# Best Digital Analytics Software for Small Business - Page 5 ## How Many Digital Analytics Software Products Does G2 Track? **Total Products under this Category:** 287 ### Category Stats (Aug 2026) - **Average Rating:** 4.44/5 (↓0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** Promptwatch (+1.74%) - Among all products in this category, Promptwatch recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank Digital Analytics Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 40,900+ Authentic Reviews - 287+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Digital Analytics Software ![G2 Grid® for Digital Analytics Software plotting products by satisfaction and market presence](https://www.g2.com/categories/digital-analytics/grids.png?focus%5B%5D=356&focus%5B%5D=3551&focus%5B%5D=145164&focus%5B%5D=68738&focus%5B%5D=19735&focus%5B%5D=3558&focus%5B%5D=15202&focus%5B%5D=13911) Highlighted products: Google Analytics, Semrush, PostHog, LogRocket, Amplitude Analytics, Adobe Analytics, Google Analytics 360, and Hotjar by Contentsquare. Underlying data: [Grid® JSON](https://www.g2.com/categories/digital-analytics/grids.json?focus%5B%5D=google-analytics&focus%5B%5D=semrush&focus%5B%5D=posthog&focus%5B%5D=logrocket&focus%5B%5D=amplitude-analytics&focus%5B%5D=adobe-analytics&focus%5B%5D=google-analytics-360&focus%5B%5D=hotjar-by-contentsquare&segment=small-business) **Sponsored** ### Looker Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=11&secure%5Bchosen_at%5D=2026-08-04T09%3A07%3A27Z&secure%5Bdisplayable_resource_id%5D=11&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=11&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=5048&secure%5Bresource_id%5D=11&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdigital-analytics%2Fsmall-business%3Fpage%3D5%26segment%3Dsmall-business&secure%5Btoken%5D=7947fab099963606086fa03b44c9abd756d3e97fea98a34997ca49c475a175ce&secure%5Burl%5D=https%3A%2F%2Fcloud.google.com%2Flooker%3Futm_source%3DG2%26utm_medium%3Ddisplay%26utm_campaign%3DCloud-SS-DR-GCP-1713658-GCP-DR-NA-US-en-G2-Display-Banner-All-%2525epid%21-%2525ecid%21-looker%26utm_content%3D%257Bdevice%257D-%257Badgroupid%257D-%257Bnetwork%257D-%257Btargetid%257D-%257Bloc_physical_ms%257D-%257Bcampaignid%257D&secure%5Burl_type%5D=custom_url) ### [Simple Analytics](https://www.g2.com/products/simple-analytics/reviews) Simple Analytics is a privacy-focused web analytics platform designed to provide essential insights without compromising user privacy. Unlike traditional analytics tools, it operates without cookies or personal data collection, ensuring compliance with privacy regulations such as GDPR and CCPA. This approach allows website owners to gather meaningful data while respecting visitor confidentiality. Key Features and Functionality: - Privacy-First Architecture: Collects only essential data without using cookies, eliminating the need for consent banners and ensuring compliance with global privacy laws. - User-Friendly Interface: Offers a clean, intuitive dashboard that presents key metrics like page views, referral sources, and user behavior patterns without unnecessary complexity. - AI-Powered Insights: Integrates AI technology to provide real-time analytics and allows users to interact with their data through conversational queries, simplifying data analysis. - Event and Goal Tracking: Enables monitoring of specific user interactions, such as form submissions or button clicks, and setting goals to measure the success of marketing campaigns and conversion funnels. - Lightweight Script: Utilizes a minimalistic tracking script that ensures fast page load times, enhancing overall website performance. Primary Value and User Solutions: Simple Analytics addresses the growing concern over digital privacy by offering a transparent and ethical alternative to conventional analytics platforms. By focusing on essential metrics and eliminating invasive tracking, it empowers businesses to make informed decisions while maintaining user trust. Its straightforward setup and operation make it particularly suitable for organizations seeking a hassle-free, privacy-compliant analytics solution. **Average Rating:** 4.4/5.0 **Total Reviews:** 23 #### How Do G2 Users Rate Simple Analytics? - **Sessions - Digital Analytics:** 9.1/10 (Category avg: 8.8/10) - **Engagement:** 8.9/10 (Category avg: 8.7/10) - **Trending:** 9.2/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10) #### Who Is the Company Behind Simple Analytics? - **Seller:** [Simpleanalytics](https://www.g2.com/sellers/simpleanalytics) - **Year Founded:** 2018 - **HQ Location:** Amsterdam, NL - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6c808cfadbc34695d5ec04e638d40dd23d761a982b5da6ce97a5370f8c4e87a7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsimpleanalytics-com%2F&secure%5Burl_type%5D=linkedin_company_website) 3 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising - **Company Size:** 74% Small, 17% Medium #### What Do G2 Reviewers Say About Simple Analytics? _AI-generated summary from verified user reviews_ ##### Pros - Users find Simple Analytics helpful for **monitoring website visitors** , enhancing their understanding of digital marketing strategies. ##### Cons - Users often face **navigation difficulties** when first using Simple Analytics, affecting their overall experience. #### What Are Recent G2 Reviews of Simple Analytics? **["Clean and actionable metrics without the legal noise of cookies"](https://www.g2.com/survey_responses/simple-analytics-review-12730932)** **Rating:** 4.0/5.0 stars _— Verified User in Marketing and Advertising_ [Read full review](https://www.g2.com/survey_responses/simple-analytics-review-12730932) **["Problem solving without any effort"](https://www.g2.com/survey_responses/simple-analytics-review-12275861)** **Rating:** 5.0/5.0 stars _— shobhit m._ [Read full review](https://www.g2.com/survey_responses/simple-analytics-review-12275861) ### [Comscore](https://www.g2.com/products/comscore/reviews) Comscore is a trusted partner for planning, transacting and evaluating media across platforms. With transformative data science and vast audience insights across digital, linear TV, over-the-top (OTT) and theatrical viewership, we are a powerful third-party source for reliable measurement of cross-platform audiences. Learn more: www.comscore.com **Average Rating:** 4.2/5.0 **Total Reviews:** 73 #### How Do G2 Users Rate Comscore? - **Sessions - Digital Analytics:** 7.8/10 (Category avg: 8.8/10) - **Engagement:** 7.4/10 (Category avg: 8.7/10) - **Trending:** 7.6/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 9.0/10) #### Who Is the Company Behind Comscore? - **Seller:** [Comscore](https://www.g2.com/sellers/comscore) - **Year Founded:** 1999 - **HQ Location:** Reston, VA - **Twitter:** @ComscoreAPAC 2,023 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=55bddd099705cfddfc764d31447e5fc97ee5044138aed60985a3dffe179e51cc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F7360%2F&secure%5Burl_type%5D=linkedin_company_website) 988 employees on LinkedIn® - **Ownership:** NASDAQ: SCOR #### Who Uses This Product? - **Top Industries:** Marketing and Advertising, Broadcast Media - **Company Size:** 43% Medium, 41% Large #### What Do G2 Reviewers Say About Comscore? _AI-generated summary from verified user reviews_ ##### Pros - Users value Comscore for its **precise and comprehensive digital measurement solutions** , enabling informed decision-making and strategy optimization. - Users appreciate the **ease of use** and **seamless integration** of Comscore for analyzing market data efficiently. - Users appreciate the **ease of use** of Comscore, praising its straightforward dashboards and smooth implementation process. - Users value the **comprehensive data** provided by Comscore, enhancing audience understanding and optimizing advertising strategies effectively. - Users value the **data accuracy** of Comscore, enhancing credibility and optimizing advertising strategies effectively. ##### Cons - Users express concerns about **data inaccuracy** , citing unreliable panel data and missed competitive insights. - Users find the **difficult navigation** frustrating, especially due to the complex and outdated user interface of Comscore. - Users face a **lack of information** due to complex interfaces and outdated measurement methodologies affecting data accuracy. - Users find the **poor usability** of Comscore frustrating, as navigation and filters complicate their overall experience. - Users find the **complexity** of Comscore cumbersome, making navigation and extracting insights a challenging experience. #### What Are Recent G2 Reviews of Comscore? **["All-in-One Insights Make Comscore Indispensable"](https://www.g2.com/survey_responses/comscore-review-12005804)** **Rating:** 5.0/5.0 stars _— Krista C._ [Read full review](https://www.g2.com/survey_responses/comscore-review-12005804) **["Measuring Audiences Made Easy"](https://www.g2.com/survey_responses/comscore-review-11669064)** **Rating:** 5.0/5.0 stars _— Anubhav A._ [Read full review](https://www.g2.com/survey_responses/comscore-review-11669064) #### What Are G2 Users Discussing About Comscore? - [How much is a Comscore account?](https://www.g2.com/discussions/how-much-is-a-comscore-account) - [What vital service does Comscore provide to websites?](https://www.g2.com/discussions/what-vital-service-does-comscore-provide-to-websites) - 2 comments - [What is the difference between Comscore and Nielsen?](https://www.g2.com/discussions/what-is-the-difference-between-comscore-and-nielsen) - [What is Comscore used for?](https://www.g2.com/discussions/what-is-comscore-used-for) - 1 comment, 1 upvote ### [Vexo](https://www.g2.com/products/vexo/reviews) React Native Analytics tool. Vexo is a powerful analytics platform for mobile app developers and product teams. We focus on providing real-time insights into user behavior, helping teams optimize their products with data-driven decisions. With our seamless integration and out-of-the-box features as Session Replay, Heatmaps and a full Dashboard, Vexo allows developers and product owners to gain a comprehensive view of user without the need for extensive configuration. Founded with a commitment to simplicity and actionable insights, Vexo is designed to make mobile analytics straightforward and accessible. We’re dedicated to empowering developers, product owners, and decision-makers with tools that enhance their ability to understand users, improve app performance, and drive meaningful engagement. **Average Rating:** 4.3/5.0 **Total Reviews:** 14 #### How Do G2 Users Rate Vexo? - **Sessions - Digital Analytics:** 9.2/10 (Category avg: 8.8/10) - **Engagement:** 8.5/10 (Category avg: 8.7/10) - **Trending:** 9.2/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10) #### Who Is the Company Behind Vexo? - **Seller:** [Vexo](https://www.g2.com/sellers/vexo) - **HQ Location:** Wilmington, Delaware - **Twitter:** @Vexo\_Tech 549 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b22e7b58016ab09945431d8bb6390325f56a5a0fb55f59aaeea41e1e7c77a6ec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fvexotech%2F&secure%5Burl_type%5D=linkedin_company_website) 4 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 86% Small, 14% Medium #### What Do G2 Reviewers Say About Vexo? _AI-generated summary from verified user reviews_ ##### Pros - Users find Vexo’s **analytics features** invaluable for efficiently monitoring performance and managing large datasets effectively. - Users value the **extensive features** of Vexo, particularly for tracking session time and active users. - Users value the **beautiful and easy user interface** of Vexo, making customer behavior tracking effortless. - Users love the **ease of use** of Vexo, finding it intuitive for managing large datasets efficiently. - Users value the **super easy one-line integration** of Vexo, making setup quick and hassle-free. ##### Cons - Users find the **complex setup** of Vexo to be problematic, as it requires careful configuration and customization. - Users find **platform complexity** and setup to be problematic, making initial use less straightforward. - Users find **difficult customization** challenging, especially during setup and when managing large datasets, impacting user experience. - Users find Vexo's advanced analytics **costly** as they are locked behind high premium service tiers. - Users find the **limited customization** options in Vexo can hinder their experience and require careful setup. #### What Are Recent G2 Reviews of Vexo? **["Streamlined Analytics with Local Compliance"](https://www.g2.com/survey_responses/vexo-review-12955553)** **Rating:** 4.0/5.0 stars _— Verified User in Music_ [Read full review](https://www.g2.com/survey_responses/vexo-review-12955553) **["Streamlined and efficient platform for data management"](https://www.g2.com/survey_responses/vexo-review-11713021)** **Rating:** 4.5/5.0 stars _— Cristian C._ [Read full review](https://www.g2.com/survey_responses/vexo-review-11713021) ### [Glassbox](https://www.g2.com/products/glassbox/reviews) Glassbox is a customer intelligence and digital experience analytics platform designed to help enterprises understand, optimize, and enhance the customer experience and digital accessibility of their digital channels. One of the standout features of Glassbox is its capability to securely capture 100% of user sessions across both web and mobile applications. This end-to-end visibility allows teams to analyze every step of the customer journey, effectively pinpointing friction points and enabling real-time action. By utilizing advanced artificial intelligence, Glassbox captures and analyzes data from every online interaction, providing businesses with a comprehensive view of customer behavior and preferences. This wealth of data empowers organizations to act swiftly, transforming raw data into actionable insights that improve both the customer experience and the conversion rate. Large global enterprises in sectors such as finance, insurance, and healthcare, Glassbox serves as a vital tool for uncovering the root causes of customer challenges. It assists organizations in remediating customer experience issues and creating digital journeys that are inclusive, seamless, and engaging. The platform’s AI-powered insights not only enhance accessibility monitoring but also incorporate fraud prevention capabilities, giving organizations the agility to respond to issues within minutes and adapt to the evolving needs of their customers. Glassbox has been recognized by G2 as a leader in customer intelligence solutions and product analytics, reflecting its effectiveness in delivering the clarity and confidence that enterprises require. By providing a robust framework for creating compliant, accessible, and impactful digital experiences, Glassbox stands out in its category, offering unique selling points that cater to the diverse needs of its users. With its focus on data-driven decision-making and customer-centric strategies, Glassbox is positioned as a crucial ally for organizations aiming to thrive in the digital landscape. **Average Rating:** 4.9/5.0 **Total Reviews:** 788 #### How Do G2 Users Rate Glassbox? - **Sessions - Digital Analytics:** 9.9/10 (Category avg: 8.8/10) - **Engagement:** 9.9/10 (Category avg: 8.7/10) - **Trending:** 9.9/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.0/10) #### Who Is the Company Behind Glassbox? - **Seller:** [Glassbox](https://www.g2.com/sellers/glassbox) - **Company Website:** www.glassbox.com - **Year Founded:** 2010 - **HQ Location:** London - **Twitter:** @GlassboxDigital 1,803 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8a86bc192b8b339fb694c9046e07217cea07a19220fc62bc7b47b81f0bc0a651&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10491772%2F&secure%5Burl_type%5D=linkedin_company_website) 278 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Digital Analyst, Product Owner - **Top Industries:** Financial Services, Insurance - **Company Size:** 77% Large, 18% Medium #### What Do G2 Reviewers Say About Glassbox? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **ease of use** of Glassbox, enabling immediate access to insights for timely decision-making. - Users find the **session replay feature** invaluable for resolving customer issues and improving overall experience effectively. - Users value the **immediate insights** from Glassbox, enabling timely interventions and identification of revenue opportunities. - Users find the **visibility into customer interactions** with Glassbox invaluable for troubleshooting and enhancing user experience. - Users value Glassbox for its **exceptional customer understanding** , enabling effective troubleshooting and validation of customer information. ##### Cons - Users are frustrated by **session issues** , including split links, limited history access, and slow query responses. - Users find the **navigation icons unintuitive** , leading to confusion when navigating the Glassbox interface. - Users report **session management issues** such as slow loading times and frequent session expirations that hinder usability. - Users find the **learning curve steep** , requiring additional training and better documentation to effectively navigate Glassbox. - Users desire improved **customization options** in reporting and funnel creation within Glassbox for enhanced functionality. #### What Are Recent G2 Reviews of Glassbox? **["Essential for Identifying User Friction Points"](https://www.g2.com/survey_responses/glassbox-review-12699865)** **Rating:** 4.0/5.0 stars _— Basma K._ [Read full review](https://www.g2.com/survey_responses/glassbox-review-12699865) **["Glassbox:Transforms Digital Insights with Powerful Analytics and Seamless Session Replays"](https://www.g2.com/survey_responses/glassbox-review-11982027)** **Rating:** 5.0/5.0 stars _— ADITYA T._ [Read full review](https://www.g2.com/survey_responses/glassbox-review-11982027) #### What Are G2 Users Discussing About Glassbox? - [What is Glassbox used for?](https://www.g2.com/discussions/what-is-glassbox-used-for) ### [mParticle by Rokt](https://www.g2.com/products/mparticle-by-rokt/reviews) Rokt mParticle is a hybrid customer data platform (CDP) that combines real-time streaming architecture with composable, warehouse-native architecture in a single platform. It is purpose-built for enterprise teams who need both: activating customer data in real time from streaming pipelines and directly from their cloud data warehouse, without rebuilding infrastructure or duplicating data. With hundreds of API-based integrations, Rokt mParticle makes data flow seamlessly across every channel so marketing, product, and data teams can move faster with less hassle. Core capabilities include Customer 360 identity resolution, AI-powered audience segmentation, predictive analytics, and end-to-end data governance with built-in privacy controls. Rokt mParticle connects to 300+ native integrations, routing customer data across marketing, product, and analytics tools without data loss or latency. Global brands including HBO Max, JetBlue, SoFi, Burger King, Chick-fil-A, Spotify, and Klarna use Rokt mParticle to improve identity match rates, grow high-value audiences, lower customer acquisition costs, and drive measurable revenue lift across channels. **Average Rating:** 4.4/5.0 **Total Reviews:** 175 #### How Do G2 Users Rate mParticle by Rokt? - **Sessions - Digital Analytics:** 8.0/10 (Category avg: 8.8/10) - **Engagement:** 8.2/10 (Category avg: 8.7/10) - **Trending:** 8.3/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10) #### Who Is the Company Behind mParticle by Rokt? - **Seller:** [ROKT](https://www.g2.com/sellers/rokt) - **Company Website:** rokt.com - **Year Founded:** 2012 - **HQ Location:** New York, US - **Twitter:** @ROKT 1,134 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2249644d9206e741b9d785c56315be04e5cae169f6cf3fccd339f242a6e43921&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frokt%2F&secure%5Burl_type%5D=linkedin_company_website) 752 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Product Manager, Data Analyst - **Top Industries:** Financial Services, Information Technology and Services - **Company Size:** 53% Medium, 27% Small #### What Do G2 Reviewers Say About mParticle by Rokt? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of mParticle, simplifying data management and integration across multiple platforms. - Users appreciate the **organization and analysis of customer data** in mParticle, simplifying data management across platforms. - Users value the **automation efficiency** of mParticle, simplifying data management and reducing manual effort for customer insights. - Users value the **collaboration features** of mParticle, effectively organizing data and simplifying audience sharing across platforms. - Users find it easy to **create and share audiences** using mParticle, benefiting from seamless integrations and excellent support. ##### Cons - Users struggle with the **complex configuration** of mParticle, finding the learning curve steep and settings difficult to navigate. - Users face a **steep learning curve** with mParticle, making it challenging for new users to navigate effectively. - Users struggle with the **complexity issues** of mParticle, finding it challenging to navigate and configure effectively. - Users struggle with the **steep learning curve** of mParticle, which complicates onboarding and effective usage for new users. - Users face a **steep learning curve** with mParticle, making it challenging for newcomers to navigate its complexities. #### What Are Recent G2 Reviews of mParticle by Rokt? **["Love the tool mParticle – but with some troubles"](https://www.g2.com/survey_responses/mparticle-by-rokt-review-12086424)** **Rating:** 4.0/5.0 stars _— Ayur M._ [Read full review](https://www.g2.com/survey_responses/mparticle-by-rokt-review-12086424) **["A tool that covers all the essentials to enable multi-channel marketing"](https://www.g2.com/survey_responses/mparticle-by-rokt-review-12460934)** **Rating:** 4.0/5.0 stars _— Ben D._ [Read full review](https://www.g2.com/survey_responses/mparticle-by-rokt-review-12460934) #### What Are G2 Users Discussing About mParticle by Rokt? - [What is Indicative used for?](https://www.g2.com/discussions/what-is-indicative-used-for) - [What is mParticle used for?](https://www.g2.com/discussions/what-is-mparticle-used-for) ### [Kintegra](https://www.g2.com/products/kintegra/reviews) Kintegra is a cross-channel marketing platform backed up by Artificial Intelligence. The main motive towards creating KINTEGRA is to enable businesses to OPTIMIZE and MANAGE their digital marketing campaigns and social media presence effectively. Kintegra’s AI engine is built with features which abolish the common yet critical problems faced by agencies or marketers. The major features are- - Automated increase/decrease in the budget, based on the campaign performance, across marketing channels (Facebook + Google AdWords) -Automated Initiation and pausing of campaigns based on conversion metrics (Google Analytics) -Automated reporting system cross-channel -Automated management of campaigns based on the rules created. -Link unlimited Facebook and Google AdWords ad accounts for effective monitoring and analysis. -Link unlimited Google Analytics accounts to know real conversion metrics along with campaign performance. -Amplify campaign performances cross-channels by identifying the right target audience, based on behaviour and interest. -Usage of universal pixel code to identify users visiting the website, landing pages or any other web property. -Monitoring of metrics on multiple levels and channels. -Real-time notifications of underperforming campaigns. -Creation of clusters cross-channel on the level of Ad Accounts, Campaigns, Ad Groups/ Sets for monitoring aggregated actions. -Maintains a clean and well-organised dashboard to view active campaigns along with relevant conversion metrics. (Google Analytics) -A highly powerful search feature to explore across all ad sets/campaigns at one place. -A progressive web app that does not require any software for installation. **Average Rating:** 4.4/5.0 **Total Reviews:** 14 #### How Do G2 Users Rate Kintegra? - **Sessions - Digital Analytics:** 9.4/10 (Category avg: 8.8/10) - **Engagement:** 9.4/10 (Category avg: 8.7/10) - **Trending:** 10.0/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10) #### Who Is the Company Behind Kintegra? - **Seller:** [Socialfrontier.com](https://www.g2.com/sellers/socialfrontier-com) - **Year Founded:** 2016 - **HQ Location:** Bangalore, Karnataka - **Twitter:** @socialfrontierr 37 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a28eed47b486f9a74e6f467295ef5ca768a897684a4029bad56e0f0dce5a52f5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13239640%2F&secure%5Burl_type%5D=linkedin_company_website) 13 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 80% Small, 13% Medium #### What Are Recent G2 Reviews of Kintegra? **["Improve all sorts of marketing with Kintegra "](https://www.g2.com/survey_responses/kintegra-review-3712621)** **Rating:** 4.5/5.0 stars _— Verified User in International Trade and Development_ [Read full review](https://www.g2.com/survey_responses/kintegra-review-3712621) **["So great for cross-channeling"](https://www.g2.com/survey_responses/kintegra-review-5267022)** **Rating:** 4.5/5.0 stars _— Verified User in Marketing and Advertising_ [Read full review](https://www.g2.com/survey_responses/kintegra-review-5267022) #### What Are G2 Users Discussing About Kintegra? - [What is Kintegra used for?](https://www.g2.com/discussions/what-is-kintegra-used-for) ### [Kissmetrics](https://www.g2.com/products/kissmetrics/reviews) Get, keep and grow more customers with Customer Engagement Automation by Kissmetrics. Behavioral analytics, segmentation and email campaign automation all in one place. Deeply understand and uniquely engage each customer from prospect to advocate. Built to help marketers and product teams increase conversions, engagement and retention. **Average Rating:** 4.1/5.0 **Total Reviews:** 164 #### How Do G2 Users Rate Kissmetrics? - **Sessions - Digital Analytics:** 8.3/10 (Category avg: 8.8/10) - **Engagement:** 8.1/10 (Category avg: 8.7/10) - **Trending:** 7.6/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 9.0/10) #### Who Is the Company Behind Kissmetrics? - **Seller:** [Kissmetrics](https://www.g2.com/sellers/kissmetrics) - **Year Founded:** 2008 - **HQ Location:** San Francisco, CA - **Twitter:** @Kissmetrics 203,840 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8aa9099b0fb407bb81dbf8a73dd0649983d4e41fed721eec0a902f7c361debdd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1541358%2F&secure%5Burl_type%5D=linkedin_company_website) 40 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Computer Software, Internet - **Company Size:** 54% Small, 34% Medium #### What Are Recent G2 Reviews of Kissmetrics? **["Timely web data analytics for favorable decision making"](https://www.g2.com/survey_responses/kissmetrics-review-7965606)** **Rating:** 4.5/5.0 stars _— Eric M._ [Read full review](https://www.g2.com/survey_responses/kissmetrics-review-7965606) **["Excellent Human Behavior Analytics Platform with In-depth Insights"](https://www.g2.com/survey_responses/kissmetrics-review-8338051)** **Rating:** 5.0/5.0 stars _— Matt A._ [Read full review](https://www.g2.com/survey_responses/kissmetrics-review-8338051) #### What Are G2 Users Discussing About Kissmetrics? - [What is Kissmetrics used for?](https://www.g2.com/discussions/what-is-kissmetrics-used-for) - 1 upvote ### [Quantum Metric](https://www.g2.com/products/quantum-metric/reviews) Quantum Metric is the customer-centered digital analytics platform for today’s leading organizations. Providing a simplified approach to monitor, diagnose and optimize the digital journeys that matter most, the Quantum Metric platform offers in-depth customer understanding, quantified and tied to core business objectives. Today, Quantum Metric captures insights from 40% of the world’s internet users, supporting global brands across every industry to get to the heart of their customer, with greater speed and efficiency. For more information about Quantum Metric, visit www.quantummetric.com. **Average Rating:** 4.6/5.0 **Total Reviews:** 271 #### How Do G2 Users Rate Quantum Metric? - **Sessions - Digital Analytics:** 8.9/10 (Category avg: 8.8/10) - **Engagement:** 8.7/10 (Category avg: 8.7/10) - **Trending:** 8.4/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.0/10) #### Who Is the Company Behind Quantum Metric? - **Seller:** [Quantum Metric](https://www.g2.com/sellers/quantum-metric-c9ee7f75-688d-48f8-a8eb-b2d170bfa71c) - **Company Website:** www.quantummetric.com - **Year Founded:** 2015 - **HQ Location:** Colorado Springs, Colorado, United States - **Twitter:** @quantummetric 673 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=933eaf1cff5fb27f04a87ad68b7a9ba62240fc77ceb69ccc01afc78ef719a422&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fquantum-metric%2F&secure%5Burl_type%5D=linkedin_company_website) 460 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Product Manager - **Top Industries:** Retail, Telecommunications - **Company Size:** 63% Large, 25% Medium #### What Do G2 Reviewers Say About Quantum Metric? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **almost real-time insights** provided by Quantum Metric, enhancing their understanding of user interactions. - Users appreciate the **ease of use** of Quantum Metric, enabling intuitive analysis of customer experience and behavior. - Users value the **almost real-time session replays** of Quantum Metric, enhancing insights and user behavior analysis. - Users value the **comprehensive analytics** of Quantum Metric, enabling in-depth insights into customer behavior and experience. - Users appreciate the **easy setup** of Quantum Metric, enabling quick integration and effective tracking for improved user experience. ##### Cons - Users find a **steep learning curve** with Quantum Metric, citing difficulties in using features and accessing training content. - Users find the **steep learning curve** of Quantum Metric challenging, as the dense UI complicates initial understanding. - Users face **search difficulty** with session replays, making it hard to find and utilize recorded sessions effectively. - Users face **difficulties with session management** , including loading issues, visibility problems, and linked user sessions. - Users face **replay issues** with Quantum Metric, finding it time-consuming and challenging to locate user sessions. #### What Are Recent G2 Reviews of Quantum Metric? **["Real-Time Insights to Spot User Friction and Technical Errors"](https://www.g2.com/survey_responses/quantum-metric-review-12998821)** **Rating:** 4.5/5.0 stars _— ULISES RODRIGO G._ [Read full review](https://www.g2.com/survey_responses/quantum-metric-review-12998821) **["Provides value but needs improvements"](https://www.g2.com/survey_responses/quantum-metric-review-7685246)** **Rating:** 4.0/5.0 stars _— mIGUEL D._ [Read full review](https://www.g2.com/survey_responses/quantum-metric-review-7685246) #### What Are G2 Users Discussing About Quantum Metric? - [What is Quantum Metric used for?](https://www.g2.com/discussions/what-is-quantum-metric-used-for) ### [GoSquared](https://www.g2.com/products/gosquared/reviews) Turn more visitors into customers. A suite of integrated products to help you grow your online business. – Analytics: traffic sources, campaign tracking, new visits % – Live Chat: targeted messaging, lead capture, shared team inbox – Customer Data Hub: automatic lead enrichment, company info **Average Rating:** 4.5/5.0 **Total Reviews:** 74 #### How Do G2 Users Rate GoSquared? - **Sessions - Digital Analytics:** 9.1/10 (Category avg: 8.8/10) - **Engagement:** 9.0/10 (Category avg: 8.7/10) - **Trending:** 8.9/10 (Category avg: 8.5/10) - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10) #### Who Is the Company Behind GoSquared? - **Seller:** [GoSquared](https://www.g2.com/sellers/gosquared) - **Year Founded:** 2006 - **HQ Location:** London, United Kingdom - **Twitter:** @GoSquared 5,230 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3420abeab1af1827888226324e4d5bbd6c1e556bb802fdc1d4c36abef4731585&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1498461%2F&secure%5Burl_type%5D=linkedin_company_website) 6 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising - **Company Size:** 45% Small, 37% Medium #### What Are Recent G2 Reviews of GoSquared? **["I really love GoSquared, it's the best!"](https://www.g2.com/survey_responses/gosquared-review-6521608)** **Rating:** 5.0/5.0 stars _— Melissa H._ [Read full review](https://www.g2.com/survey_responses/gosquared-review-6521608) **["GoSquared helps in Real-Time Analytics and Engaging Customer Insights"](https://www.g2.com/survey_responses/gosquared-review-8186696)** **Rating:** 4.5/5.0 stars _— AJAY S._ [Read full review](https://www.g2.com/survey_responses/gosquared-review-8186696) #### What Are G2 Users Discussing About GoSquared? - [What is GoSquared used for?](https://www.g2.com/discussions/what-is-gosquared-used-for) - [‹ Prev‹ Prev](/categories/digital-analytics/small-business?order=g2_score&page=4#product-list) - [1](/categories/digital-analytics/small-business?order=g2_score#product-list) - [2](/categories/digital-analytics/small-business?order=g2_score&page=2#product-list) - [3](/categories/digital-analytics/small-business?order=g2_score&page=3#product-list) - [4](/categories/digital-analytics/small-business?order=g2_score&page=4#product-list) - 5 - Next ›Next › Spotlight Categories [Sales Training and Onboarding Software](https://www.g2.com/categories/sales-training-and-onboarding) [Sales Enablement Software](https://www.g2.com/categories/sales-enablement) [Robotic Process Automation (RPA) Software](https://www.g2.com/categories/robotic-process-automation-rpa) [Mobile Device Management (MDM) Software](https://www.g2.com/categories/mobile-device-management-mdm) [Affiliate Marketing Software](https://www.g2.com/categories/affiliate-marketing) Similar Categories - [Account-Based Marketing](/categories/account-based-marketing) - [Affiliate Marketing](/categories/affiliate-marketing) - [App Store Optimization](/categories/app-store-optimization) - [Audience Intelligence Platforms](/categories/audience-intelligence-platforms) - [B2B Services Review Platforms](/categories/b2b-services-review-platforms) - [Blogger Outreach](/categories/blogger-outreach) - [Book Marketing Tools](/categories/book-marketing-tools) - [Brand Intelligence](/categories/brand-intelligence) - [Consumer Insights Platforms](/categories/consumer-insights-platforms) - [Consumer Video Feedback](/categories/consumer-video-feedback) - [Content Curation](/categories/content-curation) - [Content Marketing](/categories/content-marketing) - [Conversational Marketing](/categories/conversational-marketing) - [Conversion Rate Optimization Tools](/categories/conversion-rate-optimization-tools) - [Customer Data Platform (CDP)](/categories/customer-data-platform-cdp) [Browse Digital Analytics Themes](/categories/digital-analytics/themes) ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh") A Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh) Updated Products classified in the overall Digital Analytics category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Digital Analytics to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Digital Analytics category. In addition to qualifying for inclusion in the Digital Analytics Software category, to qualify for inclusion in the Small Business Digital Analytics Software category, a product must have at least 10 reviews left by a reviewer from a small business. Show More