# Best Digital Analytics Software for Small Business - Page 2

## How Many Digital Analytics Software Products Does G2 Track?

**Total Products under this Category:** 287

### Category Stats (Aug 2026)

- **Average Rating:** 4.44/5 (↓0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Promptwatch (+1.74%) - Among all products in this category, Promptwatch recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Digital Analytics Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 40,900+ Authentic Reviews
- 287+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Digital Analytics Software
 ![G2 Grid® for Digital Analytics Software plotting products by satisfaction and market presence](https://www.g2.com/categories/digital-analytics/grids.png?focus%5B%5D=356&focus%5B%5D=3551&focus%5B%5D=145164&focus%5B%5D=68738&focus%5B%5D=19735&focus%5B%5D=3558&focus%5B%5D=15202&focus%5B%5D=13911)

Highlighted products: Google Analytics, Semrush, PostHog, LogRocket, Amplitude Analytics, Adobe Analytics, Google Analytics 360, and Hotjar by Contentsquare.

Underlying data: [Grid® JSON](https://www.g2.com/categories/digital-analytics/grids.json?focus%5B%5D=google-analytics&focus%5B%5D=semrush&focus%5B%5D=posthog&focus%5B%5D=logrocket&focus%5B%5D=amplitude-analytics&focus%5B%5D=adobe-analytics&focus%5B%5D=google-analytics-360&focus%5B%5D=hotjar-by-contentsquare&segment=small-business)

**Sponsored**

### Looker

Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=11&secure%5Bchosen_at%5D=2026-08-02T20%3A27%3A51Z&secure%5Bdisplayable_resource_id%5D=11&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=11&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=5048&secure%5Bresource_id%5D=11&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdigital-analytics%2Fsmall-business%3Fpage%3D2%26segment%3Dsmall-business&secure%5Btoken%5D=3445332dea8016d3b368a66785bdb9e89518e490bae573295828e4ad64bd5369&secure%5Burl%5D=https%3A%2F%2Fcloud.google.com%2Flooker%3Futm_source%3DG2%26utm_medium%3Ddisplay%26utm_campaign%3DCloud-SS-DR-GCP-1713658-GCP-DR-NA-US-en-G2-Display-Banner-All-%2525epid%21-%2525ecid%21-looker%26utm_content%3D%257Bdevice%257D-%257Badgroupid%257D-%257Bnetwork%257D-%257Btargetid%257D-%257Bloc_physical_ms%257D-%257Bcampaignid%257D&secure%5Burl_type%5D=custom_url)

### [Looker](https://www.g2.com/products/looker/reviews)

Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation.

**Average Rating:** 4.4/5.0

**Total Reviews:** 1,590

#### How Do G2 Users Rate Looker?

- **Sessions - Digital Analytics:** 8.8/10 (Category avg: 8.8/10)
- **Engagement:** 8.7/10 (Category avg: 8.6/10)
- **Trending:** 9.2/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Looker?

- **Seller:** [Google](https://www.g2.com/sellers/google)
- **Year Founded:** 1998
- **HQ Location:** Mountain View, CA
- **Twitter:** @google  
31,899,995 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fe4a5936665c9702418dd53c477fef5a7baea08078bb117ed67e966fc581b9ec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1441%2F&secure%5Burl_type%5D=linkedin_company_website)  
341,888 employees on LinkedIn®
- **Ownership:** NASDAQ:GOOG

#### Who Uses This Product?

- **Who Uses This:** Data Analyst, Data Engineer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 60% Medium, 20% Large

#### What Do G2 Reviewers Say About Looker?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** in Looker, enabling anyone to create reports without technical expertise.
- Users value Looker's **dynamics of real-time reporting** and seamless integration, enhancing decision-making and data visualization.
- Users appreciate the **easy integrations** of Looker, allowing seamless connectivity with multiple data sources for insightful analytics.
- Users value the **seamless integrations** within Looker, enhancing functionality and providing quality insights across platforms.
- Users appreciate Looker's **dynamic and live reporting** , which enhances real-time analytics and decision-making across multiple platforms.

##### Cons

- Users find the **steep learning curve** of Looker challenging, particularly for those without technical expertise.
- Users find Looker's interface challenging due to its **steep learning curve** and the complexity of LookML for beginners.
- Users experience **slow loading times** with Looker, particularly when dealing with large datasets, complicating dashboard creation.
- Users often experience **slow performance** with Looker, especially when dealing with complex data transformations and dashboard loading times.
- Users find Looker’s **complexity** challenging, with a steep learning curve and integration issues hindering efficiency.

#### What Are Recent G2 Reviews of Looker?

**["Transforms Data, But Challenging for Beginners"](https://www.g2.com/survey_responses/looker-review-12784757)**

**Rating:** 5.0/5.0 stars

_— Rahul S._

[Read full review](https://www.g2.com/survey_responses/looker-review-12784757)

**["Powerful once it's set up properly, that's once is doing a lot of work in that sentence"](https://www.g2.com/survey_responses/looker-review-12863840)**

**Rating:** 4.5/5.0 stars

_— Anurag S._

[Read full review](https://www.g2.com/survey_responses/looker-review-12863840)

#### What Are G2 Users Discussing About Looker?

- [What is Looker used for?](https://www.g2.com/discussions/what-is-looker-used-for) - 1 comment
- [Why is looker so powerful?](https://www.g2.com/discussions/why-is-looker-so-powerful)
- [Is looker an ETL tool?](https://www.g2.com/discussions/is-looker-an-etl-tool) - 4 comments
- [What is Looker software?](https://www.g2.com/discussions/what-is-looker-software)

### [Funnel](https://www.g2.com/products/funnel/reviews)

Funnel is the leading marketing intelligence platform, designed to help marketers with reporting, measurement and data management. It integrates with over 500 data sources, ranging from social media, to advertising tools, e-commerce platforms and CRM systems to provide a complete overview of marketing performance. The platform automates data collection and transformation, eliminating the need for manual spreadsheets or custom-built integrations. Users can consolidate disparate data into a single, structured format that is accessible for analysis and reporting. Key functionalities include: Reporting Dashboards: Funnel allows users to create interactive dashboards that highlight performance metrics and trends across different channels. These dashboards help marketing teams understand the effectiveness of their campaigns and share insights with stakeholders. Performance Measurement: The platform supports advanced analytics to evaluate marketing spend and ROI. By tracking performance at a granular level, teams can identify high-performing strategies and allocate budgets more effectively. Data Integration and Export: Funnel provides seamless integration with popular data warehouses and business intelligence tools. Users can export clean, unified data to their preferred analytics environment for deeper exploration. With a user-friendly interface and flexible configuration options, Funnel is suitable for businesses of all sizes. The platform serves over 2,000 customers worldwide, including companies like Home Depot, Havas Media, and Samsung, helping them make informed, data-driven decisions without the need for extensive technical expertise.

**Average Rating:** 4.5/5.0

**Total Reviews:** 163

#### How Do G2 Users Rate Funnel?

- **Sessions - Digital Analytics:** 9.0/10 (Category avg: 8.8/10)
- **Engagement:** 8.9/10 (Category avg: 8.6/10)
- **Trending:** 8.8/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Funnel?

- **Seller:** [Funnel](https://www.g2.com/sellers/funnel)
- **Company Website:** funnel.io
- **Year Founded:** 2014
- **HQ Location:** Stockholm, Sweden
- **Twitter:** @funnel\_io  
21 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=be633bb1add3e327634f921425b407b96b3be2be7a706ae13341fc8a201d9667&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9397630%2F&secure%5Burl_type%5D=linkedin_company_website)  
402 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 50% Small, 44% Medium

#### What Do G2 Reviewers Say About Funnel?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Funnel, enjoying seamless integration and straightforward reporting across platforms.
- Users appreciate the **extensive integrations** of Funnel, simplifying data connections across various platforms effortlessly.
- Users appreciate the **seamless data integration** of Funnel, enhancing their ability to centralize and visualize performance metrics efficiently.
- Users love the **user-friendly data management** of Funnel, effortlessly centralizing and organizing data across platforms.
- Users appreciate the **numerous connector options** available in Funnel, enhancing integration capabilities across platforms.

##### Cons

- Users note a **steep learning curve** at first, particularly with configuring data sources and understanding the interface.
- Users find investing in Funnel to be **expensive** , especially with additional fees for essential integrations and features.
- Users find **limited connectors** in Funnel hinder scalability and flexibility, complicating the integration process with different platforms.
- Users experience **missing features** , such as limited scalability and unavailable platform dimensions, hindering overall functionality.
- Users experience **slow performance** with Funnel, especially during data processing and connector operations, impacting efficiency.

#### What Are Recent G2 Reviews of Funnel?

**["Great for connecting data sources and visualising with consistent fields"](https://www.g2.com/survey_responses/funnel-review-11973065)**

**Rating:** 4.5/5.0 stars

_— Muhammad Abdullah S._

[Read full review](https://www.g2.com/survey_responses/funnel-review-11973065)

**["Excellent Integrations Across All Major Paid & Social Media Platforms for Data Analysis"](https://www.g2.com/survey_responses/funnel-review-11977140)**

**Rating:** 5.0/5.0 stars

_— Munavvar M._

[Read full review](https://www.g2.com/survey_responses/funnel-review-11977140)

#### What Are G2 Users Discussing About Funnel?

- [What do you like most about Funnel for data collection, and what improvements could be made?](https://www.g2.com/discussions/what-do-you-like-most-about-funnel-for-data-collection-and-what-improvements-could-be-made) - 1 comment, 1 upvote
- [What is Funnel used for?](https://www.g2.com/discussions/what-is-funnel-used-for)
- [What is the best funnel builder?](https://www.g2.com/discussions/what-is-the-best-funnel-builder)
- [What is a funnel builder?](https://www.g2.com/discussions/what-is-a-funnel-builder) - 1 comment
- [What is the best sales funnel software?](https://www.g2.com/discussions/what-is-the-best-sales-funnel-software)

### [HockeyStack](https://www.g2.com/products/hockeystack/reviews)

HockeyStack connects every data source across your go-to-market motion and turns scattered marketing and sales data into clear answers about what drives revenue, and the actions to double down on it. Key capabilities include: Odin (AI Analyst): Ask questions in plain English and get instant analysis, the reasoning behind the numbers, and recommended next steps, plus automated insights on your key metrics with no dashboards to build. Attribution Reporting: Out-of-the-box dashboard templates from day one, then custom no-code reports across 9 attribution models, showing the campaigns and channels driving pipeline from first impression to closed-won. Lift Reporting: Measure the true incremental impact of every campaign, so you know what actually caused revenue rather than what just appeared in the journey. Buyer Journeys: See every interaction in one time-stamped view from first touch to close, powered by cookieless tracking that captures the full journey. Account Intelligence & ABM/ABX: Identify anonymous visitors, build target lists with first- and third-party intent, run ads, and sync it all to your CRM, backed by best-in-class account and lead scoring. Achieve defensible attribution, more efficient growth, and confident budget decisions, without code or an analyst queue. Get started with HockeyStack today!

**Average Rating:** 4.5/5.0

**Total Reviews:** 80

#### How Do G2 Users Rate HockeyStack?

- **Sessions - Digital Analytics:** 9.1/10 (Category avg: 8.8/10)
- **Engagement:** 8.8/10 (Category avg: 8.6/10)
- **Trending:** 8.9/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.0/10)

#### Who Is the Company Behind HockeyStack?

- **Seller:** [HockeyStack](https://www.g2.com/sellers/hockeystack)
- **Company Website:** www.hockeystack.com
- **Year Founded:** 2021
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8db2a645bb58995c48cd1c65a738a4d777cd7d63a3b34f879d9d76887b01e666&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhockeystack%2F&secure%5Burl_type%5D=linkedin_company_website)  
98 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 61% Medium, 34% Small

#### What Do G2 Reviewers Say About HockeyStack?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **flexible and detailed insights** from HockeyStack, enhancing their understanding of campaign performance and ROI.
- Users love the **flexible and detailed analytics** from HockeyStack, providing tailored insights for effective marketing strategies.
- Users appreciate the **ease of use** of HockeyStack, enabling seamless setup and integration for better analytics.
- Users praise the **exceptional support** from HockeyStack, noting timely and thorough assistance for all inquiries.
- Users praise the **unprecedented customer support** from HockeyStack, valuing timely, thorough responses to all inquiries.

##### Cons

- Users find the **learning curve challenging** , particularly for newcomers unfamiliar with attribution tools, despite helpful support.
- Users note a **steep learning curve** with HockeyStack, but support and resources help ease the process.
- Users find HockeyStack's **complexity** can present a learning curve, but support helps ease the process.
- Users struggle with a **difficult learning curve** , requiring significant time and effort to master HockeyStack's features effectively.
- Users note a **steep learning curve** with HockeyStack, requiring time and exploration to fully understand its versatility.

#### What Are Recent G2 Reviews of HockeyStack?

**["Broad Capabilities, Some Complexity in Setup"](https://www.g2.com/survey_responses/hockeystack-review-12701250)**

**Rating:** 4.0/5.0 stars

_— Carmine M._

[Read full review](https://www.g2.com/survey_responses/hockeystack-review-12701250)

**["Promising Tool, Some Drawbacks"](https://www.g2.com/survey_responses/hockeystack-review-12260402)**

**Rating:** 4.0/5.0 stars

_— Verified User_

[Read full review](https://www.g2.com/survey_responses/hockeystack-review-12260402)

#### What Are G2 Users Discussing About HockeyStack?

- [What is HockeyStack used for?](https://www.g2.com/discussions/what-is-hockeystack-used-for)

### [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews)

Pendo helps you deliver better software experiences for happier and more productive users and employees. Pendo helps product teams ask and answer questions like: What features are customers or employees interacting with? Which are they ignoring? What parts of the product are driving delight or frustration? From these same insights, you can easily set up in-app guides without any coding to drive software adoption, provide support, and generate better leads, right inside the application. With Pendo, you can help your users get the most value from your software so that you can drive growth, efficiently.

**Average Rating:** 4.4/5.0

**Total Reviews:** 1,785

#### How Do G2 Users Rate Pendo?

- **Sessions - Digital Analytics:** 8.7/10 (Category avg: 8.8/10)
- **Engagement:** 8.7/10 (Category avg: 8.6/10)
- **Trending:** 8.5/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Pendo?

- **Seller:** [Pendo.io](https://www.g2.com/sellers/pendo-io)
- **Company Website:** www.pendo.io
- **Year Founded:** 2013
- **HQ Location:** Raleigh, North Carolina
- **Twitter:** @pendoio  
20,032 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=782193c1c09e352b322cb197c808871723a4ccea1007aefaacc82cd842b8b22e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5071271%2F&secure%5Burl_type%5D=linkedin_company_website)  
985 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Senior Product Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 60% Medium, 21% Large

#### What Do G2 Reviewers Say About Pendo?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Pendo, finding it simple to implement features and engage customers effectively.
- Users value the **seamless integration of analytics and in-app guidance** , enhancing both user understanding and engagement.
- Users value the **seamless integration of analytics and in-app guidance** , enhancing understanding and user engagement significantly.
- Users value the **exceptional customer support** and the intuitive features that enhance user engagement and analytics.
- Users love the **seamless integration** of analytics and in-app guidance in Pendo, enhancing user engagement effortlessly.

##### Cons

- Users find Pendo lacks **essential features** , hindering user segmentation and complicating survey analysis and management.
- Users face **deletion recovery challenges** with Pendo, wishing for more self-service options to manage their guides.
- Users face a **steep learning curve** with Pendo, finding initial setup and customization confusing and time-consuming.
- Users experience a **steep learning curve** with Pendo, requiring significant time and effort to master the platform.
- Users experience **data inaccuracy** issues with Pendo, leading to frustration and complicating effective usage of the platform.

#### What Are Recent G2 Reviews of Pendo?

**["Effective In-App Guides and Powerful Analytics for Understanding User Behavior"](https://www.g2.com/survey_responses/pendo-review-13074778)**

**Rating:** 4.0/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/pendo-review-13074778)

**["Effective Onboarding, Needs Better Metrics"](https://www.g2.com/survey_responses/pendo-review-11700777)**

**Rating:** 4.0/5.0 stars

_— Emma P._

[Read full review](https://www.g2.com/survey_responses/pendo-review-11700777)

#### What Are G2 Users Discussing About Pendo?

- [How is feature adoption measured?](https://www.g2.com/discussions/how-is-feature-adoption-measured) - 1 comment
- [What is feature adoption?](https://www.g2.com/discussions/what-is-feature-adoption) - 1 comment
- [What is pendo used for?](https://www.g2.com/discussions/what-is-pendo-used-for) - 1 comment

### [Quantcast Platform](https://www.g2.com/products/quantcast-platform/reviews)

Quantcast is the AI-powered ad platform built for performance marketers. Leveraging nearly 20 years of expertise, our mission is to radically simplify open internet advertising. We harness AI and machine learning to deliver superior audience intelligence and drive exceptional campaign performance. With real-time audience intelligence and end-to-end omnichannel optimizations, Quantcast helps advertisers and agencies of all sizes understand audiences deeply, act faster, and turn ad spend into measurable growth. www.quantcast.com

**Average Rating:** 4.2/5.0

**Total Reviews:** 188

#### How Do G2 Users Rate Quantcast Platform?

- **Sessions - Digital Analytics:** 8.2/10 (Category avg: 8.8/10)
- **Engagement:** 7.9/10 (Category avg: 8.6/10)
- **Trending:** 8.0/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Quantcast Platform?

- **Seller:** [Quantcast](https://www.g2.com/sellers/quantcast)
- **Company Website:** www.quantcast.com
- **Year Founded:** 2006
- **HQ Location:** San Francisco, CA
- **Twitter:** @Quantcast  
10,210 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dd9468cc8f1c503873d7758b8af9c07aeef604dc4098770767df0c9f42bc257e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F60540%2F&secure%5Burl_type%5D=linkedin_company_website)  
527 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Programmatic Manager
- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 40% Medium, 33% Small

#### What Do G2 Reviewers Say About Quantcast Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Quantcast Platform, enabling quick report creation and streamlined campaign management.
- Users appreciate the **valuable insights** from Quantcast Platform, making it easy to optimize and manage campaigns effectively.
- Users appreciate the **ease of use** in setting up campaigns on the Quantcast Platform, enhancing their overall experience.
- Users appreciate the **user-friendly interface** of the Quantcast Platform, enabling quick setup and easy campaign management.
- Users appreciate the **ease of campaign management** in Quantcast, finding reporting and optimization remarkably user-friendly.

##### Cons

- Users express frustration with the **limited features** of Quantcast Platform, particularly in campaign duplication and bulk editing.
- Users identify the **missing features** in Quantcast Platform, such as bulk editing and improved reporting for efficiency.
- Users face issues with **poor reporting** , including broken scheduled reports and limited visibility on conversion data.
- Users experience **issues with reporting and API connections** , leading to delays and limited visibility on conversion data.
- Users experience **reporting limitations** with Quantcast Platform, finding automated summaries inadequate and manual processes frustratingly slow.

#### What Are Recent G2 Reviews of Quantcast Platform?

**["CPA Improvement Across Our Funnel with Quantcast"](https://www.g2.com/survey_responses/quantcast-platform-review-13178867)**

**Rating:** 4.5/5.0 stars

_— Alex J._

[Read full review](https://www.g2.com/survey_responses/quantcast-platform-review-13178867)

**["Actionable Affinity Insights That Speed Up Audience Buy-In and Social Performance"](https://www.g2.com/survey_responses/quantcast-platform-review-13124138)**

**Rating:** 5.0/5.0 stars

_— Michelle M._

[Read full review](https://www.g2.com/survey_responses/quantcast-platform-review-13124138)

#### What Are G2 Users Discussing About Quantcast Platform?

- [What is Quantcast Measure used for?](https://www.g2.com/discussions/what-is-quantcast-measure-used-for)
- [Is Quantcast public?](https://www.g2.com/discussions/is-quantcast-public)
- [How much does Quantcast cost?](https://www.g2.com/discussions/how-much-does-quantcast-cost)
- [How does Quantcast work?](https://www.g2.com/discussions/how-does-quantcast-work) - 1 upvote

### [Yandex.Metrica](https://www.g2.com/products/yandex-metrica/reviews)

Yandex.Metrica is a comprehensive and free web analytics service developed by Yandex, designed to help website owners and marketers gain deep insights into user behavior and site performance. By implementing a simple JavaScript tag on their websites, users can collect detailed data on audience demographics, traffic sources, and user interactions, enabling data-driven decisions to enhance user experience and optimize conversion rates. Key Features and Functionality: - Session Replay: Allows viewing of individual user sessions to understand navigation patterns and identify usability issues. - Heatmaps: Visual representations of user clicks, scrolls, and mouse movements to highlight areas of interest and potential improvement. - Form Analytics: Analyzes user interactions with forms to detect drop-off points and optimize form completion rates. - Real-Time Data: Provides up-to-the-minute reporting on website traffic and user behavior. - Advanced Segmentation: Enables filtering and analysis of specific visitor cohorts based on behavior, traffic sources, device types, and custom parameters. - Integration with Yandex.Direct: Links with Yandex's advertising platform to track ad performance and conversion rates. Primary Value and Solutions Provided: Yandex.Metrica addresses the critical need for detailed behavioral analytics by offering tools that go beyond traditional metrics. It helps businesses identify friction points in user journeys, understand content effectiveness, and test site changes through features like heatmaps and session replays. By providing these insights without traffic volume limitations or usage-based pricing restrictions, Yandex.Metrica empowers organizations to make informed optimizations that enhance user engagement and drive business growth.

**Average Rating:** 4.2/5.0

**Total Reviews:** 34

#### How Do G2 Users Rate Yandex.Metrica?

- **Sessions - Digital Analytics:** 9.0/10 (Category avg: 8.8/10)
- **Engagement:** 8.2/10 (Category avg: 8.6/10)
- **Trending:** 8.4/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Yandex.Metrica?

- **Seller:** [Yandex Ads](https://www.g2.com/sellers/yandex-ads-e441ccd6-b61b-4c05-9dbd-dcd292fbc45d)
- **Year Founded:** 2004
- **HQ Location:** Dubai
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4963c252d3db15966c13afea69d9564fe021bf6efafc42f209013ec5e7917c33&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fyndxforapps&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®
- **Ownership:** AppMetrica
- **Total Revenue (USD mm):** $218,344

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 68% Small, 24% Medium

#### What Do G2 Reviewers Say About Yandex.Metrica?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **ease of use** of Yandex.Metrica remarkable, enabling quick setup and intuitive insights for improving UX.
- Users find the **easy setup** of Yandex.Metrica quick and effortless, enabling immediate data flow for analysis.
- Users love the **Session Replay and Heatmaps** of Yandex.Metrica, enhancing UX and boosting conversion rates effortlessly.
- Users value the **easy charts** in Yandex.Metrica, simplifying data visualization for online business setups.
- Users value the **clarity of Heatmaps** in identifying click areas, enhancing user experience and improving conversion rates.

##### Cons

- Users note the **data inaccuracy** in Yandex.Metrica, which may lead to unreliable analysis despite overall satisfaction.
- Users find the **cluttered interface** frustrating, requesting a more intuitive design for easier data navigation.
- Users find the interface **cluttered and non-intuitive** , wishing for a simpler design for better usability.
- Users find the interface **not intuitive** , describing it as cluttered and complicated for a smooth experience.
- Users find the **interface cluttered and messy** , wishing for a more intuitive and simplified design for better usability.

#### What Are Recent G2 Reviews of Yandex.Metrica?

**["Fast, Accurate Insights with Room for Global Expansion"](https://www.g2.com/survey_responses/yandex-metrica-review-13065767)**

**Rating:** 5.0/5.0 stars

_— Shehbaz K._

[Read full review](https://www.g2.com/survey_responses/yandex-metrica-review-13065767)

**["Comprehensive Analytics with Free Session Replays"](https://www.g2.com/survey_responses/yandex-metrica-review-12700978)**

**Rating:** 4.0/5.0 stars

_— Vahe T._

[Read full review](https://www.g2.com/survey_responses/yandex-metrica-review-12700978)

#### What Are G2 Users Discussing About Yandex.Metrica?

- [Is Yandex Metrica free?](https://www.g2.com/discussions/is-yandex-metrica-free) - 1 comment
- [How do you use Yandex Metrica?](https://www.g2.com/discussions/how-do-you-use-yandex-metrica)
- [What is Yandex Metrica tag?](https://www.g2.com/discussions/what-is-yandex-metrica-tag)
- [Why use Yandex metrica?](https://www.g2.com/discussions/why-use-yandex-metrica)

### [Piwik PRO](https://www.g2.com/products/piwik-pro/reviews)

Piwik PRO Analytics Suite is an advanced platform providing a suite of modules centered around analytics that easily connects with other parts of the client’s tech stack. One of its distinctive features is free access to the Customer Analytics Platform as part of the freemium Core version. Piwik PRO Analytics Suite unifies marketing insights, provides a comprehensive view of performance, and facilitates data-driven actions to achieve better results. It offers flexible hosting options and ensures compliance with strict data protection laws, including the GDPR, CCPA, PIPEDA, and HIPAA. Piwik PRO customers can count on support at every step of the journey, from implementation and onboarding, through product training, to analytics consulting and custom integrations. Piwik PRO Analytics Suite ANALYTICS Track customer behavior across websites, mobile apps, digital products and post-login areas without compromising on user privacy. Get your data with no delays or processing issues, regardless of the scope of information you want to analyze. Easy-to-create audience, acquisition and behavior reports let your data tell its story without any extra visualization tools. TAG MANAGER Effortlessly manage tags, pixels and JavaScript codes for websites, digital products and secure member areas without involving your IT team. Expand your analytics capabilities with a vast library of tag templates, triggers and conditions. Remain compliant with privacy laws by defining which tags require prior consent and adjust your tracking according to user privacy preferences. CUSTOMER DATA PLATFORM See all your clients’ data in one place and understand them better, as both groups and individuals. Import and aggregate data from CRM, e-commerce platforms, offline, web forms, mobile apps and other sources, to achieve a single customer view. Improve your cross-channel marketing efforts and run effective campaigns. CONSENT MANAGER Collect and process consents and data requests to respect user privacy rights around the world. Get your tools and websites up to speed with the EU's GDPR, California’s CCPA, Brazil’s LGPD and other laws around the world. Discover what we can do for your organization. Visit: https://piwik.pro/

**Average Rating:** 4.5/5.0

**Total Reviews:** 49

#### How Do G2 Users Rate Piwik PRO?

- **Sessions - Digital Analytics:** 8.9/10 (Category avg: 8.8/10)
- **Engagement:** 8.9/10 (Category avg: 8.6/10)
- **Trending:** 8.4/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Piwik PRO?

- **Seller:** [Piwik PRO](https://www.g2.com/sellers/piwik-pro)
- **Year Founded:** 2013
- **HQ Location:** Wroclaw, Poland
- **Twitter:** @PiwikPro  
1,456 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f78b5dc9353a09112f9d45ccbd416f6479d843eb5d345427020c17868c9e7e81&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5011892%2F&secure%5Burl_type%5D=linkedin_company_website)  
138 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Marketing and Advertising
- **Company Size:** 54% Small, 26% Medium

#### What Do G2 Reviewers Say About Piwik PRO?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **intuitive interface and robust privacy compliance** of Piwik PRO, enhancing their analytics experience significantly.
- Users value Piwik PRO's **analytics expertise** , appreciating real-time data and customizable dashboards for effective insights.
- Users find Piwik PRO's interface to be **easy to use and understand** , empowering marketers without needing constant analyst support.
- Users value the **real-time, unsampled data** in Piwik PRO, making analytics enjoyable and compliant with privacy laws.
- Users commend the **excellent customer support** of Piwik PRO, citing responsive assistance and high-quality service.

##### Cons

- Users face **integration issues** with Piwik PRO, particularly with third-party connections and cross-domain tracking difficulties.
- Users find Piwik PRO's **limited features** compared to competitors like Google Analytics a drawback for advanced analytics needs.
- Users find the **complex configuration** of Piwik PRO challenging, especially for advanced reporting and enterprise needs.
- Users find some **third-party integrations complex** , which can hinder seamless usage of Piwik PRO.
- Users find the **complex querying capabilities** of Piwik PRO to be somewhat limited, especially for advanced analytics needs.

#### What Are Recent G2 Reviews of Piwik PRO?

**["a well-thought suite of products for web analytics"](https://www.g2.com/survey_responses/piwik-pro-review-11091974)**

**Rating:** 4.0/5.0 stars

_— Peter M._

[Read full review](https://www.g2.com/survey_responses/piwik-pro-review-11091974)

**["GDPR-Compliant Analytics with Intuitive Tracking"](https://www.g2.com/survey_responses/piwik-pro-review-12947330)**

**Rating:** 4.0/5.0 stars

_— Verified User in Real Estate_

[Read full review](https://www.g2.com/survey_responses/piwik-pro-review-12947330)

### [Detrics](https://www.g2.com/products/detrics/reviews)

Detrics is an intuitive and the easiest to use data connector that eliminates the tedious work of reporting by eliminating all manual tasks in the process. By integrating seamlessly with major platforms including Google Ads, Facebook (Meta) Ads, Google Analytics 4, LinkedIn Ads, TikTok Ads, and many others, Detrics automates your data workflow extraction tasks. Detrics imports live data directly into your preferred data visualizations tools like Google Sheets and Looker Studio for users to build comprehensive dashboards. This streamlined approach dramatically reduces time spent on repetitive tasks, eliminates manual errors, and saves significant costs compared to expensive enterprise alternatives - all while offering a robust forever-free plan. Key standout features include automated reports that run on custom schedules, real-time data syncing through scheduled queries, advanced data filtering capabilities, and reusable query templates for consistent reporting. Detrics is perfectly suited for marketers, freelancers, and agencies who demand efficiency without compromising on data quality or insights. If you're ready to start automating, saving time, and taking your data analytics, marketing & ecommerce reports to the next level, Detrics has got you covered!

**Average Rating:** 4.9/5.0

**Total Reviews:** 68

#### How Do G2 Users Rate Detrics?

- **Sessions - Digital Analytics:** 9.6/10 (Category avg: 8.8/10)
- **Engagement:** 9.6/10 (Category avg: 8.6/10)
- **Trending:** 9.6/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Detrics?

- **Seller:** [Detrics](https://www.g2.com/sellers/detrics)
- **Year Founded:** 2022
- **HQ Location:** Buenos Aires, AR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=af59465f99e9fdfc783a82194edb6e98bb8df47d04ff5716a56fc704c5354138&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdetrics-io&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 67% Small, 25% Medium

#### What Do G2 Reviewers Say About Detrics?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** of Detrics, facilitating quick setup and widespread adoption across departments.
- Users benefit from **time-saving automation** in Detrics, drastically reducing weekly hours spent on reporting and data management.
- Users highlight the **ease of use and integration** of Detrics, making it a revolutionary tool for daily operations.
- Users commend the **easy integrations** of Detrics, allowing quick connections and seamless adoption across departments.
- Users value the **time-saving automation** of Detrics, dramatically reducing their weekly data management hours.

##### Cons

- Users report **integration issues** with local systems, requiring manual data entry and causing service interruptions.
- Users are frustrated by **limited integrations** , resulting in time-consuming manual data imports for essential sales channels.
- Users face **compatibility issues** due to lack of Salesforce integration, requiring manual data imports and limited native integrations.
- Users face **integration difficulties** as Detrics lacks support for vital platforms, leading to manual data imports.
- Users desire more **advanced customization options** in Detrics dashboards to enhance their analytics experience.

#### What Are Recent G2 Reviews of Detrics?

**["Simple Integration and Detrics Economy"](https://www.g2.com/survey_responses/detrics-review-11164513)**

**Rating:** 4.5/5.0 stars

_— Joshua H._

[Read full review](https://www.g2.com/survey_responses/detrics-review-11164513)

**["Effortless Data Integration with Detrics"](https://www.g2.com/survey_responses/detrics-review-12135948)**

**Rating:** 4.5/5.0 stars

_— Tom N._

[Read full review](https://www.g2.com/survey_responses/detrics-review-12135948)

### [Delve AI](https://www.g2.com/products/delve-ai/reviews)

Delve AI provides Persona Based Marketing (PBM) software solutions spanning from automatic persona generation to AI-based actionable recommendations, that enable businesses and agencies to deliver exceptional customer experiences and power growth. Operating at the intersection of marketing, analytics and applied AI, its core technology leverages data from first-party and public sources along with machine learning techniques to automate traditional manual processes and deliver accuracy + speed + performance advantages, thereby driving better outcomes for marketers.

**Average Rating:** 4.8/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate Delve AI?

- **Sessions - Digital Analytics:** 9.3/10 (Category avg: 8.8/10)
- **Engagement:** 8.9/10 (Category avg: 8.6/10)
- **Trending:** 8.9/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Delve AI?

- **Seller:** [Delve AI](https://www.g2.com/sellers/delve-ai)
- **Year Founded:** 2019
- **HQ Location:** San Francisco, California
- **Twitter:** @DelveAi  
95 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=68b616173ee65a776935eed2c8d7bb635d4c69cb64bc48bb9b1c56b25e45b287&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdelve-ai&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 64% Small, 27% Medium

#### What Do G2 Reviewers Say About Delve AI?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **realistic customer personas** from Delve AI, enhancing their understanding of the audience effectively.
- Users appreciate the **realistic customer personas** from Delve AI, enhancing their understanding of target audiences effectively.
- Users value the **handy competitor insights** from Delve AI, providing a clear market positioning effortlessly.
- Users value the **competitor insights** from Delve AI, gaining a clear understanding of their market position effortlessly.
- Users value the **actionable customer insights** from Delve AI, which enhance understanding of audiences and market position.

##### Cons

- Users find the **amount of insights overwhelming** , requiring time to identify the most relevant reports for daily use.
- Users find the **insufficient insights** at first overwhelming, needing time to identify relevant reports for daily use.
- Users find the **lack of clear information** can be overwhelming, requiring time to identify relevant insights.
- Users find the **learning curve steep** as overwhelming insights take time to navigate effectively.
- Users find the **limited insights** initially overwhelming, requiring time to identify relevant reports for daily use.

#### What Are Recent G2 Reviews of Delve AI?

**["Game-Changer for Data-Driven Marketing Decisions"](https://www.g2.com/survey_responses/delve-ai-review-11688716)**

**Rating:** 5.0/5.0 stars

_— Deepak J._

[Read full review](https://www.g2.com/survey_responses/delve-ai-review-11688716)

**["Delve is at the top of my strategy and marketing tech stack"](https://www.g2.com/survey_responses/delve-ai-review-10477880)**

**Rating:** 5.0/5.0 stars

_— Jimmy N._

[Read full review](https://www.g2.com/survey_responses/delve-ai-review-10477880)

### [MonsterInsights](https://www.g2.com/products/monsterinsights/reviews)

MonsterInsights is a Google Analytics plugin for WordPress, designed to simplify the integration and utilization of analytics on your website. With over 3 million active installations, it enables users to effortlessly connect their WordPress sites to Google Analytics, providing comprehensive insights directly within the WordPress dashboard. This empowers website owners to make data-driven decisions to enhance traffic, engagement, and revenue. Key Features and Functionality: - Google Analytics Dashboard: Access vital statistics and performance metrics without leaving your WordPress environment. - eCommerce Tracking: Seamlessly monitor sales, conversions, and product performance for platforms like WooCommerce, Easy Digital Downloads, and MemberPress. - Form Conversion Tracking: Analyze form submissions to optimize conversion rates across various forms on your site. - EU Compliance (GDPR): Ensure adherence to privacy regulations such as GDPR, CCPA, and others with built-in compliance features. - User Journeys: Visualize the paths visitors take before converting, aiding in the optimization of user experience and sales funnels. - Media Tracking: Track engagement metrics for embedded videos, including play counts and average watch time, to assess content effectiveness. - Custom Reports: Generate tailored reports, including real-time data, eCommerce performance, and search console insights, to monitor and improve site performance. Primary Value and Solutions Provided: MonsterInsights addresses the challenge of integrating and interpreting Google Analytics data within WordPress by offering a user-friendly interface that eliminates the need for coding. It provides actionable insights into visitor behavior, eCommerce performance, and content engagement, enabling users to make informed decisions to grow their online presence. By simplifying complex analytics data, MonsterInsights empowers website owners to optimize their sites effectively, enhance user experience, and increase conversions.

**Average Rating:** 4.2/5.0

**Total Reviews:** 39

#### How Do G2 Users Rate MonsterInsights?

- **Sessions - Digital Analytics:** 9.0/10 (Category avg: 8.8/10)
- **Engagement:** 8.5/10 (Category avg: 8.6/10)
- **Trending:** 8.4/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)

#### Who Is the Company Behind MonsterInsights?

- **Seller:** [MonsterInsights](https://www.g2.com/sellers/monsterinsights)
- **HQ Location:** West Palm Beach, US
- **Twitter:** @monsterinsights  
3,840 Twitter followers
- **LinkedIn® Page:** [ai.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4400f0548aae3dd77ea0358b1f5329dcbd9b31ed2f5e34ac8c7b3a08cbd36e52&secure%5Burl%5D=https%3A%2F%2Fai.linkedin.com%2Fcompany%2Fmonsterinsights%3Ftrk%3Dorganization-update_share-update_update-text&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 83% Small, 10% Medium

#### What Do G2 Reviewers Say About MonsterInsights?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of MonsterInsights, simplifying complex analytics for non-technical individuals.
- Users appreciate the **familiar Google Analytics format** in MonsterInsights, allowing for easier navigation and understanding.
- Users value the **excellent customer support** from MonsterInsights, ensuring a smooth experience for tracking traffic.
- Users appreciate the **easy setup** of MonsterInsights, making installation and real-time data access seamless.
- Users find the **implementation ease** of MonsterInsights refreshing, allowing for quick setup and ongoing updates.

##### Cons

- Users find MonsterInsights **expensive** , with advanced features often restricted to higher-tier subscription plans.
- Users find that **limited features** in MonsterInsights restrict advanced insights and customization without higher-tier plans.
- Users feel that **missing features** restrict advanced insights and customization, requiring higher-tier plans for essential tools.
- Users note the **limitations of the free version** and find the paid version somewhat expensive.

#### What Are Recent G2 Reviews of MonsterInsights?

**["Effortless Analytics Integration for WordPress"](https://www.g2.com/survey_responses/monsterinsights-review-12722646)**

**Rating:** 4.0/5.0 stars

_— Jaswinder S._

[Read full review](https://www.g2.com/survey_responses/monsterinsights-review-12722646)

**["User-Friendly, WordPress Analytics Right in the Dashboard"](https://www.g2.com/survey_responses/monsterinsights-review-12722051)**

**Rating:** 4.0/5.0 stars

_— Kelly W._

[Read full review](https://www.g2.com/survey_responses/monsterinsights-review-12722051)

#### What Are G2 Users Discussing About MonsterInsights?

- [Does MonsterInsights support Google Analytics 4?](https://www.g2.com/discussions/does-monsterinsights-support-google-analytics-4)
- [Is MonsterInsights any good?](https://www.g2.com/discussions/is-monsterinsights-any-good) - 2 comments
- [What is MonsterInsights?](https://www.g2.com/discussions/what-is-monsterinsights)
- [Is MonsterInsights the same as Google Analytics?](https://www.g2.com/discussions/is-monsterinsights-the-same-as-google-analytics)

### [LeadLander](https://www.g2.com/products/leadlander/reviews)

Convert website visits into actionable sales leads. Used across dozens of industries and four continents, LeadLander empowers sales and business development teams with the information they need to send targeted messages to pre-qualified leads. LeadLander provides a wealth of information about every visitor to your website. A traditional web analytics system only offers a generalized overview of the traffic visiting your site. LeadLander goes beyond traditional methods, providing specific details about each site visitor — the information most valuable to a sales person and marketing team. LeadLander is the perfect tool for sales people and marketers who want: New leads (even those who do not complete a registration form) Alerts when prospects return to their website Pipeline accuracy Validation of their cold calls and meetings Tie inbound lead flow to marketing campaigns Deliver dynamic website content based on visitor history

**Average Rating:** 4.2/5.0

**Total Reviews:** 63

#### How Do G2 Users Rate LeadLander?

- **Sessions - Digital Analytics:** 8.4/10 (Category avg: 8.8/10)
- **Engagement:** 8.5/10 (Category avg: 8.6/10)
- **Trending:** 8.4/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.0/10)

#### Who Is the Company Behind LeadLander?

- **Seller:** [LeadLander](https://www.g2.com/sellers/leadlander-e035aad7-4246-4ed4-992e-530205acf3c8)
- **Year Founded:** 2006
- **HQ Location:** Corta Madera, CA
- **Twitter:** @LeadLander  
236 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=83cb6280edaf8525e8d02b87603a70458ea6ec26fe8519f6f7e7c528d7b71d9d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F249958%2F&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 52% Medium, 41% Small

#### What Do G2 Reviewers Say About LeadLander?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **contact information feature** of LeadLander, enhancing lead generation and team engagement with daily reports.
- Users appreciate the **great customer service** of LeadLander, enhancing their overall experience with prompt support.
- Users appreciate the **daily reports on website visitors** from LeadLander, boosting excitement for potential leads.
- Users appreciate the **daily reporting and contact search** features of LeadLander, enhancing lead generation excitement and opportunities.
- Users find LeadLander's **intuitive layout** easy to navigate, enhancing their prospecting and lead management efficiency.

##### Cons

- Users often face **integration difficulties** with LeadLander, particularly when connecting to Hubspot seamlessly.
- Users find the **limited contact search options** in LeadLander frustrating, as it hampers effective outreach efforts.
- Users find the **search limitations** of LeadLander frustrating, as they cannot filter contacts by position directly.

#### What Are Recent G2 Reviews of LeadLander?

**["Transforms Anonymous Traffic into Real Opportunities"](https://www.g2.com/survey_responses/leadlander-review-12584242)**

**Rating:** 5.0/5.0 stars

_— Garrett L._

[Read full review](https://www.g2.com/survey_responses/leadlander-review-12584242)

**["Leadlander Delivers Trusted, Daily Value with Intuitive B2B Visitor Identification"](https://www.g2.com/survey_responses/leadlander-review-12613317)**

**Rating:** 5.0/5.0 stars

_— Randy G._

[Read full review](https://www.g2.com/survey_responses/leadlander-review-12613317)

#### What Are G2 Users Discussing About LeadLander?

- [What is LeadLander used for?](https://www.g2.com/discussions/what-is-leadlander-used-for)

### [Microanalytics](https://www.g2.com/products/microanalytics/reviews)

Microanalytics is a simple, clean, user-friendly website analytics tool. Fully compliant with GDPR, PECR and CCPA. Created and hosted in the EU, powered by renewable energy.

**Average Rating:** 4.8/5.0

**Total Reviews:** 14

#### How Do G2 Users Rate Microanalytics?

- **Sessions - Digital Analytics:** 9.0/10 (Category avg: 8.8/10)
- **Engagement:** 8.1/10 (Category avg: 8.6/10)
- **Trending:** 6.7/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Microanalytics?

- **Seller:** [Microanalytics](https://www.g2.com/sellers/microanalytics)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 93% Small, 13% Medium

#### What Are Recent G2 Reviews of Microanalytics?

**["Streamlined B2B Sales Intelligence for Small IT Teams"](https://www.g2.com/survey_responses/microanalytics-review-13054485)**

**Rating:** 4.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/microanalytics-review-13054485)

**["Prioritizing user privacy"](https://www.g2.com/survey_responses/microanalytics-review-10030551)**

**Rating:** 4.0/5.0 stars

_— Carlos I._

[Read full review](https://www.g2.com/survey_responses/microanalytics-review-10030551)

### [Affise Performance](https://www.g2.com/products/affise-performance/reviews)

Affise is a data-driven platform built for affiliate networks and digital agencies, providing transparent and robust analytics as the single source of truth for campaign optimization. Key features include: 1. Smart automation to simplify affiliate marketing management 2. Instant affiliate payments within the platform 3. Advanced fraud protection and top-level security 4. Smart traffic monetization and promo code tracking 5. Raw data export for deep analysis and third-party integrations 6. Billing API, event analytics, and revenue prediction Affise also offers hassle-free platform migration and 24/7 customer support with dedicated managers, empowering marketers to grow partner marketing efficiently and securely.

**Average Rating:** 4.6/5.0

**Total Reviews:** 82

#### How Do G2 Users Rate Affise Performance?

- **Sessions - Digital Analytics:** 8.7/10 (Category avg: 8.8/10)
- **Engagement:** 9.1/10 (Category avg: 8.6/10)
- **Trending:** 8.9/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Affise Performance?

- **Seller:** [Affise](https://www.g2.com/sellers/affise)
- **Year Founded:** 2016
- **HQ Location:** Vilnius, Vilnius Region
- **Twitter:** @GetAffise  
5,018 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bde0f964c23010fb5185da9778ea5367bfc5e60350a9de0be5fbb4d4713e8c7a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10190168%2F&secure%5Burl_type%5D=linkedin_company_website)  
67 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Manager
- **Top Industries:** Marketing and Advertising
- **Company Size:** 68% Small, 28% Medium

#### What Do G2 Reviewers Say About Affise Performance?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Affise Performance, highlighting its user-friendly interface and simple campaign setup.
- Users find Affise Performance **intuitive and user-friendly** , making it easy to optimize and track affiliate marketing efforts.
- Users praise the **robust tracking capabilities** of Affise, making it effortless to monitor affiliate marketing activities.
- Users praise the **user-friendly interface and powerful API** of Affise, enhancing affiliate management efficiency and effectiveness.
- Users appreciate the **responsive customer support** of Affise, available 24/7 via chat, email, and phone.

##### Cons

- Users find the **limited customization options** of Affise Performance restrict their ability to create specific rules effectively.
- Users find the **poor UI** of Affise Performance lacks interactivity and has occasional glitches, affecting their experience.
- Users report **system glitches** with Affise, including UI issues, lag, and server downtime affecting performance.
- Users find the **pricing plans high** for small businesses, which may restrict access to essential features.
- Users find the **initial learning curve steep** , particularly for advanced features and customization options in Affise Performance.

#### What Are Recent G2 Reviews of Affise Performance?

**["One of the best platform for performance marketing"](https://www.g2.com/survey_responses/affise-performance-review-12199638)**

**Rating:** 5.0/5.0 stars

_— Arpan J._

[Read full review](https://www.g2.com/survey_responses/affise-performance-review-12199638)

**["Effortless Conversion Tracking and Powerful Filtering Options"](https://www.g2.com/survey_responses/affise-performance-review-11970335)**

**Rating:** 4.0/5.0 stars

_— Nikoloz L._

[Read full review](https://www.g2.com/survey_responses/affise-performance-review-11970335)

#### What Are G2 Users Discussing About Affise Performance?

- [How do you use Affise?](https://www.g2.com/discussions/how-do-you-use-affise)
- [How do I create a CPA network?](https://www.g2.com/discussions/how-do-i-create-a-cpa-network)
- [What is tune affiliate?](https://www.g2.com/discussions/what-is-tune-affiliate)
- [What does Affise do?](https://www.g2.com/discussions/what-does-affise-do)

### [Clicky](https://www.g2.com/products/clicky/reviews)

Clicky is a real-time web analytics service developed by Roxr Software, Ltd., a Portland, Oregon-based company founded in 2006. It provides website owners with detailed insights into visitor behavior, enabling them to monitor and analyze their site's performance effectively. Key Features and Functionality: - Real-Time Data: Offers immediate tracking of individual visitors and their actions, allowing for up-to-the-minute analysis. - Comprehensive Metrics: Provides detailed information on content engagement, search terms, referrers, and more, facilitating a deep understanding of audience interactions. - Segmentation: Includes basic segmentation capabilities to analyze specific subsets of traffic for targeted insights. - Scalable Plans: Offers various plans to accommodate different needs, from free options to premium services supporting up to 1,000 websites and 20 million daily page views. Primary Value and User Solutions: Clicky addresses the need for accessible, real-time web analytics by providing a user-friendly platform that delivers immediate insights into website performance. By offering detailed visitor data and comprehensive metrics, it empowers website owners to make informed decisions, optimize content, and enhance user engagement. The scalable plans ensure that businesses of all sizes can find a suitable option to meet their analytics requirements.

**Average Rating:** 4.5/5.0

**Total Reviews:** 32

#### How Do G2 Users Rate Clicky?

- **Sessions - Digital Analytics:** 9.2/10 (Category avg: 8.8/10)
- **Engagement:** 9.1/10 (Category avg: 8.6/10)
- **Trending:** 7.9/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Clicky?

- **Seller:** [Roxr Software](https://www.g2.com/sellers/roxr-software)
- **Year Founded:** 2006
- **HQ Location:** Milwaukie, Oregon
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=27221740b71fa00094c0c92e6a3a535b45a86710a246b034a1da22abff67edbd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Froxr-software-ltd%2Fabout&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 70% Small, 18% Medium

#### What Do G2 Reviewers Say About Clicky?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **real-time analytics** of Clicky, enabling quick, data-driven decisions with an intuitive dashboard.
- Users enjoy the **clean and intuitive interface** of Clicky, facilitating quick data-driven decisions without unnecessary complexity.
- Users value the **heatmaps** feature of Clicky for its practicality in understanding user behavior and enhancing decision-making.
- Users value Clicky's **real-time analytics** and intuitive interface, which streamline decision-making and enhance user behavior understanding.
- Users love Clicky's **intuitive interface** that simplifies real-time analytics, enabling quick, informed decision-making.

##### Cons

- Users find the **detailed dashboard issues** of Clicky hinder overall usability compared to newer analytics tools.
- Users find **difficult customization** of Clicky limits complex analytics, impacting workflow efficiency with other marketing tools.
- Users find the **high subscription cost** of Clicky a barrier, as the free plan lacks essential features.
- Users highlight the **inadequate analytics** of Clicky, noting a lack of customization for complex reporting needs.
- Users find the **lack of integrations** with other tools limits workflow efficiency and comprehensive analytics customization.

#### What Are Recent G2 Reviews of Clicky?

**["Clicky Summary"](https://www.g2.com/survey_responses/clicky-review-11513843)**

**Rating:** 5.0/5.0 stars

_— Muhammad D._

[Read full review](https://www.g2.com/survey_responses/clicky-review-11513843)

**["Real-time web analytics made simple and actionable"](https://www.g2.com/survey_responses/clicky-review-11753548)**

**Rating:** 5.0/5.0 stars

_— Cristian C._

[Read full review](https://www.g2.com/survey_responses/clicky-review-11753548)

### [DashThis](https://www.g2.com/products/dashthis/reviews)

DashThis is a marketing reporting platform that turns multi-platform data into client-ready dashboards automatically. Instead of copy-pasting screenshots and manually pulling numbers from a dozen tools, you connect your data sources once and let DashThis handle the rest. The result: polished, up-to-date reports your clients can actually understand, without the hours of manual work. Built for marketing agencies, consultants, and in-house teams managing multiple clients or campaigns, DashThis connects to 30+ platforms natively, including Google Analytics 4, Meta Ads, Google Ads, TikTok Ads, LinkedIn, Instagram, YouTube, HubSpot, Klaviyo, Ahrefs, and Google My Business. Need to pull in data that isn't covered by a native integration? A flexible CSV import system lets you include any custom or proprietary metrics so every number you track ends up in one place. Smarter reporting with AI Insights DashThis goes beyond aggregating data. With AI Insights, your dashboards automatically generate plain-language analysis of your marketing performance, surfacing trends, anomalies, and key takeaways directly inside your reports. Instead of spending time writing commentary for every client, AI Insights does the heavy lifting, so you can focus on strategy. It's the difference between handing a client a pile of numbers and handing them a story they can act on. Built for agencies that need to move fast Creating a new client report takes minutes, not hours. Choose from 50+ preset templates and 1,000+ widget templates, or save any of your own dashboards as reusable templates. One-click cloning lets you replicate an existing report structure for a new client or campaign instantly. For client-facing work, DashThis offers full white-label capabilities. Apply your own domain, logo, brand colors, and remove all DashThis branding so every report looks like it came straight from your agency. Share reports via custom URL, scheduled email with PDF attachment, or on-demand download. Automated recurring email delivery means reports go out on schedule without anyone having to remember to hit send. DashThis is how agencies scale their reporting without scaling their headcount and how they use AI to deliver sharper insights to every client, every month.

**Average Rating:** 4.7/5.0

**Total Reviews:** 91

#### How Do G2 Users Rate DashThis?

- **Sessions - Digital Analytics:** 10.0/10 (Category avg: 8.8/10)
- **Engagement:** 10.0/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)

#### Who Is the Company Behind DashThis?

- **Seller:** [DashThis](https://www.g2.com/sellers/dashthis-cf298f68-966a-4029-9974-c09df74680e0)
- **Company Website:** www.dashthis.com
- **Year Founded:** 2011
- **HQ Location:** Quebec, Canada
- **Twitter:** @DashThis  
2,070 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=521ca42d9e7388978c1c763028747478e9e2f02b42d583886eade2c497945042&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2795100%2F&secure%5Burl_type%5D=linkedin_company_website)  
23 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 80% Small, 16% Medium

#### What Do G2 Reviewers Say About DashThis?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **super customizable dashboard** of DashThis, making analytics review effortless and visually appealing.
- Users enjoy the **ease of use** of DashThis, finding it simple and visually appealing for analytics.
- Users love the **intuitive design** of DashThis, making analytics review simple and visually engaging.
- Users love the **ease of reviewing analytics** with DashThis, enjoying a streamlined view and customizable metrics.
- Users value the **centralized management** of DashThis, simplifying the review of analytics and metrics in one place.

##### Cons

- Users find DashThis **expensive** , particularly for individuals and smaller teams, affecting accessibility and usability.
- Users find **inadequate reporting** metrics in DashThis, making it challenging to customize client dashboards effectively.
- Users face **reporting issues** due to the complexity of accessing needed metrics and requiring knowledge of other programs.
- Users find **access limitations** challenging as customizing client dashboards with required metrics can be difficult.
- Users find DashThis **somewhat complex** , especially for those unfamiliar with similar tools and dashboards.

#### What Are Recent G2 Reviews of DashThis?

**["DashThis Makes Reporting Effortless with Best-in-Class Customer Support"](https://www.g2.com/survey_responses/dashthis-review-12991838)**

**Rating:** 5.0/5.0 stars

_— Carlos B._

[Read full review](https://www.g2.com/survey_responses/dashthis-review-12991838)

**["DashThis Makes Leadership or Client Reporting Clear and Digestible"](https://www.g2.com/survey_responses/dashthis-review-12977332)**

**Rating:** 5.0/5.0 stars

_— Sherry H._

[Read full review](https://www.g2.com/survey_responses/dashthis-review-12977332)

#### What Are G2 Users Discussing About DashThis?

- [What is DashThis used for?](https://www.g2.com/discussions/what-is-dashthis-used-for)
- [What does DashThis do?](https://www.g2.com/discussions/what-does-dashthis-do) - 1 comment
- [How much is a dashboard cost?](https://www.g2.com/discussions/how-much-is-a-dashboard-cost) - 2 comments
- [What is digital dashboard?](https://www.g2.com/discussions/what-is-digital-dashboard) - 2 comments
- [What is DashThis?](https://www.g2.com/discussions/what-is-dashthis) - 1 comment

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 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated 

Products classified in the overall Digital Analytics category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Digital Analytics to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Digital Analytics category.

In addition to qualifying for inclusion in the Digital Analytics Software category, to qualify for inclusion in the Small Business Digital Analytics Software category, a product must have at least 10 reviews left by a reviewer from a small business.

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