# Best CRM Software ## How Many CRM Software Products Does G2 Track? **Total Products under this Category:** 1,122 ### Category Stats (Aug 2026) - **Average Rating:** 4.39/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** PipelinePRO (+52.73%) - Among all products in this category, PipelinePRO recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank CRM Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 122,300+ Authentic Reviews - 1,122+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for CRM Software ![G2 Grid® for CRM Software plotting products by satisfaction and market presence](https://www.g2.com/categories/crm/grids.png?focus%5B%5D=506&focus%5B%5D=6227&focus%5B%5D=1619&focus%5B%5D=1174041&focus%5B%5D=576&focus%5B%5D=128650&focus%5B%5D=3296&focus%5B%5D=1934) Highlighted products: Agentforce Sales (formerly Salesforce Sales Cloud), HubSpot Sales Hub, Pipedrive, monday CRM, Zoho CRM, Bigin by Zoho CRM, Close, and ActiveCampaign. Underlying data: [Grid® JSON](https://www.g2.com/categories/crm/grids.json?focus%5B%5D=agentforce-sales-formerly-salesforce-sales-cloud&focus%5B%5D=hubspot-sales-hub&focus%5B%5D=pipedrive&focus%5B%5D=monday-crm&focus%5B%5D=zoho-crm&focus%5B%5D=bigin-by-zoho-crm&focus%5B%5D=close&focus%5B%5D=activecampaign) **Sponsored** ### Capsule CRM Capsule CRM is a growth-oriented customer relationship management (CRM) tool that empowers salespeople, marketers, and business owners to win more business, retain more clients, and deliver exceptional work. With a focus on simplicity and efficiency, our 10,000+ global customers are attracted by our excellent value and incredible support. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=179&secure%5Bchosen_at%5D=2026-08-15T04%3A56%3A47Z&secure%5Bdisplayable_resource_id%5D=179&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=179&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1585&secure%5Bresource_id%5D=179&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcrm%3Fhubs_post%3Dblog.hubspot.es%252525252Fwebsite%252525252Fformula-para-escribir-blog-facil%26hubs_post-cta%3Dfwcta&secure%5Btoken%5D=fc8279ca02e6938d8e674ca45002ee621f284246ab2aa6fe354961462dece66f&secure%5Burl%5D=https%3A%2F%2Fcapsulecrm.com%2Fcampaign%2Fyour-crm-alternative%2F%3Futm_source%3Dg2%26utm_medium%3Dcpc%26utm_campaign%3Dalternatives&secure%5Burl_type%5D=custom_url) ### [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/es/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) Acelera los ingresos desde el pipeline hasta el cheque de pago con Salesforce Sales Cloud, tu plataforma de crecimiento completa que reúne el poder de los humanos con agentes en cada paso del ciclo de ventas. Aumenta la productividad con automatización e impulsa los ingresos con una plataforma de crecimiento integrada. El futuro de las ventas está aquí, y con Agentforce, estamos ayudando a los equipos a desbloquear su máximo potencial, haciéndolos ilimitados. Construye el Pipeline más rápido con Agentes de IA: Agentes de Ventas IA de Ventas Compromiso de Ventas Programas de Ventas Compromiso del Comprador Acelera la Productividad con Automatización: Datos de Ventas Analítica de Ventas Productividad del Equipo de Ventas Inteligencia de Ingresos Impulsa los Ingresos en una Plataforma Integrada: Gestión del Ciclo de Vida de Ingresos y CPQ Gestión del Rendimiento de Ventas Gestión de Relaciones con Socios **Average Rating:** 4.4/5.0 **Total Reviews:** 24,690 #### How Do G2 Users Rate Agentforce Sales (formerly Salesforce Sales Cloud)? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.4/10 (Category avg: 8.9/10) - **Capacidad de flujo de trabajo:** 8.5/10 (Category avg: 8.5/10) - **Contacto y gestión de cuentas:** 8.8/10 (Category avg: 8.7/10) - **Gestión de Oportunidades y Pipelines.:** 8.7/10 (Category avg: 8.6/10) #### Who Is the Company Behind Agentforce Sales (formerly Salesforce Sales Cloud)? - **Vendedor:** [Salesforce](https://www.g2.com/es/sellers/salesforce) - **Sitio web de la empresa:** www.salesforce.com - **Año de fundación:** 1999 - **Ubicación de la sede:** San Francisco, CA - **Twitter:** @salesforce 579,511 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c04f36289ca03aeff007197f1d9e74e925e328ed6bcfaff98911c78b3ab382f7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3185%2F&secure%5Burl_type%5D=linkedin_company_website) 83,223 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Ejecutivo de Cuentas, Gerente de Cuentas - **Top Industries:** Software de Computadora, Tecnología de la información y servicios - **Company Size:** 46% Medium, 34% Large #### What Do G2 Reviewers Say About Agentforce Sales (formerly Salesforce Sales Cloud)? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios elogian la **facilidad de uso** de Agentforce Sales, apreciando el acceso sin problemas a toda la información del cliente en un solo lugar. - Los usuarios valoran la **plataforma rica en funciones** de Agentforce Sales, mejorando la eficiencia del vendedor y el compromiso del cliente. - Los usuarios valoran las **potentes características de gestión de clientes potenciales** de Agentforce Sales, mejorando la experiencia del cliente y la colaboración del equipo. - Los usuarios valoran las **extensas opciones de personalización** de Agentforce Sales, adaptándolo para satisfacer las necesidades únicas del negocio sin esfuerzo. - Los usuarios valoran la **amplia personalización** de Agentforce Sales, lo que permite soluciones a medida para necesidades empresariales únicas. ##### Cons - Los usuarios encuentran la **curva de aprendizaje empinada** , ya que la configuración consume mucho tiempo y la creación de informes puede ser confusa. - Los usuarios encuentran **limitaciones de personalización** y la complejidad frustrantes, especialmente para equipos más pequeños con necesidades más simples. - Los usuarios encuentran que las **características faltantes** en Agentforce Sales dificultan su capacidad para gestionar problemas complejos fácilmente. - Los usuarios encuentran que las **características limitadas** de Agentforce Sales requieren tiempo y experiencia para una personalización y elaboración de informes efectivas. - Los usuarios encuentran el **modelo de precios caro** , lo que puede ser prohibitivo para las empresas más pequeñas y aquellas con presupuestos limitados. #### What Are Recent G2 Reviews of Agentforce Sales (formerly Salesforce Sales Cloud)? **["Agentforce Sales ofrece una visibilidad clara de los clientes potenciales y una transición más fluida del marketing a las ventas."](https://www.g2.com/es/survey_responses/agentforce-sales-formerly-salesforce-sales-cloud-review-13164950)** **Rating:** 4.0/5.0 stars _— Akshara G._ [Read full review](https://www.g2.com/es/survey_responses/agentforce-sales-formerly-salesforce-sales-cloud-review-13164950) **["Agentforce Ventas Centraliza Datos de Clientes con Potentes Paneles y Automatización"](https://www.g2.com/es/survey_responses/agentforce-sales-formerly-salesforce-sales-cloud-review-13227740)** **Rating:** 4.0/5.0 stars _— Javiera I._ [Read full review](https://www.g2.com/es/survey_responses/agentforce-sales-formerly-salesforce-sales-cloud-review-13227740) #### What Are G2 Users Discussing About Agentforce Sales (formerly Salesforce Sales Cloud)? - [¿Para qué se utiliza Salesforce Maps?](https://www.g2.com/es/discussions/salesforce-maps-what-is-salesforce-maps-used-for) - 2 comments - [What is the benefit of Salesforce CRM?](https://www.g2.com/es/discussions/what-is-the-benefit-of-salesforce-crm) - 7 comments - [¿Qué es Salesforce y CRM?](https://www.g2.com/es/discussions/what-is-salesforce-and-crm) - 3 comments - [¿Qué hace que las ventas de alta velocidad sean más poderosas que nunca?](https://www.g2.com/es/discussions/what-makes-high-velocity-sales-more-powerful-than-ever) - 1 comment - [¿Cómo habilito Inbox en Salesforce?](https://www.g2.com/es/discussions/how-do-i-enable-inbox-in-salesforce) - 4 comments ### [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) Sales Hub combines sales engagement tools, AI-powered productivity features, and workflow automation into a unified platform designed to help growing teams close deals faster. Core Value Proposition: Sales Hub addresses common sales challenges: inefficient manual processes that slow deal velocity, fragmented customer information creating incomplete context, and complex software requiring extensive training and ongoing administration. Built on the HubSpot Smart CRM, Sales Hub connects customer data and sales tools in a single unified system. Key Capabilities Sales Engagement Tools: Sales Hub provides email tracking, meeting scheduling, document sharing, and communication templates that streamline prospect interactions and eliminate administrative friction in the sales process. AI-Powered Productivity: The platform includes AI features that automate repetitive tasks, suggest next actions based on deal context, and surface relevant customer insights, helping representatives focus on selling rather than administrative work. Unified Customer View: Because all customer data, communication history, and deal information exists within the Smart CRM, sales representatives see complete context without toggling between systems. This includes visibility into marketing interactions, service tickets, and prior sales conversations. Workflow Automation: Sales Hub automates routine sales processes, ensuring consistent execution without manual coordination. Sales Hub vs. Alternatives: Unlike legacy CRM systems functioning primarily as databases requiring extensive customization, Sales Hub includes engagement tools, automation, and AI capabilities as native features rather than add-ons requiring integration. This eliminates the complexity of purchasing separate tools for email tracking, meeting scheduling, document management, and sales analytics. Sales Hub's intuitive interface reduces training time for new team members compared to traditional sales platforms requiring extensive technical knowledge. Teams benefit from fast onboarding, seamless alignment through shared data visibility, and flexible scaling. Who Should Use Sales Hub Sales Hub serves growing sales teams needing to increase productivity without adding headcount, sales representatives requiring complete customer context during buyer conversations, and sales leaders seeking pipeline visibility through unified reporting. The platform scales from small sales teams to enterprise organizations. Outcome Sales Hub helps teams sell smarter, not harder, enabling reps to get richer context and better insights at every step of the buyer journey. **Average Rating:** 4.4/5.0 **Total Reviews:** 13,304 #### How Do G2 Users Rate HubSpot Sales Hub? - **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.3/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.7/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.6/10 (Category avg: 8.6/10) #### Who Is the Company Behind HubSpot Sales Hub? - **Seller:** [HubSpot](https://www.g2.com/sellers/hubspot) - **Company Website:** hubspot.com - **Year Founded:** 2006 - **HQ Location:** Cambridge, Massachusetts, United States - **Twitter:** @HubSpot 784,270 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e7728cdccf3cd40d382e6159b493e5f6534eb2bfad47dc424c39639ed9e0ebf3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F68529%2F&secure%5Burl_type%5D=linkedin_company_website) 12,158 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Sales Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 60% Small, 35% Medium #### What Do G2 Reviewers Say About HubSpot Sales Hub? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **intuitive interface** of HubSpot Sales Hub, simplifying their workflow with effective tools and integrations. - Users appreciate the **customizability and user-friendly interface** of HubSpot Sales Hub, enhancing their sales processes significantly. - Users appreciate the **comprehensive visibility** of HubSpot Sales Hub, significantly enhancing their sales management and decision-making. - Users value the **centralized lead management** features of HubSpot Sales Hub, enhancing organization and efficiency in sales processes. - Users value the **intuitive interface** of HubSpot Sales Hub, allowing teams to easily navigate and enhance productivity. ##### Cons - Users find the **missing features** of HubSpot Sales Hub, like limited functionality and tagging issues, frustrating. - Users find the **limited features** of HubSpot Sales Hub restrict their experience, especially regarding the dashboard and mobile app. - Users face a **large learning curve** with HubSpot Sales Hub, finding integrations complicated and training necessary for clarity. - Users find the **cost increasingly burdensome** amidst ongoing technical issues and frustrating platform limitations. - Users find HubSpot Sales Hub has **limited customization** , causing frustration with bulk actions and workflow flexibility. #### What Are Recent G2 Reviews of HubSpot Sales Hub? **["Intuitive Interface and Flexible Data Management"](https://www.g2.com/survey_responses/hubspot-sales-hub-review-13233048)** **Rating:** 5.0/5.0 stars _— Taryn Q._ [Read full review](https://www.g2.com/survey_responses/hubspot-sales-hub-review-13233048) **["HubSpot Sales Hub: Intuitive CRM That Streamlines Selling for Growing Teams"](https://www.g2.com/survey_responses/hubspot-sales-hub-review-13193567)** **Rating:** 5.0/5.0 stars _— Prateek M._ [Read full review](https://www.g2.com/survey_responses/hubspot-sales-hub-review-13193567) #### What Are G2 Users Discussing About HubSpot Sales Hub? - [How has HubSpot Sales Hub impacted the sales pipeline management in small to mid-sized businesses?](https://www.g2.com/discussions/how-has-hubspot-sales-hub-impacted-the-sales-pipeline-management-in-small-to-mid-sized-businesses) - 4 comments - [What is HubSpot Sales Hub used for?](https://www.g2.com/discussions/what-is-hubspot-sales-hub-used-for) - 5 comments - [What is HubSpot good for?](https://www.g2.com/discussions/what-is-hubspot-good-for) - 2 comments - [How do I use HubSpot for sales?](https://www.g2.com/discussions/how-do-i-use-hubspot-for-sales) - 3 comments - [What can you do with free HubSpot?](https://www.g2.com/discussions/what-can-you-do-with-free-hubspot) - 2 comments ### [Pipedrive](https://www.g2.com/products/pipedrive/reviews) Pipedrive is an easy-to-use sales CRM (customer relationship management) tool that empowers teams of all sizes to close more deals. With its customizable sales pipelines, real-time insights and powerful AI features, it’s no wonder 100,000 companies worldwide use Pipedrive for smarter, faster sales. **Average Rating:** 4.3/5.0 **Total Reviews:** 3,061 #### How Do G2 Users Rate Pipedrive? - **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.3/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.6/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.9/10 (Category avg: 8.6/10) #### Who Is the Company Behind Pipedrive? - **Seller:** [Pipedrive](https://www.g2.com/sellers/pipedrive) - **Company Website:** www.pipedrive.com - **Year Founded:** 2010 - **HQ Location:** New York - **Twitter:** @pipedrive 14,355 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=593f28c37b331c98d518c81ecb518081b4eb6dcf79869bad97f35f51a7d3bcef&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1876917%2F&secure%5Burl_type%5D=linkedin_company_website) 1,051 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** CEO, Sales Manager - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 71% Small, 23% Medium #### What Do G2 Reviewers Say About Pipedrive? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **ease of use** in Pipedrive, enjoying an intuitive interface and straightforward navigation. - Users appreciate the **intuitive interface** of Pipedrive, allowing easy customization and seamless interaction without a tech background. - Users appreciate the **ease of use** of Pipedrive, making daily operations and setup straightforward and user-friendly. - Users commend Pipedrive for its **helpful features** that enhance client management and organization, making tasks easier. - Users value the **seamless integrations** of Pipedrive, enhancing campaign attribution and boosting overall organizational efficiency. ##### Cons - Users find the **missing features** and high costs of add-ons limiting for solo practices and small businesses. - Users find **limited features** in Pipedrive, particularly in reporting and automation, hindering advanced functionality. - Users find the **steep learning curve** challenging, requiring more training and time to master Pipedrive's features. - Users face **integration issues** with Pipedrive, particularly with Google Calendar, complicating meeting details accessibility. - Users find the **subscription costs excessive** , making it challenging for smaller practices to justify the expense. #### What Are Recent G2 Reviews of Pipedrive? **["Visual Pipelines, Helpful AI Setup, and Great Value for New CRM Users"](https://www.g2.com/survey_responses/pipedrive-review-13260876)** **Rating:** 5.0/5.0 stars _— Gavin A._ [Read full review](https://www.g2.com/survey_responses/pipedrive-review-13260876) **["A great visual and customizable CRM with Room for Label Improvements"](https://www.g2.com/survey_responses/pipedrive-review-13019176)** **Rating:** 4.0/5.0 stars _— Pasi R._ [Read full review](https://www.g2.com/survey_responses/pipedrive-review-13019176) #### What Are G2 Users Discussing About Pipedrive? - [What features of Pipedrive are most beneficial for new sales professionals to track and optimize their sales pipeline?](https://www.g2.com/discussions/what-features-of-pipedrive-are-most-beneficial-for-new-sales-professionals-to-track-and-optimize-their-sales-pipeline) - 2 comments - [What is Pipedrive used for?](https://www.g2.com/discussions/pipedrive-what-is-pipedrive-used-for) - 2 comments - [Is Pipedrive free?](https://www.g2.com/discussions/is-pipedrive-free) - 2 comments - [What is Pipedrive software?](https://www.g2.com/discussions/what-is-pipedrive-software) - 2 comments - [What is Pipedrive used for?](https://www.g2.com/discussions/what-is-pipedrive-used-for) - 2 comments ### [monday CRM](https://www.g2.com/es/products/monday-crm/reviews) El único CRM con enfoque en IA que tu equipo amará monday CRM es el CRM potenciado por IA diseñado para la velocidad, visibilidad y simplicidad, empoderando a los equipos de ingresos para moverse más rápido, prever mejor y nunca perder un trato. Es fácil de configurar, no requiere codificación y se adapta a cualquier flujo de trabajo para que los equipos puedan comenzar rápidamente y centrarse en vender. Desde la captura de leads hasta la transferencia post-venta: tus herramientas, datos y equipos permanecen alineados en un espacio de trabajo conectado e intuitivo. Con IA incorporada y automatizaciones sin código, monday CRM no solo te ayuda a gestionar el trabajo, sino que hace el trabajo por ti. Los agentes de ventas de IA identifican y califican leads, el AI Notetaker resume llamadas y sugiere próximos pasos, y las automatizaciones manejan actualizaciones, seguimientos y entrada de datos, reduciendo el trabajo manual en todos los ámbitos. Desde pipelines y paneles hasta correos electrónicos, documentos y conversaciones con clientes, todo tu proceso de ingresos se ejecuta en una plataforma unificada. Los vendedores obtienen claridad para cerrar, y los líderes obtienen los conocimientos en tiempo real que necesitan para prever con confianza. Y con monday campaigns, los equipos de marketing y ventas pueden planificar, lanzar y optimizar campañas de correo electrónico de marca directamente desde su CRM sin necesidad de integraciones o herramientas adicionales. Características clave Configuración simple sin código Paneles personalizados e informes Agentes de ventas de IA AI Notetaker Información y priorización de tratos Automatizaciones sin código Secuencias y correos masivos monday campaigns Bandeja de entrada compartida Aplicación móvil Enriquecimiento de leads Cotizaciones y facturas Más de 500 integraciones **Average Rating:** 4.5/5.0 **Total Reviews:** 1,508 #### How Do G2 Users Rate monday CRM? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.9/10 (Category avg: 8.9/10) - **Capacidad de flujo de trabajo:** 8.7/10 (Category avg: 8.5/10) - **Contacto y gestión de cuentas:** 8.7/10 (Category avg: 8.7/10) - **Gestión de Oportunidades y Pipelines.:** 8.8/10 (Category avg: 8.6/10) #### Who Is the Company Behind monday CRM? - **Vendedor:** [monday.com](https://www.g2.com/es/sellers/monday-com-d88207e4-9e92-412d-903b-61cd13ca592b) - **Sitio web de la empresa:** monday.com - **Año de fundación:** 2012 - **Ubicación de la sede:** Tel Aviv - **Twitter:** @mondaydotcom 40,761 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=efcc1bc784d43448424f5b18a6e2f5d5488a066e911204b167572629a6d9b361&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmondaydotcom&secure%5Burl_type%5D=linkedin_company_website) 3,837 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Gerente de Proyecto, Director Ejecutivo - **Top Industries:** Marketing y publicidad, Tecnología de la información y servicios - **Company Size:** 76% Small, 21% Medium #### What Do G2 Reviewers Say About monday CRM? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios aprecian la **facilidad de uso** de monday CRM, encontrándolo fácil de usar y rico en funciones para sus necesidades. - Los usuarios valoran las **integraciones eficientes** de monday CRM, mejorando la productividad con una conectividad de herramientas sin problemas y facilidad de uso. - Los usuarios aprecian la **increíble personalización** de monday CRM, lo que permite sistemas a medida adaptados a las necesidades empresariales. - A los usuarios les encantan las **funciones de automatización** de monday CRM, mejorando la eficiencia del flujo de trabajo y reduciendo significativamente las tareas manuales. - Los usuarios valoran el **diseño intuitivo** de monday CRM, lo que hace que sea fácil de implementar y navegar sin esfuerzo. ##### Cons - Los usuarios encuentran que las **funciones faltantes** en monday CRM limitan la funcionalidad, afectando la gestión de datos y la efectividad del flujo de trabajo. - Los usuarios encuentran la **curva de aprendizaje empinada** para los nuevos compañeros de equipo, lo que hace que la integración y la usabilidad sean desafiantes al principio. - Los usuarios encuentran que las **funciones limitadas** de monday CRM son insuficientes en comparación con las herramientas CRM dedicadas, lo que afecta su efectividad general. - Los usuarios encuentran que las **opciones limitadas de personalización** de Monday CRM pueden complicar los flujos de trabajo y extender los tiempos de configuración. - Los usuarios encuentran que monday CRM es **caro** , especialmente al agregar funciones de terceros que aumentan los costos y la complejidad. #### What Are Recent G2 Reviews of monday CRM? **["CRM flexible con fuertes capacidades de integración"](https://www.g2.com/es/survey_responses/monday-crm-review-13271232)** **Rating:** 4.0/5.0 stars _— Nitin P._ [Read full review](https://www.g2.com/es/survey_responses/monday-crm-review-13271232) **["Potentes características de monday.com y un destacado conector de Anthropic"](https://www.g2.com/es/survey_responses/monday-crm-review-13273519)** **Rating:** 5.0/5.0 stars _— Mohd Anas A._ [Read full review](https://www.g2.com/es/survey_responses/monday-crm-review-13273519) #### What Are G2 Users Discussing About monday CRM? - [¿Para qué se utiliza el CRM de ventas de Monday?](https://www.g2.com/es/discussions/what-is-monday-sales-crm-used-for) - 1 comment ## FAQs About CRM Software Generated using AI Last updated: June 3, 2026 ### What's the best CRM app for small business owners Based on G2 reviews, these CRM products are frequently mentioned by recent reviewers for helping small teams stay organized, manage pipelines, and reduce manual follow-up work. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub) — easy navigation and pipeline reviews. - [Pipedrive](https://www.g2.com/products/pipedrive) — visual pipeline and follow-up reminders. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub) — simple setup and contact management. - [Pipedrive](https://www.g2.com/products/pipedrive) — straightforward CRM for growing teams. ### Best CRM solution with marketing automation features Based on G2 reviews, these CRM products are often highlighted by recent users for combining contact management with email automation, campaign workflows, and follow-up support. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub) — sales workflows with marketing alignment. - [ActiveCampaign](https://www.g2.com/products/activecampaign) — automated journeys and contact segmentation. - [Zoho CRM](https://www.g2.com/products/zoho-crm) — lead tracking and workflow automation. - [ActiveCampaign](https://www.g2.com/products/activecampaign) — CRM plus email automation workflows. ### What CRM is the best for e-commerce platforms Based on G2 reviews, these CRM products are commonly cited by recent users for organizing customer data, syncing communications, and supporting sales workflows tied to online channels. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub) — centralized deals and outreach tracking. - [ActiveCampaign](https://www.g2.com/products/activecampaign) — customer journeys and campaign automation. - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud) — integrations and pipeline visibility. - [Zoho CRM](https://www.g2.com/products/zoho-crm) — organized leads and follow-up workflows. ### What should buyers look for in crm software According to verified users, the most consistent buying themes in recent CRM reviews are ease of use, clear pipeline visibility, centralized customer records, and reminders that keep follow-ups from being missed. Buyers also repeatedly mention reporting dashboards, task management, and workflow automation as practical time-savers. Integrations matter too, especially for email, calendars, and other business tools teams already use. Reviewers also flag common tradeoffs to evaluate during selection, including learning curve, mobile experience, reporting depth, and how well the system handles customization as processes become more complex. In short, buyers tend to value software that keeps sales activity organized without making daily work harder. ### How do teams use CRM for follow-ups According to verified users, teams mainly use CRM to keep follow-ups consistent and visible across the whole sales process. Recent reviews repeatedly mention reminders, task tracking, activity history, and pipeline stages as the tools that prevent outreach from slipping through the cracks. Users describe using CRM to log calls, emails, notes, and next steps in one place so any teammate can quickly understand account context. Automation is another recurring theme, with teams using it to trigger reminders, route leads, and reduce repetitive admin work. The practical outcome reviewers highlight most often is better organization: less time spent chasing updates manually and more confidence that important prospects and customers are being contacted on time. ### [Zoho CRM](https://www.g2.com/es/products/zoho-crm/reviews) Zoho CRM es una herramienta de gestión de relaciones con clientes basada en la nube que atiende las necesidades empresariales de negocios de mediana a gran escala. Las características clave incluyen gestión de contactos, embudos de ventas, gestión de pipeline, automatización de flujos de trabajo, asistente conversacional impulsado por IA, gestión de tareas, gestión de campañas de marketing, pronóstico de ventas, soporte y servicio al cliente, gestión de inventario, informes y análisis, e integración sin problemas con más de 500 aplicaciones empresariales populares en un solo sistema empresarial. **Average Rating:** 4.1/5.0 **Total Reviews:** 2,841 #### How Do G2 Users Rate Zoho CRM? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.0/10 (Category avg: 8.9/10) - **Capacidad de flujo de trabajo:** 8.2/10 (Category avg: 8.5/10) - **Contacto y gestión de cuentas:** 8.5/10 (Category avg: 8.7/10) - **Gestión de Oportunidades y Pipelines.:** 8.2/10 (Category avg: 8.6/10) #### Who Is the Company Behind Zoho CRM? - **Vendedor:** [Zoho](https://www.g2.com/es/sellers/zoho-b00ca9d5-bca8-41b5-a8ad-275480841704) - **Año de fundación:** 1996 - **Ubicación de la sede:** Austin, TX - **Twitter:** @Zoho 137,880 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c8e45ddb296c32c6c5597ef9ba945c94562c57624f7bd1dcf1a9e9931f71578&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F38373%2F&secure%5Burl_type%5D=linkedin_company_website) 30,766 empleados en LinkedIn® - **Teléfono:** +1 (888) 900-9646 #### Who Uses This Product? - **Who Uses This:** Propietario, Director Ejecutivo - **Top Industries:** Tecnología de la información y servicios, Software de Computadora - **Company Size:** 62% Small, 33% Medium #### What Do G2 Reviewers Say About Zoho CRM? _AI-generated summary from verified user reviews_ ##### Pros - A los usuarios les encanta la **facilidad de uso** de Zoho CRM, lo que hace que la navegación y la implementación sean fluidas e intuitivas. - Los usuarios aprecian las **características robustas** y el **soporte de primera calidad** de Zoho CRM, mejorando su experiencia de gestión de clientes. - Los usuarios valoran las **integraciones fluidas** de Zoho CRM, mejorando su flujo de trabajo y conectando diversas herramientas empresariales sin esfuerzo. - Los usuarios valoran la **gestión eficiente de leads** de Zoho CRM, mejorando los flujos de trabajo e integrándose sin problemas con múltiples aplicaciones. - A los usuarios les encanta la **facilidad de integración** con Zoho CRM, creando un flujo de trabajo sin problemas con otras herramientas empresariales. ##### Cons - Los usuarios encuentran **la curva de aprendizaje desafiante** , especialmente con las funciones avanzadas que requieren tiempo para dominar. - Los usuarios tienen dificultades con las **funciones limitadas** de Zoho CRM, especialmente en lo que respecta a la integración y automatización con otros sistemas. - Los usuarios enfrentan problemas significativos de **integración** con Zoho CRM, causando retrasos y complicaciones para lograr la funcionalidad deseada. - Los usuarios encuentran la **complejidad** de Zoho CRM desafiante, especialmente para los usuarios primerizos que no están familiarizados con los sistemas CRM. - Los usuarios a menudo enfrentan **un mal servicio al cliente** , encontrando difícil recibir la asistencia adecuada para sus consultas. #### What Are Recent G2 Reviews of Zoho CRM? **["Zoho CRM: Personalizable, Organizado y Orientado a la Automatización para Ventas Eficientes"](https://www.g2.com/es/survey_responses/zoho-crm-review-13274373)** **Rating:** 5.0/5.0 stars _— Kartik S._ [Read full review](https://www.g2.com/es/survey_responses/zoho-crm-review-13274373) **["Zoho CRM centraliza datos, automatiza flujos de trabajo y ofrece potentes insights."](https://www.g2.com/es/survey_responses/zoho-crm-review-13163763)** **Rating:** 4.5/5.0 stars _— Muhammed A._ [Read full review](https://www.g2.com/es/survey_responses/zoho-crm-review-13163763) #### What Are G2 Users Discussing About Zoho CRM? - [¿Cuáles son las principales fortalezas de Zoho CRM en la gestión de relaciones con los clientes en comparación con otras plataformas CRM?](https://www.g2.com/es/discussions/zoho-crm-what-are-the-key-strengths-of-zoho-crm-in-managing-customer-relationships-compared-to-other-crm-platf) - 3 comments, 1 upvote - [¿Cuáles son las principales fortalezas de Zoho CRM en la gestión de relaciones con los clientes en comparación con otras plataformas CRM?](https://www.g2.com/es/discussions/what-are-the-key-strengths-of-zoho-crm-in-managing-customer-relationships-compared-to-other-crm-platforms) - 3 comments - [¿Para qué se utiliza Zoho CRM?](https://www.g2.com/es/discussions/zoho-crm-what-is-zoho-crm-used-for) - 2 comments, 2 upvotes - [¿Es realmente gratuito Zoho CRM?](https://www.g2.com/es/discussions/is-zoho-crm-really-free) - 4 comments, 5 upvotes - [¿Cuáles son las características del software CRM?](https://www.g2.com/es/discussions/zoho-crm-what-are-the-features-of-crm-software) - 2 comments, 1 upvote ### [Bigin by Zoho CRM](https://www.g2.com/es/products/bigin-by-zoho-crm/reviews) Bigin de Zoho CRM es un software de gestión de relaciones con clientes (CRM) simplificado y preparado para la inteligencia artificial, diseñado específicamente para pequeñas empresas, startups y equipos de atención al cliente. Con la confianza de más de 50,000 empresas en más de 150 países, Bigin ayuda a las pequeñas empresas a unificar todas las operaciones de cara al cliente — marketing, ventas, incorporación, entrega y soporte, y ayuda a gestionar las relaciones con los clientes de manera efectiva. **Average Rating:** 4.6/5.0 **Total Reviews:** 868 #### How Do G2 Users Rate Bigin by Zoho CRM? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.6/10 (Category avg: 8.9/10) - **Capacidad de flujo de trabajo:** 8.4/10 (Category avg: 8.5/10) - **Contacto y gestión de cuentas:** 8.8/10 (Category avg: 8.7/10) - **Gestión de Oportunidades y Pipelines.:** 8.9/10 (Category avg: 8.6/10) #### Who Is the Company Behind Bigin by Zoho CRM? - **Vendedor:** [Zoho](https://www.g2.com/es/sellers/zoho-b00ca9d5-bca8-41b5-a8ad-275480841704) - **Año de fundación:** 1996 - **Ubicación de la sede:** Austin, TX - **Twitter:** @Zoho 137,880 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c8e45ddb296c32c6c5597ef9ba945c94562c57624f7bd1dcf1a9e9931f71578&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F38373%2F&secure%5Burl_type%5D=linkedin_company_website) 30,766 empleados en LinkedIn® - **Teléfono:** +1 (888) 900-9646 #### Who Uses This Product? - **Who Uses This:** Director Ejecutivo, Fundador - **Top Industries:** Marketing y publicidad, Tecnología de la información y servicios - **Company Size:** 90% Small, 8% Medium #### What Do G2 Reviewers Say About Bigin by Zoho CRM? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios valoran la **facilidad de uso** de Bigin by Zoho CRM, lo que lo hace sencillo de implementar y gestionar. - Los usuarios elogian a Bigin de Zoho CRM por su **simplicidad y facilidad de uso** , lo que lo hace ideal para pequeñas empresas. - Los usuarios elogian el **diseño intuitivo** de Bigin by Zoho CRM, destacando su simplicidad y facilidad de navegación. - Los usuarios valoran la **simplicidad** de Bigin de Zoho CRM, encontrándolo fácil de usar y configurar para pequeñas empresas. - Los usuarios valoran la **facilidad de uso y los excelentes informes** en Bigin de Zoho CRM, mejorando su eficiencia en la gestión. ##### Cons - Los usuarios experimentan **características faltantes** en Bigin, como automatizaciones limitadas y capacidades de informes en comparación con el escritorio. - Los usuarios notan las **funciones limitadas** de Bigin by Zoho CRM, deseando más integraciones y funcionalidades avanzadas. - Los usuarios enfrentan **problemas de integración** con Bigin, particularmente con el mapeo de campos y la funcionalidad limitada al escalar. - Los usuarios señalan que **la personalización es limitada** en Bigin, careciendo de campos y características avanzadas que se encuentran en CRMs completos. - Los usuarios enfrentan **integraciones limitadas** en Bigin de Zoho CRM, lo que dificulta la conectividad con otras aplicaciones esenciales. #### What Are Recent G2 Reviews of Bigin by Zoho CRM? **["El CRM simple y flexible de Bigin que agiliza todo nuestro flujo de trabajo"](https://www.g2.com/es/survey_responses/bigin-by-zoho-crm-review-13236369)** **Rating:** 5.0/5.0 stars _— maza y._ [Read full review](https://www.g2.com/es/survey_responses/bigin-by-zoho-crm-review-13236369) **["Excelente CRM para empresas en crecimiento"](https://www.g2.com/es/survey_responses/bigin-by-zoho-crm-review-13212566)** **Rating:** 5.0/5.0 stars _— vansh v._ [Read full review](https://www.g2.com/es/survey_responses/bigin-by-zoho-crm-review-13212566) #### What Are G2 Users Discussing About Bigin by Zoho CRM? - [What is the difference between Bigin and Zoho CRM?](https://www.g2.com/es/discussions/what-is-the-difference-between-bigin-and-zoho-crm) - [¿Bigin se integra con Zoho CRM?](https://www.g2.com/es/discussions/does-bigin-integrate-with-zoho-crm) - 2 comments, 1 upvote - [¿Qué es Zoho Bigin?](https://www.g2.com/es/discussions/what-is-zoho-bigin) - 2 comments - [¿Para qué se utiliza Bigin?](https://www.g2.com/es/discussions/what-is-bigin-used-for) - 1 comment ### [Close](https://www.g2.com/es/products/close/reviews) Close es un CRM de ventas con llamadas integradas, SMS, correo electrónico, automatización e IA, diseñado para fundadores, startups, agencias y equipos de ventas en crecimiento. La plataforma ayuda a las empresas a gestionar clientes potenciales, comunicarse con prospectos, rastrear oportunidades y automatizar el seguimiento desde un único sistema. Close es comúnmente utilizado por equipos que desean que su CRM apoye la ejecución de ventas, no solo almacenar datos de clientes. Los usuarios pueden llamar, enviar correos electrónicos, mensajes de texto, gestionar pipelines, asignar tareas, crear flujos de trabajo, ejecutar secuencias de alcance y rastrear la actividad de ventas directamente dentro de la plataforma. Close está diseñado para empresas lideradas por fundadores, startups, pequeñas empresas, agencias, firmas de reclutamiento, empresas de coaching, equipos de servicios financieros, empresas SaaS y equipos de ventas internas. Soporta equipos que van desde fundadores individuales hasta organizaciones de ventas con más de 100 representantes. Las capacidades clave incluyen: • Gestión de CRM y pipeline para rastrear clientes potenciales, contactos, oportunidades, actividades y relaciones con clientes • Llamadas, SMS y correo electrónico integrados, con historial de comunicación conectado a los registros de clientes • Automatización de ventas para flujos de trabajo, secuencias, enrutamiento de clientes potenciales, gestión de tareas y seguimiento • Marcador Automático y Marcador Predictivo para equipos que gestionan ventas salientes de alto volumen o flujos de trabajo de reclutamiento • Informes y análisis para visibilidad del pipeline, seguimiento de actividades, pronósticos y rendimiento de ventas • Chloe, el agente de IA integrado directamente en Close, que puede ayudar a calificar clientes potenciales, agendar reuniones, hacer seguimiento con prospectos, investigar cuentas, enriquecer registros, resumir conversaciones y actualizar datos del CRM Chloe opera dentro de Close, donde ya viven los registros de clientes, conversaciones, actividades, oportunidades y flujos de trabajo. Esto permite a Chloe tomar acciones utilizando el contexto del CRM, en lugar de trabajar como una herramienta de IA independiente conectada a través de integraciones separadas. Los equipos pueden usar a Chloe para involucrar nuevos clientes potenciales, reactivar oportunidades inactivas, capturar datos de calificación, programar reuniones y entregar conversaciones calificadas a representantes de ventas humanos cuando sea apropiado. Al combinar CRM, comunicación, automatización, informes y flujos de trabajo de ventas asistidos por IA en una sola plataforma, Close ayuda a los equipos a reducir el trabajo manual, mejorar la velocidad de respuesta a clientes potenciales, mantener la consistencia en el seguimiento y gestionar más actividad de ventas sin añadir complejidad operativa innecesaria. **Average Rating:** 4.7/5.0 **Total Reviews:** 2,051 #### How Do G2 Users Rate Close? - **¿Ha sido the product un buen socio para hacer negocios?:** 9.3/10 (Category avg: 8.9/10) - **Capacidad de flujo de trabajo:** 8.8/10 (Category avg: 8.5/10) - **Contacto y gestión de cuentas:** 9.0/10 (Category avg: 8.7/10) - **Gestión de Oportunidades y Pipelines.:** 9.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind Close? - **Vendedor:** [Close](https://www.g2.com/es/sellers/close) - **Sitio web de la empresa:** close.com - **Año de fundación:** 2013 - **Ubicación de la sede:** 111 Congress Avenue, Suite 500 Austin, Texas 78701 United States - **Twitter:** @Close 6,592 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a8980b4bb0778d41500d3b100ba9f3961c87b6cc7fd74a5b1c0aa7775da9fc28&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2597204%2F&secure%5Burl_type%5D=linkedin_company_website) 213 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Director Ejecutivo, Fundador - **Top Industries:** Marketing y publicidad, Software de Computadora - **Company Size:** 76% Small, 20% Medium #### What Do G2 Reviewers Say About Close? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios encuentran que Close es **muy fácil de usar** , con integraciones fluidas que agilizan los procesos y mejoran la productividad. - Los usuarios aprecian la **interfaz fácil de usar** de Close, lo que permite flujos de trabajo fluidos tanto para los equipos de ventas internos como externos. - Los usuarios elogian las **características de comunicación integrales** de Close, mejorando la eficiencia en la gestión de interacciones con clientes sin esfuerzo. - Los usuarios elogian la **interfaz intuitiva** de Close, haciendo que la gestión de clientes potenciales y los seguimientos sean increíblemente fluidos y eficientes. - A los usuarios les encanta el **diseño intuitivo del panel de control** de Close, apreciando sus características simplificadas y su experiencia fácil de usar. ##### Cons - Los usuarios encuentran que **las características faltantes** en la aplicación móvil limitan la funcionalidad en comparación con la versión de escritorio. - Los usuarios a menudo enfrentan **problemas de llamadas** como desconexiones de dispositivos, lo que afecta su experiencia general con Close. - Los usuarios encuentran las **funciones limitadas** de Close frustrantes, especialmente para las necesidades B2C y cuando se necesitan más opciones operativas. - Los usuarios encuentran frustrantes las **opciones limitadas de personalización** , lo que dificulta la elaboración de informes avanzados y la creación de paneles personalizados. - Los usuarios encuentran la **curva de aprendizaje desafiante** debido a las complejidades de la fusión y las opciones limitadas de personalización en Close. #### What Are Recent G2 Reviews of Close? **["Close CRM nos mantiene ágiles, rápidos y enfocados"](https://www.g2.com/es/survey_responses/close-review-11757558)** **Rating:** 5.0/5.0 stars _— Jose N._ [Read full review](https://www.g2.com/es/survey_responses/close-review-11757558) **["El mejor software de llamadas en frío que he usado."](https://www.g2.com/es/survey_responses/close-review-11465611)** **Rating:** 5.0/5.0 stars _— Adhiraj P._ [Read full review](https://www.g2.com/es/survey_responses/close-review-11465611) #### What Are G2 Users Discussing About Close? - [¿Para qué se utiliza Close?](https://www.g2.com/es/discussions/close-what-is-close-used-for) - 2 comments - [What is Close used for?](https://www.g2.com/es/discussions/what-is-close-used-for) - 1 comment ### [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step. - AI agents Run entire marketing campaigns through simple prompts, backed by Active Intelligence. - Cross-channel marketing Reach prospects and customers wherever they are, with email, SMS, WhatsApp, and more. - On-brand, personalized content Creative tools that deliver professional, conversion-ready designs for email and landing pages. - CRM Track, manage, and automate your sales process. - 1000+ apps & integrations Connect ActiveCampaign to your favorite tools. **Average Rating:** 4.4/5.0 **Total Reviews:** 14,243 #### How Do G2 Users Rate ActiveCampaign? - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.0/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.2/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 7.9/10 (Category avg: 8.6/10) #### Who Is the Company Behind ActiveCampaign? - **Seller:** [ActiveCampaign](https://www.g2.com/sellers/activecampaign) - **Company Website:** www.activecampaign.com - **Year Founded:** 2003 - **HQ Location:** Chicago, IL - **Twitter:** @ActiveCampaign 13,203 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ecaffa7a4dd54b3f72ef9abc63c48d5efe51974c2974dfaa5d09b34c1e0c97bd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F221390%2F&secure%5Burl_type%5D=linkedin_company_website) 848 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, CEO - **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness - **Company Size:** 92% Small, 7% Medium #### What Do G2 Reviewers Say About ActiveCampaign? _AI-generated summary from verified user reviews_ ##### Pros - Users find ActiveCampaign's interface **easy to use** , enhancing communication and engagement with its versatile features. - Users value the **powerful automation features** of ActiveCampaign, enhancing engagement and streamlining marketing efforts effectively. - Users appreciate the **automation features** of ActiveCampaign, which streamline marketing activities and enhance customer engagement. - Users love the **powerful automation capabilities** of ActiveCampaign, enhancing customer engagement effortlessly and efficiently. - Users appreciate the **user-friendly automation and integration features** of ActiveCampaign, enhancing customer engagement and targeting. ##### Cons - Users face a **learning curve** with ActiveCampaign, needing extra support to master its powerful features efficiently. - Users find ActiveCampaign **expensive** , especially for startups, making it challenging for some customers to justify the cost. - Users find the **missing features** in ActiveCampaign limit their automation testing and client information collection capabilities. - Users find the **limited features** of ActiveCampaign frustrating, desiring more customization and easier access to key metrics. - Users find the ActiveCampaign platform **not intuitive** , making learning and setup time-consuming and challenging to navigate. #### What Are Recent G2 Reviews of ActiveCampaign? **["User-Friendly Interface, Powerful Features, and Excellent Support"](https://www.g2.com/survey_responses/activecampaign-review-11803527)** **Rating:** 5.0/5.0 stars _— Omezine T._ [Read full review](https://www.g2.com/survey_responses/activecampaign-review-11803527) **["Powerful Automations and Reporting That Drive Strategic Decisions"](https://www.g2.com/survey_responses/activecampaign-review-13200587)** **Rating:** 4.5/5.0 stars _— Pamela S._ [Read full review](https://www.g2.com/survey_responses/activecampaign-review-13200587) #### What Are G2 Users Discussing About ActiveCampaign? - [What are some creative ways businesses are using ActiveCampaign to automate their marketing efforts?](https://www.g2.com/discussions/what-are-some-creative-ways-businesses-are-using-activecampaign-to-automate-their-marketing-efforts) - 1 comment - [How much does ActiveCampaign cost?](https://www.g2.com/discussions/how-much-does-activecampaign-cost) - 1 comment - [What is ActiveCampaign CRM?](https://www.g2.com/discussions/what-is-activecampaign-crm) - 1 comment - [Does ActiveCampaign have a CRM?](https://www.g2.com/discussions/does-activecampaign-have-a-crm) - 7 comments - [What is ActiveCampaign used for?](https://www.g2.com/discussions/what-is-activecampaign-used-for) - 20 comments ### [Attio](https://www.g2.com/es/products/attio/reviews) Attio es el CRM de IA para la próxima era de las empresas. Diseñado para adaptarse a cualquier negocio, Attio ofrece a las empresas el poder de entender a cada cliente, automatizar a gran escala y crear sistemas de entrada al mercado exactamente como lo necesitan. Miles de empresas, incluidos líderes de IA que definen categorías y startups, utilizan Attio para impulsar su entrada al mercado. ------------------------ Características clave: - IA para cómo ya trabajas. Pide a Attio que encuentre, actualice o cree en inglés simple. - Conecta a tus agentes con tu CRM. El servidor MCP de Attio se conecta a cualquier herramienta de IA para que tus agentes puedan leer, escribir y actuar sobre el contexto del cliente en vivo. - Un CRM que se adapta a tu negocio. Modela cualquier movimiento GTM con nuestro modelo de datos flexible, objetos personalizados y relaciones adaptadas para tu equipo. - Automatiza el trabajo detrás del acuerdo. Potentes flujos de trabajo dirigen clientes potenciales, gestionan acuerdos y mantienen tu pipeline en movimiento. - Deja de perseguir datos obsoletos. Attio enriquece automáticamente los registros de contactos y empresas, para que tu equipo nunca pierda tiempo en correos electrónicos muertos, títulos desactualizados o contexto faltante. - Rendimiento en tiempo real. Tableros en vivo e informes avanzados brindan a los equipos de ingresos visibilidad instantánea sobre el pipeline, la actividad y las tendencias. - Mantén la conversación en marcha. Graba reuniones, genera resúmenes de IA y sincroniza ideas clave directamente a tu CRM. - Conecta las herramientas que tu equipo ama. Attio se mantiene sincronizado en toda tu pila con una creciente biblioteca de integraciones y una Plataforma de Desarrolladores para crear las tuyas propias. Comenzar con Attio es rápido. Configura tu CRM en minutos sincronizando tu correo electrónico y calendario para construir un sistema completo sin entrada de datos manual. ------------------------ Únete a las miles de empresas que ya utilizan Attio para impulsar su crecimiento. Descubre lo que Attio puede hacer por ti en attio.com **Average Rating:** 4.3/5.0 **Total Reviews:** 582 #### How Do G2 Users Rate Attio? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.5/10 (Category avg: 8.9/10) - **Capacidad de flujo de trabajo:** 8.5/10 (Category avg: 8.5/10) - **Contacto y gestión de cuentas:** 9.5/10 (Category avg: 8.7/10) - **Gestión de Oportunidades y Pipelines.:** 9.3/10 (Category avg: 8.6/10) #### Who Is the Company Behind Attio? - **Vendedor:** [Attio](https://www.g2.com/es/sellers/attio) - **Sitio web de la empresa:** attio.com - **Año de fundación:** 2019 - **Ubicación de la sede:** London, GB - **Twitter:** @attio 12,873 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=59d91a99caf3f4b98cadb85c9613905352f5424a16e9375875ca7b824e53fd5a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fattio%2F&secure%5Burl_type%5D=linkedin_company_website) 174 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Director Ejecutivo, Fundador - **Top Industries:** Software de Computadora, Tecnología de la información y servicios - **Company Size:** 80% Small, 15% Medium #### What Do G2 Reviewers Say About Attio? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios aprecian la **facilidad de uso** de Attio, disfrutando de una configuración fluida y una personalización intuitiva para sus necesidades. - Los usuarios aprecian la **fácil configuración** de Attio, lo que permite una rápida productividad sin una curva de aprendizaje pronunciada. - Los usuarios aprecian la **fantástica personalización** de Attio, permitiendo soluciones a medida que mejoran el seguimiento y la gestión de clientes potenciales. - Los usuarios valoran las capacidades de **integración fluida** de Attio, mejorando la productividad y simplificando los flujos de trabajo entre equipos. - Los usuarios valoran la **riqueza de características** de Attio, especialmente por sus herramientas intuitivas y su excelente atención al cliente. ##### Cons - Los usuarios expresan frustración con **problemas de integración** , destacando la necesidad de más conexiones nativas de herramientas y características de enriquecimiento funcional. - Los usuarios expresan preocupación por **las características faltantes** en Attio, esperando mejoras clave y una mejor automatización para los duplicados. - Los usuarios experimentan una **curva de aprendizaje más pronunciada** al principio, sintiéndose abrumados por la configuración y flexibilidad de Attio. - Los usuarios tienen dificultades con **problemas de características** en Attio, especialmente en lo que respecta al intercambio de correos electrónicos y las capacidades limitadas de generación de informes. - Los usuarios encuentran que la **información incompleta** en Attio limita las capacidades de enriquecimiento de datos y generación de informes precisos. #### What Are Recent G2 Reviews of Attio? **["El modelo de datos flexible de Attio y su interfaz de usuario rápida hacen que el trabajo con CRM se sienta sin esfuerzo."](https://www.g2.com/es/survey_responses/attio-review-13106492)** **Rating:** 5.0/5.0 stars _— Nick J._ [Read full review](https://www.g2.com/es/survey_responses/attio-review-13106492) **["CRM rápido y de baja fricción con visibilidad en tiempo real y enriquecimiento automático"](https://www.g2.com/es/survey_responses/attio-review-13177412)** **Rating:** 4.0/5.0 stars _— Frank W._ [Read full review](https://www.g2.com/es/survey_responses/attio-review-13177412) ### [HighLevel](https://www.g2.com/products/highlevel/reviews) HighLevel is an all-in-one Sales & Marketing CRM currently powering hundreds of thousands of businesses worldwide. Functionality includes CRM, Email, 2-way SMS, Consolidated SMS/Messenger/Instagram DM/Whatsapp/GMB Chat, Outbound Calling, Call Tracking, Call Recording, Power Dialer, Form Builder, Survey Builder, Funnel Builder, Website Builder, Online Scheduling, Workflow Automation, Social Media Scheduling, Proposals, Estimates, Invoicing, Reporting, Webhooks, and more! Flat pricing, unlimited sub-accounts for agencies managing clients that can be cloned to speed up setups, and even white-label! Start with a 14 day free trial! **Average Rating:** 4.6/5.0 **Total Reviews:** 636 #### How Do G2 Users Rate HighLevel? - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.9/10) - **Workflow Capability:** 9.0/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.8/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 9.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind HighLevel? - **Seller:** [HighLevel](https://www.g2.com/sellers/highlevel) - **Company Website:** gohighlevel.com - **Year Founded:** 2018 - **HQ Location:** Dallas, Texas - **Twitter:** @gohighlevel 8,862 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=089a0fc65d9582c7686e98c3d2241d83a7dea5d7f4dda4b2af2942b3940a420d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhighlevel%2F&secure%5Burl_type%5D=linkedin_company_website) 2,407 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, CEO - **Top Industries:** Marketing and Advertising, Consulting - **Company Size:** 64% Small, 3% Medium #### What Do G2 Reviewers Say About HighLevel? _AI-generated summary from verified user reviews_ ##### Pros - Users love the **flexibility and affordability** of HighLevel, praising its comprehensive features and seamless integrations. - Users appreciate the **efficiency and customer service** of HighLevel, enjoying comprehensive options without extra costs. - Users appreciate the **excellent customer support** of HighLevel, which enhances overall satisfaction and functionality. - Users value the **extensive features** of HighLevel, applauding the innovative tools that enhance their marketing capabilities. - Users value the **intuitive automation** capabilities of HighLevel, enhancing functionality and streamlining client management effortlessly. ##### Cons - Users find the **learning curve challenging** , as the complexity and constant updates can be overwhelming. - Users desire **more features** in HighLevel, particularly for email marketing and live streaming integrations. - Users find a **steep learning curve** with HighLevel, which can be challenging for those unprepared for extensive training. - Users find HighLevel to be **not intuitive** , facing confusion due to its complexity and extensive information. - Users express frustration over **poor customer support** , often receiving unhelpful, vague responses to their inquiries. #### What Are Recent G2 Reviews of HighLevel? **["Fantastic Onboarding with HighLevel — Expert Support, Automation & All-in-One CRM"](https://www.g2.com/survey_responses/highlevel-review-13050560)** **Rating:** 5.0/5.0 stars _— Marque C._ [Read full review](https://www.g2.com/survey_responses/highlevel-review-13050560) **["Outstanding C \*\*\*\*\* 5 stars for Mari Aguilar. she needs a raise I will be sending her boss an email"](https://www.g2.com/survey_responses/highlevel-review-12853292)** **Rating:** 5.0/5.0 stars _— Joe G._ [Read full review](https://www.g2.com/survey_responses/highlevel-review-12853292) #### What Are G2 Users Discussing About HighLevel? - [How are other agencies working around HighLevel’s limits for bigger or more custom clients?](https://www.g2.com/discussions/how-are-other-agencies-working-around-highlevel-s-limits-for-bigger-or-more-custom-clients) - 3 comments, 1 upvote - [Has pricing and “hidden” add‑ons changed how you package HighLevel to your own clients?](https://www.g2.com/discussions/has-pricing-and-hidden-add-ons-changed-how-you-package-highlevel-to-your-own-clients) - 1 comment - [What tips do you have for keeping email and SMS healthy when the tech side feels fragile?](https://www.g2.com/discussions/what-tips-do-you-have-for-keeping-email-and-sms-healthy-when-the-tech-side-feels-fragile) - 1 comment, 1 upvote - [How are you handling HighLevel’s steep learning curve without losing days of billable time?](https://www.g2.com/discussions/how-are-you-handling-highlevel-s-steep-learning-curve-without-losing-days-of-billable-time) - 1 comment - [Unstable workflows and random glitches slow down client work and force me to recheck everything](https://www.g2.com/discussions/unstable-workflows-and-random-glitches-slow-down-client-work-and-force-me-to-recheck-everything) - 1 comment, 1 upvote ### [SAP Sales Cloud](https://www.g2.com/es/products/sap-sap-sales-cloud/reviews) SAP Sales Cloud es una plataforma de automatización de ventas / CRM de vanguardia que ayuda a las organizaciones a simplificar la venta inteligente, a través de la conexión, la visión y la adaptabilidad. Aprovechando SAP Sales Cloud, las organizaciones pueden conectar y optimizar los procesos de ventas. Conectar datos y procesos de ventas: Unir datos, procesos y personas para ofrecer compromisos de ventas efectivos que impulsen los ingresos y la lealtad del cliente. Aprovechar la visión para acelerar las ventas: Guiar las acciones de ventas a través de recomendaciones inteligentes que eliminan las conjeturas y ayudan a los vendedores a centrarse en el negocio correcto. Adaptarse y capturar nuevas oportunidades: Proporcionar la flexibilidad para superar desafíos y requisitos únicos a medida que cambian con nuevas oportunidades de mercado. **Average Rating:** 4.2/5.0 **Total Reviews:** 890 #### How Do G2 Users Rate SAP Sales Cloud? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.5/10 (Category avg: 8.9/10) - **Capacidad de flujo de trabajo:** 8.3/10 (Category avg: 8.5/10) - **Contacto y gestión de cuentas:** 8.3/10 (Category avg: 8.7/10) - **Gestión de Oportunidades y Pipelines.:** 8.3/10 (Category avg: 8.6/10) #### Who Is the Company Behind SAP Sales Cloud? - **Vendedor:** [SAP](https://www.g2.com/es/sellers/sap) - **Sitio web de la empresa:** www.sap.com - **Año de fundación:** 1972 - **Ubicación de la sede:** Walldorf - **Twitter:** @SAP 297,052 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8fd712dbd816fadfc039a60dcf8c1a3d6a48469756075586fa0be3da7e4b74d7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsap%2F&secure%5Burl_type%5D=linkedin_company_website) 141,955 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Consultor, Consultor Asociado - **Top Industries:** Tecnología de la información y servicios, Software de Computadora - **Company Size:** 45% Large, 36% Medium #### What Do G2 Reviewers Say About SAP Sales Cloud? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios encuentran que SAP Sales Cloud tiene una **facilidad de uso** que mejora significativamente su rendimiento y eficiencia general. - Los usuarios valoran la **fuerte integración con los sistemas SAP** , mejorando la eficiencia y proporcionando una clara visibilidad del pipeline. - Los usuarios valoran la **fácil integración y los conocimientos de IA** de SAP Sales Cloud, mejorando la eficiencia y el análisis inteligente de datos. - Los usuarios aprecian la **integración perfecta** de SAP Sales Cloud con otros sistemas SAP, mejorando la eficiencia operativa y la consistencia de los datos. - Los usuarios valoran la **gestión centralizada de datos de clientes** en SAP Sales Cloud, mejorando la gestión del pipeline y la alineación del equipo. ##### Cons - Los usuarios informan de una **curva de aprendizaje pronunciada** con SAP Sales Cloud, lo que hace que la navegación y la configuración inicial sean frustrantemente complejas. - Los usuarios encuentran las **opciones de personalización limitadas** de SAP Sales Cloud desafiantes para adaptarse a las necesidades específicas de la organización. - Los usuarios encuentran que la **complejidad** de SAP Sales Cloud es una barrera, lo que lleva a una curva de aprendizaje pronunciada y desafíos de implementación. - Los usuarios encuentran la **interfaz poco intuitiva** , lo que hace que la navegación inicial y la configuración sean una experiencia frustrante. - Los usuarios encuentran que el **alto precio** de SAP Sales Cloud es un inconveniente significativo, afectando su elección de solución. #### What Are Recent G2 Reviews of SAP Sales Cloud? **["Manejador de tareas de alto volumen"](https://www.g2.com/es/survey_responses/sap-sales-cloud-review-11157624)** **Rating:** 4.5/5.0 stars _— Carlos Q._ [Read full review](https://www.g2.com/es/survey_responses/sap-sales-cloud-review-11157624) **["Un software grande y poderoso con una curva de aprendizaje"](https://www.g2.com/es/survey_responses/sap-sales-cloud-review-11746761)** **Rating:** 4.5/5.0 stars _— Alexander C._ [Read full review](https://www.g2.com/es/survey_responses/sap-sales-cloud-review-11746761) #### What Are G2 Users Discussing About SAP Sales Cloud? - [What is SAP CRM used for?](https://www.g2.com/es/discussions/what-is-sap-crm-used-for) - [¿Qué componentes de SAP están incluidos en SAP CRM?](https://www.g2.com/es/discussions/sap-cloud-for-customer-what-sap-components-are-included-in-sap-crm) - 1 comment - [¿Qué componentes de SAP están incluidos en SAP CRM?](https://www.g2.com/es/discussions/what-sap-components-are-included-in-sap-crm) - 1 comment - [¿Está basado en la nube el CRM de SAP?](https://www.g2.com/es/discussions/is-sap-crm-cloud-based) - 1 comment - [¿Qué es el sistema CRM en SAP?](https://www.g2.com/es/discussions/what-is-crm-system-in-sap) - 1 comment ### [EngageBay](https://www.g2.com/es/products/engagebay/reviews) EngageBay es una plataforma de compromiso con el cliente todo en uno diseñada para pequeñas y medianas empresas que desean gestionar marketing, ventas y soporte desde un sistema unificado. Posicionada como una alternativa económica a plataformas como HubSpot y ActiveCampaign, se centra en ofrecer capacidades esenciales de CRM y automatización sin los costos generales típicamente asociados con el software empresarial. La plataforma combina gestión de contactos y acuerdos, automatización de marketing, marketing por correo electrónico, páginas de destino, formularios, chat en vivo y funcionalidad de mesa de ayuda dentro de una sola interfaz. Al consolidar estas funciones, EngageBay proporciona a los equipos una vista centralizada de las interacciones con los clientes a lo largo del ciclo de vida y reduce la necesidad de múltiples herramientas desconectadas. EngageBay también incorpora características asistidas por IA para agilizar tareas comunes y mejorar la productividad. Estas capacidades incluyen generación de correos electrónicos y contenido impulsada por IA, sugerencias de líneas de asunto y asistencia en flujos de trabajo que ayudan a los equipos a crear campañas y comunicaciones de manera más eficiente. Las herramientas de IA están diseñadas para apoyar la ejecución diaria en lugar de reemplazar la estrategia central, haciéndolas accesibles para equipos más pequeños que pueden no tener especialistas dedicados en automatización. En el lado del marketing, los usuarios pueden construir campañas de correo electrónico, diseñar flujos de trabajo de automatización, capturar leads a través de formularios y páginas de destino, y realizar pruebas A/B. El módulo CRM apoya el seguimiento de pipelines, la gestión de contactos, la automatización de tareas y la programación de citas para ayudar a los equipos de ventas a gestionar oportunidades de manera estructurada. Para el compromiso post-compra, la suite de servicios incluye herramientas de ticketing, base de conocimientos y chat en vivo para gestionar conversaciones de soporte al cliente desde un solo lugar. Un principio clave de diseño de EngageBay es la accesibilidad para empresas en crecimiento. La plataforma ofrece un nivel gratuito con funcionalidad básica y escala a través de planes pagados agrupados en lugar de numerosos complementos, ayudando a los equipos a adoptar la automatización sin una inversión inicial significativa. EngageBay se integra con una variedad de herramientas de terceros y proporciona paneles de informes para monitorear el rendimiento de campañas, el progreso de acuerdos y la actividad de soporte. Aunque no está posicionada como una plataforma empresarial profunda, está construida para satisfacer las necesidades operativas diarias de los equipos de ingresos de PYMES que buscan una solución integrada, asistida por IA y consciente del presupuesto. La plataforma está construida con un enfoque en la simplicidad y el rendimiento, integrando automatización avanzada de marketing, CRM de ventas y software de soporte al cliente en un sistema cohesivo. EngageBay aprovecha la inteligencia de IA de vanguardia para mejorar la productividad y la toma de decisiones en varios equipos. Esta integración permite a las empresas agilizar sus operaciones y mejorar las interacciones con los clientes, convirtiéndola en una opción ideal para organizaciones que requieren una solución robusta pero fácil de usar. Las capacidades de IA de EngageBay son particularmente notables, proporcionando a los usuarios herramientas que ayudan a crear contenido rápidamente, predecir resultados de manera inteligente y ofrecer experiencias personalizadas a escala. El Generador de Correos Electrónicos y Contenido de IA permite a los usuarios crear correos electrónicos y campañas atractivas en segundos, mientras que la función de Puntuación de Leads y Acuerdos de IA ayuda a identificar y priorizar los leads con más probabilidades de conversión. Además, las Perspectivas y Recomendaciones de IA ofrecen sugerencias accionables para mejorar el compromiso y la productividad, facilitando a las empresas navegar efectivamente sus viajes de cliente. La plataforma también cuenta con un conjunto de características clave que añaden un valor significativo a sus usuarios. Las capacidades de automatización de marketing de EngageBay incluyen flujos de trabajo de marketing por correo electrónico, constructores de páginas de destino y formularios, e integración con redes sociales, que colectivamente mejoran los esfuerzos de alcance. El componente CRM de ventas proporciona herramientas para la gestión de contactos y acuerdos, pipelines de ventas visuales y colaboración en equipo, asegurando que los procesos de ventas sean eficientes y transparentes. Además, las características de soporte al cliente, como un sistema de mesa de ayuda y ticketing, chat en vivo y una vista unificada del cliente, facilitan la comunicación y entrega de servicios sin problemas. EngageBay es particularmente adecuado para pequeñas y medianas empresas, startups y equipos en crecimiento que buscan una alternativa asequible pero poderosa a herramientas fragmentadas. Está diseñado para organizaciones que buscan automatizar interacciones con clientes, alinear esfuerzos de marketing y ventas, y mejorar la eficiencia del soporte mediante el uso de IA. Este enfoque integral no solo mejora la eficiencia operativa, sino que también posiciona a las empresas para competir efectivamente en sus respectivos mercados. ¿Qué es este producto? EngageBay es una plataforma de software CRM todo en uno construida para pequeñas y medianas empresas para gestionar la automatización de marketing, pipelines de ventas y soporte al cliente en un solo sistema. Combina marketing por correo electrónico, automatización de marketing, páginas de destino, gestión de contactos, seguimiento de acuerdos, mesa de ayuda y chat en vivo, eliminando la necesidad de múltiples herramientas desconectadas. Diseñada como una alternativa asequible a HubSpot y ActiveCampaign, EngageBay ayuda a las empresas en crecimiento a atraer leads, convertir acuerdos y apoyar a los clientes sin los costos o la complejidad a nivel empresarial. Centraliza los datos de los clientes, automatiza flujos de trabajo y mejora la visibilidad a lo largo de todo el ciclo de vida del cliente. **Average Rating:** 4.6/5.0 **Total Reviews:** 701 #### How Do G2 Users Rate EngageBay? - **¿Ha sido the product un buen socio para hacer negocios?:** 9.5/10 (Category avg: 8.9/10) - **Capacidad de flujo de trabajo:** 8.9/10 (Category avg: 8.5/10) - **Contacto y gestión de cuentas:** 9.3/10 (Category avg: 8.7/10) - **Gestión de Oportunidades y Pipelines.:** 8.9/10 (Category avg: 8.6/10) #### Who Is the Company Behind EngageBay? - **Vendedor:** [EngageBay Inc](https://www.g2.com/es/sellers/engagebay-inc) - **Sitio web de la empresa:** www.engagebay.com - **Año de fundación:** 2018 - **Ubicación de la sede:** Wilmington, Delaware - **Twitter:** @engagebay 16,866 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=965c404b58b2662271f49fe02e57d76d57f72941fa4b3b5af0bab064b4cc2b55&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13655085%2F&secure%5Burl_type%5D=linkedin_company_website) 54 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Gerente de Marketing, Gerente de Desarrollo de Negocios - **Top Industries:** Tecnología de la información y servicios, Contratación y Reclutamiento - **Company Size:** 69% Small, 32% Medium #### What Do G2 Reviewers Say About EngageBay? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios aprecian la **facilidad de uso** de EngageBay, gestionando sin problemas CRM, marketing por correo electrónico y automatización en un solo panel. - Los usuarios valoran la **automatización que ahorra tiempo** de EngageBay, mejorando la organización y agilizando las operaciones diarias de manera efectiva. - Los usuarios elogian el **soporte al cliente excepcional** de EngageBay, destacando respuestas rápidas y asistencia útil por parte del personal de soporte. - Los usuarios valoran la **integración perfecta** de CRM, correo electrónico y automatización en EngageBay, mejorando la eficiencia del flujo de trabajo y reduciendo el cambio de herramientas. - Los usuarios elogian a EngageBay por su **automatización simplificada** , mejorando la eficiencia al integrar CRM, correo electrónico y soporte en una sola plataforma. ##### Cons - Los usuarios encuentran que las **características faltantes** dificultan la usabilidad, especialmente para la funcionalidad de análisis de datos y gestión de correos electrónicos. - Los usuarios experimentan **funciones limitadas** , sintiéndose restringidos por la falta de funcionalidades avanzadas y usabilidad en EngageBay. - Los usuarios encuentran **las funciones de informes limitadas** , carecen de la profundidad y el detalle necesarios para necesidades más específicas. - Los usuarios encuentran frustrantes las **opciones limitadas de personalización** , especialmente con las páginas de destino y los flujos de trabajo, lo que afecta su experiencia general. - Los usuarios encuentran que la **flexibilidad de los informes** es insuficiente en EngageBay, lo que dificulta un análisis más profundo y conocimientos avanzados sobre el recorrido del cliente. #### What Are Recent G2 Reviews of EngageBay? **["EngageBay hace que el seguimiento de clientes sea fácil con un historial de contactos claro"](https://www.g2.com/es/survey_responses/engagebay-review-13265178)** **Rating:** 4.5/5.0 stars _— Ethan S._ [Read full review](https://www.g2.com/es/survey_responses/engagebay-review-13265178) **["EngageBay mantiene la información del cliente, la comunicación y los seguimientos en un solo lugar."](https://www.g2.com/es/survey_responses/engagebay-review-13242258)** **Rating:** 4.5/5.0 stars _— Alex P._ [Read full review](https://www.g2.com/es/survey_responses/engagebay-review-13242258) #### What Are G2 Users Discussing About EngageBay? - [¿Para qué se utiliza EngageBay All-in-One Suite?](https://www.g2.com/es/discussions/what-is-engagebay-all-in-one-suite-used-for) ### [Nutshell](https://www.g2.com/es/products/nutshell/reviews) Nutshell es una plataforma de CRM y marketing por correo electrónico todo en uno que ayuda a las organizaciones B2B a trabajar juntas para ganar más acuerdos. Lo suficientemente simple para cualquier usuario y lo suficientemente sofisticado para cualquier negocio, Nutshell está diseñado para equipos que están cansados de manejar herramientas de ventas y marketing por separado y no quieren pagar a un administrador a tiempo completo para gestionar su software. Cada suscripción de Nutshell incluye contactos de CRM ilimitados y almacenamiento de datos, herramientas de informes totalmente personalizables, asistencia gratuita para la migración de datos y soporte en vivo de clase mundial, todo a un precio extremadamente asequible. Nutshell se integra con el software que las pequeñas empresas ya utilizan, incluyendo Google Workspace/Gmail, Microsoft Office/Outlook, QuickBooks Online, Intercom y Slack. Nutshell también ofrece aplicaciones nativas para iPhone y Android, permitiendo a los representantes de ventas crear, buscar y editar información de contacto mientras están en el campo. Lanzado en 2010, Nutshell atiende a miles de empresas en todo el mundo y ha sido nombrado como uno de los mejores CRM tanto por su facilidad de uso como por su asequibilidad. Nutshell ha sido honrado como "Líder" en el Informe Grid® de G2 para CRM cada trimestre desde el otoño de 2020. En 2021, Nutshell lanzó Nutshell Campaigns, que permite a los clientes de Nutshell diseñar y enviar hermosos correos electrónicos de marketing y secuencias automáticas, y medir instantáneamente su compromiso, directamente desde Nutshell. Nutshell Campaigns se conecta sin problemas a tus datos de CRM, para que puedas dirigirte a audiencias personalizadas rápidamente y gestionar todo tu alcance desde una sola herramienta. **Average Rating:** 4.3/5.0 **Total Reviews:** 1,420 #### How Do G2 Users Rate Nutshell? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.8/10 (Category avg: 8.9/10) - **Capacidad de flujo de trabajo:** 7.9/10 (Category avg: 8.5/10) - **Contacto y gestión de cuentas:** 8.5/10 (Category avg: 8.7/10) - **Gestión de Oportunidades y Pipelines.:** 8.3/10 (Category avg: 8.6/10) #### Who Is the Company Behind Nutshell? - **Vendedor:** [Nutshell](https://www.g2.com/es/sellers/nutshell) - **Sitio web de la empresa:** www.nutshell.com - **Año de fundación:** 2009 - **Ubicación de la sede:** Ann Arbor, Michigan - **Twitter:** @nutshell 2,794 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9251047849ae0bf5895a9d04882f4c03d2f5b824668a7735584bbaaad8738f8e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwebfxinc%2F&secure%5Burl_type%5D=linkedin_company_website) 1,238 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Director Ejecutivo, Propietario - **Top Industries:** Marketing y publicidad, Software de Computadora - **Company Size:** 73% Small, 18% Medium #### What Do G2 Reviewers Say About Nutshell? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios encuentran que Nutshell es **muy fácil de usar** , mejorando significativamente su organización y gestión de clientes potenciales. - Los usuarios valoran la **facilidad de organización** que Nutshell proporciona, mejorando la eficiencia a lo largo del proceso de admisiones. - Los usuarios valoran el **excelente soporte al cliente** de Nutshell, apreciando la asistencia receptiva y los recursos educativos completos. - A los usuarios les encantan las **herramientas de marketing por correo electrónico fáciles de usar** en Nutshell, apreciando su efectividad e integración perfecta con otras herramientas. - Los usuarios encuentran Nutshell **intuitivo y fácil de usar** , mejorando la colaboración y proporcionando una gran experiencia de usuario. ##### Cons - Los usuarios encuentran que Nutshell carece de **características esenciales de configuración e informes** , lo que lleva a ineficiencias y pérdida de información durante la entrada de datos. - Los usuarios notan las **características limitadas** en Nutshell, deseando particularmente más opciones de personalización y automatización avanzada. - Los usuarios notan **opciones de personalización limitadas** en Nutshell, lo que afecta la usabilidad y personalización de las funciones móviles y de correo electrónico. - Los usuarios encuentran la **curva de aprendizaje desafiante** debido a los cambios frecuentes y un diseño complicado que afecta el flujo de trabajo. - Los usuarios encuentran frustrante la falta de **opciones de personalización y filtrado de correo basura** en la gestión de correo electrónico de Nutshell. #### What Are Recent G2 Reviews of Nutshell? **["¡Perfecto para un espectáculo de un solo hombre!"](https://www.g2.com/es/survey_responses/nutshell-review-4955887)** **Rating:** 5.0/5.0 stars _— Tom B._ [Read full review](https://www.g2.com/es/survey_responses/nutshell-review-4955887) **["Gestionar proyectos y relaciones con clientes se siente mucho más organizado."](https://www.g2.com/es/survey_responses/nutshell-review-13074453)** **Rating:** 5.0/5.0 stars _— Omar S._ [Read full review](https://www.g2.com/es/survey_responses/nutshell-review-13074453) ### [CRMOne](https://www.g2.com/es/products/crmone/reviews) La falta de un sistema CRM centralizado puede resultar en desorganización de datos, comunicación ineficaz, oportunidades de venta perdidas y conocimientos limitados sobre los clientes. Muchas empresas pequeñas y medianas luchan por gestionar las relaciones con los clientes sin pagar el alto precio de diferentes características esenciales o múltiples suscripciones. Sin embargo, no tiene por qué ser así. Con CRMOne, las empresas pueden empoderarse con una solución integral que puede gestionar sus relaciones con los clientes en un solo lugar sin comprometer ninguna de las características que puedan necesitar para ventas y marketing sin romper el banco. Desde la gestión de leads y el seguimiento del pipeline de ventas hasta el soporte al cliente y el análisis, CRMOne ofrece un conjunto de herramientas versátil para satisfacer las diversas necesidades de las empresas en diferentes industrias. CRMOne tiene una rica historia de empoderar a más de 4000 startups, empresas en crecimiento y grandes empresas en todo el mundo, demostrando un compromiso con la excelencia y la innovación. **Average Rating:** 4.8/5.0 **Total Reviews:** 1,044 #### How Do G2 Users Rate CRMOne? - **¿Ha sido the product un buen socio para hacer negocios?:** 9.6/10 (Category avg: 8.9/10) - **Capacidad de flujo de trabajo:** 9.4/10 (Category avg: 8.5/10) - **Contacto y gestión de cuentas:** 9.8/10 (Category avg: 8.7/10) - **Gestión de Oportunidades y Pipelines.:** 9.5/10 (Category avg: 8.6/10) #### Who Is the Company Behind CRMOne? - **Vendedor:** [CrmOne](https://www.g2.com/es/sellers/crmone) - **Año de fundación:** 2022 - **Ubicación de la sede:** Menlo Park, US - **Twitter:** @crmone\_global 10 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=548ba161c5fc6229e3afc181791413621b04ec5bc2fb3312a9de76536d948d85&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcrmone-global%2F&secure%5Burl_type%5D=linkedin_company_website) 22 empleados en LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing y publicidad, Servicios Financieros - **Company Size:** 32% Small, 24% Large #### What Do G2 Reviewers Say About CRMOne? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios valoran la **gestión eficiente de leads** de CRMOne, mejorando la colaboración del equipo y minimizando las consultas repetitivas. - Los usuarios valoran la **gestión efectiva de clientes** de CRMOne, mejorando la colaboración y los tiempos de respuesta entre equipos. - Los usuarios elogian el **eficiente soporte al cliente** de CRMOne, beneficiándose de respuestas más rápidas y comentarios mejorados. - Los usuarios aprecian los **recordatorios automáticos** en CRMOne, mejorando la eficiencia del flujo de trabajo y mejorando los tiempos de respuesta. - Los usuarios valoran la **automatización que ahorra tiempo** de CRMOne, mejorando la eficiencia y acelerando los tiempos de respuesta al cliente. ##### Cons - Los usuarios sienten que las **opciones de personalización limitadas** de CRMOne restringen su efectividad para necesidades avanzadas o especializadas. - Los usuarios encuentran la **curva de aprendizaje desafiante** , especialmente si son nuevos en los sistemas CRM, lo que lleva a una confusión inicial. - Los usuarios enfrentan una **curva de aprendizaje pronunciada** con CRMOne, lo que hace que la incorporación y la resolución de problemas complejos sean desafiantes. - Los usuarios encuentran que las **características limitadas** de CRMOne restringen su capacidad para utilizar el sistema de manera efectiva. - Los usuarios tienen dificultades con **problemas de integración** debido al soporte limitado de terceros, lo que complica las conexiones con herramientas esenciales. #### What Are Recent G2 Reviews of CRMOne? **["Título de la Reseña: Nos Ayudó a Optimizar las Operaciones de Ventas"](https://www.g2.com/es/survey_responses/crmone-review-12202021)** **Rating:** 5.0/5.0 stars [Read full review](https://www.g2.com/es/survey_responses/crmone-review-12202021) **["Una solución CRM completa para equipos en crecimiento"](https://www.g2.com/es/survey_responses/crmone-review-12193939)** **Rating:** 5.0/5.0 stars [Read full review](https://www.g2.com/es/survey_responses/crmone-review-12193939) ### [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitable for companies of all sizes. Build lasting customer relationships with Brevo's flexible toolkit. Products range from marketing to sales, chat, and transactional emails. Choose what you need — and only pay for what you use. Here are just some of the things you can do with Brevo: - Run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads - Trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs - Automate marketing activities to deliver the right message at the right time, and efficiently manage your audience - Reduce the number of marketing and sales apps — and get a full view of customer interactions with tools that talk to each other - Engage customers in real-time and reply to FAQs 24/7 with live chat and chatbot - Track leads, automate tasks, and schedule meetings with the Brevo Sales Platform - Connect your e-commerce store to track web sales and use the Retention analysis to improve your marketing strategy. - Talk to customers anytime, anywhere with Brevo’s cloud-based phone system Learn more and start for free at https://www.brevo.com/products/marketing-platform/ Get a custom quote: https://www.brevo.com/plus/contact/ **Average Rating:** 4.5/5.0 **Total Reviews:** 2,481 #### How Do G2 Users Rate Brevo Marketing Platform? - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.5/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.6/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.4/10 (Category avg: 8.6/10) #### Who Is the Company Behind Brevo Marketing Platform? - **Seller:** [Brevo](https://www.g2.com/sellers/brevo) - **Company Website:** www.brevo.com - **Year Founded:** 2012 - **HQ Location:** Paris - **Twitter:** @brevo\_official 16,032 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bb1865e18004827ab2ea39c9799da0a35d0ec34e5b444058766b28b4d23a58f0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbrevo%2F&secure%5Burl_type%5D=linkedin_company_website) 880 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** CEO, Founder - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 84% Small, 13% Medium #### What Do G2 Reviewers Say About Brevo Marketing Platform? _AI-generated summary from verified user reviews_ ##### Pros - Users find Brevo Marketing Platform's **ease of use** beneficial, praising its clean design and user-friendly interface. - Users value the **easy scheduling and automation features** of Brevo, enhancing their email marketing efficiency significantly. - Users appreciate the **convenient and efficient email marketing** features of Brevo, making automation and scheduling a breeze. - Users find the **easy setup** of Brevo Marketing Platform essential for managing effective email campaigns effortlessly. - Users appreciate the **simplicity** of Brevo, noting its ease in creating effective marketing campaigns without complexity. ##### Cons - Users find **missing features** in Brevo, particularly with limited template flexibility and insufficient automation options. - Users note the **limited features** in Brevo, particularly in template customization and workflow automation capabilities. - Users find the **limited customization** of Brevo's templates restricts their ability to execute complex marketing tasks effectively. - Users find the **learning curve steep** , as understanding advanced features and back-end processes can be complicated. - Users find Brevo Marketing Platform to be **expensive** , especially with escalating costs for SMS and complex pricing tiers. #### What Are Recent G2 Reviews of Brevo Marketing Platform? **["Email marketing and marketing automation software that offers great value for growing businesses."](https://www.g2.com/survey_responses/brevo-marketing-platform-review-7612558)** **Rating:** 5.0/5.0 stars _— Ana T._ [Read full review](https://www.g2.com/survey_responses/brevo-marketing-platform-review-7612558) **["WooCommerce data flows into Brevo without building another integration"](https://www.g2.com/survey_responses/brevo-marketing-platform-review-13148712)** **Rating:** 4.5/5.0 stars _— Alamgir H._ [Read full review](https://www.g2.com/survey_responses/brevo-marketing-platform-review-13148712) #### What Are G2 Users Discussing About Brevo Marketing Platform? - [What is Sendinblue used for?](https://www.g2.com/discussions/brevo-marketing-platform-what-is-sendinblue-used-for) - 1 comment, 1 upvote - [Is Sendinblue free?](https://www.g2.com/discussions/is-sendinblue-free) - 6 comments - [What is Sendinblue email?](https://www.g2.com/discussions/what-is-sendinblue-email) - 1 comment - [What is Sendinblue?](https://www.g2.com/discussions/what-is-sendinblue) - 1 comment - ‹ Prev ‹ Prev - 1 - [2](/categories/crm?hubs_content-cta=Skip%2525252520to%2525252520content&hubs_content=blog.hubspot.com%252525252Fmarketing%252525252Fhow-to-create-facebook-business-page-ht&language=thai&order=g2_score&page=2#product-list) - [3](/categories/crm?hubs_content-cta=Skip%2525252520to%2525252520content&hubs_content=blog.hubspot.com%252525252Fmarketing%252525252Fhow-to-create-facebook-business-page-ht&language=thai&order=g2_score&page=3#product-list) - [4](/categories/crm?hubs_content-cta=Skip%2525252520to%2525252520content&hubs_content=blog.hubspot.com%252525252Fmarketing%252525252Fhow-to-create-facebook-business-page-ht&language=thai&order=g2_score&page=4#product-list) - [5](/categories/crm?hubs_content-cta=Skip%2525252520to%2525252520content&hubs_content=blog.hubspot.com%252525252Fmarketing%252525252Fhow-to-create-facebook-business-page-ht&language=thai&order=g2_score&page=5#product-list) - … - [74](/categories/crm?hubs_content-cta=Skip%2525252520to%2525252520content&hubs_content=blog.hubspot.com%252525252Fmarketing%252525252Fhow-to-create-facebook-business-page-ht&language=thai&order=g2_score&page=74#product-list) - [75](/categories/crm?hubs_content-cta=Skip%2525252520to%2525252520content&hubs_content=blog.hubspot.com%252525252Fmarketing%252525252Fhow-to-create-facebook-business-page-ht&language=thai&order=g2_score&page=75#product-list) - [Next › Next ›](/categories/crm?hubs_content-cta=Skip%2525252520to%2525252520content&hubs_content=blog.hubspot.com%252525252Fmarketing%252525252Fhow-to-create-facebook-business-page-ht&language=thai&order=g2_score&page=2#product-list) Spotlight Categories [Expense Management Software](https://www.g2.com/categories/expense-management) [Customer Success Software](https://www.g2.com/categories/customer-success) [Background Check Software](https://www.g2.com/categories/background-check) [Accounting Software](https://www.g2.com/categories/accounting) [Security Compliance Software](https://www.g2.com/categories/security-compliance) Similar Categories - [Sales Compensation](/categories/sales-compensation) - [AI Sales Assistant](/categories/ai-sales-assistant) - [Auto Dialer](/categories/auto-dialer) - [Contract Analytics](/categories/contract-analytics) - [Contract Lifecycle Management (CLM)](/categories/contract-lifecycle-management-clm) - [Contract Management](/categories/contract-management) - [Customer Revenue Optimization](/categories/customer-revenue-optimization) - [E-Signature](/categories/e-signature) - [Field Sales](/categories/field-sales) - [Other Sales](/categories/other-sales) - [Partnerships Management](/categories/partnerships-management) - [PreSales](/categories/presales) - [Quote Management](/categories/quote-management) - [Revenue AI Platforms](/categories/revenue-ai-platforms) - [Revenue Operations & Intelligence (RO&I)](/categories/revenue-operations-intelligence-ro-i) [Browse CRM Themes](/categories/crm/themes) ![Julie Jung](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie Jung") JJ Researched and written by [Julie Jung](https://research.g2.com/insights/author/julie-jung) Updated March 5, 2025 Customer relationship management (CRM) software is a digital tool designed for businesses to efficiently organize, monitor, and maintain data about their existing and prospective customers. The [best CRM software](https://www.g2.com/articles/best-crm-software) centralizes data from various lead generation, traffic, campaign, and acquisition sources and creates records and profiles. The software has a repository of a complete customer database, which stakeholders use to manage long-term customer contracts and relationships. CRM software enhances customer experience by streamlining customer support, email marketing, sales outreach, and sales cycles. [CRM software](https://learn.g2.com/best-customer-relationship-management-software-tools) can be integrated with [call center infrastructure platforms](https://www.g2.com/categories/call-center-infrastructure-cci), digital marketing services, [ERP systems](https://www.g2.com/categories/erp-systems), [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms), marketing automation software, and [CPQ software](https://www.g2.com/categories/cpq) to reduce the risk of data silos and give real-time updates on the customer journey. Customer journey and funnel are categorized into different sub-processes in the CRM software where sales and marketing can access the data, build communication, and drive them forward to final deals. There are many different [types of CRM software](https://learn.g2.com/types-of-crm-software) provide a collection of integrated customer-related functions or all-in-one functionality, such as marketing automation, help desk, e-commerce tools, ERP, project or website management, to replace the need for additional solutions and better serve small and mid-market businesses. Standalone CRM solutions, however, focus primarily on sales-related functions such as contact, account, and pipeline management and do not offer extensive marketing help. The software also has help desk escalation, email automation, sales dispositions, automation workflows, and lead scoring and calling histories to help sales teams navigate to the current lead progress and establish contextual communication. To qualify for inclusion in the CRM category, a product must: - Provide a bounded set of sales-related functions - Provide lead, contact, account, and opportunity management functions - Capture and store sales activities and interactions performed - Consolidate customer history and transactions into a single interface - Track prospects and contacts throughout the sales pipeline - Facilitate communication at all phases of the customer lifecycle - Provide reporting features to track sales performance - Provide workflow automation capabilities to streamline sales processes - Integrate functions into a unifying database and platform Top Tools at a Glance | Product | Best for | User Review | | --- | --- | --- | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c7667c650c352acba4bfca38ee89457b/agentforce-sales-formerly-salesforce-sales-cloud.png "Product Avatar Image")](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[Agentforce Sales](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[4.4/5(25,876)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) | AI-automated pipeline-to-close CRM workflows | "Agentforce Sales Centralizes Customer Data with Powerful Dashboards and Automation" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_92f791c125019514c13f2138425a640b/hubspot-sales-hub.png "Product Avatar Image")](https://www.g2.com/products/hubspot-sales-hub/reviews)[HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)[4.4/5(13,909)](https://www.g2.com/products/hubspot-sales-hub/reviews) | Pipeline visibility with automated sales sequencing | "Intuitive Interface and Flexible Data Management" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_11df00d92568ecc89d4d15e072df8cc6/pipedrive.png "Product Avatar Image")](https://www.g2.com/products/pipedrive/reviews)[Pipedrive](https://www.g2.com/products/pipedrive/reviews)[4.3/5(3,111)](https://www.g2.com/products/pipedrive/reviews) | Visual sales pipeline with deal-stage automation | "Visual Pipelines, Helpful AI Setup, and Great Value for New CRM Users" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8c3cb6afa6d92fd27b38fff17fda2117/monday-crm.png "Product Avatar Image")](https://www.g2.com/products/monday-crm/reviews)[monday CRM](https://www.g2.com/products/monday-crm/reviews)[4.5/5(1,541)](https://www.g2.com/products/monday-crm/reviews) | Visual pipeline tracking with no-code automation | "Flexible CRM with Strong Integration Capabilities" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d9d3ff178178a1f790a9d6114e104471/zoho-crm.png "Product Avatar Image")](https://www.g2.com/products/zoho-crm/reviews)[Zoho](https://www.g2.com/products/zoho-crm/reviews)[4.1/5(2,948)](https://www.g2.com/products/zoho-crm/reviews) | Centralized lead-to-deal pipeline with workflow automation | "Zoho CRM Centralizes Data, Automates Workflows, and Delivers Powerful Insights" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_7e6b2b13afd514ead5fa39d91ef608cc/bigin-by-zoho-crm.png "Product Avatar Image")](https://www.g2.com/products/bigin-by-zoho-crm/reviews)[Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews)[4.6/5(875)](https://www.g2.com/products/bigin-by-zoho-crm/reviews) | Pipeline-centric sales CRM for spreadsheet-to-CRM migration | "Bigin’s Simple, Flexible CRM That Streamlines Our Entire Workflow" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f1d919f829e98cf3fab60428e4540e0a/close.png "Product Avatar Image")](https://www.g2.com/products/close/reviews)[Close](https://www.g2.com/products/close/reviews)[4.7/5(2,069)](https://www.g2.com/products/close/reviews) | High-velocity outbound sales with built-in dialer | "Close CRM keeps us sharp, fast, and focused" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image")](https://www.g2.com/products/activecampaign/reviews)[ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)[4.4/5(14,780)](https://www.g2.com/products/activecampaign/reviews) | Behavior-triggered CRM with automation workflows | "Powerful Automations and Reporting That Drive Strategic Decisions" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a22500b967573c02ec2b7eae88da49fc/attio.png "Product Avatar Image")](https://www.g2.com/products/attio/reviews)[Attio](https://www.g2.com/products/attio/reviews)[4.3/5(585)](https://www.g2.com/products/attio/reviews) | Flexible, AI-native pipeline and relationship CRM | "Attio’s Flexible Data Model and Fast UI Make CRM Work Feel Effortless" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d905f0162fb0e2f776fba47437283c20/highlevel.png "Product Avatar Image")](https://www.g2.com/products/highlevel/reviews)[HighLevel](https://www.g2.com/products/highlevel/reviews)[4.6/5(651)](https://www.g2.com/products/highlevel/reviews) | Omnichannel CRM with white-label automation workflows | "Fantastic Onboarding with HighLevel — Expert Support, Automation & All-in-One CRM" | * * * Show More ### CRM Topics - [CRM software buying insights at a glance](#crm-software-buying-insights-at-a-glance) - [What is CRM software?](#what-is-crm-software) - [What are the top reviewed CRM systems on G2?](#what-are-the-top-reviewed-crm-systems-on-g2) - [CRM software pricing and cost considerations](#crm-software-pricing-and-cost-considerations) - [Types of CRM software on G2](#types-of-crm-software-on-g2) - [Top CRM software features rated by G2 reviewers](#top-crm-software-features-rated-by-g2-reviewers) - [Top CRM software benefits identified by G2 reviewers](#top-crm-software-benefits-identified-by-g2-reviewers) - [Top CRM systems challenges identified by G2 reviewers](#top-crm-systems-challenges-identified-by-g2-reviewers) - [What is CRM software used for?](#what-is-crm-software-used-for) - [Who uses CRM systems?](#who-uses-crm-systems) - [Common CRM software integrations](#common-crm-software-integrations) - [What's the best CRM app for small business owners?](#what-s-the-best-crm-app-for-small-business-owners) - [What CRM is the best for e-commerce platforms?](#what-crm-is-the-best-for-e-commerce-platforms) - [Future of CRM software](#future-of-crm-software) - [CRM Software FAQs](#crm-software-faqs) - [Most Popular FAQs](#most-popular-faqs) - [Small Business FAQs](#small-business-faqs) - [Enterprise FAQs](#enterprise-faqs) - [Sources](#sources) [ ### CRM Topics Expand/Collapse ](#) - [CRM software buying insights at a glance](#crm-software-buying-insights-at-a-glance) - [What is CRM software?](#what-is-crm-software) - [What are the top reviewed CRM systems on G2?](#what-are-the-top-reviewed-crm-systems-on-g2) - [CRM software pricing and cost considerations](#crm-software-pricing-and-cost-considerations) - [Types of CRM software on G2](#types-of-crm-software-on-g2) - [Top CRM software features rated by G2 reviewers](#top-crm-software-features-rated-by-g2-reviewers) - [Top CRM software benefits identified by G2 reviewers](#top-crm-software-benefits-identified-by-g2-reviewers) - [Top CRM systems challenges identified by G2 reviewers](#top-crm-systems-challenges-identified-by-g2-reviewers) - [What is CRM software used for?](#what-is-crm-software-used-for) - [Who uses CRM systems?](#who-uses-crm-systems) - [Common CRM software integrations](#common-crm-software-integrations) - [What's the best CRM app for small business owners?](#what-s-the-best-crm-app-for-small-business-owners) - [What CRM is the best for e-commerce platforms?](#what-crm-is-the-best-for-e-commerce-platforms) - [Future of CRM software](#future-of-crm-software) - [CRM Software FAQs](#crm-software-faqs) - [Most Popular FAQs](#most-popular-faqs) - [Small Business FAQs](#small-business-faqs) - [Enterprise FAQs](#enterprise-faqs) - [Sources](#sources) ## Learn More About CRM Software ### CRM software buying insights at a glance [Customer relationship management (CRM) software](https://www.g2.com/categories/crm) strategically manages customer interactions across marketing, sales, service, and analytics functions, using capabilities such as customer data aggregation, workflow automation, and analytics-driven insights. Organizations primarily use CRM software to manage leads, track customer interactions, automate sales pipelines, and centralize customer data. CRM systems range from sales automation tools to specialized solutions tailored for industries such as real estate, finance, or nonprofits. Most CRM solutions are priced per user monthly or annually, averaging approximately $35 per user/month, with free plans for small businesses and premium enterprise solutions reaching up to $3,960 per user/year. If you’re evaluating CRM software, consider your organization's size, desired integrations, pricing transparency, ease of use, feature availability, vendor support quality, and AI capabilities. Essential questions include: - How transparent and scalable is the pricing structure? - What training and onboarding resources are provided? - What integrations are supported, and how user-friendly are they? - How responsive is the vendor to customer support issues? - Does the CRM utilize AI to automate interactions or insights? G2's top-rated CRM systems currently include Salesforce Sales Cloud, HubSpot Sales Hub, ActiveCampaign, ClickUp, and Close. ### What is CRM software? G2 defines [CRM software](https://www.g2.com/categories/crm) as platforms and applications designed to strategically manage and optimize customer interactions across marketing, sales, service, and analytics functions. Effective CRM systems aggregate multiple data sources, automate customer-facing workflows, and offer insights to accelerate sales conversions. Organizations typically source first-party customer data through call center interactions, web-based lead forms, social media engagements, and targeted marketing campaigns. CRM modules then organize this information systematically by demographic attributes, customer interactions, purchasing signals, and conversion potential. CRM tools further simplify sales processes by automating lead nurturing, prospect outreach, and campaign management. These applications provide a centralized system to track deal progression, customer interactions, financial transactions, and post-sale support, delivering a unified, real-time view of the entire customer journey. The CRM market is projected to reach $96.39 billion by 2026, growing at a compound annual growth rate (CAGR) of 10.6% between 2021 and 2026. ([_Source 1_](https://www.g2.com/articles/sales-statistics)) G2 currently covers 785 CRM products, with 9963 reviews published in the last 12 months, making it one of the most reviewed and comprehensive software categories on our platform. ([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) ### What are the top reviewed CRM systems on G2? G2 scores the top-rated CRM systems based on a [proprietary algorithm](https://documentation.g2.com/docs/research-scoring-methodologies) that factors in real-user satisfaction ratings and popularity from review data. Here are the five highest-rated CRM products G2 for this category: #### 1. [Salesforce Sales Cloud](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews) - Number of Reviews: 20,244 - Satisfaction: 99 - Market Presence: 99 - G2 Score: 99 #### 2. [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - Number of Reviews: 9,685 - Satisfaction: 99 - Market Presence: 87 - G2 Score: 93 #### 3. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - Number of Reviews: 3,503 - Satisfaction: 94 - Market Presence: 70 - G2 Score: 82 #### 4. [ClickUp](https://www.g2.com/products/clickup/reviews) - Number of Reviews: 1,507 - Satisfaction: 93 - Market Presence: 70 - G2 Score: 81 #### 5. [Close](https://www.g2.com/products/close/reviews) - Number of Reviews: 1,346 - Satisfaction: 98 - Market Presence: 63 - G2 Score: 81 These rankings are determined by combining verified user ratings and publicly available web search popularity data: - The **Satisfaction Score** measures user satisfaction with software products based on user feedback, review quality, quantity, and recency. It helps buyers easily understand how well a product meets user expectations.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) - The **Market Presence Score** measures a product's prominence in its market. It combines data from G2 user reviews and external sources, focusing primarily on product-specific factors to reflect real-world popularity and vendor influence.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) - G2 ranks products using a unique scoring system called the **G2 Score** , calculated from real user reviews, online data, and social signals. This score makes it easy to compare and evaluate different software products within each G2 category.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) ### CRM software pricing and cost considerations CRM software pricing varies significantly depending on the vendor, scale, complexity, and deployment model. Pricing categories typically include: - Free tier: Basic functionality suitable for startups or small businesses requiring minimal CRM capabilities. - Entry-level and mid-market Tiers: Moderate feature sets with per-user subscription pricing targeted at mid-sized businesses. - Enterprise-level tiers: Comprehensive, highly customizable solutions with extensive support, integrations, advanced analytics, and strategic implementation support. Most CRM software solutions on the market are priced per–user per month, but they can also be offered at annual rates. According to G2 data covering 86 CRM products (245 editions), the average annual license cost is about $415.95, roughly $35 per user per month when paid yearly. Some products offer [free versions](https://www.g2.com/categories/crm/free), while high-end, enterprise-level solutions can cost up to $3,960 per user per year. Organizations should carefully evaluate Total Cost of Ownership (TCO), including hidden costs such as onboarding, integrations, training, and ongoing technical support. For on-premises solutions, factor in hardware, IT resources, and ongoing maintenance. ### Types of CRM software on G2 CRM software solutions typically fall into the following categories, each with distinctive functionalities suited to specific organizational needs: - Sales Automation CRM: Focuses primarily on automating sales processes, enhancing productivity, and streamlining pipeline management. - Analytical CRM: Provides deep data-driven insights, predictive analytics, and customer segmentation through advanced AI-driven reporting. - Industry-Specific CRM: This type of CRM offers specialized features tailored to industry-specific operational requirements. This includes [real estate CRM software](https://www.g2.com/categories/real-estate-crm), [construction CRM software](https://www.g2.com/categories/construction-crm), [financial services CRM software](https://www.g2.com/categories/financial-services-crm), [mortgage CRM software](https://www.g2.com/categories/mortgage-crm), [legal CRM software](https://www.g2.com/categories/legal-crm), [PR CRM software](https://www.g2.com/categories/pr-crm), and [nonprofit CRM software](https://www.g2.com/categories/nonprofit-crm). - [Social CRM](https://www.g2.com/categories/crm/f/social-network-integration): Captures and manages customer interactions from social media channels, facilitating seamless cross-platform engagement. - [Mobile CRM](https://learn.g2.com/mobile-crm): Enables sales and marketing teams to access CRM capabilities via mobile apps, supporting productivity on the go. - [All-in-One CRM](https://www.g2.com/categories/crm/f/all-in-one): Combines multiple CRM functions into a unified platform, eliminating the need for disparate applications. This software supplants the need for broken software chains like standalone [ERPs](https://www.g2.com/categories/erp-systems) or [human capital management systems (HCMs)](https://www.g2.com/categories/hcm-software). - [Standalone CRM](https://www.g2.com/categories/crm/f/standalone): Operates independently without requiring extensive integration into an existing tech ecosystem. Often found in small or mid-sized businesses that prefer simpler setups. - Cloud-based CRM: Delivers scalable and secure solutions through cloud infrastructure, reducing IT complexity and promoting agile growth. - [Small Business CRM](https://www.g2.com/categories/crm/small-business): This type of CRM provides accessible, intuitive CRM tools specifically designed for smaller organizations with straightforward deployment and lower costs. ### Top CRM software features rated by G2 reviewers There is no [best CRM software](https://learn.g2.com/best-customer-relationship-management-software-tools) for everyone. Different CRM features within CRM software can help users in a few ways: - Contact & account management: Store customer data and manage interactions centrally. - Opportunity & pipeline management: Track sales deals through each stage from lead to close. - Task & activity management: Schedule tasks, assign deadlines, and track activities. - Lead management: Capture, qualify, and manage leads throughout the sales process - Email marketing & campaign management: Create, launch, and measure email and multi-channel campaigns. - Reporting & dashboards: Visualize performance and trends through intuitive dashboards and customizable reports. - Mobile & social integration: Access CRM on mobile devices; engage customers through social media channels. - Workflow automation: Automate repetitive tasks and streamline business processes. - Customer support & case management: Track and resolve customer inquiries and issues effectively. - Integration capabilities: Seamlessly integrate CRM with other essential software and business systems. - AI capabilities: Use generative AI to automate text creation and enhance customer interactions. ### Top CRM software benefits identified by G2 reviewers Effective CRM implementation can yield multiple strategic business benefits, including: **Enhanced customer insights:** CRM systems consolidate interaction data for deeper customer understanding, enabling personalized engagements and proactive sales efforts. _“It consolidates all customer data onto a single platform, tracking the entire customer journey within our system through a single interface. This includes all interactions from the initial point of contact, whether inbound or outbound, through marketing or direct sales, to the final outcome of either a closed win or closed loss.”_ - [Akshay S., Sales Development Manager](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews/salesforce-sales-cloud-review-10680560). **Improved revenue growth:** CRM tools support targeted marketing campaigns, streamline lead management, and accelerate sales processes that drive increased revenue. _“The tool helps me keep track of leads, follow-ups, and client interactions without things slipping through the cracks.”_ - [Chelsea D., CEO](https://www.g2.com/products/hubspot-sales-hub/reviews/hubspot-sales-hub-review-10856634). **Optimized productivity and efficiency:** CRM software automates repetitive tasks, minimizing manual intervention and freeing staff to focus on high-value strategic activities. “_The automation features save us a ton of time by cutting out manual data entry and follow-ups. This means we can focus more on growing the business and less on chasing details, which has definitely helped our team stay more productive and organized._” - [Byron S., VP, SFDC & Data Administration](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews/salesforce-sales-cloud-review-10275142). **Improved collaboration and transparency:** CRM solutions offer centralized visibility into customer journeys, facilitating cross-functional collaboration and aligning sales and marketing efforts. _“The tool allows us to have transparency and a centralized location for all of our staff to store the information we need to help the customers.”_ - [Ryan L](https://www.g2.com/products/close/reviews/close-review-8802552). ### Top CRM systems challenges identified by G2 reviewers Implementing CRM software often presents specific challenges that can impact overall success. Analyzing G2 user reviews reveals frequent issues, including pricing concerns, complexity of user experience, limited or underdeveloped features, inadequate customer support, and integration limitations. Here are the most common hurdles users face, along with practical advice to address them: **1. Cost concerns:** Reviewers frequently identify high or unclear pricing as a barrier, particularly with enterprise-level CRM systems, making affordability an ongoing concern, especially for small or mid-sized businesses. - **Essential questions to ask your CRM vendor:** How is your pricing structured, and what exactly is included in each tier? Are there additional costs for adding users, premium features, or customer support? - **How to overcome the challenge:** Seek transparency from vendors upfront and consider scalable solutions or tiered pricing options that align costs with your business growth. **2. Steep learning curve:** CRM software often introduces unfamiliar workflows, resulting in slow adoption or even resistance within teams accustomed to different processes. - **Essential questions to ask your CRM vendor:** What training programs or onboarding resources do you provide? How do you help teams transition smoothly from their existing processes? - **How to overcome the challenge:** To facilitate an easier transition, opt for CRM solutions that offer comprehensive onboarding materials, continuous training, and strong vendor support. **3. Limited or underdeveloped features:** Many CRM users express disappointment regarding missing or insufficiently developed functionality, limiting effectiveness in critical business scenarios. - **Essential questions to ask your CRM vendor:** Can you outline your current features and upcoming development roadmap? How responsive are you to customer feedback when prioritizing new features? - **How to overcome the challenge:** Prioritize CRM providers who are transparent about feature availability and future development, ensuring alignment with your essential business needs. **4. Support and reliability issues:** Users commonly cite inadequate customer support, slow response times, or unreliable systems as major pain points negatively affecting daily operations. - **Essential questions to ask your CRM vendor:** What support channels are available, and what are your average response and resolution times? Do you provide clearly defined Service Level Agreements (SLAs)? - **How to overcome the challenge:** Evaluate vendors based on proven reliability and responsive customer support. Clarify expectations with detailed SLAs. **5. Integration limitations:** CRM solutions can become less effective when integration with existing tools is difficult, limited, or complex, reducing overall productivity. - **Essential questions to ask your CRM vendor:** What integrations do you currently support, and how complex is the setup process? Do you assist customers with integrations and troubleshooting? - **How to overcome the challenge:** Choose CRM software with robust, user-friendly integrations. Confirm compatibility with essential tools early in the evaluation process. ### What is CRM software used for? Analysis of CRM software reviews reveals the following common scenarios: - **Lead management & tracking:** Businesses use CRM tools to capture, qualify, assign, and monitor leads throughout the sales funnel, ensuring leads never slip through the cracks. - **Centralized customer & contact data:** Reviewers say CRM solutions help store all customer interactions and communications in one centralized system, ensuring multiple departments access accurate, up-to-date records without duplication. - **Pipeline & deal management:** CRM applications organize sales opportunities clearly by stage, value, and timeline, allowing sales teams to prioritize deals and forecast revenue effectively - **Collaborative account & case management:** Reviewers say CRM platforms simplify customer support by enabling multiple stakeholders to collaborate on customer inquiries, case management, and issue resolution, keeping all communication records linked and up-to-date. ### Who uses CRM systems? CRM software users span various roles, from senior executives to frontline sales and marketing professionals. Based on G2 reviewer demographics, typical users include CEOs, owners, founders, account executives, directors, and managers. Common industries include computer software, marketing and advertising, information technology, financial services, and real estate. ### Common CRM software integrations We analyzed extensive user-review data to identify common software categories users frequently integrate with CRM: - **Marketing automation software:** Integrating CRM software with [marketing automation tools](https://www.g2.com/categories/marketing-automation) allows businesses to automate email campaigns, streamline lead nurturing, and enhance lead scoring capabilities. - **Email & calendar tools:** CRM integrations with [popular email](https://www.g2.com/categories/email) and [calendar platforms](https://www.g2.com/categories/calendar-software) help centralize communication, appointments, and contact management, providing a unified view of customer interactions. - **Workflow and custom integration tools:** Flexible integrations using APIs and [workflow automation tools](https://www.g2.com/categories/workflow-management) enable businesses to synchronize CRM data seamlessly across multiple applications, enhancing operational efficiency. - **Collaboration & communication platforms:** Connecting CRM tools with [internal collaboration and messaging platforms](https://www.g2.com/categories/internal-communications) facilitates instant communication, simplifies meeting scheduling, and enhances internal team coordination. - **Website and lead capture software:** Integrating CRM apps with website and [form-building software](https://www.g2.com/categories/online-form-builder) allows real-time lead capture, automated follow-ups, and personalized customer engagement directly from web-based interactions. ### What's the best CRM app for small business owners? For [small business owners](https://www.g2.com/categories/crm/small-business), I recommend exploring CRM apps specifically designed for small and medium-sized businesses (SMBs) as they focus on ease of use and cost-effectiveness, such as:  1. [Microsoft Dynamics CRM](https://www.g2.com/products/dynamics-365-sales/reviews) offers a robust solution to boost sales productivity and marketing effectiveness with social insights, business intelligence, and campaign management. It provides both on-premises and cloud solutions, with mobile CRM apps for on-the-go management. 2. [Vtiger All-In-One CRM](https://www.g2.com/products/vtiger-all-in-one-crm/reviews) is tailored for small to medium-sized businesses, providing a 360-degree customer view. It optimizes sales, support, and marketing touch-points with AI-powered tools and robust automation to enhance customer experiences across various channels. 3. [BSI Software](https://www.g2.com/products/bsi-software/reviews) delivers a comprehensive platform for the digitalization of customer relationships, with a strong CRM system supporting industries like banking, insurance, and energy. It emphasizes a 360° customer view and uses AI to improve processes and customer interactions. ### What CRM is the best for e-commerce platforms? The best CRM software for eCommerce platforms depends on your business size, sale volume, and integration needs. With that in mind, here are some top choices to support your business based on G2 reviews: 1. [HighLevel](https://www.g2.com/products/highlevel/reviews): An all-in-one Sales & Marketing CRM with CRM, Email, 2-way SMS, consolidated messaging, outbound calling, and more. 2. [Close](https://www.g2.com/products/close/reviews): A CRM designed to help small, scaling businesses close deals fast with built-in communication, automation, and reporting tools. 3. [Agile CRM](https://www.g2.com/products/agile-crm/reviews): A fully integrated CRM with sales tracking, contact management, marketing automation, and telephony. ### Future of CRM software - **AI-driven insights and predictive analytics:** CRM platforms increasingly leverage AI and machine learning to process vast customer data, predict behaviors, and recommend the next best actions. ([_Source 3_](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html)) This helps teams identify high-value leads, reduce churn, and personalize communications. Predictive analytics accelerate sales cycles and improve marketing campaign targeting. AI-powered insights also automate manual tasks, allowing teams to focus on strategic interactions rather than data entry. - **Omnichannel engagement and conversational interfaces:** Businesses are meeting customers on their terms, whether via chat, social media, or voice assistants. CRMs of the future will integrate new channels effortlessly and use conversational AI to streamline interactions. ([_Source 4_](https://solutionsmetrix.com/article/top-crm-trends-2024/)) - **Deeper IoT integration for real-time engagement:** With the rise of IoT (smart devices, wearables, sensors), next-generation CRMs will sync with real-time data streams. ([_Source 3_](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html)) This will enable proactive customer service, automated triggers for maintenance or support, and personalized product recommendations based on real-world usage. ### CRM Software FAQs ### Most Popular FAQs #### **Which CRM Software has the best reviews?** Based on verified user ratings across thousands of reviews, these CRM platforms consistently earn top marks for overall satisfaction: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A widely adopted CRM known for its clean interface, cross-team collaboration tools, and strong alignment between sales and marketing workflows. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — An all-in-one platform built for agencies and small businesses, praised for its automation capabilities, multi-channel communication tools, and competitive pricing. - [Close](https://www.g2.com/products/close/reviews) — A sales-focused CRM built for speed and simplicity, highly rated by outbound teams for its integrated calling, SMS, email, and intuitive lead management. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A pipeline-centric CRM recognized for its visual deal management, ease of use, and robust integration ecosystem. #### **What is CRM software used for?** CRM (Customer Relationship Management) software is a tool that helps businesses organize, track, and manage their interactions with leads, prospects, and customers in one centralized platform. At its core, CRM software solves the problem of scattered customer data by consolidating contact records, communication history, sales pipeline stages, and task management into a single system. Users across industries rely on CRM software to automate follow-up sequences, reduce manual data entry, manage deal pipelines, generate performance reports, and improve response times. Beyond basic contact management, modern CRM platforms increasingly incorporate email and SMS marketing, AI-powered assistants, chatbots, and workflow automation — making them the operational backbone of sales, marketing, and customer support teams alike. #### **What is the best cloud-based CRM for the service industry?** Cloud-based CRM tools built for service-oriented businesses prioritize scheduling, client communication, and workflow visibility. The following options earn strong marks from service industry users: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A cloud-native CRM that centralizes client outreach, deal tracking, and email sequences, making it a practical choice for service teams managing ongoing client relationships. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — A cloud-based platform popular with service-based agencies that need integrated appointment booking, reputation management, and automated client follow-up under one subscription. - [OctopusPro](https://www.g2.com/products/octopuspro/reviews) — A field service management and CRM platform designed for mobile and on-site service businesses, offering ticketing, scheduling, and customizable workflow tracking. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A hosted CRM with strong pipeline visualization tools, activity reminders, and integration capabilities suited for service businesses managing multiple client engagements. #### **What is the best CRM solution with marketing automation features?** The strongest CRM platforms with embedded marketing automation go beyond basic contact management to support full campaign execution, lead nurturing, and cross-channel outreach. Top options include: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Offers tightly integrated sales and marketing tools including email sequences, deal tracking, and web visit tracking, with an interface designed for non-technical users. - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — A CRM and marketing automation platform built around flexible workflow builders, enabling businesses to automate complex multi-step email and SMS campaigns with conditional logic. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — An all-in-one platform that combines CRM, email, SMS, social media automation, funnel building, and AI voice agents, purpose-built for marketing agencies managing multiple clients. - [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — An affordable CRM suite that consolidates email marketing, contact management, landing page creation, and support ticketing in a single interface. #### **What is the best CRM for beginners?** New CRM users consistently prioritize ease of setup, guided onboarding, and an interface that doesn't require technical expertise. The following platforms earn high marks for accessibility among first-time CRM users: - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Frequently cited by new users for its intuitive visual pipeline, clean drag-and-drop interface, and short onboarding curve — users routinely describe going live within a day. - [CRMOne](https://www.g2.com/products/crmone/reviews) — A straightforward CRM praised for quick setup and a responsive support team that helps new teams get organized with minimal friction. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — Known for its simple, navigable interface, extensive learning resources, and live webinars that help users new to CRM get up to speed quickly. - [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — A lightweight CRM designed as an entry point into the Zoho ecosystem, offering pipeline management and contact organization with minimal setup complexity. ### Small Business FAQs #### **What is the most affordable CRM software for SMBs?** For small and medium-sized businesses, the best CRM at an affordable price point balances essential functionality with low total cost of ownership. These platforms consistently earn recognition from SMB users on a budget: - [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — One of the most cost-effective all-in-one platforms for small businesses, offering CRM, email marketing, and support features at a price point that rivals far more limited tools. - [CRMOne](https://www.g2.com/products/crmone/reviews) — Frequently highlighted by SMB users for delivering core CRM and automation features at a price that competes favorably with enterprise-tier alternatives. - [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — A purposefully lean and affordable CRM built for small teams, offering pipeline management, contact tracking, and the ability to scale into the broader Zoho ecosystem as needs grow. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — A moderately priced CRM that small businesses frequently choose for its clean UI, fast implementation, and value relative to more expensive mid-market platforms. #### **What is the best CRM software for startups?** Startups need a CRM that can be implemented quickly, scales with growth, and doesn't require a dedicated admin to maintain. These platforms are well-suited for early-stage teams, and you can explore the full [SMB CRM software](https://www.g2.com/categories/crm?segment=small-business) category on G2 for a complete view of top-rated options: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A popular choice among startups for its free tier, ease of use, and the ability to grow into more advanced sales and marketing automation as the team scales. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Startup founders and small sales teams frequently cite Pipedrive's visual pipeline and quick setup as a practical way to get deal tracking in place immediately. - [Close](https://www.g2.com/products/close/reviews) — Built specifically for sales-first startups, Close consolidates calling, emailing, and SMS in one interface with a fast onboarding experience and no-bloat feature set. - [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — Startup users appreciate its low cost and all-in-one approach to managing contacts, automating outreach, and handling support tickets without adding additional tools. #### **Which CRM software is the most user-friendly for startups?** Ease of use is critical for lean startup teams where no one has the bandwidth for weeks of onboarding. Among the CRM platforms reviewed, these earn the highest usability marks from small-team users: - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Consistently cited for its visual, drag-and-drop pipeline and minimal learning curve, making it one of the most accessible CRMs for teams adopting their first dedicated sales tool. - [CRMOne](https://www.g2.com/products/crmone/reviews) — Startup users highlight how quickly their teams got comfortable with the interface, with most reporting same-day or next-day adoption without formal training. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — Praised for a clean, distraction-free interface and a responsive support team that guides new users through setup and configuration challenges. - [folk](https://www.g2.com/products/folk-folk/reviews) — A CRM built around a modern, Notion-inspired interface that resonates strongly with startup founders and small teams who find traditional CRMs overly complex. #### **What is the best CRM for small teams in financial services?** Financial services firms at the small business level need a CRM that can reliably track client accounts, log correspondence, and support compliance-adjacent record-keeping. You can browse the full [small business CRM software](https://www.g2.com/categories/crm?segment=small-business) landscape on G2 to compare options by industry: - [Maximizer](https://www.g2.com/products/maximizer/reviews) — A CRM used by financial advisors and insurance professionals, valued for its robust contact-to-account lifecycle tracking, task scheduling for renewals, and detailed client record storage. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Widely used in financial services SMBs for managing client outreach, tracking deal pipelines, and aligning sales and marketing communication in a single platform. - [Close](https://www.g2.com/products/close/reviews) — Used by small financial services sales teams for its speed of entry, multi-channel outreach, and streamlined lead management without unnecessary complexity. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Adopted by small financial services teams for its intuitive pipeline management and integration flexibility with quoting and productivity tools. #### **What CRM tools are best suited for solo business owners and freelancers?** Solo operators and freelancers need a CRM that's fast to set up, low-maintenance, and handles the essential tasks of contact management and follow-up without requiring a team to administer it. The following platforms see strong adoption among single-person operations, and you can explore the full [small business CRM](https://www.g2.com/categories/crm?segment=small-business) category for additional options: - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A top pick among freelancers and solo sales professionals for keeping deal pipelines organized without requiring daily admin overhead. - [Less Annoying CRM](https://www.g2.com/products/less-annoying-crm/reviews) — Built explicitly for solopreneurs and micro-businesses, prioritizing simplicity and a flat-rate pricing model that avoids the per-feature upgrade cycle common in larger platforms. - [folk](https://www.g2.com/products/folk-folk/reviews) — A modern, lightweight CRM designed around relationship management that resonates strongly with founders and freelancers who rely heavily on LinkedIn and email for outreach. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — Solo users highlight Nutshell's ease of implementation and task-based reminders as core value drivers for staying organized without dedicated CRM support. ### Enterprise FAQs #### **What is the best-rated CRM software for tech enterprises?** Technology enterprises require a CRM with deep customization, scalable architecture, and strong developer ecosystems. These platforms earn the highest marks from enterprise tech buyers, and you can explore the full [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — The market's most recognized enterprise CRM, built for large tech organizations that require custom objects, complex automation, AI-driven sales assistance, and broad ecosystem integrations. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Increasingly adopted by mid-to-large tech companies for its accessible interface, cross-functional deal visibility, and tight alignment between marketing and sales data. - [Creatio](https://www.g2.com/products/creatio/reviews) — A no-code-first CRM platform valued by enterprise tech teams for its powerful marketing suite, flexible workflow automation, and deep customization without requiring developer resources. - [NetSuite](https://www.g2.com/products/netsuite/reviews) — An enterprise-grade platform that combines CRM capabilities with ERP, finance, and inventory management, making it a strong fit for tech companies that need unified business operations. #### **What is the most reliable CRM software tool for enterprises?** Enterprise buyers prioritize uptime, data integrity, and consistent performance at scale. Among platforms with significant enterprise user bases in this review dataset, the following earn recognition for reliability: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Long the enterprise reliability benchmark, Salesforce is recognized for centralized data management, extensive uptime infrastructure, and a mature ecosystem of support and implementation partners. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise teams frequently cite HubSpot's consistent platform availability, predictable performance, and strong user permissions and admin controls. - [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise users highlight Creatio's stability across large user deployments, noting its hosted and on-premise options and continuous platform enhancements as drivers of long-term confidence. - [NetSuite](https://www.g2.com/products/netsuite/reviews) — Trusted by enterprises for housing critical business data across CRM, financials, and operations in a single auditable system, with robust case-based support infrastructure. #### **What is the best-reviewed CRM software for enterprise app integration?** Integration depth is a top evaluation criterion for enterprise CRM buyers managing complex tech stacks. These platforms stand out for their integration ecosystems, and you can explore the [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for in-depth comparison: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Salesforce's AppExchange and native API infrastructure make it a top choice for enterprises requiring integration with ERP, marketing, service, and analytics platforms at scale. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise users praise HubSpot's native integrations and marketplace ecosystem for connecting sales data across business intelligence, email, and communication tools. - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — Recognized for strong third-party integrations including Salesforce and Zapier, making it a practical choice for enterprises embedding CRM and marketing automation into broader workflows. - [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise reviewers highlight Creatio's flexible integration framework and no-code tooling as differentiators for connecting CRM processes with legacy and third-party systems. #### **What is the best enterprise CRM for customer success teams?** Customer success functions within enterprise organizations require a CRM layer that goes beyond pipeline management — one that tracks client health, onboarding progress, and renewal timelines. You can browse the full [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for a complete list of top-rated options: - [Planhat](https://www.g2.com/products/planhat/reviews) — Purpose-built for enterprise customer success teams, Planhat manages the full post-sale lifecycle from onboarding through renewal with health scoring, timeline management, and proactive account planning tools. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise customer success teams use HubSpot for cross-department deal visibility and contact management, particularly in environments where CS and sales operate from shared data. - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Used by enterprise CS teams that need deep customization and integration to map complex customer journeys, connect service records, and track success metrics across accounts. - [SuperOffice CRM](https://www.g2.com/products/superoffice-crm/reviews) — An enterprise CRM that centralizes account information, customer contracts, and support requests, earning high marks from administrators for its configurability and clean information architecture. #### **What is the best enterprise CRM with AI capabilities?** AI functionality in enterprise CRM has moved from differentiator to expectation, spanning predictive analytics, automated outreach, intelligent forecasting, and virtual sales assistants. The following platforms lead on AI maturity within the enterprise segment reviewed here, and you can explore the [enterprise CRM](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for the latest AI feature comparisons: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Salesforce's native AI layer, Einstein, delivers predictive lead scoring, automated data capture, and conversational AI for enterprise sales teams operating at scale. - [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise users highlight Creatio's rapidly expanding AI capabilities integrated within its no-code workflow environment, enabling smarter automation without developer dependency. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — HubSpot has embedded AI across email tracking, deal predictions, and content assistance — features enterprise teams are actively incorporating into daily sales workflows. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — Reviewers in tech-oriented agencies highlight HighLevel's AI voice employee and AI-driven workflow features as a meaningful competitive advantage, particularly for teams managing high volumes of inbound and outbound communication. ### Sources 1. [73+ Sales Statistics To Achieve Business Targets in 2024](https://www.g2.com/articles/sales-statistics), G2 2. G2 reviews data: G2 reviews are sourced from verified software users and factor in satisfaction ratings, market presence, and real-time popularity data. Rankings in this guide are based on an analysis of G2 user reviews published within the last 12 months. For more details, read [G2’s full scoring methodology](https://documentation.g2.com/docs/research-scoring-methodologies). 3. [CRM technology trends](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html), SAP 4. [Keeping Up to Date with CRM Trends in 2025: Here’s What to Expect](https://solutionsmetrix.com/article/top-crm-trends-2024/)​, Solutions Metrix Last Updated on 04/20/2026 _Written and researched by _[_Blue Bowen_](https://research.g2.com/insights/author/blue-bowen) _Reviewed and edited by _[_Sinchana Mistry_](https://www.linkedin.com/in/sinchana-mistry95/)