# Best E-Commerce Platforms - Page 24

## How Many E-Commerce Platforms Products Does G2 Track?

**Total Products under this Category:** 571

### Category Stats (Aug 2026)

- **Average Rating:** 4.4/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Nexway (+2.65%) - Among all products in this category, Nexway recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank E-Commerce Platforms Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 24,000+ Authentic Reviews
- 571+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for E-Commerce Platforms
 ![G2 Grid® for E-Commerce Platforms plotting products by satisfaction and market presence](https://www.g2.com/categories/e-commerce-platforms/grids.png?focus%5B%5D=705&focus%5B%5D=18479&focus%5B%5D=320&focus%5B%5D=1331985&focus%5B%5D=4443&focus%5B%5D=605&focus%5B%5D=27886&focus%5B%5D=706)

Highlighted products: Shopify, Shopify Plus, Salesforce B2C Commerce, Wix Studio, WooCommerce, Salesforce B2B Commerce, Adobe Commerce (formerly Magento Commerce), and BigCommerce.

Underlying data: [Grid® JSON](https://www.g2.com/categories/e-commerce-platforms/grids.json?focus%5B%5D=shopify&focus%5B%5D=shopify-plus&focus%5B%5D=salesforce-b2c-commerce&focus%5B%5D=wix-studio&focus%5B%5D=woocommerce&focus%5B%5D=salesforce-b2b-commerce&focus%5B%5D=adobe-commerce-formerly-magento-commerce&focus%5B%5D=bigcommerce)

**Sponsored**

### SAP Commerce Cloud

SAP Commerce Cloud is a proven enterprise commerce solution that helps organizations create personalized buying experiences and simplify commerce operations to drive profitable growth. Whether supporting B2B, B2C, or B2B2C business models, SAP Commerce Cloud provides the flexibility and scale to support organizations of all sizes while adapting to evolving customer expectations and commerce requirements. AI-powered capabilities such as intelligent product discovery, recommendations, shopping assistants, and guided selling help customers make confident purchasing decisions, while self-service experiences and commerce automation improve efficiency and reduce costs. Native SAP ERP integration and a broad partner ecosystem help connect customer demand with operational execution to deliver trusted commerce experiences at scale. SAP Commerce Cloud is trusted by more than 3,500 customers across 20 industries and 100 countries. Customers rely on the solution for enterprise-scale performance and reliability, supporting more than $570 billion in gross merchandise value and over 120 million orders.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=34&secure%5Bchosen_at%5D=2026-08-13T07%3A00%3A26Z&secure%5Bdisplayable_resource_id%5D=34&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=34&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=785&secure%5Bresource_id%5D=34&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fe-commerce-platforms%3FhsCtaTracking%3D7b588f73-2d21-4b76-a108-c15e0518f2b5%257C0971158d-6e96-4932-bc62-287e8fe1d02b%26page%3D24&secure%5Btoken%5D=50e3146233304d32b3ef8a24f5df2a27c9e77c03332ca74bec8ed928b1e79120&secure%5Burl%5D=https%3A%2F%2Fwww.sap.com%2Fdocuments%2F2023%2F06%2Fe4554804-787e-0010-bca6-c68f7e60039b.rc.html%3Fcampaigncode%3DCRM-YD25-CEX-407333%26source%3DCOMMERCE-click-campaign-G2&secure%5Burl_type%5D=custom_url)

### [aico](https://www.g2.com/products/aiconomy-sa-aico/reviews)

aico is a comprehensive enterprise resource planning solution developed by aiconomy AG, a Swiss-based company. Designed to streamline business operations, aico offers tailored modules for both service providers and the trade & e-commerce sectors. Its user-friendly interface and modular design ensure adaptability to various business needs. Key Features: - Effortless Quotation and Invoice Management: Create and send quotes and invoices directly from the system using built-in templates and automated features. Save time and reduce manual effort while ensuring professional documentation. - Lead and Customer Management: Effectively manage leads and existing Customer relationships to boost sales opportunities. Our system helps you track customer interactions and preferences, empowering you to identify targeted sales prospects. - Seamless Quote-to-Invoice Conversion: Transform quotes into invoices effortlessly, with the ability to send them directly from the platform, streamlining your billing process. - Payment Integration: Easily integrate various payment methods to expedite the payment process, making transactions quick and efficient for your customers. - Centralized Task Management: Organize and track tasks and schedules centrally to reduce chaos and enhance team efficiency. Our solution supports diverse project management needs, ensuring clarity and focus. - Automated Follow-Up Notifications: Stay connected with automated follow-up messages that facilitate timely communication with customers and enhance overall engagement. - Integrated Email Templates: Utilize pre-designed email templates to facilitate swift and professional communication, allowing you to respond to customer inquiries effectively. - 360° Customer Insights: Gain comprehensive visibility into customer data, including interactions, purchases, and preferences, enabling personalized engagement and improved relationships. - Comprehensive Time Tracking and Reporting: Capture work hours effortlessly and generate detailed reports, enhancing transparency and professionalism. Your customers benefit from valuable insights into project status. - Mobile Access with iOS and Android Apps: Track time conveniently anytime, anywhere with our user-friendly mobile applications. - Intuitive Time Tracking: Document work hours quickly with an easy-to-use time tracking system that enables precise billing and performance analysis, including direct tracking within projects. - Automated Marketing Workflows: Streamline your marketing efforts with automated workflows, and manage newsletters at the click of a button. Reach your audience effectively while enhancing campaign efficiency. - Integrated Financial Overview: Benefit from a complete overview of your finances and team activities, including dedicated accountant access for efficient management and reporting. - Resource Management Tools: Manage employee absences effectively, tracking vacation and sick leaves with ease. - AI-Powered Accounts Payable: Leverage artificial intelligence for automated capture and processing of accounts payable, optimizing your accounting workflows. - LMW Feature - Let Me Work: A virtual assistant designed to provide immediate support within the ERP system with configuration options for role-specific inquiries. Specialized Modules: - PIM: Centralize product information management and efficiently update online shops and ERP systems. - Orders & Inventory Management: Process online shop orders through the ERP system with automatic updates of availability and stock levels by linking inventory management with the online shop. - Purchasing: Manage all purchasing activities and supplier relationships efficiently. - Custom Objects: Create and manage tailored data entities to suit Specific business needs. - Sports module: all-in-one solution for your club management. It combines a headless CMS, social media integration, fan engagement features, CRM, and contract management in a single platform. - Content Management: Handle all content-related tasks, including website and document management. Seamless Shopify Integration: aico ERP offers a seamless integration with Shopify through the aico - Cloud ERP Connector app. This integration allows businesses to connect their Shopify store to the aico ERP cloud system effortlessly, unlocking new efficiencies with embedded AI and forward-thinking workflows. With just a few clicks, users can centralize and automate their business operations, ensuring real-time synchronization of product information, orders, and inventory levels between Shopify and aico ERP. About aiconomy AG: aiconomy AG is committed to providing innovative ERP solutions that cater to the evolving needs of businesses. With a focus on flexibility and user-centric design, aico ERP serves as a robust framework for custom solutions, ensuring businesses can optimize their operations effectively.

#### Who Is the Company Behind aico?

- **Seller:** [aiconomy SA](https://www.g2.com/sellers/aiconomy-sa)
- **Year Founded:** 2021
- **HQ Location:** Roggwil (Thurgau), CH
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7be59cd16f5535b72784833e33f852c937a952d5a42f494b9129f90896b9545e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Faiconomy%2F&secure%5Burl_type%5D=linkedin_company_website)  
49 employees on LinkedIn®

### [A.I. Ecommerce](https://www.g2.com/products/a-i-ecommerce/reviews)

A.I. Powered Ecommerce Platform with amazing features such as Drag and Drop Builder, Dynamic Product Pricing, Product Designer, Sales Funnel Builder, Smart Coupons, Chatbot and Live Chat.

#### Who Is the Company Behind A.I. Ecommerce?

- **Seller:** [ParsBiz](https://www.g2.com/sellers/parsbiz)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Aimeos](https://www.g2.com/products/aimeos/reviews)

Aimeos is an Open Source PHP library and e-commerce framework offering a set of full-featured e-commerce components for online shop applications and market places. The e-commerce framework is integrated into simple to use components that are available for a wide range of frameworks and applications

#### Who Is the Company Behind Aimeos?

- **Seller:** [Aimeos](https://www.g2.com/sellers/aimeos)
- **Year Founded:** 2019
- **HQ Location:** Independence, US
- **Twitter:** @aimeos  
1,421 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3a3f137fe1294326a0041a443e32b5c94e92ce35e5c4790b1dbb0f3b37156a2c&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fskynet-technologies-usa-llc&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

### [ANOC](https://www.g2.com/products/anoc/reviews)

ANOC is a Pakistani ecommerce platform that lets small businesses launch their own online store with built-in Cash on Delivery, online payments, and fraud protection.

#### Who Is the Company Behind ANOC?

- **Seller:** [ANOC](https://www.g2.com/sellers/anoc)
- **Year Founded:** 2026
- **HQ Location:** Islamabad, PK
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=231beadf87894bbecec0ef6e882f86fd814e7d15bac7aa53339cebc0a6904984&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fanoc-pk&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Apex B2B](https://www.g2.com/products/apex-b2b/reviews)

Apex is an out-of-the-box ready B2B eCommerce product for manufacturers, distributors, and wholesalers. Here are some of the highlights of what we’ve developed to help your B2B business scale online/

#### Who Is the Company Behind Apex B2B?

- **Seller:** [Apex B2B](https://www.g2.com/sellers/apex-b2b)
- **HQ Location:** Dublin, IE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=caf79f3133c5565b04f91c1ccb97f5e2ffcb5a48a87b0e72bc71d18eb540964f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fapexb2b%2F&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

### [Apparatus](https://www.g2.com/products/apparatus/reviews)

Apparatus is a B2B ecommerce platform that helps you attract and retain customers by providing a suite of digital procurement solutions that enable you and your customers to gain efficiency, visibility and control. Through seamless integration with your business systems, and our exceptional partnership approach, we help you leverage B2B ecommerce for cost optimisation, improved customer experience and revenue growth.

#### Who Is the Company Behind Apparatus?

- **Seller:** [Apparatus](https://www.g2.com/sellers/apparatus)
- **Year Founded:** 2015
- **HQ Location:** London, GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=94c551cecb654e661fb08dc4a5f7b430d4da56cac47f204174ba10bb374a731b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fapparatus-cloud-commerce%2F&secure%5Burl_type%5D=linkedin_company_website)  
10 employees on LinkedIn®

### [Atomstore B2B](https://www.g2.com/products/atomstore-b2b/reviews)

Atomstore is an online eCommerce platform.

#### Who Is the Company Behind Atomstore B2B?

- **Seller:** [AtomStore](https://www.g2.com/sellers/atomstore)
- **Year Founded:** 2011
- **HQ Location:** Kraków, PL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=884a820d7017d2a3e87244ca1a5aab56609af70487e44564f80be1cb0856680a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fatomstore%2F&secure%5Burl_type%5D=linkedin_company_website)  
45 employees on LinkedIn®

### [Awayco](https://www.g2.com/products/awayco/reviews)

Awayco provides a cutting-edge mobile point of sale (mPOS) solution designed specifically for enterprise retailers seeking flexibility, speed, and deeper customer engagement. Our platform empowers retail teams with tools that drive efficiency and elevate in-store experiences. With Awayco’s mPOS, retailers can seamlessly manage Inventory, deliver personalized Clienteling, and efficiently handle Appointments — all in one intuitive interface. From tracking stock in real-time to fostering customer loyalty through tailored service and booking appointments for in-store visits, Awayco helps brands streamline operations while building meaningful customer relationships. We're constantly evolving—new features and integrations are on the horizon to further support modern retail needs. Key Features: Inventory Management: Real-time stock visibility and seamless control across locations. Clienteling: Empower staff to deliver personalized service with customer profiles, purchase history, and tailored recommendations. Appointments: Simplified scheduling for in-store visits, consultations, and services.

#### Who Is the Company Behind Awayco?

- **Seller:** [Awayco](https://www.g2.com/sellers/awayco)
- **Year Founded:** 2018
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=42c6f72dc91a21cdcf06184aeb3c95bce82d6abaa102ef6ebe0165be7d2156b6&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fawayco&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

### [Axnify](https://www.g2.com/products/axnify/reviews)

Axnify is an all-in-one e-commerce platform for merchants who want to ship a real online store without stitching together a dozen subscriptions. Every feature most stores need on day one — product catalogue with variants and bundles, subscriptions, gift cards, customer reviews, loyalty programs, referral tracking, email campaigns, multi-currency checkout, a helpdesk inbox, and a visual theme editor — is built into the platform itself. Stores get their own custom domain, multi-language storefronts, and the same admin tooling whether they sell a single product or run a 10,000-SKU catalogue. The result: one login, one bill, and far fewer integrations to maintain as the business grows.

#### Who Is the Company Behind Axnify?

- **Seller:** [Axnify](https://www.g2.com/sellers/axnify)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [AxonWave.store](https://www.g2.com/products/axonwave-store/reviews)

AxonWave.store is an intuitive online shopping store builder that helps you launch, manage, and grow your e-commerce business with ease — no coding required. AxonWave.store is a simple, powerful e-commerce platform that lets anyone create a professional online store. No coding required - just add your products and start selling to customers worldwide. With an intuitive dashboard, customisable store design, and seamless product management, you can add products, manage orders, and start selling instantly. AxonWave.store is built for performance, security, and global reach, enabling you to connect with customers worldwide and grow your business faster. From idea to income, AxonWave.store gives you everything you need to turn your products into a successful online store. AxonWave.store: A Smarter Way to Build Your Online Store.

#### Who Is the Company Behind AxonWave.store?

- **Seller:** [AxonWave](https://www.g2.com/sellers/axonwave)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [B2B eCommerce SaaS platform](https://www.g2.com/products/b2b-ecommerce-saas-platform/reviews)

SaaS based B2B platform for wholesalers, manufacturers, distributors and everyone else engaging in business-to-business activities.

#### Who Is the Company Behind B2B eCommerce SaaS platform?

- **Seller:** [CStore](https://www.g2.com/sellers/cstore)
- **Year Founded:** 2004
- **HQ Location:** Gdynia, PL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=be9ade373255d1a2601178090edc98212f1e95747d4951507db6073ddd07bba6&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcstore&secure%5Burl_type%5D=linkedin_company_website)  
72 employees on LinkedIn®

### [Babsa](https://www.g2.com/products/babsa/reviews)

Babsa.org is the Non-Techier portal for everyone. Anyone can start Any business in less then 10 seconds.

#### Who Is the Company Behind Babsa?

- **Seller:** [Babsa](https://www.g2.com/sellers/babsa)
- **Year Founded:** 2022
- **HQ Location:** Kolkata, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9679149310c608492a80e8d7fc80ec67c88d0d2663b1010950720ea5c855ecc5&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbabsa-org&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

### [Biz365](https://www.g2.com/products/biz365/reviews)

Biz365 Stores, helps businesses to quickly set up their webstore without getting into huge expenses of developing their ecommerce sites.

#### Who Is the Company Behind Biz365?

- **Seller:** [Biz365](https://www.g2.com/sellers/biz365)
- **Year Founded:** 2020
- **HQ Location:** Jaipur, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c69cc36d72d7f7754d969f00dea1da839f1637e54704c714b200de4d70525bae&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbiz365-co&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Large

#### What Do G2 Reviewers Say About Biz365?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Biz365's **platform quality** consistent and well-rounded, maintaining its excellence over time.

##### Cons

- Users note **confusion** with Biz365's interface, indicating a need for further improvements to enhance usability.

### [Biz4Commerce](https://www.g2.com/products/biz4commerce/reviews)

Biz4Commerce offers an advanced MERN-based platform with all the eCommerce and point of sale features you need to start, run, and grow your business. The comprehensive eCommerce platform is based on the latest MERN technology stack. It helps create highly efficient online stores using reusable components, tools, and services to simplify the development and deployment process.

#### Who Is the Company Behind Biz4Commerce?

- **Seller:** [Biz4Commerce](https://www.g2.com/sellers/biz4commerce)
- **Year Founded:** 2020
- **HQ Location:** Orlando, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fcb483034ee34ec5870b069dc8167008f30df0e473ef1449da5a1656f6e9c8cb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbiz4commerce-llc&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Blackcart](https://www.g2.com/products/blackcart/reviews)

Blackcart is transforming the way eCommerce merchants operate. With Try Before You Buy, Blackcart is revolutionizing the online shopping experience for customers, making it easier than ever to find products they love. One of the biggest challenges facing online retailers is the inability for customers to physically interact with products before they make a purchasing decision. Blackcart solves this problem by allowing customers to try products in the comfort of their own home before buying it. This means customers can experience the product as they would in a store, with the added convenience of online shopping. Blackcart seamlessly integrates with your existing cart, making it easy to incorporate into your eCommerce site. This ensures a smooth and seamless shopping experience for your customers, which can lead to higher conversion rates and increased profits for your business. Blackcart is for eCommerce merchants looking to improve their online shopping experience and increase profitability.

#### Who Is the Company Behind Blackcart?

- **Seller:** [Blackcart](https://www.g2.com/sellers/blackcart)
- **Year Founded:** 2017
- **HQ Location:** Toronto, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a5d7bcc5b2a073c36753b11f5c4cd0150e6ded454e71dba9e3041590832aeace&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fblackcart&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

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Spotlight Categories

[Online Backup Software](https://www.g2.com/categories/online-backup)

[Retail POS Systems](https://www.g2.com/categories/retail-pos)

[Product Analytics Software](https://www.g2.com/categories/product-analytics)

[HCM Software](https://www.g2.com/categories/hcm-software)

[Compensation Management Software](https://www.g2.com/categories/compensation-management)

Similar Categories

- [Catalog Management](/categories/catalog-management)
- [E-Commerce Tools](/categories/e-commerce-tools)
- [E-commerce Fraud Protection](/categories/e-commerce-fraud-protection)
- [E-Merchandising](/categories/e-merchandising)
- [Multichannel Retail](/categories/multichannel-retail)

- [Review Management](/categories/review-management-software)
- [Subscription Management](/categories/subscription-management)
- [Age Verification](/categories/age-verification)
- [Brand Protection](/categories/brand-protection)
- [Conversational Commerce Platforms](/categories/conversational-commerce-platforms)

- [Drop Shipping](/categories/drop-shipping)
- [E-Commerce Analytics](/categories/e-commerce-analytics)
- [E-Commerce Personalization](/categories/e-commerce-personalization)
- [E-Commerce Search](/categories/e-commerce-search)
- [Live Commerce](/categories/live-commerce)

[Browse E-Commerce Platforms Themes](/categories/e-commerce-platforms/themes)

 ![Subhransu Sahu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Subhransu Sahu")
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Researched and written by [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)

Updated June 9, 2025

This page was last updated on June 9th, 2025

An e-commerce platform is a comprehensive software that allows companies to manage all operations related to online sales of products or services. E-commerce platforms create a centralized, digital hub for product and customer data, allowing e-commerce businesses to manage product information, personalize store content and layout, and process online transactions and payments. While most e-commerce platforms are designed for B2C sales, some vendors provide versions for B2B. Traditional e-commerce platforms focus on managing sales of physical products, but more and more solutions are providing features for digital products that are sold as a subscription model. This type of software can be used by all employees of an online commerce company but is most beneficial for sales, product management, and marketing.

The [best e-commerce platforms](https://learn.g2.com/best-ecommerce-platforms) unify, scale, and maintain core business processes like the front-facing selling of products and services and the back-end functions of managing inventory and shipping. This type of software should not be confused with [shopping cart software](https://www.g2.com/categories/shopping-cart), which can only be used to create and manage online stores. E-commerce platforms generally integrate with [inventory management software](https://www.g2.com/categories/inventory-management) and [drop shipping software](https://www.g2.com/categories/drop-shipping). B2B e-commerce platforms integrate with [CRM software](https://www.g2.com/categories/crm), [ERP systems](https://www.g2.com/categories/erp-systems), and [supply chain & logistics software](https://www.g2.com/categories/supply-chain-logistics)

To qualify for inclusion in the E-commerce Platforms category, a product must:

- Help companies run their e-commerce business on a single, unified platform
- Manage e-commerce products and services, as well as product information
- Deliver standard options to create online stores that can be customized
- Include functionality for personalization to improve the customer experience
- Provide features for or integrate with drop shipping and inventory management software
- Track and manage customers, their order history, and online behavior
- Allow companies to choose between multiple payment options and gateways
- Support the headless commerce architecture and provide native mobile apps
- Offer security, or encryption of data and information, or both and comply with regulations
- Include features for e-commerce data management, integration, and search

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