# Best Digital Analytics Tools - Page 9

## How Many Digital Analytics Software Products Does G2 Track?

**Total Products under this Category:** 287

### Category Stats (Aug 2026)

- **Average Rating:** 4.44/5 (↓0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Promptwatch (+0.81%) - Among all products in this category, Promptwatch recorded the largest rating increase compared to last month

_Last updated: August 05, 2026_

## How Does G2 Rank Digital Analytics Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 40,900+ Authentic Reviews
- 287+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Digital Analytics Software
 ![G2 Grid® for Digital Analytics Software plotting products by satisfaction and market presence](https://www.g2.com/categories/digital-analytics/grids.png?focus%5B%5D=356&focus%5B%5D=3551&focus%5B%5D=19735&focus%5B%5D=3558&focus%5B%5D=17410&focus%5B%5D=28305&focus%5B%5D=145164&focus%5B%5D=68738)

Highlighted products: Google Analytics, Semrush, Amplitude Analytics, Adobe Analytics, Pendo, Contentsquare, PostHog, and LogRocket.

Underlying data: [Grid® JSON](https://www.g2.com/categories/digital-analytics/grids.json?focus%5B%5D=google-analytics&focus%5B%5D=semrush&focus%5B%5D=amplitude-analytics&focus%5B%5D=adobe-analytics&focus%5B%5D=pendo-io-pendo&focus%5B%5D=contentsquare&focus%5B%5D=posthog&focus%5B%5D=logrocket)

**Sponsored**

### Nasdaq eVestment™

Nasdaq eVestment™ is the definitive source for Institutional Investment Intelligence -bringing transparency and efficiency to the global institutional market. As a primary data-driven intelligence platform for managers, asset owners, and consultants, we empower our clients to make data-driven decisions, deploy their resources more productively and ultimately realize better outcomes.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=11&secure%5Bchosen_at%5D=2026-08-05T14%3A47%3A18Z&secure%5Bdisplayable_resource_id%5D=1583&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=36416&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=36416&secure%5Bresource_id%5D=11&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdigital-analytics%3FhsCtaTracking%3Da65eb81c-e846-463e-99a8-844c8ba0ff3c%257Ce866720c-878b-4b4f-a9dc-b5fae6b3cfba%26page%3D9&secure%5Btoken%5D=6e82b871d6f1b7fadc3f16de0ecab3766ce694ba4a755eb7ef2841c5610b376a&secure%5Burl%5D=https%3A%2F%2Fwww.nasdaq.com%2Fsolutions%2Fevestment%2Fppc%3Futm_medium%3Dppc%26utm_source%3Dg2%26utm_campaign%3DAnalytics_eVestment_G2_PPC&secure%5Burl_type%5D=custom_url)

### [GAannotations](https://www.g2.com/products/gaannotations/reviews)

Automated annotations for Google Analytics to understand the impact of events on your business.

**Average Rating:** 4.5/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate GAannotations?

- **Sessions - Digital Analytics:** 9.6/10 (Category avg: 8.8/10)
- **Engagement:** 8.9/10 (Category avg: 8.7/10)
- **Trending:** 8.9/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)

#### Who Is the Company Behind GAannotations?

- **Seller:** [GAannotations](https://www.g2.com/sellers/gaannotations)
- **HQ Location:** N/A
- **Twitter:** @GAannotations  
2 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fbe8db28dc733ee726b3a63ea4ee190cff9cb9d28183af7c9014f774865fec06&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgaannotations%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 55% Small, 36% Large

#### What Are Recent G2 Reviews of GAannotations?

**["GAannotations is best company to analyzing parameter of the webpage"](https://www.g2.com/survey_responses/gaannotations-review-7011380)**

**Rating:** 5.0/5.0 stars

_— Anjali K._

[Read full review](https://www.g2.com/survey_responses/gaannotations-review-7011380)

**["GAannotation - All in one stop"](https://www.g2.com/survey_responses/gaannotations-review-6676973)**

**Rating:** 5.0/5.0 stars

_— Bughtha Prakash R._

[Read full review](https://www.g2.com/survey_responses/gaannotations-review-6676973)

#### What Are G2 Users Discussing About GAannotations?

- [What is GAannotations used for?](https://www.g2.com/discussions/what-is-gaannotations-used-for)

### [Baresquare](https://www.g2.com/products/baresquare/reviews)

Never let a dead-end button sink conversion rates, lose visitors to slow page loads, or miss metrics that matter. Baresquare’s action-driven analytics pinpoint small issues before they become big problems, and surface micro insights that could lead to major opportunities. We connect with your current analytics platform to make sense of trends in your data—whether that’s detecting inconsistencies or charting campaign performance to give you a leg up on your competition. Every day, our product provides actionable notifications—generated by machine learning and sophisticated anomaly detection—so your team can see exactly when and where traffic spikes, links break, or pages slow down. And most importantly, you’ll know how to address these issues so you can make more precise decisions for your business. Fast. Over the last ten years of business, Baresquare has grown alongside our partners. We’ve evolved from a data consultancy to a sophisticated AI software company coupled with deep in-house expertise, enabling our customers to multiply the efficiency of their business. Think of our technology as an extra set of eyes where you need them, or hands where you don’t have them. We’ve partnered with companies in big tech, banking, airlines, and hospitality—taking them beyond the dashboard and driving meaningful change in their conversion, traffic, and overall business performance. PARTNERS Sony, Conde Nast, EuroLeague Turkish Airlines, Siemens, The co-operative Bank, Dixons Carphone, Domes Resorts

**Average Rating:** 4.6/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Baresquare?

- **Sessions - Digital Analytics:** 9.2/10 (Category avg: 8.8/10)
- **Engagement:** 8.3/10 (Category avg: 8.7/10)
- **Trending:** 10.0/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Baresquare?

- **Seller:** [Baresquare](https://www.g2.com/sellers/baresquare)
- **Year Founded:** 2010
- **HQ Location:** London, London
- **Twitter:** @baresquare  
97 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=27c433624eb7d4258402eda8ed47d1960a4a4709a39338da61c8c5393f94f5bc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbaresquare&secure%5Burl_type%5D=linkedin_company_website)  
40 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 82% Medium, 18% Small

#### What Are Recent G2 Reviews of Baresquare?

**["one tool may solution"](https://www.g2.com/survey_responses/baresquare-review-8532811)**

**Rating:** 4.5/5.0 stars

_— Verified User in Automotive_

[Read full review](https://www.g2.com/survey_responses/baresquare-review-8532811)

**["AI-Powered Analytics Transformed Our Supply Chain Efficiency"](https://www.g2.com/survey_responses/baresquare-review-13040491)**

**Rating:** 4.0/5.0 stars

_— Verified User in Consumer Electronics_

[Read full review](https://www.g2.com/survey_responses/baresquare-review-13040491)

### [Lexer](https://www.g2.com/products/lexer-2021-04-20/reviews)

Lexer is a leading Customer Data and Experience Platform (CDXP) that unifies fragmented data into a high-definition unified for retail and hospitality brands. By enriching first-party data with AI-powered predictive analytics and Experian insights, Lexer empowers business users to orchestrate hyper-targeted omnichannel campaigns and personalized 1:1 engagement. This all-in-one hub democratizes data across marketing, service, and sales teams, bridging the digital-physical divide with real-time context for authentic clienteling. Supported by dedicated retail and hospitality experts, Lexer ensures a rapid path to ROI, helping global brands own their customer destiny and achieve significant growth. Lexer is a private, Australian-founded company with a team of 100+ working with over 150 brands in Australia, Asia and the USA. To learn more about Lexer or get a demo, visit https://www.lexer.io/.

**Average Rating:** 4.5/5.0

**Total Reviews:** 53

#### How Do G2 Users Rate Lexer?

- **Sessions - Digital Analytics:** 7.1/10 (Category avg: 8.8/10)
- **Engagement:** 7.3/10 (Category avg: 8.7/10)
- **Trending:** 6.5/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Lexer?

- **Seller:** [Lexer](https://www.g2.com/sellers/lexer)
- **Year Founded:** 2010
- **HQ Location:** Melbourne, Australia
- **Twitter:** @lexer  
930 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5cdf61fab3af74d18739dfe2460fcd8d3de4c9249ae65cc16746b53b28851ff0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flexer%2F&secure%5Burl_type%5D=linkedin_company_website)  
62 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 42% Small, 34% Medium

#### What Do G2 Reviewers Say About Lexer?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **responsive customer support** from Lexer, which enhances their experience and understanding of the platform.
- Users recognize the **strong AI integrations** of Lexer, valuing their effectiveness and contributions to the product's functionality.
- Users value the **unlimited insights and analytics** from Lexer, appreciating the support for actionable findings.
- Users value the **analytics expertise** of Lexer, gaining unlimited insights and actionable takeaways from their customer data.
- Users value the **communication efficiency** of Lexer, benefiting from clear insights and actionable support for their analytics.

##### Cons

- Users report encountering **bugs** in Lexer that disrupt functionality and hinder overall user experience.
- Users face frequent **frustration** when the page refreshes, causing them to lose their ongoing responses.
- Users find the **learning curve challenging** , making it daunting for infrequent users despite ongoing improvements to simplify the experience.
- Users feel that there are occasional **learning difficulties** with Lexer, especially for infrequent users, despite efforts to simplify.
- Users find Lexer **not user-friendly** , often feeling it's daunting for those unfamiliar with the platform.

#### What Are Recent G2 Reviews of Lexer?

**["Easy and responsive"](https://www.g2.com/survey_responses/lexer-review-10837207)**

**Rating:** 4.5/5.0 stars

_— Ronilo Junior Y._

[Read full review](https://www.g2.com/survey_responses/lexer-review-10837207)

**["Solutions for all problems"](https://www.g2.com/survey_responses/lexer-review-10870150)**

**Rating:** 4.5/5.0 stars

_— Verified User in Retail_

[Read full review](https://www.g2.com/survey_responses/lexer-review-10870150)

#### What Are G2 Users Discussing About Lexer?

- [What is Lexer used for?](https://www.g2.com/discussions/what-is-lexer-used-for)

### [Mach5 Analyzer](https://www.g2.com/products/mach5-analyzer/reviews)

FastStats is a web analytics solution. FastStats is optimized to deal with the massive log files generated by busy modern web sites. The FastStats analysis module contains only optimized C code and hooks directly into low-level Windows APIs.

**Average Rating:** 4.0/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate Mach5 Analyzer?

- **Sessions - Digital Analytics:** 7.8/10 (Category avg: 8.8/10)
- **Engagement:** 6.9/10 (Category avg: 8.7/10)
- **Trending:** 8.3/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Mach5 Analyzer?

- **Seller:** [Mach5](https://www.g2.com/sellers/mach5)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=212a47ef2c8641e34693b64af80fecfe3dc5e2cdeaeb5958c5ace3ed3a54df42&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3205981&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Do G2 Reviewers Say About Mach5 Analyzer?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **extremely fast calculation performance** of Mach5 Analyzer, allowing swift analysis of large data sets.
- Users highlight the **extremely fast calculation performance** of Mach5 Analyzer, making data analysis quick and efficient.

##### Cons

- Users find the **missing features** in Mach5 Analyzer, like text-based reports, hinder effective use and collaboration.
- Users find **product limitations** challenging, particularly due to low interactivity and lack of customizable reporting options.

#### What Are Recent G2 Reviews of Mach5 Analyzer?

**["Mach5 Analyzer Good tool"](https://www.g2.com/survey_responses/mach5-analyzer-review-7453867)**

**Rating:** 4.5/5.0 stars

_— Mohamed N._

[Read full review](https://www.g2.com/survey_responses/mach5-analyzer-review-7453867)

**["Produces basic visibility of traffic sources"](https://www.g2.com/survey_responses/mach5-analyzer-review-10401980)**

**Rating:** 4.5/5.0 stars

_— Tibisay T._

[Read full review](https://www.g2.com/survey_responses/mach5-analyzer-review-10401980)

#### What Are G2 Users Discussing About Mach5 Analyzer?

- [What is Mach5 Analyzer used for?](https://www.g2.com/discussions/what-is-mach5-analyzer-used-for)

### [Marfeel](https://www.g2.com/products/marfeel/reviews)

Marfeel is a content analytics platform that helps publishers and media companies understand their traffic, readers and subscribers. Marfeel's platform helps publishers build synergies and alignment across teams with data informed decisions to unlock the full potential of their content and audiences. With headquarters in Barcelona and offices in New York and Bogota, Marfeel employs over 60 professionals. Working with the publishing and adtech industries since 2011, Marfeel is a Google Certified Publishing Partner, an official member of IAB, and Prebid.org, and continues to develop new technology for publishers.

**Average Rating:** 4.6/5.0

**Total Reviews:** 16

#### How Do G2 Users Rate Marfeel?

- **Sessions - Digital Analytics:** 9.0/10 (Category avg: 8.8/10)
- **Engagement:** 7.9/10 (Category avg: 8.7/10)
- **Trending:** 8.9/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Marfeel?

- **Seller:** [Marfeel](https://www.g2.com/sellers/marfeel)
- **Year Founded:** 2011
- **HQ Location:** Barcelona, Barcelona
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f2046b243a09b8181ff8624af6c071e8a9a5d8b856c1350b676345d20c68cfbe&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2406943&secure%5Burl_type%5D=linkedin_company_website)  
64 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 56% Small, 25% Medium

#### What Do G2 Reviewers Say About Marfeel?

_AI-generated summary from verified user reviews_

##### Pros

- Users admire the **modern, clear metrics** of Marfeel Analytics, enabling swift and informed content performance decisions.
- Users appreciate the **modern analytics and responsive customer support** of Marfeel, enhancing decision-making and content performance insights.
- Users appreciate Marfeel's **responsive customer support** , enabling quick resolutions and improved decision-making for their teams.
- Users value Marfeel’s **exceptional customer support** , appreciating their quick responses and thorough, hands-on assistance.
- Users appreciate the **customization options** in Marfeel, enabling tailored analytics and optimized ad strategies for better insights.

##### Cons

- Users find the **missing features** in Marfeel limit flexibility and control over key functionalities and monetization.
- Users find Marfeel's pricing structure **expensive** , making it hard for smaller teams to access advanced features.
- Users experience **inaccuracy in view detection** , misclassifying Google Discover views as organic search traffic.
- Users find that Marfeel's **limited flexibility and transparency** hinder customization and increase costs for smaller teams.
- Users find **limited analytics** in Marfeel, hindering control over features and complicating experimentation with settings.

#### What Are Recent G2 Reviews of Marfeel?

**["A Modern Analytics Upgrade with Useful New Features"](https://www.g2.com/survey_responses/marfeel-review-12375985)**

**Rating:** 4.0/5.0 stars

_— Francesc I._

[Read full review](https://www.g2.com/survey_responses/marfeel-review-12375985)

**["Transforms Newspapers with Powerful Analytics"](https://www.g2.com/survey_responses/marfeel-review-12200377)**

**Rating:** 5.0/5.0 stars

_— Marcos P._

[Read full review](https://www.g2.com/survey_responses/marfeel-review-12200377)

### [Phonexa](https://www.g2.com/products/phonexa/reviews)

Phonexa is the performance marketing platform that unifies call tracking and routing, lead tracking and distribution, compliance, and marketing analytics within one powerful ecosystem. Its two core modules, Call Logic for intelligent call tracking and routing and LMS Sync for automated lead management, power Phonexa’s performance engine. Together, they connect every inbound call and lead with real-time analytics, attribution, and automation tools that increase the ROI on every lead or call. Additional plug-ins such as iClear, iClaim, AI Call Agents, and Managed Services expand the platform’s capabilities to enhance compliance, streamline workflows, and fuel intelligent growth. Built for brands, agencies, publishers, and affiliate networks, Phonexa delivers advanced solutions for fraud prevention, data compliance, and workflow automation. From optimizing lead flow and improving call performance to ensuring transparency and regulatory compliance, Phonexa empowers marketing teams to scale smarter and faster. Phonexa gives marketers unmatched clarity, control, and efficiency across every customer acquisition channel. Learn more on www.Phonexa.com.

**Average Rating:** 4.9/5.0

**Total Reviews:** 162

#### How Do G2 Users Rate Phonexa?

- **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Phonexa?

- **Seller:** [Phonexa](https://www.g2.com/sellers/phonexa)
- **Company Website:** www.phonexa.com
- **Year Founded:** 2016
- **HQ Location:** Glendale, CA
- **Twitter:** @PhonexaCalls  
386 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2b34a764aa053834e5d75e346cc1a877468171f65d5402a7e8b0b8566339e03a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fphonexa%2F&secure%5Burl_type%5D=linkedin_company_website)  
168 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Director, CEO
- **Top Industries:** Marketing and Advertising, Financial Services
- **Company Size:** 86% Small, 10% Medium

#### What Do G2 Reviewers Say About Phonexa?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise Phonexa for its **exceptional customer support** , highlighting friendly and knowledgeable assistance that enhances their experience.
- Users find Phonexa **easy to use** after training, simplifying campaign management and enhancing operational efficiency.
- Users find Phonexa's **helpful support team** invaluable, enhancing their experience and driving business success.
- Users praise the **excellent functionality** of Phonexa, appreciating its comprehensive tools and responsive customer support.
- Users value the **extensive features** of Phonexa, appreciating its upgrades and user-friendly campaign customization.

##### Cons

- Users note a **steep learning curve** with Phonexa due to its feature-rich nature, requiring additional guidance for ease of use.
- Users experience a **steep learning curve** with Phonexa, finding initial setup and navigation challenging and overwhelming.
- Users find the **complex setup** of Phonexa confusing, needing more guidance and support to navigate effectively.
- Users experience a **difficult learning** process due to the platform's complexity and steep learning curve.
- Users find Phonexa's interface to be **not intuitive** , requiring additional support to navigate its complex features.

#### What Are Recent G2 Reviews of Phonexa?

**["Effortless Call Routing with Outstanding Support"](https://www.g2.com/survey_responses/phonexa-review-12707395)**

**Rating:** 5.0/5.0 stars

_— Charm S._

[Read full review](https://www.g2.com/survey_responses/phonexa-review-12707395)

**["Next-Level Customer Service That Made Our Tight Migration Seamless"](https://www.g2.com/survey_responses/phonexa-review-12383024)**

**Rating:** 5.0/5.0 stars

_— Simon A._

[Read full review](https://www.g2.com/survey_responses/phonexa-review-12383024)

#### What Are G2 Users Discussing About Phonexa?

- [How has Phonexa supported your marketing efforts, and what features do you find most valuable?](https://www.g2.com/discussions/how-has-phonexa-supported-your-marketing-efforts-and-what-features-do-you-find-most-valuable) - 1 comment
- [What does Phonexa do?](https://www.g2.com/discussions/what-does-phonexa-do) - 2 comments
- [What is phone call tracking?](https://www.g2.com/discussions/what-is-phone-call-tracking) - 1 comment
- [How does call tracking software work?](https://www.g2.com/discussions/how-does-call-tracking-software-work) - 1 comment

### [Publytics](https://www.g2.com/products/publytics/reviews)

Publytics is a web analytics software useful for website owners, blogs, newsrooms and blogs. It offers accurate real-time data regarding the most visited sources, content and traffic, and unsampled and fast historical daily data to perform historical comparisons. It's privacy-friendly and GDPR compliant and with an extremely intuitive UX. It enables simple and complex analyses, along with innovative features, such as the multi-site analysis feature (that allows to see multiple sites at once in all the panels) and several other features.

**Average Rating:** 4.8/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate Publytics?

- **Sessions - Digital Analytics:** 10.0/10 (Category avg: 8.8/10)
- **Engagement:** 10.0/10 (Category avg: 8.7/10)
- **Trending:** 8.3/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Publytics?

- **Seller:** [Publytics](https://www.g2.com/sellers/publytics)
- **HQ Location:** , 
- **Twitter:** @publytics\_net  
4 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0f308626ed4b1d7a3a38d6abf20222d62fdf2063829f1f9c0d049aeee19b4744&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpublytics%2F&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 89% Small, 11% Medium

#### What Do G2 Reviewers Say About Publytics?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Publytics to be **intuitive and reliable** , making traffic analysis and insights enjoyable and straightforward.
- Users love the **intuitive and powerful insights** of Publytics, enhancing their content strategy and engagement tracking.
- Users admire the **intuitive design** of Publytics, making analytics enjoyable and easy to navigate every day.
- Users praise the **superior performance and reliability** of Publytics, appreciating its intuitive interface and actionable insights.
- Users love the **intuitive and insightful analytics** of Publytics, making tracking performance enjoyable and effective.

##### Cons

- Users find Publytics to have **missing features** for e-commerce tracking, limiting its versatility for complex needs.
- Users find Publytics **limited for e-commerce needs** , lacking specialized features for complex multi-step funnels and integrations.
- Users wish for more **customization options in dashboards** to enhance their experience with Publytics.
- Users find **integration difficulty** with Publytics, especially for e-commerce and complex SaaS needs compared to other solutions.
- Users find **integration issues** with Publytics, especially for e-commerce and complex SaaS functionalities, limiting their experience.

#### What Are Recent G2 Reviews of Publytics?

**["Publytics Brings Back the Universal Analytics Feel—Fast and Modern"](https://www.g2.com/survey_responses/publytics-review-12397001)**

**Rating:** 5.0/5.0 stars

_— Mario B._

[Read full review](https://www.g2.com/survey_responses/publytics-review-12397001)

**["Accurate, Actionable Analytics That Make Marketing Decisions Easier"](https://www.g2.com/survey_responses/publytics-review-12370299)**

**Rating:** 5.0/5.0 stars

_— Catarina I._

[Read full review](https://www.g2.com/survey_responses/publytics-review-12370299)

### [Trustlytics](https://www.g2.com/products/trustlytics/reviews)

Privacy-friendly web analytics for businesses – completely cookie-free! Trustlytics provides businesses and SMEs with a privacy-friendly, FADP and GDPR-compliant alternative to Google Analytics – without the use of cookies. We enable secure and anonymous analysis of website activities, allowing you to make informed business decisions while preserving the privacy of your visitors.

**Average Rating:** 4.8/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate Trustlytics?

- **Sessions - Digital Analytics:** 9.3/10 (Category avg: 8.8/10)
- **Engagement:** 9.3/10 (Category avg: 8.7/10)
- **Trending:** 6.7/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Trustlytics?

- **Seller:** [Kuvvu GmbH](https://www.g2.com/sellers/kuvvu-gmbh)
- **Year Founded:** 2023
- **HQ Location:** Jona, CH
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=87f9ac31a70ac7686a7f1313c092bd670bb9375fa55fe808fd29d355a76b061f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftrustlytics%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Do G2 Reviewers Say About Trustlytics?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **clear and user-friendly data presentation** of Trustlytics, which aids in effective business decision-making.
- Users value the **ease of use** of Trustlytics, making data insights accessible without needing technical expertise.
- Users value the **clear and actionable insights** from Trustlytics, which aid in informed business decision-making.
- Users praise the **easy integrations** of Trustlytics, allowing seamless setup without needing technical expertise.
- Users value the **easy setup** of Trustlytics, enabling seamless integration without requiring technical expertise.

##### Cons

- Users express a desire for the **missing connection to Google Webmaster tools** , limiting keyword visibility and insights.
- Users find the **interface disorienting** when managing multiple domain names, impacting usability and clarity.

#### What Are Recent G2 Reviews of Trustlytics?

**["Privacy-friendly, understandable, helpful"](https://www.g2.com/survey_responses/trustlytics-review-10964988)**

**Rating:** 5.0/5.0 stars

_— Adrian B._

[Read full review](https://www.g2.com/survey_responses/trustlytics-review-10964988)

**["GDPR-Compliant and User-Friendly Analytics, Perfect for Small Teams"](https://www.g2.com/survey_responses/trustlytics-review-12984102)**

**Rating:** 4.0/5.0 stars

_— Verified User in Apparel & Fashion_

[Read full review](https://www.g2.com/survey_responses/trustlytics-review-12984102)

### [Umami](https://www.g2.com/products/umami/reviews)

Umami is an open-source, self-hosted web analytics platform designed to provide comprehensive insights into website traffic while prioritizing user privacy. Unlike traditional analytics tools, Umami operates without using cookies, ensuring full compliance with privacy regulations such as GDPR. Its lightweight tracking script, under 2KB, minimizes impact on website performance and delivers real-time data on visitor behavior. Umami's intuitive dashboard offers essential metrics, including page views, unique visitors, referrer sources, and geographical data, enabling website owners to make informed decisions without compromising user privacy. Key Features: - Privacy-Focused Analytics: Operates without cookies, ensuring GDPR compliance and safeguarding user privacy. - Lightweight Tracking Script: The tracking script is under 2KB, minimizing impact on website performance. - Real-Time Data: Provides immediate insights into visitor behavior, including page views, unique visitors, and referrer sources. - Custom Event Tracking: Allows monitoring of specific user interactions, such as button clicks and form submissions. - Multi-Site Management: Supports tracking multiple websites from a single installation. - Self-Hosting Capability: Offers the option to self-host, granting complete control over data and infrastructure. Primary Value and User Solutions: Umami addresses the growing need for privacy-conscious web analytics by providing a robust alternative to mainstream tools that often rely on cookies and third-party data sharing. By focusing on user privacy and data ownership, Umami empowers website owners to gain valuable insights into their audience's behavior without compromising trust or compliance with privacy laws. Its lightweight and efficient design ensures that websites maintain optimal performance while benefiting from comprehensive analytics. Additionally, the open-source nature of Umami allows for customization and community-driven enhancements, making it a versatile solution for developers and businesses seeking transparency and control over their analytics infrastructure.

**Average Rating:** 4.3/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate Umami?

- **Sessions - Digital Analytics:** 9.4/10 (Category avg: 8.8/10)
- **Engagement:** 7.9/10 (Category avg: 8.7/10)
- **Trending:** 7.2/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Umami?

- **Seller:** [Umami](https://www.g2.com/sellers/umami)
- **Year Founded:** 2022
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a712d9fa8384b3130ce3e9c0d15c1909a3bb5cd671c5e2021d7dbe2fa278c3af&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fumami-software%2Fabout%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 78% Small, 22% Medium

#### What Do G2 Reviewers Say About Umami?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **clean and intuitive analytics** of Umami, allowing for easy understanding of key metrics.
- Users appreciate the **ease of use** of Umami, enjoying its clean interface and intuitive design for analytics.
- Users love the **intuitive interface** of Umami, allowing for easy navigation and clear insights into metrics.
- Users appreciate the **simplicity and intuitive design** of Umami, which enhances their analytics experience while prioritizing privacy.
- Users love the **clean and intuitive interface** of Umami, making key metrics easily understandable and accessible.

##### Cons

- Users find Umami's analytics capabilities **limited** , missing advanced features like segmentation and custom reporting options.
- Users find Umami's **limited advanced analytics features** restrictive, particularly missing segmentation and custom reporting options.
- Users find **segmentation issues** in Umami, noting a lack of advanced analytics features compared to larger platforms.

#### What Are Recent G2 Reviews of Umami?

**["GDPR-Compliant Web Analytics with Umami"](https://www.g2.com/survey_responses/umami-review-12969716)**

**Rating:** 4.0/5.0 stars

_— Lutkus L._

[Read full review](https://www.g2.com/survey_responses/umami-review-12969716)

**["Privacy-Focused Web Analytics with Room for Better Segmentation"](https://www.g2.com/survey_responses/umami-review-13055298)**

**Rating:** 4.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/umami-review-13055298)

### [Abla Analytics](https://www.g2.com/products/abla-analytics/reviews)

Developed by the French start-up Astra Porta, Abla Analytics is a web analytics service in complete compliance with the data protection applicable law. Thanks to that solution, you will be able to understand your websites’ traffic optimally and more importantly, ethically. How is our solution different from Google Analytics? Abla Analytics is a serious alternative and compliant with the GDPR (General Data Protection Regulation). This service has been certified as respectful of users’ privacy by the CNIL, the French Data Protection Authority. Abla Analytics offers its consumers a wide range of features while respecting the data protection regulation. Indeed, this tool has been qualified and certified by the CNIL, which enables its clients to set up the software in a more timely and easy manner. CNIL also exempted our analytics from the obligation of requiring users’ prior consent to the use of tracers, more commonly called cookies, the user experience is therefore improved since the cookie wall becomes optional and the collection of data becomes more complete since it collects all the traffic. This service will enable you to measure your website attendance in a simple, intuitive, and thorough way. The number of visitors, average time spent, bounce rate, we got it. To complete your analysis, you will also know the browser your users use, their type of device, their operating system, how they entered your website, and of course, where they are coming from. All those pieces of information are put together on a graph at the top of the page, which will allow you to have an overview of your statistical data for the desired period. You will also be able to export those data onto a spreadsheet format.

**Average Rating:** 4.1/5.0

**Total Reviews:** 8

#### How Do G2 Users Rate Abla Analytics?

- **Sessions - Digital Analytics:** 8.7/10 (Category avg: 8.8/10)
- **Engagement:** 8.3/10 (Category avg: 8.7/10)
- **Trending:** 9.0/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Abla Analytics?

- **Seller:** [Astra Porta](https://www.g2.com/sellers/astra-porta)
- **Year Founded:** 2021
- **HQ Location:** Marseille, FR
- **LinkedIn® Page:** [linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9eea1f421367fa0b7377ef28888f647d7179f55a9970efc377683d2aa3082e8d&secure%5Burl%5D=https%3A%2F%2Flinkedin.com%2Fcompany%2Fablaanalytics&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 63% Small, 25% Medium

#### What Do G2 Reviewers Say About Abla Analytics?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** of Abla Analytics, enhancing productivity with simple setups and intuitive dashboards.
- Users value the **easy integrations** of Abla Analytics, which streamline setup and enhance team productivity quickly.
- Users praise the **easy setup** of Abla Analytics, facilitating quick onboarding and integration for immediate productivity.
- Users value the **easy-to-use dashboards** of Abla Analytics, enabling quick data-driven decisions and actionable insights.
- Users value the **easy integrations** of Abla Analytics, enabling quick setup and boosting team productivity efficiently.

##### Cons

- Users face a **difficult customization** process in Abla Analytics due to the advanced features' learning curve.
- Users find the **learning curve** of Abla Analytics challenging, suggesting a need for more intuitive features.
- Users feel the **slow loading** of reports in Abla Analytics hampers their overall experience and efficiency.

#### What Are Recent G2 Reviews of Abla Analytics?

**["Powerful Insights, Easy Setup and Use"](https://www.g2.com/survey_responses/abla-analytics-review-12267846)**

**Rating:** 4.5/5.0 stars

_— Sureshkumar A._

[Read full review](https://www.g2.com/survey_responses/abla-analytics-review-12267846)

**["Prioritizing data privacy compliance"](https://www.g2.com/survey_responses/abla-analytics-review-10004493)**

**Rating:** 4.5/5.0 stars

_— Andrea S._

[Read full review](https://www.g2.com/survey_responses/abla-analytics-review-10004493)

### [Angelfish Software](https://www.g2.com/products/angelfish-software/reviews)

Angelfish Software is secure, on-premises web analytics software that provides detailed usage reports for anything that runs on a web server: Intranets, public websites, web-based applications..etc .

**Average Rating:** 3.5/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate Angelfish Software?

- **Sessions - Digital Analytics:** 7.2/10 (Category avg: 8.8/10)
- **Engagement:** 6.7/10 (Category avg: 8.7/10)
- **Trending:** 6.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Angelfish Software?

- **Seller:** [Actual Metrics](https://www.g2.com/sellers/actual-metrics)
- **Year Founded:** 2006
- **HQ Location:** Scottsdale, US
- **Twitter:** @angelfishstats  
275 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fea5745303d793d9c528951ab8f43ecbb3a496d1378ef1c1cec1675155f338f4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Factual-metrics%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Are Recent G2 Reviews of Angelfish Software?

**["The Best On-Premises Analytics Tool for GDPR Compliance"](https://www.g2.com/survey_responses/angelfish-software-review-12515415)**

**Rating:** 4.0/5.0 stars

_— Kevin M._

[Read full review](https://www.g2.com/survey_responses/angelfish-software-review-12515415)

**["Lightweight, Reliable, and Easy to Maintain"](https://www.g2.com/survey_responses/angelfish-software-review-12956920)**

**Rating:** 4.0/5.0 stars

_— Verified User in Food Production_

[Read full review](https://www.g2.com/survey_responses/angelfish-software-review-12956920)

#### What Are G2 Users Discussing About Angelfish Software?

- [What is Angelfish Software used for?](https://www.g2.com/discussions/what-is-angelfish-software-used-for)

### [ConnectedView](https://www.g2.com/products/connectedview/reviews)

ConnectedView combines the power of email marketing, social media, surveys, website visitor analytics, and website analysis to simplify your eMarketing efforts.

**Average Rating:** 4.4/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate ConnectedView?

- **Sessions - Digital Analytics:** 10.0/10 (Category avg: 8.8/10)
- **Engagement:** 9.6/10 (Category avg: 8.7/10)
- **Trending:** 10.0/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 9.0/10)

#### Who Is the Company Behind ConnectedView?

- **Seller:** [ConnectedView](https://www.g2.com/sellers/connectedview)
- **HQ Location:** Marlborough, MA
- **Twitter:** @ConnectedView  
96 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b462bfabdc4aca372271d925a46c928c14c5b87605f12193730bf50b485d9b2f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdonorview%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 47% Medium, 40% Small

#### What Do G2 Reviewers Say About ConnectedView?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **customization options** of ConnectedView, enhancing satisfaction and allowing tailored data experiences.
- Users value the **extensive customization options** in ConnectedView, enhancing their ability to tailor the platform to their needs.
- Users value ConnectedView for its **data accuracy** , providing clear dashboards and real-time insights for informed decisions.
- Users value the **unified data and analytics** of ConnectedView, enabling clear dashboards and real-time insights for better decisions.
- Users find ConnectedView to be **very easy to use** , enhancing their experience with clear dashboards and real-time insights.

##### Cons

- Users often face **authentication friction** with ConnectedView, leading to frustrating login experiences and delays.

#### What Are Recent G2 Reviews of ConnectedView?

**["What a Considerate and Frutful Email Marketing Application"](https://www.g2.com/survey_responses/connectedview-review-5089421)**

**Rating:** 4.5/5.0 stars

_— Shravan S._

[Read full review](https://www.g2.com/survey_responses/connectedview-review-5089421)

**["Safe & easy to use"](https://www.g2.com/survey_responses/connectedview-review-5229278)**

**Rating:** 5.0/5.0 stars

_— Verified User in Financial Services_

[Read full review](https://www.g2.com/survey_responses/connectedview-review-5229278)

#### What Are G2 Users Discussing About ConnectedView?

- [What is ConnectedView used for?](https://www.g2.com/discussions/what-is-connectedview-used-for)

### [ConvesioConvert](https://www.g2.com/products/convesioconvert/reviews)

ConvesioConvert is built to help growing businesses streamline and scale their marketing without the complexity of multiple tools. From a single, intuitive dashboard, you can automate, personalize, and measure every step of your customer journey—giving you the clarity and control needed to drive real growth. At the core of ConvesioConvert is its ability to reveal your customer journey in detail. By understanding how visitors engage with your brand across channels, you can identify opportunities, reduce drop-offs, and nurture leads more effectively. With an industry-leading segmentation engine, you can filter and group your audience with precision—ensuring that every message is relevant and impactful. Building automations is fast and accessible for any team. A visual, no-code editor lets you design powerful workflows that respond to customer behavior in real time. From onboarding sequences to re-engagement campaigns, you can launch automations that save time while delivering consistent, personalized experiences. ConvesioConvert also helps you connect directly with your audience through multiple touchpoints. Send dynamic, personalized emails, deploy targeted popups at the right moment, and tailor website content for each visitor. By aligning your communications to individual preferences and actions, you increase engagement and maximize conversions. Every action is measurable, too. With built-in analytics, you can track performance across campaigns, test variations, and refine strategies with confidence. The result: faster insights, smarter decisions, and steady growth. Whether you’re looking to simplify your marketing stack, boost conversions, or create more meaningful connections with customers, ConvesioConvert delivers everything you need to succeed—in one platform. ConvesioConvert isn’t just about automation—it’s about creating marketing that feels personal at scale. By combining advanced targeting with seamless execution, it helps you deliver the right message, to the right person, at the right time. This not only boosts conversions but also builds stronger, longer-lasting relationships with your customers. Designed for marketers, business owners, and growth teams alike, ConvesioConvert replaces a patchwork of tools with a single solution that’s easier to manage and more cost-effective. With ConvesioConvert, your marketing becomes smarter, more efficient, and more impactful—helping you focus on what matters most: growing your business. With ConvesioConvert, scaling your marketing doesn’t mean adding complexity. The platform is built to simplify every step—from understanding audience behavior to launching campaigns that convert. Its flexible design grows with your business, whether you’re running a single campaign or managing hundreds. By unifying data, personalization, and automation, ConvesioConvert empowers you to make smarter decisions, faster. The result is more efficient marketing, higher ROI, and a consistent experience that keeps customers engaged and coming back.

**Average Rating:** 4.8/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate ConvesioConvert?

- **Sessions - Digital Analytics:** 8.3/10 (Category avg: 8.8/10)
- **Engagement:** 8.9/10 (Category avg: 8.7/10)
- **Trending:** 8.3/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)

#### Who Is the Company Behind ConvesioConvert?

- **Seller:** [Convesio](https://www.g2.com/sellers/convesio)
- **Year Founded:** 2018
- **HQ Location:** San Francisco, CA
- **Twitter:** @convesio  
640 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fc9e303b6eef16169dee9cc86c49c2fe835098bc4f72fe1263e994ef17603f8f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fconvesio%2F&secure%5Burl_type%5D=linkedin_company_website)  
44 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About ConvesioConvert?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **fantastic customer support** of ConvesioConvert, highlighting their responsiveness and helpfulness throughout the experience.
- Users value the **exceptional customer support** of ConvesioConvert, enhancing their overall experience and satisfaction.
- Users find **ConvesioConvert easy to navigate** , enjoying an intuitive interface and responsive customer support.
- Users find **easy navigation** in ConvesioConvert, enjoying an intuitive interface that simplifies their experience significantly.
- Users find the **interface highly intuitive** , making navigation and setup a seamless experience for their WordPress sites.

##### Cons

- Users note the **filtering issues** in ConvesioConvert, feeling some desired features are still missing but hopeful for future updates.
- Users note the **limited features** currently available, but see potential for future improvements from the development team.
- Users note the **missing features** in ConvesioConvert, but see potential for future improvements as the team develops them.

#### What Are Recent G2 Reviews of ConvesioConvert?

**["Intuitive Tool with Excellent Support and Lots of Potential"](https://www.g2.com/survey_responses/convesioconvert-review-11720536)**

**Rating:** 5.0/5.0 stars

_— Jeff Z._

[Read full review](https://www.g2.com/survey_responses/convesioconvert-review-11720536)

**["Made the Switch to ConvesioConvert"](https://www.g2.com/survey_responses/convesioconvert-review-11723392)**

**Rating:** 5.0/5.0 stars

_— Verified User in Retail_

[Read full review](https://www.g2.com/survey_responses/convesioconvert-review-11723392)

#### What Are G2 Users Discussing About ConvesioConvert?

- [What is Growmatik used for?](https://www.g2.com/discussions/what-is-growmatik-used-for)

### [Ptengine](https://www.g2.com/products/ptengine/reviews)

Heatmaps, A/B Testing, and Personalized Marketing Tools for Your Website Optimize your website with Ptengine. Use heatmaps to see how visitors interact with your pages. Run A/B tests to improve performance and boost conversions. Segment your audience to deliver personalized content and offers. Engage users with sticky bars and popups to reduce bounce rates. Get real-time insights to understand behavior and make smarter decisions—no coding required. Ptengine makes website optimization easy, effective, and accessible for every team. Try it today! Key Features: - Heatmaps: Visualize user clicks, scrolls, and attention to uncover behavior patterns - A/B Testing: Test design or content variations to find what performs best - Real-Time Analytics: Monitor user activity as it happens to react quickly - Audience Segmentation: Deliver tailored experiences to different user groups - Popups & Sticky Bars: Capture attention and reduce exits with smart engagement tools

**Average Rating:** 4.0/5.0

**Total Reviews:** 12

#### How Do G2 Users Rate Ptengine?

- **Sessions - Digital Analytics:** 9.4/10 (Category avg: 8.8/10)
- **Engagement:** 9.2/10 (Category avg: 8.7/10)
- **Trending:** 10.0/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Ptengine?

- **Seller:** [Ptengine](https://www.g2.com/sellers/ptengine)
- **Year Founded:** 2010
- **HQ Location:** Tokyo, Japan
- **Twitter:** @Ptengine  
1,452 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7b2ad3591e0e29cbba6ca17e7667131a863d874790b8df52c7eb4f054b85dad4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fptmindinc%2F&secure%5Burl_type%5D=linkedin_company_website)  
117 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Do G2 Reviewers Say About Ptengine?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of A/B testing** with Ptengine, enhancing marketing strategies and improving user experiences.
- Users value the **effective analytics** of Ptengine, enabling data-driven decisions for improved visitor experiences and sales.
- Users value the **conversion optimization** capabilities of Ptengine, enhancing visitor understanding for improved sales and experiences.
- Users value the **excellent customer support** from Ptengine, enhancing their experience and helping resolve issues effectively.
- Users value the **customization** options in Ptengine, enabling tailored marketing and enhanced user experiences for improved sales.

#### What Are Recent G2 Reviews of Ptengine?

**["Ptengine for growth!"](https://www.g2.com/survey_responses/ptengine-review-7775237)**

**Rating:** 4.5/5.0 stars

_— Astha A._

[Read full review](https://www.g2.com/survey_responses/ptengine-review-7775237)

**[""Great Tool to Analyse Website Performance""](https://www.g2.com/survey_responses/ptengine-review-7464958)**

**Rating:** 4.0/5.0 stars

_— Vikas s._

[Read full review](https://www.g2.com/survey_responses/ptengine-review-7464958)

#### What Are G2 Users Discussing About Ptengine?

- [What is Ptengine used for?](https://www.g2.com/discussions/what-is-ptengine-used-for) - 1 upvote

### [Resultrak](https://www.g2.com/products/resultrak/reviews)

Resultrak is an online web traffic tracking tool that allows marketing professionals and business executives to track the results of marketing programs based on website activity.

**Average Rating:** 4.1/5.0

**Total Reviews:** 8

#### How Do G2 Users Rate Resultrak?

- **Sessions - Digital Analytics:** 7.1/10 (Category avg: 8.8/10)
- **Engagement:** 7.1/10 (Category avg: 8.7/10)
- **Trending:** 7.9/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 7.1/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Resultrak?

- **Seller:** [Morton Marketing](https://www.g2.com/sellers/morton-marketing)
- **HQ Location:** N/A
- **Twitter:** @mortonmarketing  
17 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8ecf1a9b05021d8d22ead92b84ab52f240d94ba67228eca9e4f6f018246fdeb1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmorton-marketing---india%2Fabout%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Small, 25% Medium

#### What Are Recent G2 Reviews of Resultrak?

**["Web Traffic Tool"](https://www.g2.com/survey_responses/resultrak-review-9988221)**

**Rating:** 4.5/5.0 stars

_— Verified User in Legal Services_

[Read full review](https://www.g2.com/survey_responses/resultrak-review-9988221)

**["Efficiency unleashed- Very Helpful for campaign manngement"](https://www.g2.com/survey_responses/resultrak-review-8482699)**

**Rating:** 5.0/5.0 stars

_— Verified User in Education Management_

[Read full review](https://www.g2.com/survey_responses/resultrak-review-8482699)

#### What Are G2 Users Discussing About Resultrak?

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[Browse Digital Analytics Themes](/categories/digital-analytics/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated October 3, 2024

Digital analytics software, also referred to as web analytics software, measures website engagement by tracking web traffic and visitors. Marketers, web developers, and analysts use digital analytics tools to report on the effectiveness of web experiences and to determine how visitors are interacting with their sites. By monitoring events such as page views, clicks, and conversions, businesses can distill web traffic data into meaningful insights. Digital analytics software gives organizations insights into customer behavior when encountering their brand’s website and allows reporting on online conversion, demographic, and content-interaction metrics.

Many solutions in this space offer additional analytical tools such as [session replay software](https://www.g2.com/categories/session-replay), [heatmap tools](https://www.g2.com/categories/heatmap-tools), [product analytics software](https://www.g2.com/categories/product-analytics), and [A/B testing software](https://www.g2.com/categories/a-b-testing) to optimize the customer experience and provide a full story on the visitor’s journey. This software often integrates with digital advertising and other marketing systems to provide a view of customer journeys across advertising, search engines, and social media channels.

To qualify for inclusion in the Digital Analytics category, a product must:

- Measure web traffic, including visits, sessions, unique visitors, user entry and exit pages, and behavioral funnels
- Track any tagged digital event or conversion
- Report on traffic over time and in real time
- Segment traffic based on demographics, device, acquisition medium, geography, and cohort

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