### Contents

- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

# Direct Mail Automation Software Resources

##### Glossary Terms, Discussions, and Reports to expand your knowledge on Direct Mail Automation Software

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

## Direct Mail Automation Software Glossary Terms

[![Direct Mail Marketing](https://learn.g2.com/hubfs/G2CM_GI588_Glossary_Article_Images_%5BDirect_Mail_Marketing%5D_V1b.png "Direct Mail Marketing")](https://www.g2.com/glossary/direct-mail-marketing-definition)

[Direct Mail Marketing](https://www.g2.com/glossary/direct-mail-marketing-definition)

Businesses use direct mail marketing to send promotional items to their audience through the postal service. Learn how to run a campaign and its benefits.

by Sagar Joshi

Explore our Technology Glossary

Browse through dozens of terms to better understand the products you purchase and use everyday.

[Find new features](https://www.g2.com/glossary)

## Direct Mail Automation Software Discussions

0

Question on: Lob
[What does Lob do?](/discussions/what-does-lob-do)

What does Lob do?

We use lob mailing for mailing address validation and print automation. They also have other products.

Answered: Ivan Arambula on October 11, 2022

LOB is an automated direct mail platform that creates print to mail collateral through an API. 

Answered: Michael Pope on May 25, 2022

[See more answers (1)](javascript:void(0);)

[Your answer](/discussions/what-does-lob-do/comments/new?remote=true)

0

Question on: Thnks
[What does Thnks do?](/discussions/what-does-thnks-do)

What does Thnks do?

THNKS is an e-gifting and gratitude platform businesses can leverage to engage with customers, prospects, fellow employees, etc. Their technology allows an individual to extend gratitude to others digitally with relative ease and expediency.

Answered: Bryan Scholz on April 8, 2022

[Your answer](/discussions/what-does-thnks-do/comments/new?remote=true)

0

Question on: Reachdesk
[What are the most common reactions you receive from prospects? Has anyone ever refused a gift?](/discussions/28264-what-are-the-most-common-reactions-you-receive-from-prospects-has-anyone-ever-refused-a-gift)

Would like to know how well this product has been received by prospects/clients.

Typically prospects are pretty excited and surprised by their gifts, but we have had a few people refuse the gift due to legalities within their company. However, it does get them to interact with us in some way and occasionally take a meeting still.

Answered: Madison Hagan on July 28, 2020

[Your answer](/discussions/28264-what-are-the-most-common-reactions-you-receive-from-prospects-has-anyone-ever-refused-a-gift/comments/new?remote=true)

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## Direct Mail Automation Software Reports

Mid-Market Grid® Report for Direct Mail Automation

Summer 2026

G2 Report: Grid® Report

Grid® Report for Direct Mail Automation

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Direct Mail Automation

Summer 2026

G2 Report: Grid® Report

Momentum Grid® Report for Direct Mail Automation

Summer 2026

G2 Report: Momentum Grid® Report

Small-Business Grid® Report for Direct Mail Automation

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Direct Mail Automation

Spring 2026

G2 Report: Grid® Report

Small-Business Grid® Report for Direct Mail Automation

Spring 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Direct Mail Automation

Spring 2026

G2 Report: Grid® Report

Grid® Report for Direct Mail Automation

Spring 2026

G2 Report: Grid® Report

Momentum Grid® Report for Direct Mail Automation

Spring 2026

G2 Report: Momentum Grid® Report