# Best Customer Data Platforms (CDP) - Page 10

## How Many Customer Data Platforms (CDP) Products Does G2 Track?

**Total Products under this Category:** 296

### Category Stats (Aug 2026)

- **Average Rating:** 4.46/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Stibo Systems MDM (+1.38%) - Among all products in this category, Stibo Systems MDM recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Customer Data Platforms (CDP) Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 27,000+ Authentic Reviews
- 296+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Customer Data Platforms (CDP)
 ![G2 Grid® for Customer Data Platforms (CDP) plotting products by satisfaction and market presence](https://www.g2.com/categories/customer-data-platform-cdp/grids.png?focus%5B%5D=1173013&focus%5B%5D=43119&focus%5B%5D=18316&focus%5B%5D=19103&focus%5B%5D=54136&focus%5B%5D=1393260&focus%5B%5D=22329&focus%5B%5D=3435)

Highlighted products: Salesforce Data 360 (formerly Data Cloud), Insider One, Customer.io, Bloomreach, Tealium, Adobe Real-Time CDP, Klaviyo, and Brevo Marketing Platform.

Underlying data: [Grid® JSON](https://www.g2.com/categories/customer-data-platform-cdp/grids.json?focus%5B%5D=salesforce-data-360-formerly-data-cloud&focus%5B%5D=insider-one&focus%5B%5D=customer-io&focus%5B%5D=bloomreach-bloomreach&focus%5B%5D=tealium-2026-08-12&focus%5B%5D=adobe-real-time-cdp&focus%5B%5D=klaviyo&focus%5B%5D=brevo-marketing-platform)

**Sponsored**

### ZEPIC

ZEPIC is an AI-infused, unified Customer Engagement Platform that makes possible hyper-personalised customer experiences. With its built-in Customer Data Platform (CDP), ZEPIC provides a Customer 360 view that acts as a single source of truth for all customer-facing teams. Key capabilities that include Audience Segmentation, Customer Journeys and Omnichannel Activation enable businesses to build real-time, hyper-personalized experiences throughout the customer lifecycle. Used by enterprises and small business alike, the award-winning platform's self-serve, drag & drop interface empowers multiple customer-facing teams to create meaningful connections with their customers.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1202&secure%5Bchosen_at%5D=2026-08-13T18%3A27%3A26Z&secure%5Bdisplayable_resource_id%5D=1202&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1202&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1402206&secure%5Bresource_id%5D=1202&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcustomer-data-platform-cdp%3Fhubs_content%3Dblog.hubspot.com%252Fservice%252Fhow-to-choose-cdp%26hubs_content-cta%3DUnderstanding%2BCustomer%2BData%2BPlatforms%26page%3D10&secure%5Btoken%5D=25b1dce57f71e336ea2d1cc91739148472099ac9b5cfe2a0edea131d10dc9188&secure%5Burl%5D=https%3A%2F%2Fwww.zepic.com%3Futm_source%3DG2clickads%26utm_medium%3DG2%26utm_campaign%3DCategory%26utm_id%3DG2%26utm_term%3DRetail&secure%5Burl_type%5D=custom_url)

### [Activation Studio](https://www.g2.com/fr/products/activation-studio/reviews)

Activation Studio est une CDP légère pour la solution Salesforce Marketing Cloud destinée aux marketeurs. Créez des segments via notre concepteur par glisser-déposer (sans SQL) et activez-les dans Journey Builder. Utilisez des règles de scoring et suivez le comportement web dans une seule application. Améliorez l'efficacité SFMC (Concepteur de Segments) \>Flux de travail amélioré et temps de mise sur le marché réduit \>Segmentation par glisser-déposer \>Segmentez les données clients sans écrire de SQL Gestion efficace des leads (Concepteur de Scores) \>Solution de scoring de leads pour SFMC \>Identifiez les intérêts, besoins et intentions de vos leads \>Qualification des leads entrants Suivi de l'engagement en temps réel (Concepteur d'Interactions) \>Incluez le suivi des sites web dans SFMC \>Tirez parti de l'activité numérique des clients ou des leads \>Configuration rapide et facile CDP légère

**Average Rating:** 4.8/5.0

**Total Reviews:** 3

#### How Do G2 Users Rate Activation Studio?

- **Modélisation prédictive:** 10.0/10 (Category avg: 8.0/10)
- **Enrichissement des données:** 10.0/10 (Category avg: 8.6/10)
- **Évolutivité:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Activation Studio?

- **Vendeur:** [Harvest Tech Labs](https://www.g2.com/fr/sellers/harvest-tech-labs)
- **Année de fondation:** 2019
- **Emplacement du siège social:** Groningen, NL
- **Page LinkedIn®:** [www.linkedin.com](https://www.g2.com/fr/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=52e9d8189dd1383eb1ec763b8e4f0baba691f39485692008650ce7debc35ac0c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fharvest-labs%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employés sur LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Are Recent G2 Reviews of Activation Studio?

**["Économiser tellement de temps et rendre ma vie professionnelle plus facile !"](https://www.g2.com/fr/survey_responses/activation-studio-review-7357493)**

**Rating:** 5.0/5.0 stars

_— Viresh N._

[Read full review](https://www.g2.com/fr/survey_responses/activation-studio-review-7357493)

**["Cela économise tellement de temps !"](https://www.g2.com/fr/survey_responses/activation-studio-review-7557921)**

**Rating:** 5.0/5.0 stars

_— Jacobien v._

[Read full review](https://www.g2.com/fr/survey_responses/activation-studio-review-7557921)

### [Apache Unomi](https://www.g2.com/products/apache-unomi/reviews)

Apache Unomi is a Java Open Source customer data platform, a Java server designed to manage customers, leads and visitors data and help personalize customers experiences.

**Average Rating:** 4.0/5.0

**Total Reviews:** 2

#### Who Is the Company Behind Apache Unomi?

- **Seller:** [The Apache Software Foundation](https://www.g2.com/sellers/the-apache-software-foundation)
- **Year Founded:** 1999
- **HQ Location:** Wakefield, MA
- **Twitter:** @TheASF  
66,168 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b8484c4bb31e87bc0ba9e683d86f2af14309539343a063507c88bcdcff98434d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F215982%2F&secure%5Burl_type%5D=linkedin_company_website)  
2,470 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Small

#### What Are Recent G2 Reviews of Apache Unomi?

**["The Platform that helps you manage customers"](https://www.g2.com/survey_responses/apache-unomi-review-1079934)**

**Rating:** 4.5/5.0 stars

_— Verified User in Wireless_

[Read full review](https://www.g2.com/survey_responses/apache-unomi-review-1079934)

### [Arena.im](https://www.g2.com/fr/products/arena-im/reviews)

Arena développe la prochaine génération d'outils d'engagement en direct alimentés par des données de première partie, pour construire des audiences en direct de confiance partout. Nos solutions - Live Chat, Live Blog, CommerceAI - tirent parti des fonctionnalités les plus populaires des médias sociaux pour créer rapidement un engagement profond sur n'importe quelle plateforme que vous gérez. Les principaux leaders de l'industrie dans l'édition de nouvelles et les médias font confiance à Arena pour rassembler leurs audiences sur le web, dans les applications ou lors d'événements en direct (ou les trois) pour s'engager avec le contenu, la communauté et le commerce.

**Average Rating:** 4.6/5.0

**Total Reviews:** 22

#### How Do G2 Users Rate Arena.im?

- **the product a-t-il été un bon partenaire commercial?:** 8.8/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Arena.im?

- **Vendeur:** [Arena.im](https://www.g2.com/fr/sellers/arena-im)
- **Année de fondation:** 2018
- **Emplacement du siège social:** San Francisco, California
- **Page LinkedIn®:** [www.linkedin.com](https://www.g2.com/fr/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f5724ff2a9f1fbdb677934d3910b7f98d3b439f283bdc194a46861dd71a20ed3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Farenaim%2F&secure%5Burl_type%5D=linkedin_company_website)  
111 employés sur LinkedIn®

#### Who Uses This Product?

- **Company Size:** 64% Small, 27% Medium

#### What Are Recent G2 Reviews of Arena.im?

**["Conduire le trafic vers notre site web pour la curation de vidéos"](https://www.g2.com/fr/survey_responses/arena-im-review-5213028)**

**Rating:** 5.0/5.0 stars

_— John K._

[Read full review](https://www.g2.com/fr/survey_responses/arena-im-review-5213028)

**["Fonctions de chat et de questions-réponses de l'arène"](https://www.g2.com/fr/survey_responses/arena-im-review-5281791)**

**Rating:** 4.0/5.0 stars

_— Kit Joy C._

[Read full review](https://www.g2.com/fr/survey_responses/arena-im-review-5281791)

#### What Are G2 Users Discussing About Arena.im?

- [À quoi sert Arena.im ?](https://www.g2.com/fr/discussions/what-is-arena-im-used-for)

### [Easyence](https://www.g2.com/products/easyence/reviews)

Easyence is the only Customer Infastructure dedicated to data-driven retailers. Join 240+ businesses that use Easyence Customer Data Platform and Apps to deliver memorable customer experience. Easyence collects customer events (products, stores, etc.), leverages your current models with smart algorithmes to serve your business, and provides a complete toolkit of applications to your marketing team. Empower your team and accelerate your business. Build data-driven decision making team. Easyence enables data-driven decision making and high productive teams. Personalize every interaction. Easyence enables personalization and consistent customer experiences. Know more about our Saas products • Easyence Data Platform : collect and unify your customers' events across every platform, online and off line channels including store's interactions, combine customer knowledge & product appeal in order to maximise customer value and level up your organization • Easyence Audience App : build audiences and create campaigns, measure your uplift without relying on other teams. • Easyence E-Merchandising App : expose the right product to the right customer at the right time. • Easyence Attribution App : unify your customer’s touch points across all platforms and channels. Understand your customer journey and design a valuable media plan • Easyence Insight App: measure and analyze the value generated by omnicanality to understand consumers’ behaviors.

**Average Rating:** 4.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Easyence?

- **Predictive Modeling:** 10.0/10 (Category avg: 8.0/10)
- **Data Enrichment:** 8.3/10 (Category avg: 8.6/10)
- **Expandability:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Easyence?

- **Seller:** [Easyence](https://www.g2.com/sellers/easyence)
- **HQ Location:** Paris, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bf1bc18207d742aaaf3ec3db3cc48365fbc1116a7871af20d0a125544e497841&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Feasyence%2F&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Do G2 Reviewers Say About Easyence?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise Easyence for its **effective customer data integration** , streamlining data management and enhancing customer classification.
- Users praise Easyence's **data segmentation** for simplifying data management and enhancing customer classification from various sources.
- Users value the **easy integration** of Easyence, which streamlines data management and enhances customer classification efficiency.
- Users benefit from **easy integrations** of customer data, enhancing data management and improving classification for marketing efforts.
- Users appreciate the **data integration capabilities** of Easyence, simplifying management and enhancing customer classification.

##### Cons

- Users find the **customization options limited** , making it challenging to create tailored reports in Easyence.
- Users find **design limitations** in Easyence, particularly regarding customization of report formats and data representation styles.
- Users find the **difficulty in customizing reports** with Easyence limits their ability to create tailored data representations.
- Users find that Easyence has **limited customization options** , restricting decisions on report formats and data representation styles.
- Users find Easyence has **limited features** , restricting customization options for report formats and data representation.

#### What Are Recent G2 Reviews of Easyence?

**["Good customer service"](https://www.g2.com/survey_responses/easyence-review-756070)**

**Rating:** 4.0/5.0 stars

_— Heather P._

[Read full review](https://www.g2.com/survey_responses/easyence-review-756070)

**["Get an invaluable peek at the customer journey"](https://www.g2.com/survey_responses/easyence-review-10402028)**

**Rating:** 4.0/5.0 stars

_— Nataliya P._

[Read full review](https://www.g2.com/survey_responses/easyence-review-10402028)

#### What Are G2 Users Discussing About Easyence?

- [What is Easyence used for?](https://www.g2.com/discussions/what-is-easyence-used-for)

### [HelloGuru](https://www.g2.com/products/helloguru-helloguru/reviews)

HelloGuru is the easiest way to sync product and customer data from any source to your preferred destinations, such as CRMs and marketing tools. Eliminating the need to write SQL or custom scripts, Revenue Operations teams can use HelloGuru to create data syncs that keep their GTM teams up to date with the most recent product and customer data.

**Average Rating:** 5.0/5.0

**Total Reviews:** 3

#### How Do G2 Users Rate HelloGuru?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind HelloGuru?

- **Seller:** [HelloGuru](https://www.g2.com/sellers/helloguru)
- **Year Founded:** 2019
- **HQ Location:** Boston, US
- **Twitter:** @Helloguru\_io  
1,763 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=42c76453b3550dcb2b33664655a190db58a7cfc315adf1e93d5364497013d1a6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhelloguru-no-code&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Are Recent G2 Reviews of HelloGuru?

**["Awesome product that helps move data from other systems to one place"](https://www.g2.com/survey_responses/helloguru-review-6769058)**

**Rating:** 5.0/5.0 stars

_— Will S._

[Read full review](https://www.g2.com/survey_responses/helloguru-review-6769058)

**["Great solution created by a superb team"](https://www.g2.com/survey_responses/helloguru-review-6769265)**

**Rating:** 5.0/5.0 stars

_— Ricardo B._

[Read full review](https://www.g2.com/survey_responses/helloguru-review-6769265)

### [Leal 360](https://www.g2.com/products/leal-360/reviews)

Leal 360: Simple, Smart, and Powerful Retail Marketing powered by AI decisioning Leal 360 makes it easy for marketing teams to build better relationships with customers. From one platform, you can capture data, segment your audience, send personalized messages (SMS, Email, WhatsApp), and create loyalty programs—all powered by AI. No need for complex setups or third-party tools. Leal 360 is built for retail teams that want to move fast, drive results, and focus on the customer. Whether you're a marketer or operator, Leal 360 helps you do more with less—and grow smarter.

**Average Rating:** 4.9/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate Leal 360?

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 8.3/10 (Category avg: 8.0/10)
- **Data Enrichment:** 6.7/10 (Category avg: 8.6/10)
- **Expandability:** 6.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Leal 360?

- **Seller:** [Leal](https://www.g2.com/sellers/leal)
- **Year Founded:** 2016
- **HQ Location:** Bogota, CO
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f8bd7a43d8610fbed3fc293aa6eb34d4a6e2a23a3b3e871251d176dd2fc00846&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fleal%2F&secure%5Burl_type%5D=linkedin_company_website)  
299 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 75% Medium, 25% Small

#### What Do G2 Reviewers Say About Leal 360?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **flexible data segmentation** capabilities of Leal 360, enhancing personalized customer experiences effectively.
- Users love the **ease of use** of Leal 360, enjoying its flexible and intuitive integration features for daily engagement.
- Users value the **effective campaign management** of Leal 360, enhancing customer targeting and improving ad spend efficiency.
- Users value Leal 360 for its **effective customer engagement** , enhancing targeted campaigns and boosting repeat purchases.
- Users find **easy creation** of loyalty rewards with Leal 360, enhancing their engagement with local businesses daily.

##### Cons

- Users find the **difficult setup** of Leal 360 time-consuming and complicated for integration with existing systems.
- Users find the **pricing model restrictive** for small or medium-sized businesses, limiting flexibility for module selection.
- Users find the **integration issues** challenging, as the initial setup is complex and time-consuming.
- Users find the **initial setup complex** , requiring time to integrate Leal 360 with their existing systems.
- Users feel the **limited payment options** of Leal 360 restrict flexibility, especially for small businesses seeking specific modules.

#### What Are Recent G2 Reviews of Leal 360?

**["LEAL 360 HONESTELY REVIEW"](https://www.g2.com/survey_responses/leal-360-review-11026931)**

**Rating:** 5.0/5.0 stars

_— Ana Estefania M._

[Read full review](https://www.g2.com/survey_responses/leal-360-review-11026931)

**["The best loyalty app for your business"](https://www.g2.com/survey_responses/leal-360-review-11027778)**

**Rating:** 5.0/5.0 stars

_— Rodolfo S._

[Read full review](https://www.g2.com/survey_responses/leal-360-review-11027778)

### [MSIGHTS](https://www.g2.com/products/msights/reviews)

MSIGHTS has been supporting marketing teams for 17+ years in helping to make their data great for reporting and analysis. Our Platform, a 2019 MarTech Breakthrough Awards winner for "Best Overall Marketing Campaign Management Solution", helps across these critical areas: \* Automate the collection, integration, and transformation of all your marketing results sources -- digital, social, search, offline, lead gen, direct mail, media plans, and sales (plus more) -- into reporting-ready datasets. \* Streamline marketing analysis with harmonized datasets specifically designed for results analysis, optimization, attribution, MMM, as well as datasets that feed back into your data lake. Go beyond fields from just your taxonomy with MSIGHTS' robust data schema. \* Build detailed reporting views and executive dashboards using MSIGHTS' free cloud reporting platform or connect from your own visualization tool like Tableau, Excel, Domo, or Looker (to name a few).

**Average Rating:** 3.8/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate MSIGHTS?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 8.3/10 (Category avg: 8.0/10)
- **Data Enrichment:** 6.7/10 (Category avg: 8.6/10)
- **Expandability:** 6.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind MSIGHTS?

- **Seller:** [MSIGHTS](https://www.g2.com/sellers/msights)
- **Company Website:** www.msights.com
- **Year Founded:** 2004
- **HQ Location:** Charlotte, US
- **Twitter:** @msights  
225 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=981cc08d8cb957b078dc20fa28000fa965984f8ffe8804f4aa327fe9c8106576&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmsights-inc-%2F&secure%5Burl_type%5D=linkedin_company_website)  
42 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 43% Large, 29% Medium

#### What Do G2 Reviewers Say About MSIGHTS?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **analytics expertise** of MSIGHTS, simplifying complex data integration and enhancing strategic decision-making.
- Users find MSIGHTS' **data compilation and normalization** invaluable, significantly simplifying the analytics process and saving time.
- Users find MSIGHTS valuable for its **automation capabilities** , significantly reducing time spent on data integration tasks.
- Users commend MSIGHTS for their **exceptional business support** , featuring experts who provide strategic guidance and efficient vendor management.
- Users value the **expert communication** from MSIGHTS, praising their team's understanding and support in complex implementations.

##### Cons

- Users find the **limited data visualization options** in MSIGHTS frustrating when presenting marketing performance trends to stakeholders.
- Users highlight the **data inaccuracy** issues, suggesting a need for better validation and more integrated partners.
- Users note **integration issues** with third parties, suggesting improvements for better data validation and vendor collaboration.
- Users find the **lack of customization** in MSIGHTS' data visualization options frustrating when presenting marketing trend results.
- Users express concern about the **lack of integrations** , which limits connectivity with third-party vendors and partners.

#### What Are Recent G2 Reviews of MSIGHTS?

**["Sincere, Above-and-Beyond Partnership That Delivers Value"](https://www.g2.com/survey_responses/msights-review-13125476)**

**Rating:** 4.0/5.0 stars

_— Verified User in Consumer Goods_

[Read full review](https://www.g2.com/survey_responses/msights-review-13125476)

**["Data analysis and insight generation"](https://www.g2.com/survey_responses/msights-review-10500249)**

**Rating:** 4.5/5.0 stars

_— Tania B._

[Read full review](https://www.g2.com/survey_responses/msights-review-10500249)

#### What Are G2 Users Discussing About MSIGHTS?

- [What is MSIGHTS used for?](https://www.g2.com/discussions/what-is-msights-used-for)

### [omniTrust](https://www.g2.com/fr/products/omnitrust/reviews)

Plateforme de gestion de la confidentialité des données et du consentement bien réalisée. Votre système d'exploitation commercial pour la confidentialité des données. Une plateforme pour automatiser la conformité à la confidentialité des données sans frais mensuels. Gérer les préférences, le consentement et les permissions des clients omniTrust est la plateforme de gestion du consentement d'Omnibasis qui permet aux entreprises et aux professionnels, grands et petits, de protéger les données personnelles des clients. En utilisant omniTrust, nous permettons aux entreprises de disposer de la technologie et des outils pour déployer la gestion des permissions, du consentement et des préférences basés sur le cloud, sans les coûts et les défis associés à la construction et à la maintenance de leur propre infrastructure et gestion de la conformité. omniTrust est la plus grande plateforme technologique de gestion de la confidentialité des données utilisée par des clients du monde entier pour se conformer aux réglementations sur la confidentialité des données à travers les secteurs et les juridictions, y compris le RGPD de l'UE, ePrivacy (loi sur les cookies), la loi californienne sur la protection de la vie privée des consommateurs (CCPA) et faire ce qui est juste pour le client. Libérez la puissance et les capacités d'une plateforme de gestion de la confidentialité des données et du consentement avec Omnibasis. La plateforme de gestion de la confidentialité des données et du consentement omniTrust est un outil qui aide les organisations à se conformer aux réglementations sur la confidentialité et à gérer les préférences de consentement des utilisateurs avec des fonctionnalités et des capacités clés. Collecte et gestion du consentement La plateforme omniTrust fournit un moyen pour les organisations de collecter et de gérer les préférences de consentement des utilisateurs pour les activités de traitement des données. Gestion des politiques de confidentialité La plateforme omniTrust permet aux organisations de créer, gérer et mettre à jour leurs politiques de confidentialité pour se conformer aux réglementations sur la confidentialité. Demandes d'accès des personnes concernées La plateforme omniTrust fournit un mécanisme permettant aux individus d'exercer leurs droits en vertu des réglementations sur la confidentialité, y compris le droit d'accéder, de corriger et de supprimer leurs données personnelles. Inventaire et cartographie des données La plateforme omniTrust fournit un moyen pour les organisations d'identifier et de suivre les données personnelles qu'elles collectent, traitent et stockent. Évaluations des risques et DPIA La plateforme omniTrust fournit des outils pour réaliser des évaluations d'impact sur la protection des données (DPIA) et des évaluations des risques pour identifier et atténuer les risques liés à la confidentialité. Gestion des violations de données La plateforme omniTrust fournit des outils pour détecter, signaler et gérer les violations de données en conformité avec les exigences réglementaires. Pistes d'audit et rapports La plateforme omniTrust fournit une piste d'audit des activités de consentement et d'autres activités de traitement des données pour soutenir les exigences de conformité et de reporting. Intégration La plateforme omniTrust est intégrée à d'autres produits Omnibasis, tels que omniCustomers pour la gestion de la relation client (CRM) et omniMarketer pour les outils d'automatisation du marketing, afin de garantir que les préférences de consentement sont respectées dans tous les systèmes. Support multilingue La plateforme omniTrust prend en charge plusieurs langues pour garantir que les utilisateurs peuvent lire et comprendre les politiques de confidentialité et les demandes de consentement dans leur langue préférée. Interface conviviale La plateforme omniTrust est dotée d'une interface conviviale qui facilite la gestion des activités de confidentialité et de consentement pour les organisations, et pour les utilisateurs de comprendre et de gérer leurs préférences de consentement. omniTrust est une plateforme complète de gestion de la confidentialité des données et du consentement pour construire et développer votre entreprise sans frais mensuels.

**Average Rating:** 4.3/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate omniTrust?

- **Enrichissement des données:** 8.3/10 (Category avg: 8.6/10)
- **Évolutivité:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind omniTrust?

- **Vendeur:** [Omnibasis Inc.](https://www.g2.com/fr/sellers/omnibasis-inc)
- **Emplacement du siège social:** N/A
- **Twitter:** @omnibasisinc  
23 abonnés Twitter
- **Page LinkedIn®:** [www.linkedin.com](https://www.g2.com/fr/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employés sur LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Large

#### What Are Recent G2 Reviews of omniTrust?

**["Meilleure plateforme pour gérer les préférences des clients et la conformité à la protection des données."](https://www.g2.com/fr/survey_responses/omnitrust-review-9543486)**

**Rating:** 4.0/5.0 stars

_— Ashish D._

[Read full review](https://www.g2.com/fr/survey_responses/omnitrust-review-9543486)

**["Amélioration de la confidentialité des données avec omniTrust"](https://www.g2.com/fr/survey_responses/omnitrust-review-9316008)**

**Rating:** 4.5/5.0 stars

_— Tirus I._

[Read full review](https://www.g2.com/fr/survey_responses/omnitrust-review-9316008)

### [Oracle Unity Customer Data Platform](https://www.g2.com/products/oracle-unity-customer-data-platform/reviews)

Oracle Unity brings together online, offline, and third-party customer data sources to create a single, dynamic view of the customer. With built-in artificial intelligence (AI) and machine learning, Oracle Unity derives and delivers timely intelligence about your customers so you can optimize their brand experience across marketing, sales, and service.

**Average Rating:** 4.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Oracle Unity Customer Data Platform?

- **Predictive Modeling:** 5.0/10 (Category avg: 8.0/10)
- **Data Enrichment:** 6.7/10 (Category avg: 8.6/10)
- **Expandability:** 6.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Oracle Unity Customer Data Platform?

- **Seller:** [Oracle](https://www.g2.com/sellers/oracle)
- **Year Founded:** 1977
- **HQ Location:** Austin, TX
- **Twitter:** @Oracle  
827,997 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a14fcbcd818b49d781453c19628a9479a70cc1e8e335e54c876392ab5f543da3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1028%2F&secure%5Burl_type%5D=linkedin_company_website)  
208,078 employees on LinkedIn®
- **Ownership:** NYSE:ORCL

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Small

#### What Do G2 Reviewers Say About Oracle Unity Customer Data Platform?

_AI-generated summary from verified user reviews_

##### Cons

- Users experience **slow loading** times, which can hinder the overall usage of Oracle Unity Customer Data Platform.

#### What Are Recent G2 Reviews of Oracle Unity Customer Data Platform?

**["Accurate"](https://www.g2.com/survey_responses/oracle-unity-customer-data-platform-review-7771336)**

**Rating:** 4.5/5.0 stars

_— AKHILA G._

[Read full review](https://www.g2.com/survey_responses/oracle-unity-customer-data-platform-review-7771336)

### [Peliqan](https://www.g2.com/fr/products/peliqan/reviews)

Peliqan.io est une plateforme d'intégration et d'automatisation des données tout-en-un, axée sur l'IA, conçue pour les équipes commerciales, les scale-ups et les consultants. Contrairement aux outils de données traditionnels qui nécessitent un effort d'ingénierie considérable, Peliqan permet aux utilisateurs commerciaux et aux équipes techniques de connecter, gérer et activer leurs données dans un environnement collaboratif - sans nécessiter un ingénieur de données dédié. Avec plus de 300 connecteurs intégrés, Peliqan se connecte aux bases de données, aux applications commerciales SaaS (ERP, CRM, Comptabilité, HRM/ATS, etc.), au stockage cloud, aux fichiers et aux API ainsi qu'aux sources de données sur site. De nouveaux connecteurs sont disponibles sur demande dans un délai de 5 jours ouvrables. Peliqan offre des pipelines ELT en un clic vers l'entrepôt de données intégré, ou vous pouvez apporter votre propre entrepôt de données. Peliqan prend en charge tous les principaux entrepôts de données. Grâce au module complémentaire Excel de Peliqan, les utilisateurs commerciaux et les consultants peuvent travailler avec des données en temps réel dans Excel. Les analystes et les utilisateurs avancés peuvent utiliser l'éditeur SQL avancé de Peliqan avec le support d'un assistant IA pour transformer les données et préparer des ensembles de données prêts à l'emploi, qui peuvent être utilisés dans n'importe quel outil BI tel que Microsoft Power BI, Metabase, Tableau, Qlik, Looker, etc. Les utilisateurs peuvent également configurer des flux ETL inversés. Les développeurs peuvent aller encore plus loin avec l'environnement low-code de Peliqan, avec un ingénieur de données IA virtuel intégré, où ils peuvent : - Construire et publier des applications de données interactives - Automatiser les retours d'écriture dans les systèmes sources - Publier des points de terminaison API pour le partage de données - Mettre en œuvre des pipelines personnalisés - Développer des agents IA internes En donnant du pouvoir aux utilisateurs commerciaux, aux analystes, aux consultants et aux développeurs, Peliqan réduit considérablement la dépendance au support informatique et accélère la prise de décision. Peliqan n'est pas seulement un outil de pipeline de données ELT, c'est une solution complète pour l'orchestration, l'automatisation et l'activation des données. Peliqan agit également comme la fondation de données pour Agentic AI, garantissant que les agents IA travaillent avec des vues à 360° fiables et à jour des clients, des produits, des commandes, et plus encore - à la vitesse d'un entrepôt de données cloud. L'entrepôt de données de Peliqan fournit une couche de données prête pour l'IA dès le départ, y compris : - La vectorisation automatique des données structurées et non structurées pour le RAG (Génération Augmentée par Récupération) - Le Text-to-SQL - La passerelle MCP Dans le paysage actuel, un entrepôt de données n'est plus seulement pour la BI - c'est la fondation à la fois pour la BI et l'IA. Avec Peliqan.io, les organisations peuvent intégrer, analyser et activer leurs données de manière transparente, permettant à la fois aux humains et aux agents IA de prendre des décisions plus intelligentes et plus rapides.

**Average Rating:** 4.8/5.0

**Total Reviews:** 82

#### How Do G2 Users Rate Peliqan?

- **the product a-t-il été un bon partenaire commercial?:** 9.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Peliqan?

- **Vendeur:** [Peliqan](https://www.g2.com/fr/sellers/peliqan)
- **Site Web de l'entreprise:** peliqan.io
- **Année de fondation:** 2022
- **Emplacement du siège social:** Gent
- **Twitter:** @Peliqan\_io  
9 abonnés Twitter
- **Page LinkedIn®:** [www.linkedin.com](https://www.g2.com/fr/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ac685f03389350962bf33f4ac2f76b8cf7ed9b7db0a578cb8af2dae9592d04e1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpeliqan-data&secure%5Burl_type%5D=linkedin_company_website)  
29 employés sur LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Logiciels informatiques, Technologie de l'information et services
- **Company Size:** 45% Small, 43% Medium

#### What Do G2 Reviewers Say About Peliqan?

_AI-generated summary from verified user reviews_

##### Pros

- Les utilisateurs apprécient grandement la **facilité d'utilisation** de Peliqan, permettant une intégration sans effort et des processus de gestion des données fluides.
- Les utilisateurs apprécient les capacités d' **intégration sans effort** de Peliqan, améliorant l'automatisation et l'accès aux données en temps réel sans complexité.
- Les utilisateurs apprécient les **intégrations faciles** de Peliqan, qui simplifient les flux de travail et améliorent la productivité globale.
- Les utilisateurs bénéficient de **plus de 200 connecteurs préconstruits** , rationalisant l'intégration des clients et créant des transformations de données efficaces à travers les plateformes.
- Les utilisateurs apprécient les fonctionnalités de **réplication et d'intégration de données faciles** de Peliqan, améliorant ainsi leur expérience globale de gestion des données.

##### Cons

- Les utilisateurs trouvent la **difficulté d'apprentissage** de Peliqan difficile, nécessitant particulièrement des compétences techniques pour une utilisation efficace.
- Les utilisateurs trouvent que Peliqan n'est pas **convivial pour les non-techniciens** , nécessitant des compétences techniques pour les transformations de données et la distribution de rapports.
- Les utilisateurs rencontrent des **limitations de fonctionnalités** dans Peliqan, nécessitant des connecteurs personnalisés et des outils supplémentaires pour des capacités BI complètes.
- Les utilisateurs trouvent que la **pour Peliqan est abrupte, nécessitant une expertise pour une configuration et une utilisation efficaces.**
- Les utilisateurs trouvent une **courbe d'apprentissage abrupte** , surtout pour les personnes non-techniques qui ont besoin d'aide pour commencer.

#### What Are Recent G2 Reviews of Peliqan?

**["Configuration d'agent répétable par client."](https://www.g2.com/fr/survey_responses/peliqan-review-13112554)**

**Rating:** 5.0/5.0 stars

_— Priya Ranjan K._

[Read full review](https://www.g2.com/fr/survey_responses/peliqan-review-13112554)

**["Les applications de données Python ont remplacé nos scripts."](https://www.g2.com/fr/survey_responses/peliqan-review-13077269)**

**Rating:** 5.0/5.0 stars

_— Shailesh Kumar Y._

[Read full review](https://www.g2.com/fr/survey_responses/peliqan-review-13077269)

### [Social Hub.AI](https://www.g2.com/products/social-hub-ai/reviews)

Based on innovative technologies such as Cloud- Native, LLM and Web3, the integrated design of CRM, CDP and MA is adopted to help brands build Omni-channel consumer operation capabilities.

**Average Rating:** 4.3/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Social Hub.AI?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 8.3/10 (Category avg: 8.0/10)
- **Data Enrichment:** 8.3/10 (Category avg: 8.6/10)
- **Expandability:** 9.2/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Social Hub.AI?

- **Seller:** [Techsun](https://www.g2.com/sellers/techsun)
- **Year Founded:** 2000
- **HQ Location:** Singapore, SG
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d3c3b7000d22c0ffe1fd2647856fa7b620189b467b873d934812c98769fcdab0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftechsun-inc%2F&secure%5Burl_type%5D=linkedin_company_website)  
14 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 73% Small, 27% Medium

#### What Do G2 Reviewers Say About Social Hub.AI?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **cutting-edge AI technology** of Social Hub.AI for enhancing customer insights and personalized campaigns.
- Users value the **deep insights into customer behavior** provided by Social Hub.AI, enhancing their brand-customer interactions.
- Users value the **cutting-edge tools** of Social Hub.AI that enhance customer-brand interactions and insights.
- Users value the **effective personalization** capabilities of Social Hub.AI, enhancing customer engagement with tailored campaigns.
- Users value the **highly personalized campaigns** of Social Hub.AI, enhancing customer-brand interactions and insights into behavior.

##### Cons

- Users note that **customer support could be improved** , impacting their overall experience with Social Hub.AI.
- Users feel that the **customer support** for Social Hub.AI needs significant improvement to enhance overall satisfaction.

#### What Are Recent G2 Reviews of Social Hub.AI?

**["Its a cutting-edge marketing product that uses AI technology to enhance digital marketing efforts."](https://www.g2.com/survey_responses/social-hub-ai-review-9615982)**

**Rating:** 4.0/5.0 stars

_— Keshav S._

[Read full review](https://www.g2.com/survey_responses/social-hub-ai-review-9615982)

**["One-stop solution to customer performance analysis"](https://www.g2.com/survey_responses/social-hub-ai-review-9616415)**

**Rating:** 4.5/5.0 stars

_— Gouthami K._

[Read full review](https://www.g2.com/survey_responses/social-hub-ai-review-9616415)

### [Syntasa](https://www.g2.com/products/syntasa/reviews)

SYNTASA is helping enterprises generate real-time, actionable customer insights to enhance the customer experience and drive conversions.

**Average Rating:** 4.4/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Syntasa?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Syntasa?

- **Seller:** [Syntasa](https://www.g2.com/sellers/syntasa)
- **Year Founded:** 2014
- **HQ Location:** McLean, Virginia, United States
- **Twitter:** @SYNTASACO  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a8d1f46b5eb2611f5db2030c179e5290b7d10eea9366db5f6369c42d181e34ce&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsyntasa&secure%5Burl_type%5D=linkedin_company_website)  
74 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 64% Medium, 18% Small

#### What Do G2 Reviewers Say About Syntasa?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **advanced capabilities** of Syntasa, enhancing data integration and improving business insights through AI automation.
- Users appreciate the **seamless AI integration** of Syntasa, enhancing data management and customer insights for effective strategies.
- Users value the **efficiency in unifying diverse data sources** with Syntasa, enhancing their understanding of customer behaviors.
- Users appreciate the **ease of use** of Syntasa, finding it efficient and seamless for data integration and analysis.
- Users value the **easy integrations** of Syntasa, enhancing data handling from various sources for better insights.

##### Cons

- Users find **complex reporting** challenging, particularly due to navigation difficulties and unclear documentation for troubleshooting.
- Users find the **complexity of navigation and setup** challenging, especially for those new to data engineering or ML.
- Users find the **complex setup** of Syntasa challenging, especially for those lacking technical expertise or clear documentation.
- Users find Syntasa's **difficult learning curve** challenging, particularly with navigation and complex configurations for newcomers.
- Users find **difficult navigation** on Syntasa frustrating, suggesting a need for a more user-friendly experience.

#### What Are Recent G2 Reviews of Syntasa?

**["Unified Data Visualization with Ease"](https://www.g2.com/survey_responses/syntasa-review-12254047)**

**Rating:** 4.0/5.0 stars

_— David C._

[Read full review](https://www.g2.com/survey_responses/syntasa-review-12254047)

**["Syntasa: Essential and Life-Changing"](https://www.g2.com/survey_responses/syntasa-review-12726074)**

**Rating:** 5.0/5.0 stars

_— Micaela H._

[Read full review](https://www.g2.com/survey_responses/syntasa-review-12726074)

### [V12 Velocity](https://www.g2.com/products/v12-velocity/reviews)

The V12 CDP harnesses the power of each of these data sources and blends it with our suite of industry-leading 3rd party data assets to create one single version of the customer truth. Get to know your customers like never before and develop actionable insights to deploy unified customer journeys, wherever and whenever your customers prefer

**Average Rating:** 2.3/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate V12 Velocity?

- **Predictive Modeling:** 6.7/10 (Category avg: 8.0/10)
- **Data Enrichment:** 6.7/10 (Category avg: 8.6/10)
- **Expandability:** 6.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind V12 Velocity?

- **Seller:** [V12 Data](https://www.g2.com/sellers/v12-data)
- **Year Founded:** 1999
- **HQ Location:** Matawan, NJ
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3a90dc65a6f75f12e9b330e0e5a88e17e71d6ceecb49533a5ddd79e506c0513a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fv12data%2F&secure%5Burl_type%5D=linkedin_company_website)  
100 employees on LinkedIn®
- **Phone:** +1 (732) 842-1001

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Small

#### What Are Recent G2 Reviews of V12 Velocity?

**["Powerful and reliable"](https://www.g2.com/survey_responses/v12-velocity-review-10026001)**

**Rating:** 4.0/5.0 stars

_— Gloryvee C._

[Read full review](https://www.g2.com/survey_responses/v12-velocity-review-10026001)

#### What Are G2 Users Discussing About V12 Velocity?

- [What is V12 Velocity used for?](https://www.g2.com/discussions/what-is-v12-velocity-used-for)

### [Aampe Agentic Infrastructure](https://www.g2.com/products/aampe-agentic-infrastructure/reviews)

Aampe's Agentic CDP is the most efficient and effective way to put your data to use to achieve your business goals. Just like a standard CDP, Aampe collects, unifies, and activates your data to your downstream tools, but that's just the beginning. Aampe then applies a reinforcement learning/multi-armed bandit infrastructure on your data to discover and act on deep patterns within your data — orchestrating and sending multi-channel messaging, building unique real-time product experiences, improving product and content recommendations and more, to improve key business metrics, such as engagement, conversions, retention, and data generation. Here's how Aampe works: 1. Uses APIs and a custom reverse ELT process to ingest data from your various data sources (including data warehouses, CRM systems, content management systems, and more) 2. Combines the data mentioned above with data generated from semantically-tagged messaging 3. Runs various propensity models on this data to understand each individual user's propensity to purchase, view, subscribe, churn, etc. 4. Uses these user-level patterns and propensities to determine user-level messaging frequency, timing, tone, channel, and content preferences, as well as driving content recommendations for search, recommender, and chat applications. 5. Executes the individual user-level strategies determined in step 4, continuously adapting based on new information gained from additional user behavior and interactions. Using Aampe's reinforcement learning infrastructure, teams that use Aampe spend less time building manual segments and customer journeys, and more time identifying and executing new experiments and experiences for their users. Aampe was founded in 2020 and is a completely remote company with employees in over 10 different countries around the world.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Aampe Agentic Infrastructure?

- **Predictive Modeling:** 10.0/10 (Category avg: 8.0/10)
- **Data Enrichment:** 8.3/10 (Category avg: 8.6/10)
- **Expandability:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Aampe Agentic Infrastructure?

- **Seller:** [Aampe](https://www.g2.com/sellers/aampe)
- **Year Founded:** 2020
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c330be40e6fa3bcc46dc7e537614eb503d78d7c379cffd20e609063e6f46cc0c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Faampe&secure%5Burl_type%5D=linkedin_company_website)  
19 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of Aampe Agentic Infrastructure?

**["The best science on the market for impactful lifecycle marketing"](https://www.g2.com/survey_responses/aampe-agentic-infrastructure-review-9557231)**

**Rating:** 5.0/5.0 stars

_— Ben T._

[Read full review](https://www.g2.com/survey_responses/aampe-agentic-infrastructure-review-9557231)

### [Able CDP](https://www.g2.com/products/able-cdp/reviews)

Able CDP is a next-generation customer data platform that helps businesses track complete customer journeys, attribute revenue accurately, and optimize marketing performance across channels. It unifies first-party website tracking with server-side conversion data, automatically associating ad clicks, form submissions, and purchase events into a single customer view. Able then sends reliable conversion data to analytics and ad platforms like Google Analytics 4, Google Ads, Meta (Facebook) Conversions API, and more — enabling marketers to see where sales truly come from and improve ROI. With easy setup, built-in attribution reporting, and integrations with CRMs, payment systems (e.g., Stripe), e-commerce, and BI tools, Able CDP equips teams with actionable insights to make data-driven decisions quickly.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Able CDP?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Expandability:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Able CDP?

- **Seller:** [Able CDP](https://www.g2.com/sellers/able-cdp)
- **Year Founded:** 2020
- **HQ Location:** Liverpool Street, GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a71a76b52f6c8c7e363640ddaf9cc2eff7cb13d70403f592a9560f1d35aff5dc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fablecdp%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Able CDP?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **automation efficiency** of Able CDP, praising its easy integration and straightforward day-to-day use.
- Users appreciate the **easy integration** of Able CDP, making setup and daily use straightforward with various compatible tools.
- Users value the **fast and easy setup** of Able CDP, streamlining integration with various tools effortlessly.

#### What Are Recent G2 Reviews of Able CDP?

**["Fast, Easy Integration with Multiple Native Integrations and Healthcare Capabilities"](https://www.g2.com/survey_responses/able-cdp-review-12229068)**

**Rating:** 5.0/5.0 stars

_— freddy m._

[Read full review](https://www.g2.com/survey_responses/able-cdp-review-12229068)

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[Browse Customer Data Platform (CDP) Themes](/categories/customer-data-platform-cdp/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated October 3, 2024

Customer data platforms (CDPs) are used to consolidate and integrate customer data into one single database. These tools offer marketing teams relevant insights needed to run campaigns. A CDP can grab information from online and offline sources such as websites, mobile apps, and email platforms to offer a complete view of the customer. After retrieving this data, a CDP can then help organizations predict the optimal next move with a particular customer. This allows businesses to learn what needs to be done to retain specific customers. A CDP can also be used by customer service teams to cater their support to each individual. [Marketing automation software](https://www.g2.com/categories/marketing-automation), [data warehouse software](https://www.g2.com/categories/data-warehouse), and other platforms that store data can typically integrate with a CDP.

There are a few different types of CDPs to help businesses with varying use cases. A data CDP is the most common system of unified customer data to create a single consumer profile. A campaign CDP is used for campaign management, cross-channel, and multichannel marketing hubs. And an analytics CDP is strictly for the analysis of the type of data it holds.

To qualify for inclusion in the Customer Data Platforms (CDP) category, a product must:

- Provide a 360-degree view of the customer
- Gather data from multiple sources into one platform, including first-party, second-party, and third-party data from online and offline sources
- Unify customer profiles across systems
- Connect with other systems to allow marketers to execute campaigns
- Improve targeting for marketing campaigns

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