# Best Fundraising Software - Page 22

## How Many Fundraising Software Products Does G2 Track?

**Total Products under this Category:** 345

### Category Stats (Aug 2026)

- **Average Rating:** 4.28/5 (↓0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Glass Register (+8.33%) - Among all products in this category, Glass Register recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Fundraising Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 16,200+ Authentic Reviews
- 345+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Fundraising Software
 ![G2 Grid® for Fundraising Software plotting products by satisfaction and market presence](https://www.g2.com/categories/fundraising/grids.png?focus%5B%5D=97514&focus%5B%5D=56227&focus%5B%5D=144315&focus%5B%5D=51407&focus%5B%5D=14487&focus%5B%5D=14615&focus%5B%5D=4432&focus%5B%5D=4643)

Highlighted products: Givebutter, Donorbox, Zeffy, Agentforce Nonprofit (formerly Salesforce Nonprofit Cloud), Bloomerang CRM, Bonterra Network for Good, Blackbaud Raiser's Edge NXT, and Bonterra OneCause.

Underlying data: [Grid® JSON](https://www.g2.com/categories/fundraising/grids.json?focus%5B%5D=givebutter&focus%5B%5D=donorbox&focus%5B%5D=zeffy&focus%5B%5D=agentforce-nonprofit-formerly-salesforce-nonprofit-cloud&focus%5B%5D=bloomerang-crm&focus%5B%5D=bonterra-network-for-good&focus%5B%5D=blackbaud-raiser-s-edge-nxt&focus%5B%5D=bonterra-onecause)

**Sponsored**

### Fin

Fin is a single Customer Agent that can take on different roles, depending on what the conversation needs. Fin can handle sales, service, and more - all as part of one continuous experience for the customer. Key benefits of Fin AI Agent: - Automates complex tasks such as refunds, transaction disputes, and technical troubleshooting. - Easy to configure with a no-code experience that anyone on your team can manage. - Works with any helpdesk, including Salesforce, HubSpot, and Freshdesk – no migration required. - Affordable at scale with pricing starting at just $0.99 per outcome. - Provides complete visibility and control through tools to analyze, train, test, and deploy Fin across all channels. - Engages buyers as they explore your site, providing instant, relevant answers when intent is highest. - Moves prospects closer to a decision, answering questions about pricing and features, addressing objections, and matching solutions to their needs. - Closes opportunities by guiding qualified buyers to the right next step – booking meetings, starting trials, or handing off to sales with full context. How it works: Fin combines generative AI with deterministic rules to act just like your best human agents. You can give Fin detailed, step-by-step instructions, and it will follow them with speed and reliability – reducing time to resolution and improving customer satisfaction. Under the hood, Fin is powered by Fin APEX 1.0, the highest-performing, fastest model for customer service. Every layer is optimized for accuracy, speed, and reliability, so Fin can handle high volumes and complex queries with confidence. Proof of performance: - Fin resolves 67% of customer queries on average, with rates as high as 93% for some teams. - Trusted by 6,000+ customer service teams, including the world’s leading AI companies like Anthropic. - In independent tests, Fin consistently outperformed competitors, delivering higher resolution rates than Forethought, Decagon, and others. Ranked #1 AI Agent on G2, with the highest number of reviews.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=398&secure%5Bchosen_at%5D=2026-08-14T20%3A45%3A28Z&secure%5Bdisplayable_resource_id%5D=1005823&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=3270&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=3270&secure%5Bresource_id%5D=398&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Ffundraising%3FhsCtaTracking%3Dd4815c34-3e79-428e-8a94-93b04e27b6cb%257C32648239-2b1c-4d4a-93ab-9702f015436b%26page%3D22&secure%5Btoken%5D=bd265fdadfea937850ed712265ba5e174917ec848aa407be6736ba2c416b6fcf&secure%5Burl%5D=https%3A%2F%2Fwww.fin.ai%2Fdrlp%2Fai-agent&secure%5Burl_type%5D=custom_url)

### [PWI Text2Give](https://www.g2.com/products/pwi-text2give/reviews)

Make mobile giving effortless with PWI Text2Give. Reach supporters on the go with a simple text code, leading them to a mobile-friendly donation page. Maximize donations by making giving as convenient as sending a text. About Project World Impact: Project World Impact is helping thousands of nonprofits connect with people looking for ways they can impact the world's most fundamental needs. https://projectworldimpact.com/products

#### Who Is the Company Behind PWI Text2Give?

- **Seller:** [Project World Impact](https://www.g2.com/sellers/project-world-impact)
- **Year Founded:** 2013
- **HQ Location:** St Charles, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=da9922d82fa0533e098c57cfc4ecd897312acf38aaddb354203eb82a78acaae6&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fproject-world-impact&secure%5Burl_type%5D=linkedin_company_website)  
19 employees on LinkedIn®

### [RAISENOW](https://www.g2.com/products/raisenow/reviews)

Donations & Payments: locally, globally, digitally. Whether you’re a nonprofit, club or changemaker of any size. We give you the technology to fundraise smarter and collect payments easier. From self-service tools to individual expert support, you’re never changing the world alone.

#### Who Is the Company Behind RAISENOW?

- **Seller:** [RAISENOW](https://www.g2.com/sellers/raisenow)
- **Year Founded:** 2015
- **HQ Location:** Zurich, CH
- **Twitter:** @raisenow  
247 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=51b88a22e7920d6f5f221fed503249d57ee03c350f6e4270d76c38735af6c7ec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fraisenow%2F&secure%5Burl_type%5D=linkedin_company_website)  
74 employees on LinkedIn®

### [Raise The Money](https://www.g2.com/products/raise-the-money/reviews)

Raise The Money is software designed to help campaigns raise funds in the places where their constituents spend the most time.

#### Who Is the Company Behind Raise The Money?

- **Seller:** [Raise The Money](https://www.g2.com/sellers/raise-the-money)
- **Year Founded:** 2013
- **HQ Location:** Little Rock, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f76e73c41c9d85fa2fa51846ede13f38c48c17cc93235f3df531fa6a9620066f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3806809&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

### [RĀZ Mobile](https://www.g2.com/products/raz-mobile/reviews)

RAZ Mobile is a mobile fundraising solution for nonprofits

#### Who Is the Company Behind RĀZ Mobile?

- **Seller:** [RAZ Mobile](https://www.g2.com/sellers/raz-mobile)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Right Cause](https://www.g2.com/products/right-cause/reviews)

Right Cause is a CRM suite built specifically for mission-driven organizations on Microsoft Cloud. It lets you automate day-to-day processes to foster donor relationships, track and manage fundraising activities, Grant Management, Program Delivery, Volunteer Management, reporting along with all the necessary features that are required to drive Donor Engagement. It provides the foundational infrastructure and functionality nonprofits need to drive digital transformation in a secure environment.

#### Who Is the Company Behind Right Cause?

- **Seller:** [Right Cause](https://www.g2.com/sellers/right-cause)
- **Year Founded:** 2015
- **HQ Location:** Chicago, Illinois
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Scaalex](https://www.g2.com/products/scaalex/reviews)

Scaalex is a team of seasoned investment bankers and financial experts dedicated to empowering startups with comprehensive financial solutions. By delivering tailored financial models, in-depth market research, precise valuation reports, strategic business plans, and expert funding advisory services, Scaalex equips entrepreneurs to make informed decisions and secure necessary funding. With a proven track record of supporting over 270 startups globally, Scaalex combines deep market insights with a commitment to transparency and client-focused deliverables, ensuring startups are well-prepared to navigate the complexities of fundraising and business growth. Key Features and Functionality: - Financial Projections: Develops detailed financial forecasts based on thorough market research and extensive experience, effectively portraying a startup's financial health. - Valuation Reports: Provides independent valuations to accurately determine a business's worth, cutting through market uncertainties with transparent processes. - Business Plans: Assists in transforming business ideas into actionable plans, offering strategic guidance from concept to reality. - Strategy Consulting: Helps organizations stay ahead of market trends by offering strategic recommendations and facilitating deeper industry connections. - Due Diligence: Conducts comprehensive analyses of financials and documents to ensure informed investment decisions. - Startup Advisory: Integrates expertise in operations, finance, accounting, tax, regulatory, and business consulting to guide startups in making informed investment or sale decisions. Primary Value and Solutions Provided: Scaalex addresses the critical challenge startups face in securing funding by offering expert financial modeling and advisory services. By providing accurate financial projections, valuations, and strategic plans, Scaalex enables entrepreneurs to present compelling cases to investors, thereby increasing their chances of successful fundraising. This comprehensive support ensures startups are not only investor-ready but also equipped with the financial insights necessary for sustainable growth and success.

#### Who Is the Company Behind Scaalex?

- **Seller:** [Scaalex](https://www.g2.com/sellers/scaalex)
- **Year Founded:** 2018
- **HQ Location:** Bangalore, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=138a077ff169192bbfd38a5d2a97312c3883d86b95ae7865c2f79b516fc9bc28&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fscaalex-business-solutions&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

### [SeeMyLegacy](https://www.g2.com/products/seemylegacy/reviews)

SeeMyLegacy is a powerful platform designed to simplify planning and running memorial programs, fundraisers and volunteer campaigns for municipalities and non-profits. With tools for digitizing memorials, engaging stakeholders, and streamlining payments, SeeMyLegacy simplifies giving back to the community in meaningful ways.As part of the all-in-one platform, customers also get access to expert insights, implementation tactics, and guidance to ensure success. SeeMyLegacy helps community leaders maximize community engagement and participation. Visit SeeMyLegacy.com to learn more.

#### Who Is the Company Behind SeeMyLegacy?

- **Seller:** [SeeMyLegacy](https://www.g2.com/sellers/seemylegacy)
- **Year Founded:** 2022
- **HQ Location:** Rocky River, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e3218ed54f7220c0f72ce3839e5ac04f6ffdb30c047cbb9a2eb1c9844270dabf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fseemylegacy&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

### [SheepCRM](https://www.g2.com/products/sheepcrm/reviews)

A people database for charities, SMEs and not-for-profits.

#### Who Is the Company Behind SheepCRM?

- **Seller:** [Croftsware](https://www.g2.com/sellers/croftsware)
- **Year Founded:** 2010
- **HQ Location:** Witney, GB
- **Twitter:** @croftsware  
4 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9dc584120fc97315100bd05c92df8f10c26a28b7b25f9f8917e0084a96e0922e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcroftsware-ltd%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Shift Fundraising](https://www.g2.com/products/shift-fundraising/reviews)

Shift Fundraising is a multichannel fundraising campaign software and phonathon services provider for higher education and non-profits.

#### Who Is the Company Behind Shift Fundraising?

- **Seller:** [Shift Marketing Automotive](https://www.g2.com/sellers/shift-marketing-automotive)
- **Year Founded:** 2011
- **HQ Location:** Pickering, CA
- **Twitter:** @ShftAutomotive  
742 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=49917ecad9bca74a3be398987a79e6df08e70ab322b4aa7e042999b57f9d0f04&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fshift-marketing-studio-inc-%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

### [Sixpence](https://www.g2.com/products/sixpence/reviews)

Sixpence is all-in-one software for bridal shops, built around how a boutique works: one bride, one gown, and months of details that must land on the right day. Book appointments by stylist with bride-facing booking pages. Take deposits, layaways, and payment plans at a real point of sale with Stripe or Square card readers. Track every gown from special order to the designer's purchase order to final fitting, with lead-time warnings that work backward from her wedding date. Every bride gets her own portal — she pays her balance, sees her appointments, and follows her order without calling. Her wedding party lives there too: bridesmaids, mothers, and groomsmen, each with their own fittings and orders. Alterations, e-signed agreements, tuxedo rentals, two-way texting, gift cards, prom registry, margin reporting, payroll export, and multi-location support are included — not sold as add-ons Free 14-day trial. Starter $149/mo, Pro $249/mo, extra locations $99/mo.

#### Who Is the Company Behind Sixpence?

- **Seller:** [Sixpence](https://www.g2.com/sellers/sixpence)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Spektrix](https://www.g2.com/products/spektrix/reviews)

Spektrix provides organisations across the arts, culture, & in-person experience sector with a connected audience engagement solution. Working in partnership with hundreds of theatres, museums, venues, and attractions around the world, Spektrix helps organisations build stronger audience relationships and operate with confidence through connected technology, backed by a shared success business model and a team that works alongside them for the long term.

**Average Rating:** 4.4/5.0

**Total Reviews:** 7

#### How Do G2 Users Rate Spektrix?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Spektrix?

- **Seller:** [Spektrix](https://www.g2.com/sellers/spektrix)
- **Year Founded:** 2007
- **HQ Location:** London, GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=943bbbf8b78486a92abc0a809150f875dba9e08c1de283594a5e1af86162ee07&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fspektrix-ltd&secure%5Burl_type%5D=linkedin_company_website)  
230 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 86% Small, 14% Medium

#### What Are Recent G2 Reviews of Spektrix?

**["Spektrix - A CRM Legend"](https://www.g2.com/survey_responses/spektrix-review-11448425)**

**Rating:** 5.0/5.0 stars

_— Isah-Levi R._

[Read full review](https://www.g2.com/survey_responses/spektrix-review-11448425)

**["A day in the life of a Spektrix user."](https://www.g2.com/survey_responses/spektrix-review-11455042)**

**Rating:** 4.0/5.0 stars

_— Verified User in Entertainment_

[Read full review](https://www.g2.com/survey_responses/spektrix-review-11455042)

### [Sponsor a Pet](https://www.g2.com/products/sponsor-a-pet/reviews)

Sponsor a Pet is a fundraising platform dedicated to providing Animal Non-Profits with a space to share their stories and raise the necessary resources to save the lives of animals. We work closely with passionate local organizations to amplify our community impact and come together as one. In addition to our core fundraising initiatives, we offer expert consulting services to help organizations maximize their outreach, fundraising strategies, website development, grant writing and overall mission impact. Our Mission At Sponsor a Pet, our mission is to ensure every animal finds an environment they can call home. We are dedicated to eliminating kill shelters, stopping animal abuse, and preventing the destruction of habitats. Through strategic partnerships, community engagement, and our consulting services, we empower organizations to make a lasting difference in the lives of animals. Who We Are We are a team of passionate individuals united by a common vision: to create a world where every animal is cherished and cared for. We collaborate with local non-profits, community leaders, and volunteers to build a network of support for animals in need. Our approach goes beyond fundraising—we provide tailored consulting services that equip organizations with the tools and strategies needed to amplify their impact. We celebrate stories of hope, positivity, and transformation, and we honor the dedication of every volunteer who works tirelessly to help animals find their forever homes. If this mission resonates with you, join our team and let’s grow our community together!

#### Who Is the Company Behind Sponsor a Pet?

- **Seller:** [Sponsor a Pet](https://www.g2.com/sellers/sponsor-a-pet)
- **Year Founded:** 2022
- **HQ Location:** Bethesda, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5cdec3834bffa6d683a2d3938748d7e3b72eb6f74dbd43a88a83a460c0510ccc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsponsor-a-pet%2F&secure%5Burl_type%5D=linkedin_company_website)  
21 employees on LinkedIn®

### [spotfund](https://www.g2.com/products/spotfund/reviews)

\*spotfund is the easiest place to create beautiful and free online fundraisers. It takes just minutes to start raising money today.

#### Who Is the Company Behind spotfund?

- **Seller:** [Spotfund Technologies](https://www.g2.com/sellers/spotfund-technologies)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [SuccessFund](https://www.g2.com/products/successfund/reviews)

SuccessFund is a fundraising and activity management platform built for K–12 schools, districts, booster clubs, PTAs, other parent groups, and education organizations. It enables schools to create and manage fundraisers, collect online payments, sell products, accept donations, coordinate student activities, track financials, and streamline approval workflows from a single platform. SuccessFund includes tools for campaign management, payment processing, volunteer coordination, reporting, accounting integrations, and administrative oversight, helping schools manage fundraising and student-related financial activities while reducing manual processes.

#### Who Is the Company Behind SuccessFund?

- **Seller:** [SuccessFund](https://www.g2.com/sellers/successfund)
- **Year Founded:** 2017
- **HQ Location:** Lehi, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e48f4688ff16a2a1e2906b39a2d04b0ae774b04e98c0ed849cbfd265eb33b643&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsuccessfund&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

### [SupporterHub](https://www.g2.com/products/supporterhub/reviews)

We have built a platform that is designed to eliminate the requirement for third-party plugins and add-ons for you to get up and going. All the features you need are native to our platform, and we even provide Platform Interconnects to allow you to use other platforms that compliment the way you work where needed. Our platform is open and comprehensive, allowing your team to focus more on fundraising, decreasing your operational costs and risk, while increasing the growth and retention of your supporters

#### Who Is the Company Behind SupporterHub?

- **Seller:** [SupporterHub](https://www.g2.com/sellers/supporterhub)
- **Year Founded:** 2016
- **HQ Location:** Sydney, AU
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=07ba3ee35b54b455c89149203d009d34bcac924de6477f510bbadc79a7a3e8ff&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsupporter-hub&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

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Spotlight Categories

[Event Registration and Ticketing Software](https://www.g2.com/categories/event-registration-ticketing)

[Experience Management Software](https://www.g2.com/categories/experience-management)

[Project Management Software](https://www.g2.com/categories/project-management)

[Digital Signage Software](https://www.g2.com/categories/digital-signage)

[Core HR Software](https://www.g2.com/categories/core-hr)

Similar Categories

- [Admission-Based Nonprofit](/categories/admission-based-nonprofit)
- [Donor Management](/categories/donor-management)
- [Donor Prospect Research](/categories/donor-prospect-research)

- [Human Services](/categories/human-services)
- [Nonprofit Accounting](/categories/nonprofit-accounting-software)
- [Nonprofit CRM](/categories/nonprofit-crm)

- [Nonprofit Payment Gateway](/categories/nonprofit-payment-gateway)
- [Other Nonprofit](/categories/other-nonprofit)
- [Volunteer Management](/categories/volunteer-management)

[Browse Fundraising Themes](/categories/fundraising/themes)

 ![Emma Stein](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Emma Stein")
ES

Researched and written by [Emma Stein](https://research.g2.com/insights/author/emma-stein)

Updated March 4, 2025

Fundraising software is used by nonprofit organizations to manage funding processes. Its main goal is to attract and retain donors, and to ensure their loyalty and continuous financing. Fundraising campaigns can be performed online through social media and email campaigns, or during live events. The users of this type of software need to track the efficiency of any fundraising initiative and to develop long-term relationships with donors.

The [best fundraising software](https://learn.g2.com/free-fundraising-software) often integrates with [accounting](https://www.g2.com/categories/accounting) or payment solutions for financial transactions processing. Also, it may require integration with [nonprofit CRM](https://www.g2.com/categories/nonprofit-crm) or [donor management](https://www.g2.com/categories/donor-management) solutions, when these features are not included in the fundraising software.

To qualify for inclusion in the Fundraising category, a product must:

- Provide features to create multiple options for donations and gifts
- Manage donor information and communications - for both existing or potential donors
- Allow users to create, manage, and monitor campaigns to attract new donors
- Include online options for one-time or recurring donations and gifts
- Deliver reporting and analytics to evaluate fundraising initiatives or donors' contributions

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