# Best Demand Side Platform (DSP) for Small Business - Page 2

## How Many Demand Side Platform (DSP) Products Does G2 Track?

**Total Products under this Category:** 158

### Category Stats (Aug 2026)

- **Average Rating:** 4.25/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** AdRoll ABM (Formerly RollWorks) (+0.16%) - Among all products in this category, AdRoll ABM (Formerly RollWorks) recorded the largest rating increase compared to last month

_Last updated: August 05, 2026_

## How Does G2 Rank Demand Side Platform (DSP) Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 10,000+ Authentic Reviews
- 158+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Demand Side Platform (DSP)
 ![G2 Grid® for Demand Side Platform (DSP) plotting products by satisfaction and market presence](https://www.g2.com/categories/demand-side-platform-dsp/grids.png?focus%5B%5D=5910&focus%5B%5D=4907&focus%5B%5D=64423&focus%5B%5D=5010&focus%5B%5D=5532&focus%5B%5D=2935&focus%5B%5D=126174&focus%5B%5D=6771)

Highlighted products: StackAdapt, The Trade Desk, illumin, Simpli.fi, Quantcast Platform, Google Marketing Platform, AdLib DSP, and Basis.

Underlying data: [Grid® JSON](https://www.g2.com/categories/demand-side-platform-dsp/grids.json?focus%5B%5D=stackadapt&focus%5B%5D=the-trade-desk&focus%5B%5D=illumin-illumin&focus%5B%5D=simpli-fi&focus%5B%5D=quantcast-platform&focus%5B%5D=google-marketing-platform&focus%5B%5D=adlib-dsp&focus%5B%5D=basis&segment=small-business)

**Sponsored**

### Teikametrics

Teikametrics is an AI-powered retail marketplace optimization platform designed to help users drive profitable growth across major online marketplaces such as Amazon, Walmart, and TikTok Shop. This innovative solution leverages advanced technology to streamline various aspects of marketplace management, enabling brands and agencies to make informed decisions quickly and efficiently. The platform is particularly beneficial for e-commerce businesses looking to enhance their performance in competitive retail environments. Teikametrics caters to a diverse target audience, including brands, agencies, and sellers who require a comprehensive solution to manage advertising, product listings, inventory, and performance analytics. By integrating these critical components into a single operating system, Teikametrics eliminates the need for multiple disconnected tools, allowing users to focus on growth and profitability. At the heart of Teikametrics is ARI, the proprietary and patent-pending Generative AI engine. ARI distinguishes itself by connecting various optimization levers that directly influence profitability. This includes real-time adjustments to advertising strategies based on margin, demand, and inventory levels, ensuring that marketing efforts are always aligned with business objectives. Additionally, the platform continuously optimizes product listings for both organic and paid performance, enhancing visibility and driving sales. Teikametrics also offers robust inventory forecasting capabilities, which help prevent wasted spending and stock-outs, ultimately leading to a more efficient allocation of resources. The platform transforms raw marketplace data into actionable insights, providing users with clear, decision-ready recommendations that facilitate strategic planning. This level of automation is particularly advantageous for high-volume, high-complexity workflows that would typically require large teams, enabling users to scale operations more effectively. In summary, Teikametrics is purpose-built for retail marketplaces, distinguishing itself from generic advertising technology or business intelligence software. By automating complex processes and integrating essential functions, the platform empowers users to operate more efficiently and achieve sustainable growth in an increasingly competitive landscape.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=281&secure%5Bchosen_at%5D=2026-08-06T21%3A40%3A28Z&secure%5Bdisplayable_resource_id%5D=281&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=281&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=47039&secure%5Bresource_id%5D=281&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdemand-side-platform-dsp%2Fsmall-business%3Fpage%3D2%26segment%3Dsmall-business&secure%5Btoken%5D=9213876f38ee1b62edd219876b42a8f8730871fdb981206b1514b62f3bd904b4&secure%5Burl%5D=https%3A%2F%2Fwww.teikametrics.com%2Fplatform%2F%3Futm_source%3Dg2%26utm_medium%3Dppc_g2%26utm_campaign%3Dg2_clicks%26utm_content%3DARI&secure%5Burl_type%5D=custom_url)

### [Pontiac Intelligence](https://www.g2.com/products/pontiac-intelligence/reviews)

Pontiac Intelligence is a Demand Side Platform that gives advertisers the ability to buy ad space across digital screens of all types. The platform has direct integrations with Connected TV publishers, allows billboard specific targeting for Digital Out-Of-Home and is plugged into all desirable programmatic inventory including Display, Native, Online Video, and Audio. Pontiac provides a comprehensive programmatic toolkit designed to drive performance across all channels and media types. We do not build anything too quickly to ‘get it out’. Each tool we launch is amongst the most comprehensive available from any DSP, including ones with very high minimums.

**Average Rating:** 4.8/5.0

**Total Reviews:** 16

#### How Do G2 Users Rate Pontiac Intelligence?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.5/10)
- **Cross Channel Capabilities :** 9.2/10 (Category avg: 8.3/10)
- **Performance and Reliability:** 9.3/10 (Category avg: 8.4/10)
- **Cross-Device Capabilities:** 9.0/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Pontiac Intelligence?

- **Seller:** [Pontiac Intelligence](https://www.g2.com/sellers/pontiac-intelligence)
- **Year Founded:** 2015
- **HQ Location:** Ridgewood, New Jersey
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a022c70bc3def1d8b28bcaaa77e960922f6f7cce965bfd909321ccf9d82a28cc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F25061910&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 94% Small, 6% Medium

#### What Do G2 Reviewers Say About Pontiac Intelligence?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **effective audience targeting** capabilities of Pontiac Intelligence, enabling precise reach across multiple channels.
- Users appreciate the **fast response from customer support** and the flexibility in managing their campaigns.
- Users appreciate the **easy-to-use interface** of Pontiac Intelligence, enabling efficient programmatic campaign management.
- Users love the **flexible lead generation** features of Pontiac Intelligence, facilitating effective programmatic campaigns effortlessly.
- Users appreciate the **omni-channel approach** of Pontiac Intelligence, effectively reaching audiences across various platforms and devices.

##### Cons

- Users experience a **delay in analytics** with Pontiac Intelligence, suggesting a need for real-time improvements.

#### What Are Recent G2 Reviews of Pontiac Intelligence?

**["Amazing Support"](https://www.g2.com/survey_responses/pontiac-intelligence-review-8551692)**

**Rating:** 5.0/5.0 stars

_— Greg J._

[Read full review](https://www.g2.com/survey_responses/pontiac-intelligence-review-8551692)

**["Exceptional Programmatic Ad Platform for Streamlined Advertising Campaigns"](https://www.g2.com/survey_responses/pontiac-intelligence-review-8406698)**

**Rating:** 5.0/5.0 stars

_— Steve P._

[Read full review](https://www.g2.com/survey_responses/pontiac-intelligence-review-8406698)

#### What Are G2 Users Discussing About Pontiac Intelligence?

- [What is Pontiac Intelligence used for?](https://www.g2.com/discussions/what-is-pontiac-intelligence-used-for)

### [Bitmedia.IO](https://www.g2.com/products/bitmedia-io/reviews)

Bitmedia.io is a programmatic advertising platform and global ad network that helps businesses grow through user acquisition and performance marketing campaigns. The platform combines audience targeting, campaign optimization, and publisher monetization tools in a single self-service solution. Advertisers can reach verified audiences across websites, mobile apps, Telegram communities, and other digital media properties. Campaigns can be managed through an easy-to-use dashboard with CPM, CPC, and Smart Bid pricing models, advanced targeting options, real-time reporting, conversion tracking, and API access. Bitmedia supports multiple ad formats, including display banners, responsive ads, image ads, HTML5 ads, in-app ads, Telegram ads, popunder ads and text ads. The platform helps advertisers improve traffic quality, optimize performance, and scale campaigns more efficiently. Businesses across e-commerce, fintech, SaaS, AI, gaming, mobile apps, cybersecurity, affiliate marketing, trading, and blockchain industries use Bitmedia to drive user acquisition, increase brand awareness, and generate leads. For publishers, Bitmedia provides monetization solutions that help maximize revenue through display advertising, header bidding integrations, yield optimization tools, and detailed performance analytics. By combining programmatic advertising, display advertising, audience targeting, performance marketing, campaign optimization, and publisher monetization in one platform, Bitmedia helps advertisers reach the right users and publishers get more value from their inventory.

**Average Rating:** 4.8/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Bitmedia.IO?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Bitmedia.IO?

- **Seller:** [BitMedia](https://www.g2.com/sellers/bitmedia)
- **Year Founded:** 2014
- **HQ Location:** London, GB
- **Twitter:** @bitmedia\_io  
20,981 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9a8d82ad7d6f0c73ecbf86b49eb16a80bd367483a4b5e6a9b885e537dea7ee98&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbitmedia-io&secure%5Burl_type%5D=linkedin_company_website)  
33 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 91% Small, 9% Medium

#### What Do G2 Reviewers Say About Bitmedia.IO?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **transparent analytics** of Bitmedia.IO for optimizing campaigns and tracking performance in real-time.
- Users appreciate the **ease of use** of Bitmedia.IO, facilitating quick campaign launches and efficient management.
- Users find the **easy setup** of Bitmedia.IO efficient, enabling quick campaign launches without technical complications.

#### What Are Recent G2 Reviews of Bitmedia.IO?

**["Efficient Crypto Advertising with Targeted Reach and Analytics"](https://www.g2.com/survey_responses/bitmedia-io-review-12391901)**

**Rating:** 4.5/5.0 stars

_— Takahito T._

[Read full review](https://www.g2.com/survey_responses/bitmedia-io-review-12391901)

**["Effortless Campaigns with Targeted Reach"](https://www.g2.com/survey_responses/bitmedia-io-review-12560893)**

**Rating:** 5.0/5.0 stars

_— Mike S._

[Read full review](https://www.g2.com/survey_responses/bitmedia-io-review-12560893)

#### What Are G2 Users Discussing About Bitmedia.IO?

- [What is Bitmedia.IO used for?](https://www.g2.com/discussions/what-is-bitmedia-io-used-for)

### [ZeroPark](https://www.g2.com/products/zeropark/reviews)

Zeropark is a global commerce media platform providing incremental advertising solutions for both - brands and businesses looking to connect with consumers during the key moments of the modern customer journey, as well as publishers wanting to maximize the monetization potential of their sites. Zeropark was launched in 2012 and is headquartered in Poland.

**Average Rating:** 4.9/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate ZeroPark?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.5/10)
- **Cross Channel Capabilities :** 10.0/10 (Category avg: 8.3/10)
- **Performance and Reliability:** 10.0/10 (Category avg: 8.4/10)
- **Cross-Device Capabilities:** 10.0/10 (Category avg: 8.1/10)

#### Who Is the Company Behind ZeroPark?

- **Seller:** [Zeropark](https://www.g2.com/sellers/zeropark)
- **HQ Location:** Krakow, Malopolska
- **Twitter:** @Zeroparkcom  
1,273 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c9e71fd7076ccab09e4c3cad4672dd730d06ab874c51b64e31c714ecaba86a31&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzeropark%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 81% Small, 19% Medium

#### What Are Recent G2 Reviews of ZeroPark?

**["Excellent Traffic Source!"](https://www.g2.com/survey_responses/zeropark-review-7518036)**

**Rating:** 5.0/5.0 stars

_— Scott M._

[Read full review](https://www.g2.com/survey_responses/zeropark-review-7518036)

**["Great traffic source"](https://www.g2.com/survey_responses/zeropark-review-7543180)**

**Rating:** 5.0/5.0 stars

_— Melih D._

[Read full review](https://www.g2.com/survey_responses/zeropark-review-7543180)

#### What Are G2 Users Discussing About ZeroPark?

- [What is ZeroPark used for?](https://www.g2.com/discussions/what-is-zeropark-used-for)

### [MediaMath by Infillion](https://www.g2.com/products/mediamath-by-infillion/reviews)

MediaMath is a global omnichannel demand-side platform (DSP) that opens up the limitless possibilities of programmatic to meet brands' and agencies' unique goals. A pioneer in the industry introducing the first DSP with the company's founding in 2007, MediaMath was acquired by Infillion in 2023, an advertising technology company that owns and markets premium advertising products, to provide advertisers with an end-to-end solution including attention-guaranteed video and unique&nbsp;first-party data for future-proofed programmatic and creative solutions. MediaMath's programmatic platform offers a customizable tech stack with a modular, API-first approach for flexibility and customization, future-proofed identity&nbsp;solutions&nbsp;to expand addressability, curated inventory optimized towards specific KPIs for powerful results, and transparency into performance&nbsp;for improved efficiency.&nbsp;

**Average Rating:** 3.9/5.0

**Total Reviews:** 118

#### How Do G2 Users Rate MediaMath by Infillion?

- **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 8.5/10)
- **Cross Channel Capabilities :** 8.9/10 (Category avg: 8.3/10)
- **Performance and Reliability:** 7.6/10 (Category avg: 8.4/10)
- **Cross-Device Capabilities:** 6.9/10 (Category avg: 8.1/10)

#### Who Is the Company Behind MediaMath by Infillion?

- **Seller:** [Infillion](https://www.g2.com/sellers/infillion)
- **Company Website:** infillion.com
- **Year Founded:** 2008
- **HQ Location:** New York, US
- **Twitter:** @infilliontech  
300 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e4d78aa8e530521e677595798571a57b379f0fb74de7b006e83ef66844b48929&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finfilliontech%2F&secure%5Burl_type%5D=linkedin_company_website)  
186 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Manager
- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 51% Medium, 25% Small

#### What Do G2 Reviewers Say About MediaMath by Infillion?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **unique campaign categories** offered by MediaMath and appreciate the responsive customer support.
- Users appreciate the **transparency and control over spending** offered by MediaMath, enhancing their advertising management experience.
- Users appreciate the **transparency and control over spending** that MediaMath by Infillion offers for effective budget management.
- Users value the **unique campaign category options** and exceptional customer support offered by MediaMath.
- Users value the **diverse campaign options** offered by MediaMath, along with exceptional customer support.

##### Cons

- Users find the **complexity** of MediaMath challenging due to its outdated UI and awkward navigation.
- Users find the **complex setup** of MediaMath cumbersome and time-consuming, impacting their initial experience with the product.
- Users find the **complex user interface** challenging, with outdated design, nested menus, and slow reporting updates.
- Users find the **dashboard issues** frustrating, including outdated UI, complex navigation, and slow report updates.
- Users find the **difficult navigation** due to outdated UI and nested menus frustrating and time-consuming.

#### What Are Recent G2 Reviews of MediaMath by Infillion?

**["Powerful Control, Needs UI Overhaul"](https://www.g2.com/survey_responses/mediamath-by-infillion-review-12049561)**

**Rating:** 4.0/5.0 stars

_— David C._

[Read full review](https://www.g2.com/survey_responses/mediamath-by-infillion-review-12049561)

**["Media Math is very attentive and prompt to delivery for all of your business solutions needs."](https://www.g2.com/survey_responses/mediamath-by-infillion-review-11376957)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/mediamath-by-infillion-review-11376957)

#### What Are G2 Users Discussing About MediaMath by Infillion?

- [What is MediaMath TerminalOne Marketing OS™ used for?](https://www.g2.com/discussions/what-is-mediamath-terminalone-marketing-os-used-for)
- [How many employees does MediaMath have?](https://www.g2.com/discussions/how-many-employees-does-mediamath-have)
- [Is MediaMath a DSP?](https://www.g2.com/discussions/is-mediamath-a-dsp)
- [What is MediaMath?](https://www.g2.com/discussions/what-is-mediamath)

### [Yahoo AdTech DSP](https://www.g2.com/products/yahoo-adtech-dsp/reviews)

Built for the way you buy, the Verizon Media DSP\* provides exclusive access to Verizon Media's wealth of data and insights from nearly one billion users. Our advanced DSP combines machine learning optimization with enhanced productivity features that give marketers the flexibility and control to manage omni-channel programmatic strategy, effectively hit complex branding and performance goals, and reach precise audiences with premium inventory across every device. \*Formerly BrightRoll DSP, Oath Ad Platforms

**Average Rating:** 3.6/5.0

**Total Reviews:** 175

#### How Do G2 Users Rate Yahoo AdTech DSP?

- **Has the product been a good partner in doing business?:** 7.6/10 (Category avg: 8.5/10)
- **Cross Channel Capabilities :** 6.7/10 (Category avg: 8.3/10)
- **Performance and Reliability:** 8.0/10 (Category avg: 8.4/10)
- **Cross-Device Capabilities:** 7.3/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Yahoo AdTech DSP?

- **Seller:** [Verizon Media](https://www.g2.com/sellers/verizon-media)
- **Year Founded:** 2005
- **HQ Location:** San Francisco, CA
- **Twitter:** @FlurryMobile  
16,225 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=07dd026ace8dd4a16c2f3214b07a29f2f833c55ac741d2e698c4fc8f1633f755&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F430650%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive
- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 45% Small, 37% Medium

#### What Do G2 Reviewers Say About Yahoo AdTech DSP?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **unified buying experience** of Yahoo AdTech DSP, enjoying its comprehensive tools for effective advertising.
- Users value the **advanced audience targeting** of Yahoo AdTech DSP for its precise segmentation capabilities.
- Users value the **unified buying experience** provided by Yahoo AdTech DSP, enhancing efficiency and effectiveness in campaigns.
- Users value the **unified platform experience** of Yahoo AdTech DSP, enhancing campaign efficiency and effectiveness.
- Users value the **intuitive and clean user interface** of Yahoo AdTech DSP, simplifying campaign setup and tracking.

##### Cons

- Users experience **ad issues** due to reporting delays and lengthy creative approval processes impacting campaign execution.
- Users face **reporting and creative approval delays** , impacting timely access to data and campaign launches.
- Users face **reporting and creative approval delays** that hinder timely access to data and campaign launches.
- Users experience **delayed implementation** due to slow reporting and lengthy creative approval processes, impacting campaign timelines.
- Users experience **delay issues** with reporting and creative approvals, impacting performance insights and campaign launches.

#### What Are Recent G2 Reviews of Yahoo AdTech DSP?

**["Exceptional Targeting with a Complex Interface"](https://www.g2.com/survey_responses/yahoo-adtech-dsp-review-12606024)**

**Rating:** 4.5/5.0 stars

_— Sanket D._

[Read full review](https://www.g2.com/survey_responses/yahoo-adtech-dsp-review-12606024)

**["Easy Campaign Programming with an Efficient Setup Process"](https://www.g2.com/survey_responses/yahoo-adtech-dsp-review-12502990)**

**Rating:** 4.0/5.0 stars

_— Edward R._

[Read full review](https://www.g2.com/survey_responses/yahoo-adtech-dsp-review-12502990)

#### What Are G2 Users Discussing About Yahoo AdTech DSP?

- [What is a DSP programmatic?](https://www.g2.com/discussions/what-is-a-dsp-programmatic)
- [What do Verizon media do?](https://www.g2.com/discussions/what-do-verizon-media-do)
- [What is DSP in media buying?](https://www.g2.com/discussions/what-is-dsp-in-media-buying)
- [What is Verizon Media DSP?](https://www.g2.com/discussions/what-is-verizon-media-dsp)

### [SmartyAds DSP](https://www.g2.com/products/smartyads-dsp/reviews)

SmartyAds is a global digital advertising software developer that creates cutting-edge programmatic solutions for digital advertisers, publishers, ad agencies, and enterprises worldwide. Through leadership in machine learning, AI, and real-time bidding algorithms, SmartyAds drives new opportunities and provides a safe, robust, easy-to-use, and future-proof environment for collaboration. SmartyAds places the needs of partners and clients above all, striving to deliver maximum success and yield. The company is dedicated to ensuring continuous compliance with data protection regulations worldwide. By implementing stringent data protection measures, SmartyAds safeguards information and fosters trust and confidence. SmartyAds DSP SmartyAds Demand Side Platform (DSP) is an AI-powered media buying solution that streamlines inventory purchase, ROI generation, and real-time advertising campaign management across all platforms. SmartyAds DSP combines direct media-buying and programmatic approaches to automate advertising campaign execution, ensure cross-channel message delivery, and safeguard every impression within a fraud-free advertising ecosystem. SmartyAds programmatic algorithms connect advertisers, brands, and agencies with global premium publishers and SSPs. The platform supports cutting-edge advertising formats, including CTV, playable ads, and all standard IAB formats. With a strong commitment to prioritizing the needs of partners and clients, SmartyAds DSP ensures optimal performance and maximizes the return on investment for all stakeholders involved.

**Average Rating:** 4.5/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate SmartyAds DSP?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.5/10)
- **Cross Channel Capabilities :** 7.5/10 (Category avg: 8.3/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.4/10)
- **Cross-Device Capabilities:** 8.6/10 (Category avg: 8.1/10)

#### Who Is the Company Behind SmartyAds DSP?

- **Seller:** [SmartyAds](https://www.g2.com/sellers/smartyads-3bc1343f-953e-4539-83fe-88bb4e94e3d2)
- **Year Founded:** 2013
- **HQ Location:** Wilmington, US
- **Twitter:** @SmartyAds  
402 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c0a394271497140c1ace098a4a3c2db325b6ec931adaffcdb8076ff085fd07c9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3592611%2F&secure%5Burl_type%5D=linkedin_company_website)  
73 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 77% Small, 14% Medium

#### What Do G2 Reviewers Say About SmartyAds DSP?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly interface** of SmartyAds DSP, making campaign setup and management effortless.
- Users value the **easy setup** of SmartyAds DSP, making campaign creation straightforward and hassle-free.
- Users value the **setup ease** of SmartyAds DSP, facilitating quick and straightforward campaign initiation.
- Users appreciate the **ease of campaign management** with intuitive setup and efficient reporting capabilities.
- Users appreciate the **professional support team** of SmartyAds DSP, highlighting their communicative and helpful nature.

##### Cons

- Users are frustrated with the **delay in creative approvals** , which hampers their advertising campaigns effectively.
- Users experience delays due to **ad review times** of 10-15 minutes, impacting campaign efficiency.
- Users express concerns about the **delayed implementation** of creatives, impacting their advertising efficiency.
- Users report frustration with the **delay in creative approvals** , impacting the efficiency of their campaigns.
- Users report **delivery issues** with SmartyAds DSP, often facing delays in creative review times of 10-15 minutes.

#### What Are Recent G2 Reviews of SmartyAds DSP?

**["It is a user-friendly platform and has good technical support."](https://www.g2.com/survey_responses/smartyads-dsp-review-10871607)**

**Rating:** 4.5/5.0 stars

_— Carolina C._

[Read full review](https://www.g2.com/survey_responses/smartyads-dsp-review-10871607)

**["Ad platform that is easy to use"](https://www.g2.com/survey_responses/smartyads-dsp-review-11855856)**

**Rating:** 4.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/smartyads-dsp-review-11855856)

#### What Are G2 Users Discussing About SmartyAds DSP?

- [What is SmartyAds DSP used for?](https://www.g2.com/discussions/what-is-smartyads-dsp-used-for) - 1 comment

### [Epom White Label DSP](https://www.g2.com/products/epom-white-label-dsp/reviews)

Epom DSP is a highly-customizable ad-buying solution that has proven itself in recent years. From format previews to bid floor visibility this platform has everything for the best ad performance.

**Average Rating:** 4.8/5.0

**Total Reviews:** 20

#### How Do G2 Users Rate Epom White Label DSP?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.5/10)
- **Cross Channel Capabilities :** 10.0/10 (Category avg: 8.3/10)
- **Performance and Reliability:** 9.7/10 (Category avg: 8.4/10)
- **Cross-Device Capabilities:** 10.0/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Epom White Label DSP?

- **Seller:** [Epom](https://www.g2.com/sellers/epom)
- **Year Founded:** 2011
- **HQ Location:** Kiev, Ukraine
- **Twitter:** @EpomAdServer  
983 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=58e8dfd3bcc2d53482cd346c81413137d39900fdb6c105699d4154c2bc5ee58c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2412434%2F&secure%5Burl_type%5D=linkedin_company_website)  
111 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 60% Small, 40% Medium

#### What Do G2 Reviewers Say About Epom White Label DSP?

_AI-generated summary from verified user reviews_

##### Pros

- Users benefit from **flexible pricing and real-time bidding** with Epom DSP, leading to significant budget savings and improved conversions.
- Users value the **analytics insights** from Epom DSP, enhancing bidding strategies and optimizing ad performance effectively.
- Users value the **effective audience targeting** of Epom White Label DSP, enhancing engagement and optimizing ad performance.
- Users value the **streamlined campaign management** of Epom White Label DSP, enhancing their advertising efficiency and performance.
- Users appreciate the **ease of use** of Epom White Label DSP, which streamlines ad bidding and management effectively.

##### Cons

- Users indicate a **learning curve** with Epom DSP, especially for those new to programmatic advertising concepts.

#### What Are Recent G2 Reviews of Epom White Label DSP?

**["DSP with lots of features for running advanced targeting campaigns"](https://www.g2.com/survey_responses/epom-white-label-dsp-review-9669755)**

**Rating:** 5.0/5.0 stars

_— Anna K._

[Read full review](https://www.g2.com/survey_responses/epom-white-label-dsp-review-9669755)

**["Streamlining ads and maximizing ROI"](https://www.g2.com/survey_responses/epom-white-label-dsp-review-10415785)**

**Rating:** 5.0/5.0 stars

_— Taras T._

[Read full review](https://www.g2.com/survey_responses/epom-white-label-dsp-review-10415785)

#### What Are G2 Users Discussing About Epom White Label DSP?

- [What is Epom White Label DSP used for?](https://www.g2.com/discussions/what-is-epom-white-label-dsp-used-for)

### [mediasmart](https://www.g2.com/products/mediasmart/reviews)

mediasmart is an omnichannel programmatic platform that empowers marketers to integrate the consumer journey across connected devices like mobile, CTV, and DOOH. By leveraging online and offline behavioural signals mediasmart helps to better target and personalize brand message to deliver a unified and impactful communication. Marketers have the ability to use the platform on self-serve, managed-serve, or by building their own solutions on top of its open APIs. For more information visit www.mediasmart.io

**Average Rating:** 4.4/5.0

**Total Reviews:** 73

#### How Do G2 Users Rate mediasmart?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.5/10)
- **Cross Channel Capabilities :** 8.0/10 (Category avg: 8.3/10)
- **Performance and Reliability:** 8.2/10 (Category avg: 8.4/10)
- **Cross-Device Capabilities:** 8.1/10 (Category avg: 8.1/10)

#### Who Is the Company Behind mediasmart?

- **Seller:** [mediasmart](https://www.g2.com/sellers/mediasmart)
- **Year Founded:** 2011
- **HQ Location:** Madrid
- **Twitter:** @mediasmartio  
707 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=63411dd54457ec43bed4d1995856e17818464cd19a1d12e52b72ad9c8339ecd7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmediasmart-mobile%2F&secure%5Burl_type%5D=linkedin_company_website)  
76 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Online Media
- **Company Size:** 71% Small, 22% Medium

#### What Do G2 Reviewers Say About mediasmart?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **wide range of targeting options** offered by Mediasmart, enhancing their advertising effectiveness and ROI.
- Users highlight the **innovative solutions** of Mediasmart, appreciating its cutting-edge technology and advanced advertising platform.
- Users appreciate the **user-friendly interface** of Mediasmart that simplifies creating targeted advertising campaigns effectively.
- Users appreciate the **advanced programmatic advertising platform** of mediasmart, enabling effective and efficient audience targeting.
- Users appreciate the **advanced programmatic advertising automation** of Mediasmart, enabling efficient and effective audience targeting.

##### Cons

- Users find that **dependency issues** arise as MediaSmart overlaps with other OTT and CTV purchases.
- Users find **difficult navigation** challenging, especially when trying to locate specific features in mediaSmart.
- Users find the **lack of inventory** in certain regions complicates ad format expansion and limits reach.
- Users feel there is a **lack of clarity** regarding the websites through which user acquisition occurs.
- Users face a **steep learning curve** when navigating MediaSmart, making it difficult for newcomers to access features.

#### What Are Recent G2 Reviews of mediasmart?

**["Household Sync a new innovation"](https://www.g2.com/survey_responses/mediasmart-review-8807345)**

**Rating:** 4.5/5.0 stars

_— fabio l._

[Read full review](https://www.g2.com/survey_responses/mediasmart-review-8807345)

**["My experience with MediaSmart DSP."](https://www.g2.com/survey_responses/mediasmart-review-4835645)**

**Rating:** 5.0/5.0 stars

_— Oscar B._

[Read full review](https://www.g2.com/survey_responses/mediasmart-review-4835645)

#### What Are G2 Users Discussing About mediasmart?

- [What is mediasmart used for?](https://www.g2.com/discussions/what-is-mediasmart-used-for)

### [Choozle](https://www.g2.com/products/choozle/reviews)

Choozle – Digital Advertising Made Easy® offers a powerful platform and expert services for omnichannel digital advertising across programmatic, search, and social. Marketers can run data-driven campaigns across display, connected TV, video, mobile, and more—using one intuitive interface backed by strategic support.

**Average Rating:** 4.2/5.0

**Total Reviews:** 198

#### How Do G2 Users Rate Choozle?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.5/10)
- **Cross Channel Capabilities :** 8.3/10 (Category avg: 8.3/10)
- **Performance and Reliability:** 8.0/10 (Category avg: 8.4/10)
- **Cross-Device Capabilities:** 8.3/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Choozle?

- **Seller:** [Choozle, Inc.](https://www.g2.com/sellers/choozle-inc)
- **Company Website:** www.choozle.com
- **Year Founded:** 2012
- **HQ Location:** Denver, Colorado
- **Twitter:** @choozle  
1,235 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ec71223aef5e873cb8a29ada7e3621019da777b1a167743b1d0c7278a5777731&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2893114%2F&secure%5Burl_type%5D=linkedin_company_website)  
52 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Digital Marketing Manager, CEO
- **Top Industries:** Marketing and Advertising, Financial Services
- **Company Size:** 73% Small, 21% Medium

#### What Do G2 Reviewers Say About Choozle?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate Choozle's **brilliant audience targeting** and behavioral analytics for enhancing their digital marketing efforts.
- Users value the **supportive campaign management team** at Choozle, which enhances collaboration and strategic insights.
- Users commend the **supportive and collaborative team** at Choozle, enhancing campaign management and strategic recommendations.
- Users appreciate the **easy-to-use interface** of Choozle, simplifying their digital marketing efforts and campaign tracking.
- Users find Choozle to be **affordable** , providing high ad technology without breaking the budget.

##### Cons

- Users report **insufficient training** for beginners, leading to difficulties in achieving optimal performance with Choozle.
- Users express concerns about **account management issues** , feeling that details are often overlooked due to workload.
- Users note **account management issues** with Choozle, leading to missed details and less dedicated time for support.
- Users report facing **multiple errors** during campaigns, causing delays and impacting desired results.
- Users face challenges due to **data inaccuracy** , hindering effective reporting and analysis in Choozle.

#### What Are Recent G2 Reviews of Choozle?

**["Great Transparency"](https://www.g2.com/survey_responses/choozle-review-9421269)**

**Rating:** 4.0/5.0 stars

_— Verified User in Automotive_

[Read full review](https://www.g2.com/survey_responses/choozle-review-9421269)

**["Great partner for programmatic."](https://www.g2.com/survey_responses/choozle-review-10383643)**

**Rating:** 5.0/5.0 stars

_— Matt W._

[Read full review](https://www.g2.com/survey_responses/choozle-review-10383643)

#### What Are G2 Users Discussing About Choozle?

- [What is Choozle used for?](https://www.g2.com/discussions/what-is-choozle-used-for) - 1 comment

### [AdCritter](https://www.g2.com/products/adcritter/reviews)

ABOUT US AdCritter is shockingly easy advertising for small businesses. Giving them access to Targeted TV, Programmatic Display and Digital Billboards. Allowing them to use high quality pre-designed ads and data-driven targeting technology to find customers. Businesses can use the self-serve platform to choose from suggested ads based on business category or build one themselves. Don't find a category that fits your unique business, we'll build it for you.Then, you can use premium tools such as location-based targeting, audience-based targeting and search-based targeting to deliver the ads on Targeted TV, Top Sites & Digital Billboards. TARGETING OPTIONS INCLUDE... - Geofencing - Addressable Geofencing - Geo-targeting - Job-Title Targeting - Corporate-Location Targeting - Conference/Event Targeting - Retargeting - Site Targeting - Cross-Device Targeting - Behavioral Targeting - Data Targeting - Contextual Category Targeting - Contextual Keyword Targeting - CRM & Custom Audience Targeting PROGRAMMATIC INTEGRATIONS & PUBLISHER / INVENTORY PARTNERS INCLUDE.... - 200+ Inventory Partners, including MoPub, AppNexus, PubMatic, Rubicon, Google Ad Exchange, OpenX, 33 Across, TripleLift, Index Exchange, Taboola, Verizon, Zynga DATA PARTNERS INCLUDE... - Neilsen, LiveRamp, Acxiom, Neustar, BlueKai, ComScore, Cross Pixel, D&B, Experian, DoubleVerify, Distillery, Equifax, IBM, Infogroup, Integral, Lotame, Oracle, Salesforce, TransUnion, TruSignal, Visa Audiences, Yelp

**Average Rating:** 4.0/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate AdCritter?

- **Cross Channel Capabilities :** 8.9/10 (Category avg: 8.3/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.4/10)
- **Cross-Device Capabilities:** 8.9/10 (Category avg: 8.1/10)

#### Who Is the Company Behind AdCritter?

- **Seller:** [AdCritter](https://www.g2.com/sellers/adcritter)
- **Year Founded:** 2014
- **HQ Location:** Nashville, Tennessee
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=14b47c8bca317f221fa3a529d9a3faa2758432d68974d75748466787d9110be3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadcritter%2F&secure%5Burl_type%5D=linkedin_company_website)  
16 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 83% Small, 17% Medium

#### What Are Recent G2 Reviews of AdCritter?

**["An Exceptional Advertising Solution."](https://www.g2.com/survey_responses/adcritter-review-8283558)**

**Rating:** 4.5/5.0 stars

_— Rajat C._

[Read full review](https://www.g2.com/survey_responses/adcritter-review-8283558)

**["User Friendly Dashboard"](https://www.g2.com/survey_responses/adcritter-review-8301801)**

**Rating:** 5.0/5.0 stars

_— Ali Rıza O._

[Read full review](https://www.g2.com/survey_responses/adcritter-review-8301801)

#### What Are G2 Users Discussing About AdCritter?

- [What is AdCritter used for?](https://www.g2.com/discussions/what-is-adcritter-used-for)

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