  # Best Data Visualization Tools - Page 14

  *By [Bijou Barry](https://research.g2.com/insights/author/bijou-barry)*

   Data visualization tools and software translate data and metrics into charts and graphs to help companies track business metrics and key performance indicators (KPIs) in real time so they can better understand performance and goals. These can be delivered and displayed in various formats, including charts, graphs, reports, and dashboards. These tools help translate quantitative data and metrics into easy-to-understand visualizations. In regards to dashboards, there are various forms of visuals that one can create and view, such as scorecards and easy-to-interpret visualizations of company data to follow the trends and KPIs. Many data visualization software provides drag-and-drop functionality and other non-technical capabilities, so the average business user can build necessary dashboards. However, some do offer the ability to create dashboards using code. [Data visualization](https://www.g2.com/glossary/data-visualization-definition) software can consume data from many sources, including file uploads, databases, and business applications. Connecting certain applications or databases may require some IT involvement or coding knowledge.

Dashboards with real-time data are particularly helpful to allow business users to understand business applications and systems, such as [ERP systems](https://www.g2.com/categories/erp-systems) and [CRM software](https://www.g2.com/categories/crm). However, in some cases, one might want to export these visualizations to share them as reports via email or other communication channels. This can be helpful if one is looking to send a targeted overview of data to busy executives or clients. In addition, these tools can be used to craft visualizations, such as charts and graphs, that can be exported in various formats, such as PNG and JPEG, to create content with visualizations of data. This content creation can often be accomplished collaboratively, allowing users to collaborate across devices and device types. Users looking for tools solely focused on diagramming can look to [diagramming software](https://www.g2.com/categories/diagramming) to build flow charts, floor plans, and more.

The [best data visualization tools](https://learn.g2.com/best-data-visualization-software) are specifically designed to benchmark and visualize important metrics and are not intended to be used for robust, complicated data analysis. While some data visualization products may offer drill-down or data-joining functionality, their primary purpose is to provide dashboards and visualizations to monitor business-critical data. Users looking for analysis-specific tools should look to [analytics platforms](https://www.g2.com/categories/analytics-platforms). Analytics platforms, specifically of the self-service variety, can help businesses query and visualize their data without the need for IT support. Finally, business users and developers who are interested in embedding their visualizations in applications can use [embedded business intelligence software](https://www.g2.com/categories/embedded-business-intelligence) to accomplish this goal.

To qualify for inclusion in the Data Visualization Tools category, a product must:

- Consume data from a variety of sources through file uploads, database querying, and application connectors
- Provide visual representation of key performance indicators




  ## How Many Data Visualization Tools Products Does G2 Track?
**Total Products under this Category:** 468

  
## How Does G2 Rank Data Visualization Tools Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 23,200+ Authentic Reviews
- 468+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

  
## Which Data Visualization Tools Is Best for Your Use Case?

- **Leader:** [Canva](https://www.g2.com/products/canva/reviews)
- **Highest Performer:** [Hurree](https://www.g2.com/products/hurree/reviews)
- **Easiest to Use:** [Canva](https://www.g2.com/products/canva/reviews)
- **Top Trending:** [Abacum](https://www.g2.com/products/abacum/reviews)
- **Best Free Software:** [Canva](https://www.g2.com/products/canva/reviews)

  
---

**Sponsored**

### Zoho Analytics

Zoho Analytics is a GenAI-powered self-service BI and analytics platform that helps businesses collect, prepare, analyze, and present insights from their data, all within minutes. Integrate with 500+ native data sources, like files, feeds, local and cloud databases, cloud storage, and popular business apps. Clean, transform, enrich, and catalog data with our agentic AI-powered, self-service data preparation and management capabilities. Create and manage complex ETL data pipelines using our visual pipeline builder, process stream data for real-time analytics, and set up a strong metrics layer for quality analysis and management. Zoho Analytics comes with 100+ domain-specific prebuilt reports and dashboards, pre-trained NLQ models, intelligently modeled and blended data across business applications, and lots more. Use our intuitive drag-and-drop visualization builder to build insightful and interactive reports and dashboards using a wide variety of visual components, like charts, widgets, pivot tables, tabular views and more. Generate customized reports and dashboards using simple, natural language with our AI-powered conversational agent, Zia. Ask Zia goes beyond basic reporting; it enables users to perform diagnostic analytics, forecast key metrics, and receive intelligent insights and recommendations. Users can assign tasks and trigger actions just by conversing with our agentic AI, Zia, streamlining their workflows and empowering data-driven decisions. Seamlessly embed Ask Zia into your custom or business applications to deliver contextual insights and actions. Enrich your analysis with automated insights by using our NLG-powered narration engine, Zia Insights. With diagnostic analytics for smarter decision-making, Zia Insights takes automated insights to the next level by bubbling up key drivers for particular business tasks. Enumerate complex business scenarios with what-if analyses, forecast KPIs, uncover trends and patterns with advanced analytical capabilities. Leverage cognitive analysis for keyword extraction and sentiment analysis, and more. Evaluate the best ML models with no-code assistance or develop custom models and functions using Python Code Studio. Zoho Analytics comes with pre-packed ML models (AutoML) that allow you to evaluate and pick the best model for your use case. Alternatively custom models and functions using Python Code Studio Embed our full-fledged analytics platform into other software applications. Craft and present immersive data stories through slideshows or purpose-built analytics portals. Collaborate securely through contextual comment threads and real-time messaging. Zoho Analytics has a robust set of APIs that enables elaborate customization and highly extensible low-code and no-code integration with any technology stack. It also offers a high degree of deployment flexibility (private, public, multi-cloud, and on-premises) and platform extensibility (professional services, partner support, and marketplace). Zoho Analytics is modern and scalable, and it can readily match growing data volumes and usage. Its time-tested and accredited enterprise-grade security features and governance framework ensure continuous data management and stewardship. On top of everything else, the TCO for Zoho Analytics—including licensing, implementation, customization, training, and support—is the lowest in our market.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=208&amp;secure%5Bdisplayable_resource_id%5D=208&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=page_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=208&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=3431&amp;secure%5Bresource_id%5D=208&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdata-visualization-tools%3Flocale%3Dpt%26page%3D14&amp;secure%5Btoken%5D=931eec1f0cd93b98527d89ba7c0759cc5cf1ded30d2b1a2c5080eadd71071d93&amp;secure%5Burl%5D=https%3A%2F%2Fwww.zoho.com%2Fanalytics%2Fdata-visualization-software.html%3Futm_source%3DG2%26utm_medium%3Dcpc%26utm_campaign%3DData_visualization&amp;secure%5Burl_type%5D=custom_url)

---

  ## What Are the Top-Rated Data Visualization Tools Products in 2026?
### 1. [Megaladata](https://www.g2.com/products/megaladata/reviews)
  The low code Megaladata platform empowers business users by making advanced analytics accessible. - Visual design of complex data analysis models with no involvement of the IT department and no need for programming. - Over 60 ready-to-use processing components. - Easy integration with various sources. - Fast processing of large datasets achieved through in-memory computing and parallelism. - Reusable components that facilitate accumulation of business expertise. - Advanced visualization — OLAP cubes, tables, charts, and other specialized tools. Megaladata minimizes the time between hypothesis testing and a fully functional business process.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 3

**Who Is the Company Behind Megaladata?**

- **Seller:** [Megaladata](https://www.g2.com/sellers/megaladata)
- **HQ Location:** Neu-Isenburg, DE
- **Twitter:** @megaladata_com (5 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/megaladata (5 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 2. [Melown](https://www.g2.com/products/melown/reviews)
  Melown is a cloud platform for interactive visualization of 2D and 3D geospatial data.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Melown?**

- **Seller:** [Melown](https://www.g2.com/sellers/melown)
- **Year Founded:** 2011
- **HQ Location:** Prague, CZ
- **LinkedIn® Page:** https://www.linkedin.com/company/melowntech/ (23 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


#### What Are Melown's Pros and Cons?

**Pros:**

- AI Integration (1 reviews)
- User Interface (1 reviews)
- Visualization (1 reviews)

**Cons:**

- Learning Difficulty (1 reviews)

### 3. [millimetric.ai](https://www.g2.com/products/millimetric-ai/reviews)
  Millimetric keeps an eye on your KPIs, alerting you in real-time when unusual activity occurs. Empower your marketing team with actionable insights helping them turn issues into tasks.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate millimetric.ai?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)

**Who Is the Company Behind millimetric.ai?**

- **Seller:** [Millimetric.ai](https://www.g2.com/sellers/millimetric-ai)
- **Year Founded:** 2018
- **HQ Location:** London, GB
- **LinkedIn® Page:** https://www.linkedin.com/company/millimetric (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 4. [MODA](https://www.g2.com/products/mozzaik365-moda/reviews)
  MODA is an application used to create personalized and collaborative dashboards in Microsoft Teams. As a SaaS application, it offers easy deployment and simplified governance, and provides a clear overview of an organization&#39;s Microsoft 365 environment without leaving Teams. It centralizes business tools, communication, and resources and make them accessible on any device. With two clicks, users can create a dashboard that aligns with a business&#39;s requirements. Using a widget catalog curated by MODA, users can deploy the dashboard to target audiences through its Microsoft integration. Moreover, MODA offers a mobile experience to engage and strengthen the communication with frontline workers.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind MODA?**

- **Seller:** [Jint](https://www.g2.com/sellers/jint)
- **Year Founded:** 2017
- **HQ Location:** Paris, FR
- **LinkedIn® Page:** https://www.linkedin.com/company/mozzaik365/ (46 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 5. [NAVCUBE™](https://www.g2.com/products/navcube/reviews)
  NAVCUBE™ a cost effective and user friendly Business Analytics solution for ERP Systems like Microsoft Dynamics, Oracle etc. NAVCUBE business intelligence helps organizations to better understand their business and make more confident decisions. Organizations can monitor, explore, and analyse dynamics data across companies, and then use it to plan, mitigate risk, and take action through in depth capability of the NAVCUBE™, Business Analytics for Power users.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind NAVCUBE™?**

- **Seller:** [Prudence Technology Pvt Ltd](https://www.g2.com/sellers/prudence-technology-pvt-ltd)
- **Year Founded:** 2010
- **HQ Location:** Umm Al Quwain, , AE
- **Twitter:** @prudence_IT (673 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1231049 (98 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 6. [NVD3](https://www.g2.com/products/nvd3/reviews)
  Our charting technology is used to provide powerful analytics to our clients in the financial industry.


  **Average Rating:** 2.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind NVD3?**

- **Seller:** [NVD3](https://www.g2.com/sellers/nvd3)
- **HQ Location:** New York, NY
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 7. [Ottava](https://www.g2.com/products/ottava/reviews)
  Ottava stands at the forefront of data management software, seamlessly harmonizing Excel-based workflows with sophisticated data analysis capabilities. Tailored for non-technical users, Ottava simplifies data input, chart creation, and analysis, ensuring a user-friendly experience. Unlike traditional tools requiring careful data preparation before conducting detailed analyses, Ottava empowers users to input, explore, and extract insights directly from pivoted or aggregated data. This unique capability expedites the analytical process and conserves valuable time, allowing users to unveil concealed information within their data and make informed decisions.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Ottava?**

- **Dashboards:** 10.0/10 (Category avg: 9.0/10)
- **Steps to Answer:** 0.0/10 (Category avg: 8.5/10)
- **Formats:** 3.3/10 (Category avg: 8.6/10)

**Who Is the Company Behind Ottava?**

- **Seller:** [Potix Corporation](https://www.g2.com/sellers/potix-corporation)
- **Year Founded:** 2007
- **HQ Location:** Taipei, Taiwan
- **Twitter:** @quire_io (1,227 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/268125/ (22 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 8. [Peakboard](https://www.g2.com/products/peakboard/reviews)
  Peakboard is a low-code industrial application and real-time data platform that enables companies to connect, visualize, and interact with business and production data in one central solution. By integrating data sources such as SAP, SQL databases, IoT devices, Excel, and Power BI, Peakboard helps organizations display live KPIs, production metrics, machine data, and operational information on dashboards, shopfloor screens, and interactive applications. Peakboard is commonly used in manufacturing, logistics, and enterprise environments to improve transparency, accelerate decision-making, and support digital transformation initiatives.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Peakboard?**

- **Seller:** [Peakboard](https://www.g2.com/sellers/peakboard)
- **Year Founded:** 2022
- **HQ Location:** Stuttgart, Germany &amp; Chicago, IL United States
- **Twitter:** @pkbrd (87 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/peakboard-america (2 employees on LinkedIn®)
- **Ownership:** Nina Berger

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 9. [Perspective](https://www.g2.com/products/pixxa-perspective/reviews)
  Perspective is a platform for exploring, creating, and sharing audiovisual stories.


  **Average Rating:** 3.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Perspective?**

- **Seller:** [Pixxa](https://www.g2.com/sellers/pixxa)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Enterprise


### 10. [Preset](https://www.g2.com/products/preset/reviews)
  Quickly build and share beautiful, customized, and dynamic dashboards that showcase your data with just a few clicks. Easily explore with our no-code viz builder or run deeper analysis using our state-of-the-art SQL editor. Leverage the investments you have made in your data infrastructure with a lightweight and powerful visualization layer on top. Superset is agnostic to your underlying data architecture and doesn&#39;t require an additional ingestion layer. Apache Superset is a powerful open source data visualization tool built out of Airbnb. Founded by the original creator of Superset, Preset delivers a complete, easy to consume, enterprise ready platform for Superset.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Preset?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)
- **Dashboards:** 6.7/10 (Category avg: 9.0/10)
- **Formats:** 8.3/10 (Category avg: 8.6/10)

**Who Is the Company Behind Preset?**

- **Seller:** [Preset](https://www.g2.com/sellers/preset)
- **Year Founded:** 2019
- **HQ Location:** San Mateo, US
- **LinkedIn® Page:** https://www.linkedin.com/company/preset-io (31 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 11. [Quadrigram](https://www.g2.com/products/quadrigram/reviews)
  Quadigram is a tool that create beautiful data-driven presentations &amp; stories without writing code.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Quadrigram?**

- **Seller:** [Bestiario](https://www.g2.com/sellers/bestiario)
- **HQ Location:** Barcelona, Spain
- **Twitter:** @quadrigram (727 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 12. [QualBoard](https://www.g2.com/products/qualboard/reviews)
  One platform. One partner. Experience streamlined qualitative research you can rely on with QualBoard. Streamline your entire qualitative research process with an all-in-one platform designed by researchers, for researchers. Save time and reduce stress with QualBoard&#39;s fully compliant and seamlessly integrated asynchronous, synchronous, and hybrid research capabilities. Easily garner holistic insights without the need to move between technologies or coordinate multiple vendors. Using QualBoard also means you have support every step of the way – from participant recruitment to project management to tech support to global expertise – so you can stay focused on the research. Trust that when it comes time to run your project, QualBoard will not just work but provide an experience that&#39;s as good for you as it is for your clients and participants. • Use different event types individually or in combination: o QualMeeting video interviews &amp; focus groups o Discussions boards o Lifestyle diaries o Crowd surveys o Quick polls • All QualBoard projects include: o Live, personalized training on the platform o 24/7 tech support o Live, human chat support for participants • Choose to go DIY or opt for premium support • Backroom for moderators and observers • Tag and clip insightful moments in videos and text • Built-in AI and analysis tools • QualLink and External Survey Link for hybrid research • QualTranslate for global use


  **Average Rating:** 3.7/5.0
  **Total Reviews:** 13
**How Do G2 Users Rate QualBoard?**

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.0/10)
- **Dashboards:** 8.3/10 (Category avg: 9.0/10)
- **Steps to Answer:** 6.7/10 (Category avg: 8.5/10)
- **Formats:** 8.3/10 (Category avg: 8.6/10)

**Who Is the Company Behind QualBoard?**

- **Seller:** [Sago](https://www.g2.com/sellers/sago-14f0af6e-b896-4844-b8f9-d216cb066c43)
- **Year Founded:** 1966
- **HQ Location:** Iselin, US
- **Twitter:** @sagomrx (3,500 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/sago-mrx/ (1,148 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Market Research
  - **Company Size:** 46% Small-Business, 38% Mid-Market


### 13. [Querio](https://www.g2.com/products/querio/reviews)
  Querio is an AI-native BI platform built to remove the bottleneck between business questions and reliable data answers. Instead of waiting on tickets or wrestling with traditional dashboard tools, users ask questions in plain English and get instant, explainable insights; with the option to drill down, refine filters, or edit the underlying SQL/Python at any time. Under the hood, Querio connects directly to modern data warehouses and databases (such as Snowflake, BigQuery, and Postgres) so every query runs on live, governed data — no extra data duplication or proprietary storage. A context layer lets data teams define joins, metrics, and business terminology once, and Querio’s AI agents reuse that knowledge for every query, keeping answers consistent across the organization. For business users, Querio feels like a conversational analyst: ask a question, follow up with “break this down by region” or “show last year instead,” and watch the visuals update while context is preserved. For technical teams, it’s a fully transparent workspace where generated SQL and Python are visible, editable, and versioned; ideal for deeper analysis and validation. querio.ai. Querio also powers embedded analytics experiences, letting product and platform teams ship AI-driven reporting directly inside their own applications. Theme tokens and APIs help match your design system so customer-facing analytics look and feel native. querio.ai Security and governance are first-class: Querio is SOC 2 Type II audited, uses read-only database connections with encrypted credentials, offers granular access control, and never uses your data or queries to train external models. Key Features Natural language querying &amp; conversational analytics: Ask questions in everyday language, refine with follow-ups, and drill into details without writing SQL — the AI agent handles translation and context. Agentic notebooks (coding optional): Work in agentic notebooks where prompts, generated SQL/Python, charts, and narrative outputs live together. Business users stay in prompt mode; technical users can drop into code for fine-tuning. Explore - instant insights on live data: The Explore workspace lets you start from a prompt, iterate freely, drill down as many times as you need, and adjust filters or visualizations on the fly. AI-assisted dashboards &amp; boards: Automatically generate charts and tables from questions, then organize them into dashboards and boards to track KPIs or tell data stories that stay synced with live data. Embedded analytics &amp; AI experiences: Deliver customer-facing analytics that “just works”: embed AI-powered questions, charts, and tables into your product with APIs and theming tokens to match your design system. Context layer &amp; business metrics: Define table relationships, business metrics, and glossary terms once; Querio’s AI then uses this context to keep answers consistent and trustworthy across all teams. Tagging, schema awareness, and data transparency: Tag unique database values inside prompts, quickly see what data Querio can access, and inspect the code it wrote; no hidden logic or “black box” queries. Stop &amp; edit, full control for power users: Pause a run, tweak filters or generated SQL/Python, and re-run without leaving the workflow. This gives analysts the control they expect with the speed of AI. Version control for outputs: Update analyses and dashboards while keeping previous versions safe, so teams can compare past and present results without losing work. Secure, governed access: SOC 2 Type II, read-only access to databases, granular access control, and a policy that no LLM usage is ever used for training — even on the enterprise plan. \*Typical Use Cases\* For Product &amp; Growth teams: - Funnel, activation, and feature adoption analysis - Experiment and cohort analysis without writing SQL - Self-serve product analytics embedded directly into the app For Revenue, Sales &amp; Marketing: - Pipeline, MRR/ARR, and retention reporting - Campaign performance and attribution analysis - Shared boards for weekly and monthly business reviews - Operations &amp; Support - Monitoring operational KPIs and SLAs in real time - Identifying bottlenecks and anomalies with follow-up questions - Answering ad-hoc performance questions without Excel exports For Data &amp; Analytics teams: - Centralizing metrics, joins, and terminology in a single context layer - Reducing the data-request backlog while retaining governance - Reviewing and hardening AI-generated SQL/Python in a transparent workspace querio.ai - Embedded analytics for SaaS products (Adding self-service analytics to customer portals)


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Querio?**

- **Seller:** [Querio AI](https://www.g2.com/sellers/querio-ai)
- **Year Founded:** 2024
- **HQ Location:** London, GB
- **LinkedIn® Page:** https://www.linkedin.com/company/94249277/ (9 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


#### What Are Querio's Pros and Cons?

**Pros:**

- Accuracy of Responses (1 reviews)
- AI Integration (1 reviews)
- Data Analysis (1 reviews)
- Data Visualization (1 reviews)
- Ease of Use (1 reviews)


### 14. [Questica OpenBook](https://www.g2.com/products/questica-openbook/reviews)
  Questica is a recognized leader in budget, performance and data visualization software. Our customers are local governments, colleges, universities, K-12 schools, hospitals, healthcare facilities and not-for-profit organizations throughout North America. Questica OpenBook is a transparency and data visualization tool. Present financial and non-financial data with descriptive text, informational pop-ups, charts, and graphs. The searching, filtering and sorting tools allow you to find the right information faster. Now everyone can dive in and discover information that was once hidden in a spreadsheet. Integrates with Balancing Act&#39;s budget simulator tool. \*New&quot; OpenBook Project Explorer for Capital Budgets.


  **Average Rating:** 3.5/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Questica OpenBook?**

- **Dashboards:** 10.0/10 (Category avg: 9.0/10)
- **Steps to Answer:** 6.7/10 (Category avg: 8.5/10)
- **Formats:** 6.7/10 (Category avg: 8.6/10)

**Who Is the Company Behind Questica OpenBook?**

- **Seller:** [Euna Solutions](https://www.g2.com/sellers/euna-solutions-b6c70152-5c45-4297-9e6c-6e14a121968f)
- **HQ Location:** Atlanta, GA
- **Twitter:** @EunaSolutions (33 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/eunasolutions/ (688 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 15. [QueueMetrics-Live](https://www.g2.com/products/loway-queuemetrics-live/reviews)
  Investigates your business with more than 200 Metrics regrouped in 83 tables / charts. Easily creates all the dashboards and wallboards you need. Shares information with your team in real time or simply design the perfect dashboard to keep everything under control at a glance. QueueMetrics-Live includes a Softphone for each of your Agents.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate QueueMetrics-Live?**

- **Dashboards:** 10.0/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.3/10 (Category avg: 8.5/10)
- **Formats:** 10.0/10 (Category avg: 8.6/10)

**Who Is the Company Behind QueueMetrics-Live?**

- **Seller:** [Loway](https://www.g2.com/sellers/loway)
- **Year Founded:** 2005
- **HQ Location:** Stabio, CH
- **Twitter:** @queuemetrics (1,002 Twitter followers)
- **LinkedIn® Page:** http://www.linkedin.com/company/loway (8 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 16. [Quick &amp; Easy Platform](https://www.g2.com/products/quick-easy-platform/reviews)
  Quick &amp; Easy is our cloud based analytics and reporting platform that unifies, automates and shares your data. Our mission is to help businesses use data to become leaner, make smarter, faster decisions and solve complex business problems and our product promise is to do this quicker and more cost effectively than anyone else making sure you have plenty left to get to work growing your business. That is supported by our award winning consulting and analytics services. Our vision is to help our clients to become passionate advocates of data driven decision making through making it quick and easy to put your data to work and get it out into the hands of the frontline.


  **Average Rating:** 3.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Quick &amp; Easy Platform?**

- **Seller:** [Beyond Analysis Limited](https://www.g2.com/sellers/beyond-analysis-limited)
- **Year Founded:** 2007
- **HQ Location:** London, GB
- **LinkedIn® Page:** https://www.linkedin.com/company/201535 (42 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 17. [ReBid ADP](https://www.g2.com/products/rebid-adp/reviews)
  ReBid&#39;s Advertising data platform (ADP) is built to revolutionise advertising efficiency. It modularly connects to all major CDPs to provide intuitive dashboards designed to help marketers monitor, analySe &amp; optimise media plans, campaigns, channels, and ad creatives across all ad platforms across Search, Social, Programmatic, Adserver, Analytics &amp; more. ReBid not just a platform but a strategic partner, helping you to understand the impact of various advertising channels on leads, engagements and revenue, optimise your ad spend, and boost Return on Ad Spend (ROAS). Our full stack platform empowers you to make optimal decisions powered by harmonised omni-channel customer data, 360 customer view, advanced segmentation, hyper-personalisation along side Ad-to-Acquisition and storytelling visualisations.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate ReBid ADP?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10)
- **Dashboards:** 10.0/10 (Category avg: 9.0/10)

**Who Is the Company Behind ReBid ADP?**

- **Seller:** [ReBid](https://www.g2.com/sellers/rebid)
- **Year Founded:** 2020
- **HQ Location:** Mumbai, IN
- **LinkedIn® Page:** https://www.linkedin.com/company/3533446 (48 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 18. [RevenuIntel](https://www.g2.com/products/revenuintel/reviews)
  Revenuintel is a Simple BI &amp; Analytics tool for RevOps Community !!! Our framework allows Stakeholders without a technical background to access, explore, analyze &amp; present the data in user-friendly views such as reports, dashboards, charts and graphs. Our RevOps tool can help you ; To align core business functions towards the organization’s goal Enable Business Users to perform their day to day operations with No dependency on Coding Knowledge. “Breaking the Silos” - Align all your data across functions to a single source “KPI Benchmarking &amp; Automation “ – Set benchmarks &amp; automate the workflow “ Real time metrics &amp; Analytics “ - Find and fix the revenue leaks with real time metrics &amp; analytics With revenuintel ; CEOs, CFO’s, CROs and RevOps team can easily create and share revenue reports based on KPIs, MRR breakdown based on customer segmentation, analyze and build ideal customer profiles for upselling/ cross selling. Why revenuintel ? Free up Valuable time : Skilled specialists should focus on high-value work that drives revenue and should not be held back due to lack of technical knowledge. Revenuintel lets your high valued time spent on strategizing your Revops that could lead to revenue generation. Saves Effort : Automated insights and Benchmark alerts delivered directly to your chosen communication channel (mail, Slack, Etc.,.) Simplifies Automation : No dependency on highly-skilled technical engineers. Create your own metrics, Build Ideal Customer profile in few clicks on the go. Quicker Time to Market : Reduces the development life cycle, Easy and smooth Onboarding process enables your business to market quickly and helping to gain a competitive advantage. Velocity to Market : Fully Customizable one-stop solution for RevOps strategy &amp; adoption ensuring quicker turnaround for the company. As we understand the importance of Data Security, We have implemented Blockchain Technology for your Data Safety !!! Ensures the highest level of data security for our Clients. Create an unalterable and decentralized data storage. All data entries are secure, transparent, and tamper-proof. Blockchain will prevent data breaches and unauthorized access to your sensitive information. The advanced security measures gives you a competitive edge and improve your reputation as a trustworthy and reliable business.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate RevenuIntel?**

- **Dashboards:** 8.3/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.3/10 (Category avg: 8.5/10)
- **Formats:** 8.3/10 (Category avg: 8.6/10)

**Who Is the Company Behind RevenuIntel?**

- **Seller:** [Merkat Intellekt Technologies](https://www.g2.com/sellers/merkat-intellekt-technologies)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 19. [skills.ai](https://www.g2.com/products/skills-ai/reviews)
  Skills.ai makes interacting with your data as easy as having a conversation with your favorite data analyst.


  **Average Rating:** 3.5/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate skills.ai?**

- **Dashboards:** 6.7/10 (Category avg: 9.0/10)
- **Steps to Answer:** 6.7/10 (Category avg: 8.5/10)
- **Formats:** 6.7/10 (Category avg: 8.6/10)

**Who Is the Company Behind skills.ai?**

- **Seller:** [skills.ai](https://www.g2.com/sellers/skills-ai)
- **HQ Location:** Cupertino, US
- **LinkedIn® Page:** https://www.linkedin.com/company/skills-dot-ai/ (4 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


#### What Are skills.ai's Pros and Cons?

**Pros:**

- Ease of Use (1 reviews)
- Features (1 reviews)
- Intuitive (1 reviews)
- User Interface (1 reviews)


### 20. [Sontai](https://www.g2.com/products/sontai/reviews)
  Sontai provides pre-built dashboards for SMEs that connect to common cloud-based systems that businesses use every day, with no technical knowledge or IT support required. Saving companies time building, maintaining and updating reports themselves. The Sontai dashboard solutions include Sales Performance Dashboard, Finance Scorecard, CRM Reporting and Web Analytics, and all plug and play into systems like Xero, Sage, Shopify, WooCommerce, Amazon, HubSpot, Pipedrive and more.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Sontai?**

- **Dashboards:** 10.0/10 (Category avg: 9.0/10)
- **Steps to Answer:** 10.0/10 (Category avg: 8.5/10)
- **Formats:** 10.0/10 (Category avg: 8.6/10)

**Who Is the Company Behind Sontai?**

- **Seller:** [Sontai Data Solutions](https://www.g2.com/sellers/sontai-data-solutions)
- **Year Founded:** 2018
- **HQ Location:** Maynooth, IE
- **LinkedIn® Page:** https://www.linkedin.com/company/sontai-data-solutions (4 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 21. [Spider Impact](https://www.g2.com/products/spider-impact/reviews)
  Improve your performance through data visualization, team alignment, communication, and robust initiative management


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Spider Impact?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10)
- **Dashboards:** 10.0/10 (Category avg: 9.0/10)
- **Steps to Answer:** 6.7/10 (Category avg: 8.5/10)
- **Formats:** 8.3/10 (Category avg: 8.6/10)

**Who Is the Company Behind Spider Impact?**

- **Seller:** [Spider Strategies](https://www.g2.com/sellers/spider-strategies)
- **Year Founded:** 2003
- **HQ Location:** Virginia, US
- **Twitter:** @SpiderStrat (198 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/spider-strategies/ (40 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 22. [Stonefield Query](https://www.g2.com/products/stonefield-query/reviews)
  Stonefield Query Reporting and Business Intelligence Software is a non-industry specific, self service, ad hoc, query, business intelligence and reporting solution that enables users to create and deliver business reports quickly and efficiently.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Stonefield Query?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)

**Who Is the Company Behind Stonefield Query?**

- **Seller:** [Stonefield Software](https://www.g2.com/sellers/stonefield-software)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 23. [Supista](https://www.g2.com/products/supista/reviews)
  Supista is an AI-powered business intelligence platform that lets you make data-driven decisions for your business growth and have an edge over your competitors. It is so easy to dig deeper into your data with Supista that you can just ask it to resolve your business queries. It&#39;s the same as asking Alexa to do stuff for you. You can analyze your company&#39;s data, generate insights, find trends, do in-depth user research, pinpoint your bottlenecks, and track your performance and KPIs. We at Supista consider your Data Security the utmost priority, so we have focused on developing an easy-to-use onPremise Business Intelligence. You keep all your data on your own desktop or server and use your browser or mobile app to access it.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Supista?**

- **Dashboards:** 10.0/10 (Category avg: 9.0/10)
- **Steps to Answer:** 10.0/10 (Category avg: 8.5/10)
- **Formats:** 10.0/10 (Category avg: 8.6/10)

**Who Is the Company Behind Supista?**

- **Seller:** [Supista](https://www.g2.com/sellers/supista)
- **Year Founded:** 2018
- **HQ Location:** New Delhi, IN
- **LinkedIn® Page:** https://www.linkedin.com/company/apicon-io (9 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 24. [TeamSystem BI](https://www.g2.com/products/teamsystem-bi/reviews)
  TeamSystem BI is the Business Intelligence software that helps you enjoy autonomous access to and freedom of navigation of your business data.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate TeamSystem BI?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10)

**Who Is the Company Behind TeamSystem BI?**

- **Seller:** [TeamSystem](https://www.g2.com/sellers/teamsystem)
- **HQ Location:** Pesaro
- **LinkedIn® Page:** https://www.linkedin.com/company/teamsystem/about/ (3,263 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 25. [The Visualizer](https://www.g2.com/products/the-visualizer/reviews)
  The Visualizer is an online service used to help you make your dream house and garden with a variety of photos, elements, setups, and more that can help you in setting up your arrangements.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind The Visualizer?**

- **Seller:** [Showoff HomeMatch](https://www.g2.com/sellers/showoff-homematch)
- **Year Founded:** 2015
- **HQ Location:** Sarasota, US
- **Twitter:** @showoffhome (575 Twitter followers)
- **LinkedIn® Page:** http://www.linkedin.com/company/visapp-llc (2 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business



    ## What Is Data Visualization Tools?
  [Business Intelligence Software](https://www.g2.com/categories/business-intelligence)
  ## What Software Categories Are Similar to Data Visualization Tools?
    - [Analytics Platforms](https://www.g2.com/categories/analytics-platforms)
    - [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence)
    - [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)

  
---

## How Do You Choose the Right Data Visualization Tools?

### What You Should Know About Data Visualization Tools

### What are Data Visualization Tools?

Data visualization tools are basic analytics platforms for business users to easily consume and interpret data, KPIs, and other critical metrics using dashboards. These dashboards can pull data from a number of sources, including databases and spreadsheets and other applications, such as [CRM](https://www.g2.com/categories/crm) systems and [digital analytics](https://www.g2.com/categories/digital-analytics) tools. Users can build a variety of visuals based on the data sets to easily track and measure important metrics. Such chart types include column charts, bar charts, pie charts, line graphs, tables, general tracking meters, maps for geographical data, and even just raw numbers.

Data visualization software is the most simplistic in the business intelligence category of software. They are built to display data in one central location instead of forcing employees to dig through different solutions to find important metrics. Business intelligence platforms, self-service business intelligence software, and embedded business intelligence software all contain more in-depth analytics features, such as drill-downs, and are most often used by analysts or data scientists. But for companies interested in displaying visual analytics dashboards, data visualization tools are the proper applications.

Setting up and implementing data visualization tools are relatively straightforward compared to implementing other business intelligence tools. It may require a bit of development knowledge to connect the product to a database or third-party application. However, if a non-developer is interested in building a visualization using a spreadsheet, implementation is basic.

Key Benefits of Data Visualization Tools

- Turn complex data into easily understandable graphics
- Track and visualize live and static metrics
- Monitor Key Performance Indicators (KPIs)
- Visualize and compare related metrics
- Provide various options to communicate complex information

### Why Use Data Visualization Tools?

The main reason for using data visualization is to track real-time data, metrics, goals, and KPIs. Businesses frequently set high goals, so tracking each metric as teams and companies progress is essential. By displaying data visualizations of each KPI, businesses can reinforce the importance of these goals and even help prioritize work based on which metrics need the most attention. General business metrics may include web traffic, revenue, and customer acquisition, among others. With data visualization products, it is easy to pull those business metrics from data sources such as digital analytics and CRMs, so that employees do not need to find them on their own.

Outside of this initial benefit of using data visualization software, another advantage is that data visualization tools help users easily understand critical business data. By using data visualization solutions, employees and businesses can easily interpret data. It makes the purpose of the information very evident to all users. If employees understand the business data, they can align around long-term goals and improve overall company growth.

Critical business data differs among every company and industry, so allowing for extensive customization is beneficial. There is no one-size-fits-all business dashboard; therefore, pulling data from a variety of sources is useful and necessary. When new employees start, it is helpful to understand said critical business data, and with the help of data visualization tools, that understanding is simplified.

Data visualization software also allows users to quickly and easily identify trends in business metrics. If certain metrics are not on pace to hit month-end, quarter-end, or year-end goals, companies can see that up front with data visualization tools. Businesses can adjust their strategies and methods for attaining goals based on how KPIs are tracked. Being able to react to data is an important overall strategy for greater business modernization and digital transformation.

### Who Uses Data Visualization Tools?

All employees have an opportunity to utilize data visualization tools; however, there are a number of roles that can use the solutions in different ways. For example:

**C-level executives –** C-suite employees utilize data visualization software such as KPI dashboards to keep a holistic view of all company goals and how they are progressing. Instead of checking in with every team or digging into disparate software for each KPI, a CEO can track all company metrics in one location. If a CFO wants to observe all financial metrics, data visualization is an option instead of going through accounting and CRM products to find necessary information. Additionally, C-level executives may take dashboards into board meetings to help illustrate how the company is performing as a whole.

[**Sales teams**](https://www.g2.com/categories/data-visualization/f/sales) **–** There are many use cases for sales teams when it comes to data visualization solutions, and not just to track revenue numbers or how many deals they have closed. Business development teams often connect [sales acceleration](https://www.g2.com/categories/sales-acceleration) tools as a data source to track how many calls each rep is making or how many meetings they are setting up. Sales managers can track individual account representatives’ performances to see how much revenue and deals each of their employees are closing, and how much they have in the pipeline. They may also set goals and determine how they are tracking on a quarterly or yearly progression. Displaying personal metrics with data visualization tools is one method to help motivate sales employees to hit their quotas.

[**Marketing teams**](https://www.g2.com/categories/data-visualization/f/marketing) **–** For marketers, data visualization solutions are ideal for recording real-time data regarding customer and prospect interactions. Users can pull specific digital analytics metrics, such as web traffic, and easily visualize progress. Additionally, marketers can see how email campaigns or advertising campaigns are progressing, whether that be open rates or how many impressions Facebook, Twitter, and other social advertisement campaigns are receiving. Businesses benefit by quickly visualizing conversion rates and cost-per-customer acquisition, among many other key marketing metrics.

**Customer service teams –** There are a variety of different instances where data visualization software is helpful for customer support teams, whether they be in a [contact center](https://www.g2.com/categories/contact-center) or receiving customer inquiries via a [help desk](https://www.g2.com/categories/help-desk), among other scenarios. Representatives at call centers can visualize the number of calls they have taken that day, how many calls are waiting to be answered, and how long the average call has been, among many other business-critical data points. For support teams that use a help desk, users benefit from data visualization by tracking how many tickets they have resolved and how many are still in their queues. [Customer success](https://www.g2.com/categories/customer-success) teams may choose to measure KPIs such as customer retention or churn rates to ensure they are maintaining the appropriate number of customers.

**Human resources teams –** Data is aplenty for recruiters and human resources professionals, so having a single dashboard to display the information is advantageous. [Recruiting](https://www.g2.com/categories/recruiting) coordinators can track how many applications have been submitted for specific roles or monitor how often the career page has been viewed. Other general human resources professionals use it to display [employee engagement](https://www.g2.com/categories/employee-engagement), whether that is an overall satisfaction of work life within a company or a gamification of certain tasks. Even third-party services such as Glassdoor may be a data source for businesses interested in tracking their rating at all times.

**Development teams –** If a business is responsible for running multiple applications and needs to track performance in real time, data visualization tools are an excellent way to keep tabs on all of them simultaneously. This allows development teams to react quickly to potential bugs or issues and ensure that performance is trending in the correct direction. Some data sources valuable to development teams include databases, public cloud [infrastructure as a service](https://www.g2.com/categories/infrastructure-as-a-service-iaas) offering, and [application performance monitoring](https://www.g2.com/categories/application-performance-monitoring-apm) software.

### Data Visualization Tools Features

While data visualization software might seem fairly straightforward, there are some features that impact the user experience with these tools. The main feature, and often most critical component buyers should look for when purchasing data visualization software, is which data sources the tool can integrate with and pull from. Most solutions can pull from SaaS applications, cloud and on-premise databases, and even solutions built in-house. But, if one of the main reasons for a company purchasing a data visualization software is to track marketing campaigns, but the tool cannot integrate with the marketing automation tool the business is already using, then it defeats the purpose.

Tracking real-time data is another important feature of data visualization software. Observing progress and trends in a business’ KPIs in real time ensures that employees can react and improve on strategies and methods.

Data visualization vendors often offer mobile functionality, so users can observe and track business metrics regardless of their physical location. In today’s business world, employees are often on the go, so the ability to see dashboards from mobile phones or tablets is convenient. This is important for C-level employees who might not always be in the office.

The ability to share [dashboards](https://www.g2.com/categories/data-visualization/f/dashboards) is another important feature of data visualization software. If a sales leader needs to send numbers to a company’s board of directors, easily emailing an entire dashboard is quick and easy. It is also beneficial to be able to share metrics internally with teams via email, if employees are unaware of how metrics are progressing.

Other features of data visualization software:[Charts and Graphs](https://www.g2.com/categories/data-visualization/f/charts-and-graphs), [Contact Center](https://www.g2.com/categories/data-visualization/f/contact-center), [Education](https://www.g2.com/categories/data-visualization/f/education), [Finance](https://www.g2.com/categories/data-visualization/f/finance), [IT &amp; Development](https://www.g2.com/categories/data-visualization/f/it-and-development), and [Reports](https://www.g2.com/categories/data-visualization/f/reports).

### Kinds of Data Visualization Tools

Some data visualization solutions target specific industries or teams within a company, making them more unique than general data visualization software. A marketing team may opt to use a marketing analytics solution since they only want to visualize and track progress for specific marketing metrics. There are also sales analytics tools that only track sales metrics.

Additionally, many software products have some data visualization within them. For example, a CRM or help desk tool might have data visualization features, but they differ in the sense that these are simply features, not the product&#39;s main function.

### Software and Services Related to Data Visualization Tools

For business users interested in advanced analytics tools that contain more robust features, business intelligence tools are a step up from data visualization. Data analysts or data scientists most often utilize business intelligence platforms.

These platforms often require a good amount of coding or query language knowledge to access necessary data and transform it into visualizations. Self-service business intelligence solutions are aimed more at roles outside of analyst or data scientist, and allow users to perform analysis without a deeper knowledge of the back end. [Embedded business intelligence](https://www.g2.com/categories/embedded-business-intelligence) solutions may have self-service aspects, but these solutions embed the business intelligence capabilities within a third-party application.

The difference between business intelligence products and data visualization tools is that you can perform drill-downs and dig further into the data, right there in the business intelligence product with interactive data visualizations. Business intelligence tools focus more on exploratory data representations than just the raw data or metrics. Data visualization software is really just to see goals and track metric progress, not to dig into the data further and conduct deeper analysis.

For businesses that need to consume large data sets, [big data analytics](https://www.g2.com/categories/big-data-analytics) solutions may be the best option. These products pull mostly unstructured data from [big data processing and distribution](https://www.g2.com/categories/big-data-processing-and-distribution) systems, such as Hadoop, before putting them into big data analytics tools. These products require heavy development knowledge and are mostly utilized by data scientists at larger companies.



    
