# Best Digital Adoption Platforms for Medium-Sized Businesses - Page 2

## How Many Digital Adoption Platforms Products Does G2 Track?

**Total Products under this Category:** 101

### Category Stats (Jul 2026)

- **Average Rating:** 4.62/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** BrainStorm (+1.03%) - Among all products in this category, BrainStorm recorded the largest rating increase compared to last month

_Last updated: July 31, 2026_

## How Does G2 Rank Digital Adoption Platforms Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 19,600+ Authentic Reviews
- 101+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Digital Adoption Platforms
 ![G2 Grid® for Digital Adoption Platforms plotting products by satisfaction and market presence](https://www.g2.com/categories/digital-adoption-platform/grids.png?focus%5B%5D=17410&focus%5B%5D=73931&focus%5B%5D=5598&focus%5B%5D=710&focus%5B%5D=85720&focus%5B%5D=170095&focus%5B%5D=24723&focus%5B%5D=59578)

Highlighted products: Pendo, Userpilot, Whatfix, WalkMe, UserGuiding, Tango, ChurnZero, and Spekit.

Underlying data: [Grid® JSON](https://www.g2.com/categories/digital-adoption-platform/grids.json?focus%5B%5D=pendo-io-pendo&focus%5B%5D=userpilot&focus%5B%5D=whatfix&focus%5B%5D=walkme&focus%5B%5D=userguiding&focus%5B%5D=tango-tango&focus%5B%5D=churnzero&focus%5B%5D=spekit&segment=mid-market)

**Sponsored**

### UserGuiding

UserGuiding is a no-code product adoption platform for teams who need users to reach value on their own, without a support ticket or a training call. You build in-app guidance inside your own product using a visual editor and a Chrome extension, with no engineering ticket. Interactive guides and walkthroughs, onboarding checklists, tooltips, hotspots, banners and announcement modals, each targeted to segments you define from user attributes and events. One platform for the whole adoption loop. Onboard users, see where they stall, ask them why, collect what they want built next, show them what you committed to, then announce it in-app when it ships. Self-serve help: a standalone multilingual Knowledge Base, a Resource Center widget inside your product, and an AI Assistant that answers your users' questions conversationally from your own content. Deflect tickets without adding headcount. Feedback and evidence: in-app surveys and NPS targeted to the right users at the right moment, analytics on every guide, checklist and survey, and Session Replay to see exactly where users stall. Custom Alerts flag a material that stops performing, instead of you finding out at the monthly review. Feature requests and public roadmap: your users submit ideas inside your product and vote on each other's. Everything lands in an inbox you approve before anything goes public. What you pick moves onto a public roadmap in status columns you name yourself, and when it ships it becomes an update post on the same page the request started on. AI-native access: UserGuiding ships an MCP server, so you can query your own adoption data straight from Claude, Cursor or any MCP client rather than exporting spreadsheets. The 1:1 onboarding program: twelve weeks, one hour a week, someone from our team on a call with yours, building in your account instead of handing you a plan. Each session takes one piece of your user journey and gets something live. UserGuiding is the only product adoption platform that includes a weekly 1:1 onboarding program at no additional fee. Everywhere else, hands-on implementation is a paid services engagement or reserved for enterprise contracts. You can see what UserGuiding costs without booking a call. Plans start at $174 per month billed annually. Enterprise adds SAML SSO, activity logs, migration support, and SOC 2, GDPR and HIPAA compliance. More than 1,000 companies use UserGuiding, which holds 4.7 stars across 772 G2 reviews, most often praised for how quickly it goes live.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1561&secure%5Bchosen_at%5D=2026-07-31T22%3A01%3A18Z&secure%5Bdisplayable_resource_id%5D=1561&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1561&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=85720&secure%5Bresource_id%5D=1561&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdigital-adoption-platform%2Fmid-market%3Fpage%3D2&secure%5Btoken%5D=3a1608b9b2114bb9ba34d75bf706eff2e8433c77139c8e78921a3902b73f49c9&secure%5Burl%5D=https%3A%2F%2Fuserguiding.com%2F%3Futm_source%3Dg2%26utm_medium%3Dcpc%26utm_campaign%3Dg2_cpc&secure%5Burl_type%5D=custom_url)

### [Gainsight Product Experience](https://www.g2.com/products/gainsight-product-experience/reviews)

Gainsight Product Experience (PX) is an all-in-one platform where product, CS, and revenue teams can understand how users engage with their product, guide them to value, and collect feedback in one connected workspace. Today's SaaS businesses win by orchestrating precise, data-driven experiences. Gainsight PX empowers teams to see exactly where users succeed or struggle through deep usage analytics, funnel analysis, and user-level insights so every decision is backed by data, not guesswork. Gainsight PX enhances both the user and admin experience through native integrations with Gainsight Customer Success, Gainsight Customer Communities, Skilljar by Gainsight, and your broader tech stack, connecting in-app behavior directly to health scores, playbooks, and renewal workflows. With AI supporting hyper-personalized in-app engagements, path analysis, segmentation, and feedback loops, Gainsight PX turns every user action into a business advantage, reducing engineering dependency and accelerating time to value. By bridging the gap between product analytics and customer outcomes, Gainsight PX drives stronger adoption, lower cost-to-serve, and the retention and expansion growth that keeps businesses ahead.

**Average Rating:** 4.4/5.0

**Total Reviews:** 239

#### How Do G2 Users Rate Gainsight Product Experience?

- **User Segmentation:** 8.2/10 (Category avg: 8.8/10)
- **Ease of Use:** 7.7/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 8.5/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.3/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Gainsight Product Experience?

- **Seller:** [Gainsight Inc.](https://www.g2.com/sellers/gainsight-inc)
- **Year Founded:** 2009
- **HQ Location:** San Francisco, CA
- **Twitter:** @GainsightHQ  
13,119 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=85a34abb9897c7140c711174cddac2af3363ec5532f5b0ba46c2fa230fde5273&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F841640%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,129 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Customer Success Manager, Product Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 61% Medium, 21% Small

#### What Do G2 Reviewers Say About Gainsight Product Experience?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Gainsight Product Experience to be **easy to configure** , enhancing efficiency in customer engagement and journey management.
- Users value the **customer engagement support** from Gainsight, enabling proactive guidance and enhanced user journeys.
- Users value the **automation and organization** Gainsight offers, enhancing customer journeys and driving personalized experiences effectively.
- Users value the **comprehensive reporting** capabilities of Gainsight, enhancing customer insights and support strategies effectively.
- Users value the **real-time analytics** in Gainsight for tracking customer health and enhancing client engagement effectively.

##### Cons

- Users face a **steep learning curve** with Gainsight Product Experience, hindering efficient use and understanding of features.
- Users find the **learning difficulties** with Gainsight Product Experience challenging due to its complexity and functionality overload.
- Users face a **steep learning curve** with Gainsight Product Experience, making full utilization a challenging process.
- Users find the **missing features** in Gainsight Product Experience hinder their ability to effectively customize and engage.
- Users find **missing functionality** in Gainsight Product Experience, particularly around engagement triggering and reporting features.

#### What Are Recent G2 Reviews of Gainsight Product Experience?

**["Nice combination of in-app engagement and usage analysis"](https://www.g2.com/survey_responses/gainsight-product-experience-review-5475813)**

**Rating:** 4.0/5.0 stars

_— Jef V._

[Read full review](https://www.g2.com/survey_responses/gainsight-product-experience-review-5475813)

**["Flexible In-App Engagements with Robust Targeting and Outstanding Support"](https://www.g2.com/survey_responses/gainsight-product-experience-review-12924088)**

**Rating:** 4.5/5.0 stars

_— Jessica L._

[Read full review](https://www.g2.com/survey_responses/gainsight-product-experience-review-12924088)

#### What Are G2 Users Discussing About Gainsight Product Experience?

- [What is Gainsight PX used for?](https://www.g2.com/discussions/what-is-gainsight-px-used-for)
- [Is Gainsight owned by Salesforce?](https://www.g2.com/discussions/is-gainsight-owned-by-salesforce)
- [How much does Gainsight cost?](https://www.g2.com/discussions/how-much-does-gainsight-cost)
- [What is Gainsight software?](https://www.g2.com/discussions/gainsight-px-what-is-gainsight-software) - 1 comment
- [What is Gainsight PX?](https://www.g2.com/discussions/what-is-gainsight-px) - 1 comment

### [Apty](https://www.g2.com/products/apty/reviews)

Apty is an enterprise-grade Digital Adoption Platform (DAP) built to work across your entire software stack—including custom apps. While other DAPs stop at tooltips and walkthroughs, Apty drives execution: faster onboarding, fewer errors, and measurable ROI in weeks. No guesswork. No bloat. No hand-holding required. Just software that works the way your business does—without retraining or IT overload.

**Average Rating:** 4.7/5.0

**Total Reviews:** 138

#### How Do G2 Users Rate Apty?

- **User Segmentation:** 8.9/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.1/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.2/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.8/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Apty?

- **Seller:** [Apty](https://www.g2.com/sellers/apty)
- **Year Founded:** 2018
- **HQ Location:** Austin, Texas
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=68d148cc9a654e6a8e23882eaf5915b4bb236f20f2ab47232ab5821a45ad91f8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13459888%2F&secure%5Burl_type%5D=linkedin_company_website)  
71 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 42% Medium, 36% Large

#### What Do G2 Reviewers Say About Apty?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Apty's **ease of use** remarkable, enabling quick implementation of workflows without technical expertise.
- Users appreciate the **easy implementation** of Apty, allowing quick start for workflows without technical skills.
- Users find the **easy integrations** of Apty enable quick setup, allowing workflows to be implemented in minutes.
- Users love the **easy setup** of Apty, allowing quick implementation of workflows even without technical expertise.

##### Cons

- Users face **compatibility issues** with Apty, experiencing glitches and preferring automatic translation for workflows.
- Users experience occasional **software glitches** that disrupt usage, though the tool generally self-recovers.

#### What Are Recent G2 Reviews of Apty?

**["Apty is a Gamechanger"](https://www.g2.com/survey_responses/apty-review-11251416)**

**Rating:** 5.0/5.0 stars

_— Dylan H._

[Read full review](https://www.g2.com/survey_responses/apty-review-11251416)

**["Love Using Apty- Everything Just Works"](https://www.g2.com/survey_responses/apty-review-12469443)**

**Rating:** 5.0/5.0 stars

_— Kajal M._

[Read full review](https://www.g2.com/survey_responses/apty-review-12469443)

#### What Are G2 Users Discussing About Apty?

- [What is Apty used for?](https://www.g2.com/discussions/what-is-apty-used-for)

### [Fullstory](https://www.g2.com/products/fullstory/reviews)

Fullstory is a behavioral data and analytics platform that helps technology leaders and digital experience teams understand their digital story so they can drive better digital experiences. Customer-centric enterprises rely on Fullstory to uncover and eliminate the friction buried between clicks and across workflows, turning frustrated visitors and employees into unwavering advocates. From proactively highlighting areas for optimization to triggering real-time personalization that genuinely resonates, Fullstory’s behavioral data with agentic AI provides deeper and more immediately actionable insights beyond conventional web and product analytics. While other tools require extensive manual tagging that can lead to missed insights, Fullstory automatically collects, structures, and enriches the full spectrum of behavioral data from digital activities. Diagnostics on what users play and pause, what they copy and paste, where they zoom in & out, what apps are in use, then translates those behaviors into actions, insights, and recommendations, all aiding to improve customer and employee journeys. Agentic AI proactively highlights issues and provides recommendations to eliminate gaps in the digital experience, driving improved business outcomes. With a deeper understanding of customer and employee journeys, Fullstory provides the context needed to improve digital experiences, accelerate decision-making, and create human-centered experiences that drive revenue and reduce spend, faster.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1,033

#### How Do G2 Users Rate Fullstory?

- **User Segmentation:** 8.4/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.3/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.1/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.9/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Fullstory?

- **Seller:** [Fullstory](https://www.g2.com/sellers/fullstory)
- **Company Website:** www.fullstory.com
- **Year Founded:** 2014
- **HQ Location:** Atlanta, GA
- **Twitter:** @fullstory  
4,890 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=17669e7d21240fe44c13fea247be23a0c45421c1cadce5d9e19690640c49f3f7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3654338%2F&secure%5Burl_type%5D=linkedin_company_website)  
570 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Senior Product Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 44% Medium, 37% Small

#### What Do G2 Reviewers Say About Fullstory?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **intuitive UI** of Fullstory, finding it easy to use and effective for analytics tasks.
- Users appreciate the **intuitive UI** of Fullstory, which simplifies dashboard setup and enhances usability significantly.
- Users commend Fullstory's **top-notch customer support** , enhancing confidence and ease of use for analytics and insights.
- Users value the **ease of use and insightful analytics** from Fullstory, enhancing their understanding of user behavior.
- Users value the **robust data analytics** in FullStory, providing deep insights into customer behavior and experiences.

##### Cons

- Users note a significant **learning curve** with Fullstory, though support teams help navigate the complexities effectively.
- Users find the **lack of customization and difficult data sharing** to be a significant limitation of Fullstory.
- Users note the **missing features** in Fullstory that hinder effective user flow and functionality across applications.
- Users find **difficulty** in data governance and customization, making it challenging to leverage Fullstory's full capabilities.
- Users find the **limited features** of Fullstory restrict their ability to track user flows and share data effectively.

#### What Are Recent G2 Reviews of Fullstory?

**["Robust, Easy-to-Use Insights with Outstanding FullStory Support"](https://www.g2.com/survey_responses/fullstory-review-12937876)**

**Rating:** 5.0/5.0 stars

_— Bobbi M._

[Read full review](https://www.g2.com/survey_responses/fullstory-review-12937876)

**["An useful tool to track your users' journey"](https://www.g2.com/survey_responses/fullstory-review-9718865)**

**Rating:** 4.5/5.0 stars

_— Federico M._

[Read full review](https://www.g2.com/survey_responses/fullstory-review-9718865)

#### What Are G2 Users Discussing About Fullstory?

- [What is FullStory used for?](https://www.g2.com/discussions/what-is-fullstory-used-for) - 1 comment, 1 upvote
- [What is Usetiful used for?](https://www.g2.com/discussions/what-is-usetiful-used-for) - 1 comment
- [How does FullStory work?](https://www.g2.com/discussions/fullstory-how-does-fullstory-work)
- [What is full story com?](https://www.g2.com/discussions/what-is-full-story-com)
- [How much does FullStory cost?](https://www.g2.com/discussions/how-much-does-fullstory-cost)

### [Nexthink](https://www.g2.com/products/nexthink/reviews)

Nexthink is the leader in digital employee experience management software. The company provides IT leaders with unprecedented insight allowing them to see, diagnose and fix issues at scale impacting employees anywhere, with any application or network, before employees notice the issue. Through agentic AI and cutting-edge solutions, Nexthink enables thousands of customers to provide better digital experiences and enhanced employee productivity to millions of employees. Dual headquartered in Lausanne, Switzerland and Boston, Massachusetts, Nexthink has 9 offices worldwide.

**Average Rating:** 4.6/5.0

**Total Reviews:** 352

#### How Do G2 Users Rate Nexthink?

- **User Segmentation:** 8.8/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.5/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 8.4/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.3/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Nexthink?

- **Seller:** [Nexthink](https://www.g2.com/sellers/nexthink)
- **Company Website:** www.nexthink.com
- **Year Founded:** 2004
- **HQ Location:** Prilly, CH
- **Twitter:** @NexthinkNews  
3,279 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c65eeda3344a46edaf42163953561bb1d4482dbd1181c1a70d40f758cb76a2ad&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F92771%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,173 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Project Manager
- **Top Industries:** Information Technology and Services, Financial Services
- **Company Size:** 83% Large, 12% Medium

#### What Do G2 Reviewers Say About Nexthink?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** of Nexthink, making implementation and monitoring a seamless experience.
- Users appreciate the **comprehensive insights** from Nexthink, enhancing IT performance and employee experience significantly.
- Users value the **intuitive design and real-time analytics** of Nexthink, enhancing the Digital Employee Experience effectively.
- Users value the **issue detection capabilities** of Nexthink, enhancing automation and proactive problem-solving for better productivity.
- Users value the **automation capabilities** of Nexthink, enhancing user experience and aligning IT with business objectives.

##### Cons

- Users find the **difficult learning curve** of Nexthink challenging, particularly for first-time setup and understanding features.
- Users find the **steep learning curve** a barrier for casual use, requiring specialized training for effective data analysis.
- Users find the **complexity** in setup and data limits make it challenging to fully utilize Nexthink's features.
- Users find the **high prices** of Nexthink to be a significant drawback, limiting its accessibility and flexibility.
- Users find a **steep learning curve** with Nexthink, requiring extensive training to effectively use its features.

#### What Are Recent G2 Reviews of Nexthink?

**["Nexthink Has Become a Core Platform for DEX, Visibility, and Automation."](https://www.g2.com/survey_responses/nexthink-review-13163082)**

**Rating:** 5.0/5.0 stars

_— Ben J._

[Read full review](https://www.g2.com/survey_responses/nexthink-review-13163082)

**["One year with Nexthink transformed my career"](https://www.g2.com/survey_responses/nexthink-review-11699586)**

**Rating:** 5.0/5.0 stars

_— Ryan W._

[Read full review](https://www.g2.com/survey_responses/nexthink-review-11699586)

#### What Are G2 Users Discussing About Nexthink?

- [What is Nexthink used for?](https://www.g2.com/discussions/what-is-nexthink-used-for) - 1 comment
- [What is the digital adoption process?](https://www.g2.com/discussions/what-is-the-digital-adoption-process) - 1 comment
- [What is a digital adoption platform?](https://www.g2.com/discussions/what-is-a-digital-adoption-platform) - 1 comment

### [Userlane](https://www.g2.com/products/userlane/reviews)

Userlane helps healthcare, financial services, manufacturing, and pharma organizations see where software and AI create friction, get the right help to people inside every application, and prove the impact. The platform delivers two integrated capabilities: Application Intelligence for analytics and decisions, and Contextual Assistance for in-app help and automation. Application Intelligence shows how work actually happens across the software estate. It maps which applications and AI services people actually use, scores each one by adoption, engagement, and task success, and rolls up the results into a prioritized view of where to invest, where to cut, and where to act. Contextual Assistance connects people to the right help inside any application. In-app assistance, workflow automation, field-level validation, and change communications reach people in the flow of work, not in a training session or an email they never open. Business teams create and update content without IT involvement. The same intelligence extends to AI tools. Userlane shows which AI services are deployed across the organization, who uses them, and whether they deliver value. The result: employees spend more time getting things done and less time in training. Data quality improves in compliance-critical workflows. IT teams spend less time on repetitive support requests. Unused licenses get reclaimed. And when the board asks whether software and AI investments are working, there is a dashboard with the answer. Userlane is independent, vendor-neutral, and built for environments where compliance, audit trails, and data residency matter. The platform deploys without a heavy IT project, so teams see results in weeks rather than months.

**Average Rating:** 4.7/5.0

**Total Reviews:** 80

#### How Do G2 Users Rate Userlane?

- **User Segmentation:** 9.2/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.9/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.2/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 9.0/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Userlane?

- **Seller:** [Userlane](https://www.g2.com/sellers/userlane-1ba8865a-7cba-42f6-aa3e-b3239bc493ca)
- **Year Founded:** 2016
- **HQ Location:** Munich, Bavaria
- **Twitter:** @UserlaneHQ  
7,327 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=61376c39fdbd18d2eea743164fe3eb026530f8e0fe7eeb28b6b540e07487d874&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F7586422%2F&secure%5Burl_type%5D=linkedin_company_website)  
74 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Automotive
- **Company Size:** 40% Large, 38% Medium

#### What Do G2 Reviewers Say About Userlane?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of creating guides and tooltips** , enhancing user onboarding and experience significantly.
- Users value the **easy creation** of guides and tool tips, enabling swift onboarding and effective user support.
- Users value the **easy setup** of Userlane, effortlessly creating guides and onboarding experiences for their audience.
- Users appreciate the **ease of creating guides and tooltips** , enhancing user understanding and engagement effectively.
- Users love the **intuitive guide creation** in Userlane, making onboarding and user assistance effortless and effective.

##### Cons

- Users face **interface bugs** with Userlane that hinder independence and functionality, hoping for prompt fixes.
- Users find **missing simple functions** and buggy interfaces complicate their independence from Customer Support.
- Users find the **absence of simple functions** frustrating, often requiring tricky workarounds while waiting for updates.
- Users find the **missing functionality** limits response options, forcing them to use tricky workarounds for feedback.
- Users encounter **software bugs** in the manager interface, hindering independence and efficient use of the tool.

#### What Are Recent G2 Reviews of Userlane?

**["Training, Adoption, and Insights"](https://www.g2.com/survey_responses/userlane-review-8980286)**

**Rating:** 5.0/5.0 stars

_— Chris C._

[Read full review](https://www.g2.com/survey_responses/userlane-review-8980286)

**["We transformed our client experience in a mere month with Userlane"](https://www.g2.com/survey_responses/userlane-review-8270398)**

**Rating:** 5.0/5.0 stars

_— Karen L._

[Read full review](https://www.g2.com/survey_responses/userlane-review-8270398)

### [Lemon Learning](https://www.g2.com/products/lemon-learning/reviews)

Lemon Learning is a Digital Adoption Platform (DAP) that empowers millions users worldwide in their use of digital tools. Lemon Learning is like GPS navigation for any web-based software, whether market-leading solutions or unique tools developed in-house. Interactive, in-app walkthroughs guide users step by step through any business process or functionality. From small businesses to major global enterprises, Lemon Learning helps teams across the globe to boost adoption of digital tools. The international organizations and stock market leaders we work with include KPMG, Martin Bower, Chanel, Randstad, Aéroports de Paris, among many others.

**Average Rating:** 4.8/5.0

**Total Reviews:** 44

#### How Do G2 Users Rate Lemon Learning?

- **User Segmentation:** 9.6/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.6/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.2/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 9.9/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Lemon Learning?

- **Seller:** [Lemonlearning](https://www.g2.com/sellers/lemonlearning)
- **Company Website:** lemonlearning.com
- **Year Founded:** 2014
- **HQ Location:** Ottawa, Ontario
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a4d4965ebbcb30fc049eb871dbfa4f63b5106b2d05de08fe6b0d6275ad19dae0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flemon-learning%2F&secure%5Burl_type%5D=linkedin_company_website)  
54 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Manufacturing
- **Company Size:** 44% Medium, 38% Large

#### What Are Recent G2 Reviews of Lemon Learning?

**["Replaced 200 PDF tutorials in 3 months"](https://www.g2.com/survey_responses/lemon-learning-review-12787025)**

**Rating:** 5.0/5.0 stars

_— Petra W._

[Read full review](https://www.g2.com/survey_responses/lemon-learning-review-12787025)

**["Solid tool for our SAP migration support"](https://www.g2.com/survey_responses/lemon-learning-review-12785717)**

**Rating:** 4.5/5.0 stars

_— Ather K._

[Read full review](https://www.g2.com/survey_responses/lemon-learning-review-12785717)

#### What Are G2 Users Discussing About Lemon Learning?

- [What is Lemon Learning used for?](https://www.g2.com/discussions/what-is-lemon-learning-used-for)

### [Candu](https://www.g2.com/products/candu/reviews)

Candu enables product & growth teams to design & embed content into existing products. Product-led companies like Gorgias, Vidyard & Make use Candu’s no-code editor to launch content like onboarding flows, checklists, homepages, and more, to drive growth in activation, conversion & retention rates. Teams can leverage user data from their tech stack to personalize their product’s UX & run growth experiments. Creating & launching native-looking, high-quality UX has never been faster or easier.

**Average Rating:** 4.5/5.0

**Total Reviews:** 43

#### How Do G2 Users Rate Candu?

- **User Segmentation:** 8.2/10 (Category avg: 8.8/10)
- **Ease of Use:** 7.6/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 7.3/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 7.4/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Candu?

- **Seller:** [Candu](https://www.g2.com/sellers/candu)
- **Year Founded:** 2019
- **HQ Location:** Oakland, US
- **Twitter:** @CanduLabs  
304 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=53a16803c76e7a2bf3ca826fff0aaa272c3b03b18c5cdc0d150bb4d6142f3902&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcandu-labs%2F&secure%5Burl_type%5D=linkedin_company_website)  
21 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 49% Medium, 47% Small

#### What Do G2 Reviewers Say About Candu?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **effortless automation** of Candu, enabling easy customization and resource-saving experiences without extensive development.
- Users value the **effortless customization** of Candu, enabling native experiences and saving development resources.
- Users value the **customization options** of Candu, enabling personalized experiences that boost engagement and satisfaction.
- Users find Candu's **ease of use** exceptional, simplifying experience building and customization with an intuitive drag & drop builder.
- Users highlight the **effortless setup** of Candu, appreciating its intuitive drag & drop builder for easy customization.

#### What Are Recent G2 Reviews of Candu?

**["In a League of its Own for Adoption & Conversion"](https://www.g2.com/survey_responses/candu-review-10988006)**

**Rating:** 5.0/5.0 stars

_— Alex D._

[Read full review](https://www.g2.com/survey_responses/candu-review-10988006)

**["Excellent customer experience"](https://www.g2.com/survey_responses/candu-review-9827257)**

**Rating:** 5.0/5.0 stars

_— 🎁 Danielle E._

[Read full review](https://www.g2.com/survey_responses/candu-review-9827257)

#### What Are G2 Users Discussing About Candu?

- [What is Candu used for?](https://www.g2.com/discussions/what-is-candu-used-for) - 1 comment

### [Userflow](https://www.g2.com/products/userflow/reviews)

Userflow is a Product Adoption Engine built for customer-obsessed SaaS teams running self-serve products. Many teams rely on engineering to ship in-app onboarding, announcements, and user education, slowing iteration and limiting visibility into what drives activation. Userflow removes those bottlenecks with a flexible, AI-powered platform for in-app onboarding and in-app guidance that helps turn users into champions. Build product tours, onboarding checklists, surveys, feature announcements, and a customizable resource center without code. Personalize experiences by behavior or segment to drive product adoption and feature adoption across the entire lifecycle. Userflow goes beyond surface-level guidance. Real-time product signals power segmentation, targeting, and continuous optimization. With built-in analytics and product analytics integrations— including Amplitude, Mixpanel, and cohort sync via Segment— teams can stream events, sync cohorts, and measure impact without stitching together multiple tools. A standard chatbot tells users what to do—or points them to a doc. Adoption Agent reads the question, picks the most relevant flow from your library, and walks the user through it in-app. That’s the difference between in-app AI as support overhead and in-app AI as a growth driver. Userflow installs as a lightweight layer on top of your app and supports modern data workflows with event streaming, two-way integrations, and CRM sync, helping teams close the loop between insight and action. Whether you’re improving trial-to-paid conversion, scaling onboarding across personas, or optimizing feature adoption in a complex product, Userflow helps teams move from guesswork to guided, measurable growth. Learn more at www.userflow.com

**Average Rating:** 4.8/5.0

**Total Reviews:** 121

#### How Do G2 Users Rate Userflow?

- **User Segmentation:** 8.6/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.4/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.8/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 9.3/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Userflow?

- **Seller:** [Joincube, Inc. (DBA Beamer)](https://www.g2.com/sellers/joincube-inc-dba-beamer)
- **Company Website:** www.joincube.com
- **Year Founded:** 2011
- **HQ Location:** Austin, Texas
- **Twitter:** @joincube  
488 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9edf8fa01c8bee043ecfc83eaa7005b1f88d989909e05ec57df9309910e3bfba&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3477380%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Product Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 59% Small, 34% Medium

#### What Do G2 Reviewers Say About Userflow?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** of Userflow, making it accessible even for non-technical individuals.
- Users find Userflow to be **intuitive** , making complex onboarding easy and stress-free for non-technical founders.
- Users commend the **easy setup** of Userflow, enabling quick onboarding and empowering non-technical staff efficiently.
- Users commend the **incredibly quick and helpful customer support** from Userflow, enhancing their overall experience.
- Users commend the **easy implementation** of Userflow, making it accessible for both technical and non-technical users.

##### Cons

- Users find managing **translations cumbersome** and suggest improvements for sharing unpublished flows and integrating a knowledge base.
- Users find Userflow's pricing to be **expensive** , especially for small companies needing the AI Assistant.
- Users express concerns about the **lack of integration** , limiting deeper analytics and connection between various tools.
- Users feel somewhat **limited in functionality** with Userflow, especially for complex user journeys and frequent UI changes.
- Users find the **missing functionality** in Userflow limited, especially regarding access to private articles and flow controls.

#### What Are Recent G2 Reviews of Userflow?

**["Streamlined Segmentation and Personalization"](https://www.g2.com/survey_responses/userflow-review-13166378)**

**Rating:** 5.0/5.0 stars

_— Danish R._

[Read full review](https://www.g2.com/survey_responses/userflow-review-13166378)

**["Budget-Friendly Onboarding & Survey Tool with Robust Features"](https://www.g2.com/survey_responses/userflow-review-5352738)**

**Rating:** 5.0/5.0 stars

_— Jessica D._

[Read full review](https://www.g2.com/survey_responses/userflow-review-5352738)

#### What Are G2 Users Discussing About Userflow?

- [What do you like most about Userflow for onboarding processes, and what improvements would you suggest?](https://www.g2.com/discussions/what-do-you-like-most-about-userflow-for-onboarding-processes-and-what-improvements-would-you-suggest)
- [What's the difference between sitemap and user flow?](https://www.g2.com/discussions/what-s-the-difference-between-sitemap-and-user-flow)
- [What is user flow?](https://www.g2.com/discussions/what-is-user-flow)
- [What are user flows for?](https://www.g2.com/discussions/what-are-user-flows-for) - 1 comment
- [What should be included in user flow?](https://www.g2.com/discussions/what-should-be-included-in-user-flow)

### [ClickLearn](https://www.g2.com/products/clicklearn/reviews)

ClickLearn is the market leading solution for creating easy user instructions, e-learning and process videos for business software. ClickLearn will automate writing your business-critical walk-throughs, saving you 80% of the time you now spend creating them manually in Dynamics 365 F&O/CE/BC, Salesforce, Oracle, IFS, Acumatica, SAP and most of your other business systems. The ClickLearn solution produces your walk-throughs in eight different formats from a single source, including written documentation, hands-on-labs, videos with automated effects and voice over. On top of that ClickLearn has a User Experience Panel that guides the users within the live system. Simply record your work process in your business systems. With one click, ClickLearn produces your walk-throughs in all formats and in more than 45 languages and 135 dialects. It creates a complete e-learning portal with full tracking and scoring and upgrades your work instructions as you upgrade your business system with no manual effort on your part. Learn more and get a free trial or sign up for an informative webinar at: https://clicklearn.com/

**Average Rating:** 4.5/5.0

**Total Reviews:** 40

#### How Do G2 Users Rate ClickLearn?

- **User Segmentation:** 9.0/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.2/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.3/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 9.5/10 (Category avg: 8.9/10)

#### Who Is the Company Behind ClickLearn?

- **Seller:** [ClickLearn](https://www.g2.com/sellers/clicklearn)
- **Year Founded:** 2009
- **HQ Location:** Copenhagen K, DK
- **Twitter:** @ClickLearn  
505 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b0b8a5d1de6e37ca9194309692928492ffbc2b88a5eb8d86cc8a88ada657d5c3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fclicklearn%2F&secure%5Burl_type%5D=linkedin_company_website)  
86 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 45% Large, 40% Medium

#### What Do G2 Reviewers Say About ClickLearn?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **ease of use** of ClickLearn, facilitating seamless documentation and training for clients and employees.
- Users appreciate the **efficiency** of ClickLearn, simplifying documentation and training, saving time and enhancing productivity.
- Users value the **easy creation** of documentation in ClickLearn, enhancing training efficiency and client accessibility significantly.
- Users love the **step-by-step training capability** of ClickLearn, enhancing learning and easing the training process.
- Users praise the **responsive customer support** of ClickLearn, which significantly aids in overcoming challenges efficiently.

##### Cons

- Users face **audio issues** with ClickLearn, including voice cutouts and lost recordings, leading to repeated efforts.
- Users find the **editing limitations in ClickLearn** frustrating, requiring re-records for mistakes instead of efficient edits.
- Users express frustration with the **limited editing** capabilities in ClickLearn, often needing to re-record for mistakes.
- Users frequently face **bug issues** with ClickLearn, leading to deleted recordings and repeated efforts.
- Users find **compatibility issues** with ClickLearn frustrating, especially when using older versions and less powerful laptops.

#### What Are Recent G2 Reviews of ClickLearn?

**["Excellent and easy to use"](https://www.g2.com/survey_responses/clicklearn-review-10492344)**

**Rating:** 5.0/5.0 stars

_— Tony R._

[Read full review](https://www.g2.com/survey_responses/clicklearn-review-10492344)

**["Extremely useful and powerful software"](https://www.g2.com/survey_responses/clicklearn-review-9699648)**

**Rating:** 5.0/5.0 stars

_— Nico M._

[Read full review](https://www.g2.com/survey_responses/clicklearn-review-9699648)

#### What Are G2 Users Discussing About ClickLearn?

- [What is ClickLearn used for?](https://www.g2.com/discussions/what-is-clicklearn-used-for)

### [Bento](https://www.g2.com/products/bento-bento/reviews)

Bento is the only Everboarding platform! With Bento, create workflows for all parts of your customer lifecycle from onboarding to upsells. Guidance can look like tooltips or tours or even full product dashboards, all built by Bento with minimal engineering effort. We have enabled our SaaS customers to double their activation, generate thousands in sales pipeline, and save hours a week all from strategically placed and tailored in-app guides.

**Average Rating:** 4.7/5.0

**Total Reviews:** 26

#### How Do G2 Users Rate Bento?

- **User Segmentation:** 8.7/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.0/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.5/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 9.6/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Bento?

- **Seller:** [Bento](https://www.g2.com/sellers/bento)
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fd9c815b3597bf6d61a844969e0bf99b5d7ce2634fc67d8ed9b2d81ad468bcad&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F66365976&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 54% Medium, 42% Small

#### What Are Recent G2 Reviews of Bento?

**["Easy-to-use platform and stellar CS team!"](https://www.g2.com/survey_responses/bento-review-9340645)**

**Rating:** 4.5/5.0 stars

_— 🎁 Danielle E._

[Read full review](https://www.g2.com/survey_responses/bento-review-9340645)

**["Bento is a core tool for our product team and as a designer."](https://www.g2.com/survey_responses/bento-review-9351409)**

**Rating:** 5.0/5.0 stars

_— Cade V._

[Read full review](https://www.g2.com/survey_responses/bento-review-9351409)

### [Jimo](https://www.g2.com/products/jimo/reviews)

Turn more users into power users with intelligent, no-code in-app experiences. Jimo is the AI-native Digital Adoption Platform built for B2B SaaS teams to drive more revenue, reduce churn, and delight customers by creating highly contextual in-app onboarding, nudges, and activation workflows. Without code, Product and Customer Success teams can build intelligent, in-app experiences that accelerate user onboarding, improve feature adoption, and reduce time-to-value. Jimo focused on: Low user engagement and high churn rates Overwhelming support queues with repetitive onboarding questions Poor feature adoption despite significant product investment Manual, non-scalable user activation processes Lack of actionable user behavior insights Smart Onboarding Flows: Personalized user journeys that adapt based on behavior Contextual Feature Nudges: AI-powered prompts that drive adoption at the right moment In-App Feedback Collection: Capture user insights directly within your product Product Announcements & Changelog: Keep users informed about new features and updates Behavioral Analytics: Understand how users interact with your product Trusted by leading product teams at Pennylane, Shippeo, and Zenchef, Jimo helps companies increase product usage by up to 60% while reducing time-to-value and support burden. Our Mission is to empower product, growth, and customer success teams to create frictionless user experiences that maximize engagement, retention, and revenue - no code required.

**Average Rating:** 4.6/5.0

**Total Reviews:** 38

#### How Do G2 Users Rate Jimo?

- **User Segmentation:** 8.9/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.2/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 8.9/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.3/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Jimo?

- **Seller:** [Jimo](https://www.g2.com/sellers/jimo)
- **HQ Location:** Paris, Île-de-France
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=56bb225a632a1a516de41df2ae0cc319c5d40556732de922db020b1a78353a0b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fusejimo%2F&secure%5Burl_type%5D=linkedin_company_website)  
19 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 61% Small, 32% Medium

#### What Do G2 Reviewers Say About Jimo?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Jimo's **ease of use** exceptional, enabling quick setup and immediate value in user engagement.
- Users value Jimo's **responsive customer support** , highlighting their effectiveness in resolving issues and providing assistance promptly.
- Users love the **easy implementation** of Jimo, enabling quick setup and impactful user experiences within minutes.
- Users highlight the **easy setup** of Jimo, enabling quick deployment of experiences with minimal effort required.
- Users value the **no-code capability** of Jimo, greatly simplifying the process of creating and managing user experiences.

##### Cons

- Users find it frustrating that **Jimo lacks native mobile app integration** and is only accessible via the web.
- Users experience **compatibility issues** and bugs with certain frameworks, impacting the overall functionality of Jimo.
- Users find the **configuration of pop-ups complicated** , suggesting a need for a more user-friendly approach.
- Users find the **difficult customization** of Jimo frustrating, particularly regarding pop-up configurations.
- Users find the **difficult usability** of Jimo challenging, especially with configuring pop-ups efficiently.

#### What Are Recent G2 Reviews of Jimo?

**["Empowers Teams to Drive Impact Independently"](https://www.g2.com/survey_responses/jimo-review-12654855)**

**Rating:** 4.5/5.0 stars

_— Philip S._

[Read full review](https://www.g2.com/survey_responses/jimo-review-12654855)

**["Effortless Onboarding with Easy Frontend Integration"](https://www.g2.com/survey_responses/jimo-review-12605559)**

**Rating:** 5.0/5.0 stars

_— Giovanna P._

[Read full review](https://www.g2.com/survey_responses/jimo-review-12605559)

### [Totango](https://www.g2.com/products/totango/reviews)

Totango is a Customer Growth platform for driving customer value and revenue at scale, combining scalable customer management, predictive revenue intelligence, and a strategic, value-based post-sales methodology to transform how companies prove customer ROI, drive retention, and earn expansion. The Customer Growth Platform includes Totango Customer Success and Unison Customer Intelligence. Each of these solutions plays a distinct role in the Customer-Led Growth through value realization methodology. Totango Customer Success focuses on tracking customer health and engagement, enabling teams to proactively address potential issues and foster long-term relationships. Unison Customer Intelligence aggregates data from multiple sources, offering insights that help organizations understand customer behavior and preferences. Totango's target audience and target buyers include mid-sized to large enterprises across various industries that prioritize customer retention, renewals, and expansion and that generally rely on subscription-based models, where maintaining customer loyalty is critical to their revenue growth. Key features of Totango include customizable dashboards, real-time analytics, and automated workflows. These tools enable users to visualize customer data effectively, monitor key performance indicators, and automate routine tasks, thereby enhancing efficiency. The platform also supports collaboration among teams, allowing for seamless communication and alignment on customer goals. By providing actionable insights, Totango empowers organizations to refine their revenue strategies and make informed decisions that drive growth. Overall, Totango stands out as a leader in the Customer Success category by offering a holistic approach to managing customer relationships. Its integration of various tools and functionalities allows enterprises to gain a deeper understanding of their customers, ultimately leading to improved satisfaction and loyalty. By investing in Totango, organizations can position themselves for long-term success in an increasingly competitive landscape.

**Average Rating:** 4.3/5.0

**Total Reviews:** 1,140

#### How Do G2 Users Rate Totango?

- **User Segmentation:** 7.9/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.2/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 6.6/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 7.5/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Totango?

- **Seller:** [Totango](https://www.g2.com/sellers/totango)
- **Company Website:** www.totango.com
- **Year Founded:** 2010
- **HQ Location:** New York, NY
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3c055ca1d4406b1442de250192896a32c751981491e45014b5bb40827df34236&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F760976%2F&secure%5Burl_type%5D=linkedin_company_website)  
124 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Customer Success Manager, CSM
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 57% Medium, 22% Small

#### What Do G2 Reviewers Say About Totango?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Totango's interface **easy to use and set up** , enhancing their ability to track accounts efficiently.
- Users value the **excellent customer support** from Totango, enhancing their management experience with valuable insights.
- Users appreciate the **functionality** of Totango, enabling seamless tracking, campaign setup, and reporting in one application.
- Users appreciate the **customization options** in Totango, enhancing their ability to track metrics and engage customers effectively.
- Users value the **efficiency** of Totango, enhancing productivity with seamless integrations and streamlined workflows for customer management.

##### Cons

- Users find the **steep learning curve** challenging due to overwhelming data and a lack of educational resources.
- Users find **integration issues** with Totango challenging, as they can be manual and difficult to maintain.
- Users find the **missing features** in Totango frustrating, particularly for managing complex business models and drafts.
- Users find **limited customization** in Totango, making it challenging to tailor the experience without technical assistance.
- Users find the **steep learning curve** challenging, struggling with collaboration and functionality in Totango's interface.

#### What Are Recent G2 Reviews of Totango?

**["Risk evaluation and health scoring"](https://www.g2.com/survey_responses/totango-review-9508942)**

**Rating:** 4.0/5.0 stars

_— Dragomir L._

[Read full review](https://www.g2.com/survey_responses/totango-review-9508942)

**["Beautiful, Visual Customer Data Platform That Beats Spreadsheets"](https://www.g2.com/survey_responses/totango-review-12594697)**

**Rating:** 4.5/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/totango-review-12594697)

#### What Are G2 Users Discussing About Totango?

- [What is Totango used for?](https://www.g2.com/discussions/what-is-totango-used-for) - 1 upvote

### [Plotline](https://www.g2.com/products/plotline/reviews)

Plotline is an engagement platform for consumer app companies. Product and marketing teams can configure highly customizable in-app journeys with drag-and-drop nudges, in-app stories, games, rewards, and surveys to improve feature adoption and drive conversions. No engineering or app releases needed.

**Average Rating:** 4.6/5.0

**Total Reviews:** 40

#### How Do G2 Users Rate Plotline?

- **User Segmentation:** 8.3/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.4/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 8.3/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 5.0/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Plotline?

- **Seller:** [Plotline](https://www.g2.com/sellers/plotline)
- **Year Founded:** 2022
- **HQ Location:** Salt Lake City, Utah
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=07758053f20ecde39f8236df8f686fa0858299ed0197088b6b81da311cab2ee5&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fplot-line&secure%5Burl_type%5D=linkedin_company_website)  
32 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Financial Services, Computer Software
- **Company Size:** 59% Medium, 39% Small

#### What Do G2 Reviewers Say About Plotline?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly design** of Plotline, making campaign creation intuitive and hassle-free for everyone.
- Users value the **contextual in-app nudges** and rapid campaign launches for enhancing real-time engagement.
- Users find the **personalization features** of Plotline incredibly useful for enhancing contextual user engagement and interaction.
- Users admire Plotline's **intuitive design capabilities and flexibility** , enabling creative and hassle-free campaign management.
- Users value the **real-time engagement capabilities** of Plotline, highlighting the impressive speed of campaign launches.

##### Cons

- Users experience **occasional bugs** in Plotline, but the support team quickly resolves these issues effectively.
- Users note that **occasional software bugs** can disrupt the experience, but support is responsive in resolving them.
- Users find the **dashboard issues** frustrating, noting the need for better UI and faster response times.
- Users note a **lack of diverse analytical features** in Plotline, which slightly impairs their overall experience.
- Users face **software glitches** occasionally, yet the support team efficiently resolves them when they occur.

#### What Are Recent G2 Reviews of Plotline?

**["Seamless A/B Testing with User-Friendly Features"](https://www.g2.com/survey_responses/plotline-review-12922751)**

**Rating:** 4.5/5.0 stars

_— Vinayak P._

[Read full review](https://www.g2.com/survey_responses/plotline-review-12922751)

**["Streamlines User Guidance with Responsive Campaigns"](https://www.g2.com/survey_responses/plotline-review-12710535)**

**Rating:** 4.5/5.0 stars

_— Konidena V._

[Read full review](https://www.g2.com/survey_responses/plotline-review-12710535)

### [Custify](https://www.g2.com/products/custify/reviews)

Custify is the customer success platform designed to help SaaS businesses reduce churn, boost customer lifetime value, and deliver world-class customer experiences. With an intuitive interface and powerful features, Custify empowers Customer Success teams to manage every aspect of the customer journey—from seamless onboarding to proactive renewal and expansion—using real-time health scores, automated alerts, and predictive analytics. Custify integrates data across your entire tech stack, providing a centralized, single source of truth for each customer. This allows teams to quickly spot churn risks, capitalize on upsell opportunities, and deliver personalized customer interactions at scale. With automated workflows, customizable playbooks, and intelligent segmentation, Custify streamlines routine tasks, enabling your team to focus on building relationships and driving customer success outcomes that matter. Setting up Custify is a breeze with our concierge onboarding service, ensuring you’re up and running in hours—not weeks. Our platform integrates effortlessly with your CRM, support systems, and other essential tools, giving you unmatched visibility and collaboration across teams. Custify’s powerful analytics and customizable dashboards make it easy to monitor key metrics, track customer health, and measure the success of your initiatives. Join leading SaaS companies that trust Custify to optimize their Customer Success operations and drive sustainable growth. Deliver exceptional customer experiences, reduce churn, and maximize customer lifetime value with the best Customer Success platform for your SaaS business. Book a demo today to see how Custify transforms your customer success strategy at scale.

**Average Rating:** 4.7/5.0

**Total Reviews:** 515

#### How Do G2 Users Rate Custify?

- **User Segmentation:** 6.7/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.2/10 (Category avg: 9.0/10)

#### Who Is the Company Behind Custify?

- **Seller:** [Custify](https://www.g2.com/sellers/custify)
- **Year Founded:** 2017
- **HQ Location:** Bucharest, Romania
- **Twitter:** @CustifySRL  
628 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1937c2bde8668b0a178dd793de18fdae2d6f38e5f54c90c92ccebaa104d6654c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18314355%2F&secure%5Burl_type%5D=linkedin_company_website)  
43 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Customer Success Manager, Senior Customer Success Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 63% Small, 33% Medium

#### What Do G2 Reviewers Say About Custify?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Custify, facilitating efficient tracking and analysis of customer health.
- Users commend the **responsive customer support** of Custify, consistently providing assistance and valuing user feedback effectively.
- Users appreciate the **intuitive interface** of Custify, making it easy for non-Customer Success professionals to use effectively.
- Users value the **robust automation** in Custify, which streamlines daily tasks and enhances customer success strategies.
- Users value the **variety of integration options** with Custify, enhancing adaptability and supporting their diverse needs.

##### Cons

- Users highlight the **missing features** in Custify, such as limited email tracking and insufficient documentation.
- Users note that the **email functionality lacks effectiveness** , especially in tracking and reporting features.
- Users find **limited customization options** frustrating, especially regarding the UI and account lists in Custify.
- Users find the **learning curve challenging** , with extensive setup and ongoing adaptation required for effective use.
- Users find Custify to be **not intuitive** , struggling with its outdated UI and complex settings management.

#### What Are Recent G2 Reviews of Custify?

**["Custify Unifies Our Data for Powerful Segmentation, Playbooks, and Health Scores"](https://www.g2.com/survey_responses/custify-review-13180444)**

**Rating:** 5.0/5.0 stars

_— Samuel D._

[Read full review](https://www.g2.com/survey_responses/custify-review-13180444)

**["Playbooks + AI Automation: A Game-Changer for Customer Success"](https://www.g2.com/survey_responses/custify-review-13168820)**

**Rating:** 5.0/5.0 stars

_— Patrick S._

[Read full review](https://www.g2.com/survey_responses/custify-review-13168820)

#### What Are G2 Users Discussing About Custify?

- [What is Custify used for?](https://www.g2.com/discussions/what-is-custify-used-for)

### [Supered](https://www.g2.com/products/supered/reviews)

Supered is a sales enablement software platform based in the United States that helps sales teams improve sales playbook adoption and sales process execution directly inside their CRM. Designed primarily for sales enablement leaders, Supered also supports sales leaders, RevOps, and sales operations teams responsible for driving consistent execution across the sales organization. Supered works natively with HubSpot and Salesforce and addresses a common sales enablement challenge: playbooks and training materials that exist outside the CRM and are not consistently applied during live selling. As a CRM-native sales enablement platform, Supered embeds just-in-time, in-app guidance directly into HubSpot and Salesforce workflows so reps can learn while they sell. Rather than relying on static documentation or external training portals, Supered delivers contextual guidance during real deal execution based on CRM context such as deal stage, role, or activity. Core sales enablement functionality includes: - Executable sales playbooks that live inside the CRM - Contextual, in-app sales guidance delivered at the moment of need - Manager visibility into sales process adherence - Role-aware guidance aligned to CRM permissions Supered supports ongoing sales enablement instead of one-time onboarding. Because it operates entirely inside the CRM, reps do not log into a separate tool or change how they work. Sales enablement teams can update playbooks and guidance centrally and see changes reflected immediately in execution, without redistributing documents or retraining teams. Sales leaders and managers use Supered to inspect and coach deal execution based on observable behavior rather than self-reported updates. Managers can see whether key steps are followed, where processes break down, and where coaching is needed while deals are still active. Manager and leadership use cases include: - Coaching reps based on real execution, not anecdotes - Inspecting deal execution without manual audits or spreadsheets - Identifying process breakdowns before deals are lost Supered is commonly used to enforce sales playbooks, onboard new reps, and manage ongoing sales process changes. Sales enablement teams use it to reinforce best practices and reduce reliance on static content. RevOps and sales ops teams use Supered to standardize workflows, support CRM data integrity, and ensure sales processes are followed as designed across teams and regions. Operational value for enablement, RevOps, and sales ops teams includes: - Improved consistency across deals and teams - Reduced process drift over time - Cleaner CRM data through enforced execution - Less time maintaining documentation that goes unused The primary value of Supered is helping organizations shift sales enablement from content distribution to behavior change. By making sales processes observable and enforceable inside the CRM, Supered helps teams improve consistency, strengthen execution, and get more value from their sales enablement strategy and sales technology stack. Supered supports secure, enterprise-ready deployment, including SOC 2 compliance, GDPR alignment, and respect for existing CRM permissions. It is not a learning management system, content library, or offline training tool. Supered is built for teams that want sales enablement to happen where selling actually occurs and to drive consistent execution through real-time guidance and visibility.

**Average Rating:** 4.9/5.0

**Total Reviews:** 79

#### How Do G2 Users Rate Supered?

- **User Segmentation:** 10.0/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.2/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 10.0/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 10.0/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Supered?

- **Seller:** [Supered](https://www.g2.com/sellers/supered)
- **Company Website:** supered.io
- **Year Founded:** 2023
- **HQ Location:** Atlanta, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a9828c57025184edc7a5151933003dd79ca5714dc385d2574888579e0b9318c9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgetsupered%2Fabout%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Consulting, Information Technology and Services
- **Company Size:** 55% Small, 23% Medium

#### What Do G2 Reviewers Say About Supered?

_AI-generated summary from verified user reviews_

##### Pros

- Users admire the **intuitive setup** of Supered, appreciating its effectiveness in streamlining processes and tracking progress.
- Users love the **easy setup** of Supered, facilitating quick onboarding and immediate access to vital information.
- Users appreciate the **CRM efficiency** of Supered, enhancing training and workflow while maintaining clean data and valuable insights.
- Users value the **data centralization** of Supered, simplifying tracking and enhancing collaboration for effective knowledge management.
- Users appreciate the **streamlined task management** and intuitive setup of Supered, enhancing efficiency and visibility in operations.

##### Cons

- Users experience a **steep learning curve** with Supered, requiring time to understand its intricate object relationships and setup.
- Users find the **update issues** of Supered challenging, struggling with outdated reminders and the need for frequent oversight.
- Users note a **learning curve** with Supered, requiring time to understand its features and improve user experience.
- Users find Supered's design to be **not intuitive** , requiring extra time to understand object interactions and navigation.
- Users find the **poor user experience** in Supered challenging, requiring time to understand its complex interactions.

#### What Are Recent G2 Reviews of Supered?

**["Easy to Implement, Seamless HubSpot Integration, and Streamlined 1:1s"](https://www.g2.com/survey_responses/supered-review-12855142)**

**Rating:** 5.0/5.0 stars

_— Amanda C._

[Read full review](https://www.g2.com/survey_responses/supered-review-12855142)

**["Intuitive Guides, Powerful Analytics, Exceptional Support"](https://www.g2.com/survey_responses/supered-review-13052739)**

**Rating:** 5.0/5.0 stars

_— Ryan G._

[Read full review](https://www.g2.com/survey_responses/supered-review-13052739)

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[Browse Digital Adoption Platform Themes](/categories/digital-adoption-platform/themes)

 ![Neeraja Prakash](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Neeraja Prakash")
NP

Researched and written by [Neeraja Prakash](https://research.g2.com/insights/author/neeraja-prakash)

Updated 

Products classified in the overall Digital Adoption Platform category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Digital Adoption Platform to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Digital Adoption Platform category.

In addition to qualifying for inclusion in the Digital Adoption Platforms category, to qualify for inclusion in the Medium-Sized Business Digital Adoption Platforms category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

Show More

* * *

## How Do You Choose the Right Digital Adoption Platforms?

### What You Should Know About Digital Adoption Platforms

### Digital Adoption Platforms: Analyst Takeaways from G2’s Review Data

Digital adoption platforms (DAPs) help people actually _use_ the software their company invests in. That’s the simplest way to put it. Whether it’s onboarding new employees, training users on updated features, or supporting customer self-service, DAPs reduce friction and make digital tools easier to understand and navigate, without relying on constant human intervention.

After reading through thousands of reviews in this category, what stands out is how much teams rely on these tools behind the scenes. What might seem like minor inefficiencies quickly add up, especially in fast-moving environments. That’s why DAPs often become foundational, whether you’re a [small business](https://www.g2.com/categories/digital-adoption-platform/small-business)trying to scale without expanding headcount or an[enterprise](https://www.g2.com/categories/digital-adoption-platform/enterprise) managing complex systems and global teams.

Digital adoption platforms are most common in SaaS, IT, healthcare, and finance, but any industry rolling out new tools or processes can benefit. Product teams use them to boost feature adoption. HR and L&D teams use them for employee training. Customer success teams use them to reduce support tickets. The use cases are broad, but the goal is the same: help people do more, faster, with less confusion.

### What I Often See in Digital Adoption Platforms

#### Pros: What Users Consistently Appreciate

- **Built-in browser extensions:** Many users highlight the convenience of browser-based extensions that let them test flows directly within their own environments. This speeds up development and lowers the barrier for non-technical teams.

_“What you see is what you get. The Chrome add-on builder tool is exactly what our team was looking for in terms of creating new experiences, and it also allowed us to get a sense for the platform before we bought it. The analytics and A/B testing features are also giving us exactly what we need. We're new to the platform, but so far, so good!”_-[Lucas K., Appcues Review](https://www.g2.com/products/appcues/reviews/appcues-review-11103993)

- **Customization and flexibility:** I’ve seen strong appreciation for platforms that allow teams to tailor onboarding flows, tooltips, and user guides to fit their specific use cases, whether for internal employee training or customer onboarding.

_“We’re very pleased with our experience using Usetiful. The tool offers powerful capabilities for onboarding and integrates seamlessly with our existing systems. The level of customization available has allowed us to tailor the experience precisely to our needs, and overall, the platform has been smooth and reliable. We’ve also been impressed by the responsiveness of both the product and customer success teams—they’ve been quick to support and adapt to our requirements.”-_ [Emily S., Usetiful Review](https://www.g2.com/products/usetiful/reviews/usetiful-review-11095840)

- **No-code onboarding and checklist creation:** Ease of use is a big deal here. Users love being able to create onboarding checklists and tooltips without having to involve engineering, especially for fast-moving teams.

_“UserGuiding for me is a powerful and user-friendly tool that makes onboarding and user engagement seamless, even for non-technical teams. One of its advantages is its no-code setup, allowing me and my colleagues to create interactive product tours and onboarding checklists without needing developer resources. The drag-and-drop interface is very intuitive, making it easy to design and implement guides tailored to different user needs._

_Another highlight for us is its customisation and segmentation features, which let me personalize onboarding experiences based on user behavior. This ensures that new users receive relevant guidance, improving retention and reducing churn. Additionally, UserGuiding’s analytics provide valuable insights into how users interact with the guides, helping businesses optimize their onboarding flows and identify areas for improvement.”_ -[Onur N., UserGuiding Review](https://www.g2.com/products/userguiding/reviews/userguiding-review-10796423)

#### Cons: Where Many Platforms Fall Short

- **Limited or uneven analytics:** While most DAPs offer some reporting, users often feel it’s not deep or consistent enough across features.

_“We don't have access to the same analytics functionality in our launchpads - which would be nice to have.”_- [Lucas K., Appcues Review](https://www.g2.com/products/appcues/reviews/appcues-review-11103993)

- **Technical complexity:** While many tools claim to be no-code,&nbsp;users find that advanced features still require IT support or come with a learning curve.

_“I graded Whatfix with 8 out of 10 on a satisfaction scale. While I appreciate the solution's analytics and real-time guidance, I dislike the very technical aspect of the process. It often requires IT support and cannot be completely standalone. From content creation with separators to analytics, it demands more learning by doing than I would prefer, given other business priorities.”_- [Helena D., Whatfix Review](https://www.g2.com/products/whatfix/reviews/whatfix-review-11103152)

- **Lack of templates:** Some users feel overwhelmed when getting started, especially if the platform lacks pre-built templates or intuitive flows.

_“It takes time to learn the flow creation process. Not enough pre-made templates to get an idea of how a flow should look.”_-[](https://www.g2.com/products/appcues/reviews/appcues-review-11106688)[Isaiah F., Appcues Review](https://www.g2.com/products/appcues/reviews/appcues-review-11106688)

### My Expert Takeaway on Digital Adoption Platforms in 2025

One of the most useful patterns I’ve seen in reviews is how digital adoption platforms evolve over time. They might start as onboarding tools, but the real value kicks in later, when teams use them to address recurring issues like support bottlenecks, unclear workflows, or underused features. What begins as a setup solution quickly becomes an ongoing support system that helps users navigate the product without always relying on engineering.

The numbers reflect that sustained value: a **4.66 average rating** , **6.28/7 for ease of use** , **6.6/7 for support** , and a **9.3/10 likelihood to recommend**. That’s impressive, especially for tools designed to run in the background.

I’ve seen these platforms work best in fast-changing environments, SaaS, IT, and healthcare, where the pace of product updates makes traditional training hard to keep up. When users need help, they need it in the product, in real time.

That said, digital adoption works best when it’s treated as an ongoing system, not a one-time setup. The more teams invest in keeping guidance relevant and responsive, the more impact they see on user satisfaction, support load, and product engagement.

[Jaya Bordoloi](https://learn.g2.com/author/jaya-bordoloi)