# Best Identity and Access Management (IAM) Software for Medium-Sized Businesses

## How Many Identity and Access Management (IAM) Software Products Does G2 Track?

**Total Products under this Category:** 220

### Category Stats (Jul 2026)

- **Average Rating:** 4.47/5 (↑0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Jellyfish by Cogito Group (+5.56%) - Among all products in this category, Jellyfish by Cogito Group recorded the largest rating increase compared to last month

_Last updated: July 26, 2026_

## How Does G2 Rank Identity and Access Management (IAM) Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 25,800+ Authentic Reviews
- 220+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Identity and Access Management (IAM) Software
 ![G2 Grid® for Identity and Access Management (IAM) Software plotting products by satisfaction and market presence](https://www.g2.com/categories/identity-and-access-management-iam/grids.png?focus%5B%5D=633&focus%5B%5D=36316&focus%5B%5D=3899&focus%5B%5D=20164&focus%5B%5D=5282&focus%5B%5D=1640029&focus%5B%5D=1308836&focus%5B%5D=3858)

Highlighted products: Okta, JumpCloud, Microsoft Entra ID, AWS Identity and Access Management (IAM), Cisco Duo, Rippling IT, AWS Vertrified Access, and IBM Verify CIAM.

Underlying data: [Grid® JSON](https://www.g2.com/categories/identity-and-access-management-iam/grids.json?focus%5B%5D=okta&focus%5B%5D=jumpcloud&focus%5B%5D=microsoft-entra-id&focus%5B%5D=aws-identity-and-access-management-iam&focus%5B%5D=cisco-duo&focus%5B%5D=rippling-it&focus%5B%5D=aws-vertrified-access&focus%5B%5D=ibm-verify-ciam&segment=mid-market)

**Sponsored**

### Hire2Retire

RoboMQ’s Hire2Retire is an Identity Governance and Administration (IGA) solution designed to manage the complete workforce lifecycle, encompassing joiners, movers, and leavers (JML) events such as hiring, role changes, department transfers, terminations, and long-term leaves. This solution effectively bridges the gap between HR systems and IT infrastructure by synchronizing identity data with platforms like Active Directory (AD), Entra ID, Okta, and Google Workspace. By ensuring that user access and privileges are consistently aligned with their roles within the organization, Hire2Retire enhances overall operational efficiency. Targeted primarily at mid to large, fast-growing organizations, Hire2Retire addresses the challenges associated with manual and fragmented lifecycle management processes. Traditional methods of onboarding and offboarding can be slow, error-prone, and resource-intensive, often leading to security vulnerabilities, compliance risks, and diminished employee experiences. By automating these processes, Hire2Retire not only streamlines operations but also significantly reduces operational overhead, allowing organizations to focus on more strategic initiatives. One of the standout features of Hire2Retire is its extensive integration capabilities. With connections to 27 HR and Applicant Tracking Systems (ATS), major identity providers, and over 10 leading service management platforms such as ServiceNow, Salesforce, SolarWinds, and FreshService, the solution enables seamless identity orchestration. Its robust library of connectors allows for the automatic provisioning and deprovisioning of access to third-party applications based on profile-driven entitlements, making it a scalable and flexible IGA solution that adapts to the needs of modern enterprises. From a governance and security standpoint, Hire2Retire enforces role-based access control and continuously aligns user privileges with their job functions. This ensures that employees have the right level of access at all times, reducing the risk of over-provisioning. Additionally, timely deprovisioning during terminations or role changes helps prevent unauthorized access, protecting the organization from potential security breaches and reputational risks. Hire2Retire supports organizational compliance with key regulatory frameworks and standards including SOX, HIPAA, ISO 27001, and GDPR, providing complete audit trails for every identity lifecycle event.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=paid_promo&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=257&secure%5Bchosen_at%5D=2026-07-28T06%3A21%3A01Z&secure%5Bmedium%5D=sponsored&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=168476&secure%5Bresource_id%5D=257&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fidentity-and-access-management-iam%2Fmid-market&secure%5Btoken%5D=ecfb2e84c84665d9ddaf8dc8a1a5a593f297488217bc3341a2cd17cf472a37a9&secure%5Burl%5D=https%3A%2F%2Fwww.robomq.io%2Fproducts%2Fhire2retire%2F&secure%5Burl_type%5D=paid_promos)

### [Okta](https://www.g2.com/products/okta/reviews)

Okta is a software designed to secure AI, machine, and human identity across any technology environment. The software provides authentication, authorization, and access management by leveraging a cloud-native identity platform trusted by leading global brands. It automates identity verification workflows and reduces the risk of unauthorized access for users, employees, and partners. Okta addresses the challenge of securing diverse digital ecosystems by empowering businesses and developers with customer and workforce identity solutions. The software supports AI agent protection, single sign-on, and identity governance across enterprise and mid-market organizations.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1,319

#### How Do G2 Users Rate Okta?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.2/10)
- **Tracking:** 9.1/10 (Category avg: 8.7/10)
- **User provisioning:** 9.4/10 (Category avg: 9.1/10)
- **On-premises solution:** 9.1/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Okta?

- **Seller:** [Okta](https://www.g2.com/sellers/okta)
- **Company Website:** https://okta.com
- **Year Founded:** 2009
- **HQ Location:** San Francisco, California
- **Twitter:** @okta (42,953 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/926041/ (7,513 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Account Executive
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 51% Medium, 38% Large

#### What Do G2 Reviewers Say About Okta?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Okta's **ease of use** remarkable, streamlining access and enhancing security across multiple sites.
- Users value the **flexible dual factor authentication** of Okta, enhancing security while simplifying access across multiple platforms.
- Users value Okta's **single sign-on security** that simplifies access, enhances security, and boosts overall productivity.
- Users benefit from **streamlined access** with Okta's Single Sign-On, simplifying login processes and enhancing security effortlessly.
- Users love Okta for its **easy access** , streamlining login processes and enhancing productivity with a single sign-on feature.

##### Cons

- Users report **authentication issues** with Okta, leading to frustrating delays and access problems across multiple applications.
- Users find the **login issues** with Okta frustrating, as it can be slow and tedious, impacting accessibility.
- Users find Okta's pricing to be **high and lacking transparency** , making it challenging for smaller organizations to manage costs.
- Users find the **setup process complex** , especially when managing policies and troubleshooting access issues.
- Users find the **frequent authentication prompts** disruptive, especially when logged in on the same device.

#### What Are Recent G2 Reviews of Okta?

**["Seamless SSO and Reliable Identity Management with Okta"](https://www.g2.com/survey_responses/okta-review-13140989)**

**Rating:** 4.5/5.0 stars

_— Patil A._

[Read full review](https://www.g2.com/survey_responses/okta-review-13140989)

**["Okta Makes IAM and SSO Seamless with Strong, Easy-to-Deploy MFA"](https://www.g2.com/survey_responses/okta-review-13109287)**

**Rating:** 4.0/5.0 stars

_— Maulik V._

[Read full review](https://www.g2.com/survey_responses/okta-review-13109287)

### [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)

Agentforce 360 Platform (formerly Salesforce Platform) is a software designed to empower teams to build and extend customer-facing solutions with AI, automation, and data through a leading low-code development environment. The software provides a harmonized, unified view of customers and tools for automating manual processes by leveraging the Salesforce Customer 360 ecosystem. It automates inefficient business workflows and reduces development time and IT costs for organizations of all sizes. Agentforce 360 Platform (formerly Salesforce Platform) addresses the challenge of delivering seamless, connected customer experiences by keeping the customer at the center of every process and application built on the platform. The software supports Salesforce development acceleration, employee productivity, and integrated customer engagement for mid-market and enterprise organizations.

**Average Rating:** 4.5/5.0

**Total Reviews:** 3,777

#### How Do G2 Users Rate Salesforce Headless 360 Platform (formerly Salesforce Platform)?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.2/10)
- **Tracking:** 8.8/10 (Category avg: 8.7/10)
- **User provisioning:** 8.7/10 (Category avg: 9.1/10)
- **On-premises solution:** 8.7/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Salesforce Headless 360 Platform (formerly Salesforce Platform)?

- **Seller:** [Salesforce](https://www.g2.com/sellers/salesforce)
- **Company Website:** https://www.salesforce.com/
- **Year Founded:** 1999
- **HQ Location:** San Francisco, CA
- **Twitter:** @salesforce (579,511 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3185/ (83,223 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Salesforce Developer, Account Executive
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 45% Medium, 34% Large

#### What Do G2 Reviewers Say About Salesforce Headless 360 Platform (formerly Salesforce Platform)?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** with Salesforce Headless 360, facilitated by its practical training and supportive community.
- Users value the **flexibility and automation capabilities** of Salesforce Headless 360 Platform for seamless data management.
- Users appreciate the **easy customization** of Salesforce Headless 360 Platform, tailored perfectly for diverse institutional needs.
- Users appreciate the **high customizability** of Salesforce Headless 360 Platform, easily adapting it to diverse educational needs.
- Users appreciate the **extensive customization options** , enhancing their campaign-building experience and meeting diverse business needs.

##### Cons

- Users often face a **steep learning curve** with Salesforce Headless 360 Platform, which can feel overwhelming for new users.
- Users find the **complexity** of Salesforce Headless 360 Platform to be a significant barrier, particularly for smaller businesses.
- Users highlight the **high cost of ownership** and complexity, making it challenging to manage and learn.
- Users find the **difficult learning** curve of Salesforce Headless 360 Platform challenging, needing significant time and effort to master.
- Users feel Salesforce Headless 360 Platform lacks **certain features and can be overwhelming** due to its complexity.

#### What Are Recent G2 Reviews of Salesforce Headless 360 Platform (formerly Salesforce Platform)?

**["There's something for every user level"](https://www.g2.com/survey_responses/salesforce-headless-360-platform-formerly-salesforce-platform-review-10567340)**

**Rating:** 4.0/5.0 stars

_— Jorge C._

[Read full review](https://www.g2.com/survey_responses/salesforce-headless-360-platform-formerly-salesforce-platform-review-10567340)

**["Powerful platform that is flexible and easy to manage"](https://www.g2.com/survey_responses/salesforce-headless-360-platform-formerly-salesforce-platform-review-10785555)**

**Rating:** 5.0/5.0 stars

_— Phillip T._

[Read full review](https://www.g2.com/survey_responses/salesforce-headless-360-platform-formerly-salesforce-platform-review-10785555)

### [SailPoint](https://www.g2.com/products/sailpoint/reviews)

SailPoint is the leader in identity security for the modern enterprise. Harnessing the power of AI and machine learning, SailPoint automates the management and control of access, delivering only the required access to the right identities and technology resources at the right time. Our sophisticated identity platform seamlessly integrates with existing systems and workflows, providing the singular view into all identities and their access. We meet customers where they are with an intelligent identity solution that matches the scale, velocity and environmental needs of the modern enterprise. SailPoint empowers the most complex enterprises worldwide to build a security foundation grounded in identity security.

**Average Rating:** 4.5/5.0

**Total Reviews:** 185

#### How Do G2 Users Rate SailPoint?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.2/10)
- **Tracking:** 7.2/10 (Category avg: 8.7/10)
- **User provisioning:** 9.0/10 (Category avg: 9.1/10)
- **On-premises solution:** 8.6/10 (Category avg: 8.3/10)

#### Who Is the Company Behind SailPoint?

- **Seller:** [SailPoint](https://www.g2.com/sellers/sailpoint)
- **Company Website:** https://www.sailpoint.com
- **Year Founded:** 2004
- **HQ Location:** Austin, TX
- **Twitter:** @SailPoint (15,037 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/47456/ (3,642 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Software Engineer
- **Top Industries:** Financial Services, Information Technology and Services
- **Company Size:** 75% Large, 18% Medium

#### What Do G2 Reviewers Say About SailPoint?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** in SailPoint, simplifying access management across multiple applications effortlessly.
- Users value SailPoint's **strong identity governance capabilities** , which enhance access control and provide centralized visibility.
- Users value the **advanced security features** of SailPoint, ensuring robust protection and simplified access management.
- Users value the **automated access reviews** of SailPoint, which enhance security and simplify user permission management.
- Users appreciate the **easy integration** of SailPoint, enabling smooth access management across multiple applications.

##### Cons

- Users find the **improvement needed** in RBAC module and support responsiveness, delaying resolutions and feature implementations.
- Users experience **poor customer support** with slow response times and difficulties in communication, leading to frustration.
- Users highlight **missing features** in SailPoint, facing challenges with complexity and delayed updates for new functionalities.
- Users find SailPoint to be **expensive** due to time-consuming reviews and costly assistance for customization.
- Users find the **difficult learning** curve frustrating, especially without a programming background or sufficient formal training.

#### What Are Recent G2 Reviews of SailPoint?

**["Centralized Identity Governance with Powerful Automation"](https://www.g2.com/survey_responses/sailpoint-review-13122387)**

**Rating:** 4.5/5.0 stars

_— Soufiane C._

[Read full review](https://www.g2.com/survey_responses/sailpoint-review-13122387)

**["Identity Governance and Compliance Visibility for Complex Enterprises"](https://www.g2.com/survey_responses/sailpoint-review-13000024)**

**Rating:** 4.0/5.0 stars

_— Chardae A._

[Read full review](https://www.g2.com/survey_responses/sailpoint-review-13000024)

### [C1](https://www.g2.com/products/c1-c1/reviews)

C1 helps organizations secure their workforce through modern access controls and governance. Security and IT teams use C1 to automate user access reviews, identify and remove unused access, and save time with self-service access requests. Forward-thinking companies like DigitalOcean, Ramp, Qualtrics, and Zscaler us to achieve least privilege and ensure compliance. Our founders are proven technology entrepreneurs from Okta, Lookout, and Rackspace. Founded in 2020, the company is backed by leading investors including Accel, Fuel Capital, Fathom Capital, and Active Capital, as well as several renowned security leaders, including Peter McKay & Guy Podjarny of Snyk; Cristina Cacioppo, CEO of Vanta; and Jack Naglieri, CEO of Panther Labs. Visit c1.ai to learn more.

**Average Rating:** 4.8/5.0

**Total Reviews:** 13

#### How Do G2 Users Rate C1?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.2/10)
- **Tracking:** 8.3/10 (Category avg: 8.7/10)
- **User provisioning:** 10.0/10 (Category avg: 9.1/10)
- **On-premises solution:** 9.2/10 (Category avg: 8.3/10)

#### Who Is the Company Behind C1?

- **Seller:** [C1](https://www.g2.com/sellers/c1-fe9b2dc3-0439-4b83-8d33-51e1aeaa0093)
- **Year Founded:** 2020
- **HQ Location:** San Francisco, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/c1-ai/ (141 employees on LinkedIn®)

#### Who Uses This Product?

- **Company Size:** 85% Medium, 15% Large

#### What Do G2 Reviewers Say About C1?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **ease of use** of C1, highlighting its intuitive interface and seamless integration for quick access management.
- Users commend the **responsive and attentive customer support** of ConductorOne, enhancing their overall experience and implementation process.
- Users praise C1's **exceptional reliability** , ensuring smooth operations and quick issue resolution for identity management.
- Users highly value the **automation capabilities** of ConductorOne, significantly reducing workload and improving efficiency in access management.
- Users love the **easy integrations** of ConductorOne, enhancing streamlined management across various SaaS platforms effortlessly.

##### Cons

- Users note that **integration issues** exist, though the team is responsive in improving service connections over time.
- Users desire the **missing features** that limit customization and flexibility within the product's integration capabilities.

#### What Are Recent G2 Reviews of C1?

**["Ease of integration(s) and robustness of services are ConductorOne's real strengths"](https://www.g2.com/survey_responses/c1-review-9370002)**

**Rating:** 5.0/5.0 stars

_— Tadayoshi H._

[Read full review](https://www.g2.com/survey_responses/c1-review-9370002)

**["Securely automate just in time requests"](https://www.g2.com/survey_responses/c1-review-9343450)**

**Rating:** 4.5/5.0 stars

_— Anthony S._

[Read full review](https://www.g2.com/survey_responses/c1-review-9343450)

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Similar Categories

- [Multi-Factor Authentication (MFA)](/categories/multi-factor-authentication-mfa)
- [Biometric Authentication](/categories/biometric-authentication)
- [Cloud Directory Services](/categories/cloud-directory-services)
- [Customer Identity and Access Management (CIAM)](/categories/customer-identity-and-access-management-ciam)
- [Decentralized Identity](/categories/decentralized-identity)

- [Passwordless Authentication](/categories/passwordless-authentication)
- [Password Managers](/categories/password-managers)
- [Password Policy Enforcement](/categories/password-policy-enforcement)
- [Privileged Access Management (PAM)](/categories/privileged-access-management-pam)
- [Risk-Based Authentication (RBA)](/categories/risk-based-authentication-rba)

- [Self-Service Password Reset (SSPR) Tools](/categories/self-service-password-reset-sspr-tools)
- [Single Sign-On (SSO)](/categories/single-sign-on-sso)
- [User Provisioning and Governance Tools](/categories/user-provisioning-and-governance-tools)

[Browse Identity and Access Management (IAM) Themes](/categories/identity-and-access-management-iam/themes)

 ![Brandon Summers-Miller](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brandon Summers-Miller")
BS

Researched and written by [Brandon Summers-Miller](https://research.g2.com/insights/author/brandon-summers-miller)

Updated 

Products classified in the overall Identity and Access Management (IAM) category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Identity and Access Management (IAM) to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Identity and Access Management (IAM) category.

In addition to qualifying for inclusion in the Identity and Access Management (IAM) Software category, to qualify for inclusion in the Medium-Sized Business Identity and Access Management (IAM) Software category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

Top Tools at a Glance

| 

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SSO and lifecycle automation across SaaS apps

 | 

User Review

"Okta Makes IAM and SSO Seamless with Strong, Easy-to-Deploy MFA"

 |
| 

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Cross-platform device and identity unification

 | 

User Review

"Centralized IT Management with Seamless SSO"

 |
| 

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Hybrid identity with Microsoft 365 SSO

 | 

User Review

"Entra ID P2 Makes Conditional Access and Security Policies Easy to Configure"

 |
| 

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Fine-grained AWS resource permissions at scale

 | 

User Review

"Granular and scalable access control with AWS IAM"

 |
| 

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Role-based GCP resource access with workload identity

 | 

User Review

"Strong, Flexible Access Control and Auditability with Google Cloud IAM"

 |
| 

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HR-driven SSO and automated access provisioning

 | 

User Review

"IT provisioning and app access made completely painless for everyday employees."

 |
| 

 | 

Push-based MFA for remote access workflows

 | 

User Review

"Effortless Security Compliance with Cisco Duo"

 |
| 

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VPN-free application access with zero-trust policies

 | 

User Review

"Strong Security and Controlled Access for Our AWS-Hosted PMS"

 |
| 

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Customer identity with adaptive risk-based authentication

 | 

User Review

"Low-Code Identity Orchestration with Smart Adaptive Risk and Legacy Integration"

 |
| 

 | 

Oracle-native SSO and centralized identity provisioning

 | 

User Review

"Oracle IDCS offers a comprehensive suite for identity governance, single sign-on (SSO)."

 |

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Show More

* * *

## How Do You Choose the Right Identity and Access Management (IAM) Software?

### What You Should Know About Identity and Access Management (IAM) Software

### What is Identity and Access Management (IAM) Software?

Companies use identity and access management (IAM) software to both enforce their security controls regarding who has access to corporate assets and to promote worker productivity with ease of access to the tools they need to do their jobs. IAM software achieves this by allowing only authorized and authenticated users, such as employees, contractors, and devices, to access corporate resources at their appropriate permission level based on predetermined policy-based controls. 

Using IAM software, company administrators can quickly provision, deprovision, or change user identities and access rights to corporate assets at scale. Each user is granted the right level of access permissions based on their user or group membership type. This makes it easier for security teams to manage who has access to what accounts at scale, and for end users to quickly gain access to the tools they need to do their jobs instead of waiting for their individual accounts to be provisioned one by one. For example, a newly promoted departmental leader at a company may need permissions to fully access the proprietary data stored within an application. This can easily be granted to them due to their management group membership, while a junior-level employee would not need that kind of granular access, so they would only be permissioned to view non sensitive data stored within the application. IAM software also tracks user activity, enabling administrators to confirm that users are accessing corporate assets in compliance with company policies.

Using IAM software and utilizing policy-based controls to enforce least privilege strategies, companies can protect against unauthorized access from both external actors like hackers and non permissioned internal users (insider threats) who have insufficient access level permissions. IAM software is used as an important component of a company’s zero-trust, least-privilege security model, where all users’ identities are verified prior to granting access to corporate resources. This is different from prior security models that enforced perimeter security where once a user is inside the corporate network, they are granted free access and movement across the network, and not required to be authenticated again to use other applications.

**What Does IAM Stand For?**

IAM, sometimes also listed as IdAM, stands for identity and access management. IAM software is sometimes also referred to as workforce identity or employee identity management. Other acronyms related to IAM include CIAM for [customer identity and access management (CIAM)](https://www.g2.com/categories/customer-identity-and-access-management-ciam)software which is used for customer-related identity management. Similarly, for government-related identity products, the acronym ICAM stands for Identity, credential, and access management. Another acronym, IDaaS, stands for identity as a service.

### What are the Common Features of Identity and Access Management (IAM) Software?

The following are some core features within IAM software:

**Authentication:** IAM providers offer multi-factor authentication (MFA) methods for users to prove their identity prior to being granted access to corporate resources. MFA requires more than a single authentication factor, such as only a username and password. Authentication factors can include one-time passcodes (OTPs), software tokens, mobile-push, hardware tokens, and more. More advanced authentication methods include biometric authentication and passwordless authentication. 

More recently, IAM providers are utilizing risk-based authentication (RBA) methods, also known as contextual authentication, intelligent MFA, or adaptive MFA, which analyzes real-time information about users, such as their IP addresses, devices, and behaviors to continually verify their identity. 

**Identity lifecycle management or user provisioning and deprovisioning:** IAM software providers offer administrators the ability to manage the lifecycle of an identity—from quickly provisioning to deprovisioning, along with user changes including attributes, roles, permissions, and other entitlements. Some IAM providers also offer a universal directory.

**Directory:** IAM providers will either integrate with existing directory providers or offer a universal directory service.

**Single sign-on (SSO):** IAM software provides SSO functionality to enable end users to access their business applications all in one place and requiring them to authenticate once.

**User activity monitoring:** IAM software enables administrators to track user activity, including anomalous activity. This kind of auditing is to ensure compliance with secure access control policies. IAM solutions often provide standard reports for this.

### What are the Benefits of Identity and Access Management (IAM) Software?

**Security:** The main benefit of implementing identity and access manager software is for improved security. IAM software manages access governance, allowing only verified, authorized, and permissioned users to access company assets. This helps mitigate risks from external hackers or insider threats.

**Productivity or enabling the workforce:** In addition to improved security, companies that deploy IAM software to streamline the login experience, may lead to productivity gains with users. Having a simple to use security product with SSO requiring only one login and that also organizes the user’s corporate applications and accounts all in one place can save the user time and frustration. 

**Regulatory compliance:** Many global governmental or industry regulations require companies to have security controls to be in place. Identity management is a major component of a well-rounded information security program.

### Who Uses Identity and Access Management (IAM) Software?

**Information security (infosec) professionals:** Infosec professionals use IAM software as a foundational component of their security program.

**IT Administrators:** IT admins may be responsible for managing IAM software, especially as it relates to provisioning and deprovisioning users.

**End users and devices:** End users such as employees or contractors use IAM software in their day-to-day work activities to access corporate assets needed to do their jobs. Devices such as internet of things (IoT) devices require the validity of their identity in order to access corporate resources, including other IoT devices.

### What are the Alternatives to Identity and Access Management (IAM) Software?

Alternatives to IAM solutions can replace this type of software, either partially or completely include:

[Single sign-on (SSO) software](https://www.g2.com/categories/single-sign-on-sso): SSO software, which is a component of a complete IAM software solution, is an authentication tool that allows users to sign into multiple applications or databases with a single set of credentials. SSO software will not have identity governance and user lifecycle management features that an IAM solution would provide.

[Multi-factor authentication (MFA) software](https://www.g2.com/categories/multi-factor-authentication-mfa): MFA, which is a component of a complete IAM software solution, is used to have users prove their identity in two or more ways before granting them access privileges to corporate accounts. There are many types of authentication factors above the standard single factor of login credentials like usernames and passwords, including something the user has like a mobile device or security token, something the user is, such as a scan of their faceprint or fingerprint, or somewhere the user is, like their geographical location and IP address. Newer forms of MFA include risk-based authentication and passwordless authentication.

[Password manager software](https://www.g2.com/categories/password-manager): Password manager software, or password management software, stores a user's individual passwords through either an encrypted vault downloaded to a user’s computer or mobile device, or digitally through browser plugins or extensions. The passwords stored in this software are managed by the user, not by a corporate administrator.

#### Software Related to Identity and Access Management (IAM) Software

Related solutions that can be used together with IAM software include many types of [identity management software](https://www.g2.com/categories/identity-management):

[Customer identity and access management (CIAM) software](https://www.g2.com/categories/customer-identity-and-access-management-ciam) **:** CIAM software is similar to IAM software, but used for customer identities instead of workforce identities like employees, contractors, and corporate devices. 

[Privileged access management (PAM) software](https://www.g2.com/categories/privileged-access-management-pam) **:** PAM software helps companies protect the most critical IT resources by ensuring the credentials of their privileged accounts, such as admin accounts are only accessed by those with proper permissions to do so. When users access these privileged accounts, they must check in and check out and are often monitored during the time they are using the privileged account. PAM solutions are used in conjunction with IAM software, which provides authentication of general user identities; PAM software, however, provides more granular control and visibility of administrative or privileged user identities. 

[User provisioning and governance tools](https://www.g2.com/categories/user-provisioning-and-governance-tools) **:** User provisioning and governance tools enable companies to manage user account identities throughout their lifecycle, including provisioning and deprovisioning. These solutions are often deployed on-premises, but many tools are offering cloud-based solutions, as well. 

[Cloud directory services software](https://www.g2.com/categories/cloud-directory-services) **:** Similar to user provisioning and governance tools, cloud directory services software enables companies to manage user identities throughout their lifecycle, including provisioning and deprovisioning, in a cloud-deployed manner. Companies use these tools as they transition away from traditional on premises or locally operating identity management software to cloud services and SaaS applications. 

### Challenges with Identity and Access Management (IAM) Software

Identity management solutions and IAM systems can come with their own set of challenges. 

**Policy and group management:** Managing corporate access policies and group management is a company policy-related issue, not necessarily a technical one. It can get overwhelming for IAM administrators when companies have undefined or even conflicting policies as to which users have access to what resources. Administrators may be asked by leadership to provide users with much higher levels of access than their policy or group access control would normally allow, thus introducing risks into the environment.

**Identity for cloud vs. on-premises applications:** Depending on the company’s technology stack, businesses may have a mix of both on-premises and cloud-based applications and resources. Companies must ensure that their IAM solution has connectors to the types of systems they need support for, especially for hybrid IT environments.

**Insufficient MFA methods:** It is important that the MFA component of the identity program is strong to prevent unauthorized use which can lead to data breaches. Many IAM providers are moving away from less secure MFA methods, such as email one-time-passcodes to stronger authentication methods like risk-based authentication or contextual authentication.

### How to Buy Identity and Access Management (IAM) Software

#### Requirements Gathering (RFI/RFP) for Identity and Access Management (IAM) Software

When gathering and prioritizing the company's requirements, it is important to consider the following factors.

**Ease for end users:** In order for IAM software to be effective, end users have to actually use it. The IAM solution must be easy to use by the end user and become part of their everyday routine. 

**Authentication methods:** Are there limitations on the types of authentication factors that the company’s employees, contractors, and devices can use? For example, employees may be able to use authentication methods such as hardware tokens and biometrics, while temporary contractors might rely on in-app mobile pushes or OTPs sent via email, SMS, or phone. Additionally, if employees in a manufacturing facility or healthcare unit cannot carry a mobile phone with them, authentication factors requiring a mobile device may not be suitable.

**Regional considerations** : Is the company global? Does the IAM solution need to support multiple languages, use cases, and adhere to local data protection regulations? Businesses must ensure the IAM provider can accommodate the company’s geographic and regional-based needs.

**Integrations** : Companies should determine which integrations are important to them. The most critical integration would likely be the user directory solution, such as an HR system, if a directory is not provided by or being used within the IAM solution.

**Timeline:** The company must decide how quickly they need to implement the solution.

**Level of support** : Buyers should know if they require high-quality support or if they prefer implementing the solution in house.

#### Compare Identity and Access Management (IAM) Software Products

**Create a long list**

There are many providers of IAM software. The best way to begin narrowing the search for products that would work well for the company would be to start by company segment size, such as small, medium, or enterprise-size businesses. By visiting the [Identity and Access Management (IAM) software](https://www.g2.com/categories/identity-and-access-management-iam) page on G2.com, buyers can filter solutions by market segment using the left-hand filter radio buttons.

**Create a short list**

After looking through IAM solutions for particular company size, buyers should ensure it meets the authentication and regional needs. If a specific language is a requirement, buyers can filter solutions by language by visiting the [Identity and Access Management (IAM) software](https://www.g2.com/categories/identity-and-access-management-iam) page on G2.com. For other requirements, such as how easy it is to use, the “[Easiest to use](https://www.g2.com/categories/identity-and-access-management-iam?tab=easiest_to_use)” section of the Identity and Access Management (IAM) software page on G2 helps compare options. Users can further narrow the selection by reading user reviews, checking the product’s ranking on the [G2 Grid® report for the Identity and Access Management (IAM)](https://www.g2.com/categories/identity-and-access-management-iam#grid)software category, and reading other related IAM-related [resources](https://www.g2.com/categories/identity-and-access-management-iam/resources).

**Conduct demos**

At each demo, buyers must be sure to ask the same questions and use case scenarios to best evaluate each product. Potential buyers can contact many vendors directly on g2.com to request demos by selecting the “Get a quote” button. 

#### Selection of Identity and Access Management (IAM) Software

**Choose a selection team**

The selection team should include the day-to-day administrator of this product, who is likely an information security or related cybersecurity professional or an IT administrator professional. Companies may also consider having someone from HR join the selection committee to provide context regarding new hire onboarding and employee offboarding, as it relates to the user provisioning or deprovisioning aspect of IAM software. And lastly, it is important to include a typical day-to-day end user to ensure that the end user experience is easy to use and can be widely adopted by the workforce.

**Negotiation**

When negotiating the contract, buyers must consider pricing, implementation, and support. Typically longer length contracts and larger license counts can improve price discounting. 

**Final decision**

The final decision maker should likely be the day-to-day administrator of the solution, likely an information security professional or an IT administrator professional, with input from other stakeholders on the selection team. Prior to purchasing an IAM solution, buyers should check if they can get a trial period to test with a small number of users before going all in on the product. If the tool is well received by end users and administrators, businesses can feel more confident in their purchase.

### Which IAM platform is best for managing user roles?

When choosing an IAM platform that's best for managing user roles, I would consider some of these popular IAM platforms:

- [Salesforce Platform ](https://www.g2.com/products/salesforce-platform/reviews)
- [Cisco Duo](https://www.g2.com/products/cisco-duo/reviews)
- [OneLogin](https://www.g2.com/products/onelogin/reviews)

These platforms are known for their robust features and efficient management of user roles.

### What is the best identity management tool with multi-factor authentication?

If you're seeking identity management tools with multi-factor authentication, here are some top options to consider:

- [Microsoft Entra ID](https://www.g2.com/products/microsoft-entra-id/reviews): excels with its risk-based conditional access that can dynamically require different authentication factors based on login patterns, device health, and location signals.
- [JumpCloud](https://www.g2.com/products/jumpcloud/reviews): provides a cloud-based directory platform that manages user identities, devices, and access across various systems. It supports multiple operating systems and offers features like SSO, MFA, and device management, catering well to hybrid and remote work environments.
- [Okta](https://www.g2.com/products/okta/reviews): offers robust identity management features, including single sign-on (SSO) and multi-factor authentication (MFA). It’s highly scalable and integrates well with various applications