# Best Digital Analytics Tools - Page 16 ## How Many Digital Analytics Software Products Does G2 Track? **Total Products under this Category:** 287 ### Category Stats (Aug 2026) - **Average Rating:** 4.44/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** Promptwatch (+0.81%) - Among all products in this category, Promptwatch recorded the largest rating increase compared to last month _Last updated: August 05, 2026_ ## How Does G2 Rank Digital Analytics Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 40,900+ Authentic Reviews - 287+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Digital Analytics Software ![G2 Grid® for Digital Analytics Software plotting products by satisfaction and market presence](https://www.g2.com/categories/digital-analytics/grids.png?focus%5B%5D=356&focus%5B%5D=3551&focus%5B%5D=19735&focus%5B%5D=3558&focus%5B%5D=17410&focus%5B%5D=28305&focus%5B%5D=145164&focus%5B%5D=68738) Highlighted products: Google Analytics, Semrush, Amplitude Analytics, Adobe Analytics, Pendo, Contentsquare, PostHog, and LogRocket. Underlying data: [Grid® JSON](https://www.g2.com/categories/digital-analytics/grids.json?focus%5B%5D=google-analytics&focus%5B%5D=semrush&focus%5B%5D=amplitude-analytics&focus%5B%5D=adobe-analytics&focus%5B%5D=pendo-io-pendo&focus%5B%5D=contentsquare&focus%5B%5D=posthog&focus%5B%5D=logrocket) **Sponsored** ### Looker Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=11&secure%5Bchosen_at%5D=2026-08-09T12%3A54%3A04Z&secure%5Bdisplayable_resource_id%5D=11&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=11&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=5048&secure%5Bresource_id%5D=11&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdigital-analytics%3FhsCtaTracking%3Da65eb81c-e846-463e-99a8-844c8ba0ff3c%257Cd6c4a406-29c6-4b8b-b924-857fa0c8244d%26page%3D16&secure%5Btoken%5D=6f09ede69e56c8e11774c4d98898c8881826a9055d13f5a5593286bf513dff10&secure%5Burl%5D=https%3A%2F%2Fcloud.google.com%2Flooker%3Futm_source%3DG2%26utm_medium%3Ddisplay%26utm_campaign%3DCloud-SS-DR-GCP-1713658-GCP-DR-NA-US-en-G2-Display-Banner-All-%2525epid%21-%2525ecid%21-looker%26utm_content%3D%257Bdevice%257D-%257Badgroupid%257D-%257Bnetwork%257D-%257Btargetid%257D-%257Bloc_physical_ms%257D-%257Bcampaignid%257D&secure%5Burl_type%5D=custom_url) ### [Netdeal](https://www.g2.com/products/netdeal/reviews) DXP and CMS tool that uses Machine Learning to provide insights and triggers to Hock costumers and increase website and product Results. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Netdeal? - **Sessions - Digital Analytics:** 10.0/10 (Category avg: 8.8/10) - **Engagement:** 10.0/10 (Category avg: 8.7/10) - **Trending:** 10.0/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10) #### Who Is the Company Behind Netdeal? - **Seller:** [Netdeal](https://www.g2.com/sellers/netdeal) - **Year Founded:** 2016 - **HQ Location:** Maringá, BR - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=62bffe6f36803baad9f0ee8baaa2f921c8b5042e6c68ea76726f7c98813e6c11&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnetdealbr&secure%5Burl_type%5D=linkedin_company_website) 5 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Medium #### What Are Recent G2 Reviews of Netdeal? **["Amazing Tool to drive audience, conversion and experience"](https://www.g2.com/survey_responses/netdeal-review-6851863)** **Rating:** 5.0/5.0 stars _— Verified User in Online Media_ [Read full review](https://www.g2.com/survey_responses/netdeal-review-6851863) ### [Pirsch Analytics](https://www.g2.com/products/pirsch-analytics/reviews) Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend. Get detailed insights into all your numbers in real-time. See where visitors are coming from and optimize your campaigns for conversion. Track your key metrics through conversion goals with visitor and conversion rate targets and receive notifications when they are met. Events allow you to send custom metadata and track button clicks, product sales, and more. Pirsch has uncompromising, GDPR-, CCPA- and Schrems II-compliant data protection. Built and hosted in Germany, we operate under strict European privacy laws – all data collected belongs to you and will never be shared or sold. Keep your team members and clients informed by sharing your dashboard publicly or privately and receiving regular reports via email. Access links allow your clients to view their website statistics without a password. Pirsch integrates seamlessly with the technologies you already use. Add a small JavaScript snippet or plugin to your website to accurately measure your traffic. A powerful API lets you automate any task and work with the data in your tools. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Pirsch Analytics? - **Sessions - Digital Analytics:** 10.0/10 (Category avg: 8.8/10) - **Engagement:** 10.0/10 (Category avg: 8.7/10) - **Trending:** 10.0/10 (Category avg: 8.5/10) #### Who Is the Company Behind Pirsch Analytics? - **Seller:** [Emvi Software](https://www.g2.com/sellers/emvi-software) - **Year Founded:** 2017 - **HQ Location:** Rheda-Wiedenbrück, DE - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3608930d3bbb4b36ccbc9979c2d31f9341b17ce2b006f32664327880afe1c35d&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Femvi-software-gmbh&secure%5Burl_type%5D=linkedin_company_website) 2 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are Recent G2 Reviews of Pirsch Analytics? **["Perfect analytics solution"](https://www.g2.com/survey_responses/pirsch-analytics-review-7830815)** **Rating:** 5.0/5.0 stars _— Zep F._ [Read full review](https://www.g2.com/survey_responses/pirsch-analytics-review-7830815) ### [ReBid ADP](https://www.g2.com/products/rebid-adp/reviews) ReBid's Advertising data platform (ADP) is built to revolutionise advertising efficiency. It modularly connects to all major CDPs to provide intuitive dashboards designed to help marketers monitor, analySe & optimise media plans, campaigns, channels, and ad creatives across all ad platforms across Search, Social, Programmatic, Adserver, Analytics & more. ReBid not just a platform but a strategic partner, helping you to understand the impact of various advertising channels on leads, engagements and revenue, optimise your ad spend, and boost Return on Ad Spend (ROAS). Our full stack platform empowers you to make optimal decisions powered by harmonised omni-channel customer data, 360 customer view, advanced segmentation, hyper-personalisation along side Ad-to-Acquisition and storytelling visualisations. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate ReBid ADP? - **Sessions - Digital Analytics:** 8.3/10 (Category avg: 8.8/10) - **Engagement:** 10.0/10 (Category avg: 8.7/10) - **Trending:** 10.0/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10) #### Who Is the Company Behind ReBid ADP? - **Seller:** [ReBid](https://www.g2.com/sellers/rebid) - **Year Founded:** 2020 - **HQ Location:** Mumbai, IN - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=123dffefe67f96079560afd6b6c91de0d6a16c779448fc738f230d69acc3e2ea&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3533446&secure%5Burl_type%5D=linkedin_company_website) 48 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are Recent G2 Reviews of ReBid ADP? **["payroll mangement"](https://www.g2.com/survey_responses/rebid-adp-review-8777471)** **Rating:** 5.0/5.0 stars _— ATUL S._ [Read full review](https://www.g2.com/survey_responses/rebid-adp-review-8777471) ### [Related Marketing Cloud (RMC) Web Personalization](https://www.g2.com/products/related-marketing-cloud-rmc-web-personalization/reviews) AI based targeting engine helps you to engage your customers with targeted content in real time and turn anonymous visitors into loyal & engaged customers on your website or mobile app. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Related Marketing Cloud (RMC) Web Personalization? - **Engagement:** 10.0/10 (Category avg: 8.7/10) - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10) #### Who Is the Company Behind Related Marketing Cloud (RMC) Web Personalization? - **Seller:** [Related Digital](https://www.g2.com/sellers/related-digital) - **Year Founded:** 2002 - **HQ Location:** Istanbul, TR - **Twitter:** @RelatedDigital 259 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=029faa6a4748aa839b47a5df67e097d14b10f03a5b2f2dda04cb515272b86196&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frelated-digital%2F&secure%5Burl_type%5D=linkedin_company_website) 90 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Medium #### What Are Recent G2 Reviews of Related Marketing Cloud (RMC) Web Personalization? **["best plan/management"](https://www.g2.com/survey_responses/related-marketing-cloud-rmc-web-personalization-review-8209853)** **Rating:** 4.5/5.0 stars _— kishan k._ [Read full review](https://www.g2.com/survey_responses/related-marketing-cloud-rmc-web-personalization-review-8209853) ### [Seven by Radost IT](https://www.g2.com/products/seven-by-radost-it/reviews) Seven by Radost IT is a web-based analytics tool developed by RADOST IT. It is designed to measure and display website traffic data through a simple dashboard, focusing on core metrics such as visitor counts, page views, session behavior, and hourly traffic patterns. The product uses a lightweight script that website owners install to collect aggregated usage data and present it in a structured, time-based format for monitoring site activity. The platform is built around a privacy-focused approach, avoiding cookies and personal data collection while still providing useful insights into how a website is used. It includes basic features such as bot listing, geographic summaries, and traffic breakdowns without tracking individual users or requiring complex configuration. Overall, Seven is positioned as a simplified analytics solution that prioritizes essential data reporting and ease of use over extensive customization or user-level tracking. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Seven by Radost IT? - **Sessions - Digital Analytics:** 10.0/10 (Category avg: 8.8/10) - **Trending:** 10.0/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10) #### Who Is the Company Behind Seven by Radost IT? - **Seller:** [Radost IT](https://www.g2.com/sellers/radost-it) - **Year Founded:** 2022 - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4c8177124aa40654b764b0603ce9b36737335ca0a4c509bf265f5a752b87f28c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fradost-it%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are Recent G2 Reviews of Seven by Radost IT? **["Radost IT Saved My Website by Recovering the Code"](https://www.g2.com/survey_responses/seven-by-radost-it-review-12518883)** **Rating:** 5.0/5.0 stars _— Keith B._ [Read full review](https://www.g2.com/survey_responses/seven-by-radost-it-review-12518883) ### [Viewtracker](https://www.g2.com/products/viewtracker/reviews) Viewtracker is a robust analytics application designed for Confluence users, offering comprehensive insights into content performance and user engagement. By analyzing page views, space activities, attachment interactions, and search behaviors, Viewtracker empowers organizations to make data-driven decisions that enhance their Confluence environment. Its plug-and-play setup ensures immediate access to valuable data, facilitating the optimization of content and user experiences. Key Features and Functionality: - User Behavior Analytics: Monitor user interactions across pages, spaces, and global activities, including views, contributions, and searches. - Content Performance Tracking: Evaluate and compare content performance over time to identify successful elements and areas for improvement. - Page Statistics Display: Showcase Confluence page statistics and usage trends to keep teams informed and engaged. - Data Export Capabilities: Export analytics data via built-in CSV export, REST API, or SQL for further analysis and reporting. - Multi-Source Tracking: Assess content views from various sources, including Confluence mobile, Jira Service Management portals, and third-party apps. - Custom Reporting: Utilize versatile macros to create and present tailored Confluence usage reports to stakeholders and team members. - Holistic Monitoring: Gain a comprehensive view of your Confluence instance by monitoring attachment storage, user licenses, and peak activity periods. - Data Privacy Compliance: Ensure adherence to GDPR, nFADP, CCPA, and other data privacy regulations with configurable privacy options. Primary Value and Problem Solved: Viewtracker addresses the challenge of understanding and optimizing content engagement within Confluence. By providing detailed analytics on user behavior and content performance, it enables organizations to identify popular content, detect underutilized pages, and make informed decisions to enhance their Confluence spaces. This leads to improved content relevance, increased user engagement, and a more efficient knowledge-sharing environment. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Viewtracker? - **Sessions - Digital Analytics:** 8.3/10 (Category avg: 8.8/10) - **Engagement:** 10.0/10 (Category avg: 8.7/10) - **Trending:** 8.3/10 (Category avg: 8.5/10) #### Who Is the Company Behind Viewtracker? - **Seller:** [Bitvoodoo](https://www.g2.com/sellers/bitvoodoo) - **Year Founded:** 2008 - **HQ Location:** Zurich, CH - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=328f1dac8db34c66d22d5b3d19c3b485de4e7f3eb79ceb57e0de3195088d0d59&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbitvoodoo-ag%2F&secure%5Burl_type%5D=linkedin_company_website) 34 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Large #### What Are Recent G2 Reviews of Viewtracker? **["Best tool for managing business Ads"](https://www.g2.com/survey_responses/viewtracker-review-8206048)** **Rating:** 4.5/5.0 stars _— Mark R._ [Read full review](https://www.g2.com/survey_responses/viewtracker-review-8206048) ### [Vlauma Analytics](https://www.g2.com/products/vlauma/reviews) Vlauma is a powerful analytics tool designed to help businesses optimize their websites, WooCommerce and Shopify stores. With intuitive dashboards, actionable insights, and detailed performance tracking, Vlauma empowers users to make data-driven decisions, improve conversions, and enhance the overall customer experience. Simplify your analytics and grow smarter with Vlauma. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Vlauma Analytics? - **Sessions - Digital Analytics:** 8.3/10 (Category avg: 8.8/10) - **Engagement:** 8.3/10 (Category avg: 8.7/10) #### Who Is the Company Behind Vlauma Analytics? - **Seller:** [Vlauma Analytics](https://www.g2.com/sellers/vlauma-analytics) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Do G2 Reviewers Say About Vlauma Analytics? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **powerful and cost-effective analytics options** of Vlauma Analytics, especially for report embedding. - Users value the **affordable pricing and embedding capabilities** of Vlauma Analytics, enhancing their reporting and tracking efficiency. - Users appreciate the **affordable and versatile options** of Vlauma Analytics, enhancing their reporting capabilities significantly. - Users value the **powerful analytics options** of Vlauma Analytics, all available at an affordable cost. #### What Are Recent G2 Reviews of Vlauma Analytics? **["Very good for a little price"](https://www.g2.com/survey_responses/vlauma-analytics-review-10995262)** **Rating:** 5.0/5.0 stars _— David K._ [Read full review](https://www.g2.com/survey_responses/vlauma-analytics-review-10995262) ### [Webfusion](https://www.g2.com/products/webfusion/reviews) Webfusion is a software product which helps organisations capture and integrate their online digital data with offline sources to understand the complete customer journey a person would go through prior to purchase of a product. It can help identify who that individual is, where other digital reporting systems can only provide an overall trended view of a population. This in turn helps to understand what channels in the marketing mix attribute the most in terms of sales, to then determine the holistic picture of where a company should be spending their marketing budget across the multiple channels. The product can also give consolidated views of disparate reports, tie into research results and improve offline data for more targeted marketing activity. WebFusion can be accessed via SQL, most standard reporting software (for example Tableau, Power Bi or Google Data Studio) as well as most campaign management software. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Webfusion? - **Sessions - Digital Analytics:** 8.3/10 (Category avg: 8.8/10) - **Engagement:** 10.0/10 (Category avg: 8.7/10) - **Trending:** 6.7/10 (Category avg: 8.5/10) #### Who Is the Company Behind Webfusion? - **Seller:** [Fusion Analytics](https://www.g2.com/sellers/fusion-analytics) - **Year Founded:** 2016 - **HQ Location:** London, GB - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4c89c31723978030900090c89fe974f25cf15ec6360df774f6ecb6730032670f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F15227836%2F&secure%5Burl_type%5D=linkedin_company_website) 5 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Large #### What Are Recent G2 Reviews of Webfusion? **["The best web hosting group"](https://www.g2.com/survey_responses/webfusion-review-8192288)** **Rating:** 5.0/5.0 stars _— Kushal R._ [Read full review](https://www.g2.com/survey_responses/webfusion-review-8192288) ### [WebTrak](https://www.g2.com/products/webtrak/reviews) WebTrak extends the power of MarketWide by capturing website activity, which includes website visitors, pages viewed, locations, device information, operating systems, browsers, referring sources, and conversions. **Average Rating:** 3.5/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate WebTrak? - **Has the product been a good partner in doing business?:** 0.0/10 (Category avg: 9.0/10) #### Who Is the Company Behind WebTrak? - **Seller:** [DSI Marketing Services](https://www.g2.com/sellers/dsi-marketing-services) - **Year Founded:** 1989 - **HQ Location:** Landover, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d17d6c62c9eed119e77c846ebc763ff09b68df0baeb75832dc08624759aaa07f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdecision-software&secure%5Burl_type%5D=linkedin_company_website) 13 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small ### [Wide Angle Analytics](https://www.g2.com/products/wide-angle-analytics/reviews) Powerful Web Analytics For Curious Marketers. Wide Angle Analytics offers fully GDPR Compliant solutions. Our dashboard provides easy access to insights. In addition, flexible filters allow for selecting views that matter most. Our optional, cookieless solution combined with a custom domain dramatically improves the reliability and accuracy of collected statistics. Wide Angle Analytics puts you in control of your data. **Average Rating:** 4.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Wide Angle Analytics? - **Sessions - Digital Analytics:** 8.3/10 (Category avg: 8.8/10) - **Engagement:** 8.3/10 (Category avg: 8.7/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10) #### Who Is the Company Behind Wide Angle Analytics? - **Seller:** [Input Objects](https://www.g2.com/sellers/input-objects) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Medium #### What Are Recent G2 Reviews of Wide Angle Analytics? **["Detailed web traffic"](https://www.g2.com/survey_responses/wide-angle-analytics-review-8215450)** **Rating:** 4.0/5.0 stars _— kishan k._ [Read full review](https://www.g2.com/survey_responses/wide-angle-analytics-review-8215450) ### [Wiser](https://www.g2.com/products/wiser/reviews) Easily measure your website traffic and discover ways to accelerate growth. Wiser is effortless to install, simple to use and gives you straight-forward metrics and data that anyone on your team can view and consume. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### Who Is the Company Behind Wiser? - **Seller:** [Wiser Solutions, Inc.](https://www.g2.com/sellers/wiser-solutions-inc) - **Year Founded:** 2014 - **HQ Location:** San Mateo, CA - **Twitter:** @wiserinc 764 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cd961b7a5b927735ca664b5521d4574b91b4ab1889ab74cedc13345bb05b8031&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2561313%2F&secure%5Burl_type%5D=linkedin_company_website) 429 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are Recent G2 Reviews of Wiser? **["The best looking website analytics tool I've ever used"](https://www.g2.com/survey_responses/wiser-review-8444501)** **Rating:** 5.0/5.0 stars _— Gary T._ [Read full review](https://www.g2.com/survey_responses/wiser-review-8444501) ### [XOVI](https://www.g2.com/products/xovi/reviews) XOVI GmbH has been offering SaaS (Software as a Service) solutions for the online marketing industry since 2009, helping online marketers and businesses be more successful on the web. The company is founded on the XOVI online marketing suite. Using this unique search analysis software gives our clients a significant competitive advantage in search engine optimization and search engine- and affiliate marketing. XOVI collects, analyses, and presents all the relevant data necessary for successful online marketing. Maximising traffic through search engines, finding and employing the most valuable keywords, and building a reliable affiliate network are all made possible with XOVI. **Average Rating:** 4.3/5.0 **Total Reviews:** 2 #### How Do G2 Users Rate XOVI? - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10) #### Who Is the Company Behind XOVI? - **Seller:** [WebPros](https://www.g2.com/sellers/webpros) - **Year Founded:** 2017 - **HQ Location:** Switzerland - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0a8627ee624db5877e58033d8996744f1a285be89c5e06cf5237898afe6e7483&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwebpros%2F&secure%5Burl_type%5D=linkedin_company_website) 733 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Do G2 Reviewers Say About XOVI? _AI-generated summary from verified user reviews_ ##### Pros - Users love the **detailed reporting** of XOVI, finding it essential for showcasing client performance and value effectively. - Users love the **ease of use** of XOVI, appreciating its clean UI and smooth onboarding process. - Users value the **easy setup** of XOVI, experiencing smooth onboarding and excellent support for seamless SEO workflows. - Users appreciate the **user-friendly interface** of XOVI, making SEO workflows smooth and efficient. - Users find **valuable insights** in XOVI's custom reports, enhancing clarity and efficiency in showcasing SEO performance. ##### Cons - Users note the **integration issues** with XOVI, especially in backlink analysis and advanced reporting features. - Users note the **limited features** of XOVI, particularly in backlink analysis compared to competitors like Ahrefs and Semrush. - Users find the **backlink database lacking** , especially for competitive analysis compared to alternatives like Ahrefs or Semrush. #### What Are Recent G2 Reviews of XOVI? **["Solid all-in-one SEO platform that saves time and proves ROI"](https://www.g2.com/survey_responses/xovi-review-11344111)** **Rating:** 5.0/5.0 stars _— Alexandra C._ [Read full review](https://www.g2.com/survey_responses/xovi-review-11344111) #### What Are G2 Users Discussing About XOVI? - [What is XOVI used for?](https://www.g2.com/discussions/what-is-xovi-used-for) ### [404Tracking.com](https://www.g2.com/products/404tracking-com/reviews) 404Tracking is a GDPR, CCPA, and PECR compliant all-in-one web analytics platform designed to give you full insights into your website’s performance — without invading your users’ privacy. Track visitors, replay sessions, visualize heatmaps, and understand user behavior in real time — all in one lightweight, privacy-friendly dashboard. Key Features Privacy-Focused Analytics – 100% anonymized visitor tracking. Fully compliant with all modern privacy regulations. Session Replay & Heatmaps – Watch anonymized user sessions and generate click heatmaps across desktop, tablet, and mobile. Realtime Insights – View live visitors, their locations, devices, and actions as they happen. Goals & Conversions – Easily define and track custom goals and user journeys. Outbound Click Tracking – See which external links your visitors click most. Data Ownership – Your analytics data belongs to you. It can be deleted or exported anytime (CSV, JSON, or PDF). Team Collaboration – Invite your team and manage shared analytics projects. Custom Domains & API – White-label your tracking scripts or integrate seamlessly using our full developer API. #### Who Is the Company Behind 404Tracking.com? - **Seller:** [404Website](https://www.g2.com/sellers/404website) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [Analytica](https://www.g2.com/products/wdc-studio-analytica/reviews) Analyze your website in real time! Analyze your website visitor data live, make sense of it with artificial intelligence, and drive growth! Recommended WDC Studio services to maximize your Analytica experience: Click Wall, Audience Center, Website Cookie Management #### Who Is the Company Behind Analytica? - **Seller:** [WDC Studio](https://www.g2.com/sellers/wdc-studio) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=eee0472968fc66f202762b754fbccfd7b3977f16870473845d8b13b12636a87d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwdcstudio%2F&secure%5Burl_type%5D=linkedin_company_website) 10 employees on LinkedIn® - **Ownership:** Eren YALCINDAG ,Ahmet Taha YALCINDAG ### [Analytics](https://www.g2.com/products/obiyen-analytics/reviews) Obiyen Analytics is a real-time business intelligence and web analytics solution that gives organizations clear insights into traffic, user behavior, sessions, and conversions — all from a unified dashboard. Designed for simplicity and performance, the platform combines powerful analytics with privacy-focused infrastructure, helping businesses make data-driven decisions without complex setup or fragmented tools.” #### Who Is the Company Behind Analytics? - **Seller:** [Obiyen](https://www.g2.com/sellers/obiyen) - **Year Founded:** 2026 - **HQ Location:** Frederiksberg, DK - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1fea281c7f84c05f7fb20dcaeb56e99401fe57996897397c72ec9a9dc35111a1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fobiyen%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® - [‹ Prev‹ Prev](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=15#product-list) - [1](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score#product-list) - [2](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=2#product-list) - … - [12](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=12#product-list) - [13](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=13#product-list) - [14](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=14#product-list) - [15](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=15#product-list) - 16 - [17](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=17#product-list) - [18](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=18#product-list) - [19](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=19#product-list) - [20](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=20#product-list) - [Next ›Next ›](/categories/digital-analytics?hsCtaTracking=a65eb81c-e846-463e-99a8-844c8ba0ff3c%7Cd6c4a406-29c6-4b8b-b924-857fa0c8244d&order=g2_score&page=17#product-list) Spotlight Categories [Procure to Pay Software](https://www.g2.com/categories/procure-to-pay) [Contact Center Workforce Software](https://www.g2.com/categories/contact-center-workforce) [Operational Risk Management Software](https://www.g2.com/categories/operational-risk-management) [Help Desk Software](https://www.g2.com/categories/help-desk) [Pricing Software](https://www.g2.com/categories/pricing) Similar Categories - [Account-Based Marketing](/categories/account-based-marketing) - [Affiliate Marketing](/categories/affiliate-marketing) - [App Store Optimization](/categories/app-store-optimization) - [Audience Intelligence Platforms](/categories/audience-intelligence-platforms) - [B2B Services Review Platforms](/categories/b2b-services-review-platforms) - [Blogger Outreach](/categories/blogger-outreach) - [Book Marketing Tools](/categories/book-marketing-tools) - [Brand Intelligence](/categories/brand-intelligence) - [Consumer Insights Platforms](/categories/consumer-insights-platforms) - [Consumer Video Feedback](/categories/consumer-video-feedback) - [Content Curation](/categories/content-curation) - [Content Marketing](/categories/content-marketing) - [Conversational Marketing](/categories/conversational-marketing) - [Conversion Rate Optimization Tools](/categories/conversion-rate-optimization-tools) - [Customer Data Platform (CDP)](/categories/customer-data-platform-cdp) [Browse Digital Analytics Themes](/categories/digital-analytics/themes) ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh") A Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh) Updated October 3, 2024 Digital analytics software, also referred to as web analytics software, measures website engagement by tracking web traffic and visitors. Marketers, web developers, and analysts use digital analytics tools to report on the effectiveness of web experiences and to determine how visitors are interacting with their sites. By monitoring events such as page views, clicks, and conversions, businesses can distill web traffic data into meaningful insights. Digital analytics software gives organizations insights into customer behavior when encountering their brand’s website and allows reporting on online conversion, demographic, and content-interaction metrics. Many solutions in this space offer additional analytical tools such as [session replay software](https://www.g2.com/categories/session-replay), [heatmap tools](https://www.g2.com/categories/heatmap-tools), [product analytics software](https://www.g2.com/categories/product-analytics), and [A/B testing software](https://www.g2.com/categories/a-b-testing) to optimize the customer experience and provide a full story on the visitor’s journey. This software often integrates with digital advertising and other marketing systems to provide a view of customer journeys across advertising, search engines, and social media channels. To qualify for inclusion in the Digital Analytics category, a product must: - Measure web traffic, including visits, sessions, unique visitors, user entry and exit pages, and behavioral funnels - Track any tagged digital event or conversion - Report on traffic over time and in real time - Segment traffic based on demographics, device, acquisition medium, geography, and cohort Show More