# Best Customer Data Platforms (CDP) - Page 10

## How Many Customer Data Platforms (CDP) Products Does G2 Track?

**Total Products under this Category:** 296

### Category Stats (Aug 2026)

- **Average Rating:** 4.46/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Stibo Systems MDM (+1.38%) - Among all products in this category, Stibo Systems MDM recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Customer Data Platforms (CDP) Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 26,900+ Authentic Reviews
- 296+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Customer Data Platforms (CDP)
 ![G2 Grid® for Customer Data Platforms (CDP) plotting products by satisfaction and market presence](https://www.g2.com/categories/customer-data-platform-cdp/grids.png?focus%5B%5D=1173013&focus%5B%5D=43119&focus%5B%5D=18316&focus%5B%5D=19103&focus%5B%5D=54136&focus%5B%5D=1393260&focus%5B%5D=22329&focus%5B%5D=1759)

Highlighted products: Salesforce Data 360 (formerly Data Cloud), Insider One, Customer.io, Bloomreach, Tealium, Adobe Real-Time CDP, Klaviyo, and Dotdigital.

Underlying data: [Grid® JSON](https://www.g2.com/categories/customer-data-platform-cdp/grids.json?focus%5B%5D=salesforce-data-360-formerly-data-cloud&focus%5B%5D=insider-one&focus%5B%5D=customer-io&focus%5B%5D=bloomreach-bloomreach&focus%5B%5D=tealium-2026-07-21&focus%5B%5D=adobe-real-time-cdp&focus%5B%5D=klaviyo&focus%5B%5D=dotdigital)

**Sponsored**

### Signitic

Signitic is an all-in-one tool that allows you to create, customize, and manage an unlimited number of email signatures effortlessly. With Signitic, take advantage of this often underutilized acquisition channel: your email signature. Easily integrate campaign banners according to your schedule and the needs of your company’s various departments, and analyze the results. The time when you had to modify each signature of your colleagues one by one is over. With Signitic, users can ensure that their email signatures are always up to date, reflecting the latest links, images, and campaign taglines, thereby enhancing their marketing efforts and professional image. Use our drag-and-drop editor to create a unique signature for your employees. Instead of manually editing signatures for each employee or campaign, you can make updates in one place, ensuring that all signatures are up to date and consistent. What's more, thanks to our Microsoft 365 and Google Workspace partnership, integrate your collaborators and share their signatures in less than five minutes. We've thought of everything so that you don't have to worry about your colleagues' e-mail signatures. Additionally, Signitic offers an analytics tool that enables users to track the performance of their email signatures, providing insights into how effectively they are driving traffic and engagement. Connected to your CRM (HubSpot, Salesforce, Pipedrive…), you can track all users’ actions, such as whether they clicked on social media links, promotional banners, or dynamic content. Overall, Signitic provides a comprehensive solution for email signature management, combining ease of use with powerful features that cater to the needs of modern businesses. By leveraging this tool, more than 5,000 companies have enhanced their email communications, maintained brand consistency, and ultimately driven better engagement with their audience.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1202&secure%5Bchosen_at%5D=2026-08-04T00%3A55%3A20Z&secure%5Bdisplayable_resource_id%5D=36&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=neighbor_category&secure%5Bplacement_resource_ids%5D%5B%5D=36&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=159454&secure%5Bresource_id%5D=1202&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcustomer-data-platform-cdp%3Fcountry%3D188%26page%3D10&secure%5Btoken%5D=0c91dcd5c43f6af0e6d3b1249b0d42626547eaf8d8988b5802bc0ffd7868a7e0&secure%5Burl%5D=https%3A%2F%2Fwww.signitic.com%2Fen%2Fcontact&secure%5Burl_type%5D=custom_url)

### [Arena.im](https://www.g2.com/products/arena-im/reviews)

Arena is developing the next generation of live engagement tools powered by first party data, to build trusted, live audiences everywhere. Our solutions - Live Chat, Live Blog, CommerceAI) leverage the most popular features from social media to quickly create deep engagement on any platform you manage. Top industry leaders in news publishing and media trust Arena to bring their audiences together on the web, in apps, or at live events (or all three) to engage with content, community and commerce.

**Average Rating:** 4.6/5.0

**Total Reviews:** 22

#### How Do G2 Users Rate Arena.im?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Arena.im?

- **Seller:** [Arena.im](https://www.g2.com/sellers/arena-im)
- **Year Founded:** 2018
- **HQ Location:** San Francisco, California
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f5724ff2a9f1fbdb677934d3910b7f98d3b439f283bdc194a46861dd71a20ed3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Farenaim%2F&secure%5Burl_type%5D=linkedin_company_website)  
111 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 64% Small, 27% Medium

#### What Are Recent G2 Reviews of Arena.im?

**["Driving traffic to our website for video curation"](https://www.g2.com/survey_responses/arena-im-review-5213028)**

**Rating:** 5.0/5.0 stars

_— John K._

[Read full review](https://www.g2.com/survey_responses/arena-im-review-5213028)

**["Arena Chat & Q&A Functions"](https://www.g2.com/survey_responses/arena-im-review-5281791)**

**Rating:** 4.0/5.0 stars

_— Kit Joy C._

[Read full review](https://www.g2.com/survey_responses/arena-im-review-5281791)

#### What Are G2 Users Discussing About Arena.im?

- [What is Arena.im used for?](https://www.g2.com/discussions/what-is-arena-im-used-for)

### [Easyence](https://www.g2.com/products/easyence/reviews)

Easyence is the only Customer Infastructure dedicated to data-driven retailers. Join 240+ businesses that use Easyence Customer Data Platform and Apps to deliver memorable customer experience. Easyence collects customer events (products, stores, etc.), leverages your current models with smart algorithmes to serve your business, and provides a complete toolkit of applications to your marketing team. Empower your team and accelerate your business. Build data-driven decision making team. Easyence enables data-driven decision making and high productive teams. Personalize every interaction. Easyence enables personalization and consistent customer experiences. Know more about our Saas products • Easyence Data Platform : collect and unify your customers' events across every platform, online and off line channels including store's interactions, combine customer knowledge & product appeal in order to maximise customer value and level up your organization • Easyence Audience App : build audiences and create campaigns, measure your uplift without relying on other teams. • Easyence E-Merchandising App : expose the right product to the right customer at the right time. • Easyence Attribution App : unify your customer’s touch points across all platforms and channels. Understand your customer journey and design a valuable media plan • Easyence Insight App: measure and analyze the value generated by omnicanality to understand consumers’ behaviors.

**Average Rating:** 4.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Easyence?

- **Predictive Modeling:** 10.0/10 (Category avg: 8.0/10)
- **Data Enrichment:** 8.3/10 (Category avg: 8.6/10)
- **Expandability:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Easyence?

- **Seller:** [Easyence](https://www.g2.com/sellers/easyence)
- **HQ Location:** Paris, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bf1bc18207d742aaaf3ec3db3cc48365fbc1116a7871af20d0a125544e497841&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Feasyence%2F&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Do G2 Reviewers Say About Easyence?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise Easyence for its **effective customer data integration** , streamlining data management and enhancing customer classification.
- Users praise Easyence's **data segmentation** for simplifying data management and enhancing customer classification from various sources.
- Users value the **easy integration** of Easyence, which streamlines data management and enhances customer classification efficiency.
- Users benefit from **easy integrations** of customer data, enhancing data management and improving classification for marketing efforts.
- Users appreciate the **data integration capabilities** of Easyence, simplifying management and enhancing customer classification.

##### Cons

- Users find the **customization options limited** , making it challenging to create tailored reports in Easyence.
- Users find **design limitations** in Easyence, particularly regarding customization of report formats and data representation styles.
- Users find the **difficulty in customizing reports** with Easyence limits their ability to create tailored data representations.
- Users find that Easyence has **limited customization options** , restricting decisions on report formats and data representation styles.
- Users find Easyence has **limited features** , restricting customization options for report formats and data representation.

#### What Are Recent G2 Reviews of Easyence?

**["Good customer service"](https://www.g2.com/survey_responses/easyence-review-756070)**

**Rating:** 4.0/5.0 stars

_— Heather P._

[Read full review](https://www.g2.com/survey_responses/easyence-review-756070)

**["Get an invaluable peek at the customer journey"](https://www.g2.com/survey_responses/easyence-review-10402028)**

**Rating:** 4.0/5.0 stars

_— Nataliya P._

[Read full review](https://www.g2.com/survey_responses/easyence-review-10402028)

#### What Are G2 Users Discussing About Easyence?

- [What is Easyence used for?](https://www.g2.com/discussions/what-is-easyence-used-for)

### [HelloGuru](https://www.g2.com/products/helloguru-helloguru/reviews)

HelloGuru is the easiest way to sync product and customer data from any source to your preferred destinations, such as CRMs and marketing tools. Eliminating the need to write SQL or custom scripts, Revenue Operations teams can use HelloGuru to create data syncs that keep their GTM teams up to date with the most recent product and customer data.

**Average Rating:** 5.0/5.0

**Total Reviews:** 3

#### How Do G2 Users Rate HelloGuru?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind HelloGuru?

- **Seller:** [HelloGuru](https://www.g2.com/sellers/helloguru)
- **Year Founded:** 2019
- **HQ Location:** Boston, US
- **Twitter:** @Helloguru\_io  
1,763 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=42c76453b3550dcb2b33664655a190db58a7cfc315adf1e93d5364497013d1a6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhelloguru-no-code&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Are Recent G2 Reviews of HelloGuru?

**["Awesome product that helps move data from other systems to one place"](https://www.g2.com/survey_responses/helloguru-review-6769058)**

**Rating:** 5.0/5.0 stars

_— Will S._

[Read full review](https://www.g2.com/survey_responses/helloguru-review-6769058)

**["Great solution created by a superb team"](https://www.g2.com/survey_responses/helloguru-review-6769265)**

**Rating:** 5.0/5.0 stars

_— Ricardo B._

[Read full review](https://www.g2.com/survey_responses/helloguru-review-6769265)

### [Leal 360](https://www.g2.com/products/leal-360/reviews)

Leal 360: Simple, Smart, and Powerful Retail Marketing powered by AI decisioning Leal 360 makes it easy for marketing teams to build better relationships with customers. From one platform, you can capture data, segment your audience, send personalized messages (SMS, Email, WhatsApp), and create loyalty programs—all powered by AI. No need for complex setups or third-party tools. Leal 360 is built for retail teams that want to move fast, drive results, and focus on the customer. Whether you're a marketer or operator, Leal 360 helps you do more with less—and grow smarter.

**Average Rating:** 4.9/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate Leal 360?

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 8.3/10 (Category avg: 8.0/10)
- **Data Enrichment:** 6.7/10 (Category avg: 8.6/10)
- **Expandability:** 6.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Leal 360?

- **Seller:** [Leal](https://www.g2.com/sellers/leal)
- **Year Founded:** 2016
- **HQ Location:** Bogota, CO
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f8bd7a43d8610fbed3fc293aa6eb34d4a6e2a23a3b3e871251d176dd2fc00846&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fleal%2F&secure%5Burl_type%5D=linkedin_company_website)  
299 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 75% Medium, 25% Small

#### What Do G2 Reviewers Say About Leal 360?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **flexible data segmentation** capabilities of Leal 360, enhancing personalized customer experiences effectively.
- Users love the **ease of use** of Leal 360, enjoying its flexible and intuitive integration features for daily engagement.
- Users value the **effective campaign management** of Leal 360, enhancing customer targeting and improving ad spend efficiency.
- Users value Leal 360 for its **effective customer engagement** , enhancing targeted campaigns and boosting repeat purchases.
- Users find **easy creation** of loyalty rewards with Leal 360, enhancing their engagement with local businesses daily.

##### Cons

- Users find the **difficult setup** of Leal 360 time-consuming and complicated for integration with existing systems.
- Users find the **pricing model restrictive** for small or medium-sized businesses, limiting flexibility for module selection.
- Users find the **integration issues** challenging, as the initial setup is complex and time-consuming.
- Users find the **initial setup complex** , requiring time to integrate Leal 360 with their existing systems.
- Users feel the **limited payment options** of Leal 360 restrict flexibility, especially for small businesses seeking specific modules.

#### What Are Recent G2 Reviews of Leal 360?

**["The best loyalty app for your business"](https://www.g2.com/survey_responses/leal-360-review-11027778)**

**Rating:** 5.0/5.0 stars

_— Rodolfo S._

[Read full review](https://www.g2.com/survey_responses/leal-360-review-11027778)

**["LEAL 360 HONESTELY REVIEW"](https://www.g2.com/survey_responses/leal-360-review-11026931)**

**Rating:** 5.0/5.0 stars

_— Ana Estefania M._

[Read full review](https://www.g2.com/survey_responses/leal-360-review-11026931)

### [MSIGHTS](https://www.g2.com/products/msights/reviews)

MSIGHTS has been supporting marketing teams for 17+ years in helping to make their data great for reporting and analysis. Our Platform, a 2019 MarTech Breakthrough Awards winner for "Best Overall Marketing Campaign Management Solution", helps across these critical areas: \* Automate the collection, integration, and transformation of all your marketing results sources -- digital, social, search, offline, lead gen, direct mail, media plans, and sales (plus more) -- into reporting-ready datasets. \* Streamline marketing analysis with harmonized datasets specifically designed for results analysis, optimization, attribution, MMM, as well as datasets that feed back into your data lake. Go beyond fields from just your taxonomy with MSIGHTS' robust data schema. \* Build detailed reporting views and executive dashboards using MSIGHTS' free cloud reporting platform or connect from your own visualization tool like Tableau, Excel, Domo, or Looker (to name a few).

**Average Rating:** 3.8/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate MSIGHTS?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 8.3/10 (Category avg: 8.0/10)
- **Data Enrichment:** 6.7/10 (Category avg: 8.6/10)
- **Expandability:** 6.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind MSIGHTS?

- **Seller:** [MSIGHTS](https://www.g2.com/sellers/msights)
- **Company Website:** www.msights.com
- **Year Founded:** 2004
- **HQ Location:** Charlotte, US
- **Twitter:** @msights  
225 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=981cc08d8cb957b078dc20fa28000fa965984f8ffe8804f4aa327fe9c8106576&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmsights-inc-%2F&secure%5Burl_type%5D=linkedin_company_website)  
42 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 43% Large, 29% Medium

#### What Do G2 Reviewers Say About MSIGHTS?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **analytics expertise** of MSIGHTS, simplifying complex data integration and enhancing strategic decision-making.
- Users find MSIGHTS' **data compilation and normalization** invaluable, significantly simplifying the analytics process and saving time.
- Users find MSIGHTS valuable for its **automation capabilities** , significantly reducing time spent on data integration tasks.
- Users commend MSIGHTS for their **exceptional business support** , featuring experts who provide strategic guidance and efficient vendor management.
- Users value the **expert communication** from MSIGHTS, praising their team's understanding and support in complex implementations.

##### Cons

- Users find the **limited data visualization options** in MSIGHTS frustrating when presenting marketing performance trends to stakeholders.
- Users highlight the **data inaccuracy** issues, suggesting a need for better validation and more integrated partners.
- Users note **integration issues** with third parties, suggesting improvements for better data validation and vendor collaboration.
- Users find the **lack of customization** in MSIGHTS' data visualization options frustrating when presenting marketing trend results.
- Users express concern about the **lack of integrations** , which limits connectivity with third-party vendors and partners.

#### What Are Recent G2 Reviews of MSIGHTS?

**["Sincere, Above-and-Beyond Partnership That Delivers Value"](https://www.g2.com/survey_responses/msights-review-13125476)**

**Rating:** 4.0/5.0 stars

_— Verified User in Consumer Goods_

[Read full review](https://www.g2.com/survey_responses/msights-review-13125476)

**["Data analysis and insight generation"](https://www.g2.com/survey_responses/msights-review-10500249)**

**Rating:** 4.5/5.0 stars

_— Tania B._

[Read full review](https://www.g2.com/survey_responses/msights-review-10500249)

#### What Are G2 Users Discussing About MSIGHTS?

- [What is MSIGHTS used for?](https://www.g2.com/discussions/what-is-msights-used-for)

### [omniTrust](https://www.g2.com/products/omnitrust/reviews)

Data privacy and consent management platform done right. Your business operating system for data privacy. One platform to automate data privacy compliance with no monthly fees. Manage customer Preferences, Consent and Permissions omniTrust is Omnibasis's consent management platform that enables businesses and professionals, large and small, to protect customer personal data. Using omniTrust, we enable businesses with the technology and tools to deploy cloud-based permission, consent and preferences management, without the costs and challenges associated with building and maintaining their own infrastructure and compliance management. omniTrust is the largest data privacy management technology platform used by customers around the world to comply with data privacy regulations across sectors and jurisdictions, including the EU GDPR, ePrivacy (Cookie Law), California Consumer Privacy Act (CCPA) and doing a right thing for the customer. Unleash the power and capabilities of a data privacy and consent management platform with Omnibasis. omniTrust data privacy and consent management platform is a tool that helps organizations comply with privacy regulations and manage user consent preferences with key features and capabilities. Consent collection and management omniTrust platform provides a way for organizations to collect and manage user consent preferences for data processing activities. Privacy policy management omniTrust platform allows organizations to create, manage, and update their privacy policies to comply with privacy regulations. Data subject access requests omniTrust platform provides a mechanism for individuals to exercise their rights under privacy regulations, including the right to access, correct, and delete their personal data. Data inventory and mapping omniTrust platform provides a way for organizations to identify and track the personal data they collect, process, and store. Risk assessments and DPIAs omniTrust platform provides tools for conducting data protection impact assessments (DPIAs) and risk assessments to identify and mitigate privacy risks. Data breach management omniTrust platform provides tools for detecting, reporting, and managing data breaches in compliance with regulatory requirements. Audit trails and reporting omniTrust platform provides an audit trail of consent activities and other data processing activities to support compliance and reporting requirements. Integration omniTrust platform is integrated with other Omnibasis products, such as omniCustomers customer relationship management (CRM) and omniMarketer marketing automation tools, to ensure that consent preferences are respected across all systems. Multilingual support omniTrust platform supports multiple languages to ensure that users can read and understand privacy policies and consent requests in their preferred language. User-friendly interface omniTrust platform comes with a user-friendly interface that makes it easy for organizations to manage privacy and consent activities, and for users to understand and manage their consent preferences. omniTrust is full featured Data Privacy and Consent Management Platform to build and grow your business with no monthly fees. Start with omniTrust FREE today.

**Average Rating:** 4.3/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate omniTrust?

- **Data Enrichment:** 8.3/10 (Category avg: 8.6/10)
- **Expandability:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind omniTrust?

- **Seller:** [Omnibasis Inc.](https://www.g2.com/sellers/omnibasis-inc)
- **HQ Location:** N/A
- **Twitter:** @omnibasisinc  
23 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Medium

#### What Are Recent G2 Reviews of omniTrust?

**["Best Platform for managing the customer preferences and data privacy compliance"](https://www.g2.com/survey_responses/omnitrust-review-9543486)**

**Rating:** 4.0/5.0 stars

_— Ashish D._

[Read full review](https://www.g2.com/survey_responses/omnitrust-review-9543486)

**["Improving Data Privacy With omniTrust"](https://www.g2.com/survey_responses/omnitrust-review-9316008)**

**Rating:** 4.5/5.0 stars

_— Tirus I._

[Read full review](https://www.g2.com/survey_responses/omnitrust-review-9316008)

### [Oracle Unity Customer Data Platform](https://www.g2.com/products/oracle-unity-customer-data-platform/reviews)

Oracle Unity brings together online, offline, and third-party customer data sources to create a single, dynamic view of the customer. With built-in artificial intelligence (AI) and machine learning, Oracle Unity derives and delivers timely intelligence about your customers so you can optimize their brand experience across marketing, sales, and service.

**Average Rating:** 4.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Oracle Unity Customer Data Platform?

- **Predictive Modeling:** 5.0/10 (Category avg: 8.0/10)
- **Data Enrichment:** 6.7/10 (Category avg: 8.6/10)
- **Expandability:** 6.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Oracle Unity Customer Data Platform?

- **Seller:** [Oracle](https://www.g2.com/sellers/oracle)
- **Year Founded:** 1977
- **HQ Location:** Austin, TX
- **Twitter:** @Oracle  
827,997 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a14fcbcd818b49d781453c19628a9479a70cc1e8e335e54c876392ab5f543da3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1028%2F&secure%5Burl_type%5D=linkedin_company_website)  
208,078 employees on LinkedIn®
- **Ownership:** NYSE:ORCL

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Small

#### What Do G2 Reviewers Say About Oracle Unity Customer Data Platform?

_AI-generated summary from verified user reviews_

##### Cons

- Users experience **slow loading** times, which can hinder the overall usage of Oracle Unity Customer Data Platform.

#### What Are Recent G2 Reviews of Oracle Unity Customer Data Platform?

**["Accurate"](https://www.g2.com/survey_responses/oracle-unity-customer-data-platform-review-7771336)**

**Rating:** 4.5/5.0 stars

_— AKHILA G._

[Read full review](https://www.g2.com/survey_responses/oracle-unity-customer-data-platform-review-7771336)

### [Peliqan](https://www.g2.com/products/peliqan/reviews)

Peliqan.io is an all-in-one AI-first data integration and automation platform designed for business teams, scale-ups and consultants. Unlike traditional data tools that demand heavy engineering effort, Peliqan enables both business users and technical teams to connect, manage, and activate their data in one collaborative environment - without requiring a dedicated data engineer. With 300+ built-in connectors, Peliqan connects to databases, SaaS business applications (ERP, CRM, Accounting, HRM/ATS etc.), cloud storage, files and APIs as well as on-prem data sources. New connectors are available on demand within 5 business days. Peliqan offers one-click ELT pipelines to the built-in data warehouse, or you can bring your own data warehouse. Peliqan supports all major data warehouses. Thanks to Peliqan’s Excel add-in, business users and consultants can work with real-time data in Excel. Analysts and power users can use Peliqan’s advanced SQL editor with the support of an AI assistant to transform data and prepare business-ready data sets, which can be used in any BI tool such as Microsoft Power BI, Metabase, Tableau, Qlik, Looker etc. Users can also set up Reverse ETL flows. Developers can go even further with Peliqan’s low-code environment, with a built-in virtual AI Data Engineer, where they can: - Build & Publish interactive data apps - Automate writebacks into source systems - Publish API endpoints for data sharing - Implement custom pipelines - Build out internal AI Agents By empowering business users, analysts, consultants and developers, Peliqan dramatically reduces reliance on IT support and speeds up decision-making. Peliqan is not just an ELT data pipeline tool, it’s a complete solution for data orchestration, automation, and activation. Peliqan also acts as the data foundation for Agentic AI, ensuring that AI agents work with trusted, up-to-date 360° views of customers, products, orders, and more - at the speed of a cloud data warehouse. Peliqan’s data warehouse provides an AI-ready data layer out-of-the-box including: - Automatic vectorizing of structured and non-structured data for RAG (Retrieval-Augmented Generation) - Text-to-SQL - MCP Gateway In today’s landscape, a data warehouse is no longer just for BI - it’s the foundation for both BI and AI. With Peliqan.io, organizations can integrate, analyze, and activate their data seamlessly, empowering both humans and AI agents to make smarter, faster decisions.

**Average Rating:** 4.8/5.0

**Total Reviews:** 82

#### How Do G2 Users Rate Peliqan?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Peliqan?

- **Seller:** [Peliqan](https://www.g2.com/sellers/peliqan)
- **Company Website:** peliqan.io
- **Year Founded:** 2022
- **HQ Location:** Gent
- **Twitter:** @Peliqan\_io  
9 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ac685f03389350962bf33f4ac2f76b8cf7ed9b7db0a578cb8af2dae9592d04e1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpeliqan-data&secure%5Burl_type%5D=linkedin_company_website)  
29 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 45% Small, 43% Medium

#### What Do G2 Reviewers Say About Peliqan?

_AI-generated summary from verified user reviews_

##### Pros

- Users highly value the **ease of use** of Peliqan, enabling effortless integration and smooth data management processes.
- Users value the **effortless integration** capabilities of Peliqan, enhancing automation and real-time data access without complexity.
- Users appreciate the **easy integrations** of Peliqan, which streamline workflows and enhance overall productivity.
- Users benefit from **200+ pre-built connectors** , streamlining client onboarding and creating efficient data transformations across platforms.
- Users value the **easy data replication and integration** features of Peliqan, enhancing their overall data management experience.

##### Cons

- Users find the **learning difficulty** of Peliqan challenging, especially requiring technical skills for effective use.
- Users find Peliqan to be **non-tech friendly** , requiring technical skills for data transformations and report distribution.
- Users face **feature limitations** in Peliqan, needing custom connectors and additional tools for comprehensive BI capabilities.
- Users find that the **learning curve** for Peliqan is steep, requiring expertise for effective setup and usage.
- Users find a **steep learning curve** , especially for non-tech individuals needing assistance to get started.

#### What Are Recent G2 Reviews of Peliqan?

**["Repetable agent setup per client."](https://www.g2.com/survey_responses/peliqan-review-13112554)**

**Rating:** 5.0/5.0 stars

_— Priya Ranjan K._

[Read full review](https://www.g2.com/survey_responses/peliqan-review-13112554)

**["Python data apps replaced our scripts"](https://www.g2.com/survey_responses/peliqan-review-13077269)**

**Rating:** 5.0/5.0 stars

_— Shailesh Kumar Y._

[Read full review](https://www.g2.com/survey_responses/peliqan-review-13077269)

### [Social Hub.AI](https://www.g2.com/products/social-hub-ai/reviews)

Based on innovative technologies such as Cloud- Native, LLM and Web3, the integrated design of CRM, CDP and MA is adopted to help brands build Omni-channel consumer operation capabilities.

**Average Rating:** 4.3/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Social Hub.AI?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 8.3/10 (Category avg: 8.0/10)
- **Data Enrichment:** 8.3/10 (Category avg: 8.6/10)
- **Expandability:** 9.2/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Social Hub.AI?

- **Seller:** [Techsun](https://www.g2.com/sellers/techsun)
- **Year Founded:** 2000
- **HQ Location:** Singapore, SG
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d3c3b7000d22c0ffe1fd2647856fa7b620189b467b873d934812c98769fcdab0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftechsun-inc%2F&secure%5Burl_type%5D=linkedin_company_website)  
14 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 73% Small, 27% Medium

#### What Do G2 Reviewers Say About Social Hub.AI?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **cutting-edge AI technology** of Social Hub.AI for enhancing customer insights and personalized campaigns.
- Users value the **deep insights into customer behavior** provided by Social Hub.AI, enhancing their brand-customer interactions.
- Users value the **cutting-edge tools** of Social Hub.AI that enhance customer-brand interactions and insights.
- Users value the **effective personalization** capabilities of Social Hub.AI, enhancing customer engagement with tailored campaigns.
- Users value the **highly personalized campaigns** of Social Hub.AI, enhancing customer-brand interactions and insights into behavior.

##### Cons

- Users note that **customer support could be improved** , impacting their overall experience with Social Hub.AI.
- Users feel that the **customer support** for Social Hub.AI needs significant improvement to enhance overall satisfaction.

#### What Are Recent G2 Reviews of Social Hub.AI?

**["Its a cutting-edge marketing product that uses AI technology to enhance digital marketing efforts."](https://www.g2.com/survey_responses/social-hub-ai-review-9615982)**

**Rating:** 4.0/5.0 stars

_— Keshav S._

[Read full review](https://www.g2.com/survey_responses/social-hub-ai-review-9615982)

**["One-stop solution to customer performance analysis"](https://www.g2.com/survey_responses/social-hub-ai-review-9616415)**

**Rating:** 4.5/5.0 stars

_— Gouthami K._

[Read full review](https://www.g2.com/survey_responses/social-hub-ai-review-9616415)

### [Syntasa](https://www.g2.com/products/syntasa/reviews)

SYNTASA is helping enterprises generate real-time, actionable customer insights to enhance the customer experience and drive conversions.

**Average Rating:** 4.4/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Syntasa?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Syntasa?

- **Seller:** [Syntasa](https://www.g2.com/sellers/syntasa)
- **Year Founded:** 2014
- **HQ Location:** McLean, Virginia, United States
- **Twitter:** @SYNTASACO  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a8d1f46b5eb2611f5db2030c179e5290b7d10eea9366db5f6369c42d181e34ce&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsyntasa&secure%5Burl_type%5D=linkedin_company_website)  
72 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 64% Medium, 18% Small

#### What Do G2 Reviewers Say About Syntasa?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **advanced capabilities** of Syntasa, enhancing data integration and improving business insights through AI automation.
- Users appreciate the **seamless AI integration** of Syntasa, enhancing data management and customer insights for effective strategies.
- Users value the **efficiency in unifying diverse data sources** with Syntasa, enhancing their understanding of customer behaviors.
- Users appreciate the **ease of use** of Syntasa, finding it efficient and seamless for data integration and analysis.
- Users value the **easy integrations** of Syntasa, enhancing data handling from various sources for better insights.

##### Cons

- Users find **complex reporting** challenging, particularly due to navigation difficulties and unclear documentation for troubleshooting.
- Users find the **complexity of navigation and setup** challenging, especially for those new to data engineering or ML.
- Users find the **complex setup** of Syntasa challenging, especially for those lacking technical expertise or clear documentation.
- Users find Syntasa's **difficult learning curve** challenging, particularly with navigation and complex configurations for newcomers.
- Users find **difficult navigation** on Syntasa frustrating, suggesting a need for a more user-friendly experience.

#### What Are Recent G2 Reviews of Syntasa?

**["Unified Data Visualization with Ease"](https://www.g2.com/survey_responses/syntasa-review-12254047)**

**Rating:** 4.0/5.0 stars

_— David C._

[Read full review](https://www.g2.com/survey_responses/syntasa-review-12254047)

**["Syntasa: Essential and Life-Changing"](https://www.g2.com/survey_responses/syntasa-review-12726074)**

**Rating:** 5.0/5.0 stars

_— Micaela H._

[Read full review](https://www.g2.com/survey_responses/syntasa-review-12726074)

### [V12 Velocity](https://www.g2.com/products/v12-velocity/reviews)

The V12 CDP harnesses the power of each of these data sources and blends it with our suite of industry-leading 3rd party data assets to create one single version of the customer truth. Get to know your customers like never before and develop actionable insights to deploy unified customer journeys, wherever and whenever your customers prefer

**Average Rating:** 2.3/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate V12 Velocity?

- **Predictive Modeling:** 6.7/10 (Category avg: 8.0/10)
- **Data Enrichment:** 6.7/10 (Category avg: 8.6/10)
- **Expandability:** 6.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind V12 Velocity?

- **Seller:** [V12 Data](https://www.g2.com/sellers/v12-data)
- **Year Founded:** 1999
- **HQ Location:** Matawan, NJ
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3a90dc65a6f75f12e9b330e0e5a88e17e71d6ceecb49533a5ddd79e506c0513a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fv12data%2F&secure%5Burl_type%5D=linkedin_company_website)  
100 employees on LinkedIn®
- **Phone:** +1 (732) 842-1001

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Small

#### What Are Recent G2 Reviews of V12 Velocity?

**["Powerful and reliable"](https://www.g2.com/survey_responses/v12-velocity-review-10026001)**

**Rating:** 4.0/5.0 stars

_— Gloryvee C._

[Read full review](https://www.g2.com/survey_responses/v12-velocity-review-10026001)

#### What Are G2 Users Discussing About V12 Velocity?

- [What is V12 Velocity used for?](https://www.g2.com/discussions/what-is-v12-velocity-used-for)

### [Aampe Agentic Infrastructure](https://www.g2.com/products/aampe-agentic-infrastructure/reviews)

Aampe's Agentic CDP is the most efficient and effective way to put your data to use to achieve your business goals. Just like a standard CDP, Aampe collects, unifies, and activates your data to your downstream tools, but that's just the beginning. Aampe then applies a reinforcement learning/multi-armed bandit infrastructure on your data to discover and act on deep patterns within your data — orchestrating and sending multi-channel messaging, building unique real-time product experiences, improving product and content recommendations and more, to improve key business metrics, such as engagement, conversions, retention, and data generation. Here's how Aampe works: 1. Uses APIs and a custom reverse ELT process to ingest data from your various data sources (including data warehouses, CRM systems, content management systems, and more) 2. Combines the data mentioned above with data generated from semantically-tagged messaging 3. Runs various propensity models on this data to understand each individual user's propensity to purchase, view, subscribe, churn, etc. 4. Uses these user-level patterns and propensities to determine user-level messaging frequency, timing, tone, channel, and content preferences, as well as driving content recommendations for search, recommender, and chat applications. 5. Executes the individual user-level strategies determined in step 4, continuously adapting based on new information gained from additional user behavior and interactions. Using Aampe's reinforcement learning infrastructure, teams that use Aampe spend less time building manual segments and customer journeys, and more time identifying and executing new experiments and experiences for their users. Aampe was founded in 2020 and is a completely remote company with employees in over 10 different countries around the world.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Aampe Agentic Infrastructure?

- **Predictive Modeling:** 10.0/10 (Category avg: 8.0/10)
- **Data Enrichment:** 8.3/10 (Category avg: 8.6/10)
- **Expandability:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Aampe Agentic Infrastructure?

- **Seller:** [Aampe](https://www.g2.com/sellers/aampe)
- **Year Founded:** 2020
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c330be40e6fa3bcc46dc7e537614eb503d78d7c379cffd20e609063e6f46cc0c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Faampe&secure%5Burl_type%5D=linkedin_company_website)  
19 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of Aampe Agentic Infrastructure?

**["The best science on the market for impactful lifecycle marketing"](https://www.g2.com/survey_responses/aampe-agentic-infrastructure-review-9557231)**

**Rating:** 5.0/5.0 stars

_— Ben T._

[Read full review](https://www.g2.com/survey_responses/aampe-agentic-infrastructure-review-9557231)

### [Able CDP](https://www.g2.com/products/able-cdp/reviews)

Able CDP is a next-generation customer data platform that helps businesses track complete customer journeys, attribute revenue accurately, and optimize marketing performance across channels. It unifies first-party website tracking with server-side conversion data, automatically associating ad clicks, form submissions, and purchase events into a single customer view. Able then sends reliable conversion data to analytics and ad platforms like Google Analytics 4, Google Ads, Meta (Facebook) Conversions API, and more — enabling marketers to see where sales truly come from and improve ROI. With easy setup, built-in attribution reporting, and integrations with CRMs, payment systems (e.g., Stripe), e-commerce, and BI tools, Able CDP equips teams with actionable insights to make data-driven decisions quickly.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Able CDP?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Expandability:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Able CDP?

- **Seller:** [Able CDP](https://www.g2.com/sellers/able-cdp)
- **Year Founded:** 2020
- **HQ Location:** Liverpool Street, GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a71a76b52f6c8c7e363640ddaf9cc2eff7cb13d70403f592a9560f1d35aff5dc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fablecdp%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Able CDP?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **automation efficiency** of Able CDP, praising its easy integration and straightforward day-to-day use.
- Users appreciate the **easy integration** of Able CDP, making setup and daily use straightforward with various compatible tools.
- Users value the **fast and easy setup** of Able CDP, streamlining integration with various tools effortlessly.

#### What Are Recent G2 Reviews of Able CDP?

**["Fast, Easy Integration with Multiple Native Integrations and Healthcare Capabilities"](https://www.g2.com/survey_responses/able-cdp-review-12229068)**

**Rating:** 5.0/5.0 stars

_— freddy m._

[Read full review](https://www.g2.com/survey_responses/able-cdp-review-12229068)

### [ActiveDEMAND](https://www.g2.com/products/activedemand/reviews)

ActiveDEMAND is a flexible marketing automation platform for digital marketing agencies, senior living providers, and marketers. ActiveDEMAND packages range from the full-featured call tracking application, a Reporter package for great analytics, a well-rounded offering for small business marketers, all the way up to powerful Marketing solutions designed for digital marketing agencies with multi-client management needs. Engage and track prospects using the integrated, comprehensive call tracking module, do more with built-in email templates, landing pages and social media. Convert leads and prospects into customers using automated marketing to manage nurture campaigns, auto-replies and more. Retain customers and grow your repeat businesses with powerful newsletters, special promotions and more.

**Average Rating:** 4.4/5.0

**Total Reviews:** 67

#### How Do G2 Users Rate ActiveDEMAND?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)

#### Who Is the Company Behind ActiveDEMAND?

- **Seller:** [JumpDEMAND](https://www.g2.com/sellers/jumpdemand)
- **Year Founded:** 2012
- **HQ Location:** Calgary, Alberta
- **Twitter:** @ActiveDEMAND  
3,133 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ae800c049abefefde8e638db06a36ec93e2c619f29e5bc5acff1febf810ae037&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2764583%2F&secure%5Burl_type%5D=linkedin_company_website)  
29 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 81% Small, 15% Medium

#### What Do G2 Reviewers Say About ActiveDEMAND?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **real-time analytics** of ActiveDEMAND, enhancing their ability to manage multiple client campaigns effectively.
- Users value the **responsive customer support** of ActiveDEMAND, enhancing their overall experience and satisfaction with the platform.
- Users value the **customizability** of ActiveDEMAND, enabling tailored dashboards for effective client management and analytics.
- Users value the **customization options** in ActiveDEMAND, enhancing their ability to tailor the platform to their needs.
- Users appreciate the **easy implementation** of ActiveDEMAND, benefiting from excellent onboarding and responsive support.

##### Cons

- Users find the **learning curve steep** due to a complicated interface and limited integration options.
- Users find the **limited functionality** of ActiveDEMAND frustrating, particularly regarding CRM integration and email tracking delays.
- Users face challenges due to **limited integration options** , particularly with unsupported CRM systems like Salesforce.
- Users find **limited CRM integrations** problematic, especially due to the lack of native Salesforce support.
- Users find a **steep learning curve** due to the complex interface and limited support for integration options.

#### What Are Recent G2 Reviews of ActiveDEMAND?

**["Comprehemsive marketing automation"](https://www.g2.com/survey_responses/activedemand-review-10019595)**

**Rating:** 4.5/5.0 stars

_— Cousillas C._

[Read full review](https://www.g2.com/survey_responses/activedemand-review-10019595)

**["a great all in one Marketing Automation tool"](https://www.g2.com/survey_responses/activedemand-review-11754997)**

**Rating:** 4.0/5.0 stars

_— Bernardo V._

[Read full review](https://www.g2.com/survey_responses/activedemand-review-11754997)

#### What Are G2 Users Discussing About ActiveDEMAND?

- [What is ActiveDEMAND used for?](https://www.g2.com/discussions/what-is-activedemand-used-for)

### [Agent3 Intent](https://www.g2.com/products/agent3-intent/reviews)

The insight3 platform from agent3 is a powerful, account-focused tool that delivers automated customer insights to create commercial advantage for both marketing and sales teams. - Real-time insight on target customer contacts – support new and existing relationship development activities - Continuous mapping of customer insights to your portfolio – engage customers by delivering the right content, at the right time -Constant flow of account insights – build historical trend analysis and guidance on future strategic and commercial direction by account - NEW: buyer intent monitoring and alerts – see exactly which topics, solutions and vendors your clients and prospects are researching

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Agent3 Intent?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Agent3 Intent?

- **Seller:** [agent3](https://www.g2.com/sellers/agent3)
- **Year Founded:** 2013
- **HQ Location:** London, England, United Kingdom
- **Twitter:** @weareagent3  
676 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2885f525181ab17770e520a58921e5afe89944809690eb6a51fafeed0a6f8489&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fagent3&secure%5Burl_type%5D=linkedin_company_website)  
76 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Large

#### What Are Recent G2 Reviews of Agent3 Intent?

**["insight3 helps SAP gain greater (actionable) insight to strategic customer relationships"](https://www.g2.com/survey_responses/agent3-intent-review-124389)**

**Rating:** 4.5/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/agent3-intent-review-124389)

#### What Are G2 Users Discussing About Agent3 Intent?

- [What is Agent3 Intent used for?](https://www.g2.com/discussions/what-is-agent3-intent-used-for)

- [‹ Prev‹ Prev](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=9#product-list)
- [1](/categories/customer-data-platform-cdp?country=188&order=g2_score#product-list)
- [2](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=2#product-list)
- …
- [6](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=6#product-list)
- [7](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=7#product-list)
- [8](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=8#product-list)
- [9](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=9#product-list)
- 10
- [11](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=11#product-list)
- [12](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=12#product-list)
- [13](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=13#product-list)
- [14](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=14#product-list)
- …
- [19](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=19#product-list)
- [20](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=20#product-list)
- [Next ›Next ›](/categories/customer-data-platform-cdp?country=188&order=g2_score&page=11#product-list)

Spotlight Categories

[Product Lifecycle Management (PLM) Software](https://www.g2.com/categories/product-lifecycle-management-plm)

[Email Marketing Software](https://www.g2.com/categories/email-marketing)

[Operational Risk Management Software](https://www.g2.com/categories/operational-risk-management)

[Multi-Country Payroll Software](https://www.g2.com/categories/multi-country-payroll)

[Accounting Software](https://www.g2.com/categories/accounting)

Similar Categories

- [Account-Based Marketing](/categories/account-based-marketing)
- [Affiliate Marketing](/categories/affiliate-marketing)
- [App Store Optimization](/categories/app-store-optimization)
- [Audience Intelligence Platforms](/categories/audience-intelligence-platforms)
- [B2B Services Review Platforms](/categories/b2b-services-review-platforms)

- [Blogger Outreach](/categories/blogger-outreach)
- [Book Marketing Tools](/categories/book-marketing-tools)
- [Brand Intelligence](/categories/brand-intelligence)
- [Consumer Insights Platforms](/categories/consumer-insights-platforms)
- [Consumer Video Feedback](/categories/consumer-video-feedback)

- [Content Curation](/categories/content-curation)
- [Content Marketing](/categories/content-marketing)
- [Conversational Marketing](/categories/conversational-marketing)
- [Conversion Rate Optimization Tools](/categories/conversion-rate-optimization-tools)
- [Customer Journey Analytics](/categories/customer-journey-analytics)

[Browse Customer Data Platform (CDP) Themes](/categories/customer-data-platform-cdp/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated October 3, 2024

Customer data platforms (CDPs) are used to consolidate and integrate customer data into one single database. These tools offer marketing teams relevant insights needed to run campaigns. A CDP can grab information from online and offline sources such as websites, mobile apps, and email platforms to offer a complete view of the customer. After retrieving this data, a CDP can then help organizations predict the optimal next move with a particular customer. This allows businesses to learn what needs to be done to retain specific customers. A CDP can also be used by customer service teams to cater their support to each individual. [Marketing automation software](https://www.g2.com/categories/marketing-automation), [data warehouse software](https://www.g2.com/categories/data-warehouse), and other platforms that store data can typically integrate with a CDP.

There are a few different types of CDPs to help businesses with varying use cases. A data CDP is the most common system of unified customer data to create a single consumer profile. A campaign CDP is used for campaign management, cross-channel, and multichannel marketing hubs. And an analytics CDP is strictly for the analysis of the type of data it holds.

To qualify for inclusion in the Customer Data Platforms (CDP) category, a product must:

- Provide a 360-degree view of the customer
- Gather data from multiple sources into one platform, including first-party, second-party, and third-party data from online and offline sources
- Unify customer profiles across systems
- Connect with other systems to allow marketers to execute campaigns
- Improve targeting for marketing campaigns

Show More