined target zones.

This type of software uses proximity beacons, Bluetooth low energy (BLE ) signals, Wi-Fi, and GPS-defined areas to identify when a customer or prospect is near a specific point of interest (POI). It then triggers the delivery of personalized, contextual marketing content to their mobile devices. With these tools, marketers can target the right customer, in the right place, at the right time, and encourage them to perform a desired action, such as visiting a store or making a purchase.

Location-based marketing software is typically used by businesses with brick-and-mortar locations, such as retail stores and restaurants. However, it can also be leveraged by larger organizations such as shopping malls, transport hubs, and event venues.

Marketers also use location-based marketing software to analyze the performance of a business’ proximity marketing campaigns, usually through tracking foot traffic or offering attribution features. Some [location intelligence software](https://www.g2.com/categories/location-intelligence) and [visitor behavior intelligence software](https://www.g2.com/categories/visitor-behavior-intelligence) offer location-based marketing tools to provide businesses with a holistic view of their location and visitor analytics.

Products in this category often identify users in geolocation by integrating with different technologies, such as [geofencing software](https://www.g2.com/categories/geofencing), Wi-Fi, and BLE beacons. As a result, location-based marketing software often integrates with or is provided as a feature of [guest Wi-Fi providers](https://www.g2.com/categories/guest-wi-fi-providers) and [mobile marketing software](https://www.g2.com/categories/mobile-marketing).

To qualify for inclusion in the Location-Based Marketing category, a product must:

- Provide tools to deliver real-time automated messages to users based on geolocation
- Identify prospects or customers within a specified geolocation through the use of geofencing, Wi-Fi, BLE beacons, or a similar geotargeting technology
- Analyze the performance of location-based marketing campaigns

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