# Best CRM Software - Page 47 ## How Many CRM Software Products Does G2 Track? **Total Products under this Category:** 1,085 ### Category Stats (Jul 2026) - **Average Rating:** 4.39/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** PipelinePRO (+52.73%) - Among all products in this category, PipelinePRO recorded the largest rating increase compared to last month _Last updated: July 31, 2026_ ## How Does G2 Rank CRM Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 121,800+ Authentic Reviews - 1,085+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for CRM Software ![G2 Grid® for CRM Software plotting products by satisfaction and market presence](https://www.g2.com/categories/crm/grids.png?focus%5B%5D=506&focus%5B%5D=6227&focus%5B%5D=1619&focus%5B%5D=1174041&focus%5B%5D=576&focus%5B%5D=128650&focus%5B%5D=3296&focus%5B%5D=1934) Highlighted products: Agentforce Sales (formerly Salesforce Sales Cloud), HubSpot Sales Hub, Pipedrive, monday CRM, Zoho CRM, Bigin by Zoho CRM, Close, and ActiveCampaign. Underlying data: [Grid® JSON](https://www.g2.com/categories/crm/grids.json?focus%5B%5D=agentforce-sales-formerly-salesforce-sales-cloud&focus%5B%5D=hubspot-sales-hub&focus%5B%5D=pipedrive&focus%5B%5D=monday-crm&focus%5B%5D=zoho-crm&focus%5B%5D=bigin-by-zoho-crm&focus%5B%5D=close&focus%5B%5D=activecampaign) **Sponsored** ### SAP Sales Cloud SAP Sales Cloud is a cutting-edge sales automation platform / CRM that helps organizations make intelligent selling simple, through connection, insight, and adaptability. Leveraging SAP Sales Cloud, organizations can connect and optimize sales processes. Connect data and sales processes: Unite data, processes, and people to deliver effective sales engagements that drive revenue and customer loyalty Leverage insight to accelerate sales: Guide sales actions through intelligent recommendations that remove guesswork and help sellers focus on the right business Adapt and capture new opportunities: Provide the flexibility to overcome challenges and unique requirements as they shift with new market opportunities [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=179&secure%5Bchosen_at%5D=2026-07-31T17%3A27%3A47Z&secure%5Bdisplayable_resource_id%5D=179&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=179&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=509&secure%5Bresource_id%5D=179&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcrm%3FTag%3Dsalesforce%25252525252520integration%26page%3D47&secure%5Btoken%5D=98dae29a4f4068e5a9988af385f96b850a00c508032202ac7bd77232c08563f6&secure%5Burl%5D=https%3A%2F%2Fwww.sap.com%2Fdocuments%2F2025%2F01%2Fcc18428e-ee7e-0010-bca6-c68f7e60039b.html%3Fcampaigncode%3DCRM-YD25-CEX-407334%26source%3DSALES-click-campaign-G2&secure%5Burl_type%5D=custom_url) ### [PromoXcrm](https://www.g2.com/products/promoxcrm/reviews) Introducing PromoXcrm, the ultimate solution for seamless management of all their teams, projects, and clients. Designed specifically for promotional products distributors, PromoXcrm is here to revolutionize their business operations and delight their clients like never before. With PromoXcrm, they can now supercharge their efficiency in just a few clicks. No more wasting time on complex tasks or manual work. This user-friendly interface simplifies even the most challenging processes, allowing they to automate tasks and maximize productivity effortlessly. One of the key features of PromoXcrm is its seamless lead management. Say goodbye to scattered spreadsheets and hello to a centralized platform that organizes all their leads in one place. Easily track and manage their sales pipeline, ensuring that no opportunity slips through the cracks. But it doesn't stop there. PromoXcrm also empowers them with insightful reporting, giving they the data they need to make informed decisions swiftly. Identify trends, track performance, and discover potential areas for growth. With PromoXcrm, they have all the tools at their disposal to take their business to new heights. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate PromoXcrm? - **Workflow Capability:** 10.0/10 (Category avg: 8.5/10) - **Contact & Account Management:** 10.0/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 10.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind PromoXcrm? - **Seller:** [PromoXcrm](https://www.g2.com/sellers/promoxcrm) - **HQ Location:** N/A - **Twitter:** @promoxcrm 2 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Do G2 Reviewers Say About PromoXcrm? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **powerful automation features** of PromoXcrm, which save time by efficiently handling repetitive tasks. - Users find the **ease of use** of PromoXcrm invaluable, enabling quick onboarding and efficient task management. - Users enjoy the **easy tracking** capabilities of PromoXcrm, simplifying lead management and boosting overall efficiency. - Users value the **efficiency** of PromoXcrm, saving time with automation and seamless lead management. - Users commend the **effective lead management** and pipeline tracking capabilities of PromoXcrm, enhancing organizational efficiency. ##### Cons - Users find the **pricing plans expensive** , particularly affecting smaller teams trying to utilize PromoXcrm effectively. - Users feel the reporting dashboard lacks **greater customization options** , limiting its effectiveness to meet diverse needs. - Users find **performance issues** with PromoXcrm, particularly regarding the mobile app and reporting dashboard customization. #### What Are Recent G2 Reviews of PromoXcrm? **["" Excellent CRM application and I am very much satisfied""](https://www.g2.com/survey_responses/promoxcrm-review-11750505)** **Rating:** 5.0/5.0 stars _— Varsha N._ [Read full review](https://www.g2.com/survey_responses/promoxcrm-review-11750505) ### [Pro-Sales CRM](https://www.g2.com/products/pro-sales-crm/reviews) Pro-Sales is a comprehensive, end-to-end CRM solution specifically designed for sales teams to streamline their sales processes and enhance productivity. The app provides features that enable sales teams and management to efficiently track, manage, and optimize the entire sales journey, from initial client interaction to deal closure. Key Features: Employee Activity Tracking: Monitor sales team check-ins and check-outs across various client locations in real time. Client Interaction Logs: Record and organize visit interactions, helping sales personnel manage follow-ups with ease. Budgeting and Quotation Management: Create and manage budgets, generate professional quotations, and track them throughout the sales cycle. Invoice Generation: Seamlessly create and send invoices to clients, streamlining payment processes. Sales Analytics: Generate comprehensive reports on sales activities, pipeline, and performance metrics to make data-driven decisions. Multi-device Access: Access Pro-Sales from desktop or mobile devices, ensuring that your sales team can work from anywhere. Pro-Sales is designed to empower sales teams by providing the tools they need to manage their sales pipeline efficiently, boost productivity, and drive revenue growth. **Average Rating:** 3.5/5.0 **Total Reviews:** 1 #### Who Is the Company Behind Pro-Sales CRM? - **Seller:** [iProAT Solutions](https://www.g2.com/sellers/iproat-solutions) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small ### [Prospur](https://www.g2.com/products/prospur/reviews) Prospur provides a digital business strategy platform for small businesses to acquire, engage, and retain customers and close more sales. Established in 2019 in Bellevue, Washington, the trusted Microsoft partner focuses on lead generation, social media, and marketing tools that help small business owners identify and connect with the best audiences for their services. Prospur spans across industries, offering a digital infrastructure for designing targeted campaigns, better understanding customers, and discovering how to best assist them. Easy integration with productivity services such as Microsoft 365 and payment services like PayPal and Square make it an easy solution for small businesses to seamlessly incorporate into their operation. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 #### Who Is the Company Behind Prospur? - **Seller:** [Zensa](https://www.g2.com/sellers/zensa) - **Year Founded:** 2020 - **HQ Location:** Redmond, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=050c30bf47fd10f1f8c9bdb2488035644de10c3f7cfd0589bc2557514ce5f73c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fprospurio%2F&secure%5Burl_type%5D=linkedin_company_website) 7 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Medium #### What Are Recent G2 Reviews of Prospur? **["Great CRM software for small business!"](https://www.g2.com/survey_responses/prospur-review-8459142)** **Rating:** 4.5/5.0 stars _— Kosha P._ [Read full review](https://www.g2.com/survey_responses/prospur-review-8459142) ### [Qraia](https://www.g2.com/products/qraia/reviews) Easy and simple to use CRM for freelancers and professionals. Create Contacts Create To Do's, connect to a contact Add Notes to a contact Contact emails automatically to contacts **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### Who Is the Company Behind Qraia? - **Seller:** [Qraia CRM](https://www.g2.com/sellers/qraia-crm) - **Year Founded:** 2020 - **HQ Location:** Nederland, NL - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e1a8faa7d4e5d91900621e4fcf102205020400178220c984c3602bf5cd0c069d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F72405153&secure%5Burl_type%5D=linkedin_company_website) 4 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are Recent G2 Reviews of Qraia? **["Simple and easy to use CRM. And free."](https://www.g2.com/survey_responses/qraia-review-5138344)** **Rating:** 5.0/5.0 stars _— Verified User in Retail_ [Read full review](https://www.g2.com/survey_responses/qraia-review-5138344) #### What Are G2 Users Discussing About Qraia? - [What is Qraia used for?](https://www.g2.com/discussions/what-is-qraia-used-for) ### [QuickDesk](https://www.g2.com/products/quickdesk/reviews) Quickdesk is a simplified sales engagement CRM assisting sales people to better track their sales leads and activities to boost their sales productivity. Some key features of Quickdesk includes: 1. Easy Leads Management through an excel-looking user interface 2. Integrated sales communications (call,SMS, Email) and have the system track your activities 3. Appointment and task setting and tracking feature for better follow ups 4. Hunter dashboard for mass communications **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate QuickDesk? - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.5/10) - **Contact & Account Management:** 10.0/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 10.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind QuickDesk? - **Seller:** [Pear Comms](https://www.g2.com/sellers/pear-comms) - **HQ Location:** Singapore, Malaysia - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are Recent G2 Reviews of QuickDesk? **["Simple and Smart Software"](https://www.g2.com/survey_responses/quickdesk-review-243064)** **Rating:** 5.0/5.0 stars _— Verified User in Consumer Services_ [Read full review](https://www.g2.com/survey_responses/quickdesk-review-243064) #### What Are G2 Users Discussing About QuickDesk? - [What is QuickDesk used for?](https://www.g2.com/discussions/what-is-quickdesk-used-for) ### [Quiverflow](https://www.g2.com/products/quiverflow/reviews) All-in-one Sales & Marketing CRM Software. Unlimited contacts, users, and AI agents to pick up your calls and answer social media messages. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 #### Who Is the Company Behind Quiverflow? - **Seller:** [Sebastian](https://www.g2.com/sellers/sebastian) - **Year Founded:** 2023 - **HQ Location:** Vancouver, CA - **Twitter:** @quiverflow 50 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c9a09e3ef8310a7b5aea5b1ed8fe5b2b43a9508acdab8c5bf2de5cd72ba6c339&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fquiverflow%2F&secure%5Burl_type%5D=linkedin_company_website) 2 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Large #### What Do G2 Reviewers Say About Quiverflow? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **easy creation** of interactive diagrams in Quiverflow, enhancing their ability to visualize complex data flows. - Users find **easy customization** a standout feature of Quiverflow, enhancing user-friendliness and learning experience. - Users find Quiverflow to be a **highly user-friendly** tool, making self-learning a breeze with its robust features. - Users appreciate the **flexibility** of Quiverflow, finding it easy to customize and self-learn the features. - Users praise Quiverflow for its **intuitive design** , enabling easy visualization of complex data flows and insightful analysis. ##### Cons - Users face **connectivity issues** with Quiverflow, especially in environments with poor or restricted internet access, impacting usability. #### What Are Recent G2 Reviews of Quiverflow? **["Intuitive and Comfortable Automation with Quiverflow"](https://www.g2.com/survey_responses/quiverflow-review-11995305)** **Rating:** 4.5/5.0 stars _— Samuel V._ [Read full review](https://www.g2.com/survey_responses/quiverflow-review-11995305) ### [Raapyd Sales Force Automation](https://www.g2.com/products/raapyd-sales-force-automation/reviews) Raapyd Sales Force Automation (SFA) refers to the use of software tools and technology to streamline and automate the various steps in the sales process. This comprises customer engagement, forecasting, lead qualification, opportunity management, and lead generation. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Raapyd Sales Force Automation? - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10) #### Who Is the Company Behind Raapyd Sales Force Automation? - **Seller:** [Accely Group](https://www.g2.com/sellers/accely-group) - **Year Founded:** 2001 - **HQ Location:** Plano, Texas, United States - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=15dc4d5c421f1552d2ada48d800c81ece79c3d3ad0f94e2b222d0d4435525944&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2662518&secure%5Burl_type%5D=linkedin_company_website) 186 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Medium #### What Do G2 Reviewers Say About Raapyd Sales Force Automation? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **automation features** of Raapyd Sales Force Automation, which significantly enhance efficiency and productivity. - Users appreciate the **user-friendly interface** of Raapyd Sales Force Automation, making it easy for teams to adopt and use. - Users appreciate the **efficiency** of Raapyd Sales Force Automation, as it streamlines tasks and enhances productivity. - Users value the **seamless integration** with various tools, enhancing workflow and overall efficiency in sales processes. - Users appreciate the **strong reporting and analytics** in Raapyd Sales Force Automation, enhancing decision-making and tracking performance effectively. ##### Cons - Users find Raapyd Sales Force Automation **not competitively priced** , making it a concern for budget-conscious teams. - Users find that **advanced features require technical expertise** , which can slow down the setup process significantly. - Users find the **learning curve steep** for advanced features, which may hinder initial setup without technical help. - Users find Raapyd Sales Force Automation **not intuitive** , with some advanced features requiring technical support for setup. #### What Are Recent G2 Reviews of Raapyd Sales Force Automation? **["Transforming Our Sales Process with Raapyd"](https://www.g2.com/survey_responses/raapyd-sales-force-automation-review-10293210)** **Rating:** 5.0/5.0 stars _— Berkay Can ._ [Read full review](https://www.g2.com/survey_responses/raapyd-sales-force-automation-review-10293210) ### [Rainbow CRM](https://www.g2.com/products/rainbow-crm/reviews) Rainbow CRM is a lite CRM platform that allows to manage leads, contacts, organisations and add comments per lead and check revision logs to see who did what. It is suitable for small and medium-size companies that need functional and yet lite CRM system by eliminating the heavy add-ons, it aims to encourage the team's productivity and enhance relationship building. **Average Rating:** 3.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Rainbow CRM? - **Contact & Account Management:** 6.7/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 6.7/10 (Category avg: 8.6/10) #### Who Is the Company Behind Rainbow CRM? - **Seller:** [Rainbow Riders](https://www.g2.com/sellers/rainbow-riders) - **HQ Location:** Copenhagen, Denmark - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small ### [RangerMSP](https://www.g2.com/products/rangermsp/reviews) RangerMSP is an affordable CRM and PSA Software for Small to mid-sized IT services providers and MSPs. It offers a powerful PSA Features, it's fast and easy to use. RangerMSP makes running your IT services business easy, fast and secure. Focus on delivering great customer service, winning more sales and growing your business. Join thousands of happy IT providers and MSPs using RangerMSP since 2004! **Average Rating:** 4.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate RangerMSP? - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10) #### Who Is the Company Behind RangerMSP? - **Seller:** [Ranger MSP](https://www.g2.com/sellers/ranger-msp) - **Year Founded:** 2003 - **HQ Location:** Tel Aviv, IL - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=946fd1991362307b401b7bf8da85173b9b410c0798217895af64df857cba8f93&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frangermsp%2F&secure%5Burl_type%5D=linkedin_company_website) 2 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are Recent G2 Reviews of RangerMSP? **["Easyto Adopt CRM Software"](https://www.g2.com/survey_responses/rangermsp-review-3484778)** **Rating:** 4.0/5.0 stars _— Verified User in Computer & Network Security_ [Read full review](https://www.g2.com/survey_responses/rangermsp-review-3484778) #### What Are G2 Users Discussing About RangerMSP? - [What is RangerMSP used for?](https://www.g2.com/discussions/what-is-rangermsp-used-for) ### [Ready\_](https://www.g2.com/products/ready_/reviews) Ready\_™ is a web-based Business Operating System. This is a set of popular business applications like: ECM, Workflow, Groupware and CRM. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### Who Is the Company Behind Ready\_? - **Seller:** [eDokumenty sp. z o.o.](https://www.g2.com/sellers/edokumenty-sp-z-o-o) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are Recent G2 Reviews of Ready\_? **["Ready work effectively"](https://www.g2.com/survey_responses/ready_-review-6619628)** **Rating:** 5.0/5.0 stars _— Shivangi p._ [Read full review](https://www.g2.com/survey_responses/ready_-review-6619628) #### What Are G2 Users Discussing About Ready\_? - [What is Ready\_ used for?](https://www.g2.com/discussions/what-is-ready_-used-for) ### [RedHorse CRM](https://www.g2.com/products/redhorse-crm/reviews) RedHorse CRM is a complete business management system for the small business. It is a system that will help you manage your business the way you have always done it. RedHorse is just powerful enough run all of your business processes, yet it speaks your language and is easy to use. So whether you refer to invoices or sales tickets, sales calls or site visits… in just a few moments, you can tell your RedHorse CRM to do the same. RedHorse gives you all the features you need every day, and none of the features you don’t! So if you want a team calendar, document management, or surveys, you can switch them on with just a few clicks. Or switch them off. All with no programming required. As a CRM, RedHorse is perceived to be interchangeable with other CRM systems and entirely dispensable. But as a Business Management System, RedHorse IS a virtually irreplaceable building block of a company’s long-term growth and success – with no competition, real or perceived, at its price point. That’s the difference. **Average Rating:** 4.0/5.0 **Total Reviews:** 1 #### Who Is the Company Behind RedHorse CRM? - **Seller:** [RedHorse Systems](https://www.g2.com/sellers/redhorse-systems) - **HQ Location:** Wilmington, US - **Twitter:** @RedHorseCRM 66 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1338ec547ea03585d1f52a5aac861244e9dd21c4976565978a52b9a0564e31bf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fredhorse-systems-inc-&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are Recent G2 Reviews of RedHorse CRM? **["RedHorse - the business management system for Powerful Business"](https://www.g2.com/survey_responses/redhorse-crm-review-57971)** **Rating:** 5.0/5.0 stars _— Randy T._ [Read full review](https://www.g2.com/survey_responses/redhorse-crm-review-57971) **["Our Experience with RedHorse "](https://www.g2.com/survey_responses/redhorse-crm-review-463405)** **Rating:** 4.0/5.0 stars _— Shelby T._ [Read full review](https://www.g2.com/survey_responses/redhorse-crm-review-463405) #### What Are G2 Users Discussing About RedHorse CRM? - [What is RedHorse CRM used for?](https://www.g2.com/discussions/what-is-redhorse-crm-used-for) ### [Refrens ABC](https://www.g2.com/products/refrens-abc/reviews) Refrens ABC is a connected Sales CRM for agencies, consultancies, service businesses, and growing B2B sales teams. It helps teams capture enquiries, manage contacts and opportunities, automate follow-ups, schedule meetings, track performance, and move qualified leads into quotations and invoices without re-entering information. Capture leads from every channel Create customizable Lead Capture Forms for websites, landing pages, social media, or direct sharing. Choose flexible form layouts, add branding, configure mandatory, hidden, and prefilled fields, and route each submission to the appropriate pipeline, stage, and salesperson. Refrens ABC also supports CSV lead imports, Sales CRM APIs, and integrations with IndiaMART, TradeIndia, Facebook, and Instagram Lead Ads, helping teams bring enquiries from different channels into one CRM. Manage contacts and opportunities together Link multiple contacts to the correct organisation or opportunity so every stakeholder remains connected to the deal. Store contact details, requirements, notes, attachments, expected value, ownership, follow-up dates, and complete activity history in one lead record. Custom fields, lead labels, advanced filters, saved views, and Lead Quick View make it easier to organise and update opportunities without navigating across multiple screens. Build sales pipelines around your process Create multiple pipelines for different services, regions, teams, or sales motions. Configure custom stages, expected stage duration, stage status, closure reasons, and stage-wise closure probability. Weighted pipeline value helps teams estimate future revenue and prioritise opportunities based on their likelihood of closing. Automate lead assignment and duplicate handling Automatically assign form submissions to the right salesperson, pipeline, and stage. Duplicate Lead Detection identifies repeat enquiries using selected contact details, while Auto-Assign Duplicate Leads keeps the opportunity with the existing owner and preserves previous context. Centralize communication and follow-ups Email or WhatsApp leads directly from their profiles and keep conversations linked to the correct opportunity. Connect Gmail, Google Workspace, or a custom SMTP email account and create reusable email templates with personalization variables. Schedule follow-ups and receive email, WhatsApp, on-site, or pop-up alerts when leads arrive, are assigned, are updated, or need attention. Schedule meetings from the CRM Book calls, demos, follow-ups, site visits, and video meetings directly from lead records. Google Calendar integration lets teams check availability, add attendees, and automatically generate Google Meet links. Prospects can also book a meeting while submitting a lead form using live calendar availability. Measure sales performance Use Lead Summary, Team Sales Report, Lead Source Report, and Client Performance Report to monitor conversion rates, response time, closure time, deal value, revenue, lead quality, and salesperson performance. Advanced filters, dynamic date ranges, and saved report views make recurring sales analysis faster and easier. Built for growing teams Add team members with customizable roles and permissions, maintain clear lead ownership and assignment history, and personalize navigation for different users. Refrens ABC is available on web and mobile, helping teams access lead information and follow-ups wherever they work. Connected with quotations and invoicing Because Refrens ABC is part of the wider Refrens platform, teams can create quotations or invoices using existing lead and contact details. Accepted quotations can then move into invoices, sales orders, and other documents without duplicate data entry or switching tools. Pricing Businesses can explore selected Refrens ABC capabilities through limited Basic access before choosing a paid CRM plan. CRM Essentials starts at $150 per year and is designed for businesses with lower lead volumes. It includes higher usage limits, lead bulk upload, sales reports, duplicate-lead assignment, communication tools, and additional customization. CRM Pro starts at $250 per year and is designed for dedicated sales teams. It includes advanced roles and permissions, meeting scheduling, Google Calendar integration, marketplace and social lead integrations, unlimited sales pipelines and lead-capture forms, and higher CRM limits. Sales CRM API usage may involve additional charges, and pricing may vary by billing period, taxes, usage, and optional add-ons. **Average Rating:** 4.8/5.0 **Total Reviews:** 3 #### How Do G2 Users Rate Refrens ABC? - **Workflow Capability:** 10.0/10 (Category avg: 8.5/10) - **Contact & Account Management:** 10.0/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 10.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind Refrens ABC? - **Seller:** [Naman Sarawagi](https://www.g2.com/sellers/naman-sarawagi) - **Year Founded:** 2018 - **HQ Location:** Bengaluru, IN - **Twitter:** @RefrensApp 1,619 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dcd9a370d51ace94ceba4c72edcedfa836150b32b437410dcdfcf126f8a8d003&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frefrens&secure%5Burl_type%5D=linkedin_company_website) 103 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Do G2 Reviewers Say About Refrens ABC? _AI-generated summary from verified user reviews_ ##### Pros - Users love the **automation** in Refrens, as it has greatly accelerated and simplified their invoicing process. - Users value the **automation features** of Refrens ABC, significantly speeding up and simplifying their invoicing process. - Users love the **ease of use** of Refrens ABC, which has streamlined and automated their invoicing processes. - Users love the **easy setup** of Refrens ABC, which greatly enhances and streamlines the invoicing process. - Users commend Refrens ABC for its **accelerated and automated invoicing process** , significantly simplifying their workflows. #### What Are Recent G2 Reviews of Refrens ABC? **["Refrens is perfect!"](https://www.g2.com/survey_responses/refrens-abc-review-10258694)** **Rating:** 5.0/5.0 stars _— Mharc Hadrian U._ [Read full review](https://www.g2.com/survey_responses/refrens-abc-review-10258694) **["Comprehensive lead management"](https://www.g2.com/survey_responses/refrens-abc-review-7579623)** **Rating:** 5.0/5.0 stars _— Mihir R._ [Read full review](https://www.g2.com/survey_responses/refrens-abc-review-7579623) ### [REI Podio CRM](https://www.g2.com/products/rei-podio-crm/reviews) REI Podio CRMs is the ultimate all-in-one solution for real estate investors and wholesalers, combining powerful sales and marketing systems with unmatched support. From lead generation to deal closing, our platform streamlines every step, so you can focus on what matters most—closing deals and growing your business. **Average Rating:** 2.5/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate REI Podio CRM? - **Has the product been a good partner in doing business?:** 3.3/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.3/10 (Category avg: 8.5/10) - **Contact & Account Management:** 6.7/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 6.7/10 (Category avg: 8.6/10) #### Who Is the Company Behind REI Podio CRM? - **Seller:** [Integroforce](https://www.g2.com/sellers/integroforce) - **Year Founded:** 2018 - **HQ Location:** Lahore, PK - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7ad5268907561e0d37706c1dd41da8a7f6db0b1e33c8b97005d1d21c44d81a9a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fintegroforce&secure%5Burl_type%5D=linkedin_company_website) 3 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Do G2 Reviewers Say About REI Podio CRM? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **collaborative efforts** in REI Podio CRM, enabling effective team sharing and communication. - Users love the **integration with Smrthphone** , enabling seamless team collaboration and sharing of information. ##### Cons - Users find the **customer support time-consuming** , often waiting long for answers that remain unresolved. ### [Repfabric](https://www.g2.com/products/repfabric/reviews) Repfabric is a CRM cloud-based software for multi-line sellers -- manufacturers selling multiple product lines or brands, sales reps for multiple manufacturers, and distributors of multiple manufacturer product lines. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 #### Who Is the Company Behind Repfabric? - **Seller:** [Repfabric](https://www.g2.com/sellers/repfabric) - **Year Founded:** 2013 - **HQ Location:** Tampa, US - **LinkedIn® Page:** [linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=37363fad8682dec3d440d20913f02de17121eaeb3607805e6bf236f5fb5ecf60&secure%5Burl%5D=https%3A%2F%2Flinkedin.com%2Fcompany%2Frepfabric%2F&secure%5Burl_type%5D=linkedin_company_website) 23 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 200% Medium #### What Are Recent G2 Reviews of Repfabric? **["Intuitive Multi-Line Selling Made Easy"](https://www.g2.com/survey_responses/repfabric-review-13136857)** **Rating:** 4.5/5.0 stars _— Mirko O._ [Read full review](https://www.g2.com/survey_responses/repfabric-review-13136857) ### [Responsab](https://www.g2.com/products/responsab/reviews) Responsab is a CRM built for inside sales teams. With built-in calling, SMS, and email - you can communicate with prospects and customers in a single view. It's a CRM + a sales communication platform all built into one. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 #### How Do G2 Users Rate Responsab? - **Contact & Account Management:** 10.0/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 10.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind Responsab? - **Seller:** [Jones Spencer](https://www.g2.com/sellers/jones-spencer) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Medium #### What Are Recent G2 Reviews of Responsab? **["Great tool for leaning training"](https://www.g2.com/survey_responses/responsab-review-11286795)** **Rating:** 5.0/5.0 stars _— Alejandra P._ [Read full review](https://www.g2.com/survey_responses/responsab-review-11286795) - [‹ Prev‹ Prev](/categories/crm?order=g2_score&page=46&wfoid=2662827193.1781491507#product-list) - [1](/categories/crm?order=g2_score&wfoid=2662827193.1781491507#product-list) - [2](/categories/crm?order=g2_score&page=2&wfoid=2662827193.1781491507#product-list) - … - [43](/categories/crm?order=g2_score&page=43&wfoid=2662827193.1781491507#product-list) - [44](/categories/crm?order=g2_score&page=44&wfoid=2662827193.1781491507#product-list) - [45](/categories/crm?order=g2_score&page=45&wfoid=2662827193.1781491507#product-list) - [46](/categories/crm?order=g2_score&page=46&wfoid=2662827193.1781491507#product-list) - 47 - [48](/categories/crm?order=g2_score&page=48&wfoid=2662827193.1781491507#product-list) - [49](/categories/crm?order=g2_score&page=49&wfoid=2662827193.1781491507#product-list) - [50](/categories/crm?order=g2_score&page=50&wfoid=2662827193.1781491507#product-list) - [51](/categories/crm?order=g2_score&page=51&wfoid=2662827193.1781491507#product-list) - … - [72](/categories/crm?order=g2_score&page=72&wfoid=2662827193.1781491507#product-list) - [73](/categories/crm?order=g2_score&page=73&wfoid=2662827193.1781491507#product-list) - [Next ›Next ›](/categories/crm?order=g2_score&page=48&wfoid=2662827193.1781491507#product-list) Spotlight Categories [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management) [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing) [Product Information Management (PIM) Systems](https://www.g2.com/categories/product-information-management-pim) [Retail POS Systems](https://www.g2.com/categories/retail-pos) [Anti Money Laundering Software](https://www.g2.com/categories/anti-money-laundering) Similar Categories - [Sales Compensation](/categories/sales-compensation) - [AI Sales Assistant](/categories/ai-sales-assistant) - [Auto Dialer](/categories/auto-dialer) - [Contract Analytics](/categories/contract-analytics) - [Contract Lifecycle Management (CLM)](/categories/contract-lifecycle-management-clm) - [Contract Management](/categories/contract-management) - [Customer Revenue Optimization](/categories/customer-revenue-optimization) - [E-Signature](/categories/e-signature) - [Field Sales](/categories/field-sales) - [Other Sales](/categories/other-sales) - [Partnerships Management](/categories/partnerships-management) - [PreSales](/categories/presales) - [Quote Management](/categories/quote-management) - [Revenue AI Platforms](/categories/revenue-ai-platforms) - [Revenue Operations & Intelligence (RO&I)](/categories/revenue-operations-intelligence-ro-i) [Browse CRM Themes](/categories/crm/themes) ![Julie Jung](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie Jung") JJ Researched and written by [Julie Jung](https://research.g2.com/insights/author/julie-jung) Updated March 5, 2025 Customer relationship management (CRM) software is a digital tool designed for businesses to efficiently organize, monitor, and maintain data about their existing and prospective customers. The [best CRM software](https://www.g2.com/articles/best-crm-software) centralizes data from various lead generation, traffic, campaign, and acquisition sources and creates records and profiles. The software has a repository of a complete customer database, which stakeholders use to manage long-term customer contracts and relationships. CRM software enhances customer experience by streamlining customer support, email marketing, sales outreach, and sales cycles. [CRM software](https://learn.g2.com/best-customer-relationship-management-software-tools) can be integrated with [call center infrastructure platforms](https://www.g2.com/categories/call-center-infrastructure-cci), digital marketing services, [ERP systems](https://www.g2.com/categories/erp-systems), [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms), marketing automation software, and [CPQ software](https://www.g2.com/categories/cpq) to reduce the risk of data silos and give real-time updates on the customer journey. Customer journey and funnel are categorized into different sub-processes in the CRM software where sales and marketing can access the data, build communication, and drive them forward to final deals. There are many different [types of CRM software](https://learn.g2.com/types-of-crm-software) provide a collection of integrated customer-related functions or all-in-one functionality, such as marketing automation, help desk, e-commerce tools, ERP, project or website management, to replace the need for additional solutions and better serve small and mid-market businesses. Standalone CRM solutions, however, focus primarily on sales-related functions such as contact, account, and pipeline management and do not offer extensive marketing help. The software also has help desk escalation, email automation, sales dispositions, automation workflows, and lead scoring and calling histories to help sales teams navigate to the current lead progress and establish contextual communication. To qualify for inclusion in the CRM category, a product must: - Provide a bounded set of sales-related functions - Provide lead, contact, account, and opportunity management functions - Capture and store sales activities and interactions performed - Consolidate customer history and transactions into a single interface - Track prospects and contacts throughout the sales pipeline - Facilitate communication at all phases of the customer lifecycle - Provide reporting features to track sales performance - Provide workflow automation capabilities to streamline sales processes - Integrate functions into a unifying database and platform Show More * * * ## How Do You Choose the Right CRM Software? ### Everything About CRMs ### CRM software buying insights at a glance [Customer relationship management (CRM) software](https://www.g2.com/categories/crm) strategically manages customer interactions across marketing, sales, service, and analytics functions, using capabilities such as customer data aggregation, workflow automation, and analytics-driven insights. Organizations primarily use CRM software to manage leads, track customer interactions, automate sales pipelines, and centralize customer data. CRM systems range from sales automation tools to specialized solutions tailored for industries such as real estate, finance, or nonprofits. Most CRM solutions are priced per user monthly or annually, averaging approximately $35 per user/month, with free plans for small businesses and premium enterprise solutions reaching up to $3,960 per user/year. If you’re evaluating CRM software, consider your organization's size, desired integrations, pricing transparency, ease of use, feature availability, vendor support quality, and AI capabilities. Essential questions include: - How transparent and scalable is the pricing structure? - What training and onboarding resources are provided? - What integrations are supported, and how user-friendly are they? - How responsive is the vendor to customer support issues? - Does the CRM utilize AI to automate interactions or insights? G2's top-rated CRM systems currently include Salesforce Sales Cloud, HubSpot Sales Hub, ActiveCampaign, ClickUp, and Close. ### What is CRM software? G2 defines [CRM software](https://www.g2.com/categories/crm) as platforms and applications designed to strategically manage and optimize customer interactions across marketing, sales, service, and analytics functions. Effective CRM systems aggregate multiple data sources, automate customer-facing workflows, and offer insights to accelerate sales conversions. Organizations typically source first-party customer data through call center interactions, web-based lead forms, social media engagements, and targeted marketing campaigns. CRM modules then organize this information systematically by demographic attributes, customer interactions, purchasing signals, and conversion potential. CRM tools further simplify sales processes by automating lead nurturing, prospect outreach, and campaign management. These applications provide a centralized system to track deal progression, customer interactions, financial transactions, and post-sale support, delivering a unified, real-time view of the entire customer journey. The CRM market is projected to reach $96.39 billion by 2026, growing at a compound annual growth rate (CAGR) of 10.6% between 2021 and 2026. ([_Source 1_](https://www.g2.com/articles/sales-statistics)) G2 currently covers 785 CRM products, with 9963 reviews published in the last 12 months, making it one of the most reviewed and comprehensive software categories on our platform. ([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) ### What are the top reviewed CRM systems on G2? G2 scores the top-rated CRM systems based on a [proprietary algorithm](https://documentation.g2.com/docs/research-scoring-methodologies) that factors in real-user satisfaction ratings and popularity from review data. Here are the five highest-rated CRM products G2 for this category: #### 1. [Salesforce Sales Cloud](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews) - Number of Reviews: 20,244 - Satisfaction: 99 - Market Presence: 99 - G2 Score: 99 #### 2. [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - Number of Reviews: 9,685 - Satisfaction: 99 - Market Presence: 87 - G2 Score: 93 #### 3. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - Number of Reviews: 3,503 - Satisfaction: 94 - Market Presence: 70 - G2 Score: 82 #### 4. [ClickUp](https://www.g2.com/products/clickup/reviews) - Number of Reviews: 1,507 - Satisfaction: 93 - Market Presence: 70 - G2 Score: 81 #### 5. [Close](https://www.g2.com/products/close/reviews) - Number of Reviews: 1,346 - Satisfaction: 98 - Market Presence: 63 - G2 Score: 81 These rankings are determined by combining verified user ratings and publicly available web search popularity data: - The **Satisfaction Score** measures user satisfaction with software products based on user feedback, review quality, quantity, and recency. It helps buyers easily understand how well a product meets user expectations.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) - The **Market Presence Score** measures a product's prominence in its market. It combines data from G2 user reviews and external sources, focusing primarily on product-specific factors to reflect real-world popularity and vendor influence.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) - G2 ranks products using a unique scoring system called the **G2 Score** , calculated from real user reviews, online data, and social signals. This score makes it easy to compare and evaluate different software products within each G2 category.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) ### CRM software pricing and cost considerations CRM software pricing varies significantly depending on the vendor, scale, complexity, and deployment model. Pricing categories typically include: - Free tier: Basic functionality suitable for startups or small businesses requiring minimal CRM capabilities. - Entry-level and mid-market Tiers: Moderate feature sets with per-user subscription pricing targeted at mid-sized businesses. - Enterprise-level tiers: Comprehensive, highly customizable solutions with extensive support, integrations, advanced analytics, and strategic implementation support. Most CRM software solutions on the market are priced per–user per month, but they can also be offered at annual rates. According to G2 data covering 86 CRM products (245 editions), the average annual license cost is about $415.95, roughly $35 per user per month when paid yearly. Some products offer [free versions](https://www.g2.com/categories/crm/free), while high-end, enterprise-level solutions can cost up to $3,960 per user per year. Organizations should carefully evaluate Total Cost of Ownership (TCO), including hidden costs such as onboarding, integrations, training, and ongoing technical support. For on-premises solutions, factor in hardware, IT resources, and ongoing maintenance. ### Types of CRM software on G2 CRM software solutions typically fall into the following categories, each with distinctive functionalities suited to specific organizational needs: - Sales Automation CRM: Focuses primarily on automating sales processes, enhancing productivity, and streamlining pipeline management. - Analytical CRM: Provides deep data-driven insights, predictive analytics, and customer segmentation through advanced AI-driven reporting. - Industry-Specific CRM: This type of CRM offers specialized features tailored to industry-specific operational requirements. This includes [real estate CRM software](https://www.g2.com/categories/real-estate-crm), [construction CRM software](https://www.g2.com/categories/construction-crm), [financial services CRM software](https://www.g2.com/categories/financial-services-crm), [mortgage CRM software](https://www.g2.com/categories/mortgage-crm), [legal CRM software](https://www.g2.com/categories/legal-crm), [PR CRM software](https://www.g2.com/categories/pr-crm), and [nonprofit CRM software](https://www.g2.com/categories/nonprofit-crm). - [Social CRM](https://www.g2.com/categories/crm/f/social-network-integration): Captures and manages customer interactions from social media channels, facilitating seamless cross-platform engagement. - [Mobile CRM](https://learn.g2.com/mobile-crm): Enables sales and marketing teams to access CRM capabilities via mobile apps, supporting productivity on the go. - [All-in-One CRM](https://www.g2.com/categories/crm/f/all-in-one): Combines multiple CRM functions into a unified platform, eliminating the need for disparate applications. This software supplants the need for broken software chains like standalone [ERPs](https://www.g2.com/categories/erp-systems) or [human capital management systems (HCMs)](https://www.g2.com/categories/hcm-software). - [Standalone CRM](https://www.g2.com/categories/crm/f/standalone): Operates independently without requiring extensive integration into an existing tech ecosystem. Often found in small or mid-sized businesses that prefer simpler setups. - Cloud-based CRM: Delivers scalable and secure solutions through cloud infrastructure, reducing IT complexity and promoting agile growth. - [Small Business CRM](https://www.g2.com/categories/crm/small-business): This type of CRM provides accessible, intuitive CRM tools specifically designed for smaller organizations with straightforward deployment and lower costs. ### Top CRM software features rated by G2 reviewers There is no [best CRM software](https://learn.g2.com/best-customer-relationship-management-software-tools) for everyone. Different CRM features within CRM software can help users in a few ways: - Contact & account management: Store customer data and manage interactions centrally. - Opportunity & pipeline management: Track sales deals through each stage from lead to close. - Task & activity management: Schedule tasks, assign deadlines, and track activities. - Lead management: Capture, qualify, and manage leads throughout the sales process - Email marketing & campaign management: Create, launch, and measure email and multi-channel campaigns. - Reporting & dashboards: Visualize performance and trends through intuitive dashboards and customizable reports. - Mobile & social integration: Access CRM on mobile devices; engage customers through social media channels. - Workflow automation: Automate repetitive tasks and streamline business processes. - Customer support & case management: Track and resolve customer inquiries and issues effectively. - Integration capabilities: Seamlessly integrate CRM with other essential software and business systems. - AI capabilities: Use generative AI to automate text creation and enhance customer interactions. ### Top CRM software benefits identified by G2 reviewers Effective CRM implementation can yield multiple strategic business benefits, including: **Enhanced customer insights:** CRM systems consolidate interaction data for deeper customer understanding, enabling personalized engagements and proactive sales efforts. _“It consolidates all customer data onto a single platform, tracking the entire customer journey within our system through a single interface. This includes all interactions from the initial point of contact, whether inbound or outbound, through marketing or direct sales, to the final outcome of either a closed win or closed loss.”_ - [Akshay S., Sales Development Manager](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews/salesforce-sales-cloud-review-10680560). **Improved revenue growth:** CRM tools support targeted marketing campaigns, streamline lead management, and accelerate sales processes that drive increased revenue. _“The tool helps me keep track of leads, follow-ups, and client interactions without things slipping through the cracks.”_ - [Chelsea D., CEO](https://www.g2.com/products/hubspot-sales-hub/reviews/hubspot-sales-hub-review-10856634). **Optimized productivity and efficiency:** CRM software automates repetitive tasks, minimizing manual intervention and freeing staff to focus on high-value strategic activities. “_The automation features save us a ton of time by cutting out manual data entry and follow-ups. This means we can focus more on growing the business and less on chasing details, which has definitely helped our team stay more productive and organized._” - [Byron S., VP, SFDC & Data Administration](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews/salesforce-sales-cloud-review-10275142). **Improved collaboration and transparency:** CRM solutions offer centralized visibility into customer journeys, facilitating cross-functional collaboration and aligning sales and marketing efforts. _“The tool allows us to have transparency and a centralized location for all of our staff to store the information we need to help the customers.”_ - [Ryan L](https://www.g2.com/products/close/reviews/close-review-8802552). ### Top CRM systems challenges identified by G2 reviewers Implementing CRM software often presents specific challenges that can impact overall success. Analyzing G2 user reviews reveals frequent issues, including pricing concerns, complexity of user experience, limited or underdeveloped features, inadequate customer support, and integration limitations. Here are the most common hurdles users face, along with practical advice to address them: **1. Cost concerns:** Reviewers frequently identify high or unclear pricing as a barrier, particularly with enterprise-level CRM systems, making affordability an ongoing concern, especially for small or mid-sized businesses. - **Essential questions to ask your CRM vendor:** How is your pricing structured, and what exactly is included in each tier? Are there additional costs for adding users, premium features, or customer support? - **How to overcome the challenge:** Seek transparency from vendors upfront and consider scalable solutions or tiered pricing options that align costs with your business growth. **2. Steep learning curve:** CRM software often introduces unfamiliar workflows, resulting in slow adoption or even resistance within teams accustomed to different processes. - **Essential questions to ask your CRM vendor:** What training programs or onboarding resources do you provide? How do you help teams transition smoothly from their existing processes? - **How to overcome the challenge:** To facilitate an easier transition, opt for CRM solutions that offer comprehensive onboarding materials, continuous training, and strong vendor support. **3. Limited or underdeveloped features:** Many CRM users express disappointment regarding missing or insufficiently developed functionality, limiting effectiveness in critical business scenarios. - **Essential questions to ask your CRM vendor:** Can you outline your current features and upcoming development roadmap? How responsive are you to customer feedback when prioritizing new features? - **How to overcome the challenge:** Prioritize CRM providers who are transparent about feature availability and future development, ensuring alignment with your essential business needs. **4. Support and reliability issues:** Users commonly cite inadequate customer support, slow response times, or unreliable systems as major pain points negatively affecting daily operations. - **Essential questions to ask your CRM vendor:** What support channels are available, and what are your average response and resolution times? Do you provide clearly defined Service Level Agreements (SLAs)? - **How to overcome the challenge:** Evaluate vendors based on proven reliability and responsive customer support. Clarify expectations with detailed SLAs. **5. Integration limitations:** CRM solutions can become less effective when integration with existing tools is difficult, limited, or complex, reducing overall productivity. - **Essential questions to ask your CRM vendor:** What integrations do you currently support, and how complex is the setup process? Do you assist customers with integrations and troubleshooting? - **How to overcome the challenge:** Choose CRM software with robust, user-friendly integrations. Confirm compatibility with essential tools early in the evaluation process. ### What is CRM software used for? Analysis of CRM software reviews reveals the following common scenarios: - **Lead management & tracking:** Businesses use CRM tools to capture, qualify, assign, and monitor leads throughout the sales funnel, ensuring leads never slip through the cracks. - **Centralized customer & contact data:** Reviewers say CRM solutions help store all customer interactions and communications in one centralized system, ensuring multiple departments access accurate, up-to-date records without duplication. - **Pipeline & deal management:** CRM applications organize sales opportunities clearly by stage, value, and timeline, allowing sales teams to prioritize deals and forecast revenue effectively - **Collaborative account & case management:** Reviewers say CRM platforms simplify customer support by enabling multiple stakeholders to collaborate on customer inquiries, case management, and issue resolution, keeping all communication records linked and up-to-date. ### Who uses CRM systems? CRM software users span various roles, from senior executives to frontline sales and marketing professionals. Based on G2 reviewer demographics, typical users include CEOs, owners, founders, account executives, directors, and managers. Common industries include computer software, marketing and advertising, information technology, financial services, and real estate. ### Common CRM software integrations We analyzed extensive user-review data to identify common software categories users frequently integrate with CRM: - **Marketing automation software:** Integrating CRM software with [marketing automation tools](https://www.g2.com/categories/marketing-automation) allows businesses to automate email campaigns, streamline lead nurturing, and enhance lead scoring capabilities. - **Email & calendar tools:** CRM integrations with [popular email](https://www.g2.com/categories/email) and [calendar platforms](https://www.g2.com/categories/calendar-software) help centralize communication, appointments, and contact management, providing a unified view of customer interactions. - **Workflow and custom integration tools:** Flexible integrations using APIs and [workflow automation tools](https://www.g2.com/categories/workflow-management) enable businesses to synchronize CRM data seamlessly across multiple applications, enhancing operational efficiency. - **Collaboration & communication platforms:** Connecting CRM tools with [internal collaboration and messaging platforms](https://www.g2.com/categories/internal-communications) facilitates instant communication, simplifies meeting scheduling, and enhances internal team coordination. - **Website and lead capture software:** Integrating CRM apps with website and [form-building software](https://www.g2.com/categories/online-form-builder) allows real-time lead capture, automated follow-ups, and personalized customer engagement directly from web-based interactions. ### What's the best CRM app for small business owners? For [small business owners](https://www.g2.com/categories/crm/small-business), I recommend exploring CRM apps specifically designed for small and medium-sized businesses (SMBs) as they focus on ease of use and cost-effectiveness, such as:  1. [Microsoft Dynamics CRM](https://www.g2.com/products/dynamics-365-sales/reviews) offers a robust solution to boost sales productivity and marketing effectiveness with social insights, business intelligence, and campaign management. It provides both on-premises and cloud solutions, with mobile CRM apps for on-the-go management. 2. [Vtiger All-In-One CRM](https://www.g2.com/products/vtiger-all-in-one-crm/reviews) is tailored for small to medium-sized businesses, providing a 360-degree customer view. It optimizes sales, support, and marketing touch-points with AI-powered tools and robust automation to enhance customer experiences across various channels. 3. [BSI Software](https://www.g2.com/products/bsi-software/reviews) delivers a comprehensive platform for the digitalization of customer relationships, with a strong CRM system supporting industries like banking, insurance, and energy. It emphasizes a 360° customer view and uses AI to improve processes and customer interactions. ### What CRM is the best for e-commerce platforms? The best CRM software for eCommerce platforms depends on your business size, sale volume, and integration needs. With that in mind, here are some top choices to support your business based on G2 reviews: 1. [HighLevel](https://www.g2.com/products/highlevel/reviews): An all-in-one Sales & Marketing CRM with CRM, Email, 2-way SMS, consolidated messaging, outbound calling, and more. 2. [Close](https://www.g2.com/products/close/reviews): A CRM designed to help small, scaling businesses close deals fast with built-in communication, automation, and reporting tools. 3. [Agile CRM](https://www.g2.com/products/agile-crm/reviews): A fully integrated CRM with sales tracking, contact management, marketing automation, and telephony. ### Future of CRM software - **AI-driven insights and predictive analytics:** CRM platforms increasingly leverage AI and machine learning to process vast customer data, predict behaviors, and recommend the next best actions. ([_Source 3_](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html)) This helps teams identify high-value leads, reduce churn, and personalize communications. Predictive analytics accelerate sales cycles and improve marketing campaign targeting. AI-powered insights also automate manual tasks, allowing teams to focus on strategic interactions rather than data entry. - **Omnichannel engagement and conversational interfaces:** Businesses are meeting customers on their terms, whether via chat, social media, or voice assistants. CRMs of the future will integrate new channels effortlessly and use conversational AI to streamline interactions. ([_Source 4_](https://solutionsmetrix.com/article/top-crm-trends-2024/)) - **Deeper IoT integration for real-time engagement:** With the rise of IoT (smart devices, wearables, sensors), next-generation CRMs will sync with real-time data streams. ([_Source 3_](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html)) This will enable proactive customer service, automated triggers for maintenance or support, and personalized product recommendations based on real-world usage. ### CRM Software FAQs ### Most Popular FAQs #### **Which CRM Software has the best reviews?** Based on verified user ratings across thousands of reviews, these CRM platforms consistently earn top marks for overall satisfaction: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A widely adopted CRM known for its clean interface, cross-team collaboration tools, and strong alignment between sales and marketing workflows. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — An all-in-one platform built for agencies and small businesses, praised for its automation capabilities, multi-channel communication tools, and competitive pricing. - [Close](https://www.g2.com/products/close/reviews) — A sales-focused CRM built for speed and simplicity, highly rated by outbound teams for its integrated calling, SMS, email, and intuitive lead management. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A pipeline-centric CRM recognized for its visual deal management, ease of use, and robust integration ecosystem. #### **What is CRM software used for?** CRM (Customer Relationship Management) software is a tool that helps businesses organize, track, and manage their interactions with leads, prospects, and customers in one centralized platform. At its core, CRM software solves the problem of scattered customer data by consolidating contact records, communication history, sales pipeline stages, and task management into a single system. Users across industries rely on CRM software to automate follow-up sequences, reduce manual data entry, manage deal pipelines, generate performance reports, and improve response times. Beyond basic contact management, modern CRM platforms increasingly incorporate email and SMS marketing, AI-powered assistants, chatbots, and workflow automation — making them the operational backbone of sales, marketing, and customer support teams alike. #### **What is the best cloud-based CRM for the service industry?** Cloud-based CRM tools built for service-oriented businesses prioritize scheduling, client communication, and workflow visibility. The following options earn strong marks from service industry users: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A cloud-native CRM that centralizes client outreach, deal tracking, and email sequences, making it a practical choice for service teams managing ongoing client relationships. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — A cloud-based platform popular with service-based agencies that need integrated appointment booking, reputation management, and automated client follow-up under one subscription. - [OctopusPro](https://www.g2.com/products/octopuspro/reviews) — A field service management and CRM platform designed for mobile and on-site service businesses, offering ticketing, scheduling, and customizable workflow tracking. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A hosted CRM with strong pipeline visualization tools, activity reminders, and integration capabilities suited for service businesses managing multiple client engagements. #### **What is the best CRM solution with marketing automation features?** The strongest CRM platforms with embedded marketing automation go beyond basic contact management to support full campaign execution, lead nurturing, and cross-channel outreach. Top options include: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Offers tightly integrated sales and marketing tools including email sequences, deal tracking, and web visit tracking, with an interface designed for non-technical users. - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — A CRM and marketing automation platform built around flexible workflow builders, enabling businesses to automate complex multi-step email and SMS campaigns with conditional logic. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — An all-in-one platform that combines CRM, email, SMS, social media automation, funnel building, and AI voice agents, purpose-built for marketing agencies managing multiple clients. - [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — An affordable CRM suite that consolidates email marketing, contact management, landing page creation, and support ticketing in a single interface. #### **What is the best CRM for beginners?** New CRM users consistently prioritize ease of setup, guided onboarding, and an interface that doesn't require technical expertise. The following platforms earn high marks for accessibility among first-time CRM users: - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Frequently cited by new users for its intuitive visual pipeline, clean drag-and-drop interface, and short onboarding curve — users routinely describe going live within a day. - [CRMOne](https://www.g2.com/products/crmone/reviews) — A straightforward CRM praised for quick setup and a responsive support team that helps new teams get organized with minimal friction. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — Known for its simple, navigable interface, extensive learning resources, and live webinars that help users new to CRM get up to speed quickly. - [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — A lightweight CRM designed as an entry point into the Zoho ecosystem, offering pipeline management and contact organization with minimal setup complexity. ### Small Business FAQs #### **What is the most affordable CRM software for SMBs?** For small and medium-sized businesses, the best CRM at an affordable price point balances essential functionality with low total cost of ownership. These platforms consistently earn recognition from SMB users on a budget: - [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — One of the most cost-effective all-in-one platforms for small businesses, offering CRM, email marketing, and support features at a price point that rivals far more limited tools. - [CRMOne](https://www.g2.com/products/crmone/reviews) — Frequently highlighted by SMB users for delivering core CRM and automation features at a price that competes favorably with enterprise-tier alternatives. - [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — A purposefully lean and affordable CRM built for small teams, offering pipeline management, contact tracking, and the ability to scale into the broader Zoho ecosystem as needs grow. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — A moderately priced CRM that small businesses frequently choose for its clean UI, fast implementation, and value relative to more expensive mid-market platforms. #### **What is the best CRM software for startups?** Startups need a CRM that can be implemented quickly, scales with growth, and doesn't require a dedicated admin to maintain. These platforms are well-suited for early-stage teams, and you can explore the full [SMB CRM software](https://www.g2.com/categories/crm?segment=small-business) category on G2 for a complete view of top-rated options: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A popular choice among startups for its free tier, ease of use, and the ability to grow into more advanced sales and marketing automation as the team scales. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Startup founders and small sales teams frequently cite Pipedrive's visual pipeline and quick setup as a practical way to get deal tracking in place immediately. - [Close](https://www.g2.com/products/close/reviews) — Built specifically for sales-first startups, Close consolidates calling, emailing, and SMS in one interface with a fast onboarding experience and no-bloat feature set. - [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — Startup users appreciate its low cost and all-in-one approach to managing contacts, automating outreach, and handling support tickets without adding additional tools. #### **Which CRM software is the most user-friendly for startups?** Ease of use is critical for lean startup teams where no one has the bandwidth for weeks of onboarding. Among the CRM platforms reviewed, these earn the highest usability marks from small-team users: - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Consistently cited for its visual, drag-and-drop pipeline and minimal learning curve, making it one of the most accessible CRMs for teams adopting their first dedicated sales tool. - [CRMOne](https://www.g2.com/products/crmone/reviews) — Startup users highlight how quickly their teams got comfortable with the interface, with most reporting same-day or next-day adoption without formal training. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — Praised for a clean, distraction-free interface and a responsive support team that guides new users through setup and configuration challenges. - [folk](https://www.g2.com/products/folk-folk/reviews) — A CRM built around a modern, Notion-inspired interface that resonates strongly with startup founders and small teams who find traditional CRMs overly complex. #### **What is the best CRM for small teams in financial services?** Financial services firms at the small business level need a CRM that can reliably track client accounts, log correspondence, and support compliance-adjacent record-keeping. You can browse the full [small business CRM software](https://www.g2.com/categories/crm?segment=small-business) landscape on G2 to compare options by industry: - [Maximizer](https://www.g2.com/products/maximizer/reviews) — A CRM used by financial advisors and insurance professionals, valued for its robust contact-to-account lifecycle tracking, task scheduling for renewals, and detailed client record storage. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Widely used in financial services SMBs for managing client outreach, tracking deal pipelines, and aligning sales and marketing communication in a single platform. - [Close](https://www.g2.com/products/close/reviews) — Used by small financial services sales teams for its speed of entry, multi-channel outreach, and streamlined lead management without unnecessary complexity. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Adopted by small financial services teams for its intuitive pipeline management and integration flexibility with quoting and productivity tools. #### **What CRM tools are best suited for solo business owners and freelancers?** Solo operators and freelancers need a CRM that's fast to set up, low-maintenance, and handles the essential tasks of contact management and follow-up without requiring a team to administer it. The following platforms see strong adoption among single-person operations, and you can explore the full [small business CRM](https://www.g2.com/categories/crm?segment=small-business) category for additional options: - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A top pick among freelancers and solo sales professionals for keeping deal pipelines organized without requiring daily admin overhead. - [Less Annoying CRM](https://www.g2.com/products/less-annoying-crm/reviews) — Built explicitly for solopreneurs and micro-businesses, prioritizing simplicity and a flat-rate pricing model that avoids the per-feature upgrade cycle common in larger platforms. - [folk](https://www.g2.com/products/folk-folk/reviews) — A modern, lightweight CRM designed around relationship management that resonates strongly with founders and freelancers who rely heavily on LinkedIn and email for outreach. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — Solo users highlight Nutshell's ease of implementation and task-based reminders as core value drivers for staying organized without dedicated CRM support. ### Enterprise FAQs #### **What is the best-rated CRM software for tech enterprises?** Technology enterprises require a CRM with deep customization, scalable architecture, and strong developer ecosystems. These platforms earn the highest marks from enterprise tech buyers, and you can explore the full [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — The market's most recognized enterprise CRM, built for large tech organizations that require custom objects, complex automation, AI-driven sales assistance, and broad ecosystem integrations. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Increasingly adopted by mid-to-large tech companies for its accessible interface, cross-functional deal visibility, and tight alignment between marketing and sales data. - [Creatio](https://www.g2.com/products/creatio/reviews) — A no-code-first CRM platform valued by enterprise tech teams for its powerful marketing suite, flexible workflow automation, and deep customization without requiring developer resources. - [NetSuite](https://www.g2.com/products/netsuite/reviews) — An enterprise-grade platform that combines CRM capabilities with ERP, finance, and inventory management, making it a strong fit for tech companies that need unified business operations. #### **What is the most reliable CRM software tool for enterprises?** Enterprise buyers prioritize uptime, data integrity, and consistent performance at scale. Among platforms with significant enterprise user bases in this review dataset, the following earn recognition for reliability: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Long the enterprise reliability benchmark, Salesforce is recognized for centralized data management, extensive uptime infrastructure, and a mature ecosystem of support and implementation partners. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise teams frequently cite HubSpot's consistent platform availability, predictable performance, and strong user permissions and admin controls. - [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise users highlight Creatio's stability across large user deployments, noting its hosted and on-premise options and continuous platform enhancements as drivers of long-term confidence. - [NetSuite](https://www.g2.com/products/netsuite/reviews) — Trusted by enterprises for housing critical business data across CRM, financials, and operations in a single auditable system, with robust case-based support infrastructure. #### **What is the best-reviewed CRM software for enterprise app integration?** Integration depth is a top evaluation criterion for enterprise CRM buyers managing complex tech stacks. These platforms stand out for their integration ecosystems, and you can explore the [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for in-depth comparison: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Salesforce's AppExchange and native API infrastructure make it a top choice for enterprises requiring integration with ERP, marketing, service, and analytics platforms at scale. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise users praise HubSpot's native integrations and marketplace ecosystem for connecting sales data across business intelligence, email, and communication tools. - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — Recognized for strong third-party integrations including Salesforce and Zapier, making it a practical choice for enterprises embedding CRM and marketing automation into broader workflows. - [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise reviewers highlight Creatio's flexible integration framework and no-code tooling as differentiators for connecting CRM processes with legacy and third-party systems. #### **What is the best enterprise CRM for customer success teams?** Customer success functions within enterprise organizations require a CRM layer that goes beyond pipeline management — one that tracks client health, onboarding progress, and renewal timelines. You can browse the full [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for a complete list of top-rated options: - [Planhat](https://www.g2.com/products/planhat/reviews) — Purpose-built for enterprise customer success teams, Planhat manages the full post-sale lifecycle from onboarding through renewal with health scoring, timeline management, and proactive account planning tools. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise customer success teams use HubSpot for cross-department deal visibility and contact management, particularly in environments where CS and sales operate from shared data. - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Used by enterprise CS teams that need deep customization and integration to map complex customer journeys, connect service records, and track success metrics across accounts. - [SuperOffice CRM](https://www.g2.com/products/superoffice-crm/reviews) — An enterprise CRM that centralizes account information, customer contracts, and support requests, earning high marks from administrators for its configurability and clean information architecture. #### **What is the best enterprise CRM with AI capabilities?** AI functionality in enterprise CRM has moved from differentiator to expectation, spanning predictive analytics, automated outreach, intelligent forecasting, and virtual sales assistants. The following platforms lead on AI maturity within the enterprise segment reviewed here, and you can explore the [enterprise CRM](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for the latest AI feature comparisons: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Salesforce's native AI layer, Einstein, delivers predictive lead scoring, automated data capture, and conversational AI for enterprise sales teams operating at scale. - [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise users highlight Creatio's rapidly expanding AI capabilities integrated within its no-code workflow environment, enabling smarter automation without developer dependency. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — HubSpot has embedded AI across email tracking, deal predictions, and content assistance — features enterprise teams are actively incorporating into daily sales workflows. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — Reviewers in tech-oriented agencies highlight HighLevel's AI voice employee and AI-driven workflow features as a meaningful competitive advantage, particularly for teams managing high volumes of inbound and outbound communication. ### Sources 1. [73+ Sales Statistics To Achieve Business Targets in 2024](https://www.g2.com/articles/sales-statistics), G2 2. G2 reviews data: G2 reviews are sourced from verified software users and factor in satisfaction ratings, market presence, and real-time popularity data. Rankings in this guide are based on an analysis of G2 user reviews published within the last 12 months. For more details, read [G2’s full scoring methodology](https://documentation.g2.com/docs/research-scoring-methodologies). 3. [CRM technology trends](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html), SAP 4. [Keeping Up to Date with CRM Trends in 2025: Here’s What to Expect](https://solutionsmetrix.com/article/top-crm-trends-2024/)​, Solutions Metrix Last Updated on 04/20/2026 _Written and researched by _[_Blue Bowen_](https://research.g2.com/insights/author/blue-bowen) _Reviewed and edited by _[_Sinchana Mistry_](https://www.linkedin.com/in/sinchana-mistry95/)