# Best CRM Software - Page 11 ## How Many CRM Software Products Does G2 Track? **Total Products under this Category:** 1,085 ### Category Stats (Jul 2026) - **Average Rating:** 4.39/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** PipelinePRO (+52.73%) - Among all products in this category, PipelinePRO recorded the largest rating increase compared to last month _Last updated: July 31, 2026_ ## How Does G2 Rank CRM Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 121,800+ Authentic Reviews - 1,085+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for CRM Software ![G2 Grid® for CRM Software plotting products by satisfaction and market presence](https://www.g2.com/categories/crm/grids.png?focus%5B%5D=506&focus%5B%5D=6227&focus%5B%5D=1619&focus%5B%5D=1174041&focus%5B%5D=576&focus%5B%5D=128650&focus%5B%5D=3296&focus%5B%5D=1934) Highlighted products: Agentforce Sales (formerly Salesforce Sales Cloud), HubSpot Sales Hub, Pipedrive, monday CRM, Zoho CRM, Bigin by Zoho CRM, Close, and ActiveCampaign. Underlying data: [Grid® JSON](https://www.g2.com/categories/crm/grids.json?focus%5B%5D=agentforce-sales-formerly-salesforce-sales-cloud&focus%5B%5D=hubspot-sales-hub&focus%5B%5D=pipedrive&focus%5B%5D=monday-crm&focus%5B%5D=zoho-crm&focus%5B%5D=bigin-by-zoho-crm&focus%5B%5D=close&focus%5B%5D=activecampaign) **Sponsored** ### Nutshell Founded in 2010, Nutshell is an all-in-one sales, marketing and engagement platform that helps B2B organizations work together to win more deals. Simple enough for any user and sophisticated enough for any business, Nutshell is built for teams who are tired of juggling separate sales and marketing tools and don’t want to pay a full-time admin to manage their software. If you're aiming to boost revenue, streamline your sales process, or craft engaging marketing messages, Nutshell could be the solution. Every Nutshell subscription includes unlimited CRM contacts and data storage, fully customizable reporting tools, free data migration assistance, and world-class live support, all at an extremely affordable price. In 2024, Nutshell introduced Nutshell Marketing and Nutshell Engagement. Nutshell Marketing helps businesses create compelling email campaigns and landing pages to drive audience engagement, while Nutshell Engagement connects you with leads and customers throughout the sales journey via web chat and text messaging. Nutshell also integrates with popular tools like Google Workspace/Gmail, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Nutshell also offers a mobile version, allowing sales reps to create, search, and edit contact information while in the field. Nutshell serves thousands of businesses around the world and has been named a top CRM for both user-friendliness and affordability. Nutshell has been honored as a "Leader" in G2's Grid® Report for CRM every quarter since Fall 2020. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=paid_promo&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=179&secure%5Bchosen_at%5D=2026-07-31T19%3A34%3A28Z&secure%5Bmedium%5D=sponsored&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1589&secure%5Bresource_id%5D=179&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcrm%3FTag%3DService%2BMarketplace%26page%3D11&secure%5Btoken%5D=b77a027042ff9827649b6b71446fe1086071c6691e1144ec95257831be2f2d96&secure%5Burl%5D=https%3A%2F%2Fwww.nutshell.com%2Flp%2Fcrm%3Futm_source%3Dg2%26utm_medium%3Dpaid%26utm_campaign%3Dpaid-promotions%26utm_term%3Dcrm&secure%5Burl_type%5D=paid_promos) ### [Soffront](https://www.g2.com/products/soffront/reviews) Soffront offers an award-winning CRM and marketing platform and fully managed marketing services. For over 25 years, Soffront has helped thousands of businesses establish their brand, generate more leads, and close more sales. Soffront gives customers access to an expert marketing team that works as their own extended team. Managed marketing services offered include website design, SEO, digital advertising, and social marketing services. The Soffront platform is entirely web-based, with no need to install anything and includes lead management, email and social marketing, reputation management, sales prospecting and forecasting, customer service, and more. The platform can be configured with drag-and-drop tools, instead of programming or needing external IT knowledge. **Average Rating:** 4.0/5.0 **Total Reviews:** 15 #### How Do G2 Users Rate Soffront? - **Contact & Account Management:** 8.3/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 7.9/10 (Category avg: 8.6/10) #### Who Is the Company Behind Soffront? - **Seller:** [Soffront](https://www.g2.com/sellers/soffront) - **Year Founded:** 1992 - **HQ Location:** Las Vegas, NV - **Twitter:** @soffront 1,152 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=067ab5bf04bbf4fb82bb059ba4342c7a20911f44221c00de97ed57839408aceb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F60857%2F&secure%5Burl_type%5D=linkedin_company_website) 60 employees on LinkedIn® - **Phone:** 510-413-9000 #### Who Uses This Product? - **Company Size:** 42% Small, 32% Medium #### What Do G2 Reviewers Say About Soffront? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **user-friendly format** of Soffront, facilitating easy navigation and efficient tracking of client information. - Users appreciate the **easy navigation** of Soffront, highlighting its user-friendly format and efficient tracking capabilities. - Users find the **easy setup** of Soffront helpful, with all questions answered and a user-friendly format for navigation. - Users appreciate the **user-friendly format** of Soffront, making navigation and tracking information effortless. ##### Cons - Users feel that the **slow performance** of Soffront hinders efficiency and limits productivity in their tasks. #### What Are Recent G2 Reviews of Soffront? **["All-in-One CRM That Streamlines B2B Operations"](https://www.g2.com/survey_responses/soffront-review-12492912)** **Rating:** 4.0/5.0 stars _— Naglis H._ [Read full review](https://www.g2.com/survey_responses/soffront-review-12492912) **["User-Friendly CRM with Excellent Support, But Needs Speed Improvements"](https://www.g2.com/survey_responses/soffront-review-12272156)** **Rating:** 5.0/5.0 stars _— Priscilla G._ [Read full review](https://www.g2.com/survey_responses/soffront-review-12272156) #### What Are G2 Users Discussing About Soffront? - [What is Soffront used for?](https://www.g2.com/discussions/what-is-soffront-used-for) ### [Pivotal CRM](https://www.g2.com/products/pivotal-crm/reviews) The foundations of your customer relationship management strategy are your customer-facing employees. That's why we have purpose-built every aspect of our CRM solution to get you up-and-running quickly, while remaining flexible so it can be closely-tailored to match exactly how your team works. We have the tools to help you attract customers, manage your partners and empower your sales and customer service teams. Learn why CRM users love our solutions. **Average Rating:** 3.5/5.0 **Total Reviews:** 58 #### How Do G2 Users Rate Pivotal CRM? - **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.3/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.2/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 7.6/10 (Category avg: 8.6/10) #### Who Is the Company Behind Pivotal CRM? - **Seller:** [Ignite Enterprise Software Solutions](https://www.g2.com/sellers/ignite-enterprise-software-solutions) - **HQ Location:** Austin, TX - **Twitter:** @ignitetech 494 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=eecef5847b3343cd5b4f97baf19c284f73312f381d0f89adc377a47055b54db3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F21226%2F&secure%5Burl_type%5D=linkedin_company_website) 398 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Computer Software - **Company Size:** 50% Medium, 37% Large #### What Do G2 Reviewers Say About Pivotal CRM? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **strong customer relationships** fostered by Pivotal CRM's understanding of needs and preferences. - Users enjoy the **ease of use** in Pivotal CRM, facilitating efficient navigation and effective management of sales activities. - Users value the **easy navigation** in Pivotal CRM, enhancing efficiency and organization in managing sales accounts. - Users appreciate the **easy tracking** features in Pivotal CRM, enhancing efficiency with real-time sales management and streamlined activities. - Users find the **valuable tools** in Pivotal CRM to be highly conducive for their team's success. ##### Cons - Users find the **expertise required** for setting up Pivotal CRM overwhelming, especially without proper guidance for newcomers. - Users face **integration issues** with third-party applications, limiting customization and impacting analytical summaries. - Users point out that **limited customization** options in Pivotal CRM make it challenging to optimize their experience. - Users find Pivotal CRM to be **time-consuming** to set up and navigate, especially for inexperienced users requiring guidance. #### What Are Recent G2 Reviews of Pivotal CRM? **["Streamlines Complex Workflows with Powerful Customization"](https://www.g2.com/survey_responses/pivotal-crm-review-12590090)** **Rating:** 5.0/5.0 stars _— Ajit S._ [Read full review](https://www.g2.com/survey_responses/pivotal-crm-review-12590090) **["Efficient CRM with Customization Needs"](https://www.g2.com/survey_responses/pivotal-crm-review-12296126)** **Rating:** 4.0/5.0 stars _— Sanjeev R._ [Read full review](https://www.g2.com/survey_responses/pivotal-crm-review-12296126) #### What Are G2 Users Discussing About Pivotal CRM? - [Where is Avolin located?](https://www.g2.com/discussions/where-is-avolin-located) - [What is CRM and its functions?](https://www.g2.com/discussions/pivotal-crm-what-is-crm-and-its-functions) - [Is Pivotal a CRM?](https://www.g2.com/discussions/is-pivotal-a-crm) - [What are key features of a CRM system?](https://www.g2.com/discussions/pivotal-crm-what-are-key-features-of-a-crm-system) ### [TeamWave](https://www.g2.com/products/teamwave/reviews) Integrated Software to Run Your Entire Business - CRM, Projects, HR & More. **Average Rating:** 4.6/5.0 **Total Reviews:** 24 #### How Do G2 Users Rate TeamWave? - **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.3/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.9/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 9.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind TeamWave? - **Seller:** [TeamWave](https://www.g2.com/sellers/teamwave) - **Year Founded:** 2016 - **HQ Location:** WILMINGTON, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 54% Small, 33% Medium #### What Are Recent G2 Reviews of TeamWave? **["Convenient team management"](https://www.g2.com/survey_responses/teamwave-review-7137011)** **Rating:** 5.0/5.0 stars _— Verified User in Information Technology and Services_ [Read full review](https://www.g2.com/survey_responses/teamwave-review-7137011) **["Remote Team Friendly!"](https://www.g2.com/survey_responses/teamwave-review-7136190)** **Rating:** 5.0/5.0 stars _— Janice R._ [Read full review](https://www.g2.com/survey_responses/teamwave-review-7136190) #### What Are G2 Users Discussing About TeamWave? - [What is TeamWave used for?](https://www.g2.com/discussions/what-is-teamwave-used-for) ### [Vtiger All-In-One CRM](https://www.g2.com/products/vtiger-all-in-one-crm/reviews) Vtiger’s mission is to build software that gives customer-facing teams at small- and medium-sized businesses the ability to create fruitful and enduring relationships with customers. Vtiger CRM provides you a 360-degree view of all your customer information in one place and helps you optimize your sales, support, and marketing touch-points with real-time actions and conversational Insights. Vtiger CRM helps teams create delightful experiences across the entire customer lifecycle - AI-powered CRM and robust automation tools help sales teams to focus on the right deals and deliver growth. With Vtiger, get a unified CRM to break silos and get marketing, sales, and support on the same page with a single source of truth. Deliver exceptional customer experience and support by engaging with your customers across multiple channels. Manage your work on the go with our mobile applications for both Android and iOS. **Average Rating:** 4.3/5.0 **Total Reviews:** 389 #### How Do G2 Users Rate Vtiger All-In-One CRM? - **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.4/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.7/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.1/10 (Category avg: 8.6/10) #### Who Is the Company Behind Vtiger All-In-One CRM? - **Seller:** [Vtiger](https://www.g2.com/sellers/vtiger) - **Year Founded:** 2004 - **HQ Location:** Cupertino, California - **Twitter:** @vtigercrm 2,678 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4add42c905d5c680bf30dcd326fe05bdee0159fdac877f842e73a865e1e945d8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1270573%2F&secure%5Burl_type%5D=linkedin_company_website) 246 employees on LinkedIn® - **Phone:** 1-877-784-9277 #### Who Uses This Product? - **Who Uses This:** CEO, Managing Director - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 68% Small, 30% Medium #### What Do G2 Reviewers Say About Vtiger All-In-One CRM? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **affordability** of Vtiger All-In-One CRM, making it accessible for small organizations. - Users find the **call management feature** in Vtiger CRM helpful for tracking customer interactions effectively. - Users value the **customizability** of Vtiger All-In-One CRM, enabling tailored solutions for unique business needs. - Users value the **customization options** in Vtiger All-In-One CRM for tracking specific customer needs effectively. - Users love the **ease of use** of Vtiger All-In-One CRM, requiring no complex training for effective application. ##### Cons - Users note a **lack of essential features** in Vtiger All-In-One CRM compared to other CRM systems like SAP. - Users report **persistent bugs** and poor customer support, leading to frustrating experiences and unresolved migration issues. - Users report significant **CRM issues** with Vtiger, citing poor customer service and migration errors leading to frustration. - Users find Vtiger's interface **not intuitive** , complicating setup and hindering effective use of the system. - Users report that Vtiger can be **not user-friendly** , citing difficulties with setup and poor customer service throughout the process. #### What Are Recent G2 Reviews of Vtiger All-In-One CRM? **["All-in-One Vtiger Platform That Boosts Productivity and Team Coordination"](https://www.g2.com/survey_responses/vtiger-all-in-one-crm-review-12792429)** **Rating:** 4.0/5.0 stars _— Verified User in Oil & Energy_ [Read full review](https://www.g2.com/survey_responses/vtiger-all-in-one-crm-review-12792429) **["Easy to use"](https://www.g2.com/survey_responses/vtiger-all-in-one-crm-review-6885870)** **Rating:** 5.0/5.0 stars _— Mbuso H._ [Read full review](https://www.g2.com/survey_responses/vtiger-all-in-one-crm-review-6885870) #### What Are G2 Users Discussing About Vtiger All-In-One CRM? - [What is Vtiger All-In-One CRM used for?](https://www.g2.com/discussions/what-is-vtiger-all-in-one-crm-used-for) - [What is CRM in management?](https://www.g2.com/discussions/vtiger-all-in-one-crm-what-is-crm-in-management) - [Is vtiger free?](https://www.g2.com/discussions/is-vtiger-free) - [How do CRM systems work?](https://www.g2.com/discussions/how-do-crm-systems-work) - [What is the use of vtiger CRM?](https://www.g2.com/discussions/vtiger-all-in-one-crm-what-is-the-use-of-vtiger-crm) ### [FreeAgent CRM](https://www.g2.com/products/freeagent-crm-freeagent-crm/reviews) FreeAgent CRM is a fully-featured CRM that helps your team get organized, gain visibility into day-to-day work, and get more done with a powerful, easy-to-use sales platform your sales team will actually love. Work smarter and faster with instant visibility, empowering sales teams to do more with less. Speed up cycle times, close more deals, save time, improve business processes, and ensure nothing falls through the cracks by having all your tools in one happy place. Lift your business up out of spreadsheets and email, and win your workdays with FreeAgent CRM. **Average Rating:** 4.2/5.0 **Total Reviews:** 43 #### How Do G2 Users Rate FreeAgent CRM? - **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.6/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.3/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.3/10 (Category avg: 8.6/10) #### Who Is the Company Behind FreeAgent CRM? - **Seller:** [Servis.ai](https://www.g2.com/sellers/servis-ai) - **Year Founded:** 2016 - **HQ Location:** Campbell, California - **Twitter:** @iamFreeAgent 162 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=79848d63a1536c9556a690ca43f16ae4b7154c3e5afbeab2a462f97b1d691e53&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffreeagent-software%2F&secure%5Burl_type%5D=linkedin_company_website) 14 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Insurance, Telecommunications - **Company Size:** 77% Small, 20% Medium #### What Do G2 Reviewers Say About FreeAgent CRM? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **effective CRM integration** of FreeAgent, enhancing organization and visibility in their workflows. - Users appreciate the **flexibility** of FreeAgent CRM, reporting improved organization and efficiency in their CRM cycles. - Users appreciate the **organization and visibility** of FreeAgent CRM, enhancing their lead management and closure times. - Users value the **organization efficiency** of FreeAgent CRM, noting improvements in CRM cycles and time to closure. - Users appreciate the **organization structure** of FreeAgent CRM, which enhances flexibility and visibility in their processes. ##### Cons - Users feel the need for more **customization options** in FreeAgent CRM, especially for small to medium-sized enterprises. #### What Are Recent G2 Reviews of FreeAgent CRM? **["New CRM software for cutting edge life sciences company"](https://www.g2.com/survey_responses/freeagent-crm-review-8250876)** **Rating:** 4.0/5.0 stars _— Permveer B._ [Read full review](https://www.g2.com/survey_responses/freeagent-crm-review-8250876) **["FreeAgent - The Flexible CRM"](https://www.g2.com/survey_responses/freeagent-crm-review-8256788)** **Rating:** 4.0/5.0 stars _— Bjorn H._ [Read full review](https://www.g2.com/survey_responses/freeagent-crm-review-8256788) #### What Are G2 Users Discussing About FreeAgent CRM? - [What is FreeAgent CRM used for?](https://www.g2.com/discussions/what-is-freeagent-crm-used-for) ### [Aurea CRM](https://www.g2.com/products/aurea-crm/reviews) Aurea CRM is a comprehensive customer relationship management solution that lets you drive customer engagement tools deep into your sales organization. With end-to-end capabilities for sales and marketing, it provides a one-stop-shop that delivers a compact overview of team activities, sales pipelines, and key performance indicators so you can set priorities and make informed decisions. The new Aurea CRM Enterprise Edition has been reengineered with integrated campaign management offerings to give you the insight, access, and speed you need. **Average Rating:** 4.1/5.0 **Total Reviews:** 23 #### How Do G2 Users Rate Aurea CRM? - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.6/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.2/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.2/10 (Category avg: 8.6/10) #### Who Is the Company Behind Aurea CRM? - **Seller:** [Aurea Software](https://www.g2.com/sellers/aurea-software) - **Year Founded:** 2012 - **HQ Location:** Austin, TX - **Twitter:** @AureaSoftware 481 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=de591951683c70445e31ac26d2a397f8b3d1887fb46d91433db1f18391c885b1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2923561%2F&secure%5Burl_type%5D=linkedin_company_website) 233 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 46% Small, 31% Medium #### What Do G2 Reviewers Say About Aurea CRM? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **easy access** provided by Aurea CRM, enhancing productivity with intuitive tools available anywhere. - Users appreciate the **high customizability** of Aurea CRM, enhancing workflows and aligning perfectly with sales processes. - Users appreciate the **comprehensive sales tools and flexibility** of Aurea CRM, enhancing tracking and productivity with ease. - Users value the **flexibility** of Aurea CRM, enhancing customization and aligning perfectly with their sales processes. - Users appreciate the **intuitive interface** of Aurea CRM, enhancing flexibility and efficiency in managing sales activities. ##### Cons - Users express concerns about the **high cost** of Aurea CRM, which may deter smaller businesses from adopting it. - Users struggle with the **steep learning curve** of Aurea CRM, finding setup and mastery particularly challenging without technical skills. - Users struggle with the **not intuitive interface** of Aurea CRM, making setup and navigation challenging, especially for non-technical teams. - Users find the **interface complex and outdated** , leading to a challenging experience for those without technical expertise. - Users often experience **slow performance** with Aurea CRM, affecting their efficiency and user satisfaction. #### What Are Recent G2 Reviews of Aurea CRM? **["Everything Just Works—Reallyawesome experience Enjoy Using It"](https://www.g2.com/survey_responses/aurea-crm-review-13092813)** **Rating:** 4.0/5.0 stars _— Fabian A._ [Read full review](https://www.g2.com/survey_responses/aurea-crm-review-13092813) **["Unified CRM with Customization and Usability Challenges"](https://www.g2.com/survey_responses/aurea-crm-review-12444237)** **Rating:** 4.0/5.0 stars _— Mahe H._ [Read full review](https://www.g2.com/survey_responses/aurea-crm-review-12444237) #### What Are G2 Users Discussing About Aurea CRM? - [What is Aurea?](https://www.g2.com/discussions/what-is-aurea) - [What are the 3 main elements of CRM software?](https://www.g2.com/discussions/aurea-crm-what-are-the-3-main-elements-of-crm-software) - [What are key features of a CRM system?](https://www.g2.com/discussions/aurea-crm-what-are-key-features-of-a-crm-system) - [What is Aurea CRM?](https://www.g2.com/discussions/what-is-aurea-crm) - 1 comment ### [Bluwave CRM](https://www.g2.com/products/bluwave-crm/reviews) BluWave CRM Software involves using software to radically streamline all phases of the sales process, minimizing the time that sales staff require to spend on each phase. **Average Rating:** 4.6/5.0 **Total Reviews:** 18 #### How Do G2 Users Rate Bluwave CRM? - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10) - **Workflow Capability:** 9.3/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.5/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 9.2/10 (Category avg: 8.6/10) #### Who Is the Company Behind Bluwave CRM? - **Seller:** [Bluwave](https://www.g2.com/sellers/bluwave) - **Year Founded:** 2011 - **HQ Location:** Johannesburg, ZA - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=80561f66d5b0710e88edb4485fa3d6f215fceecd9db39b62f5de526bb447084e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5099794&secure%5Burl_type%5D=linkedin_company_website) 16 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 44% Large, 39% Medium #### What Are Recent G2 Reviews of Bluwave CRM? **["A Customer Relationship Management Tool that Has Been Working Impressively for Us"](https://www.g2.com/survey_responses/bluwave-crm-review-9480343)** **Rating:** 5.0/5.0 stars _— Bildad K._ [Read full review](https://www.g2.com/survey_responses/bluwave-crm-review-9480343) **["Bluwave CRM Has Effective Features that Work Impressively for Us"](https://www.g2.com/survey_responses/bluwave-crm-review-9495589)** **Rating:** 5.0/5.0 stars _— Hezron B._ [Read full review](https://www.g2.com/survey_responses/bluwave-crm-review-9495589) #### What Are G2 Users Discussing About Bluwave CRM? - [What is Bluwave CRM used for?](https://www.g2.com/discussions/what-is-bluwave-crm-used-for) ### [vtenext](https://www.g2.com/products/vtenext/reviews) vtenext is the Open Source, AI-Native CRM that allows you to: - Manage all business areas by centralizing information and integrating with your company's existing software ecosystem - Automate your business processes thanks to its built-in BPM engine - Harness the power of AI Agents and Kitt: the virtual assistant you can ask to provide information or perform specific actions Simple module and field creation directly from the interface. Focus on data sovereignty: choose whether to use vtenext in the cloud or install it on your own servers. Perfect as a standalone solution or as part of a more complex infrastructure, it seamlessly integrates with any type of business software and tool, such as ERPs, switchboards, e-commerce platforms, calendars, WhatsApp, digital signatures, and more. vtenext brings over 20 years of experience and is trusted by around 2,000 companies of all sizes—from small businesses to multinationals—proving its reliability and flexibility. **Average Rating:** 4.6/5.0 **Total Reviews:** 36 #### How Do G2 Users Rate vtenext? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.8/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.8/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.6/10 (Category avg: 8.6/10) #### Who Is the Company Behind vtenext? - **Seller:** [vtenext](https://www.g2.com/sellers/vtenext) - **Year Founded:** 2011 - **HQ Location:** Milano, Lombardia - **Twitter:** @vtenext 28 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c1d5fb7c84379cef49e7a3ff2d60cb7fa7df7f44c132f4d703f65cb762ee5e6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fvtenext%2Fabout%2F&secure%5Burl_type%5D=linkedin_company_website) 31 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Computer Software - **Company Size:** 64% Small, 31% Medium #### What Do G2 Reviewers Say About vtenext? _AI-generated summary from verified user reviews_ ##### Pros - Users find VTENEXT's **easy customization** features invaluable for tailoring the system to meet unique business needs. - Users appreciate the **responsive customer support** of vtenext, which enhances their experience and project implementation. - Users praise the **flexibility** of VTE, enabling personalized solutions tailored to unique company needs and processes. - Users appreciate the **feature richness** of vtenext, highlighting its easy customization and daily usability. - Users value the **intuitive simplicity** of vtenext, enabling efficient customization and enhancing productivity without complexity. ##### Cons - Users find **limited customization options** frustrating, often requiring costly technical support for necessary adjustments. - Users find the **limited features** of vtenext restrictive, often needing technical support for basic modifications. - Users find some features **difficult to understand** and experience challenges with self-implemented customization. - Users find the **additional costs** for personalization and updates of vtenext to be overly expensive and limiting. - Users feel the **overwhelming experience** with VTE stems from complex IT policies limiting software utilization. #### What Are Recent G2 Reviews of vtenext? **["VTENEXT: A flexible and process-oriented CRM platform"](https://www.g2.com/survey_responses/vtenext-review-12789891)** **Rating:** 5.0/5.0 stars _— Marco M._ [Read full review](https://www.g2.com/survey_responses/vtenext-review-12789891) **["Powerful, Flexible Solution that helped digitize 50+ Company Processes"](https://www.g2.com/survey_responses/vtenext-review-12555397)** **Rating:** 4.0/5.0 stars _— Verified User in Manufacturing_ [Read full review](https://www.g2.com/survey_responses/vtenext-review-12555397) ### [EspoCRM](https://www.g2.com/products/espocrm/reviews) Open Source CRM application that allows you to see, enter and evaluate all your company relationships regardless of the type. People, companies, projects or opportunities - all in an easy and intuitive interface. **Average Rating:** 4.5/5.0 **Total Reviews:** 28 #### How Do G2 Users Rate EspoCRM? - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.9/10) - **Workflow Capability:** 9.3/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.0/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.5/10 (Category avg: 8.6/10) #### Who Is the Company Behind EspoCRM? - **Seller:** [EspoCRM](https://www.g2.com/sellers/espocrm) - **Year Founded:** 2014 - **HQ Location:** Chernivtsi, Ukraine - **Twitter:** @EspoCRM 669 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0e1bda799fbc016b5e79b816afd69a151a2c8c87ce38d54594ab9f8e1df7198a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5238217%2F&secure%5Burl_type%5D=linkedin_company_website) 5 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 62% Small, 24% Medium #### What Do G2 Reviewers Say About EspoCRM? _AI-generated summary from verified user reviews_ ##### Pros - Users love the **code-free customization** of EspoCRM, enabling intuitive and efficient workflow creation without technical knowledge. - Users value the **easy and code-free customization** in EspoCRM, enabling quick adjustments for non-technical users. - Users appreciate the **code-free automation** in EspoCRM, enabling quick and intuitive workflow customization for non-technical users. - Users love the **code-free customization** of EspoCRM, enabling intuitive and quick workflow creation for non-technical users. - Users enjoy the **ease of learning** with EspoCRM, appreciating intuitive customization and quick workflow creation without coding. ##### Cons - Users struggle with **email integration issues** , requiring third-party tools for essential features in EspoCRM. - Users find that **advanced features require technical expertise** , making effective implementation a challenge for some. - Users face **integration issues** with EspoCRM, requiring third-party tools for SMS and dynamic segments, complicating processes. - Users find it difficult that **SMS follow-ups and dynamic segment creation** require third-party tools, complicating lead management. - Users struggle with **missing features** in EspoCRM, requiring third-party tools for essential follow-up and segmentation tasks. #### What Are Recent G2 Reviews of EspoCRM? **["Tailor-Made for Data Privacy, But Lacks Advanced Analytics"](https://www.g2.com/survey_responses/espocrm-review-12930345)** **Rating:** 4.0/5.0 stars _— Thurston B._ [Read full review](https://www.g2.com/survey_responses/espocrm-review-12930345) **["Highly Customizable CRM Perfect for Design Workflows"](https://www.g2.com/survey_responses/espocrm-review-12912527)** **Rating:** 4.0/5.0 stars _— Bo L._ [Read full review](https://www.g2.com/survey_responses/espocrm-review-12912527) #### What Are G2 Users Discussing About EspoCRM? - [What is self hosted CRM?](https://www.g2.com/discussions/what-is-self-hosted-crm) - 1 comment - [How do I set up EspoCRM?](https://www.g2.com/discussions/how-do-i-set-up-espocrm) - 1 comment - [How do you use ESPO CRM?](https://www.g2.com/discussions/how-do-you-use-espo-crm) - [Is EspoCRM legit?](https://www.g2.com/discussions/is-espocrm-legit) ### [vcita](https://www.g2.com/products/vcita/reviews) vcita: All-in-one business management solution designed to help busy business owners stay organized and deliver exceptional client experiences. vcita is a comprehensive business management software designed to empower small and medium-sized businesses with digital tools to automate administrative tasks and deliver exceptional client experiences. With vcita, business owners can streamline operations, save time, and drive growth through smart automation and seamless integration. Key Features of vcita’s All-in-One Solution: • CRM & Client Management: Easily manage client information, communication history, and track interactions with customizable client cards and workflows. • Payment Collection & Invoicing: Automate billing, estimates, invoicing, and payment collection to ensure getting paid on time 3x faster. • Online Scheduling & Calendar Management: Let clients schedule appointments 24/7,keeping your and your staff’s calendar full with automated reminders and meeting confirmations. • SMS & Email Marketing: Run targeted campaigns and automated follow-ups via SMS and email campaigns to nurture relationships and retain clients. • Lead Capture: Securely capture new leads directly from your website, ensuring seamless integration into your CRM and business flow.. • Client Portal: Let your clients book, pay, send messages and share documents through a secure and branded client portal - any time, from any device. • Documents & Files Management: Store, share, and manage documents securely in one place for easy access. • Automated Reminders: Set reminders for clients and staff to ensure no appointment or payment is missed. • Marketing Automation: Engage clients with automated SMS and email campaigns, saving you time and effort on routine communications. Latest Updates: • BizAI -AI assistant: A fully integrated AI-powered business advisor that offers personalized insights and automates tasks like scheduling, client communication. It learns from user feedback and business data to provide tailored recommendations, allowing business owners to stay in control. • Facebook Messenger Integration: Capture leads directly from Facebook Messenger and integrate them into your CRM, making communication with prospects more seamless. • Multi-Service Scheduling: Schedule multiple services within a single client appointment, allowing for easier management of complex client needs. • Calls & Texting App: New integration allows businesses to manage both calls and text messages from a single business phone number, streamlining communication and offering features like call recording, missed call logs, and custom greetings. • Payment Workflows: New streamlined payment workflows allow businesses to charge clients directly from the service catalog, providing a POS-like experience for quicker payments. Why Choose vcita? Join over 100,000 businesses globally using vcita to automate tasks, improve client relationships, and grow their business. Whether you’re looking to streamline billing, enhance marketing efforts, or offer a better client experience, vcita delivers a powerful, easy-to-use solution that covers it all. **Average Rating:** 4.5/5.0 **Total Reviews:** 79 #### How Do G2 Users Rate vcita? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.2/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.7/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.8/10 (Category avg: 8.6/10) #### Who Is the Company Behind vcita? - **Seller:** [vcita](https://www.g2.com/sellers/vcita) - **Year Founded:** 2010 - **HQ Location:** St. Petersburg Florida - **Twitter:** @vCita 1,739 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4c8add0ce36b69183c81d5250f6d26a15ecbe1fcfdedf21fcbf3ea6f4a400ed3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1816111%2F&secure%5Burl_type%5D=linkedin_company_website) 150 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Alternative Medicine, Marketing and Advertising - **Company Size:** 86% Small, 11% Medium #### What Do G2 Reviewers Say About vcita? _AI-generated summary from verified user reviews_ ##### Pros - Users find vCita's **ease of use** exceptional, simplifying client bookings and enhancing schedule management effortlessly. - Users appreciate the **automated reminders and confirmations** that streamline client management and enhance overall efficiency. - Users value the **exceptional customer support** from Vcita, noting quick responses and helpful assistance for their needs. - Users admire the **seamless integration** with websites and calendars, enhancing the booking experience for clients. - Users appreciate the **seamless integrations** with websites and calendars, enhancing appointment booking and client interaction. ##### Cons - Users face **integration issues** with vcita, struggling with syncing calendars and requiring additional apps for task management. - Users express a desire for **missing features** like partial refunds and better integration with task management tools. - Users find vcita **expensive** , needing to upgrade for basic features and facing limits on document uploads. - Users face a **lack of integration** with other services, complicating workflow and task management on vcita. - Users experience significant **linking issues** with vcita, causing confusion and inconsistency between platforms, affecting usability. #### What Are Recent G2 Reviews of vcita? **["Outstanding backend system transformed my business"](https://www.g2.com/survey_responses/vcita-review-9522081)** **Rating:** 5.0/5.0 stars _— Neil D._ [Read full review](https://www.g2.com/survey_responses/vcita-review-9522081) **["A god-send for our non-profit community mental health service"](https://www.g2.com/survey_responses/vcita-review-12206525)** **Rating:** 5.0/5.0 stars _— Verified User in Hospital & Health Care_ [Read full review](https://www.g2.com/survey_responses/vcita-review-12206525) #### What Are G2 Users Discussing About vcita? - [What does Vcita do?](https://www.g2.com/discussions/what-does-vcita-do) - [Does vcita have an app?](https://www.g2.com/discussions/does-vcita-have-an-app) - [How does vcita work?](https://www.g2.com/discussions/how-does-vcita-work) - [What is vcita used for?](https://www.g2.com/discussions/what-is-vcita-used-for) - 1 upvote ### [Prophet CRM](https://www.g2.com/products/prophet-crm/reviews) Prophet CRM is embedded in Outlook, not simply integrated. This allows Prophet to uniquely leverage the work you and your team already do in Outlook, and automatically associates that activity to the appropriate customer opportunity within Prophet CRM. Whether from your desktop or mobile device, all Outlook-based emails, tasks, and calendar events are automatically tracked and associated to the corresponding opportunity, unburdening your team from administrative entry and giving them more time to sell. With more timely and thorough entry of sales activity data, sales managers gain valuable insight regarding your customers, sales team and sales processes. Combine Prophet CRM's unique Outlook integration with it's comprehensive suite of sales automation and workflow tools, customizable fields, reports, dashboards, and analytics, and you have a powerful application that will drive your business to higher levels of success. Contact us to discover how we partner with you to drive your success. **Average Rating:** 4.1/5.0 **Total Reviews:** 193 #### How Do G2 Users Rate Prophet CRM? - **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.0/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.6/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.6/10 (Category avg: 8.6/10) #### Who Is the Company Behind Prophet CRM? - **Seller:** [Avidian Technologies](https://www.g2.com/sellers/avidian-technologies) - **Year Founded:** 2002 - **HQ Location:** Bellevue, Washington - **Twitter:** @ProphetCRM 643 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1e12d9fb41387700bbf5ddf293d7149663d387d81d8e492506227abb26d708be&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F67284%2F&secure%5Burl_type%5D=linkedin_company_website) 21 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, President - **Top Industries:** Financial Services, Construction - **Company Size:** 67% Small, 27% Medium #### What Are Recent G2 Reviews of Prophet CRM? **["Efficient CRM with Stellar Outlook Integration, Needs Bulk Actions"](https://www.g2.com/survey_responses/prophet-crm-review-12985100)** **Rating:** 4.0/5.0 stars _— Verified User in Management Consulting_ [Read full review](https://www.g2.com/survey_responses/prophet-crm-review-12985100) **["Excellent CRM"](https://www.g2.com/survey_responses/prophet-crm-review-6623141)** **Rating:** 5.0/5.0 stars _— Yasmine J._ [Read full review](https://www.g2.com/survey_responses/prophet-crm-review-6623141) #### What Are G2 Users Discussing About Prophet CRM? - [What is Prophet CRM used for?](https://www.g2.com/discussions/what-is-prophet-crm-used-for) ### [SuiteCRM](https://www.g2.com/products/suitecrm/reviews) SuiteCRM is the award winning Customer Relationship Management application brought to you by SuiteCRM who are the authors and maintainers. The application is enterprise ready and completely scalable to suit any business size or business requirement. The application is fully customisable and can be tailor made to fit your current or future business processes. Most importantly the application is open source and so it’s completely FREE to use, with no limitations on users. **Average Rating:** 4.2/5.0 **Total Reviews:** 99 #### How Do G2 Users Rate SuiteCRM? - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.5/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.0/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.6/10 (Category avg: 8.6/10) #### Who Is the Company Behind SuiteCRM? - **Seller:** [SuiteCRM](https://www.g2.com/sellers/suitecrm-1076b753-26a9-46cd-b656-22f4b061c6c6) - **Year Founded:** 2005 - **HQ Location:** Stirling, United Kingdom - **Twitter:** @SuiteCRM 3,504 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=223ac434d1f8aef334b86d2b19ab9d9496e5450f49f28e299a8c5a57afa9f73d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsuitecrm-ltd%2F&secure%5Burl_type%5D=linkedin_company_website) 13 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 63% Small, 29% Medium #### What Do G2 Reviewers Say About SuiteCRM? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **100% open-source customizability** of SuiteCRM, seamlessly adapting it to suit their specific business needs. - Users appreciate the **ease of use** in SuiteCRM, highlighting its intuitive setup and customization capabilities for all teams. - Users value the **easy customization** of SuiteCRM, enabling tailored solutions for diverse business needs without vendor lock-in. - Users find the **easy setup** of SuiteCRM simplifies initial use and enhances overall productivity and efficiency. - Users value the **affordability** of SuiteCRM, benefiting from customizable solutions without additional licensing fees. ##### Cons - Users find the **poor design** of SuiteCRM lacks modernity, making the interface feel outdated and less intuitive. - Users face **integration issues** with SuiteCRM, hindering the optimization of advanced features and user experience. - Users find the **learning curve steep** , particularly due to an outdated interface and complex setup requirements. - Users find the SuiteCRM interface **not intuitive** , especially for new users navigating complex modules and features. - Users report that SuiteCRM is **not user-friendly** , citing a clunky interface and slow mobile app performance. #### What Are Recent G2 Reviews of SuiteCRM? **["SuiteCRM Gives Us Control with Flexible Dashboards and Solid Integrations"](https://www.g2.com/survey_responses/suitecrm-review-12846054)** **Rating:** 4.0/5.0 stars _— Vipul K._ [Read full review](https://www.g2.com/survey_responses/suitecrm-review-12846054) **["Making Follow Ups, Activity Tracking, and Work Records Easier to Handle"](https://www.g2.com/survey_responses/suitecrm-review-12892013)** **Rating:** 4.5/5.0 stars _— Ishan S._ [Read full review](https://www.g2.com/survey_responses/suitecrm-review-12892013) #### What Are G2 Users Discussing About SuiteCRM? - [How much does SugarCRM cost?](https://www.g2.com/discussions/suitecrm-how-much-does-sugarcrm-cost) - [What is SugarCRM software?](https://www.g2.com/discussions/what-is-sugarcrm-software) - [How do I set up SuiteCRM?](https://www.g2.com/discussions/how-do-i-set-up-suitecrm) - [Is SuiteCRM free?](https://www.g2.com/discussions/is-suitecrm-free) ### [Leadscore.io](https://www.g2.com/products/leadscore-io/reviews) Leadscore is an affordable CRM platform offering sales & marketing automation solutions designed for small companies. **Average Rating:** 4.0/5.0 **Total Reviews:** 26 #### How Do G2 Users Rate Leadscore.io? - **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.9/10) - **Workflow Capability:** 8.5/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.2/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.7/10 (Category avg: 8.6/10) #### Who Is the Company Behind Leadscore.io? - **Seller:** [Interact.io](https://www.g2.com/sellers/interact-io) - **Year Founded:** 2013 - **HQ Location:** Berlin - **Twitter:** @interact\_io 221 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 48% Small, 37% Medium #### What Do G2 Reviewers Say About Leadscore.io? _AI-generated summary from verified user reviews_ ##### Pros - Users find Leadscore.io to be **user-friendly and efficient** , making it easy for anyone to start quickly. - Users value the **automation features** of Leadscore.io, which simplify lead qualification and enhance sales alignment globally. - Users value the **streamlined and user-friendly setup** of Leadscore.io, making it easy to get started quickly. - Users find Leadscore.io to be an **efficient tool** for CRM, allowing quick understanding and effective data management. - Users value the **AI-driven lead qualification** of Leadscore.io, enhancing alignment between marketing and sales for global teams. ##### Cons - Users note the **incomplete information** in Leadscore.io’s intent data, particularly for APAC and EU markets, affecting accuracy. - Users find the **initial investment** for Leadscore.io to be relatively high, posing challenges for small businesses. - Users find **integration issues** with Leadscore.io, making it less seamless compared to other CRMs. - Users find Leadscore.io's **outdated interface** and integration challenges hinder its overall user-friendliness. #### What Are Recent G2 Reviews of Leadscore.io? **["Essential for Efficient B2B Lead Management"](https://www.g2.com/survey_responses/leadscore-io-review-12479392)** **Rating:** 4.0/5.0 stars _— Amit B._ [Read full review](https://www.g2.com/survey_responses/leadscore-io-review-12479392) **["Leadscore.io: Data-Driven Lead Scoring That Boosts Sales Efficiency"](https://www.g2.com/survey_responses/leadscore-io-review-12904575)** **Rating:** 4.0/5.0 stars _— Karthick P._ [Read full review](https://www.g2.com/survey_responses/leadscore-io-review-12904575) #### What Are G2 Users Discussing About Leadscore.io? - [What is Leadscore.io used for?](https://www.g2.com/discussions/what-is-leadscore-io-used-for) ### [Endear](https://www.g2.com/products/endear/reviews) Endear is the AI-powered clienteling platform for modern retail brands that want to build meaningful customer relationships at scale. With over 2,000 retail stores around the globe driving more than $1 billion in attributed sales, Endear empowers store teams with unified customer profiles, real-time data, and AI that automatically identifies who to reach out to, when, and what to say so associates spend their time selling, not searching. By streamlining outreach across channels like text, email, and WhatsApp, Endear helps deliver personalized, high-impact customer experiences that increase foot traffic and boost sales. With every engagement trackable and actionable, Endear is redefining retail ROI so every store becomes a performance channel and every interaction becomes a revenue moment. **Average Rating:** 4.4/5.0 **Total Reviews:** 34 #### How Do G2 Users Rate Endear? - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10) - **Workflow Capability:** 7.9/10 (Category avg: 8.5/10) - **Contact & Account Management:** 7.9/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 7.9/10 (Category avg: 8.6/10) #### Who Is the Company Behind Endear? - **Seller:** [Endear](https://www.g2.com/sellers/endear) - **Company Website:** www.endearhq.com - **Year Founded:** 2016 - **HQ Location:** New York, New York, United States - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=959d6a35380993413349cfd27b76785e97d178a11b06708ab07d359d62a0c0cc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fendear&secure%5Burl_type%5D=linkedin_company_website) 35 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Retail, Apparel & Fashion - **Company Size:** 56% Medium, 38% Small #### What Do G2 Reviewers Say About Endear? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **personalization features** of Endear, enhancing customer engagement and driving store revenue effectively. - Users appreciate the **ease of use** of Endear, enabling simple client connections and seamless navigation. - Users love the **customization features** of Endear, enhancing customer engagement and driving tailored communications effectively. - Users appreciate the **seamless integration with Shopify** , enhancing personalized marketing and driving customer engagement effectively. - Users value the **personalized marketing and clienteling** features of Endear, enhancing customer relationships and engagement. ##### Cons - Users find the **limited customization** of Endear restrictive, impacting their ability to tailor the platform to specific needs. - Users find the **difficult customization** in Endear hampers their ability to tailor the platform to their needs effectively. - Users find the platform lacks **missing features** like more organization options and better email selection capabilities. - Users find the **template issues** limiting, citing complications in searching and a lack of customization options. - Users find the **learning curve steep** , with complicated customer searches and unclear profiles challenging at first. #### What Are Recent G2 Reviews of Endear? **["Easy to Use and Responsive to Customer Feedback"](https://www.g2.com/survey_responses/endear-review-12772708)** **Rating:** 4.0/5.0 stars _— Jason L._ [Read full review](https://www.g2.com/survey_responses/endear-review-12772708) **["Effortless Clientelling with Stellar Support"](https://www.g2.com/survey_responses/endear-review-12746677)** **Rating:** 5.0/5.0 stars _— Cristina E._ [Read full review](https://www.g2.com/survey_responses/endear-review-12746677) #### What Are G2 Users Discussing About Endear? - [What is Endear used for?](https://www.g2.com/discussions/endear-cdp-what-is-endear-used-for) - 1 comment - [What is Endear used for?](https://www.g2.com/discussions/what-is-endear-used-for) - 1 comment ### [BSI Customer Suite](https://www.g2.com/products/bsi-business-systems-integration-bsi-customer-suite/reviews) BSI Software is Europe's leading CRM and Customer Experience platform for organizations that want to design, automate, and continuously optimize customer relationships. With the BSI Customer Suite, we bring together CRM, Customer Data Platform (CDP), Marketing Automation, Sales, Service, Customer Engagement, and AI in a single modular platform—seamlessly integrated and designed to support the entire customer journey. BSI delivers a true end-to-end customer suite. All customer data, processes, and interactions are unified on one shared platform, providing a real-time 360-degree customer view, eliminating data silos, and enabling consistent customer experiences across every touchpoint—from the very first interaction to long-term customer loyalty. A key differentiator is our deep industry expertise. Our solutions are developed in close collaboration with industry specialists who understand the unique challenges of their markets from first-hand experience. This results in preconfigured industry solutions for Banking, Insurance, Healthcare, Retail, and Energy & Utilities. With BSI Elements, organizations benefit from proven best practices, predefined customer journeys, industry-specific KPIs, and built-in regulatory requirements. This significantly reduces implementation effort while accelerating time-to-value. As a European software provider, BSI stands for digital sovereignty. Organizations retain full control over their data within the European legal framework. Our platform is GDPR-compliant, cloud-agnostic, and designed to meet the highest standards of security, compliance, and governance. This is particularly valuable for highly regulated industries, where transparency and trust are critical. With our «AI by Design» approach, artificial intelligence is not an add-on—it is deeply embedded into every customer-facing process. Organizations can choose from more than 70 AI models and securely integrate them into their existing workflows. Intelligent Customer Agents support employees with lead management, campaign orchestration, customer service, proposal generation, and many other tasks—all while maintaining full control, ensuring security, and preventing data from leaving the European jurisdiction. BSI combines the power of a modern customer suite with the flexibility to adapt to individual business requirements. Instead of relying on extensive custom development, organizations can rapidly configure industry-specific processes and use cases. The result is stronger customer relationships, greater operational efficiency, and a platform that seamlessly unifies Customer Experience, CRM, and AI. **Average Rating:** 4.3/5.0 **Total Reviews:** 23 #### How Do G2 Users Rate BSI Customer Suite? - **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.9/10) - **Workflow Capability:** 7.9/10 (Category avg: 8.5/10) - **Contact & Account Management:** 7.6/10 (Category avg: 8.7/10) - **Opportunity & Pipeline Mgmt.:** 8.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind BSI Customer Suite? - **Seller:** [BSI Business Systems Integration](https://www.g2.com/sellers/bsi-business-systems-integration) - **Year Founded:** 1996 - **HQ Location:** Baden, CH - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e571866c384094ec9708fdc0e0eecbbb90516ee53d45a64afbfaf5721dc84617&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F41907&secure%5Burl_type%5D=linkedin_company_website) 566 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 33% Large, 33% Small #### What Do G2 Reviewers Say About BSI Customer Suite? _AI-generated summary from verified user reviews_ ##### Pros - Users love the **intuitive and user-friendly design** of BSI Software, making daily tasks efficient and streamlined. - Users appreciate the **organizational efficiency** of BSI Software, enabling better teamwork, reduced manual work, and improved communication. - Users appreciate the **quick and helpful customer support** of BSI Software, enhancing their overall experience significantly. - Users find the **easy setup** of BSI Software to be hassle-free, enabling quick and efficient onboarding. - Users value the **easy tracking** capabilities of BSI Software, enhancing organization and collaboration across teams effortlessly. ##### Cons - Users struggle with the **steep learning curve** of BSI Software, finding it complex and not intuitive for new users. - Users express concerns about the **not user-friendly** interface, making navigation and adoption challenging and frustrating. - Users experience **bugs and slow performance** in BSI Software, affecting their overall satisfaction with the product. - Users note a **lack of broader customization** options in BSI Software, limiting their ability to tailor the experience. - Users often experience **slow loading** times with BSI Software, which hampers efficiency in crucial workflow moments. #### What Are Recent G2 Reviews of BSI Customer Suite? **["Strong Compliance & Structured Workflows for Regulated Teams"](https://www.g2.com/survey_responses/bsi-customer-suite-review-12221146)** **Rating:** 4.0/5.0 stars _— Lucy L._ [Read full review](https://www.g2.com/survey_responses/bsi-customer-suite-review-12221146) **["Boosts Team Collaboration and Data Management"](https://www.g2.com/survey_responses/bsi-customer-suite-review-12289635)** **Rating:** 4.5/5.0 stars _— Prashant M._ [Read full review](https://www.g2.com/survey_responses/bsi-customer-suite-review-12289635) #### What Are G2 Users Discussing About BSI Customer Suite? - [What are the main purposes CRM software is used for?](https://www.g2.com/discussions/bsi-crm-what-are-the-main-purposes-crm-software-is-used-for) - 2 comments - [What are the main purposes CRM software is used for?](https://www.g2.com/discussions/what-are-the-main-purposes-crm-software-is-used-for) - [What does CRM software include?](https://www.g2.com/discussions/what-does-crm-software-include) - [What are the 3 main elements of CRM software?](https://www.g2.com/discussions/bsi-crm-what-are-the-3-main-elements-of-crm-software) - [What are some features of CRM?](https://www.g2.com/discussions/bsi-crm-what-are-some-features-of-crm) - [‹ Prev‹ Prev](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=10#product-list) - [1](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D#product-list) - [2](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=2#product-list) - … - [7](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=7#product-list) - [8](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=8#product-list) - [9](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=9#product-list) - [10](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=10#product-list) - 11 - [12](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=12#product-list) - [13](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=13#product-list) - [14](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=14#product-list) - [15](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=15#product-list) - … - [72](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=72#product-list) - [73](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=73#product-list) - [Next ›Next ›](/categories/crm?order=g2_score&pStoreID=bizclubgold%252525252525252525252525252525252525252F1000%252525252527%25252525255B0%25252525255D&page=12#product-list) Spotlight Categories [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management) [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing) [Product Information Management (PIM) Systems](https://www.g2.com/categories/product-information-management-pim) [Retail POS Systems](https://www.g2.com/categories/retail-pos) [Anti Money Laundering Software](https://www.g2.com/categories/anti-money-laundering) Similar Categories - [Sales Compensation](/categories/sales-compensation) - [AI Sales Assistant](/categories/ai-sales-assistant) - [Auto Dialer](/categories/auto-dialer) - [Contract Analytics](/categories/contract-analytics) - [Contract Lifecycle Management (CLM)](/categories/contract-lifecycle-management-clm) - [Contract Management](/categories/contract-management) - [Customer Revenue Optimization](/categories/customer-revenue-optimization) - [E-Signature](/categories/e-signature) - [Field Sales](/categories/field-sales) - [Other Sales](/categories/other-sales) - [Partnerships Management](/categories/partnerships-management) - [PreSales](/categories/presales) - [Quote Management](/categories/quote-management) - [Revenue AI Platforms](/categories/revenue-ai-platforms) - [Revenue Operations & Intelligence (RO&I)](/categories/revenue-operations-intelligence-ro-i) [Browse CRM Themes](/categories/crm/themes) ![Julie Jung](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie Jung") JJ Researched and written by [Julie Jung](https://research.g2.com/insights/author/julie-jung) Updated March 5, 2025 Customer relationship management (CRM) software is a digital tool designed for businesses to efficiently organize, monitor, and maintain data about their existing and prospective customers. The [best CRM software](https://www.g2.com/articles/best-crm-software) centralizes data from various lead generation, traffic, campaign, and acquisition sources and creates records and profiles. The software has a repository of a complete customer database, which stakeholders use to manage long-term customer contracts and relationships. CRM software enhances customer experience by streamlining customer support, email marketing, sales outreach, and sales cycles. [CRM software](https://learn.g2.com/best-customer-relationship-management-software-tools) can be integrated with [call center infrastructure platforms](https://www.g2.com/categories/call-center-infrastructure-cci), digital marketing services, [ERP systems](https://www.g2.com/categories/erp-systems), [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms), marketing automation software, and [CPQ software](https://www.g2.com/categories/cpq) to reduce the risk of data silos and give real-time updates on the customer journey. Customer journey and funnel are categorized into different sub-processes in the CRM software where sales and marketing can access the data, build communication, and drive them forward to final deals. There are many different [types of CRM software](https://learn.g2.com/types-of-crm-software) provide a collection of integrated customer-related functions or all-in-one functionality, such as marketing automation, help desk, e-commerce tools, ERP, project or website management, to replace the need for additional solutions and better serve small and mid-market businesses. Standalone CRM solutions, however, focus primarily on sales-related functions such as contact, account, and pipeline management and do not offer extensive marketing help. The software also has help desk escalation, email automation, sales dispositions, automation workflows, and lead scoring and calling histories to help sales teams navigate to the current lead progress and establish contextual communication. To qualify for inclusion in the CRM category, a product must: - Provide a bounded set of sales-related functions - Provide lead, contact, account, and opportunity management functions - Capture and store sales activities and interactions performed - Consolidate customer history and transactions into a single interface - Track prospects and contacts throughout the sales pipeline - Facilitate communication at all phases of the customer lifecycle - Provide reporting features to track sales performance - Provide workflow automation capabilities to streamline sales processes - Integrate functions into a unifying database and platform Show More * * * ## How Do You Choose the Right CRM Software? ### Everything About CRMs ### CRM software buying insights at a glance [Customer relationship management (CRM) software](https://www.g2.com/categories/crm) strategically manages customer interactions across marketing, sales, service, and analytics functions, using capabilities such as customer data aggregation, workflow automation, and analytics-driven insights. Organizations primarily use CRM software to manage leads, track customer interactions, automate sales pipelines, and centralize customer data. CRM systems range from sales automation tools to specialized solutions tailored for industries such as real estate, finance, or nonprofits. Most CRM solutions are priced per user monthly or annually, averaging approximately $35 per user/month, with free plans for small businesses and premium enterprise solutions reaching up to $3,960 per user/year. If you’re evaluating CRM software, consider your organization's size, desired integrations, pricing transparency, ease of use, feature availability, vendor support quality, and AI capabilities. Essential questions include: - How transparent and scalable is the pricing structure? - What training and onboarding resources are provided? - What integrations are supported, and how user-friendly are they? - How responsive is the vendor to customer support issues? - Does the CRM utilize AI to automate interactions or insights? G2's top-rated CRM systems currently include Salesforce Sales Cloud, HubSpot Sales Hub, ActiveCampaign, ClickUp, and Close. ### What is CRM software? G2 defines [CRM software](https://www.g2.com/categories/crm) as platforms and applications designed to strategically manage and optimize customer interactions across marketing, sales, service, and analytics functions. Effective CRM systems aggregate multiple data sources, automate customer-facing workflows, and offer insights to accelerate sales conversions. Organizations typically source first-party customer data through call center interactions, web-based lead forms, social media engagements, and targeted marketing campaigns. CRM modules then organize this information systematically by demographic attributes, customer interactions, purchasing signals, and conversion potential. CRM tools further simplify sales processes by automating lead nurturing, prospect outreach, and campaign management. These applications provide a centralized system to track deal progression, customer interactions, financial transactions, and post-sale support, delivering a unified, real-time view of the entire customer journey. The CRM market is projected to reach $96.39 billion by 2026, growing at a compound annual growth rate (CAGR) of 10.6% between 2021 and 2026. ([_Source 1_](https://www.g2.com/articles/sales-statistics)) G2 currently covers 785 CRM products, with 9963 reviews published in the last 12 months, making it one of the most reviewed and comprehensive software categories on our platform. ([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) ### What are the top reviewed CRM systems on G2? G2 scores the top-rated CRM systems based on a [proprietary algorithm](https://documentation.g2.com/docs/research-scoring-methodologies) that factors in real-user satisfaction ratings and popularity from review data. Here are the five highest-rated CRM products G2 for this category: #### 1. [Salesforce Sales Cloud](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews) - Number of Reviews: 20,244 - Satisfaction: 99 - Market Presence: 99 - G2 Score: 99 #### 2. [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - Number of Reviews: 9,685 - Satisfaction: 99 - Market Presence: 87 - G2 Score: 93 #### 3. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - Number of Reviews: 3,503 - Satisfaction: 94 - Market Presence: 70 - G2 Score: 82 #### 4. [ClickUp](https://www.g2.com/products/clickup/reviews) - Number of Reviews: 1,507 - Satisfaction: 93 - Market Presence: 70 - G2 Score: 81 #### 5. [Close](https://www.g2.com/products/close/reviews) - Number of Reviews: 1,346 - Satisfaction: 98 - Market Presence: 63 - G2 Score: 81 These rankings are determined by combining verified user ratings and publicly available web search popularity data: - The **Satisfaction Score** measures user satisfaction with software products based on user feedback, review quality, quantity, and recency. It helps buyers easily understand how well a product meets user expectations.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) - The **Market Presence Score** measures a product's prominence in its market. It combines data from G2 user reviews and external sources, focusing primarily on product-specific factors to reflect real-world popularity and vendor influence.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) - G2 ranks products using a unique scoring system called the **G2 Score** , calculated from real user reviews, online data, and social signals. This score makes it easy to compare and evaluate different software products within each G2 category.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) ### CRM software pricing and cost considerations CRM software pricing varies significantly depending on the vendor, scale, complexity, and deployment model. Pricing categories typically include: - Free tier: Basic functionality suitable for startups or small businesses requiring minimal CRM capabilities. - Entry-level and mid-market Tiers: Moderate feature sets with per-user subscription pricing targeted at mid-sized businesses. - Enterprise-level tiers: Comprehensive, highly customizable solutions with extensive support, integrations, advanced analytics, and strategic implementation support. Most CRM software solutions on the market are priced per–user per month, but they can also be offered at annual rates. According to G2 data covering 86 CRM products (245 editions), the average annual license cost is about $415.95, roughly $35 per user per month when paid yearly. Some products offer [free versions](https://www.g2.com/categories/crm/free), while high-end, enterprise-level solutions can cost up to $3,960 per user per year. Organizations should carefully evaluate Total Cost of Ownership (TCO), including hidden costs such as onboarding, integrations, training, and ongoing technical support. For on-premises solutions, factor in hardware, IT resources, and ongoing maintenance. ### Types of CRM software on G2 CRM software solutions typically fall into the following categories, each with distinctive functionalities suited to specific organizational needs: - Sales Automation CRM: Focuses primarily on automating sales processes, enhancing productivity, and streamlining pipeline management. - Analytical CRM: Provides deep data-driven insights, predictive analytics, and customer segmentation through advanced AI-driven reporting. - Industry-Specific CRM: This type of CRM offers specialized features tailored to industry-specific operational requirements. This includes [real estate CRM software](https://www.g2.com/categories/real-estate-crm), [construction CRM software](https://www.g2.com/categories/construction-crm), [financial services CRM software](https://www.g2.com/categories/financial-services-crm), [mortgage CRM software](https://www.g2.com/categories/mortgage-crm), [legal CRM software](https://www.g2.com/categories/legal-crm), [PR CRM software](https://www.g2.com/categories/pr-crm), and [nonprofit CRM software](https://www.g2.com/categories/nonprofit-crm). - [Social CRM](https://www.g2.com/categories/crm/f/social-network-integration): Captures and manages customer interactions from social media channels, facilitating seamless cross-platform engagement. - [Mobile CRM](https://learn.g2.com/mobile-crm): Enables sales and marketing teams to access CRM capabilities via mobile apps, supporting productivity on the go. - [All-in-One CRM](https://www.g2.com/categories/crm/f/all-in-one): Combines multiple CRM functions into a unified platform, eliminating the need for disparate applications. This software supplants the need for broken software chains like standalone [ERPs](https://www.g2.com/categories/erp-systems) or [human capital management systems (HCMs)](https://www.g2.com/categories/hcm-software). - [Standalone CRM](https://www.g2.com/categories/crm/f/standalone): Operates independently without requiring extensive integration into an existing tech ecosystem. Often found in small or mid-sized businesses that prefer simpler setups. - Cloud-based CRM: Delivers scalable and secure solutions through cloud infrastructure, reducing IT complexity and promoting agile growth. - [Small Business CRM](https://www.g2.com/categories/crm/small-business): This type of CRM provides accessible, intuitive CRM tools specifically designed for smaller organizations with straightforward deployment and lower costs. ### Top CRM software features rated by G2 reviewers There is no [best CRM software](https://learn.g2.com/best-customer-relationship-management-software-tools) for everyone. Different CRM features within CRM software can help users in a few ways: - Contact & account management: Store customer data and manage interactions centrally. - Opportunity & pipeline management: Track sales deals through each stage from lead to close. - Task & activity management: Schedule tasks, assign deadlines, and track activities. - Lead management: Capture, qualify, and manage leads throughout the sales process - Email marketing & campaign management: Create, launch, and measure email and multi-channel campaigns. - Reporting & dashboards: Visualize performance and trends through intuitive dashboards and customizable reports. - Mobile & social integration: Access CRM on mobile devices; engage customers through social media channels. - Workflow automation: Automate repetitive tasks and streamline business processes. - Customer support & case management: Track and resolve customer inquiries and issues effectively. - Integration capabilities: Seamlessly integrate CRM with other essential software and business systems. - AI capabilities: Use generative AI to automate text creation and enhance customer interactions. ### Top CRM software benefits identified by G2 reviewers Effective CRM implementation can yield multiple strategic business benefits, including: **Enhanced customer insights:** CRM systems consolidate interaction data for deeper customer understanding, enabling personalized engagements and proactive sales efforts. _“It consolidates all customer data onto a single platform, tracking the entire customer journey within our system through a single interface. This includes all interactions from the initial point of contact, whether inbound or outbound, through marketing or direct sales, to the final outcome of either a closed win or closed loss.”_ - [Akshay S., Sales Development Manager](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews/salesforce-sales-cloud-review-10680560). **Improved revenue growth:** CRM tools support targeted marketing campaigns, streamline lead management, and accelerate sales processes that drive increased revenue. _“The tool helps me keep track of leads, follow-ups, and client interactions without things slipping through the cracks.”_ - [Chelsea D., CEO](https://www.g2.com/products/hubspot-sales-hub/reviews/hubspot-sales-hub-review-10856634). **Optimized productivity and efficiency:** CRM software automates repetitive tasks, minimizing manual intervention and freeing staff to focus on high-value strategic activities. “_The automation features save us a ton of time by cutting out manual data entry and follow-ups. This means we can focus more on growing the business and less on chasing details, which has definitely helped our team stay more productive and organized._” - [Byron S., VP, SFDC & Data Administration](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews/salesforce-sales-cloud-review-10275142). **Improved collaboration and transparency:** CRM solutions offer centralized visibility into customer journeys, facilitating cross-functional collaboration and aligning sales and marketing efforts. _“The tool allows us to have transparency and a centralized location for all of our staff to store the information we need to help the customers.”_ - [Ryan L](https://www.g2.com/products/close/reviews/close-review-8802552). ### Top CRM systems challenges identified by G2 reviewers Implementing CRM software often presents specific challenges that can impact overall success. Analyzing G2 user reviews reveals frequent issues, including pricing concerns, complexity of user experience, limited or underdeveloped features, inadequate customer support, and integration limitations. Here are the most common hurdles users face, along with practical advice to address them: **1. Cost concerns:** Reviewers frequently identify high or unclear pricing as a barrier, particularly with enterprise-level CRM systems, making affordability an ongoing concern, especially for small or mid-sized businesses. - **Essential questions to ask your CRM vendor:** How is your pricing structured, and what exactly is included in each tier? Are there additional costs for adding users, premium features, or customer support? - **How to overcome the challenge:** Seek transparency from vendors upfront and consider scalable solutions or tiered pricing options that align costs with your business growth. **2. Steep learning curve:** CRM software often introduces unfamiliar workflows, resulting in slow adoption or even resistance within teams accustomed to different processes. - **Essential questions to ask your CRM vendor:** What training programs or onboarding resources do you provide? How do you help teams transition smoothly from their existing processes? - **How to overcome the challenge:** To facilitate an easier transition, opt for CRM solutions that offer comprehensive onboarding materials, continuous training, and strong vendor support. **3. Limited or underdeveloped features:** Many CRM users express disappointment regarding missing or insufficiently developed functionality, limiting effectiveness in critical business scenarios. - **Essential questions to ask your CRM vendor:** Can you outline your current features and upcoming development roadmap? How responsive are you to customer feedback when prioritizing new features? - **How to overcome the challenge:** Prioritize CRM providers who are transparent about feature availability and future development, ensuring alignment with your essential business needs. **4. Support and reliability issues:** Users commonly cite inadequate customer support, slow response times, or unreliable systems as major pain points negatively affecting daily operations. - **Essential questions to ask your CRM vendor:** What support channels are available, and what are your average response and resolution times? Do you provide clearly defined Service Level Agreements (SLAs)? - **How to overcome the challenge:** Evaluate vendors based on proven reliability and responsive customer support. Clarify expectations with detailed SLAs. **5. Integration limitations:** CRM solutions can become less effective when integration with existing tools is difficult, limited, or complex, reducing overall productivity. - **Essential questions to ask your CRM vendor:** What integrations do you currently support, and how complex is the setup process? Do you assist customers with integrations and troubleshooting? - **How to overcome the challenge:** Choose CRM software with robust, user-friendly integrations. Confirm compatibility with essential tools early in the evaluation process. ### What is CRM software used for? Analysis of CRM software reviews reveals the following common scenarios: - **Lead management & tracking:** Businesses use CRM tools to capture, qualify, assign, and monitor leads throughout the sales funnel, ensuring leads never slip through the cracks. - **Centralized customer & contact data:** Reviewers say CRM solutions help store all customer interactions and communications in one centralized system, ensuring multiple departments access accurate, up-to-date records without duplication. - **Pipeline & deal management:** CRM applications organize sales opportunities clearly by stage, value, and timeline, allowing sales teams to prioritize deals and forecast revenue effectively - **Collaborative account & case management:** Reviewers say CRM platforms simplify customer support by enabling multiple stakeholders to collaborate on customer inquiries, case management, and issue resolution, keeping all communication records linked and up-to-date. ### Who uses CRM systems? CRM software users span various roles, from senior executives to frontline sales and marketing professionals. Based on G2 reviewer demographics, typical users include CEOs, owners, founders, account executives, directors, and managers. Common industries include computer software, marketing and advertising, information technology, financial services, and real estate. ### Common CRM software integrations We analyzed extensive user-review data to identify common software categories users frequently integrate with CRM: - **Marketing automation software:** Integrating CRM software with [marketing automation tools](https://www.g2.com/categories/marketing-automation) allows businesses to automate email campaigns, streamline lead nurturing, and enhance lead scoring capabilities. - **Email & calendar tools:** CRM integrations with [popular email](https://www.g2.com/categories/email) and [calendar platforms](https://www.g2.com/categories/calendar-software) help centralize communication, appointments, and contact management, providing a unified view of customer interactions. - **Workflow and custom integration tools:** Flexible integrations using APIs and [workflow automation tools](https://www.g2.com/categories/workflow-management) enable businesses to synchronize CRM data seamlessly across multiple applications, enhancing operational efficiency. - **Collaboration & communication platforms:** Connecting CRM tools with [internal collaboration and messaging platforms](https://www.g2.com/categories/internal-communications) facilitates instant communication, simplifies meeting scheduling, and enhances internal team coordination. - **Website and lead capture software:** Integrating CRM apps with website and [form-building software](https://www.g2.com/categories/online-form-builder) allows real-time lead capture, automated follow-ups, and personalized customer engagement directly from web-based interactions. ### What's the best CRM app for small business owners? For [small business owners](https://www.g2.com/categories/crm/small-business), I recommend exploring CRM apps specifically designed for small and medium-sized businesses (SMBs) as they focus on ease of use and cost-effectiveness, such as:  1. [Microsoft Dynamics CRM](https://www.g2.com/products/dynamics-365-sales/reviews) offers a robust solution to boost sales productivity and marketing effectiveness with social insights, business intelligence, and campaign management. It provides both on-premises and cloud solutions, with mobile CRM apps for on-the-go management. 2. [Vtiger All-In-One CRM](https://www.g2.com/products/vtiger-all-in-one-crm/reviews) is tailored for small to medium-sized businesses, providing a 360-degree customer view. It optimizes sales, support, and marketing touch-points with AI-powered tools and robust automation to enhance customer experiences across various channels. 3. [BSI Software](https://www.g2.com/products/bsi-software/reviews) delivers a comprehensive platform for the digitalization of customer relationships, with a strong CRM system supporting industries like banking, insurance, and energy. It emphasizes a 360° customer view and uses AI to improve processes and customer interactions. ### What CRM is the best for e-commerce platforms? The best CRM software for eCommerce platforms depends on your business size, sale volume, and integration needs. With that in mind, here are some top choices to support your business based on G2 reviews: 1. [HighLevel](https://www.g2.com/products/highlevel/reviews): An all-in-one Sales & Marketing CRM with CRM, Email, 2-way SMS, consolidated messaging, outbound calling, and more. 2. [Close](https://www.g2.com/products/close/reviews): A CRM designed to help small, scaling businesses close deals fast with built-in communication, automation, and reporting tools. 3. [Agile CRM](https://www.g2.com/products/agile-crm/reviews): A fully integrated CRM with sales tracking, contact management, marketing automation, and telephony. ### Future of CRM software - **AI-driven insights and predictive analytics:** CRM platforms increasingly leverage AI and machine learning to process vast customer data, predict behaviors, and recommend the next best actions. ([_Source 3_](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html)) This helps teams identify high-value leads, reduce churn, and personalize communications. Predictive analytics accelerate sales cycles and improve marketing campaign targeting. AI-powered insights also automate manual tasks, allowing teams to focus on strategic interactions rather than data entry. - **Omnichannel engagement and conversational interfaces:** Businesses are meeting customers on their terms, whether via chat, social media, or voice assistants. CRMs of the future will integrate new channels effortlessly and use conversational AI to streamline interactions. ([_Source 4_](https://solutionsmetrix.com/article/top-crm-trends-2024/)) - **Deeper IoT integration for real-time engagement:** With the rise of IoT (smart devices, wearables, sensors), next-generation CRMs will sync with real-time data streams. ([_Source 3_](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html)) This will enable proactive customer service, automated triggers for maintenance or support, and personalized product recommendations based on real-world usage. ### CRM Software FAQs ### Most Popular FAQs #### **Which CRM Software has the best reviews?** Based on verified user ratings across thousands of reviews, these CRM platforms consistently earn top marks for overall satisfaction: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A widely adopted CRM known for its clean interface, cross-team collaboration tools, and strong alignment between sales and marketing workflows. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — An all-in-one platform built for agencies and small businesses, praised for its automation capabilities, multi-channel communication tools, and competitive pricing. - [Close](https://www.g2.com/products/close/reviews) — A sales-focused CRM built for speed and simplicity, highly rated by outbound teams for its integrated calling, SMS, email, and intuitive lead management. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A pipeline-centric CRM recognized for its visual deal management, ease of use, and robust integration ecosystem. #### **What is CRM software used for?** CRM (Customer Relationship Management) software is a tool that helps businesses organize, track, and manage their interactions with leads, prospects, and customers in one centralized platform. At its core, CRM software solves the problem of scattered customer data by consolidating contact records, communication history, sales pipeline stages, and task management into a single system. Users across industries rely on CRM software to automate follow-up sequences, reduce manual data entry, manage deal pipelines, generate performance reports, and improve response times. Beyond basic contact management, modern CRM platforms increasingly incorporate email and SMS marketing, AI-powered assistants, chatbots, and workflow automation — making them the operational backbone of sales, marketing, and customer support teams alike. #### **What is the best cloud-based CRM for the service industry?** Cloud-based CRM tools built for service-oriented businesses prioritize scheduling, client communication, and workflow visibility. The following options earn strong marks from service industry users: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A cloud-native CRM that centralizes client outreach, deal tracking, and email sequences, making it a practical choice for service teams managing ongoing client relationships. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — A cloud-based platform popular with service-based agencies that need integrated appointment booking, reputation management, and automated client follow-up under one subscription. - [OctopusPro](https://www.g2.com/products/octopuspro/reviews) — A field service management and CRM platform designed for mobile and on-site service businesses, offering ticketing, scheduling, and customizable workflow tracking. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A hosted CRM with strong pipeline visualization tools, activity reminders, and integration capabilities suited for service businesses managing multiple client engagements. #### **What is the best CRM solution with marketing automation features?** The strongest CRM platforms with embedded marketing automation go beyond basic contact management to support full campaign execution, lead nurturing, and cross-channel outreach. Top options include: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Offers tightly integrated sales and marketing tools including email sequences, deal tracking, and web visit tracking, with an interface designed for non-technical users. - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — A CRM and marketing automation platform built around flexible workflow builders, enabling businesses to automate complex multi-step email and SMS campaigns with conditional logic. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — An all-in-one platform that combines CRM, email, SMS, social media automation, funnel building, and AI voice agents, purpose-built for marketing agencies managing multiple clients. - [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — An affordable CRM suite that consolidates email marketing, contact management, landing page creation, and support ticketing in a single interface. #### **What is the best CRM for beginners?** New CRM users consistently prioritize ease of setup, guided onboarding, and an interface that doesn't require technical expertise. The following platforms earn high marks for accessibility among first-time CRM users: - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Frequently cited by new users for its intuitive visual pipeline, clean drag-and-drop interface, and short onboarding curve — users routinely describe going live within a day. - [CRMOne](https://www.g2.com/products/crmone/reviews) — A straightforward CRM praised for quick setup and a responsive support team that helps new teams get organized with minimal friction. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — Known for its simple, navigable interface, extensive learning resources, and live webinars that help users new to CRM get up to speed quickly. - [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — A lightweight CRM designed as an entry point into the Zoho ecosystem, offering pipeline management and contact organization with minimal setup complexity. ### Small Business FAQs #### **What is the most affordable CRM software for SMBs?** For small and medium-sized businesses, the best CRM at an affordable price point balances essential functionality with low total cost of ownership. These platforms consistently earn recognition from SMB users on a budget: - [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — One of the most cost-effective all-in-one platforms for small businesses, offering CRM, email marketing, and support features at a price point that rivals far more limited tools. - [CRMOne](https://www.g2.com/products/crmone/reviews) — Frequently highlighted by SMB users for delivering core CRM and automation features at a price that competes favorably with enterprise-tier alternatives. - [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — A purposefully lean and affordable CRM built for small teams, offering pipeline management, contact tracking, and the ability to scale into the broader Zoho ecosystem as needs grow. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — A moderately priced CRM that small businesses frequently choose for its clean UI, fast implementation, and value relative to more expensive mid-market platforms. #### **What is the best CRM software for startups?** Startups need a CRM that can be implemented quickly, scales with growth, and doesn't require a dedicated admin to maintain. These platforms are well-suited for early-stage teams, and you can explore the full [SMB CRM software](https://www.g2.com/categories/crm?segment=small-business) category on G2 for a complete view of top-rated options: - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A popular choice among startups for its free tier, ease of use, and the ability to grow into more advanced sales and marketing automation as the team scales. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Startup founders and small sales teams frequently cite Pipedrive's visual pipeline and quick setup as a practical way to get deal tracking in place immediately. - [Close](https://www.g2.com/products/close/reviews) — Built specifically for sales-first startups, Close consolidates calling, emailing, and SMS in one interface with a fast onboarding experience and no-bloat feature set. - [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — Startup users appreciate its low cost and all-in-one approach to managing contacts, automating outreach, and handling support tickets without adding additional tools. #### **Which CRM software is the most user-friendly for startups?** Ease of use is critical for lean startup teams where no one has the bandwidth for weeks of onboarding. Among the CRM platforms reviewed, these earn the highest usability marks from small-team users: - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Consistently cited for its visual, drag-and-drop pipeline and minimal learning curve, making it one of the most accessible CRMs for teams adopting their first dedicated sales tool. - [CRMOne](https://www.g2.com/products/crmone/reviews) — Startup users highlight how quickly their teams got comfortable with the interface, with most reporting same-day or next-day adoption without formal training. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — Praised for a clean, distraction-free interface and a responsive support team that guides new users through setup and configuration challenges. - [folk](https://www.g2.com/products/folk-folk/reviews) — A CRM built around a modern, Notion-inspired interface that resonates strongly with startup founders and small teams who find traditional CRMs overly complex. #### **What is the best CRM for small teams in financial services?** Financial services firms at the small business level need a CRM that can reliably track client accounts, log correspondence, and support compliance-adjacent record-keeping. You can browse the full [small business CRM software](https://www.g2.com/categories/crm?segment=small-business) landscape on G2 to compare options by industry: - [Maximizer](https://www.g2.com/products/maximizer/reviews) — A CRM used by financial advisors and insurance professionals, valued for its robust contact-to-account lifecycle tracking, task scheduling for renewals, and detailed client record storage. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Widely used in financial services SMBs for managing client outreach, tracking deal pipelines, and aligning sales and marketing communication in a single platform. - [Close](https://www.g2.com/products/close/reviews) — Used by small financial services sales teams for its speed of entry, multi-channel outreach, and streamlined lead management without unnecessary complexity. - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Adopted by small financial services teams for its intuitive pipeline management and integration flexibility with quoting and productivity tools. #### **What CRM tools are best suited for solo business owners and freelancers?** Solo operators and freelancers need a CRM that's fast to set up, low-maintenance, and handles the essential tasks of contact management and follow-up without requiring a team to administer it. The following platforms see strong adoption among single-person operations, and you can explore the full [small business CRM](https://www.g2.com/categories/crm?segment=small-business) category for additional options: - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A top pick among freelancers and solo sales professionals for keeping deal pipelines organized without requiring daily admin overhead. - [Less Annoying CRM](https://www.g2.com/products/less-annoying-crm/reviews) — Built explicitly for solopreneurs and micro-businesses, prioritizing simplicity and a flat-rate pricing model that avoids the per-feature upgrade cycle common in larger platforms. - [folk](https://www.g2.com/products/folk-folk/reviews) — A modern, lightweight CRM designed around relationship management that resonates strongly with founders and freelancers who rely heavily on LinkedIn and email for outreach. - [Nutshell](https://www.g2.com/products/nutshell/reviews) — Solo users highlight Nutshell's ease of implementation and task-based reminders as core value drivers for staying organized without dedicated CRM support. ### Enterprise FAQs #### **What is the best-rated CRM software for tech enterprises?** Technology enterprises require a CRM with deep customization, scalable architecture, and strong developer ecosystems. These platforms earn the highest marks from enterprise tech buyers, and you can explore the full [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — The market's most recognized enterprise CRM, built for large tech organizations that require custom objects, complex automation, AI-driven sales assistance, and broad ecosystem integrations. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Increasingly adopted by mid-to-large tech companies for its accessible interface, cross-functional deal visibility, and tight alignment between marketing and sales data. - [Creatio](https://www.g2.com/products/creatio/reviews) — A no-code-first CRM platform valued by enterprise tech teams for its powerful marketing suite, flexible workflow automation, and deep customization without requiring developer resources. - [NetSuite](https://www.g2.com/products/netsuite/reviews) — An enterprise-grade platform that combines CRM capabilities with ERP, finance, and inventory management, making it a strong fit for tech companies that need unified business operations. #### **What is the most reliable CRM software tool for enterprises?** Enterprise buyers prioritize uptime, data integrity, and consistent performance at scale. Among platforms with significant enterprise user bases in this review dataset, the following earn recognition for reliability: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Long the enterprise reliability benchmark, Salesforce is recognized for centralized data management, extensive uptime infrastructure, and a mature ecosystem of support and implementation partners. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise teams frequently cite HubSpot's consistent platform availability, predictable performance, and strong user permissions and admin controls. - [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise users highlight Creatio's stability across large user deployments, noting its hosted and on-premise options and continuous platform enhancements as drivers of long-term confidence. - [NetSuite](https://www.g2.com/products/netsuite/reviews) — Trusted by enterprises for housing critical business data across CRM, financials, and operations in a single auditable system, with robust case-based support infrastructure. #### **What is the best-reviewed CRM software for enterprise app integration?** Integration depth is a top evaluation criterion for enterprise CRM buyers managing complex tech stacks. These platforms stand out for their integration ecosystems, and you can explore the [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for in-depth comparison: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Salesforce's AppExchange and native API infrastructure make it a top choice for enterprises requiring integration with ERP, marketing, service, and analytics platforms at scale. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise users praise HubSpot's native integrations and marketplace ecosystem for connecting sales data across business intelligence, email, and communication tools. - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — Recognized for strong third-party integrations including Salesforce and Zapier, making it a practical choice for enterprises embedding CRM and marketing automation into broader workflows. - [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise reviewers highlight Creatio's flexible integration framework and no-code tooling as differentiators for connecting CRM processes with legacy and third-party systems. #### **What is the best enterprise CRM for customer success teams?** Customer success functions within enterprise organizations require a CRM layer that goes beyond pipeline management — one that tracks client health, onboarding progress, and renewal timelines. You can browse the full [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for a complete list of top-rated options: - [Planhat](https://www.g2.com/products/planhat/reviews) — Purpose-built for enterprise customer success teams, Planhat manages the full post-sale lifecycle from onboarding through renewal with health scoring, timeline management, and proactive account planning tools. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise customer success teams use HubSpot for cross-department deal visibility and contact management, particularly in environments where CS and sales operate from shared data. - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Used by enterprise CS teams that need deep customization and integration to map complex customer journeys, connect service records, and track success metrics across accounts. - [SuperOffice CRM](https://www.g2.com/products/superoffice-crm/reviews) — An enterprise CRM that centralizes account information, customer contracts, and support requests, earning high marks from administrators for its configurability and clean information architecture. #### **What is the best enterprise CRM with AI capabilities?** AI functionality in enterprise CRM has moved from differentiator to expectation, spanning predictive analytics, automated outreach, intelligent forecasting, and virtual sales assistants. The following platforms lead on AI maturity within the enterprise segment reviewed here, and you can explore the [enterprise CRM](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for the latest AI feature comparisons: - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Salesforce's native AI layer, Einstein, delivers predictive lead scoring, automated data capture, and conversational AI for enterprise sales teams operating at scale. - [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise users highlight Creatio's rapidly expanding AI capabilities integrated within its no-code workflow environment, enabling smarter automation without developer dependency. - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — HubSpot has embedded AI across email tracking, deal predictions, and content assistance — features enterprise teams are actively incorporating into daily sales workflows. - [HighLevel](https://www.g2.com/products/highlevel/reviews) — Reviewers in tech-oriented agencies highlight HighLevel's AI voice employee and AI-driven workflow features as a meaningful competitive advantage, particularly for teams managing high volumes of inbound and outbound communication. ### Sources 1. [73+ Sales Statistics To Achieve Business Targets in 2024](https://www.g2.com/articles/sales-statistics), G2 2. G2 reviews data: G2 reviews are sourced from verified software users and factor in satisfaction ratings, market presence, and real-time popularity data. Rankings in this guide are based on an analysis of G2 user reviews published within the last 12 months. For more details, read [G2’s full scoring methodology](https://documentation.g2.com/docs/research-scoring-methodologies). 3. [CRM technology trends](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html), SAP 4. [Keeping Up to Date with CRM Trends in 2025: Here’s What to Expect](https://solutionsmetrix.com/article/top-crm-trends-2024/)​, Solutions Metrix Last Updated on 04/20/2026 _Written and researched by _[_Blue Bowen_](https://research.g2.com/insights/author/blue-bowen) _Reviewed and edited by _[_Sinchana Mistry_](https://www.linkedin.com/in/sinchana-mistry95/)