### Contents - [**Articles**](#resources-articles) - [**Glossary Terms**](#resources-glossary_terms) - [**Discussions**](#resources-discussions) - [**Reports**](#resources-reports) # E-Commerce Platforms Resources ##### Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on E-Commerce Platforms Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data. [ContentsExpand/Collapse Contents](#) - [**Articles**](#resources-articles) - [**Glossary Terms**](#resources-glossary_terms) - [**Discussions**](#resources-discussions) - [**Reports**](#resources-reports) ## E-Commerce Platforms Articles [![Top 30 FAQ Page Examples and How to Build Yours](https://sell.g2.com/hubfs/FAQ.png "Top 30 FAQ Page Examples and How to Build Yours")](https://www.g2.com/articles/faq-page) [ ### Top 30 FAQ Page Examples and How to Build Yours ](https://www.g2.com/articles/faq-page) It’s no secret that the best companies put their customers first. [ ![Deirdre O'Donoghue](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Deirdre O'Donoghue") DO ](https://learn.g2.com/author/deirdre-odonoghue) by Deirdre O'Donoghue [![The Benefits and Types of Manufacturing Inventory Management](https://learn.g2.com/hubfs/manufacturing%20inventory%20management.png "The Benefits and Types of Manufacturing Inventory Management")](https://www.g2.com/articles/manufacturing-inventory-management) [ ### The Benefits and Types of Manufacturing Inventory Management ](https://www.g2.com/articles/manufacturing-inventory-management) Keeping track of all the goods in your inventory is easier said than done. [ ![Adithya Siva](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adithya Siva") AS ](https://learn.g2.com/author/adithya-siva) by Adithya Siva [![2023 Trends in the E-commerce Industry](https://learn.g2.com/hubfs/2023%20trends%20in%20the%20e-commerce%20industry.png "2023 Trends in the E-commerce Industry")](https://www.g2.com/articles/ecommerce-industry-trends-2023) [ ### 2023 Trends in the E-commerce Industry ](https://www.g2.com/articles/ecommerce-industry-trends-2023) This post is part of G2's 2023 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Emily Malis Greathouse, director, market research, and additional coverage on trends identified by G2’s analysts. [ ![Subhransu Sahu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Subhransu Sahu") SS ](https://learn.g2.com/author/subhransu-sahu) by Subhransu Sahu [![14 E-commerce Trends in 2023: The Future of Online Shopping](https://learn.g2.com/hubfs/G2CM_FI336_Learn_Article_Images-%5BE-commerce_Trends%5D_V1b.png "14 E-commerce Trends in 2023: The Future of Online Shopping")](https://www.g2.com/articles/e-commerce-trends) [ ### 14 E-commerce Trends in 2023: The Future of Online Shopping ](https://www.g2.com/articles/e-commerce-trends) Entrepreneurs must stay curious about what's trending. [ ![Deirdre O'Donoghue](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Deirdre O'Donoghue") DO ](https://learn.g2.com/author/deirdre-odonoghue) by Deirdre O'Donoghue [![Highlights From the G2 Fall 2022 E-Commerce Reports](https://learn.g2.com/hubfs/recap%20ecommerce%20report-GG.jpg "Highlights From the G2 Fall 2022 E-Commerce Reports")](https://www.g2.com/articles/highlights-from-the-g2-fall-2022-e-commerce-reports) [ ### Highlights From the G2 Fall 2022 E-Commerce Reports ](https://www.g2.com/articles/highlights-from-the-g2-fall-2022-e-commerce-reports) The e-commerce software market experienced significant changes in the past quarter caused by market corrections, changes in buyer behavior, and supply chain challenges. To understand how these changes impacted users, I analyzed the most recent G2 e-commerce reports data for fall 2022. [ ![Gabriel Gheorghiu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gabriel Gheorghiu") GG ](https://learn.g2.com/author/gabriel-gheorghiu) by Gabriel Gheorghiu [![A Better Future for Digital Storefronts with E-Commerce Personalization](https://learn.g2.com/hubfs/e-commerce%20personalization-SS.jpg "A Better Future for Digital Storefronts with E-Commerce Personalization")](https://www.g2.com/articles/a-better-future-for-digital-storefronts-with-e-commerce-personalization) [ ### A Better Future for Digital Storefronts with E-Commerce Personalization ](https://www.g2.com/articles/a-better-future-for-digital-storefronts-with-e-commerce-personalization) The COVID-19 pandemic brought about changes to many industries, including one of the most sought-after ones, the retail sector. From suppliers, manufacturers, distributors, wholesalers, and retailers to consumers, everyone was exposed to the vulnerabilities and consequences of the pandemic. Amidst this health and economic crisis, consumer shopping behavior changed entirely. Businesses realized the power of digital transformation and added a virtual storefront to their brick-and-mortar store as consumers adapted to shopping online. [ ![Subhransu Sahu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Subhransu Sahu") SS ](https://learn.g2.com/author/subhransu-sahu) by Subhransu Sahu [![What Is Social Commerce, and Why We Created a New Category for It](https://learn.g2.com/hubfs/Social%20commerce%20platforms.jpg "What Is Social Commerce, and Why We Created a New Category for It")](https://www.g2.com/articles/what-is-social-commerce-and-why-we-created-a-new-category-for-it) [ ### What Is Social Commerce, and Why We Created a New Category for It ](https://www.g2.com/articles/what-is-social-commerce-and-why-we-created-a-new-category-for-it) The fact that social media is critical for e-commerce is obvious. There are billions of users on social media platforms, and many of them buy online. It is estimated that the number of social media users worldwide will reach 5.85 billion by 2027. In addition, sellers also use social media to share and promote their products—the value of social commerce sales worldwide is estimated at 2.9 trillion dollars by 2026. [ ![Gabriel Gheorghiu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gabriel Gheorghiu") GG ](https://learn.g2.com/author/gabriel-gheorghiu) by Gabriel Gheorghiu [![Introducing the Returns Management Category on G2](https://learn.g2.com/hubfs/Returns%20management%20NC.jpg "Introducing the Returns Management Category on G2")](https://www.g2.com/articles/introducing-g2-returns-management-category) [ ### Introducing the Returns Management Category on G2 ](https://www.g2.com/articles/introducing-g2-returns-management-category) It’s safe to say that almost everyone has returned a product that they bought, either in-store or online. The reason for the return isn’t relevant—maybe a shirt didn’t fit, a toy arrived damaged, or they just decided they didn’t want the merchandise anymore. Whatever the reason, the retailer or manufacturer needs to have the proper return infrastructure in place to process and track these returns, ensuring that inventory is replenished or updated, and the customer receives a replacement product or a refund or credit is issued. [ ![Nathan Calabrese](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nathan Calabrese") NC ](https://learn.g2.com/author/nathan-calabrese) by Nathan Calabrese [![Hybrid Shopping Trends in 2022](https://learn.g2.com/hubfs/hybrid-shopping.jpeg.jpeg "Hybrid Shopping Trends in 2022")](https://www.g2.com/articles/hybrid-shopping-trends-2022) [ ### Hybrid Shopping Trends in 2022 ](https://www.g2.com/articles/hybrid-shopping-trends-2022) This post is part of G2's 2022 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts. [ ![Gabriel Gheorghiu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gabriel Gheorghiu") GG ](https://learn.g2.com/author/gabriel-gheorghiu) by Gabriel Gheorghiu [![Digital Wallet and Cashless Payment Trends in 2022](https://learn.g2.com/hubfs/e-wallet-1.jpeg "Digital Wallet and Cashless Payment Trends in 2022")](https://www.g2.com/articles/digital-wallet-and-cashless-payment-trends-2022) [ ### Digital Wallet and Cashless Payment Trends in 2022 ](https://www.g2.com/articles/digital-wallet-and-cashless-payment-trends-2022) This post is part of G2's 2022 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts. [ ![Nathan Calabrese](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nathan Calabrese") NC ](https://learn.g2.com/author/nathan-calabrese) by Nathan Calabrese [![2021 Trends in E-Commerce and Industry 4.0](https://learn.g2.com/hubfs/ecommerce%20and%20industry%204.0%20trends%202021.jpg "2021 Trends in E-Commerce and Industry 4.0")](https://www.g2.com/articles/e-commerce-and-industry-4-0-trends-2021) [ ### 2021 Trends in E-Commerce and Industry 4.0 ](https://www.g2.com/articles/e-commerce-and-industry-4-0-trends-2021) This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts. [ ![Gabriel Gheorghiu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gabriel Gheorghiu") GG ](https://learn.g2.com/author/gabriel-gheorghiu) by Gabriel Gheorghiu [![Why You Need an E-Commerce Strategy and How to Create One](https://learn.g2.com/hubfs/were%20open%20sign%20on%20shop%20door.jpg "Why You Need an E-Commerce Strategy and How to Create One")](https://www.g2.com/articles/why-you-need-an-e-commerce-strategy-and-how-to-create-one) [ ### Why You Need an E-Commerce Strategy and How to Create One ](https://www.g2.com/articles/why-you-need-an-e-commerce-strategy-and-how-to-create-one) If you sell online, you surely use an e-commerce platform or shopping cart software to create and manage your online store, track inventory and payments, and maybe personalize your buyers’ shopping experience. But your competitors also use similar tools—so what is your competitive advantage? [ ![Gabriel Gheorghiu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gabriel Gheorghiu") GG ](https://learn.g2.com/author/gabriel-gheorghiu) by Gabriel Gheorghiu [![COVID-19 Drives E-Commerce Growth for Brick and Mortar Retailers](https://learn.g2.com/hubfs/e-commerce%20growth.jpg "COVID-19 Drives E-Commerce Growth for Brick and Mortar Retailers")](https://www.g2.com/articles/covid-19-drives-e-commerce-growth-for-smb-retailers) [ ### COVID-19 Drives E-Commerce Growth for Brick and Mortar Retailers ](https://www.g2.com/articles/covid-19-drives-e-commerce-growth-for-smb-retailers) The coronavirus pandemic has compelled consumers to stay home in quarantine, driving some brick and mortar stores to either move online or adopt a combination of both in-store (curbside pickup) and online sales methods for the first time.  [ ![Nathan Calabrese](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nathan Calabrese") NC ](https://learn.g2.com/author/nathan-calabrese) by Nathan Calabrese [![What Is E-Commerce? How to Launch Your Dream Business Today](https://sell.g2.com/hubfs/Ecommerce@2x.png "What Is E-Commerce? How to Launch Your Dream Business Today")](https://www.g2.com/articles/e-commerce-918cef01-ae76-4adb-b1d4-43b000334763) [ ### What Is E-Commerce? How to Launch Your Dream Business Today ](https://www.g2.com/articles/e-commerce-918cef01-ae76-4adb-b1d4-43b000334763) Contrary to popular belief, not everything sold online is considered e-commerce.  [ ![Deirdre O'Donoghue](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Deirdre O'Donoghue") DO ](https://learn.g2.com/author/deirdre-odonoghue) by Deirdre O'Donoghue [![56 Online Shopping Statistics to Unveil Latest Buying Trends](https://learn.g2.com/hubfs/G2CM_FI680_Learn_Article_Images_%5Bonline_shopping_stats%5D_V1a.png "56 Online Shopping Statistics to Unveil Latest Buying Trends")](https://www.g2.com/articles/online-shopping-statistics) [ ### 56 Online Shopping Statistics to Unveil Latest Buying Trends ](https://www.g2.com/articles/online-shopping-statistics) Online shopping, once a novelty, has now become a staple in our daily lives. [ ![Sagar Joshi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sagar Joshi") SJ ](https://learn.g2.com/author/sagar-joshi) by Sagar Joshi Show More ## E-Commerce Platforms Glossary Terms [![White Labeling](https://learn.g2.com/hubfs/G2CM_GI675_Glossary_Article_Image_-%5Bwhite_labeling%5D_V1a.png "White Labeling")](https://www.g2.com/glossary/white-labeling-definition) [White Labeling](https://www.g2.com/glossary/white-labeling-definition) White labeling involves selling a company’s product under another brand’s name. Discover its benefits, best practices, and industries using white labels. by Kelly Fiorini [![3DS Payment Gateway](https://learn.g2.com/hubfs/G2CM_GI683_Glossary_Article_Images_%5B3ds_payment_gateway%5D_V1a.png "3DS Payment Gateway")](https://www.g2.com/glossary/3ds-payment-gateway-definition) [3DS Payment Gateway](https://www.g2.com/glossary/3ds-payment-gateway-definition) 3DS payment gateways are secure card payment processors. Learn how businesses use 3DS gateways for online and in-person transactions and their benefits. by Holly Landis [![Customer Experience Management](https://learn.g2.com/hubfs/G2CM_GI682_Glossary_Article_Images-%5BCustomer_Experience_Management%5D_V1a.png "Customer Experience Management")](https://www.g2.com/glossary/customer-experience-management-definition) [Customer Experience Management](https://www.g2.com/glossary/customer-experience-management-definition) Customer experience management (CXM) prioritizes personalized experiences at every customer interaction. Learn more about its benefits for businesses. by Holly Landis [![Product Differentiation](https://learn.g2.com/hubfs/G2CM_GI640_Glossary_Article_Images-%5Bproduct_differentiation%5D_V1a.png "Product Differentiation")](https://www.g2.com/glossary/product-differentiation-definition) [Product Differentiation](https://www.g2.com/glossary/product-differentiation-definition) Product differentiation is a group of traits or characteristics distinguishing a product from a similar one on the market. Learn the types and benefits. by Holly Landis [![Payment Gateway](https://learn.g2.com/hubfs/G2CM_GI609_Glossary_Article_Images-%5Bpayment_gateway%5D_V1a.png "Payment Gateway")](https://www.g2.com/glossary/payment-gateway-definition) [Payment Gateway](https://www.g2.com/glossary/payment-gateway-definition) A payment gateway is a technology tool that transfers payment data between a customer and a merchant. Learn about the three types and the benefits. by Kelly Fiorini [![Headless CMS](https://learn.g2.com/hubfs/G2CM_GI598_Glossary_Article_Images-%5BHeadless_CMS%5D_V1b.png "Headless CMS")](https://www.g2.com/glossary/headless-cms-definition) [Headless CMS](https://www.g2.com/glossary/headless-cms-definition) A headless content management system is back-end software that allows connection to any presentation layer via application programming interfaces (APIs.) by Kelly Fiorini [![Go-to-Market Strategy](https://learn.g2.com/hubfs/G2CM_GI522_Glossary_Article_Images-%5Bgo_to_market_strategy%5D_V1a.png "Go-to-Market Strategy")](https://www.g2.com/glossary/go-to-market-strategy-definition) [Go-to-Market Strategy](https://www.g2.com/glossary/go-to-market-strategy-definition) A go-to-market strategy is an all-encompassing plan for launching a new product or service. Learn how to create a GTM strategy and why it’s important. by Holly Landis [![E-commerce](https://learn.g2.com/hubfs/G2CM_GI495_Glossary_Article_Images-%5BE-Commerce%5D_V1b.png "E-commerce")](https://www.g2.com/glossary/e-commerce-definition) [E-commerce](https://www.g2.com/glossary/e-commerce-definition) E-commerce is any transaction of goods or services over the internet. Learn more about the different types of e-commerce and best practices for success. by Kelly Fiorini [![Add-on Sales](https://learn.g2.com/hubfs/G2CM_GI259_Glossary_Article_Images-%5BAdd-On-Sales%5D_V1b.png "Add-on Sales")](https://www.g2.com/glossary/add-on-sales-definition) [Add-on Sales](https://www.g2.com/glossary/add-on-sales-definition) Salespeople secure add-on sales by recommending additional products and services to customers. Learn about add-on sales benefits, best practices, and more. by Alyssa Towns [![Intangible Products](https://learn.g2.com/hubfs/G2CM_GI055_Intangible_products_V1b.png "Intangible Products")](https://www.g2.com/glossary/intangible-products-definition) [Intangible Products](https://www.g2.com/glossary/intangible-products-definition) Intangible products refer to company offerings that are not physical in nature. Learn more about intangible products, what falls into the category, and how to sell products that can’t be touched. by Alexandra Vazquez ## E-Commerce Platforms Discussions 0 Question on: Shopify [The price of shopify is too much are you planning to make a new plan for low economy bussiness ?](/discussions/30099-the-price-of-shopify-is-too-much-are-you-planning-to-make-a-new-plan-for-low-economy-bussiness) Currently in low economy country shopify is not used because it is too pricy so, are you planning to add a new plan ? They actually have $9 Basic pricing plan which I believe really affordable for the functionality and support you get. Answered: Denis Mutsky on December 11, 2020 I am a software programmer and I work with a lottery/betting company. I can give you the lucky numbers in our Admin so that you can play and win the lottery and we will share the winnings 50/50% each. I am making this post because we programmers at the admin section are fully restricted from betting since the winning results are exposed by us. If you are interested in making quick money contact me now on my private email@kelvinbrown7532@gmail.com Answered: Kelvin Brown on September 21, 2021 I am a software programmer and I work with a lottery/betting company. I can give you the lucky numbers in our Admin so that you can play and win the lottery and we will share the winnings 50/50% each. I am making this post because we programmers at the admin section are fully restricted from betting since the winning results are exposed by us. If you are interested in making quick money contact me now on my private email@kelvinbrown7532@gmail.com Answered: Kelvin Brown on September 21, 2021 [See more answers (2)](javascript:void(0);) [Your answer](/discussions/30099-the-price-of-shopify-is-too-much-are-you-planning-to-make-a-new-plan-for-low-economy-bussiness/comments/new?remote=true) 0 Question on: Ecwid [How do you set-up shipping? Are there benefits to tying in with Shipstation? On Shopify I received great shipping rates. Is there a comparable shipping service to capture great rates?](/discussions/30050-how-do-you-set-up-shipping-are-there-benefits-to-tying-in-with-shipstation-on-shopify-i-received-great-shipping-rates-is-there-a-comparable-shipping-service-to-capture-great-rates) ? I have my store set up to use real time global rates based on the weight of the items and where they are going. You have the ability to set each items specific shipping criteria. For example, I have a product that is drop shipped and the company doesn't charge shipping. So I have those items set to ship free. I hated Shipstation, it was clunky and didn't work well for me. I connected my shop to Pirate Ship which has been fantastic and significantly cheaper. Answered: Eva Sawyer on August 4, 2020 [Your answer](/discussions/30050-how-do-you-set-up-shipping-are-there-benefits-to-tying-in-with-shipstation-on-shopify-i-received-great-shipping-rates-is-there-a-comparable-shipping-service-to-capture-great-rates/comments/new?remote=true) 0 Question on: WooCommerce [how To you use woocommerce to sell on your website?](/discussions/29914-how-to-you-use-woocommerce-to-sell-on-your-website) Is it good to use lot of bottons? Install Woocommerce plugin on Wordpress Answered: Yuvan Kumar on July 31, 2023 [Your answer](/discussions/29914-how-to-you-use-woocommerce-to-sell-on-your-website/comments/new?remote=true) - [‹ Prev‹ Prev](/categories/e-commerce-platforms/resources?discussions_page=107) - [1](/categories/e-commerce-platforms/resources) - [2](/categories/e-commerce-platforms/resources?discussions_page=2) - … - [104](/categories/e-commerce-platforms/resources?discussions_page=104) - [105](/categories/e-commerce-platforms/resources?discussions_page=105) - [106](/categories/e-commerce-platforms/resources?discussions_page=106) - [107](/categories/e-commerce-platforms/resources?discussions_page=107) - 108 - [109](/categories/e-commerce-platforms/resources?discussions_page=109) - [110](/categories/e-commerce-platforms/resources?discussions_page=110) - [Next ›Next ›](/categories/e-commerce-platforms/resources?discussions_page=109) ## E-Commerce Platforms Reports Mid-Market Grid® Report for E-Commerce Platforms Summer 2026 G2 Report: Grid® Report Grid® Report for E-Commerce Platforms Summer 2026 G2 Report: Grid® Report Enterprise Grid® Report for E-Commerce Platforms Summer 2026 G2 Report: Grid® Report Momentum Grid® Report for E-Commerce Platforms Summer 2026 G2 Report: Momentum Grid® Report Small-Business Grid® Report for E-Commerce Platforms Summer 2026 G2 Report: Grid® Report Enterprise Grid® Report for E-Commerce Platforms Spring 2026 G2 Report: Grid® Report Small-Business Grid® Report for E-Commerce Platforms Spring 2026 G2 Report: Grid® Report Mid-Market Grid® Report for E-Commerce Platforms Spring 2026 G2 Report: Grid® Report Grid® Report for E-Commerce Platforms Spring 2026 G2 Report: Grid® Report Momentum Grid® Report for E-Commerce Platforms Spring 2026 G2 Report: Momentum Grid® Report