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The Top 20 Easiest To Use Cross-Channel Advertising Software

See the top Cross-Channel Advertising Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

Compare

StackAdapt

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.3

Ease of Use

Average: 8.5

9.0

Meets Requirements

Average: 8.7

9.3

Customer Segment Breakdown

Small Business

63%

Mid Market

32%

Enterprise

LocaliQ

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.0

Ease of Use

Average: 8.5

9.0

Meets Requirements

Average: 8.7

8.9

Customer Segment Breakdown

Small Business

71%

Mid Market

25%

Enterprise

AdLib DSP

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.4

Ease of Use

Average: 8.5

9.3

Meets Requirements

Average: 8.7

8.9

Customer Segment Breakdown

Small Business

84%

Mid Market

16%

AdRoll

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.7

Ease of Use

Average: 8.5

8.4

Meets Requirements

Average: 8.7

8.5

Customer Segment Breakdown

Small Business

57%

Mid Market

35%

Enterprise

Simpli.fi

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.4

Ease of Use

Average: 8.5

8.9

Meets Requirements

Average: 8.7

9.2

Customer Segment Breakdown

Small Business

59%

Mid Market

35%

Enterprise

Connect

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.2

Ease of Use

Average: 8.5

8.9

Meets Requirements

Average: 8.7

9.6

Customer Segment Breakdown

Small Business

61%

Mid Market

13%

Enterprise

26%

Bloomreach

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.2

Ease of Use

Average: 8.5

8.0

Meets Requirements

Average: 8.7

8.8

Customer Segment Breakdown

Small Business

28%

Mid Market

50%

Enterprise

22%

AdRoll ABM (Formerly RollWorks)

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.6

Ease of Use

Average: 8.5

8.3

Meets Requirements

Average: 8.7

8.1

Customer Segment Breakdown

Small Business

27%

Mid Market

57%

Enterprise

16%

Innovid

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

7.8

Ease of Use

Average: 8.5

8.6

Meets Requirements

Average: 8.7

8.7

Customer Segment Breakdown

Small Business

16%

Mid Market

42%

Enterprise

43%

#10

CHILI GraFx

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.5

Ease of Use

Average: 8.5

9.2

Meets Requirements

Average: 8.7

9.5

Customer Segment Breakdown

Small Business

33%

Mid Market

33%

Enterprise

33%

#11

Facebook for Business

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

7.8

Ease of Use

Average: 8.5

7.8

Meets Requirements

Average: 8.7

8.5

Customer Segment Breakdown

Small Business

66%

Mid Market

26%

Enterprise

#12

Prisma

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.0

Ease of Use

Average: 8.5

7.6

Meets Requirements

Average: 8.7

8.2

Customer Segment Breakdown

Small Business

12%

Mid Market

38%

Enterprise

50%

#13

Placements.io

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.1

Ease of Use

Average: 8.5

8.9

Meets Requirements

Average: 8.7

9.1

Customer Segment Breakdown

Small Business

15%

Mid Market

80%

Enterprise

#14

Fluency

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.6

7.9

Ease of Use

Average: 8.5

7.4

Meets Requirements

Average: 8.7

8.3

Customer Segment Breakdown

Small Business

29%

Mid Market

57%

Enterprise

14%

#15

Basis

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.9

Ease of Use

Average: 8.5

8.5

Meets Requirements

Average: 8.7

9.1

Customer Segment Breakdown

Small Business

64%

Mid Market

28%

Enterprise

#16

BidTheatre

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.8

Ease of Use

Average: 8.5

9.2

Meets Requirements

Average: 8.7

9.0

Customer Segment Breakdown

Small Business

89%

Mid Market

Enterprise

#17

The Trade Desk

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.1

Ease of Use

Average: 8.5

7.8

Meets Requirements

Average: 8.7

8.4

Customer Segment Breakdown

Small Business

27%

Mid Market

45%

Enterprise

28%

#18

Quantcast Platform

8.0

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.4

Ease of Use

Average: 8.5

8.3

Meets Requirements

Average: 8.7

8.1

Customer Segment Breakdown

Small Business

35%

Mid Market

41%

Enterprise

24%

#19

illumin

7.9

Overall Usability Score

7.9

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.3

Ease of Use

Average: 8.5

8.2

Meets Requirements

Average: 8.7

8.2

Customer Segment Breakdown

Small Business

58%

Mid Market

31%

Enterprise

11%

#20

Viant Technology

7.9

Overall Usability Score

7.9

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.1

Ease of Use

Average: 8.5

8.0

Meets Requirements

Average: 8.7

8.2

Customer Segment Breakdown

Small Business

39%

Mid Market

40%

Enterprise

20%