# Best Influencer Marketing Platforms with Opt-In Network Capabilities

## How Many Influencer Marketing Platforms Products Does G2 Track?

**Total Products under this Category:** 398

### Category Stats (Aug 2026)

- **Average Rating:** 4.58/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** CreatorDB (+5.56%) - Among all products in this category, CreatorDB recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Influencer Marketing Platforms Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 19,600+ Authentic Reviews
- 398+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Influencer Marketing Platforms
 ![G2 Grid® for Influencer Marketing Platforms plotting products by satisfaction and market presence](https://www.g2.com/categories/influencer-marketing-platforms/grids.png?focus%5B%5D=19813&focus%5B%5D=101035&focus%5B%5D=21056&focus%5B%5D=130113&focus%5B%5D=28276&focus%5B%5D=61006&focus%5B%5D=97128&focus%5B%5D=1314707)

Highlighted products: impact.com, Sprout Social Influencer Marketing, Later Influence, Insense, Influential powered by Captiv8, PartnerStack, HypeAuditor, and Tracknow.

Underlying data: [Grid® JSON](https://www.g2.com/categories/influencer-marketing-platforms/grids.json?focus%5B%5D=impact-com&focus%5B%5D=sprout-social-influencer-marketing&focus%5B%5D=later-influence&focus%5B%5D=insense&focus%5B%5D=influential-powered-by-captiv8&focus%5B%5D=partnerstack&focus%5B%5D=hypeauditor&focus%5B%5D=tracknow-ltd-tracknow)

**Sponsored**

### Meltwater

Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter decisions, stronger performance and sustainable growth. By analyzing nearly 1 billion pieces of content each day and transforming them into vital insights, Meltwater unlocks the competitive edge needed to drive results. With 27,000 customers, 50 offices across six continents and 2,200 employees, Meltwater is the industry partner of choice for global brands making an impact. We activate the power of data so businesses can make smarter, faster decisions. With the most robust dataset across media, social, consumer trends – and now insights into how large language models (LLMs) shape brand visibility – we give companies a complete view of the conversations, behaviors, and signals influencing their markets. Our powerful AI turns this breadth of data into actionable insights, empowering teams across PR, communications and marketing to confidently drive strategy. -- Mira Studio (AI-Powered Media, Market, and Brand Intelligence Assistant) Key features - Natural language querying - Automated insights - Structured reports - Trend-spotting and explanations with suggested actions - Integrated throughout the full Meltwater Platform - Integrates with Copilot and Slack What is Mira Studio? Mira Studio is Meltwater’s conversational AI teammate for media, market, and brand intelligence. Mira Studio helps PR, comms, and marketing teams cut through complexity and reduce time spent on manual analysis, with prompt-driven reporting, briefing, simplified data exploration, and real-time answers. Who uses Mira Studio? Teams that need quick and shareable insights while reducing manual time spent digging through data. Mira Studio converts Meltwater data into summaries, visuals, and provides explanations through natural language interaction. Get to the why of what’s happening, not just the what. -- Media Intelligence for PR (Media Monitoring and Analysis Platform) Key capabilities - Monitor 6M different media sources - Unlimited search - Real-time alerts - Journalist identification - Competitive benchmarking - Unified, shareable reporting - Predictive analytics for mention forecasting - Brand-level sentiment What is Meltwater Media Intelligence? Meltwater’s media intelligence platform monitors and analyzes earned media coverage through tracking brand mentions and narratives across news, print, broadcast, podcasts, and social media. This enables faster response times to trends or feedback through real-time awareness of message penetration, emerging risks, and consumer sentiment. Who Uses Meltwater Media Intelligence? PR and comms teams use Meltwater Media Intelligence to strengthen PR strategies with accurate measurement of brand impact across media sources. With journalist outreach capabilities within a single platform, PR efforts are streamlined for better results. -- Social Listening and Analytics Key capabilities - Monitoring 200B+ social conversations - Analysis of 300M+ social profiles - Influencer identification - Shareable reporting across earned, owned, and paid social - Brand-level sentiment and predictive analytics for brand measurement and forecasting - AI agents for Boolean search creation and management - AI-powered insights summarize brand and topic narratives - Access to Meltwater API What is Meltwater Social Listening and Analytics? Meltwater social listening and analytics is an integrated platform providing monitoring and AI-powered analysis for billions of social conversations. Connect consumer insights to social strategy and marketing campaigns for a seamless approach to brand promotion, quicker crisis response, and powerful competitor insights without data caps. Who uses Meltwater Social Listening? Marketing and social teams in charge of consumer, competitor, and industry insights. -- Influencer Management (Klear – Influencer Relationship Management Platform) Key capabilities - Database of 30M+ global creator profiles - AI-driven influencer discovery and recommendations - Influencer vetting and brand safety analysis - AI-driven outreach and relationship management - Campaign management and creator collaboration tools - Performance benchmarking and ROI tracking - Competitive influencer intelligence What is our influencer management solution? Klear is Meltwater’s influencer discovery and influencer relationship management solution. Vet, manage, and measure influencers and campaigns at scale from within a single tool. AI-powered influencer recommendations improves targeting accuracy, providing better matches and influencing better ROI. Who uses our influencer management solution? Marketing, PR, and Influencer teams use Klear for implementing and scaling their influencer campaigns. Outreach, gifting, payment, analysis and reporting can all be managed through our platform. -- Enterprise and Professional Services Key capabilities - Analyst-led insights and reporting - Custom data configurations - Enterprise-grade support and delivery What is Meltwater Enterprise and Professional Services? Customized intelligence solutions and professional services from Meltwater experts supports large enterprises with advanced or bespoke requirements. This service provides complex data analysis and reporting that go beyond standard product workflows, and ensures fast and accurate delivery for high-stakes or large-scale intelligence needs.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=681&secure%5Bchosen_at%5D=2026-08-12T17%3A08%3A16Z&secure%5Bdisplayable_resource_id%5D=681&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=681&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=2814&secure%5Bresource_id%5D=681&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Finfluencer-marketing-platforms%2Ff%2Fopt-in-network%3Ffilters%255BInfluencer%2BSource%255D%255B%255D%3D521&secure%5Btoken%5D=55960e69d38ab8f26d5131b327681f79b47d033a363e4976e88bf3a49674c5f8&secure%5Burl%5D=https%3A%2F%2Fwww.meltwater.com%3Futm_source%3Dpaid-3rd-party%26utm_medium%3Dg2%26utm_campaign%3Dpaid-3rd-party-g2%26utm_content%3Ddemo-request&secure%5Burl_type%5D=custom_url)

### [Later Influence](https://www.g2.com/products/later-influence/reviews)

Later Influence is a software designed to help brands discover creators, plan campaigns, and measure influencer marketing performance with confidence. The software provides data-driven creator discovery, campaign management tools, and advanced influencer analytics by leveraging a decade of proprietary data including billions of social interactions and $2.4B+ in verified influencer-driven purchases. It automates campaign execution workflows and reduces guesswork by delivering pre-launch intelligence on which creators and strategies are most likely to perform. Later Influence addresses the challenge of identifying authentic, brand-aligned creators by combining AI-powered recommendations with expert guidance and audience alignment analysis. The software supports campaigns across Instagram, TikTok, YouTube, and other major social channels, serving enterprise brands such as Nike, Wayfair, Unilever, and Southwest Airlines.

**Average Rating:** 4.5/5.0

**Total Reviews:** 458

#### How Do G2 Users Rate Later Influence?

- **Social Commerce:** 7.9/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.2/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Later Influence?

- **Seller:** [Later](https://www.g2.com/sellers/later-be4d4c43-6bd8-437c-acbb-08e5b98f3c0d)
- **Company Website:** later.com
- **Year Founded:** 2014
- **HQ Location:** Boston, MA
- **Twitter:** @latermedia  
37,928 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9433f47bc11b517a610f32ca8decb49ccf3fc1525b86b5155064bc37571e0e0e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flatergram-me%2F&secure%5Burl_type%5D=linkedin_company_website)  
2,070 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Social Media Manager, Social Media Specialist
- **Top Industries:** Marketing and Advertising, Consumer Goods
- **Company Size:** 43% Small, 31% Medium

#### What Do G2 Reviewers Say About Later Influence?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **easy campaign management** of Later Influence, making collaboration and tracking smooth and efficient.
- Users value the **ease of use** of Later Influence, highlighting its simple setup and efficient management of campaigns.
- Users value the **excellent communication** from Later's team, appreciating their support and proactive approach throughout the campaign process.
- Users appreciate the **ease of managing campaigns** with Later Influence and value its extensive influencer network.
- Users appreciate the **exceptional support** from Later Influence, enabling smooth campaign execution and effective content management.

##### Cons

- Users often face **technical issues** with Later Influence, including a clunky inbox and difficulties with website access.
- Users express concerns over **creator issues** , including poor content quality and low engagement from influencers on Later Influence.
- Users find the **interface complicated** , requiring a learning curve which can make navigating campaigns tedious for newcomers.
- Users report **poor influencer outreach** , with many feeling ignored and campaigns often disregarded, leading to frustration.
- Users experience occasional **software glitches** that disrupt workflow and affect client dashboards, impacting overall usability.

#### What Are Recent G2 Reviews of Later Influence?

**["Later Makes Bulk Influencer Management Fast and Effortless"](https://www.g2.com/survey_responses/later-influence-review-12671315)**

**Rating:** 4.5/5.0 stars

_— Ziporah K._

[Read full review](https://www.g2.com/survey_responses/later-influence-review-12671315)

**["Awesome tool, Even better team"](https://www.g2.com/survey_responses/later-influence-review-8454241)**

**Rating:** 5.0/5.0 stars

_— Megan S._

[Read full review](https://www.g2.com/survey_responses/later-influence-review-8454241)

#### What Are G2 Users Discussing About Later Influence?

- [What is Mavrck used for?](https://www.g2.com/discussions/what-is-mavrck-used-for)

### [Insense](https://www.g2.com/products/insense/reviews)

Insense is a software designed to scale user-generated content production and influencer marketing operations for brands and agencies. The software provides access to a vetted marketplace of 75,500+ creators across 35+ countries by leveraging both a self-serve creator marketing platform and flexible managed services. It automates creator sourcing and content workflows and reduces the operational burden of managing UGC campaigns at scale. Insense addresses the challenge of finding reliable, brand-ready creators by offering a pre-vetted global network spanning the USA, Canada, EMEA, APAC, and Latin America. The software supports UGC production, influencer campaign management, and managed service engagements for teams seeking flexible execution options.

**Average Rating:** 4.5/5.0

**Total Reviews:** 373

#### How Do G2 Users Rate Insense?

- **Social Commerce:** 8.4/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.5/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.6/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Insense?

- **Seller:** [Insense](https://www.g2.com/sellers/insense)
- **Company Website:** insense.pro
- **Year Founded:** 2016
- **HQ Location:** New York
- **Twitter:** @Insense\_pro  
1,843 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=79eacb7de824673584dc1519df1ba189d75ec444d75aec2cf221402070158d3a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finsense.pro%2F&secure%5Burl_type%5D=linkedin_company_website)  
157 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Content Creator, Content creator
- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 54% Small, 12% Medium

#### What Do G2 Reviewers Say About Insense?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** of Insense, which simplifies tasks and improves ad performance.
- Users appreciate the **easy setup** of Insense, making it a breeze to connect with brands and start UGC.
- Users find Insense to be **extremely helpful** , offering support, ease of navigation, and prompt communication for creators.
- Users value the **prompt communication** from brands on Insense, enhancing their overall collaboration experience.
- Users value the **varied job opportunities** offered by Insense, fostering relationships and providing access to diverse campaigns.

##### Cons

- Users find it frustrating that **brands invite them to irrelevant briefs** , ignoring their preferences and feedback on collaborations.
- Users experience **poor customer support** due to slow response times and limited communication options, impacting overall satisfaction.
- Users express frustration with **time delays** in feedback and payment, impacting their overall experience on Insense.
- Users report experiencing **technical issues** with Insense, including app freezing and missed notifications that hinder functionality.
- Users report **creator consistency and upload issues** , leading to frustration with campaign submissions and creative constraints.

#### What Are Recent G2 Reviews of Insense?

**["Insense Streamlines Creator Sourcing, Campaign Management, and Payments"](https://www.g2.com/survey_responses/insense-review-12572122)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/insense-review-12572122)

**["Effortless UGC Sourcing and Seamless Creator Collaboration"](https://www.g2.com/survey_responses/insense-review-7789915)**

**Rating:** 5.0/5.0 stars

_— Rolando I._

[Read full review](https://www.g2.com/survey_responses/insense-review-7789915)

#### What Are G2 Users Discussing About Insense?

- [What is Insense used for?](https://www.g2.com/discussions/what-is-insense-used-for)

### [Influential powered by Captiv8](https://www.g2.com/products/influential-powered-by-captiv8/reviews)

Influential powered by Captiv8 is a software designed to connect brands with digital influencers and creators for branded content campaigns. The software provides influencer discovery, campaign management, content creation, and performance measurement by leveraging an AI-powered platform and a real-time social listening tool called Insights. It automates campaign workflows and reduces the effort required to source, manage, and evaluate creator partnerships at scale. Influential powered by Captiv8 addresses the challenge of identifying the right creators and measuring content impact by combining audience data analysis across Instagram, Twitter, YouTube, and Facebook. The software supports branded storytelling, campaign analytics, and real-time audience insights for marketers across enterprise and mid-market organizations.

**Average Rating:** 4.7/5.0

**Total Reviews:** 503

#### How Do G2 Users Rate Influential powered by Captiv8?

- **Social Commerce:** 8.9/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.9/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.9/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Influential powered by Captiv8?

- **Seller:** [Captiv8](https://www.g2.com/sellers/captiv8-e8dd8810-46c7-4f9e-ad1e-c27453f5c559)
- **Company Website:** captiv8.io
- **Year Founded:** 2015
- **HQ Location:** San Francisco, CA
- **Twitter:** @Captiv8labs  
2,142 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c4c18dd421dd75ae767c5bacf275184042bbbbc375164422bf2335cfb48bcd18&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcaptiv8%2F&secure%5Burl_type%5D=linkedin_company_website)  
127 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Influencer Marketing Manager
- **Top Industries:** Marketing and Advertising, Consumer Goods
- **Company Size:** 50% Large, 25% Medium

#### What Do G2 Reviewers Say About Influential powered by Captiv8?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **comprehensive campaign management** of Influential powered by Captiv8, enhancing their marketing efficacy effortlessly.
- Users commend the **efficiency of influencer management** with Captiv8, simplifying processes and enabling scalable campaign execution.
- Users find the **ease of use** of Influential powered by Captiv8 to be a game-changer for their projects.
- Users value the **helpful customer support** from Captiv8, particularly during onboarding and ongoing inquiries.
- Users appreciate the **time-saving benefits** of Captiv8, streamlining influencer campaigns from start to finish.

##### Cons

- Users find the **inefficient search system** leads to incorrect results and complicates their navigation experience.
- Users desire **better categorization and fraud detection** in Influential, as well as more accessible pricing options.
- Users find the **complexity** of Influential challenging initially, complicating data comparisons and workflow understanding.
- Users find the **creator accessibility issues** frustrating, impacting data accuracy and timely reporting for clients.
- Users find the platform **expensive and overpriced** , especially for smaller agencies or brands seeking better value.

#### What Are Recent G2 Reviews of Influential powered by Captiv8?

**["Simplifies Influencer Campaign Management and aids ad-hoc demands"](https://www.g2.com/survey_responses/influential-powered-by-captiv8-review-12234007)**

**Rating:** 4.0/5.0 stars

_— Madhura K._

[Read full review](https://www.g2.com/survey_responses/influential-powered-by-captiv8-review-12234007)

**["Effortless Brand Collaborations with Seamless Integration"](https://www.g2.com/survey_responses/influential-powered-by-captiv8-review-12729198)**

**Rating:** 4.5/5.0 stars

_— Nae N._

[Read full review](https://www.g2.com/survey_responses/influential-powered-by-captiv8-review-12729198)

#### What Are G2 Users Discussing About Influential powered by Captiv8?

- [How do you use Captiv8?](https://www.g2.com/discussions/how-do-you-use-captiv8) - 2 comments
- [Do you have to pay for Upfluence?](https://www.g2.com/discussions/captiv8-do-you-have-to-pay-for-upfluence)
- [What is Captiv8 io?](https://www.g2.com/discussions/what-is-captiv8-io) - 4 comments, 4 upvotes
- [What does Captiv8 do?](https://www.g2.com/discussions/what-does-captiv8-do) - 1 comment, 2 upvotes

### [#paid](https://www.g2.com/products/paid-paid/reviews)

#paid is a software designed to connect vetted creators with leading brands for collaborative, performance-driven creator marketing campaigns. The software provides algorithmic creator matching, fair pricing tools, automated content usage rights, and omni-channel campaign measurement by leveraging a centralized creator marketplace with proprietary technology. It automates creator discovery and rights management and reduces reliance on vanity metrics by focusing measurement on fundamental business performance indicators. #paid addresses trust and transparency challenges in the creator economy by offering algorithmic matching, standardized pricing, and integrated campaign analytics for brands including McDonald's, Sephora, Samsung, and Disney. The software supports end-to-end creator marketing campaign management with top-rated customer support and managed services delivered from offices in Toronto, New York, Los Angeles, Chicago, and Miami.

**Average Rating:** 4.7/5.0

**Total Reviews:** 420

#### How Do G2 Users Rate #paid?

- **Social Commerce:** 8.4/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 9.0/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.9/10 (Category avg: 8.2/10)

#### Who Is the Company Behind #paid?

- **Seller:** [#paid](https://www.g2.com/sellers/paid-6f8270ae-f99e-47e4-bff8-0cc439c205cd)
- **Company Website:** www.hashtagpaid.com
- **Year Founded:** 2013
- **HQ Location:** Toronto, Ontario
- **Twitter:** @hashtagpaid  
4,229 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0c765ee6beb832f9a63bb43e5bf4e26588cf461fbb12d4ce0fa426c00047c416&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3374561%2F&secure%5Burl_type%5D=linkedin_company_website)  
159 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Content Creator, Founder
- **Top Industries:** Marketing and Advertising, Apparel & Fashion
- **Company Size:** 82% Small, 14% Medium

#### What Do G2 Reviewers Say About #paid?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of #paid, highlighting its streamlined and intuitive collaboration process.
- Users find that #paid offers **time-saving solutions** for managing influencer collaborations efficiently and effectively.
- Users appreciate the **streamlined and professional campaign management** offered by #paid, enhancing influencer collaboration efficiency.
- Users value the **creativity** showcased through #paid, enjoying authentic collaborations that respect their voice and vision.
- Users value the **efficiency** of #paid, as it streamlines processes, saving time and reducing stress in collaborations.

##### Cons

- Users experience occasional **time delays** in payouts and approvals that can hinder the overall efficiency of the platform.
- Users experience **limited campaign opportunities** on #paid, particularly affecting smaller creators trying to secure projects.
- Users find the **limited options** for niche campaigns and creators restrict overall flexibility and opportunities on #paid.
- Users often experience a **slow approval process** , causing delays in posting and payments, impacting smaller accounts.
- Users experience **slow performance** during uploads and campaign management, affecting efficiency and timely feedback.

#### What Are Recent G2 Reviews of #paid?

**["#paid Makes Sponsored Content Clear and Trustworthy"](https://www.g2.com/survey_responses/paid-review-12724810)**

**Rating:** 5.0/5.0 stars

_— Abderrahmane Mohamed N._

[Read full review](https://www.g2.com/survey_responses/paid-review-12724810)

**["End-to-End Creator Campaigns with Strong Analytics and ROI Tracking"](https://www.g2.com/survey_responses/paid-review-12806083)**

**Rating:** 5.0/5.0 stars

_— Avijit B._

[Read full review](https://www.g2.com/survey_responses/paid-review-12806083)

#### What Are G2 Users Discussing About #paid?

- [What is #paid used for?](https://www.g2.com/discussions/what-is-paid-used-for) - 3 comments, 2 upvotes

### [Afluencer](https://www.g2.com/products/afluencer/reviews)

Afluencer is a software designed to connect brands with influencers, micro-influencers, and creators for social media content partnerships. The software provides brand-to-creator matching and user-generated content facilitation by leveraging a free-to-join marketplace focused on Instagram, TikTok, and YouTube. It automates the partner introduction process and reduces the manual effort of sourcing and vetting content creators for brand campaigns. Afluencer addresses the challenge of finding authentic content partners by enabling brands to post collaboration opportunities and receive applications from aligned creators. The software supports UGC production and organic social posting across major platforms, with a free entry-level plan designed primarily for small businesses.

**Average Rating:** 4.6/5.0

**Total Reviews:** 732

#### How Do G2 Users Rate Afluencer?

- **Social Commerce:** 8.9/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.8/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Afluencer?

- **Seller:** [Afluencer](https://www.g2.com/sellers/afluencer)
- **Year Founded:** 2019
- **HQ Location:** Sacramento, US
- **Twitter:** @afluencerapp  
9,522 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=259f3cef4005bc49e492d8e4d4fb7f0dd920e46426b364db8155116b5f768799&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fafluencer-inc%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Content Creator, Influencer
- **Top Industries:** Apparel & Fashion, Marketing and Advertising
- **Company Size:** 86% Small, 12% Medium

#### What Do G2 Reviewers Say About Afluencer?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Afluencer's platform to be **user-friendly** , making it easy to find and apply for opportunities.
- Users value the **influencer discovery features** of Afluencer, which simplify collaboration and enhance marketing campaigns.
- Users appreciate the **high-quality brand collaborations** available through Afluencer, enhancing their promotional opportunities effortlessly.
- Users love the **efficiency of influencer management** on Afluencer, streamlining collaborations and enhancing campaign effectiveness.
- Users laud the **helpful customer support** of Afluencer, always available to assist with any inquiries.

##### Cons

- Users feel the **cost is too high** to become a verified user, limiting their opportunities on Afluencer.
- Users express dissatisfaction with the **limited credits** available for micro members, hindering their collaboration opportunities.
- Users express frustration with **geographical limitations** of Afluencer, noting insufficient influencers in key regions like MENA and the UK.
- Users express concern over the **lack of transparency** and misclassification of influencers on Afluencer, impacting their experience.
- Users are frustrated by the **creator issues** , including poor UX design and inaccurate influencer classifications.

#### What Are Recent G2 Reviews of Afluencer?

**["Efficient Platform for Genuine Brand Collaborations"](https://www.g2.com/survey_responses/afluencer-review-12727795)**

**Rating:** 4.5/5.0 stars

_— Afshan F._

[Read full review](https://www.g2.com/survey_responses/afluencer-review-12727795)

**["Best UGC for me and you never regret it"](https://www.g2.com/survey_responses/afluencer-review-12375899)**

**Rating:** 5.0/5.0 stars

_— Joyce Ann D._

[Read full review](https://www.g2.com/survey_responses/afluencer-review-12375899)

#### What Are G2 Users Discussing About Afluencer?

- [What is Afluencer used for?](https://www.g2.com/discussions/what-is-afluencer-used-for) - 7 comments, 1 upvote

### [Kolsquare](https://www.g2.com/products/kolsquare/reviews)

Kolsquare is Europe’s leading Influencer Marketing platform, that allows brands and agencies to scale Influencer Marketing strategies with a data-driven approach. Our technology enables marketing professionals to fully internalize influencer marketing activities, manage impactful campaigns from A to Z, and drive serious ROI. 🎯 Identify the influencers that truly fit with your brand and reach your audience 😎 Manage all your campaigns and influencer relations in one place with peace of mind 📈 Measure the full performance of your campaigns in real-time and save valuable time creating reports 👀 Benchmark against your competitors and gain valuable insights to stay ahead of the game

**Average Rating:** 4.3/5.0

**Total Reviews:** 93

#### How Do G2 Users Rate Kolsquare?

- **Social Commerce:** 8.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 9.2/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 9.2/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Kolsquare?

- **Seller:** [Kolsquare](https://www.g2.com/sellers/kolsquare)
- **Company Website:** www.kolsquare.com
- **Year Founded:** 2018
- **HQ Location:** Paris, FR
- **Twitter:** @kolsquare  
1,529 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1b7180f3603d6af4a08cda5fcb7830ac96ba0c7c475f68b9076b0719f5814260&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fkolsquare&secure%5Burl_type%5D=linkedin_company_website)  
153 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Apparel & Fashion
- **Company Size:** 49% Small, 17% Medium

#### What Do G2 Reviewers Say About Kolsquare?

_AI-generated summary from verified user reviews_

##### Pros

- Users highly value the **ease of use** of Kolsquare, finding it intuitive and convenient for managing campaigns.
- Users love the **effective campaign management** features of Kolsquare, simplifying influencer collaboration and performance tracking.
- Users value Kolsquare for its **user-friendly interface and accessible support** , along with insightful influencer analytics.
- Users appreciate the **reliable functionality** of Kolsquare, enjoying seamless influencer discovery and management features.
- Users appreciate the **powerful analytics** features of Kolsquare, enabling effective tracking and insightful reporting.

##### Cons

- Users find the **insufficient information** on content performance and processes frustrating, hindering effective influencer engagement.
- Users find **poor reporting** on Kolsquare, citing issues with content visibility and limited customization options.
- Users report **inaccuracies in data** like ER% and missing KOL profiles, leading to confusion in usage.
- Users frequently encounter **search functionality issues** that hinder effective use and accurate results in Kolsquare.
- Users report that the **complexity** of Kolsquare makes it challenging to manage campaigns and collaborate effectively.

#### What Are Recent G2 Reviews of Kolsquare?

**["Easy and Effective for Influencer Management"](https://www.g2.com/survey_responses/kolsquare-review-12331438)**

**Rating:** 4.0/5.0 stars

_— BricoDepôt E._

[Read full review](https://www.g2.com/survey_responses/kolsquare-review-12331438)

**["Revolutionized Our Influencer Monitoring Process"](https://www.g2.com/survey_responses/kolsquare-review-12404497)**

**Rating:** 5.0/5.0 stars

_— Anni N._

[Read full review](https://www.g2.com/survey_responses/kolsquare-review-12404497)

### [Partnerize](https://www.g2.com/products/partnerize/reviews)

Partnerize is the leader in partnership automation. The Partnerize platform is the only of its kind to deliver a fully integrated, comprehensive suite of discovery, recruitment, optimization, payment, brand safety and fraud prevention capabilities for marketers seeking a high transparency, scalable subsidy to alleviate pressure on their unit economics as a result of over dependence on primary sales and marketing channels. Supported by unrivaled service including the category’s only in-housing support program, with Partnerize, you’re in control of the entire partnership marketing lifecycle—all on a single platform. Partnerize has won more than two dozen awards including Best Technology from the International Performance Marketing Awards. The world’s leading companies, including top retailers, international airlines, the largest telecoms and more than 1800 other global brands rely on Partnerize to drive and manage more than $10B in partner sales and $700M in partner payments every year. Headquartered in the United States, Partnerize has a footprint throughout the United Kingdom, Australia, and Japan. For more information on how Partnerize helps turn your partnerships into a profit center, please visit https://partnerize.com.

**Average Rating:** 4.3/5.0

**Total Reviews:** 105

#### How Do G2 Users Rate Partnerize?

- **Social Commerce:** 7.8/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 5.3/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 5.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Partnerize?

- **Seller:** [Partnerize](https://www.g2.com/sellers/partnerize)
- **Year Founded:** 2010
- **HQ Location:** New York, NY
- **Twitter:** @partnerize  
2,813 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=07b73162f5ddb87a797fc75ca3845671791efc73c50c9a0fa4a51c791c8f0f72&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1484320%2F&secure%5Burl_type%5D=linkedin_company_website)  
340 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 45% Medium, 41% Small

#### What Do G2 Reviewers Say About Partnerize?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **exceptional customer support** from Partnerize, enhancing their experience and maximizing affiliate strategies.
- Users find Partnerize to be **extremely easy to navigate** , enhancing their experience with clear and straightforward design.
- Users appreciate the **exceptional support and functionalities** of Partnerize for maximizing affiliate marketing efficiency.
- Users value the **exceptional service and expansive affiliate network** provided by Partnerize, enhancing their marketing strategies.
- Users value the **exceptional customer experience** provided by Partnerize, noting their supportive and friendly team.

##### Cons

- Users find the **complexity** of Partnerize's UI and setup process to be a significant barrier to effective use.
- Users find the **navigation challenging** , with key features often obscured, complicating the overall user experience.
- Users find it challenging to access **missing features** , hindering their experience with Partnerize and its capabilities.
- Users face **partnership challenges** with visibility and repetitive terms acceptance in Partnerize, complicating their experience.
- Users find **navigation challenging** due to a complicated menu structure and inconsistent reporting tools in Partnerize.

#### What Are Recent G2 Reviews of Partnerize?

**["Flexible Commissioning and Standout Account Management with Partnerize"](https://www.g2.com/survey_responses/partnerize-review-12534022)**

**Rating:** 4.5/5.0 stars

_— Verified User in Apparel & Fashion_

[Read full review](https://www.g2.com/survey_responses/partnerize-review-12534022)

**["trusted service to work with"](https://www.g2.com/survey_responses/partnerize-review-6921085)**

**Rating:** 4.0/5.0 stars

_— Nick S._

[Read full review](https://www.g2.com/survey_responses/partnerize-review-6921085)

#### What Are G2 Users Discussing About Partnerize?

- [What do you like most about Partnerize for partner management, and what improvements could be made?](https://www.g2.com/discussions/what-do-you-like-most-about-partnerize-for-partner-management-and-what-improvements-could-be-made)
- [How much does Partnerize cost?](https://www.g2.com/discussions/how-much-does-partnerize-cost)
- [What is Partnerize affiliate?](https://www.g2.com/discussions/what-is-partnerize-affiliate)
- [How do you use Partnerize?](https://www.g2.com/discussions/how-do-you-use-partnerize)
- [What does Partnerize do?](https://www.g2.com/discussions/what-does-partnerize-do) - 1 comment

### [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews)

Commerce is facing its biggest shift in a generation. The way shoppers discover products is being completely upended by AI, creating a new 'front door' to every brand. At the same time, consumers are drowning in a sea of fake content and polished advertising that they inherently distrust. This has created a profound trust crisis. In this new world, visibility and growth are no longer guaranteed by the biggest ad budget. They are earned through authenticity. This is where Bazaarvoice comes in. We are the trusted network that turns authentic consumer voices into confident purchases. For over 20 years, we have been dedicated to a single mission: sourcing, verifying, and amplifying authentic consumer voices on a scale unmatched by anyone else. Think of the parent anxiously choosing a baby stroller, or the gamer deciding on a new headset. They aren't looking for an ad; they're looking for a real person who can answer their one simple question: "Is this product right for me or my family?" We provide that answer, confidently and authentically. And now, AI is asking the same question. As AI agents and summaries increasingly make purchasing decisions on behalf of shoppers, they are actively designed to seek out genuine human experience. We are the essential data that teaches AI what is true. We collect, verify, and distribute this truth worldwide, transforming trust into a tangible asset. We don’t just help brands get seen; we help brands get believed. And ultimately, we help them get chosen.

**Average Rating:** 4.2/5.0

**Total Reviews:** 793

#### How Do G2 Users Rate Bazaarvoice?

- **Social Commerce:** 7.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 7.9/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 7.8/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Bazaarvoice?

- **Seller:** [Bazaarvoice](https://www.g2.com/sellers/bazaarvoice)
- **Company Website:** www.bazaarvoice.com
- **Year Founded:** 2005
- **HQ Location:** Austin, Texas
- **Twitter:** @Bazaarvoice  
19,148 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8dd6de9c56ca6b5995d8bbe4d525c2b05f815775dbc446ddc66745985646a576&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F21811%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,711 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Digital Marketing Manager
- **Top Industries:** Consumer Goods, Retail
- **Company Size:** 40% Medium, 38% Small

#### What Do G2 Reviewers Say About Bazaarvoice?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **quick and responsive customer support** of Bazaarvoice, enhancing their implementation and campaign experiences.
- Users value the **extensive retail syndication network** of Bazaarvoice, enhancing visibility and consistency of reviews across platforms.
- Users find Bazaarvoice **easy to implement** , with quick integration and a user-friendly experience throughout the process.
- Users value the **easy implementation** of Bazaarvoice, highlighting seamless integration and a fantastic support team.
- Users value the **seamless syndication of reviews** across multiple sites, enhancing visibility and customer engagement.

##### Cons

- Users find the **difficult learning curve** of Bazaarvoice frustrating, with navigation and catalog management being time-consuming challenges.
- Users find Bazaarvoice to be **expensive** , with inflexible contracts and disappointing customer support hindering their experience.
- Users express frustration over **insufficient information** and self-help reliance, complicating their experience with Bazaarvoice.
- Users express frustration with Bazaarvoice due to **rigid contract terms and poor customer support** , leading to a disappointing experience.
- Users are frustrated with Bazaarvoice's **poor customer support** , citing slow responses and unhelpfulness during challenging situations.

#### What Are Recent G2 Reviews of Bazaarvoice?

**["Game-Changer for Review Management with Stellar Support"](https://www.g2.com/survey_responses/bazaarvoice-review-12626563)**

**Rating:** 5.0/5.0 stars

_— Alice P._

[Read full review](https://www.g2.com/survey_responses/bazaarvoice-review-12626563)

**["Great Syndication Across Retail Partners Like Target, Babylist, and Walmart"](https://www.g2.com/survey_responses/bazaarvoice-review-12749488)**

**Rating:** 5.0/5.0 stars

_— Gary S._

[Read full review](https://www.g2.com/survey_responses/bazaarvoice-review-12749488)

#### What Are G2 Users Discussing About Bazaarvoice?

- [What is Bazaarvoice used for?](https://www.g2.com/discussions/what-is-bazaarvoice-used-for) - 2 comments
- [What is Affable.ai used for?](https://www.g2.com/discussions/what-is-affable-ai-used-for)

### [LTK](https://www.g2.com/products/ltk/reviews)

LTK is the community where Creators run their businesses and personally share their content with 40M avid monthly shoppers, who can scale brand awareness and sales faster. LTK pioneered an industry over 13 years ago. Founded by a Creator to help brands and lifestyle Creators monetize the digital space - resulting in nearly 1,100 LTK millionaires across brands and Creators. Today, LTK is a global community of more than 800 team members, top-tier Creators, 8,000 retailers, and 1 million brands across more than 165 countries.

**Average Rating:** 4.0/5.0

**Total Reviews:** 93

#### How Do G2 Users Rate LTK?

- **Social Commerce:** 7.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 5.8/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 6.8/10 (Category avg: 8.2/10)

#### Who Is the Company Behind LTK?

- **Seller:** [LTK](https://www.g2.com/sellers/ltk)
- **Year Founded:** 2011
- **HQ Location:** Dallas, TX
- **Twitter:** @shopLTK  
2,625 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c0a8aa3b42adec0287501086aeef496c69addbf16bc60d1ad6b11abc6dc625fc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fshopltk&secure%5Burl_type%5D=linkedin_company_website)  
937 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner
- **Top Industries:** Apparel & Fashion, Retail
- **Company Size:** 49% Small, 29% Medium

#### What Do G2 Reviewers Say About LTK?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **effective influencer matching** that aligns perfectly with their brand and campaign requirements.

##### Cons

- Users feel there is **insufficient information** regarding past influencer performance, limiting insights for future marketing strategies.
- Users express frustration over **limited data** regarding past influencer performance, hindering their ability to analyze effectiveness.

#### What Are Recent G2 Reviews of LTK?

**["Strong platform for influencer marketing"](https://www.g2.com/survey_responses/ltk-review-7294599)**

**Rating:** 5.0/5.0 stars

_— Verified User in Apparel & Fashion_

[Read full review](https://www.g2.com/survey_responses/ltk-review-7294599)

**["LTK provides a good sub-affiliate Influencer Platform"](https://www.g2.com/survey_responses/ltk-review-7298524)**

**Rating:** 4.0/5.0 stars

_— Verified User in Cosmetics_

[Read full review](https://www.g2.com/survey_responses/ltk-review-7298524)

#### What Are G2 Users Discussing About LTK?

- [What is your primary use case for LTK, and how has it supported your influencer marketing efforts?](https://www.g2.com/discussions/what-is-your-primary-use-case-for-ltk-and-how-has-it-supported-your-influencer-marketing-efforts)

### [SKEEPERS Influencer Marketing](https://www.g2.com/products/skeepers-influencer-marketing/reviews)

Skeepers connects brands and consumers through authentic experiences with our fully integrated one-stop-shop suite of UGC solutions. With Skeepers, brands authentically nurture consumer relationships, amplify reach, boost engagement, drive sales, and improve consumer retention. Our solutions make it easy to create, collect, manage, and activate UGC, effectively and at scale. Build trust among prospective customers with authentic content and keep your campaigns fresh with next generation Influencer Marketing. Our community of 100,000+ nano and micro influencers generate original, authentic content about brands and products to drive conversion and boost campaign performance. Utilize Influencer posts and Gifted Reviews to allow your prospective customers to explore what you offer, engage with your content, and ultimately, influence purchase decisions.

**Average Rating:** 4.4/5.0

**Total Reviews:** 78

#### How Do G2 Users Rate SKEEPERS Influencer Marketing?

- **Social Commerce:** 8.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.9/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 7.5/10 (Category avg: 8.2/10)

#### Who Is the Company Behind SKEEPERS Influencer Marketing?

- **Seller:** [Skeepers](https://www.g2.com/sellers/skeepers)
- **Year Founded:** 2012
- **HQ Location:** Marseille, FR
- **Twitter:** @Skeepersgroup  
201 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=207a550f98318247b16a3ef0c71442b71a6d2d4d984e664418e1890f663237e4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fskeepers%2F&secure%5Burl_type%5D=linkedin_company_website)  
400 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Community Manager
- **Top Industries:** Cosmetics, Food & Beverages
- **Company Size:** 57% Small, 26% Medium

#### What Are Recent G2 Reviews of SKEEPERS Influencer Marketing?

**["Great site. Great products."](https://www.g2.com/survey_responses/skeepers-influencer-marketing-review-5082675)**

**Rating:** 5.0/5.0 stars

_— Charey J._

[Read full review](https://www.g2.com/survey_responses/skeepers-influencer-marketing-review-5082675)

**["Octoly is the perfect platform for Influencers!"](https://www.g2.com/survey_responses/skeepers-influencer-marketing-review-5338504)**

**Rating:** 5.0/5.0 stars

_— Erica B._

[Read full review](https://www.g2.com/survey_responses/skeepers-influencer-marketing-review-5338504)

#### What Are G2 Users Discussing About SKEEPERS Influencer Marketing?

- [How has SKEEPERS Influencer Marketing helped your brand, and what challenges have you faced?](https://www.g2.com/discussions/how-has-skeepers-influencer-marketing-helped-your-brand-and-what-challenges-have-you-faced)
- [What is SKEEPERS Influencer Marketing used for?](https://www.g2.com/discussions/what-is-skeepers-influencer-marketing-used-for)

### [Popular Pays](https://www.g2.com/products/popular-pays/reviews)

Popular Pays is your ultimate collaboration gateway and all-in-one platform for influencer marketing and visual content creation, designed for brands of all sizes. With direct access to thousands of vetted, responsive creators across industries, we streamline your entire creator marketing lifecycle - from discovery to campaign launch and beyond. Our intuitive platform and AI-powered tools make collaboration easy and intuitive, enabling you to scale your content creation efforts and launch impactful marketing campaigns without juggling multiple touchpoints. Popular Pays’ dedicated team handles everything from creator vetting and contract management to campaign oversight, ensuring quality content delivery on time, every time. Popular Pays empowers you to optimize campaigns, demonstrate tangible results, and drive significant business impact. Experience the power of seamless creator collaboration that not only aligns with your brand values and audience but also delivers strong ROI. Popular Pays is an official partner of Meta, TikTok, Amazon, and Pinterest, and works with brands such as Kellogg, Kraft, Delta, and Lyft.

**Average Rating:** 4.4/5.0

**Total Reviews:** 266

#### How Do G2 Users Rate Popular Pays?

- **Social Commerce:** 8.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.2/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.5/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Popular Pays?

- **Seller:** [Popular Pays](https://www.g2.com/sellers/popular-pays)
- **Company Website:** popularpays.com
- **Year Founded:** 2013
- **HQ Location:** Chicago, Illinois
- **Twitter:** @popularpays  
1,553 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a243d165e3b63708af6f069021fc6ccf75b01cc3b1752824d7ff2be8c8680326&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3142185%2F&secure%5Burl_type%5D=linkedin_company_website)  
22 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Social Media Manager
- **Top Industries:** Marketing and Advertising, Consumer Goods
- **Company Size:** 40% Medium, 38% Small

#### What Do G2 Reviewers Say About Popular Pays?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Popular Pays to be **intuitive and easy to use** , enhancing their overall experience and satisfaction.
- Users laud the **helpful staff** at Popular Pays, consistently providing exceptional and timely support throughout their experience.
- Users appreciate the **exceptional customer support** of Popular Pays, enhancing their experience with onboarding and ease of use.
- Users find Popular Pays to be **extremely intuitive and easy to use** , simplifying the campaign creation process significantly.
- Users appreciate the **exceptional communication** from Popular Pays, highlighting responsiveness and support throughout their experience.

##### Cons

- Users encounter **creator issues** with inactive profiles, poor vetting, and communication difficulties, impacting campaign effectiveness.
- Users struggle with **inefficient vetting** processes, leading to complications and poor returns on investment from creators.
- Users experience **limited collaboration options** with Popular Pays, hindering effective communication and influencer connections across platforms.
- Users report **technical issues** with bugs, search limitations, and a clunky review process affecting their experience.
- Users face **brand challenges** with improperly vetted creators, leading to concerns over fake followers and return on investment.

#### What Are Recent G2 Reviews of Popular Pays?

**["Hands-on support and Intuitive Dashboard"](https://www.g2.com/survey_responses/popular-pays-review-10568513)**

**Rating:** 4.0/5.0 stars

_— Alexa C._

[Read full review](https://www.g2.com/survey_responses/popular-pays-review-10568513)

**["Great experience"](https://www.g2.com/survey_responses/popular-pays-review-11527938)**

**Rating:** 5.0/5.0 stars

_— Verified User in E-Learning_

[Read full review](https://www.g2.com/survey_responses/popular-pays-review-11527938)

#### What Are G2 Users Discussing About Popular Pays?

- [What is Popular Pays used for?](https://www.g2.com/discussions/what-is-popular-pays-used-for)

### [NeoReach](https://www.g2.com/products/neoreach/reviews)

NeoReach is a tech-enabled influencer marketing agency and software solution who manages world-class influencer campaigns for leading brands and global Fortune 500s. They offer the best-in-class influencer search, management, and tracking with enterprise-grade analytics that make it easy to build influencer relationships and create effective campaigns at scale. NeoReach’s end-to-end influencer marketing platform includes creator discovery, creator transactions, campaign management, analytics and reporting, and creator payments. Additionally, NeoReach’s API allows users to filter through datasets in their database in order to pull exact parameters for their campaign. Their API’s features include sponsorship pricing data, audience matching, the ability to track fast-growing influencers, competitor spend analysis, historical price & ROI data, fraud detection, and more.

**Average Rating:** 4.5/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate NeoReach?

- **Social Commerce:** 10.0/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.3/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.3/10 (Category avg: 8.2/10)

#### Who Is the Company Behind NeoReach?

- **Seller:** [NeoReach](https://www.g2.com/sellers/neoreach)
- **Year Founded:** 2014
- **HQ Location:** San Francisco, California
- **Twitter:** @NeoReach  
2,723 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a4181ce811230faf74c980991d52af877532d2edccea960688c83cf65b78d30d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3757484%2F&secure%5Burl_type%5D=linkedin_company_website)  
45 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 64% Small, 27% Medium

#### What Are Recent G2 Reviews of NeoReach?

**["Reliable Platform for Influencer Marketing and Paid Media"](https://www.g2.com/survey_responses/neoreach-review-9870482)**

**Rating:** 4.5/5.0 stars

_— Ryan C._

[Read full review](https://www.g2.com/survey_responses/neoreach-review-9870482)

**["Amazing Experience"](https://www.g2.com/survey_responses/neoreach-review-9865327)**

**Rating:** 4.5/5.0 stars

_— Tulsi R._

[Read full review](https://www.g2.com/survey_responses/neoreach-review-9865327)

#### What Are G2 Users Discussing About NeoReach?

- [What is NeoReach used for?](https://www.g2.com/discussions/what-is-neoreach-used-for)

### [Trend](https://www.g2.com/products/trend/reviews)

Trend is an image and video creative services platform. We've simplified the way that brands source content ranging from product photography, lifestyle photos/videos, product action photos/videos, unboxings, testimonials, and more! Our network of opted-in curated creators gives you the ability to run dozens of content projects every month making sourcing high-quality, converting content quickly and pain-free. Campaigns are completed fast due to Trend's industry-first apply process. Instead of searching for creators, our network applies to your campaign within minutes of posting. With Trend, brands also receive full licensing rights to the content that they can repurpose for any marketing efforts. Become the visual content hero on your team by leveraging Trend!

**Average Rating:** 4.5/5.0

**Total Reviews:** 64

#### How Do G2 Users Rate Trend?

- **Social Commerce:** 3.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 5.0/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 5.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Trend?

- **Seller:** [Trend](https://www.g2.com/sellers/trend)
- **Year Founded:** 2018
- **HQ Location:** Miami, FL
- **Twitter:** @trend  
1,636 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=aedc8727dd5386927125822af028085d4346129f7f7d6882ac44f355e3192917&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftrend-io%2Fabout&secure%5Burl_type%5D=linkedin_company_website)  
62 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Health, Wellness and Fitness, Consumer Goods
- **Company Size:** 94% Small, 5% Medium

#### What Are Recent G2 Reviews of Trend?

**["Great Value and Easy to Use!"](https://www.g2.com/survey_responses/trend-review-4292742)**

**Rating:** 5.0/5.0 stars

_— Tim W._

[Read full review](https://www.g2.com/survey_responses/trend-review-4292742)

**["How Trend helps Improve the Quality of My Content"](https://www.g2.com/survey_responses/trend-review-10354546)**

**Rating:** 4.5/5.0 stars

_— Ricardo C._

[Read full review](https://www.g2.com/survey_responses/trend-review-10354546)

### [Glewee - Influencer Marketing Platform](https://www.g2.com/products/glewee-influencer-marketing-platform/reviews)

Glewee makes influencer marketing fast, easy & affordable for brands and small businesses. Glewee is one of the easiest and fastest all-in-one influencer marketing network changing the way brands and agencies do influencer marketing trusted by over 5,000 brands & agencies as well as 10,000+ creators & influencers. Glewee allows brands and agencies the ability to launch, manage, track, and scale unlimited influencer marketing campaigns all in one single platform. By offering the most reliable opt-in creator and influencer marketing platform, Glewee makes it possible for brands, agencies and creators to connect, collaborate and execute influencer marketing campaigns through social media to drive sales and reach new audiences. Glewee makes it seamless to find influencers for your brand. Glewee’s self-service web-based platform and iOS creator app connect brand marketers and advertisers with thousands of pre-vetted authenticated influencers that collectively bring more than 2.5B net social media followers to the table. Through its cloud computing platform, Glewee guarantees that brands will be matched with the best-fit creator team every time, often within minutes of launching a campaign. Start with our end-to-end influencer marketing solution. Build best-in-class briefs with smart tools. Automate tasks and reminders to elevate your social media marketing strategy with Glewee. Glewee’s intuitive in-app experience enables brands and creators to communicate one-on-one and create real-time authentic relationships. Glewee’s smart step-by-step process makes it easier than ever for brands to execute compliant end-to-end content marketing campaigns, making it the most efficient content generation platform on the market. Brands and agencies can create an account on Glewee’s influencer marketing platform at app.glewee.io. Content creators can download the Glewee app at the Apple App Store or Google Play. For more information on Glewee, please visit our website at glewee.com.

**Average Rating:** 4.8/5.0

**Total Reviews:** 28

#### How Do G2 Users Rate Glewee - Influencer Marketing Platform?

- **Social Commerce:** 8.9/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.9/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 9.4/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Glewee - Influencer Marketing Platform?

- **Seller:** [Glewee](https://www.g2.com/sellers/glewee)
- **Year Founded:** 2020
- **HQ Location:** Los Angeles , California
- **Twitter:** @gleweeapp  
271 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d9c8b6ae7f781a0ae337bcd22c1d2d25e6ef8397b42da8412898df7b2a3f23d6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fglewee%2F&secure%5Burl_type%5D=linkedin_company_website)  
21 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 96% Small

#### What Do G2 Reviewers Say About Glewee - Influencer Marketing Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **professional campaign management** of Glewee, highlighting an amazing experience and effective app performance.
- Users admire the **professional communication** by Glewee, enhancing their campaign experience significantly.
- Users commend Glewee for its **professional support** and effective app, enhancing their influencer marketing campaigns.
- Users value the **seamless influencer management** provided by Glewee, simplifying the process of sourcing and tracking partnerships.
- Users value the **seamless management of influencer partnerships** offered by Glewee, enhancing their campaign efficiency.

#### What Are Recent G2 Reviews of Glewee - Influencer Marketing Platform?

**["The Best Influencer Marketing Platform for Agencies."](https://www.g2.com/survey_responses/glewee-influencer-marketing-platform-review-8451921)**

**Rating:** 5.0/5.0 stars

_— Mukesh K._

[Read full review](https://www.g2.com/survey_responses/glewee-influencer-marketing-platform-review-8451921)

**["Honestly is the best app for creators!"](https://www.g2.com/survey_responses/glewee-influencer-marketing-platform-review-10466918)**

**Rating:** 5.0/5.0 stars

_— Laura K._

[Read full review](https://www.g2.com/survey_responses/glewee-influencer-marketing-platform-review-10466918)

### [TRIBE](https://www.g2.com/products/tribe-group-tribe/reviews)

TRIBE connects global brands with 70,000+ talented and diverse influencers to generate world-class content for TikTok, Instagram, Pinterest, Facebook and Twitter. Execute influencer strategies that rival the world’s most innovative brands with TRIBE’s powerful combination of tech + team. An end-to-end platform to source authentic creators (or import your own), run campaigns fast with tools to automate the tasks you hate, and measure your ROI with real-time, first-party metrics. PLUS an expert team to guide you every step of the way. Since launching in 2015, TRIBE has worked with 13,500+ of the world’s biggest brands and agencies, including Unilever, Disney, Loréal, Jeep, AMEX, Rimmel London, McDonald’s, Logitech and Amazon.

**Average Rating:** 4.3/5.0

**Total Reviews:** 37

#### How Do G2 Users Rate TRIBE?

- **Social Commerce:** 8.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.9/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 6.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind TRIBE?

- **Seller:** [TRIBE Group](https://www.g2.com/sellers/tribe-group)
- **Year Founded:** 2013
- **HQ Location:** South Melbourne, AU
- **Twitter:** @tribe  
2,937 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8b0725a0ab11cf066116b53276dae6aafdf90109d659f920b40854d1e267d1e5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F6589474%2F&secure%5Burl_type%5D=linkedin_company_website)  
110 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager
- **Top Industries:** Marketing and Advertising, Food & Beverages
- **Company Size:** 41% Small, 32% Medium

#### What Are Recent G2 Reviews of TRIBE?

**["Great streamlined and self serve platform"](https://www.g2.com/survey_responses/tribe-review-8267287)**

**Rating:** 4.0/5.0 stars

_— Timothy H._

[Read full review](https://www.g2.com/survey_responses/tribe-review-8267287)

**["Great flexible campaign options for influencer marketing and content creation."](https://www.g2.com/survey_responses/tribe-review-6994679)**

**Rating:** 4.5/5.0 stars

_— Alicia M._

[Read full review](https://www.g2.com/survey_responses/tribe-review-6994679)

#### What Are G2 Users Discussing About TRIBE?

- [What does TRIBE do?](https://www.g2.com/discussions/what-does-tribe-do)
- [What is the tribe app?](https://www.g2.com/discussions/what-is-the-tribe-app)
- [How much does Tribe cost?](https://www.g2.com/discussions/how-much-does-tribe-cost)
- [What is tribe so?](https://www.g2.com/discussions/what-is-tribe-so)

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[Browse Influencer Marketing Platforms Themes](/categories/influencer-marketing-platforms/themes)

Below are the top-rated Influencer Marketing Platforms with Opt-In Network capabilities, as verified by G2’s Research team. Real users have identified Opt-In Network as an important function of Influencer Marketing Platforms. Compare different products that offer this feature so you can decide which is best for your business needs.

Top Tools at a Glance

| Product | Best for | User Review |
| --- | --- | --- |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_49eb198937c53a11ad12cb8166165b16/impact-com.png "Product Avatar Image")](https://www.g2.com/products/impact-com/reviews)[impact.com](https://www.g2.com/products/impact-com/reviews)[4.4/5(2,404)](https://www.g2.com/products/impact-com/reviews) | Unified affiliate, influencer, and referral tracking | "Reliable Platform for Managing Affiliate Partnerships" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_44415358e1bc9cd5e770773cd5b9284f/sprout-social-influencer-marketing.png "Product Avatar Image")](https://www.g2.com/products/sprout-social-influencer-marketing/reviews)[Sprout Social Influencer...](https://www.g2.com/products/sprout-social-influencer-marketing/reviews)[4.3/5(413)](https://www.g2.com/products/sprout-social-influencer-marketing/reviews) | Data-driven influencer discovery and campaign reporting | "Sprout Social Influencer Management helps me find and vet influencers in an efficient manner." |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_6772caa9cbc70eef77008606236b11b5/later-influence.png "Product Avatar Image")](https://www.g2.com/products/later-influence/reviews)[Later Influence](https://www.g2.com/products/later-influence/reviews)[4.5/5(469)](https://www.g2.com/products/later-influence/reviews) | End-to-end influencer campaign execution with managed services | "Awesome tool, Even better team" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_cac1148c57f896bec3dd9f062393b5b6/insense.gif "Product Avatar Image")](https://www.g2.com/products/insense/reviews)[Insense](https://www.g2.com/products/insense/reviews)[4.5/5(374)](https://www.g2.com/products/insense/reviews) | End-to-end UGC sourcing with whitelisting | "Insense Streamlines Creator Sourcing, Campaign Management, and Payments" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c3e3ecd6cc38c6fc7840ccd8925f8443/influential-powered-by-captiv8.jpg "Product Avatar Image")](https://www.g2.com/products/influential-powered-by-captiv8/reviews)[Influential powered by Captiv8](https://www.g2.com/products/influential-powered-by-captiv8/reviews)[4.7/5(505)](https://www.g2.com/products/influential-powered-by-captiv8/reviews) | End-to-end influencer and affiliate campaign execution | "Simplifies Influencer Campaign Management and aids ad-hoc demands" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_54a4e6f659c7921c8a7978a1138db974/partnerstack.png "Product Avatar Image")](https://www.g2.com/products/partnerstack/reviews)[PartnerStack](https://www.g2.com/products/partnerstack/reviews)[4.7/5(938)](https://www.g2.com/products/partnerstack/reviews) | Centralized multi-program affiliate tracking and payouts | "Transparent, Hourly Affiliate Tracking with a Consistent, Easy-to-Navigate Dashboard" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8c44562616b76478224bf32084c0ad43/hypeauditor.jpg "Product Avatar Image")](https://www.g2.com/products/hypeauditor/reviews)[HypeAuditor](https://www.g2.com/products/hypeauditor/reviews)[4.6/5(262)](https://www.g2.com/products/hypeauditor/reviews) | Fraud-aware influencer discovery and campaign analytics | "Great platform for influencer vetting and campaign analytics" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_46e0d2ba3ffe5aba83a48e060dfdfe5f/meltwater.png "Product Avatar Image")](https://www.g2.com/products/meltwater/reviews)[Meltwater](https://www.g2.com/products/meltwater/reviews)[4.1/5(2,669)](https://www.g2.com/products/meltwater/reviews) | End-to-end influencer discovery, vetting, and campaign reporting | "Reliable Keyword Search and Flexible Article Sorting" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_98f544970a4c4dc309d6927a89931852/tracknow-ltd-tracknow.png "Product Avatar Image")](https://www.g2.com/products/tracknow-ltd-tracknow/reviews)[Tracknow](https://www.g2.com/products/tracknow-ltd-tracknow/reviews)[5/5(274)](https://www.g2.com/products/tracknow-ltd-tracknow/reviews) | Multi-tier influencer tracking with fraud-protected attribution | "Effortless Task Management, Highly Recommended" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a4f286a0de9ef39a885d2e2518cc779/trackdesk.png "Product Avatar Image")](https://www.g2.com/products/trackdesk/reviews)[Trackdesk](https://www.g2.com/products/trackdesk/reviews)[4.8/5(339)](https://www.g2.com/products/trackdesk/reviews) | Influencer and affiliate tracking with automated global payouts | "Perfect for performance-based partner programs" |

* * *

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