# Best Data Visualization Tools

*By [Bijou Barry](https://research.g2.com/insights/author/bijou-barry)*


Data visualization tools and software translate data and metrics into charts and graphs to help companies track business metrics and key performance indicators (KPIs) in real time so they can better understand performance and goals. These can be delivered and displayed in various formats, including charts, graphs, reports, and dashboards. These tools help translate quantitative data and metrics into easy-to-understand visualizations. In regards to dashboards, there are various forms of visuals that one can create and view, such as scorecards and easy-to-interpret visualizations of company data to follow the trends and KPIs. Many data visualization software provides drag-and-drop functionality and other non-technical capabilities, so the average business user can build necessary dashboards. However, some do offer the ability to create dashboards using code. [Data visualization](https://www.g2.com/glossary/data-visualization-definition) software can consume data from many sources, including file uploads, databases, and business applications. Connecting certain applications or databases may require some IT involvement or coding knowledge.

Dashboards with real-time data are particularly helpful to allow business users to understand business applications and systems, such as [ERP systems](https://www.g2.com/categories/erp-systems) and [CRM software](https://www.g2.com/categories/crm). However, in some cases, one might want to export these visualizations to share them as reports via email or other communication channels. This can be helpful if one is looking to send a targeted overview of data to busy executives or clients. In addition, these tools can be used to craft visualizations, such as charts and graphs, that can be exported in various formats, such as PNG and JPEG, to create content with visualizations of data. This content creation can often be accomplished collaboratively, allowing users to collaborate across devices and device types. Users looking for tools solely focused on diagramming can look to [diagramming software](https://www.g2.com/categories/diagramming) to build flow charts, floor plans, and more.

The [best data visualization tools](https://learn.g2.com/best-data-visualization-software) are specifically designed to benchmark and visualize important metrics and are not intended to be used for robust, complicated data analysis. While some data visualization products may offer drill-down or data-joining functionality, their primary purpose is to provide dashboards and visualizations to monitor business-critical data. Users looking for analysis-specific tools should look to [analytics platforms](https://www.g2.com/categories/analytics-platforms). Analytics platforms, specifically of the self-service variety, can help businesses query and visualize their data without the need for IT support. Finally, business users and developers who are interested in embedding their visualizations in applications can use [embedded business intelligence software](https://www.g2.com/categories/embedded-business-intelligence) to accomplish this goal.

To qualify for inclusion in the Data Visualization Tools category, a product must:

- Consume data from a variety of sources through file uploads, database querying, and application connectors
- Provide visual representation of key performance indicators





## Top Data Visualization Tools at a Glance
| # | Product | Rating | Best For | What Users Say |
|---|---------|--------|----------|----------------|
| 1 | [Canva](https://www.g2.com/products/canva/reviews) | 4.7/5.0 (6,434 reviews) | No-code visual storytelling with brand-consistent templates | "[Free, Intuitive, and Reliable—Canva Makes Design Quick and Easy](https://www.g2.com/survey_responses/canva-review-13056473)" |
| 2 | [Looker](https://www.g2.com/products/looker/reviews) | 4.4/5.0 (1,584 reviews) | Governed self-service dashboards with LookML modeling | "[Transforms Data, But Challenging for Beginners](https://www.g2.com/survey_responses/looker-review-12784757)" |
| 3 | [Domo](https://www.g2.com/products/domo/reviews) | 4.3/5.0 (999 reviews) | Multi-source data unification with no-code ETL visualization | "[Interactive Real-Time Dashboards That Make Complex Data Easy](https://www.g2.com/survey_responses/domo-review-13003120)" |
| 4 | [Data Studio](https://www.g2.com/products/data-studio/reviews) | 4.4/5.0 (456 reviews) | Google-native multi-source dashboard reporting | "[Looker Studio Makes Real-Time, Interactive Dashboards Effortless](https://www.g2.com/survey_responses/data-studio-review-12779274)" |
| 5 | [Elastic Stack](https://www.g2.com/products/elastic-stack/reviews) | 4.5/5.0 (105 reviews) | Centralized log visualization with real-time search | "[Powerful Centralized Log Management with Elastic Stack](https://www.g2.com/survey_responses/elastic-stack-review-12951407)" |
| 6 | [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews) | 4.3/5.0 (521 reviews) | Real-time analytics on SAP-native in-memory data | "[Blazing-Fast In-Memory Performance with Seamless SAP Integration](https://www.g2.com/survey_responses/sap-hana-cloud-review-12419032)" |
| 7 | [AgencyAnalytics](https://www.g2.com/products/agencyanalytics/reviews) | 4.7/5.0 (445 reviews) | Multi-client dashboard reporting with cross-platform consolidation | "[AgencyAnalytics Makes Trend Reporting and SEO Insights Fast and Client-Friendly](https://www.g2.com/survey_responses/agencyanalytics-review-13032470)" |
| 8 | [SAP Analytics Cloud](https://www.g2.com/products/sap-analytics-cloud/reviews) | 4.2/5.0 (750 reviews) | SAP-native BI, planning, and predictive dashboards | "[SAP Analytics Cloud Clean Dashboards and Powerful Real Time Analytics in One Place](https://www.g2.com/survey_responses/sap-analytics-cloud-review-12817514)" |
| 9 | [Hurree](https://www.g2.com/products/hurree/reviews) | 4.8/5.0 (74 reviews) | Multi-source KPI dashboards with AI-driven insights | "[Game-Changer for Data-Driven Marketing Teams](https://www.g2.com/survey_responses/hurree-review-12533440)" |
| 10 | [MongoDB Atlas](https://www.g2.com/products/mongodb-atlas/reviews) | 4.5/5.0 (848 reviews) | Native MongoDB data visualization and dashboarding | "[Flexible Document Model and Fast Development with MongoDB Atlas](https://www.g2.com/survey_responses/mongodb-atlas-review-12863051)" |

---
## What Are the Most Common Questions About Data Visualization Tools?
*AI-generated · Last updated: May 26, 2026*
### What is the best platforms for creating real-time visualization dashboards?
Based on G2 reviews, buyers looking for real-time visualization dashboards most often mention fast updates, centralized data access, and dashboards that are easy to share across teams. According to verified users, Looker is frequently used for live dashboards, real-time reporting, and centralized metric definitions that help teams stay aligned. G2 reviewers mention that users value the ability to refresh reports quickly, explore current data, and share dashboards with stakeholders without relying on manual reporting workflows. Reviewers also note some tradeoffs, including learning curve and occasional performance slowdowns with large or complex datasets, but recent feedback consistently highlights real-time visibility and operational reporting as core strengths for dashboard creation.

**Here are some of the top-rated products on G2:**

- [Looker](https://www.g2.com/products/looker/reviews/looker-review-12865135) – used for shareable dashboards, live reporting, and self-serve data exploration
- [Data Studio](https://www.g2.com/products/data-studio/reviews/data-studio-review-12779274) – supports real-time dashboard refreshes and interactive filtering across sources
- [Domo](https://www.g2.com/products/domo/reviews/domo-review-12844071) – helps teams monitor business performance with automated real-time dashboards


### Which visualization platform is best for non-technical users?
Based on G2 reviews, Canva stands out for non-technical users because reviewers consistently describe it as intuitive, beginner friendly, and quick to learn. According to verified users, Canva helps people without design expertise create presentations, infographics, flowcharts, and other visuals using templates and drag-and-drop tools. G2 reviewers mention that it reduces dependence on specialist designers and makes it easier for teams to create polished materials quickly. Reviewers also highlight collaboration features, brand kits, and ease of sharing as practical benefits for business teams. Some users note limits around advanced customization and large, complex projects, but the overall pattern in recent reviews strongly favors Canva for accessibility and ease of adoption.


### What is the top tools for visualizing big data?
Based on G2 reviews, tools used for big data visualization are most often praised for handling large datasets, connecting to warehouses, and keeping reporting centralized. G2 reviewers mention that Looker is commonly used when teams need to work with large historical data, complex reporting, and governed metrics across departments. According to verified users, it helps centralize reporting, make data more accessible, and support business users with shareable dashboards and self-service exploration. Reviewers also mention performance depends on data setup and that heavy dashboards can load slowly, but recent feedback still points to Looker as a strong option when organizations need scalable reporting tied to larger data environments.

**Here are some of the top-rated products on G2:**

- [Looker](https://www.g2.com/products/looker/reviews/looker-review-12563951) – centralizes large-scale reporting and supports analysis across warehouse data
- [Domo](https://www.g2.com/products/domo/reviews/domo-review-12276368) – used to process large volumes of data and deliver dashboards to end users
- [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews/sap-hana-cloud-review-12674293) – supports real-time analytics on massive datasets with fast in-memory processing


### Which is the best data visualization software for business intelligence?
Based on G2 reviews, Looker is the strongest fit for business intelligence because reviewers repeatedly describe it as a centralized analytics platform for dashboards, governed metrics, and self-service reporting. According to verified users, it helps organizations unify inconsistent reporting, create trusted definitions for metrics, and share dashboards across teams. G2 reviewers mention its strengths in data modeling, integrations, and reporting automation, especially for organizations that want one source of truth for analytics. Users also note tradeoffs, including a learning curve and occasional latency with large datasets, but the recurring theme in recent reviews is that Looker supports business intelligence workflows well by making data more consistent, shareable, and actionable.


### What is the best data visualization platforms for enterprise analytics?
Based on G2 reviews, enterprise analytics buyers often prioritize scalability, centralized reporting, and the ability to connect multiple systems. According to verified users, Looker, Domo, and SAP HANA Cloud are all used in enterprise settings to support reporting, dashboard sharing, and cross-functional visibility. G2 reviewers mention Looker for governed analytics and self-service exploration, Domo for centralizing data and enabling collaboration across departments, and SAP HANA Cloud for real-time processing and unifying large data environments. Reviewers also mention that implementation complexity and cost can be considerations for enterprise tools, but recent reviews consistently show these products helping larger teams move away from fragmented reporting and toward more reliable decision-making.

**Here are some of the top-rated products on G2:**

- [Looker](https://www.g2.com/products/looker/reviews/looker-review-12355012) – supports governed self-service analytics and centralized metric definitions
- [Domo](https://www.g2.com/products/domo/reviews/domo-review-12802484) – centralizes data from multiple business systems for enterprise reporting and collaboration
- [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews/sap-hana-cloud-review-12644611) – unifies large-scale data and enables real-time analytics for enterprise operations


### What is the top-rated data visualization software for self-service analytics?
Based on G2 reviews, self-service analytics tools are valued when business users can explore data without waiting on technical teams. G2 reviewers mention Looker for helping non-technical users explore trusted data through centralized models and dashboards, while Data Studio is often praised for simple dashboard creation and flexible sharing. According to verified users, these tools reduce manual reporting work and make it easier for teams to answer recurring questions on their own. Reviewers also call out learning curve and performance considerations depending on setup, but the common pattern is that self-service works best when dashboards are shareable, filters are easy to use, and reporting is centralized rather than scattered across files and platforms.

**Here are some of the top-rated products on G2:**

- [Looker](https://www.g2.com/products/looker/reviews/looker-review-12280633) – lets non-technical users explore governed data safely and build reports faster
- [Data Studio](https://www.g2.com/products/data-studio/reviews/data-studio-review-12560231) – helps users create and share dashboards with automated updates and multi-source reporting
- [Omni Analytics](https://www.g2.com/products/omni-analytics-inc-omni-analytics/reviews/omni-analytics-review-12334498) – supports self-service analysis with consistent metrics for analysts and business users


### Which platform offers the most advanced visualization types?
Based on G2 reviews, Looker reviewers frequently point to the breadth of charting and data exploration options, including graphs, maps, pivots, filters, and interactive dashboard components. According to verified users, it supports a wide range of visualization needs for analytics teams that want to move beyond basic charts and into more detailed exploration. G2 reviewers mention value in being able to customize views, compare metrics, and work with diverse reporting elements from one platform. At the same time, some users note that visualization customization still has limits and that more flexibility would be welcome. Even with those caveats, recent reviews suggest Looker offers one of the broadest visualization ranges in this review set.


### What is the top tools for creating interactive data dashboards?
Based on G2 reviews, interactive dashboard tools are usually described in terms of filters, sharing, customization, and live exploration. According to verified users, Data Studio is widely used for interactive dashboards that let teams adjust date ranges, apply filters, and explore multiple views in one report. G2 reviewers mention that it helps combine data sources into clear, shareable dashboards and reduces manual reporting by keeping reports updated. Reviewers also note that performance may slow with larger datasets or more complex blends, but recent feedback consistently highlights ease of interaction, flexibility, and collaborative sharing as key strengths for dashboard creation and ongoing reporting workflows.

**Here are some of the top-rated products on G2:**

- [Data Studio](https://www.g2.com/products/data-studio/reviews/data-studio-review-12779274) – creates interactive dashboards with filters, date controls, and multi-source reporting
- [Looker](https://www.g2.com/products/looker/reviews/looker-review-12773945) – supports interactive dashboards for exploration and client-facing reporting
- [Domo](https://www.g2.com/products/domo/reviews/domo-review-12676104) – offers interactive dashboards and real-time visibility across connected data sources


### What is the best tools for combining data visualization with storytelling?
Based on G2 reviews, Canva is frequently used when teams need visuals that communicate information clearly rather than just display data. According to verified users, it helps turn reports, presentations, and investor or leadership updates into more polished visual stories through templates, brand controls, and easy editing. G2 reviewers mention use cases such as annual reports, investor updates, roadmap visuals, presentations, and content creation, all of which suggest a strong storytelling fit. Reviewers also note collaboration benefits and ease for non-designers, while acknowledging that advanced customization can be limited. Overall, recent reviews position Canva as a practical choice for combining visual communication, presentations, and storytelling-oriented content.

**Here are some of the top-rated products on G2:**

- [Canva](https://www.g2.com/products/canva/reviews/canva-review-12701529) – helps teams create polished reports and investor updates with easy visual editing
- [Visme](https://www.g2.com/products/visme/reviews/visme-review-11314830) – supports reports, presentations, and data visuals with built-in charts and templates
- [Count](https://www.g2.com/products/count/reviews/count-review-12337355) – combines analysis, collaboration, and storytelling for guided data exploration


### Which data visualization tool integrates with the most data sources?
Based on G2 reviews, Looker is one of the strongest options when broad data connectivity matters. According to verified users, it is used with Google products, marketing platforms, data warehouses, APIs, and multiple reporting sources to centralize information in one place. G2 reviewers mention integrations with marketing channels, sheets, warehouse environments, and broader cloud ecosystems, along with the ability to combine disconnected reporting into shareable dashboards. Reviewers also note that setup quality matters and that some connectors or blended datasets can be challenging, but recent reviews consistently describe Looker as a practical hub for bringing multiple data sources together for analytics, reporting, and visualization workflows.




## How Many Data Visualization Tools Products Does G2 Track?
**Total Products under this Category:** 469

### Category Stats (Jul 2026)
- **Average Rating**: 4.43/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: UniFi (+1.49%) - Among all products in this category, UniFi recorded the largest rating increase compared to last month
*Last updated: July 02, 2026*


## How Does G2 Rank Data Visualization Tools Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 24,500+ Authentic Reviews
- 469+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Which Data Visualization Tools Is Best for Your Use Case?

- **Leader:** [Canva](https://www.g2.com/products/canva/reviews)
- **Highest Performer:** [Swydo](https://www.g2.com/products/swydo/reviews)
- **Easiest to Use:** [Canva](https://www.g2.com/products/canva/reviews)
- **Top Trending:** [Abacum](https://www.g2.com/products/abacum/reviews)
- **Best Free Software:** [Canva](https://www.g2.com/products/canva/reviews)


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## What Are the Top-Rated Data Visualization Tools Products in 2026?
### 1. [Canva](https://www.g2.com/products/canva/reviews)
Canva is a visual communication platform that gives everyone a creative voice, no matter your design experience, team size, or budget. Whether you&#39;re a student making your first presentation, a marketer producing social graphics in minutes, or a global team creating on-brand content without touching a designer&#39;s inbox, Canva is where ideas become something you can actually show. Start with one of over a million professionally designed templates, or build from scratch with an AI-powered drag-and-drop editor. A library of stock images, videos, soundtracks, and fonts means you are easily equipped to create visual content at scale. Looking to work in Canva across your team? Real-time collaboration lets multiple people design simultaneously. Brand kits keep assets, colors, and fonts consistent across a one-person business or a Fortune 500 company. Canva AI helps you generate, resize, write, and edit visuals in a fraction of the time. Canva is used by more than 265 million people across 190 countries and trusted by 95% of Fortune 500 companies. Canva is available on the web, iOS and Android.


**Average Rating:** 4.7/5.0
**Total Reviews:** 6,434
**How Do G2 Users Rate Canva?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **Dashboards:** 9.1/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.7/10 (Category avg: 8.6/10)
- **Formats:** 9.2/10 (Category avg: 8.6/10)

**Who Is the Company Behind Canva?**

- **Seller:** [Canva](https://www.g2.com/sellers/canva)
- **Company Website:** https://www.canva.com/
- **Year Founded:** 2012
- **HQ Location:** Sydney
- **Twitter:** @canva (339,250 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2850862/ (16,408 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner, Marketing Manager
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 66% Small-Business, 23% Mid-Market


#### What Are Canva's Pros and Cons?

**Pros:**

- Ease of Use (1742 reviews)
- Templates (1264 reviews)
- Features (1145 reviews)
- Easy Creation (1062 reviews)
- Template Availability (1055 reviews)

**Cons:**

- Limited Features (585 reviews)
- Limited Options (560 reviews)
- Missing Features (498 reviews)
- Expensive (473 reviews)
- Limited Customization (451 reviews)


### What Do G2 Reviewers Say About Canva?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of Canva, enabling quick and intuitive design creation for all skill levels.
- Users love the **extensive templates** in Canva, allowing for quick, easy, and professional-looking designs.
- Users appreciate the **extensive design options** and intuitive interface of Canva, making their creative process seamless and efficient.
- Users love Canva for its **easy creation** process, enabling quick and polished designs with intuitive features and templates.
- Users love the **variety of templates** in Canva, making design quick, easy, and accessible for everyone.

**Cons:**

- Users find the **limited features** in Canva frustrating, especially with vector editing and the free plan constraints.
- Users find Canva&#39;s **limited options** frustrating, especially for vector editing and creating multiple pages simultaneously.
- Users are frustrated by the **missing features** in Canva, limiting functionality and hindering their design experience.
- Users feel that the **premium plan is expensive** , especially with limited features available in the free version.
- Users find **limited customization** options frustrating, wishing for more flexible tools and styles in Canva.

#### What Are Recent G2 Reviews of Canva?

**"[Free, Intuitive, and Reliable—Canva Makes Design Quick and Easy](https://www.g2.com/survey_responses/canva-review-13056473)"**

**Rating:** 4.5/5.0 stars
*— Faizan A.*

[Read full review](https://www.g2.com/survey_responses/canva-review-13056473)

---

**"[Canva: My Go-To for Fast, Trendy Templates, Brand Kit &amp; Magic Resize](https://www.g2.com/survey_responses/canva-review-13050709)"**

**Rating:** 5.0/5.0 stars
*— Aswin  K.*

[Read full review](https://www.g2.com/survey_responses/canva-review-13050709)

---


#### What Are G2 Users Discussing About Canva?

- [Is Canva Pro Worth It? A Look at G2 User Reviews](https://www.g2.com/discussions/is-canva-pro-worth-it-a-look-at-g2-user-reviews) - 9 comments, 13 upvotes
- [What is included in Canva Pro?](https://www.g2.com/discussions/what-is-included-in-canva-pro) - 23 comments, 12 upvotes
- [What are the features of Canva?](https://www.g2.com/discussions/what-are-the-features-of-canva) - 17 comments, 12 upvotes
- [How much is Canva for enterprise?](https://www.g2.com/discussions/how-much-is-canva-for-enterprise) - 10 comments, 8 upvotes
- [Can you use Canva designs for commercial purposes?](https://www.g2.com/discussions/can-you-use-canva-designs-for-commercial-purposes) - 25 comments, 8 upvotes

### 2. [Looker](https://www.g2.com/products/looker/reviews)
Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation.


**Average Rating:** 4.4/5.0
**Total Reviews:** 1,584
**How Do G2 Users Rate Looker?**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Dashboards:** 8.7/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.0/10 (Category avg: 8.6/10)
- **Formats:** 8.3/10 (Category avg: 8.6/10)

**Who Is the Company Behind Looker?**

- **Seller:** [Google](https://www.g2.com/sellers/google)
- **Year Founded:** 1998
- **HQ Location:** Mountain View, CA
- **Twitter:** @google (31,899,995 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1441/ (341,888 employees on LinkedIn®)
- **Ownership:** NASDAQ:GOOG

**Who Uses This Product?**
- **Who Uses This:** Data Analyst, Data Engineer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 60% Mid-Market, 20% Enterprise


#### What Are Looker's Pros and Cons?

**Pros:**

- Ease of Use (126 reviews)
- Insights (75 reviews)
- Easy Integrations (70 reviews)
- Integrations (70 reviews)
- Data Visualization (62 reviews)

**Cons:**

- Learning Curve (58 reviews)
- Learning Difficulty (42 reviews)
- Slow Loading (36 reviews)
- Slow Performance (36 reviews)
- Complexity (32 reviews)


### What Do G2 Reviewers Say About Looker?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** in Looker, enabling quick setup and intuitive dashboard creation for better insights.
- Users appreciate the **centralized dashboards and real-time insights** of Looker, enabling faster, data-driven decisions across teams.
- Users value the **easy integrations** of Looker, which enhance collaboration and streamline data analysis across platforms.
- Users appreciate the **easy integrations** of Looker, enabling seamless connections to multiple data sources for effective collaboration.
- Users value the **flexibility in data visualization** with Looker, enabling tailored insights through customizable graphics and views.

**Cons:**

- The **learning curve** for Looker is challenging, particularly for users lacking IT literacy and experience.
- Users frequently experience a **steep learning curve** with Looker, struggling with its complex features and LookML language.
- Users find that **slow loading times** hinder their experience, especially with large datasets and queries in Looker.
- Users experience **slow performance** with Looker, citing long load times and a lagging interface affecting usability.
- Users find the **complexity of setup and steep learning curve** challenging, particularly for beginners and large datasets.

#### What Are Recent G2 Reviews of Looker?

**"[Transforms Data, But Challenging for Beginners](https://www.g2.com/survey_responses/looker-review-12784757)"**

**Rating:** 5.0/5.0 stars
*— Rahul S.*

[Read full review](https://www.g2.com/survey_responses/looker-review-12784757)

---

**"[Powerful once it&#39;s set up properly, that&#39;s once is doing a lot of work in that sentence](https://www.g2.com/survey_responses/looker-review-12863840)"**

**Rating:** 4.5/5.0 stars
*— Anurag S.*

[Read full review](https://www.g2.com/survey_responses/looker-review-12863840)

---


#### What Are G2 Users Discussing About Looker?

- [What is Looker used for?](https://www.g2.com/discussions/what-is-looker-used-for) - 1 comment
- [Why is looker so powerful?](https://www.g2.com/discussions/why-is-looker-so-powerful)
- [Is looker an ETL tool?](https://www.g2.com/discussions/is-looker-an-etl-tool) - 4 comments
- [What is Looker software?](https://www.g2.com/discussions/what-is-looker-software)

### 3. [Domo](https://www.g2.com/products/domo/reviews)
Domo&#39;s AI and Data Products Platform empowers organizations to turn data into actionable insights and solutions. It allows users to seamlessly connect diverse data sources, prepare data for use, and generate dynamic reports and visualizations—all within a single interface. With built-in AI and automation capabilities, teams can easily build and use AI agents, streamline workflows, and create tailored solutions.


**Average Rating:** 4.3/5.0
**Total Reviews:** 999
**How Do G2 Users Rate Domo?**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.0/10)
- **Dashboards:** 8.4/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.3/10 (Category avg: 8.6/10)
- **Formats:** 8.6/10 (Category avg: 8.6/10)

**Who Is the Company Behind Domo?**

- **Seller:** [Domo](https://www.g2.com/sellers/domo)
- **Company Website:** https://www.domo.com
- **Year Founded:** 2010
- **HQ Location:** American Fork, UT
- **Twitter:** @Domotalk (63,513 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/25237/ (1,305 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Data Analyst, Business Analyst
- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 49% Mid-Market, 29% Enterprise


#### What Are Domo's Pros and Cons?

**Pros:**

- Ease of Use (247 reviews)
- Data Visualization (116 reviews)
- Intuitive (95 reviews)
- Easy Integrations (92 reviews)
- Integrations (88 reviews)

**Cons:**

- Learning Curve (66 reviews)
- Missing Features (59 reviews)
- Data Management Issues (55 reviews)
- Expensive (44 reviews)
- Complexity (43 reviews)


### What Do G2 Reviewers Say About Domo?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Domo&#39;s **ease of use** beneficial, allowing non-tech savvy individuals to access and utilize data efficiently.
- Users love the **flexible dashboards** of Domo, which simplify data visualization and enhance decision-making processes.
- Users appreciate the **intuitive design** of Domo, making data management accessible for all skill levels.
- Users value the **easy integrations** of Domo, allowing seamless data connectivity across various platforms for enhanced management.
- Users value the **seamless integration** capabilities of Domo, enhancing their data management and decision-making processes.

**Cons:**

- Users find the **learning curve steep** , often needing to adapt to new features and manage glitches effectively.
- Users find Domo lacks **key features** like flexible pivot charts and a clear consumption model, hindering usability.
- Users face **data management issues** with Domo, citing unreliable connectors and challenges in generating accurate reports.
- Users express concern about Domo&#39;s **expensive pricing** , citing drastic increases and lack of transparency in billing.
- Users find Domo to be **complex and rigid** , making fast dataset changes and management difficult and time-consuming.

#### What Are Recent G2 Reviews of Domo?

**"[Interactive Real-Time Dashboards That Make Complex Data Easy](https://www.g2.com/survey_responses/domo-review-13003120)"**

**Rating:** 5.0/5.0 stars
*— Anil B.*

[Read full review](https://www.g2.com/survey_responses/domo-review-13003120)

---

**"[Domo Makes Real-Time Dashboards Effortless with Intuitive ETL and Mobile Metrics](https://www.g2.com/survey_responses/domo-review-13032278)"**

**Rating:** 5.0/5.0 stars
*— Karthik S.*

[Read full review](https://www.g2.com/survey_responses/domo-review-13032278)

---


#### What Are G2 Users Discussing About Domo?

- [What is Domo used for?](https://www.g2.com/discussions/what-is-domo-used-for) - 1 comment
- [How much does Domo cost?](https://www.g2.com/discussions/how-much-does-domo-cost)
- [What is Domo data?](https://www.g2.com/discussions/what-is-domo-data)
- [Is Domo any good?](https://www.g2.com/discussions/is-domo-any-good)
- [What does Domo software do?](https://www.g2.com/discussions/what-does-domo-software-do)

### 4. [Data Studio](https://www.g2.com/products/data-studio/reviews)
Looker Studio offers self-service business intelligence with unmatched flexibility for smarter business decisions. Featuring connections to more than 1,000+ data sources, you can create highly visual, intuitive reports and share them with your team with consistent metrics. Looker Studio helps you tell impactful stories by creating and sharing engaging reports and data visualization, showcasing your business metrics and dimensions with intuitive smart reports, with automatic sharing for informed collaboation. Create meaningful, shareable, customizable, charts and graphs with just a few clicks, and now, with Duet AI in Looker, automatically generate reports, visualizations and slides and save countless hours.


**Average Rating:** 4.4/5.0
**Total Reviews:** 456
**How Do G2 Users Rate Data Studio?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10)
- **Dashboards:** 9.1/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.1/10 (Category avg: 8.6/10)
- **Formats:** 8.5/10 (Category avg: 8.6/10)

**Who Is the Company Behind Data Studio?**

- **Seller:** [Google](https://www.g2.com/sellers/google)
- **Year Founded:** 1998
- **HQ Location:** Mountain View, CA
- **Twitter:** @google (31,899,995 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1441/ (341,888 employees on LinkedIn®)
- **Ownership:** NASDAQ:GOOG

**Who Uses This Product?**
- **Who Uses This:** Digital Marketing Specialist, Digital Marketing Manager
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 46% Small-Business, 37% Mid-Market


#### What Are Data Studio's Pros and Cons?

**Pros:**

- Ease of Use (20 reviews)
- Visualization (11 reviews)
- Easy Integrations (10 reviews)
- Collaborative Sharing (7 reviews)
- Data Visualization (7 reviews)

**Cons:**

- Limited Customization (8 reviews)
- Slow Performance (8 reviews)
- Slow Loading (5 reviews)
- Connectivity Issues (4 reviews)
- Limited Options (4 reviews)


### What Do G2 Reviewers Say About Data Studio?
*AI-generated summary from verified user reviews*

**Pros:**

- Users love the **ease of use** in Looker Studio, appreciating its intuitive interface and hassle-free setup process.
- Users appreciate the **flexibility and ease of visualization** in Looker Studio for creating insightful, interactive dashboards.
- Users love the **easy integrations** in Looker Studio, enabling seamless data connections and collaborative dashboard creation.
- Users appreciate the **collaborative sharing capabilities** of Looker Studio, simplifying teamwork with interactive, live dashboards.
- Users value the **ease of data visualization** in Looker Studio, allowing customizable and interactive dashboards effortlessly.

**Cons:**

- Users find **limited customization** options in Looker Studio, which restricts advanced data modeling and chart modifications.
- Users experience **slow performance** in Looker Studio, especially with large datasets or multiple charts, impacting efficiency.
- Users find the **slow loading times** of Looker Studio frustrating, especially with heavy data or multiple charts.
- Users often face **connectivity issues** in Looker Studio that can hinder effective data analysis and usability.
- Users find **limited options** in Data Studio, particularly in design flexibility and advanced calculations for dashboards.

#### What Are Recent G2 Reviews of Data Studio?

**"[Looker Studio Makes Real-Time, Interactive Dashboards Effortless](https://www.g2.com/survey_responses/data-studio-review-12779274)"**

**Rating:** 5.0/5.0 stars
*— Gautam V.*

[Read full review](https://www.g2.com/survey_responses/data-studio-review-12779274)

---

**"[Mobile-First, Spreadsheet-Driven Reports with Instant Updates—and a Great Free Version](https://www.g2.com/survey_responses/data-studio-review-12807274)"**

**Rating:** 5.0/5.0 stars
*— Jaime Ricardo L.*

[Read full review](https://www.g2.com/survey_responses/data-studio-review-12807274)

---


#### What Are G2 Users Discussing About Data Studio?

- [How good is Google Data Studio?](https://www.g2.com/discussions/how-good-is-google-data-studio) - 2 comments
- [Is Google Data Studio free to use?](https://www.g2.com/discussions/is-google-data-studio-free-to-use) - 4 comments
- [How do I use Google Data Studio?](https://www.g2.com/discussions/how-do-i-use-google-data-studio) - 1 comment
- [What is Google Data Studio for?](https://www.g2.com/discussions/what-is-google-data-studio-for) - 1 comment

### 5. [Elastic Stack](https://www.g2.com/products/elastic-stack/reviews)
The Elastic Stack, commonly known as the ELK Stack, is a comprehensive suite of open-source tools designed for ingesting, storing, analyzing, and visualizing data in real-time. It comprises Elasticsearch, Kibana, Beats, and Logstash, enabling users to handle data from any source and in any format efficiently. Key Features and Functionality: - Elasticsearch: A distributed, JSON-based search and analytics engine that allows for rapid storage, search, and analysis of large volumes of data. - Kibana: An extensible user interface that provides powerful visualizations, dashboards, and management tools to interpret and present data effectively. - Beats and Logstash: Data ingestion tools that collect and process data from various sources, transforming and forwarding it to Elasticsearch for indexing. - Integrations: A multitude of pre-built integrations that facilitate seamless data collection and connection with the Elastic Stack, enabling quick insights. Primary Value and User Solutions: The Elastic Stack empowers organizations to harness the full potential of their data by providing a scalable and resilient platform for real-time search and analytics. It addresses challenges such as managing large datasets, ensuring high availability, and delivering relevant search results swiftly. By offering a unified solution for data ingestion, storage, analysis, and visualization, the Elastic Stack enables users to gain actionable insights, enhance operational efficiency, and make informed decisions based on their data.


**Average Rating:** 4.5/5.0
**Total Reviews:** 105
**How Do G2 Users Rate Elastic Stack?**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.0/10)
- **Dashboards:** 9.0/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.3/10 (Category avg: 8.6/10)
- **Formats:** 8.7/10 (Category avg: 8.6/10)

**Who Is the Company Behind Elastic Stack?**

- **Seller:** [Elastic](https://www.g2.com/sellers/elastic)
- **Year Founded:** 2012
- **HQ Location:** San Francisco, CA
- **Twitter:** @elastic (65,200 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/814025/ (5,079 employees on LinkedIn®)
- **Ownership:** NYSE: ESTC

**Who Uses This Product?**
- **Who Uses This:** Software Engineer, Senior Software Engineer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 47% Mid-Market, 34% Enterprise


#### What Are Elastic Stack's Pros and Cons?

**Pros:**

- Ease of Use (3 reviews)
- Flexibility (3 reviews)
- Log Management (3 reviews)
- Search Efficiency (3 reviews)
- Versatility (3 reviews)

**Cons:**

- Resource Management (3 reviews)
- Complexity Issues (2 reviews)
- Expensive (2 reviews)
- High Memory Usage (2 reviews)
- Learning Curve (2 reviews)


### What Do G2 Reviewers Say About Elastic Stack?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of Elastic Stack, enabling quick issue correlation and comprehensive system understanding.
- Users appreciate the **flexibility** of Elastic Stack, enabling seamless integration and customization for diverse data needs.
- Users value the **unified log management** of Elastic Stack, enhancing issue correlation and system behavior understanding.
- Users appreciate the **search efficiency** of Elastic Stack, enabling quick issue correlation and comprehensive system understanding.
- Users value the **versatility** of Elastic Stack, praising its integration, customization, and support for various deployment models.

**Cons:**

- Users find that **resource management** in Elastic Stack is complex and can lead to performance degradation without proper expertise.
- Users face **complexity issues** in managing Elastic Stack, requiring deep expertise and experience for optimal performance and stability.
- Users find the Elastic Stack to be **expensive** to scale due to its high resource requirements and licensing costs.
- Users note that Elastic Stack has **high memory usage** , leading to increased costs and management complexity at scale.
- Users find the **learning curve steep** for Elastic Stack, requiring significant expertise for optimal performance and management.

#### What Are Recent G2 Reviews of Elastic Stack?

**"[Elastic Stack: Real-Time Scalability, Fast Search, and Powerful Kibana Visualizations](https://www.g2.com/survey_responses/elastic-stack-review-12683691)"**

**Rating:** 5.0/5.0 stars
*— Jai P.*

[Read full review](https://www.g2.com/survey_responses/elastic-stack-review-12683691)

---

**"[Powerful Centralized Log Management with Elastic Stack](https://www.g2.com/survey_responses/elastic-stack-review-12951407)"**

**Rating:** 4.0/5.0 stars
*— Ravindra N.*

[Read full review](https://www.g2.com/survey_responses/elastic-stack-review-12951407)

---


#### What Are G2 Users Discussing About Elastic Stack?

- [How has Elastic Stack impacted your data search and analytics capabilities, and what do you recommend to new users?](https://www.g2.com/discussions/how-has-elastic-stack-impacted-your-data-search-and-analytics-capabilities-and-what-do-you-recommend-to-new-users)
- [What is Kibana monitoring?](https://www.g2.com/discussions/what-is-kibana-monitoring)
- [What is Grafana and Kibana?](https://www.g2.com/discussions/what-is-grafana-and-kibana) - 1 comment
- [What is Kibana built with?](https://www.g2.com/discussions/what-is-kibana-built-with)
- [What are the features of Kibana?](https://www.g2.com/discussions/what-are-the-features-of-kibana) - 1 comment

### 6. [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews)
SAP HANA Cloud is a modern database-as-a-service (DBaaS) powering the next generation of intelligent data applications. SAP HANA Cloud offers a competitive edge by incorporating advanced machine learning and predictive tools grounded in modern data science. Its powerful in-memory performance safeguards efficient data processing. By securely storing vast amounts of data with its integrated multitier storage and handling various types on a single copy in its native multi-model database, SAP HANA Cloud simplifies data management and connects to other data sources. The seamless integration of these capabilities in a reliable, unified foundation makes it easier for developers to build high-demand intelligent data apps.


**Average Rating:** 4.3/5.0
**Total Reviews:** 521
**How Do G2 Users Rate SAP HANA Cloud?**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.0/10)
- **Dashboards:** 8.9/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.0/10 (Category avg: 8.6/10)
- **Formats:** 8.5/10 (Category avg: 8.6/10)

**Who Is the Company Behind SAP HANA Cloud?**

- **Seller:** [SAP](https://www.g2.com/sellers/sap)
- **Company Website:** https://www.sap.com/
- **Year Founded:** 1972
- **HQ Location:** Walldorf
- **Twitter:** @SAP (297,052 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/sap/ (141,955 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Consultant, SAP Consultant
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 61% Enterprise, 26% Mid-Market


#### What Are SAP HANA Cloud's Pros and Cons?

**Pros:**

- Ease of Use (53 reviews)
- Easy Integrations (39 reviews)
- Integrations (38 reviews)
- Speed (38 reviews)
- Scalability (35 reviews)

**Cons:**

- Complexity (32 reviews)
- Expensive (30 reviews)
- Learning Curve (29 reviews)
- Difficult Learning (27 reviews)
- Complex Setup (20 reviews)


### What Do G2 Reviewers Say About SAP HANA Cloud?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of SAP HANA Cloud, benefiting from seamless integration and powerful real-time analytics.
- Users find **easy integrations** with SAP HANA Cloud enhance data management and reporting efficiency in their workflows.
- Users value the **seamless integration capabilities** of SAP HANA Cloud, enhancing data management and operational efficiency.
- Users admire the **exceptional real-time performance** of SAP HANA Cloud, enhancing usability and driving substantial business value.
- Users appreciate the **scalability** of SAP HANA Cloud, enabling them to efficiently handle large and complex data sets.

**Cons:**

- Users find the **complexity** of SAP HANA Cloud challenging, especially regarding setup, configuration, and the steep learning curve.
- Users find the **cost to be high** , especially if the workload is not managed effectively.
- Users note a **steep learning curve** for new SAP HANA Cloud users, particularly those lacking prior SAP experience.
- Users face a **difficult learning curve** in SAP HANA Cloud, especially those without prior SAP experience, affecting usability.
- Users face challenges with the **complex setup** of SAP HANA Cloud, impacting ease of use and implementation.

#### What Are Recent G2 Reviews of SAP HANA Cloud?

**"[Blazing-Fast In-Memory Performance with Seamless SAP Integration](https://www.g2.com/survey_responses/sap-hana-cloud-review-12419032)"**

**Rating:** 4.5/5.0 stars
*— Dharamveer p.*

[Read full review](https://www.g2.com/survey_responses/sap-hana-cloud-review-12419032)

---

**"[Efficient Transactions, But Time-Intensive Setup](https://www.g2.com/survey_responses/sap-hana-cloud-review-12983922)"**

**Rating:** 4.0/5.0 stars
*— Sumeet R.*

[Read full review](https://www.g2.com/survey_responses/sap-hana-cloud-review-12983922)

---



### 7. [AgencyAnalytics](https://www.g2.com/products/agencyanalytics/reviews)
AgencyAnalytics is the only reporting and insights platform built for marketing agencies. Prove your value to clients, win back the hours you lose to manual reporting, and keep more of the clients you&#39;ve worked hard to earn. Connect every client&#39;s marketing channels into live, customizable dashboards and report on SEO, PPC, social media, email, call tracking, ecommerce, local, and more, with 85+ integrations in one place. Automate report creation and scheduling so polished, accurate updates go out on time without the manual work. Benchmark performance, spot trends early, and use AI-powered insights to walk into client calls already knowing what&#39;s working and what to fix. Everything is fully white-labeled for your agency, so clients get their own branded login to the web or mobile app. Whether you&#39;re an established agency or just getting started, AgencyAnalytics offers flexible pricing that scales as you grow. Try it risk-free for 14 days, no credit card required.


**Average Rating:** 4.7/5.0
**Total Reviews:** 445
**How Do G2 Users Rate AgencyAnalytics?**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.0/10)
- **Dashboards:** 9.3/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.8/10 (Category avg: 8.6/10)
- **Formats:** 8.9/10 (Category avg: 8.6/10)

**Who Is the Company Behind AgencyAnalytics?**

- **Seller:** [AgencyAnalytics](https://www.g2.com/sellers/agencyanalytics)
- **Company Website:** https://agencyanalytics.com
- **Year Founded:** 2010
- **HQ Location:** Toronto
- **Twitter:** @agencyanalytics (4,047 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3309361/ (132 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** CEO, Founder
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 88% Small-Business, 8% Mid-Market


#### What Are AgencyAnalytics's Pros and Cons?

**Pros:**

- Ease of Use (55 reviews)
- Time Saving (47 reviews)
- Customer Support (46 reviews)
- User-Friendly (37 reviews)
- Integration Capabilities (35 reviews)

**Cons:**

- Integration Issues (25 reviews)
- Limited Features (14 reviews)
- Learning Curve (12 reviews)
- Reporting Issues (11 reviews)
- Connection Issues (10 reviews)


### What Do G2 Reviewers Say About AgencyAnalytics?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find AgencyAnalytics to be **incredibly intuitive and easy to use** , simplifying their SEO management and reporting tasks.
- Users highlight the **time-saving benefits** of AgencyAnalytics due to streamlined reporting and efficient workflows.
- Users highly value the **responsive customer support** from AgencyAnalytics, enhancing their overall experience and effectiveness.
- Users find AgencyAnalytics to be **extremely user-friendly** , making report setup and integrations effortless and efficient.
- Users value the **extensive integration capabilities** of AgencyAnalytics, enhancing reporting and data management effortlessly.

**Cons:**

- Users report frequent **integration issues** , facing broken connections and delays that hinder their workflow and client interactions.
- Users feel that the platform has **limited features** , affecting customization and ease of use for reports and dashboards.
- Users find the **learning curve challenging** when setting up dashboards and utilizing help documentation effectively.
- Users experience **reporting issues** due to tricky dashboard changes and limited customization options affecting report building.
- Users experience frequent **connection issues** with AgencyAnalytics, leading to frustration and delays in data handling.

#### What Are Recent G2 Reviews of AgencyAnalytics?

**"[Easy Client Channel Integrations, Responsive Support, and Reliable Automation](https://www.g2.com/survey_responses/agencyanalytics-review-12950396)"**

**Rating:** 5.0/5.0 stars
*— Nina M.*

[Read full review](https://www.g2.com/survey_responses/agencyanalytics-review-12950396)

---

**"[AgencyAnalytics Makes Trend Reporting and SEO Insights Fast and Client-Friendly](https://www.g2.com/survey_responses/agencyanalytics-review-13032470)"**

**Rating:** 4.5/5.0 stars
*— Shannon M.*

[Read full review](https://www.g2.com/survey_responses/agencyanalytics-review-13032470)

---


#### What Are G2 Users Discussing About AgencyAnalytics?

- [What is AgencyAnalytics used for?](https://www.g2.com/discussions/what-is-agencyanalytics-used-for) - 1 comment

### 8. [SAP Analytics Cloud](https://www.g2.com/products/sap-analytics-cloud/reviews)
With the SAP Analytics Cloud solution, you can bring together analytics and planning with unique integration to SAP applications and smooth access to heterogenous data sources. As the analytics and planning solution within SAP Business Technology Platform, SAP Analytics Cloud supports trusted insights and integrated planning processes enterprise-wide to help you make decisions without doubt.


**Average Rating:** 4.2/5.0
**Total Reviews:** 750
**How Do G2 Users Rate SAP Analytics Cloud?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10)
- **Dashboards:** 8.8/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.0/10 (Category avg: 8.6/10)
- **Formats:** 8.7/10 (Category avg: 8.6/10)

**Who Is the Company Behind SAP Analytics Cloud?**

- **Seller:** [SAP](https://www.g2.com/sellers/sap)
- **Company Website:** https://www.sap.com/
- **Year Founded:** 1972
- **HQ Location:** Walldorf
- **Twitter:** @SAP (297,052 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/sap/ (141,955 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Senior Consultant, Consultant
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 49% Enterprise, 28% Mid-Market


#### What Are SAP Analytics Cloud's Pros and Cons?

**Pros:**

- Ease of Use (68 reviews)
- Data Analysis (52 reviews)
- Data Visualization (51 reviews)
- Easy Integrations (40 reviews)
- Analytics (39 reviews)

**Cons:**

- Slow Performance (36 reviews)
- Learning Curve (35 reviews)
- Learning Difficulty (33 reviews)
- Performance Issues (32 reviews)
- Large Dataset Handling (30 reviews)


### What Do G2 Reviewers Say About SAP Analytics Cloud?
*AI-generated summary from verified user reviews*

**Pros:**

- Users love the **ease of use** in SAP Analytics Cloud, enabling quick data understanding and efficient reporting.
- Users value the **wide range of data connectivity options** in SAP Analytics Cloud, facilitating seamless integrations and enhanced analytics.
- Users value the **interactive dashboards** of SAP Analytics Cloud, making data visualization intuitive and accessible for all skill levels.
- Users value the **easy integrations** of SAP Analytics Cloud, allowing seamless connections with tools like SAP S/4HANA for efficient data analysis.
- Users value the **wide range of data connectivity options** in SAP Analytics Cloud that enhance their decision-making capabilities.

**Cons:**

- Users report **slow performance** with large datasets in SAP Analytics Cloud, causing frustration during data analysis and modeling.
- Users face a **steep learning curve** with SAP Analytics Cloud, especially those unfamiliar with SAP products.
- Users find the **learning difficulty** significant, particularly for those unfamiliar with SAP products, complicating initial usage.
- Users experience **performance issues** when analyzing complex datasets, causing slow dashboards and lag in updates.
- Users face **performance issues** with SAP Analytics Cloud when handling large datasets, affecting efficiency and speed.

#### What Are Recent G2 Reviews of SAP Analytics Cloud?

**"[SAP Analytics Cloud Clean Dashboards and Powerful Real Time Analytics in One Place](https://www.g2.com/survey_responses/sap-analytics-cloud-review-12817514)"**

**Rating:** 5.0/5.0 stars
*— Muzammil M.*

[Read full review](https://www.g2.com/survey_responses/sap-analytics-cloud-review-12817514)

---

**"[Reliable &amp; User-Friendly Analytics Tool](https://www.g2.com/survey_responses/sap-analytics-cloud-review-12885706)"**

**Rating:** 4.0/5.0 stars
*— sagar i.*

[Read full review](https://www.g2.com/survey_responses/sap-analytics-cloud-review-12885706)

---


#### What Are G2 Users Discussing About SAP Analytics Cloud?

- [What is SAP Analytics Cloud used for?](https://www.g2.com/discussions/what-is-sap-analytics-cloud-used-for) - 2 comments
- [What is SAP Lumira used for?](https://www.g2.com/discussions/sap-lumira-what-is-sap-lumira-used-for) - 1 comment, 1 upvote
- [What is SAP Analytics Hub used for?](https://www.g2.com/discussions/what-is-sap-analytics-hub-used-for) - 1 comment
- [How does SAP Analytics calculate average cloud?](https://www.g2.com/discussions/how-does-sap-analytics-calculate-average-cloud)
- [What is predictive analytics software?](https://www.g2.com/discussions/sap-predictive-analytics-what-is-predictive-analytics-software) - 1 comment

### 9. [Hurree](https://www.g2.com/products/hurree/reviews)
Hurree is an AI-powered platform that consolidates all your reporting data into a single, easy-to-use command centre. It connects with over 70 popular tools, giving you a single, reliable view of performance across your business. With fully customizable dashboards, Hurree makes it simple for any team to track KPIs, monitor trends, and measure success with no technical skills required. At the heart of the platform is Riva, Hurree&#39;s built-in AI assistant. Riva doesn&#39;t just show you the numbers; it explains them. From instant summaries to predictive insights and actionable recommendations, Riva helps you understand what’s happening and what to do next. Hurree is built for teams who want better visibility, clearer reporting, and data they can actually use, without the complexity.


**Average Rating:** 4.8/5.0
**Total Reviews:** 74
**How Do G2 Users Rate Hurree?**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)
- **Dashboards:** 9.7/10 (Category avg: 9.0/10)
- **Steps to Answer:** 9.1/10 (Category avg: 8.6/10)
- **Formats:** 8.5/10 (Category avg: 8.6/10)

**Who Is the Company Behind Hurree?**

- **Seller:** [Hurree](https://www.g2.com/sellers/hurree)
- **Company Website:** https://www.hurree.co/
- **Year Founded:** 2018
- **HQ Location:** Belfast, Antrim
- **Twitter:** @Hurree_me (896 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/hurree/ (48 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 58% Small-Business, 42% Mid-Market


#### What Are Hurree's Pros and Cons?

**Pros:**

- Ease of Use (352 reviews)
- Analytics (240 reviews)
- Data Visualization (188 reviews)
- Efficiency (171 reviews)
- Insights (167 reviews)

**Cons:**

- Learning Curve (122 reviews)
- Limited Customization (72 reviews)
- Limited Options (63 reviews)
- Missing Features (58 reviews)
- Learning Difficulty (57 reviews)


### What Do G2 Reviewers Say About Hurree?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of Hurree, making client engagement and data presentation simple and effective.
- Users value the **intuitive interface and customizable dashboards** of Hurree for effective data visualization and tracking.
- Users praise Hurree for its **intuitive data visualization** that simplifies understanding and enhances team productivity.
- Users appreciate the **efficiency** of Hurree in presenting lead sources and enhancing client understanding with intuitive setups.
- Users value Hurree&#39;s **transformative insights** , appreciating its intuitive interface and reliable data for informed decision-making.

**Cons:**

- The **initial learning curve** can be overwhelming, but support helps users adapt to Hurree&#39;s features over time.
- Users find the **limited customization options** of Hurree restricts their ability to tailor the platform effectively.
- Users find **limited reporting features** and inflexible integrations hinder their ability for deeper analysis in Hurree.
- Users are frustrated by the **lack of AI integration** , though there&#39;s hope for future improvements in this area.
- Users find the **learning difficulty** in setting data ranges quite challenging, affecting their overall experience with Hurree.

#### What Are Recent G2 Reviews of Hurree?

**"[Game-Changer for Data-Driven Marketing Teams](https://www.g2.com/survey_responses/hurree-review-12533440)"**

**Rating:** 5.0/5.0 stars
*— Gavin  M.*

[Read full review](https://www.g2.com/survey_responses/hurree-review-12533440)

---

**"[Hurree brought structure and focus to our performance monitoring](https://www.g2.com/survey_responses/hurree-review-12358678)"**

**Rating:** 5.0/5.0 stars
*— Hayley  C.*

[Read full review](https://www.g2.com/survey_responses/hurree-review-12358678)

---



### 10. [MongoDB Atlas](https://www.g2.com/products/mongodb-atlas/reviews)
MongoDB Atlas is a developer data platform that provides a tightly integrated collection of data and application infrastructure building blocks to enable enterprises to quickly deploy bespoke architectures to address any application need. Atlas supports transactional, full-text search, vector search, time series and stream processing application use cases across mobile, distributed, event-driven, and serverless architectures.


**Average Rating:** 4.5/5.0
**Total Reviews:** 848
**How Do G2 Users Rate MongoDB Atlas?**

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.0/10)
- **Dashboards:** 9.2/10 (Category avg: 9.0/10)
- **Steps to Answer:** 7.9/10 (Category avg: 8.6/10)
- **Formats:** 8.5/10 (Category avg: 8.6/10)

**Who Is the Company Behind MongoDB Atlas?**

- **Seller:** [MongoDB](https://www.g2.com/sellers/mongodb)
- **Year Founded:** 2007
- **HQ Location:** New York
- **Twitter:** @MongoDB (503,172 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/783611/ (7,887 employees on LinkedIn®)
- **Ownership:** NASDAQ: MDB

**Who Uses This Product?**
- **Who Uses This:** Software Engineer, Senior Software Engineer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 45% Small-Business, 29% Enterprise


#### What Are MongoDB Atlas's Pros and Cons?

**Pros:**

- Ease of Use (8 reviews)
- User Interface (7 reviews)
- Features (6 reviews)
- Scalability (5 reviews)
- Reliability (4 reviews)

**Cons:**

- Expensive Pricing (3 reviews)
- Unclear Pricing (3 reviews)
- Expensive (2 reviews)
- High Memory Usage (2 reviews)
- Latency Issues (2 reviews)


### What Do G2 Reviewers Say About MongoDB Atlas?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **intuitive UI and ease of use** of MongoDB Atlas, enhancing their database management experience.
- Users praise the **intuitive UI** of MongoDB Atlas, enhancing user-friendliness and streamlining database management tasks.
- Users appreciate the **intuitive UI and comprehensive documentation** of MongoDB Atlas, enhancing database management experience significantly.
- Users praise the **scalability** of MongoDB Atlas, highlighting its ease of use and efficiency in data management.
- Users appreciate the **reliability** of MongoDB Atlas, consistently benefiting from its excellent uptime and performance.

**Cons:**

- Users find MongoDB Atlas to have **expensive pricing** , leading to frustration with unexpected costs and inefficiencies.
- Users find **unclear pricing** frustrating, with unexpected expenses linked to storage and tier requirements complicating billing transparency.
- Users find MongoDB Atlas **expensive** and frustrating, citing high costs with inadequate performance and support issues.
- Users report **high memory usage** leading to performance issues and frustrating data management challenges with MongoDB Atlas.
- Users frequently experience **latency issues** with MongoDB Atlas, causing frustration and impacting overall performance during operations.

#### What Are Recent G2 Reviews of MongoDB Atlas?

**"[Flexible Document Model and Fast Development with MongoDB Atlas](https://www.g2.com/survey_responses/mongodb-atlas-review-12863051)"**

**Rating:** 4.5/5.0 stars
*— Priyanshu J.*

[Read full review](https://www.g2.com/survey_responses/mongodb-atlas-review-12863051)

---

**"[Flexible, High-Performance Database with Easy Scaling](https://www.g2.com/survey_responses/mongodb-atlas-review-12533016)"**

**Rating:** 4.5/5.0 stars
*— Sai shivan J.*

[Read full review](https://www.g2.com/survey_responses/mongodb-atlas-review-12533016)

---


#### What Are G2 Users Discussing About MongoDB Atlas?

- [What is MongoDB used for?](https://www.g2.com/discussions/what-is-mongodb-used-for) - 3 comments, 1 upvote
- [What is MongoDB Charts used for?](https://www.g2.com/discussions/what-is-mongodb-charts-used-for)
- [What is MongoDB and its advantages?](https://www.g2.com/discussions/what-is-mongodb-and-its-advantages) - 1 comment
- [What are the features of MongoDB?](https://www.g2.com/discussions/what-are-the-features-of-mongodb) - 1 comment
- [Is MongoDB a software?](https://www.g2.com/discussions/is-mongodb-a-software) - 2 comments

### 11. [Visme](https://www.g2.com/products/visme/reviews)
Visme is the operating system for business content, the platform teams use to create, manage, and scale everything their business communicates with, from presentations and reports to infographics, documents, and social graphics. Where most AI creates from a blank prompt, Visme works from what your business already knows. Connect your Drive, OneDrive, SharePoint, and existing decks, and Visme reads them, structures them, and learns your brand, voice, and key facts. Every new piece is held to that brand standard automatically, with the right fonts, colors, logos, and tone applied without anyone enforcing them manually. Visme&#39;s AI is grounded in your brand, your content, and your data rather than a generic prompt, so what it produces reads like your company instead of off-the-shelf output. From that foundation, Visme can build on-brand Sales Decks, QBRs, and Proposals from your own content, pull live data from Salesforce, Google Sheets, and Excel, and update a fact once so it carries across every piece built from it. Visme is built for the teams that produce recurring customer-facing content: sales, customer success, marketing, and revenue operations. Real-time collaboration keeps distributed teams working in one place, and Smart Link sharing shows how content performs after it is sent. The outcome is one system the whole company creates from, consistent, current, and built on what your team already has, so the people accountable for the brand can hold the standard without reviewing every piece.


**Average Rating:** 4.5/5.0
**Total Reviews:** 473
**How Do G2 Users Rate Visme?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Dashboards:** 8.6/10 (Category avg: 9.0/10)
- **Steps to Answer:** 7.8/10 (Category avg: 8.6/10)
- **Formats:** 8.9/10 (Category avg: 8.6/10)

**Who Is the Company Behind Visme?**

- **Seller:** [Visme](https://www.g2.com/sellers/visme)
- **Company Website:** https://www.visme.co
- **Year Founded:** 2014
- **HQ Location:** Rockville, Maryland
- **Twitter:** @VismeApp (63,790 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/9176693/ (83 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** CEO, Founder
- **Top Industries:** Marketing and Advertising, Education Management
- **Company Size:** 69% Small-Business, 24% Mid-Market


#### What Are Visme's Pros and Cons?

**Pros:**

- Ease of Use (41 reviews)
- Templates (30 reviews)
- Features (29 reviews)
- Intuitive (27 reviews)
- Template Availability (26 reviews)

**Cons:**

- Limited Features (11 reviews)
- Missing Features (11 reviews)
- Limited Editing (9 reviews)
- Expensive (8 reviews)
- Limited Options (7 reviews)


### What Do G2 Reviewers Say About Visme?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **intuitive interface** of Visme, making design accessible for everyone, even non-designers.
- Users appreciate the **variety of templates** in Visme, enabling even non-designers to create stunning presentations easily.
- Users appreciate the **ease of use and variety of features** , making Visme ideal for non-designers.
- Users praise the **intuitive interface** of Visme, enabling easy creation of stunning presentations and animations.
- Users love the **variety of templates** in Visme, making it easy to create stunning presentations effortlessly.

**Cons:**

- Users find the **limited features** of Visme restrict useful functionalities, affecting collaboration and design flexibility.
- Users highlight **missing features** such as collaboration limitations and lack of organization tools for graphics in Visme.
- Users struggle with **limited editing options** in Visme, finding collaboration and graphics management cumbersome.
- Users find Visme to be **expensive** , especially for freelancers, making budgeting for a subscription a challenge.
- Users find **limited options** in Visme, missing features like basic shapes and multiple audio tracks for videos.

#### What Are Recent G2 Reviews of Visme?

**"[All-in-One Visual Content Creation That Saves Time and Looks Professional](https://www.g2.com/survey_responses/visme-review-13040157)"**

**Rating:** 5.0/5.0 stars
*— Muzammil M.*

[Read full review](https://www.g2.com/survey_responses/visme-review-13040157)

---

**"[Versatile Tool with Easy Setup and Branding Power](https://www.g2.com/survey_responses/visme-review-12431508)"**

**Rating:** 5.0/5.0 stars
*— Ünal I.*

[Read full review](https://www.g2.com/survey_responses/visme-review-12431508)

---


#### What Are G2 Users Discussing About Visme?

- [What is Visme used for?](https://www.g2.com/discussions/visme-what-is-visme-used-for) - 2 comments
- [How much does Visme cost?](https://www.g2.com/discussions/how-much-does-visme-cost)
- [What are the main features of presentation software?](https://www.g2.com/discussions/what-are-the-main-features-of-presentation-software)
- [Is Visme really free?](https://www.g2.com/discussions/is-visme-really-free) - 2 comments
- [What is Visme used for?](https://www.g2.com/discussions/what-is-visme-used-for) - 1 comment

### 12. [Coefficient](https://www.g2.com/products/coefficient/reviews)
Coefficient is a new way to work with your company data better, faster, and more accurately without ever leaving your spreadsheet, integrating with the tools you already use. Install the Coefficient Excel or Google Sheets extension and use it in a new or existing sheet in seconds. Once installed, Coefficient lives as a sidebar companion so your company data is only a couple of clicks away at any time. Any data source that you work with is available directly in your Coefficient sidebar – such as Salesforce, HubSpot, Snowflake, NetSuite, QuickBooks, MySQL, and Looker – with the ability to consolidate your data from multiple systems into one spreadsheet. Use Coefficient filters to easily customize your imports to only work with the data you need, keeping your spreadsheets performant. Quickly go back anytime to add more data in the same report. Never rebuild the same analysis twice by keeping your data up to date with scheduled updates. And, use Coefficient alerts to trigger Slack or email messages anytime your spreadsheet updates. Now, you can turn your spreadsheet into the most flexible, powerful monitoring system across all of your company data. Say “goodbye” to manual data workflows and “hello” to connected spreadsheets.


**Average Rating:** 4.7/5.0
**Total Reviews:** 190
**How Do G2 Users Rate Coefficient?**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)

**Who Is the Company Behind Coefficient?**

- **Seller:** [Coefficient](https://www.g2.com/sellers/coefficient)
- **Company Website:** https://coefficient.io/
- **Year Founded:** 2020
- **HQ Location:** Palo Alto, CA
- **Twitter:** @coefficient_io (346 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/coefficientworks/ (71 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 47% Mid-Market, 36% Small-Business


#### What Are Coefficient's Pros and Cons?

**Pros:**

- Ease of Use (111 reviews)
- Automation (61 reviews)
- Integrations (47 reviews)
- Easy Integrations (42 reviews)
- Time-saving (42 reviews)

**Cons:**

- Feature Limitations (33 reviews)
- Limited Features (21 reviews)
- Missing Features (15 reviews)
- Limitations (14 reviews)
- Integration Issues (13 reviews)


### What Do G2 Reviewers Say About Coefficient?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of Coefficient, finding it seamless and hassle-free for data extraction.
- Users highlight the **automation capabilities** of Coefficient, significantly saving time and streamlining data management processes.
- Users value the **seamless integrations** of Coefficient that enhance productivity between Salesforce, QuickBooks, and Google Sheets.
- Users love the **easy integrations** of Coefficient, enabling seamless syncing between Postgres and Google Sheets effortlessly.
- Users enjoy the **time-saving automation** of Coefficient, regaining hours weekly with effortless data management.

**Cons:**

- Users find **feature limitations** in Coefficient, such as missing multiple filters and frustrating data formatting issues.
- Users note the **limited features** of Coefficient, especially regarding filtering and importing restrictions.
- Users miss the **missing features** like advanced filtering options and seamless chart integration with sheets.
- Users find the **row and filter limitations** of Coefficient restricts their data management and analysis capabilities.
- Users face **integration issues** with Coefficient, including missing features and frustrating data import processes.

#### What Are Recent G2 Reviews of Coefficient?

**"[Effortless Scheduled Refreshes. Eliminates Manual Exports and Makes Revenue Data Actionable](https://www.g2.com/survey_responses/coefficient-review-12318636)"**

**Rating:** 5.0/5.0 stars
*— Jacob R.*

[Read full review](https://www.g2.com/survey_responses/coefficient-review-12318636)

---

**"[Effortless Salesforce to Sheets Integration](https://www.g2.com/survey_responses/coefficient-review-12701723)"**

**Rating:** 5.0/5.0 stars
*— Ellen Dericks C.*

[Read full review](https://www.g2.com/survey_responses/coefficient-review-12701723)

---



### 13. [Whatagraph](https://www.g2.com/products/whatagraph/reviews)
Whatagraph is the marketing intelligence platform where reporting scales without scaling the team behind it. One governed data foundation powers every destination your team uses — client reports, dashboards, AI tools, BigQuery — so the same trustworthy numbers show up everywhere, without anyone in the middle. The agency stops adding a reporting hire for every ten new clients, because the data layer scales, not the headcount. The data team stops being a ticket queue between marketing and its own numbers, because marketing can self-serve from the same governed foundation the analyst uses. And every cross-channel decision — where to move spend, which campaign to scale, which one to stop — runs on numbers that mean the same thing on Monday as they do on Friday, whether the answer comes from a report, a dashboard, or an AI tool. One foundation. Every destination. No operational tax for growing on top of it.


**Average Rating:** 4.5/5.0
**Total Reviews:** 264
**How Do G2 Users Rate Whatagraph?**

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.0/10)
- **Dashboards:** 8.6/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.7/10 (Category avg: 8.6/10)
- **Formats:** 8.9/10 (Category avg: 8.6/10)

**Who Is the Company Behind Whatagraph?**

- **Seller:** [Whatagraph](https://www.g2.com/sellers/whatagraph)
- **Year Founded:** 2015
- **HQ Location:** Amesterdam, Netherlands
- **Twitter:** @whatagraph (1,270 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/9447253/ (54 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Marketing Manager, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 77% Small-Business, 18% Mid-Market


#### What Are Whatagraph's Pros and Cons?

**Pros:**

- Customer Support (8 reviews)
- Automation (4 reviews)
- Customizability (4 reviews)
- Ease of Use (4 reviews)
- Easy Integrations (4 reviews)

**Cons:**

- Expensive (3 reviews)
- Slow Loading (2 reviews)
- Compatibility Issues (1 reviews)
- Connection Issues (1 reviews)
- Editing Issues (1 reviews)


### What Do G2 Reviewers Say About Whatagraph?
*AI-generated summary from verified user reviews*

**Pros:**

- Users rave about the **lightning-fast customer support** from Whatagraph, providing timely assistance right from the dashboard.
- Users love the **automation feature** of Whatagraph, significantly reducing reporting time and enhancing efficiency.
- Users appreciate the **customizability** of Whatagraph, enhancing their reporting experience with tailored visual elements and branding.
- Users appreciate the **ease of use** of Whatagraph, enabling quick and customizable report creation with minimal effort.
- Users praise the **easy integrations** of Whatagraph, allowing quick setup of customized reports from multiple data sources.

**Cons:**

- Users find Whatagraph to be **expensive** , making it a challenging long-term investment for solopreneurs.
- Users find the **slow loading times** frustrating, especially when reports unexpectedly reload during critical presentations.
- Users note a **lack of integration with some platforms** , which can hinder the overall user experience with Whatagraph.
- Users express frustration over **connection issues** , particularly when linking personal media accounts for data analysis.
- Users find the **editing issues** frustrating, as glitches occur during simultaneous edits, impacting tight deadlines significantly.

#### What Are Recent G2 Reviews of Whatagraph?

**"[Makes reporting actually enjoyable](https://www.g2.com/survey_responses/whatagraph-review-11069239)"**

**Rating:** 4.5/5.0 stars
*— Bruhith I.*

[Read full review](https://www.g2.com/survey_responses/whatagraph-review-11069239)

---

**"[Simplifies Marketing Data with Stylish and Intuitive Dashboards](https://www.g2.com/survey_responses/whatagraph-review-12569787)"**

**Rating:** 4.5/5.0 stars
*— Alyssa A.*

[Read full review](https://www.g2.com/survey_responses/whatagraph-review-12569787)

---


#### What Are G2 Users Discussing About Whatagraph?

- [What is Whatagraph used for?](https://www.g2.com/discussions/what-is-whatagraph-used-for)

### 14. [Pigment](https://www.g2.com/products/pigment-2024-01-19/reviews)
Pigment is an AI business planning and performance management platform. Built for the complexity of modern enterprises, Pigment combines dynamic modeling with autonomous AI agents and an intuitive UX, to help teams make intelligent decisions with speed and clarity. Across finance, sales, supply chain, and other business functions, teams at companies like Unilever, Snowflake, Siemens, and Anthropic use Pigment every day to anticipate change, plan ahead, and act with confidence.


**Average Rating:** 4.6/5.0
**Total Reviews:** 106
**How Do G2 Users Rate Pigment?**

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.0/10)
- **Dashboards:** 8.8/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.6/10 (Category avg: 8.6/10)
- **Formats:** 7.5/10 (Category avg: 8.6/10)

**Who Is the Company Behind Pigment?**

- **Seller:** [Pigment](https://www.g2.com/sellers/pigment)
- **Company Website:** https://www.pigment.com/
- **Year Founded:** 2019
- **HQ Location:** Paris, FR
- **LinkedIn® Page:** https://www.linkedin.com/company/pigment/ (711 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** FP&amp;A Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 74% Mid-Market, 19% Enterprise


#### What Are Pigment's Pros and Cons?

**Pros:**

- Flexibility (9 reviews)
- Features (8 reviews)
- Customer Support (7 reviews)
- Ease of Use (7 reviews)
- Automation (6 reviews)

**Cons:**

- Data Inaccuracy (3 reviews)
- Complexity (2 reviews)
- Complex Setup (2 reviews)
- Connectivity Issues (2 reviews)
- Formula Limitations (2 reviews)


### What Do G2 Reviewers Say About Pigment?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **flexibility** of Pigment, allowing easy adjustments to models as business needs evolve.
- Users love the **flexibility and multidimensionality** of Pigment, appreciating real-time updates and excellent support from the team.
- Users highlight the **quick and effective customer support** from Pigment, enhancing their overall experience and satisfaction.
- Users appreciate the **ease of use** of Pigment, thanks to its intuitive interface and efficient learning resources.
- Users value the **robust automation** capabilities of Pigment, enabling seamless data integration and efficient forecasting.

**Cons:**

- Users face challenges with **data inaccuracy** due to incomplete data fields and evolving features affecting reporting quality.
- Users find the **formulas and calculations complex** , complicating their workflow and slowing down forecasts.
- Users find the **complex setup** of Pigment challenging, especially regarding formulas and API management.
- Users face **connectivity issues** that hinder performance, particularly with large data volumes and complex calculations.
- Users find the **formulas tricky** , complicating calculations and delays in forecasting performance.

#### What Are Recent G2 Reviews of Pigment?

**"[Easy-to-Use, Visually Clear Dashboards with Powerful Filtering](https://www.g2.com/survey_responses/pigment-review-12723711)"**

**Rating:** 4.5/5.0 stars
*— Gowtham R.*

[Read full review](https://www.g2.com/survey_responses/pigment-review-12723711)

---

**"[Power Pivot on Steroids—Intuitive, Modern Planning with Real-Time Collaboration](https://www.g2.com/survey_responses/pigment-review-12511185)"**

**Rating:** 5.0/5.0 stars
*— Maria M.*

[Read full review](https://www.g2.com/survey_responses/pigment-review-12511185)

---



### 15. [Swydo](https://www.g2.com/products/swydo/reviews)
Swydo’s easy-to-use reporting and monitoring platform retrieves data from multiple sources (Google Ads, Facebook, Google Analytics, and more (34+) ), helping marketers to create professional, customizable marketing reports or dashboards. The user-friendly tool allows digital marketers to generate (client or stakeholders) reports and dashboards combining external data sources in one report. Digital agencies, brands, and franchisors save time creating professional-looking reports while adding more value to analyzing data and gaining actionable insights to improve ROI.


**Average Rating:** 4.6/5.0
**Total Reviews:** 112
**How Do G2 Users Rate Swydo?**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.0/10)
- **Dashboards:** 9.7/10 (Category avg: 9.0/10)
- **Steps to Answer:** 9.0/10 (Category avg: 8.6/10)
- **Formats:** 8.8/10 (Category avg: 8.6/10)

**Who Is the Company Behind Swydo?**

- **Seller:** [Swydo](https://www.g2.com/sellers/swydo)
- **Year Founded:** 2013
- **HQ Location:** Hilversum, NL
- **Twitter:** @swydo (1,355 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/swydo/ (25 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Director, Digital Marketing Manager
- **Top Industries:** Marketing and Advertising
- **Company Size:** 83% Small-Business, 11% Mid-Market


#### What Are Swydo's Pros and Cons?

**Pros:**

- Ease of Use (45 reviews)
- Customer Support (30 reviews)
- Helpful (26 reviews)
- Time-saving (25 reviews)
- Insights (23 reviews)

**Cons:**

- Missing Features (8 reviews)
- Expensive (7 reviews)
- Lack of Information (6 reviews)
- Limited Customization (6 reviews)
- Integration Issues (4 reviews)


### What Do G2 Reviewers Say About Swydo?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of Swydo, making report creation enjoyable and significantly reducing time spent on reporting.
- Users appreciate the **responsive customer support** from Swydo, emphasizing the value of quick, personalized assistance.
- Users value the **exceptional customer support** and ease of use, making Swydo a reliable choice for reporting.
- Users appreciate the **time-saving capabilities** of Swydo, enabling swift reporting and reducing overall workload significantly.
- Users highly value the **time-saving report generation** of Swydo, significantly reducing their reporting workload.

**Cons:**

- Users find the **missing features** of Swydo, like deprecated integrations and limited reporting, frustrating and limiting.
- Users find Swydo&#39;s pricing to be **expensive** , especially when managing multiple data sources for long-term use.
- Users express frustration with the **lack of information** on Swydo&#39;s functionalities, making it difficult to utilize fully.
- Users find **limited customization options** in Swydo, wishing for more flexibility in fonts and templates.
- Users face **integration issues** with Swydo, as some common software lacks support and requires workarounds.

#### What Are Recent G2 Reviews of Swydo?

**"[Effortless Dashboarding with Excellent Support](https://www.g2.com/survey_responses/swydo-review-10824478)"**

**Rating:** 5.0/5.0 stars
*— Martijn V.*

[Read full review](https://www.g2.com/survey_responses/swydo-review-10824478)

---

**"[Versatile, Cost-Effective Reporting Tool with Excellent Support](https://www.g2.com/survey_responses/swydo-review-13051217)"**

**Rating:** 5.0/5.0 stars
*— Kevin S.*

[Read full review](https://www.g2.com/survey_responses/swydo-review-13051217)

---


#### What Are G2 Users Discussing About Swydo?

- [How do you use Swydo?](https://www.g2.com/discussions/how-do-you-use-swydo)
- [How much does Whatagraph cost?](https://www.g2.com/discussions/swydo-how-much-does-whatagraph-cost)
- [Is Swydo free?](https://www.g2.com/discussions/is-swydo-free) - 1 comment
- [What does Swydo do?](https://www.g2.com/discussions/what-does-swydo-do)

### 16. [Infogram](https://www.g2.com/products/infogram/reviews)
Infogram is a data visualization company that helps people create infographics, reports, dashboards, maps, charts and social media assets. We show people how to communicate with data in a clear and engaging way. Launched in 2012, Infogram rapidly became the web’s favorite data visualization tool thanks to its simplicity, functionality and strong design aesthetic. We serve a wide range of customers including marketers, educators, journalists, consultants, and business professionals. We support people who see data as a powerful communication tool when visualized effectively. Infogram is used and loved by millions of people around the globe


**Average Rating:** 4.7/5.0
**Total Reviews:** 178
**How Do G2 Users Rate Infogram?**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)
- **Dashboards:** 9.2/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.4/10 (Category avg: 8.6/10)
- **Formats:** 9.3/10 (Category avg: 8.6/10)

**Who Is the Company Behind Infogram?**

- **Seller:** [Prezi](https://www.g2.com/sellers/prezi)
- **Year Founded:** 2009
- **HQ Location:** Oakland, California
- **Twitter:** @prezi (173,976 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/216295/ (235 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Education Management, Marketing and Advertising
- **Company Size:** 51% Small-Business, 31% Mid-Market


#### What Are Infogram's Pros and Cons?

**Pros:**

- Ease of Use (3 reviews)
- Charting (2 reviews)
- AI Integration (1 reviews)
- Automation (1 reviews)
- Customer Satisfaction (1 reviews)

**Cons:**

- Poor Visualization (1 reviews)
- Template Issues (1 reviews)


### What Do G2 Reviewers Say About Infogram?
*AI-generated summary from verified user reviews*

**Pros:**

- Users love the **ease of use** of Infogram, making data visualization quick and time-saving for various tasks.
- Users appreciate the **easy visualization and variety of graph types** , making Infogram intuitive and flexible for creating graphics.
- Users find the **AI integration** in Infogram extremely helpful for creating suggested charts from uploaded data.
- Users value the **automation features** of Infogram, which significantly enhance efficiency in data reporting and assessments.
- Users commend the **customer satisfaction** with Infogram, noting efficient support and smooth subscription processes.

**Cons:**

- Users experience **poor visualization** with occasional glitches, impacting the reliability of Infogram&#39;s graph generation.
- Users lament the **limited free templates** in Infogram, desiring a wider selection for better customization.

#### What Are Recent G2 Reviews of Infogram?

**"[Infogram is my most used tool in my Data Manager position.](https://www.g2.com/survey_responses/infogram-review-11760517)"**

**Rating:** 5.0/5.0 stars
*— Becky G.*

[Read full review](https://www.g2.com/survey_responses/infogram-review-11760517)

---

**"[Easy and Versatile Data Visualization Tool](https://www.g2.com/survey_responses/infogram-review-11925783)"**

**Rating:** 5.0/5.0 stars
*— 홍주현(교원-미디어전공) .*

[Read full review](https://www.g2.com/survey_responses/infogram-review-11925783)

---


#### What Are G2 Users Discussing About Infogram?

- [What is Infogram used for?](https://www.g2.com/discussions/what-is-infogram-used-for)

### 17. [Sisense](https://www.g2.com/products/sisense/reviews)
Sisense is an API-first analytics platform that modernizes businesses by seamlessly integrating in-context analytics within applications, leading to action-oriented insights that enhance decision intelligence.


**Average Rating:** 4.2/5.0
**Total Reviews:** 985
**How Do G2 Users Rate Sisense?**

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.0/10)
- **Dashboards:** 7.9/10 (Category avg: 9.0/10)
- **Steps to Answer:** 6.7/10 (Category avg: 8.6/10)
- **Formats:** 7.6/10 (Category avg: 8.6/10)

**Who Is the Company Behind Sisense?**

- **Seller:** [Sisense, Inc.](https://www.g2.com/sellers/sisense-inc)
- **Company Website:** https://www.sisense.com
- **Year Founded:** 2004
- **HQ Location:** New York
- **Twitter:** @Sisense (6,543 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/148828/ (536 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Data Analyst, Product Manager
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 57% Mid-Market, 24% Small-Business


#### What Are Sisense's Pros and Cons?

**Pros:**

- Ease of Use (81 reviews)
- Data Visualization (50 reviews)
- Integrations (45 reviews)
- Customer Support (40 reviews)
- Dashboard Customization (38 reviews)

**Cons:**

- Learning Curve (37 reviews)
- Missing Features (27 reviews)
- Bugs (21 reviews)
- Dashboard Issues (20 reviews)
- Limited Customization (18 reviews)


### What Do G2 Reviewers Say About Sisense?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Sisense to be **exceptionally easy to use** , simplifying complex data handling with intuitive dashboards.
- Users value the **easy creation of dashboards and widgets** in Sisense, enhancing data insights and user experience.
- Users value the **seamless integrations** of Sisense, enabling efficient data management across multiple platforms with ease.
- Users value the **amazing customer support** of Sisense, highlighting quick responses and helpful assistance during setup and integration.
- Users value the **dashboard customization** in Sisense, significantly enhancing data presentation and user interaction.

**Cons:**

- Users face a **steep learning curve** with Sisense, complicating setup and prolonging the time to effective use.
- Users are frustrated by **missing features** in Sisense, such as inadequate visualization options and vague error messages.
- Users find the **bugs in Sisense** problematic, especially with scripts and inconsistent support affecting operations.
- Users report **dashboard issues** due to tedious setup, slow refresh times, and a lack of user-friendly customization options.
- Users find **limited customization** options for dashboards, complicating use for those without technical expertise.

#### What Are Recent G2 Reviews of Sisense?

**"[Sisense is a great tool competent data analysis](https://www.g2.com/survey_responses/sisense-review-12898246)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Automotive*

[Read full review](https://www.g2.com/survey_responses/sisense-review-12898246)

---

**"[Customizable Dashboards, but Data Freshness Challenges](https://www.g2.com/survey_responses/sisense-review-8849455)"**

**Rating:** 4.5/5.0 stars
*— Chris P.*

[Read full review](https://www.g2.com/survey_responses/sisense-review-8849455)

---


#### What Are G2 Users Discussing About Sisense?

- [What is Sisense used for?](https://www.g2.com/discussions/sisense-what-is-sisense-used-for) - 1 comment
- [What is Sisense Healthcare Analytics used for?](https://www.g2.com/discussions/what-is-sisense-healthcare-analytics-used-for)
- [What does Sisense cost?](https://www.g2.com/discussions/what-does-sisense-cost)
- [Who uses Sisense?](https://www.g2.com/discussions/who-uses-sisense) - 1 comment
- [What is Sisense used for?](https://www.g2.com/discussions/what-is-sisense-used-for) - 2 comments

### 18. [Count](https://www.g2.com/products/count/reviews)
Count is a modern data collaboration platform that helps data teams actually work together. It combines a data notebook with a real-time collaborative canvas for analysis and visualisation, so everyone can query, debug, and explore data in one place. Count replaces the mess of disconnected tools with a single workspace where analysts, engineers, and stakeholders can write SQL or Python, build visualisations, and share insights instantly. You can import and debug dbt models, see live results from connected CTEs, and export back to dbt Cloud, GitHub, or full SQL scripts. Used by over 500 data teams, including Accenture, Cleo AI, and Too Good To Go, Count helps teams move beyond static dashboards and focus on solving real business problems. It’s data collaboration that actually works.


**Average Rating:** 4.8/5.0
**Total Reviews:** 102
**How Do G2 Users Rate Count?**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.0/10)
- **Dashboards:** 9.4/10 (Category avg: 9.0/10)
- **Steps to Answer:** 9.6/10 (Category avg: 8.6/10)
- **Formats:** 9.6/10 (Category avg: 8.6/10)

**Who Is the Company Behind Count?**

- **Seller:** [Count Technologies](https://www.g2.com/sellers/count-technologies)
- **Company Website:** https://count.co/
- **Year Founded:** 2016
- **HQ Location:** London, United Kingdom
- **Twitter:** @counthq (2,104 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/counthq/ (26 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Data Analyst, Analytics Engineer
- **Top Industries:** Financial Services, Information Technology and Services
- **Company Size:** 79% Mid-Market, 10% Enterprise


#### What Are Count's Pros and Cons?

**Pros:**

- Team Collaboration (34 reviews)
- Ease of Use (28 reviews)
- Customer Support (20 reviews)
- Flexibility (20 reviews)
- Data Visualization (19 reviews)

**Cons:**

- Learning Curve (18 reviews)
- Slow Performance (9 reviews)
- Limited Customization (7 reviews)
- Missing Features (7 reviews)
- Layout Issues (5 reviews)


### What Do G2 Reviewers Say About Count?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **innovative team collaboration** features of Count, enhancing real-time data interaction and visualization.
- Users appreciate the **ease of use** in Count, facilitating intuitive data exploration and collaboration across teams.
- Users praise the **responsive customer support** of Count, enhancing user experience through active engagement and quick assistance.
- Users value the **flexibility** of Count, enabling easy understanding and streamlined workflows for data analysis.
- Users commend Count for its **powerful data visualization capabilities** , enabling effective storytelling and collaborative analysis.

**Cons:**

- Users find the **steep learning curve** challenging, especially without prior experience in similar tools like Figma.
- Users experience **slow performance** with Count, especially on large canvases, despite recent improvements aimed at resolving issues.
- Users desire more **customization options** for dashboards and features, limiting their ability to fully utilize the product.
- Users note the **missing features** in Count, particularly its lack of natural-language queries and customization options.
- Users report **layout issues** in Count, with cluttered canvases complicating navigation and collaboration efforts.

#### What Are Recent G2 Reviews of Count?

**"[Flexible, User-Friendly Collaboration for SQL &amp; Python Analysis with Solid LLM Integration](https://www.g2.com/survey_responses/count-review-12870160)"**

**Rating:** 4.5/5.0 stars
*— Timothy L.*

[Read full review](https://www.g2.com/survey_responses/count-review-12870160)

---

**"[All-in-One Analytics Powerhouse with Outstanding Support](https://www.g2.com/survey_responses/count-review-12119061)"**

**Rating:** 5.0/5.0 stars
*— Julian Martin D.*

[Read full review](https://www.g2.com/survey_responses/count-review-12119061)

---



### 19. [Datamatics TruBI](https://www.g2.com/products/datamatics-trubi/reviews)
TruBI is an enterprise-ready business intelligence platform that provides a modern &amp; responsive user interface. It supports self-service analysis, 360 degree view of a single-version-of-truth, and provides an intuitive &amp; interactive experience in a secure and scalable environment.


**Average Rating:** 4.4/5.0
**Total Reviews:** 22
**How Do G2 Users Rate Datamatics TruBI?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10)
- **Dashboards:** 8.8/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.6/10 (Category avg: 8.6/10)
- **Formats:** 8.6/10 (Category avg: 8.6/10)

**Who Is the Company Behind Datamatics TruBI?**

- **Seller:** [Datamatics](https://www.g2.com/sellers/datamatics)
- **Year Founded:** 1975
- **HQ Location:** Edison, New Jersey
- **Twitter:** @Datamatics (1,438 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/163359/ (8,186 employees on LinkedIn®)
- **Ownership:** BOM:532528

**Who Uses This Product?**
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 50% Mid-Market, 36% Small-Business



#### What Are Recent G2 Reviews of Datamatics TruBI?

**"[Transformative Insights with Datamatics TruBI](https://www.g2.com/survey_responses/datamatics-trubi-review-9106041)"**

**Rating:** 5.0/5.0 stars
*— Shubhangi B.*

[Read full review](https://www.g2.com/survey_responses/datamatics-trubi-review-9106041)

---

**"[Unleashing Data Insights with Simplicity and it&#39;s business advantages](https://www.g2.com/survey_responses/datamatics-trubi-review-9108808)"**

**Rating:** 5.0/5.0 stars
*— Saurav k.*

[Read full review](https://www.g2.com/survey_responses/datamatics-trubi-review-9108808)

---



### 20. [OriginPro](https://www.g2.com/products/originpro/reviews)
Origin is a user-friendly and easy-to-learn software application that provides data analysis and publication-quality graphing capabilities tailored to the needs of scientists and engineers. OriginPro offers extended analysis tools for Peak Fitting, Surface Fitting, Statistics, Signal Processing and Image Handling. Along with general statistical tools such as descriptive statistics, T-tests, ANOVA, and survival analysis, OriginPro also offers advanced Time Series analysis and Quality Improvement tools including DOE, SPC, and MSA. Users can customize operations such as importing, graphing and analysis, all from the GUI. Graphs, analysis results and reports update automatically when data or parameters change. This allows for batch analysis of multiple files or data sets without the need for programming.


**Average Rating:** 4.7/5.0
**Total Reviews:** 139
**How Do G2 Users Rate OriginPro?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **Dashboards:** 7.7/10 (Category avg: 9.0/10)
- **Steps to Answer:** 6.7/10 (Category avg: 8.6/10)
- **Formats:** 8.7/10 (Category avg: 8.6/10)

**Who Is the Company Behind OriginPro?**

- **Seller:** [OriginLab Corp.](https://www.g2.com/sellers/originlab-corp)
- **Company Website:** https://www.originlab.com
- **Year Founded:** 1992
- **HQ Location:** Northampton, MA
- **Twitter:** @OriginLab (2,428 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/205815/ (34 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Research Scientist
- **Top Industries:** Research, Higher Education
- **Company Size:** 45% Enterprise, 34% Small-Business


#### What Are OriginPro's Pros and Cons?

**Pros:**

- Ease of Use (10 reviews)
- Analysis (9 reviews)
- Data Analysis (9 reviews)
- Graphical Visualization (9 reviews)
- Visualization (9 reviews)

**Cons:**

- Learning Curve (5 reviews)
- Not User-Friendly (4 reviews)
- Complexity (3 reviews)
- Limited Flexibility (3 reviews)
- Not Intuitive (3 reviews)


### What Do G2 Reviewers Say About OriginPro?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find OriginPro to be **user-friendly and versatile** , making data analysis and visualization convenient and efficient.
- Users highly value OriginPro for its **versatile data analysis and plotting capabilities** , enhancing their research presentations and publications.
- Users value the **extensive data analysis capabilities** of OriginPro, making their work more efficient and interactive.
- Users appreciate the **graphical visualization capabilities** of OriginPro, enhancing their research with professional-quality plots and analysis.
- Users value the **versatile visualization tools** in OriginPro, enhancing data presentation and making results more interactive.

**Cons:**

- Users face a **steep learning curve** when starting with OriginPro, affecting ease of use and functionality.
- Users find the **user interface not intuitive** and face challenges with features and Mac compatibility.
- Users find the **complexity** of column manipulation and legacy menus challenging, affecting their overall workflow efficiency.
- Users find **limited flexibility** in OriginPro&#39;s graphing and formula features, impacting usability and performance significantly.
- Users find the **interface not intuitive** , making features difficult to use and impacting overall usability.

#### What Are Recent G2 Reviews of OriginPro?

**"[Effortless Experimental Data Fitting with Built-In and Custom Models](https://www.g2.com/survey_responses/originpro-review-13048169)"**

**Rating:** 5.0/5.0 stars
*— Saira R.*

[Read full review](https://www.g2.com/survey_responses/originpro-review-13048169)

---

**"[OriginPro tool for batch processing and equation solver](https://www.g2.com/survey_responses/originpro-review-12202999)"**

**Rating:** 5.0/5.0 stars
*— Jose V.*

[Read full review](https://www.g2.com/survey_responses/originpro-review-12202999)

---


#### What Are G2 Users Discussing About OriginPro?

- [What is your experience with OriginPro for data analysis, and what improvements could be made?](https://www.g2.com/discussions/what-is-your-experience-with-originpro-for-data-analysis-and-what-improvements-could-be-made) - 1 comment, 1 upvote
- [What is OriginPro used for?](https://www.g2.com/discussions/what-is-originpro-used-for) - 1 comment
- [How do you plot graphs on Origin software?](https://www.g2.com/discussions/how-do-you-plot-graphs-on-origin-software)
- [Is OriginLab free?](https://www.g2.com/discussions/is-originlab-free)
- [How do you analyze data from Origin?](https://www.g2.com/discussions/how-do-you-analyze-data-from-origin) - 1 comment

### 21. [dataPARC](https://www.g2.com/products/dataparc/reviews)
dataPARC is a self-service industrial data visualization &amp; analytics toolkit designed for process manufacturers seeking to improve quality, increase yield, &amp; optimize their operations. Collect, connect, &amp; analyze IoT data from across the plant with dataPARC’s process data analytics &amp; visualization platform. Solve challenging process &amp; product quality issues with simple, yet powerful trending &amp; diagnostic analytics tools. Build sophisticated dashboards and displays to monitor processes &amp; share production KPIs across your enterprise. Leverage artificial intelligence (AI) and machine learning to drive continuous improvement &amp; increase margins via predictive modelling.


**Average Rating:** 4.9/5.0
**Total Reviews:** 39
**How Do G2 Users Rate dataPARC?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)
- **Dashboards:** 9.3/10 (Category avg: 9.0/10)
- **Steps to Answer:** 9.1/10 (Category avg: 8.6/10)
- **Formats:** 8.6/10 (Category avg: 8.6/10)

**Who Is the Company Behind dataPARC?**

- **Seller:** [dataPARC](https://www.g2.com/sellers/dataparc)
- **Year Founded:** 1997
- **HQ Location:** Washougal, US
- **Twitter:** @dataPARCsolutio (26 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/dataparc-solutions/ (113 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Paper &amp; Forest Products
- **Company Size:** 62% Mid-Market, 31% Enterprise


#### What Are dataPARC's Pros and Cons?

**Pros:**

- Customizability (2 reviews)
- Data Analysis (2 reviews)
- Data Visualization (2 reviews)
- Ease of Use (2 reviews)
- Features (2 reviews)

**Cons:**

- Complex Usability (1 reviews)
- Data Management Issues (1 reviews)
- Difficult Learning (1 reviews)
- Learning Curve (1 reviews)
- Required Expertise (1 reviews)


### What Do G2 Reviewers Say About dataPARC?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **customizability** of dataPARC, enabling personalized displays and advanced features for varying expertise levels.
- Users value the **robust data analysis capabilities** of dataPARC, enhancing their monitoring and operational efficiency.
- Users appreciate the **data visualization capabilities** of dataPARC, finding it simple and expansive for their needs.
- Users appreciate the **ease of use** of dataPARC, with its intuitive layout simplifying navigation and task execution.
- Users value the **personalized displays and extensive depth** of dataPARC, catering to both novices and experienced users.

**Cons:**

- Users find the **complex usability** of dataPARC challenging due to insufficient examples and explanations for VB commands.
- Users find **data management issues** challenging due to the lack of examples and clear explanations in the manual.
- Users find the **difficult learning** curve with dataPARC due to insufficient examples and complex VB language resources.
- Users find the **learning curve steep** , particularly lacking examples and clear explanations for the VB language in dataPARC.
- Users find a **lack of VB expertise guidance** in dataPARC, making it challenging for novices to utilize effectively.

#### What Are Recent G2 Reviews of dataPARC?

**"[Great Tool for Technical and Non-Technical Users alike](https://www.g2.com/survey_responses/dataparc-review-11487365)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Paper &amp; Forest Products*

[Read full review](https://www.g2.com/survey_responses/dataparc-review-11487365)

---

**"[Ease of Use and Quick Response, But the Manual Could Improve](https://www.g2.com/survey_responses/dataparc-review-11960468)"**

**Rating:** 5.0/5.0 stars
*— Unidades K G.*

[Read full review](https://www.g2.com/survey_responses/dataparc-review-11960468)

---


#### What Are G2 Users Discussing About dataPARC?

- [What is dataPARC used for?](https://www.g2.com/discussions/what-is-dataparc-used-for) - 1 comment

### 22. [Omni Analytics](https://www.g2.com/products/omni-analytics-inc-omni-analytics/reviews)
Omni is a business intelligence and embedded analytics platform that empowers everyone—regardless of technical ability—to easily analyze data using SQL, spreadsheets, AI, or point-and-click interfaces. It is built on a semantic layer that ensures every insight is accurate and dependable. Beyond powering internal analytics, Omni makes it easy for businesses to offer highly customizable in-product analytics to their customers. We build our product fast and in the open, with new features releasing every week. You can follow along by watching our public engineering demos at: omni.co/demos To learn more about how companies like BuzzFeed use Omni, check out: omni.co/customer-case-studies


**Average Rating:** 4.8/5.0
**Total Reviews:** 65
**How Do G2 Users Rate Omni Analytics?**

- **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.0/10)
- **Dashboards:** 9.0/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.9/10 (Category avg: 8.6/10)
- **Formats:** 8.8/10 (Category avg: 8.6/10)

**Who Is the Company Behind Omni Analytics?**

- **Seller:** [Omni Analytics, Inc](https://www.g2.com/sellers/omni-analytics-inc)
- **Company Website:** https://omni.co/
- **Year Founded:** 2022
- **HQ Location:** San Francisco, CA
- **Twitter:** @omni (4,282 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/exploreomni/ (805 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 42% Mid-Market, 42% Small-Business


#### What Are Omni Analytics's Pros and Cons?

**Pros:**

- Ease of Use (14 reviews)
- Customer Support (10 reviews)
- Easy Integrations (8 reviews)
- Innovation (8 reviews)
- Data Visualization (7 reviews)

**Cons:**

- Missing Features (8 reviews)
- Learning Curve (5 reviews)
- Limited Features (4 reviews)
- Complex Data Modeling (3 reviews)
- Difficult Setup (3 reviews)


### What Do G2 Reviewers Say About Omni Analytics?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** in Omni Analytics, enjoying seamless integrations and intuitive dashboard features.
- Users commend the **helpful customer support** at Omni Analytics, consistently assisting with inquiries and enhancing the experience.
- Users praise the **easy integrations** of Omni Analytics, allowing seamless connections with their modern data stack.
- Users commend the **innovative AI features** of Omni Analytics, enhancing user experience and efficiency dramatically.
- Users love the **easy data exploration and dashboard building** capabilities of Omni Analytics, enhancing analytics experiences significantly.

**Cons:**

- Users note **missing features** in Omni Analytics, highlighting the need for robust capabilities compared to established tools.
- Users experience a **steep learning curve** with Omni Analytics, often struggling with delayed documentation and feature updates.
- Users note **limited features** as Omni Analytics is still evolving, lacking parity with more established tools.
- Users find the **complex data modeling** in Omni Analytics to be challenging, impacting navigation and stability of dashboards.
- Users find the **difficult setup** process for topics to be the most challenging aspect of Omni Analytics.

#### What Are Recent G2 Reviews of Omni Analytics?

**"[Easy, Actionable Insights That Deepen Our Understanding of Company Performance](https://www.g2.com/survey_responses/omni-analytics-review-12607647)"**

**Rating:** 5.0/5.0 stars
*— Daryl  W.*

[Read full review](https://www.g2.com/survey_responses/omni-analytics-review-12607647)

---

**"[Omni Packs Essential Features with an Intuitive UI and Standout AI Charts](https://www.g2.com/survey_responses/omni-analytics-review-12583000)"**

**Rating:** 4.5/5.0 stars
*— Rohit S.*

[Read full review](https://www.g2.com/survey_responses/omni-analytics-review-12583000)

---



### 23. [Prodoscore](https://www.g2.com/products/prodoscore/reviews)
Prodoscore™ is a workforce intelligence platform that gives organizations accurate, objective visibility into employee productivity and team performance. By analyzing daily activity data across the business applications employees already use, Prodoscore generates a single, comprehensive productivity score that reflects real work output rather than time spent online. The result is a dataset that helps leaders coach more effectively, allocate resources with confidence, and build a culture grounded in visibility and trust. Prodoscore is designed for businesses of all sizes, with particular value for HR leaders, operations executives, and front-line managers who need to understand workforce performance across distributed or hybrid teams. The platform is especially relevant for organizations that rely on remote workforce management and need reliable productivity analytics to inform staffing, performance reviews, and workforce planning. A core component of the Prodoscore platform is its integration ecosystem. Prodoscore connects with Google Workspace, Microsoft 365, CRM systems, UCaaS platforms, and other cloud-based business tools through secure, API-based data collection. For organizations with employees who work primarily on desktop applications or in offline environments, Desktop Connect extends that same productivity visibility to non-cloud workflows, capturing activity data from locally installed software and ensuring no part of the workforce is left out of the picture. This makes Prodoscore one of the few workforce analytics solutions capable of delivering complete coverage across both cloud and desktop environments. ProdoAI Chat adds a conversational intelligence layer to the platform, enabling managers and HR leaders to query workforce data in natural language. Rather than running manual reports or waiting on analyst support, leaders can ask direct questions about team performance, productivity trends, or individual coaching opportunities and receive immediate, AI-generated insights drawn from real-time data. This combination of automated scoring and conversational AI analytics positions Prodoscore as a forward-looking solution for organizations investing in AI-powered HR technology. Setup takes less than 15 minutes and requires no changes to how employees work. The platform is designed to be transparent and unobtrusive, with deployment that does not impact end users. Organizations can begin seeing meaningful workforce intelligence almost immediately after installation, making Prodoscore a practical option for businesses that want fast time-to-value without a complex implementation process. Prodoscore provides a measurable, employee-centric approach to workforce performance that prioritizes coaching over surveillance and clarity over assumption. For organizations looking to get more from their people analytics investment, it delivers the visibility, data integrity, and AI-driven insight needed to make better workforce decisions every day.


**Average Rating:** 4.6/5.0
**Total Reviews:** 67
**How Do G2 Users Rate Prodoscore?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)
- **Dashboards:** 9.1/10 (Category avg: 9.0/10)
- **Steps to Answer:** 8.1/10 (Category avg: 8.6/10)
- **Formats:** 6.9/10 (Category avg: 8.6/10)

**Who Is the Company Behind Prodoscore?**

- **Seller:** [Prodoscore](https://www.g2.com/sellers/prodoscore)
- **Company Website:** https://www.prodoscore.com
- **Year Founded:** 2018
- **HQ Location:** Los Angeles, CA
- **Twitter:** @Prodoscore (304 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10681050/ (32 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Telecommunications, Computer Software
- **Company Size:** 47% Mid-Market, 32% Small-Business


#### What Are Prodoscore's Pros and Cons?

**Pros:**

- Ease of Use (20 reviews)
- Helpful (18 reviews)
- Insights (18 reviews)
- Useful (15 reviews)
- Productivity Improvement (14 reviews)

**Cons:**

- Missing Features (11 reviews)
- Insufficient Data (6 reviews)
- Lacking Features (5 reviews)
- Difficult Navigation (4 reviews)
- Limited Features (4 reviews)


### What Do G2 Reviewers Say About Prodoscore?
*AI-generated summary from verified user reviews*

**Pros:**

- Users highlight the **user-friendly dashboard** of Prodoscore, making navigation and insight-gathering effortless and effective.
- Users value Prodoscore&#39;s **user-friendly dashboard** for navigating insights and monitoring employee productivity efficiently.
- Users appreciate the **user-friendly dashboard** of Prodoscore, which simplifies monitoring and analyzing employee productivity effectively.
- Users find Prodoscore&#39;s **user-friendly dashboard** invaluable for tracking employee productivity and improving team performance.
- Users value the **real-time visibility** Prodoscore provides, enhancing productivity and decision-making for remote teams.

**Cons:**

- Users note the **missing interactive features** of Prodoscore, limiting data analysis and efficiency in employee insights.
- Users express frustration with **insufficient data** , highlighting the need for better monitoring and real-time information.
- Users find Prodoscore **lacking in features** , particularly in ease of use and integration with other systems.
- Users struggle with **difficult navigation** in Prodoscore, finding the UI and features confusing and cumbersome to use.
- Users find Prodoscore&#39;s **limited features** hinder reporting capabilities, lacking detailed insights on individual website usage.

#### What Are Recent G2 Reviews of Prodoscore?

**"[Insightful, Privacy-Respecting Employee Work Patterns with Prodoscore](https://www.g2.com/survey_responses/prodoscore-review-12322453)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Telecommunications*

[Read full review](https://www.g2.com/survey_responses/prodoscore-review-12322453)

---

**"[Easy to Use with Powerful Insights and Reporting](https://www.g2.com/survey_responses/prodoscore-review-12971622)"**

**Rating:** 5.0/5.0 stars
*— Kelly S.*

[Read full review](https://www.g2.com/survey_responses/prodoscore-review-12971622)

---


#### What Are G2 Users Discussing About Prodoscore?

- [What is Prodoscore used for?](https://www.g2.com/discussions/what-is-prodoscore-used-for) - 1 comment

### 24. [ILUM](https://www.g2.com/products/ilum-ilum/reviews)
Ilum: A Data Platform Built by Data Engineers, for Data Engineers Ilum is a Data Lakehouse platform that unifies data management, distributed processing, analytics, and AI workflows for AI engineers, data engineers, data scientists, and analysts. It belongs to the Data Platform, Data Lakehouse, and Data Engineering software categories and supports flexible deployment across cloud, on-premise, and hybrid environments. Ilum enables technical teams to build, operate, and scale modern data infrastructure using open standards. It integrates tools for batch processing, stream processing, notebook-based exploration, workflow orchestration, and business intelligence, All In a Single Platform. Ilum supports modern open table formats like Delta Lake, Apache Iceberg, Apache Hudi, and Apache Paimon. It also offers native integration with Apache Spark and Trino for compute, with Apache Flink support currently in development. Key features include: - SQL Editor: Query Delta, Iceberg, Hudi, or Spark SQL with autocomplete, result previews, and metadata inspection. - Data Lineage &amp; Catalog: Visualize data flow using OpenLineage and explore datasets through a searchable Data Catalog. - Notebook Integration: Use built-in Jupyter notebooks pre-wired to Spark, metadata, and your data environment for exploration or modeling. - Spark Job Management: Submit, monitor, and debug Spark jobs with integrated logs, metrics, scheduling, and a built-in Spark History Server. - Trino Support: Run federated queries across multiple data sources using Trino directly from within Ilum. - Declarative Pipelines: Define repeatable ETL and analytics pipelines, with dependency tracking and recovery logic. - Automatic ERD Diagrams: Instantly generate ER diagrams from schemas to aid in data understanding and onboarding. - ML Experimentation &amp; Tracking: Includes MLflow for managing experiments, tracking parameters, metrics, and artifacts, fully integrated with notebooks and data pipelines to streamline model development workflows. - AI Integration &amp; Deployment: Supports both classical ML and modern AI use cases, including GenAI workflows, vector search, and embedding-based applications. Models can be registered, versioned, and deployed for inference within declarative pipelines. - Built-in AI Agent Interface: Ilum integrates, providing a GPT-style interface to interact with your data, trigger pipelines, generate SQL, or explore metadata using natural language, bringing GenAI capabilities directly into your data platform. - BI Dashboards: Native support for Apache Superset, with JDBC integration for Tableau, Power BI, and other BI tools. Additional highlights: - Multi-Cluster Management: Connect multiple Spark or Kubernetes clusters to scale and isolate workloads. - Fine-Grained Access Control: LDAP, OAuth2, and Hydra integration for secure, role-based access. - Hybrid Ready: Designed to replace Databricks or Cloudera in environments where cloud adoption is partial, regulated, or not possible.


**Average Rating:** 4.9/5.0
**Total Reviews:** 23
**How Do G2 Users Rate ILUM?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)
- **Dashboards:** 10.0/10 (Category avg: 9.0/10)
- **Steps to Answer:** 10.0/10 (Category avg: 8.6/10)
- **Formats:** 10.0/10 (Category avg: 8.6/10)

**Who Is the Company Behind ILUM?**

- **Seller:** [Ilum](https://www.g2.com/sellers/ilum)
- **Company Website:** https://ilum.cloud/
- **Year Founded:** 2019
- **HQ Location:** Santa Fe, US
- **Twitter:** @IlumCloud (19 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/ilum-cloud/ (4 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Telecommunications
- **Company Size:** 52% Enterprise, 35% Mid-Market


#### What Are ILUM's Pros and Cons?

**Pros:**

- Ease of Use (17 reviews)
- Features (17 reviews)
- Integrations (17 reviews)
- Setup Ease (16 reviews)
- Easy Integrations (15 reviews)

**Cons:**

- Complex Setup (9 reviews)
- Difficult Setup (9 reviews)
- Learning Curve (9 reviews)
- UX Improvement (8 reviews)
- Complexity (7 reviews)


### What Do G2 Reviewers Say About ILUM?
*AI-generated summary from verified user reviews*

**Pros:**

- Users praise ILUM for its **ease of use** , which simplifies data processing and integration seamlessly across platforms.
- Users appreciate the **seamless integration** of ILUM with existing systems, enhancing workflows and data management efficiency.
- Users value the **seamless integrations** of ILUM, enhancing their workflows and data management across various systems.
- Users appreciate the **seamless setup process** of ILUM, enabling quick deployment and integration with existing systems.
- Users value the **seamless integrations** of ILUM, significantly enhancing their data management and analytics processes without complications.

**Cons:**

- Users find the **complex setup** challenging initially, needing experimentation and deeper understanding for advanced configurations.
- Users find the **difficult setup** of ILUM challenging, especially for advanced configurations and on-prem environments.
- Users find the **learning curve steep** initially, but daily use becomes intuitive with support and training.
- Users note that the **UI can feel unpolished and less intuitive** , making setup and navigation challenging for some teams.
- Users note that ILUM&#39;s **complexity in configuration** can require significant effort to navigate and optimize effectively.

#### What Are Recent G2 Reviews of ILUM?

**"[From Hadoop to K8s with lower TCO](https://www.g2.com/survey_responses/ilum-review-11862422)"**

**Rating:** 5.0/5.0 stars
*— Mark D.*

[Read full review](https://www.g2.com/survey_responses/ilum-review-11862422)

---

**"[Seamless Integration and Unified Features for Advanced Users](https://www.g2.com/survey_responses/ilum-review-11904273)"**

**Rating:** 5.0/5.0 stars
*— Jan L.*

[Read full review](https://www.g2.com/survey_responses/ilum-review-11904273)

---



### 25. [Visier](https://www.g2.com/products/visier/reviews)
Visier gives organizations a Workforce AI Edge: a set of AI-powered capabilities that help leaders understand the relationship between people and work, elevate employee productivity, and win by adapting to change faster. The company is the global leader in AI-powered people analytics, workforce planning, and compensation allocation. All Visier technology is underpinned by its Real-time People Data Platform, which uses AI to unlock the business-transforming potential of people data, work data, and the fusion of both. Founded in 2010 by the pioneers of business intelligence, Visier has over 60,000 customers in 75 countries—including enterprises like BASF, Panasonic, Experian, Amgen, eBay, Ford Motor Company, and more. To learn more about Visier, visit www.visier.com.


**Average Rating:** 4.6/5.0
**Total Reviews:** 219
**How Do G2 Users Rate Visier?**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.0/10)
- **Dashboards:** 8.6/10 (Category avg: 9.0/10)
- **Steps to Answer:** 7.9/10 (Category avg: 8.6/10)
- **Formats:** 8.2/10 (Category avg: 8.6/10)

**Who Is the Company Behind Visier?**

- **Seller:** [Visier](https://www.g2.com/sellers/visier-8c589666-edc0-409b-b9fb-0df31e55c335)
- **Year Founded:** 2010
- **HQ Location:** Vancouver, British Columbia
- **Twitter:** @visier (6,164 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/visier-analytics/ (555 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Hospital &amp; Health Care, Information Technology and Services
- **Company Size:** 82% Enterprise, 17% Mid-Market


#### What Are Visier's Pros and Cons?

**Pros:**

- Ease of Use (25 reviews)
- Data Analysis (22 reviews)
- Insights (19 reviews)
- Data Visualization (18 reviews)
- Time-saving (18 reviews)

**Cons:**

- Learning Difficulty (12 reviews)
- Expensive (11 reviews)
- Learning Curve (8 reviews)
- Complexity (7 reviews)
- Limited Customization (7 reviews)


### What Do G2 Reviewers Say About Visier?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of Visier, appreciating its self-service platform and supportive team.
- Users value the **powerful data analysis** capabilities of Visier, enabling seamless insights from diverse data sources.
- Users value the **quick data integration and insightful metrics** from Visier, enhancing decision-making and organizational health.
- Users appreciate the **data visualization capabilities** of Visier, enabling quick insights without complex dashboard setups.
- Users value the **time-saving capabilities** of Visier, enabling quick data ingestion and streamlined analytics for better insights.

**Cons:**

- Users find **learning difficulty** in mastering Visier&#39;s interface and company-specific metrics, often needing team assistance.
- Users find Visier to be **expensive** , limiting full adoption and hindering satisfaction with essential features and data access.
- Users find the **steep learning curve** challenging, especially when adapting to new data analytics tools.
- Users find the **complexity of customization** in Visier challenging, especially for users transitioning from more flexible tools.
- Users find **limited customization** options in Visier, especially compared to more flexible tools like Tableau and Power BI.

#### What Are Recent G2 Reviews of Visier?

**"[Great Analytics tool!](https://www.g2.com/survey_responses/visier-review-11724107)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Food &amp; Beverages*

[Read full review](https://www.g2.com/survey_responses/visier-review-11724107)

---

**"[Great tool to support people analytics functions](https://www.g2.com/survey_responses/visier-review-11716065)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Hospital &amp; Health Care*

[Read full review](https://www.g2.com/survey_responses/visier-review-11716065)

---


#### What Are G2 Users Discussing About Visier?

- [Is Visier cloud based?](https://www.g2.com/discussions/is-visier-cloud-based) - 1 comment
- [What is visier service portal?](https://www.g2.com/discussions/what-is-visier-service-portal)
- [Is visier a good company?](https://www.g2.com/discussions/is-visier-a-good-company)
- [What is visier used for?](https://www.g2.com/discussions/what-is-visier-used-for)


## What Is Data Visualization Tools?

[Business Intelligence Software](https://www.g2.com/categories/business-intelligence)

## What Software Categories Are Similar to Data Visualization Tools?

- [Analytics Platforms](https://www.g2.com/categories/analytics-platforms)
- [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence)
- [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)


---

## How Do You Choose the Right Data Visualization Tools?

### What You Should Know About Data Visualization Tools

### What are Data Visualization Tools?

Data visualization tools are basic analytics platforms for business users to easily consume and interpret data, KPIs, and other critical metrics using dashboards. These dashboards can pull data from a number of sources, including databases and spreadsheets and other applications, such as [CRM](https://www.g2.com/categories/crm) systems and [digital analytics](https://www.g2.com/categories/digital-analytics) tools. Users can build a variety of visuals based on the data sets to easily track and measure important metrics. Such chart types include column charts, bar charts, pie charts, line graphs, tables, general tracking meters, maps for geographical data, and even just raw numbers.

Data visualization software is the most simplistic in the business intelligence category of software. They are built to display data in one central location instead of forcing employees to dig through different solutions to find important metrics. Business intelligence platforms, self-service business intelligence software, and embedded business intelligence software all contain more in-depth analytics features, such as drill-downs, and are most often used by analysts or data scientists. But for companies interested in displaying visual analytics dashboards, data visualization tools are the proper applications.

Setting up and implementing data visualization tools are relatively straightforward compared to implementing other business intelligence tools. It may require a bit of development knowledge to connect the product to a database or third-party application. However, if a non-developer is interested in building a visualization using a spreadsheet, implementation is basic.

Key Benefits of Data Visualization Tools

- Turn complex data into easily understandable graphics
- Track and visualize live and static metrics
- Monitor Key Performance Indicators (KPIs)
- Visualize and compare related metrics
- Provide various options to communicate complex information

### Why Use Data Visualization Tools?

The main reason for using data visualization is to track real-time data, metrics, goals, and KPIs. Businesses frequently set high goals, so tracking each metric as teams and companies progress is essential. By displaying data visualizations of each KPI, businesses can reinforce the importance of these goals and even help prioritize work based on which metrics need the most attention. General business metrics may include web traffic, revenue, and customer acquisition, among others. With data visualization products, it is easy to pull those business metrics from data sources such as digital analytics and CRMs, so that employees do not need to find them on their own.

Outside of this initial benefit of using data visualization software, another advantage is that data visualization tools help users easily understand critical business data. By using data visualization solutions, employees and businesses can easily interpret data. It makes the purpose of the information very evident to all users. If employees understand the business data, they can align around long-term goals and improve overall company growth.

Critical business data differs among every company and industry, so allowing for extensive customization is beneficial. There is no one-size-fits-all business dashboard; therefore, pulling data from a variety of sources is useful and necessary. When new employees start, it is helpful to understand said critical business data, and with the help of data visualization tools, that understanding is simplified.

Data visualization software also allows users to quickly and easily identify trends in business metrics. If certain metrics are not on pace to hit month-end, quarter-end, or year-end goals, companies can see that up front with data visualization tools. Businesses can adjust their strategies and methods for attaining goals based on how KPIs are tracked. Being able to react to data is an important overall strategy for greater business modernization and digital transformation.

### Who Uses Data Visualization Tools?

All employees have an opportunity to utilize data visualization tools; however, there are a number of roles that can use the solutions in different ways. For example:

**C-level executives –** C-suite employees utilize data visualization software such as KPI dashboards to keep a holistic view of all company goals and how they are progressing. Instead of checking in with every team or digging into disparate software for each KPI, a CEO can track all company metrics in one location. If a CFO wants to observe all financial metrics, data visualization is an option instead of going through accounting and CRM products to find necessary information. Additionally, C-level executives may take dashboards into board meetings to help illustrate how the company is performing as a whole.

[**Sales teams**](https://www.g2.com/categories/data-visualization/f/sales) **–** There are many use cases for sales teams when it comes to data visualization solutions, and not just to track revenue numbers or how many deals they have closed. Business development teams often connect [sales acceleration](https://www.g2.com/categories/sales-acceleration) tools as a data source to track how many calls each rep is making or how many meetings they are setting up. Sales managers can track individual account representatives’ performances to see how much revenue and deals each of their employees are closing, and how much they have in the pipeline. They may also set goals and determine how they are tracking on a quarterly or yearly progression. Displaying personal metrics with data visualization tools is one method to help motivate sales employees to hit their quotas.

[**Marketing teams**](https://www.g2.com/categories/data-visualization/f/marketing) **–** For marketers, data visualization solutions are ideal for recording real-time data regarding customer and prospect interactions. Users can pull specific digital analytics metrics, such as web traffic, and easily visualize progress. Additionally, marketers can see how email campaigns or advertising campaigns are progressing, whether that be open rates or how many impressions Facebook, Twitter, and other social advertisement campaigns are receiving. Businesses benefit by quickly visualizing conversion rates and cost-per-customer acquisition, among many other key marketing metrics.

**Customer service teams –** There are a variety of different instances where data visualization software is helpful for customer support teams, whether they be in a [contact center](https://www.g2.com/categories/contact-center) or receiving customer inquiries via a [help desk](https://www.g2.com/categories/help-desk), among other scenarios. Representatives at call centers can visualize the number of calls they have taken that day, how many calls are waiting to be answered, and how long the average call has been, among many other business-critical data points. For support teams that use a help desk, users benefit from data visualization by tracking how many tickets they have resolved and how many are still in their queues. [Customer success](https://www.g2.com/categories/customer-success) teams may choose to measure KPIs such as customer retention or churn rates to ensure they are maintaining the appropriate number of customers.

**Human resources teams –** Data is aplenty for recruiters and human resources professionals, so having a single dashboard to display the information is advantageous. [Recruiting](https://www.g2.com/categories/recruiting) coordinators can track how many applications have been submitted for specific roles or monitor how often the career page has been viewed. Other general human resources professionals use it to display [employee engagement](https://www.g2.com/categories/employee-engagement), whether that is an overall satisfaction of work life within a company or a gamification of certain tasks. Even third-party services such as Glassdoor may be a data source for businesses interested in tracking their rating at all times.

**Development teams –** If a business is responsible for running multiple applications and needs to track performance in real time, data visualization tools are an excellent way to keep tabs on all of them simultaneously. This allows development teams to react quickly to potential bugs or issues and ensure that performance is trending in the correct direction. Some data sources valuable to development teams include databases, public cloud [infrastructure as a service](https://www.g2.com/categories/infrastructure-as-a-service-iaas) offering, and [application performance monitoring](https://www.g2.com/categories/application-performance-monitoring-apm) software.

### Data Visualization Tools Features

While data visualization software might seem fairly straightforward, there are some features that impact the user experience with these tools. The main feature, and often most critical component buyers should look for when purchasing data visualization software, is which data sources the tool can integrate with and pull from. Most solutions can pull from SaaS applications, cloud and on-premise databases, and even solutions built in-house. But, if one of the main reasons for a company purchasing a data visualization software is to track marketing campaigns, but the tool cannot integrate with the marketing automation tool the business is already using, then it defeats the purpose.

Tracking real-time data is another important feature of data visualization software. Observing progress and trends in a business’ KPIs in real time ensures that employees can react and improve on strategies and methods.

Data visualization vendors often offer mobile functionality, so users can observe and track business metrics regardless of their physical location. In today’s business world, employees are often on the go, so the ability to see dashboards from mobile phones or tablets is convenient. This is important for C-level employees who might not always be in the office.

The ability to share [dashboards](https://www.g2.com/categories/data-visualization/f/dashboards) is another important feature of data visualization software. If a sales leader needs to send numbers to a company’s board of directors, easily emailing an entire dashboard is quick and easy. It is also beneficial to be able to share metrics internally with teams via email, if employees are unaware of how metrics are progressing.

Other features of data visualization software:[Charts and Graphs](https://www.g2.com/categories/data-visualization/f/charts-and-graphs), [Contact Center](https://www.g2.com/categories/data-visualization/f/contact-center), [Education](https://www.g2.com/categories/data-visualization/f/education), [Finance](https://www.g2.com/categories/data-visualization/f/finance), [IT &amp; Development](https://www.g2.com/categories/data-visualization/f/it-and-development), and [Reports](https://www.g2.com/categories/data-visualization/f/reports).

### Kinds of Data Visualization Tools

Some data visualization solutions target specific industries or teams within a company, making them more unique than general data visualization software. A marketing team may opt to use a marketing analytics solution since they only want to visualize and track progress for specific marketing metrics. There are also sales analytics tools that only track sales metrics.

Additionally, many software products have some data visualization within them. For example, a CRM or help desk tool might have data visualization features, but they differ in the sense that these are simply features, not the product&#39;s main function.

### Software and Services Related to Data Visualization Tools

For business users interested in advanced analytics tools that contain more robust features, business intelligence tools are a step up from data visualization. Data analysts or data scientists most often utilize business intelligence platforms.

These platforms often require a good amount of coding or query language knowledge to access necessary data and transform it into visualizations. Self-service business intelligence solutions are aimed more at roles outside of analyst or data scientist, and allow users to perform analysis without a deeper knowledge of the back end. [Embedded business intelligence](https://www.g2.com/categories/embedded-business-intelligence) solutions may have self-service aspects, but these solutions embed the business intelligence capabilities within a third-party application.

The difference between business intelligence products and data visualization tools is that you can perform drill-downs and dig further into the data, right there in the business intelligence product with interactive data visualizations. Business intelligence tools focus more on exploratory data representations than just the raw data or metrics. Data visualization software is really just to see goals and track metric progress, not to dig into the data further and conduct deeper analysis.

For businesses that need to consume large data sets, [big data analytics](https://www.g2.com/categories/big-data-analytics) solutions may be the best option. These products pull mostly unstructured data from [big data processing and distribution](https://www.g2.com/categories/big-data-processing-and-distribution) systems, such as Hadoop, before putting them into big data analytics tools. These products require heavy development knowledge and are mostly utilized by data scientists at larger companies.



