# Best CRM Software - Page 62

## How Many CRM Software Products Does G2 Track?

**Total Products under this Category:** 1,098

### Category Stats (Aug 2026)

- **Average Rating:** 4.39/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** PipelinePRO (+52.73%) - Among all products in this category, PipelinePRO recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank CRM Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 122,100+ Authentic Reviews
- 1,098+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for CRM Software
 ![G2 Grid® for CRM Software plotting products by satisfaction and market presence](https://www.g2.com/categories/crm/grids.png?focus%5B%5D=506&focus%5B%5D=6227&focus%5B%5D=1619&focus%5B%5D=1174041&focus%5B%5D=576&focus%5B%5D=3296&focus%5B%5D=128650&focus%5B%5D=1934)

Highlighted products: Agentforce Sales (formerly Salesforce Sales Cloud), HubSpot Sales Hub, Pipedrive, monday CRM, Zoho CRM, Close, Bigin by Zoho CRM, and ActiveCampaign.

Underlying data: [Grid® JSON](https://www.g2.com/categories/crm/grids.json?focus%5B%5D=agentforce-sales-formerly-salesforce-sales-cloud&focus%5B%5D=hubspot-sales-hub&focus%5B%5D=pipedrive&focus%5B%5D=monday-crm&focus%5B%5D=zoho-crm&focus%5B%5D=close&focus%5B%5D=bigin-by-zoho-crm&focus%5B%5D=activecampaign)

**Sponsored**

### Attio

Attio is the AI CRM for the next era of companies. Built to adapt to any business, Attio gives companies the power to understand every customer, automate at scale, and create go-to-market systems exactly as they need. Thousands of companies, including category-defining AI leaders and startups, use Attio to power their go-to-market. ------------------------ Key features: - AI for how you already work. Ask Attio to find, update, or create in plain English. - Connect your agents to your CRM. Attio's MCP server plugs into any AI tool so your agents can read, write, and act on live customer context. - A CRM that fits your business. Model any GTM motion with our flexible data model, custom objects, and relationships tailored for your team. - Automate the work behind the deal. Powerful workflows route leads, manage deals, and keep your pipeline moving. - Stop chasing stale data. Attio enriches contact and company records automatically, so your team never wastes time on dead emails, outdated titles, or missing context. - Real-time performance. Live dashboards and advanced reporting give revenue teams instant visibility into pipeline, activity, and trends. - Keep the conversation going. Record meetings, generate AI summaries, and sync key insights directly to your CRM. - Connect the tools your team loves. Attio stays in sync across your entire stack with a growing library of integrations and a Developer Platform to create your own. Getting started with Attio is fast. Set up your CRM in minutes by syncing your email and calendar to build a complete system without manual data entry. ------------------------ Join the thousands of companies already using Attio to power their growth. See what Attio can do for you at attio.com

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=179&secure%5Bchosen_at%5D=2026-08-07T22%3A37%3A33Z&secure%5Bdisplayable_resource_id%5D=179&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=179&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=166178&secure%5Bresource_id%5D=179&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcrm%3F1fa21669_page%3D2%26page%3D62&secure%5Btoken%5D=3c29640c0697ffd114ad5ea096adf37173cc1686b9e451535c34cfa1fd7900f8&secure%5Burl%5D=https%3A%2F%2Fattio.com%3Futm_source%3Dg2%26utm_medium%3Dppc%26utm_campaign%3Dg2_ads&secure%5Burl_type%5D=custom_url)

### [Fyrestone CRM](https://www.g2.com/products/fyrestone-crm/reviews)

Fyrestone CRM is a powerful, all-in-one business management platform purpose-built for small teams, agencies, and service-based businesses. Designed to simplify operations without sacrificing functionality, Fyrestone combines client management, quoting, invoicing, task tracking, communication, and reporting into a single, intuitive system. Where traditional CRMs often focus on enterprise-scale complexity, Fyrestone focuses on the real-world needs of small businesses — providing just the right features to manage leads, nurture relationships, and grow efficiently. With the Client Manager, users can store all customer details, communications, notes, tags, locations, and tasks in one organised space. Fyrestone’s Quote & Invoice Builder offers fast, branded document creation with the ability to include products, services, and bookings, and to schedule follow-ups directly. The integrated Email & SMS Template Managers let businesses send on-brand messages consistently, while the Task & Workflow Automation tools simplify team coordination and recurring processes. Users also benefit from advanced tagging, lead source tracking, booking and product management, contractor profiles, team member access roles, and granular visibility settings — all tied into a real-time Dashboard with visual reports on performance by location, team, and source. Fyrestone is fully white-labeled, supports business-branded email delivery, and includes rich customisation options — from form builders to profile settings. With a clean UI, low learning curve, and fast onboarding, it’s the ideal CRM alternative for growing teams who find mainstream solutions too complex or expensive. Fyrestone CRM: Everything you need. Nothing you don’t. Key Features: Client, company, and contractor management Quote and invoice builder with scheduling tools SMS and email template automation Task and workflow automation Custom tags, sources, and locations Detailed reporting dashboard with charts User permissions and role management Fully branded business settings and email delivery

#### Who Is the Company Behind Fyrestone CRM?

- **Seller:** [Fyrestone Business Solutions](https://www.g2.com/sellers/fyrestone-business-solutions)
- **HQ Location:** Brisbane, AU
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=201a4709f39236a10ff854a90db251ff3542abbe24ebac4702d59a49ad65edc4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Feams-solutions%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Gain CRM](https://www.g2.com/products/gain-crm/reviews)

Gain.io All-in-One CRM to Grow Your Sales and Team. It is a modern, intuitive CRM platform designed to help growing businesses manage their customer relationships, streamline sales processes, and boost team productivity all within one centralized system. With Gain.io, companies can leave behind scattered spreadsheets, lost leads, and fragmented tools, and instead gain a clean, automation-first solution that brings clarity and control to every stage of the sales workflow.

#### Who Is the Company Behind Gain CRM?

- **Seller:** [Gain.io](https://www.g2.com/sellers/gain-io)
- **Year Founded:** 2016
- **HQ Location:** Oslo, NO
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=20cdc676494bc31a9d9e8295a77949e0f8eb484ca965aa880fee6e4103fa3e09&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgain.io%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Get Map Leads](https://www.g2.com/products/get-map-leads/reviews)

Get Map Leads is the complete operating system for web design agencies doing cold outreach. Scrape Google Maps leads, filter no-website businesses, manage your pipeline, verify team sales, and deliver client projects — without switching tools.

#### Who Is the Company Behind Get Map Leads?

- **Seller:** [Get Map Leads](https://www.g2.com/sellers/get-map-leads)
- **Year Founded:** 2024
- **HQ Location:** Mesa, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c2a5d27a3783a21726ddd09cadc7041c6afac5d3ecdfd21d6065dcc6f5a7857b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fget-map-leads%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Greenlantern CRM360](https://www.g2.com/products/greenlantern-crm360/reviews)

CRM360 is an all-in-one Customer Relationship Management (CRM) solution designed to streamline business operations, particularly for sectors like telecom, IT services, and enterprises that require robust, integrated systems. Core Features Lead Management: Captures, tracks, and nurtures leads effectively. Enables teams to manage the lead pipeline from initial contact to conversion. Project and Operations Management: Tracks timelines, resources, and tasks for efficient project delivery. Provides insights into operational workflows and bottlenecks. Billing and Invoicing: Automates billing processes. Tracks payments and generates customizable invoices. Field Force Management: Real-time tracking of field teams. Enhances coordination and task allocation. Warehouse Management: Tracks inventory levels and manages warehousing activities. Provides visibility into stock movement and requirements. Customizable Reporting: Generates insights tailored to specific business needs. Helps in decision-making with data-driven analytics. Document Management: Securely organizes and stores business-critical documents. Feasibility Management: Performs quick and accurate feasibility assessments for projects or services. Deployment Options On-Premise: Provides control and data security for businesses preferring localized deployment. Cloud-Based (SaaS): Enables access from anywhere with scalable usage models. Target Audience CRM360 is ideal for businesses requiring integrated systems for: Telecom and Internet Service Providers (ISPs). Small to Medium Enterprises (SMEs). Enterprises looking to digitize operations and enhance customer experience. Key Differentiators Industry-Specific Customization: Tailored to the telecom and ISP sectors. Comprehensive Modules: Consolidates various operational aspects into one platform. Flexibility: Offers both SaaS and on-premise deployment, depending on customer needs. Affordability: Competitive pricing with options for customization. Benefits Increased efficiency through integration of diverse business functions. Enhanced decision-making with real-time data and insights. Improved customer satisfaction by streamlining operations and ensuring timely responses. CRM360 is a versatile and scalable solution for businesses aiming to optimize their operations, increase productivity, and enhance customer engagement.

#### Who Is the Company Behind Greenlantern CRM360?

- **Seller:** [Greenlantern](https://www.g2.com/sellers/greenlantern)
- **Year Founded:** 2015
- **HQ Location:** Hyderabad , IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9a4dd7c1915b3eabe4640499ba7a63cf66e50ec6bee4551ccc30dac81400dadf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgreenlantern-it-solutions-pvt-ltd&secure%5Burl_type%5D=linkedin_company_website)  
30 employees on LinkedIn®

### [GrowbixAI](https://www.g2.com/products/growbixai/reviews)

GrowbixAI is an AI-powered sales automation and customer relationship management (CRM) platform designed to help businesses capture leads, automate customer engagement, manage sales pipelines, and improve conversions. The platform provides AI-driven automation, lead management, workflow automation, customer communication tools, and analytics to help businesses streamline operations and scale revenue growth.

#### Who Is the Company Behind GrowbixAI?

- **Seller:** [GrowbixAI](https://www.g2.com/sellers/growbixai)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=984569171edef3717b9c26729daaaabe75ea23b9e0fb36acfc6085fa15dc9a1b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgrowbixai&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Grow to Prime](https://www.g2.com/products/grow-to-prime/reviews)

GrowToPrime è una piattaforma SaaS all-in-one pensata per PMI e team B2B che vogliono collegare marketing, vendite e operations in un unico sistema. Invece di usare strumenti separati per CRM, lead management, funnel, email marketing, booking, analytics, customer service e contenuti, GrowToPrime crea bridge nativi tra i processi: dal lead che entra da form o campagna al contatto nel CRM, dal nurturing al booking, dal deal al contratto, dalla fattura al pagamento e alla subscription. La piattaforma include CRM e pipeline commerciale, marketing automation, email marketing, lead scoring, AI Suite, content workflow SEO→Content→CMS, ticketing, customer portal, dashboard e notifiche omnicanale. È pensata per ridurre passaggi manuali, dati dispersi e colli di bottiglia tra reparti, offrendo onboarding guidato, setup iniziale e un percorso di attivazione configurato sui processi reali dell’azienda. Il risultato è più controllo operativo, più velocità di esecuzione e crescita misurabile. reale.

#### Who Is the Company Behind Grow to Prime?

- **Seller:** [sudo\_](https://www.g2.com/sellers/sudo_)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Hamilton AI CRM](https://www.g2.com/products/hamilton-ai-crm/reviews)

With enriched client profiles, live booking insights, and communication history, it gives your team the full context to act fast and personalise every interaction.

#### Who Is the Company Behind Hamilton AI CRM?

- **Seller:** [Hamilton AI](https://www.g2.com/sellers/hamilton-ai)
- **Year Founded:** 2024
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=00a4e504394c7a8a17821c0f39a842ed629c15b3896b7d7ec60bf6d62a479cb2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhamilton-ai%2F&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

### [happyCRM](https://www.g2.com/products/happycrm/reviews)

happyCRM is an intuitive German CRM system that works right out of the box — no lengthy setup or training required. It helps you structure client interactions, automate sales processes, and gain better control over your business operations. Get started in just one minute — no need for integrators or unnecessary bureaucracy. With its clean interface, smart functionality, and strong data security, happyCRM is ideal for those who want to organize their customer base and boost sales — starting today.

#### Who Is the Company Behind happyCRM?

- **Seller:** [HIRSCHTEC AUTOMATION](https://www.g2.com/sellers/hirschtec-automation-9e8d5c36-3601-4402-a4db-c046e68773ac)
- **HQ Location:** Hamburg, DE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0f6ed8f1cdb9164dde7aa6b96e9e7caa4bca97094e75eaf8abb0516bfbd635fe&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhirschtec-automation-gmbh%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

### [Hello Office](https://www.g2.com/products/hello-office/reviews)

Hello Office is an all-in-one business platform designed to simplify daily operations for small businesses and project-driven companies. It brings together quotation, calculation, planning, purchasing, invoicing, and time registration in one clear and easy-to-use system. Built from real industry experience, Hello Office focuses on overview, efficiency, and flexibility, without unnecessary complexity. You can start working right away, without lengthy setup or hidden modules, and the system grows with your business from small teams to larger organizations. With everything in one place, Hello Office helps teams save time, reduce errors, and stay in control of their projects.

#### Who Is the Company Behind Hello Office?

- **Seller:** [Hello Office](https://www.g2.com/sellers/hello-office)
- **HQ Location:** Eersel, NL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b994233176c980452864786a589ded6949a9a0c18e23774560b6b71f4d60f549&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhello-office-software%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

### [Hera CRM](https://www.g2.com/products/hera-crm/reviews)

HeraCRM est un outil de gestion de la relation client qui vous permet de consulter le dossier de vos utilisateurs. HeraCRM simplifie -les admissions -assure le suivi des adhésions -facilite la formation continue -surveille les inspections -produit des rapports et des statistiques -gère la facturation

#### Who Is the Company Behind Hera CRM?

- **Seller:** [Solutions Chronos](https://www.g2.com/sellers/solutions-chronos)
- **Year Founded:** 2019
- **HQ Location:** Montréal , CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=22ef58bcaab6182c11f4a23d6f092b1d5262c4f2dc531a6b51cf55cd3afc8ec8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsolutions-chronos%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [HOGUNSOFT](https://www.g2.com/products/hogunsoft/reviews)

Manage your contacts, prospect easily, simply retain your customers.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind HOGUNSOFT?

- **Seller:** [Hogunsoft](https://www.g2.com/sellers/hogunsoft)
- **Year Founded:** 2007
- **HQ Location:** Cesson-Sévigné, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=103a21d370cd536f2b1cf72db387debd2ae0d52ec28bc9deee8f0a7d04649aea&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhogunsoft&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 200% Small

#### What Are Recent G2 Reviews of HOGUNSOFT?

**["Hogonsoft review"](https://www.g2.com/survey_responses/hogunsoft-review-7093951)**

**Rating:** 5.0/5.0 stars

_— Verified User in Accounting_

[Read full review](https://www.g2.com/survey_responses/hogunsoft-review-7093951)

#### What Are G2 Users Discussing About HOGUNSOFT?

- [What is HOGUNSOFT used for?](https://www.g2.com/discussions/what-is-hogunsoft-used-for)

### [HookedCRM](https://www.g2.com/products/hookedcrm/reviews)

Hooked CRM is the all-in-one calling and CRM workspace built for teams that live on the phone. Instead of juggling a dialer, a CRM, a reporting tool, and three browser tabs to make a single call, Hooked combines calling, lead management, scheduling, and reporting into one fast, no-nonsense platform — with AI built in from day one. Built for sales floors, insurance agencies, support teams, and high-volume call centers, Hooked scales cleanly from 10 seats to 10,000+ — with guided migration, no downtime, and a workflow that doesn't require a week of training to learn. Less tool-switching, faster reporting, and more conversations that actually convert.

#### Who Is the Company Behind HookedCRM?

- **Seller:** [HookedCRM](https://www.g2.com/sellers/hookedcrm)
- **HQ Location:** Columbia, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=424a7e029decbcb643abb38acb2ef582d68f25dca5cd731c6062392add2d1936&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhookedcrm&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [HubSpot Smart CRM](https://www.g2.com/products/hubspot-smart-crm/reviews)

HubSpot Smart CRM HubSpot Smart CRM is AI-powered customer relationship management software that unifies customer data, teams, and your entire tech stack in one connected system. Empower your teams to take the right action, faster. Core Value Proposition Smart CRM automatically enriches records, surfaces insights from emails, calls, and web activity, and gives marketing, sales, and service teams a single source of truth to work from. Built on HubSpot's agentic customer platform, it combines AI tools and agents, flexible customer views, automation, reporting, governance, and app connectivity — so teams move faster and deliver better customer experiences at scale. Unlike traditional CRMs that add AI as a separate layer, HubSpot Smart CRM has intelligence built into its core. It's easy to adopt without a dedicated administrator, while still supporting complex business needs. See your customers clearly Custom data model: store any CRM data type with custom objects, events, scoring, and calculations. Data enrichment: automatically enrich contact and company records from emails, calls, web activity, and HubSpot's data sources. Data Agent: get answers to business-specific questions by searching CRM data, emails, calls, documents, and the web. AI insights: surface important changes, risks, and next-best actions from customer context in your CRM. Reporting dashboards: make fast decisions with templated dashboards, multiple visualization types, and AI-assisted insights. Sensitive data controls: protect customer information with encryption, access controls, SSO, and 2FA-ready governance. Segmentation: segment contacts and prospects into lists for targeted outreach. Align your teams Pipeline management: manage deals across multiple pipelines with tags, automated actions, and conditional logic that ensures no step is skipped. AI-assisted workflows: automate tasks and customer communications based on behavior and business logic. Task management: keep reps on track with automated task queues. Custom reporting: turn CRM data into insights across pipeline, attribution, and revenue performance. Team governance: manage permissions, team structures, SSO, 2FA, and SOC2 compliance. Centralized audit log: track every action taken by users, automations, integrations, and agents. Undo and restore as needed. Automatic duplicate detection: use AI to identify and merge duplicate records. Project management: coordinate customer-facing work and automate handoffs without leaving the CRM. Connect your tools HubSpot App Marketplace: connect to 2,000+ apps including Google Workspace, Microsoft 365, Slack, Zoom, and Shopify. Data Sync: keep records current with two-way sync across HubSpot and third-party systems. Custom CRM interface: visualize customer data in the format that works for each team — tables, charts, and custom views. Sandbox test account: test changes and integrations safely before going live. UI extensibility and API access: build custom interfaces and connect HubSpot automation with external apps. Who It's For Smart CRM is built for growing businesses that have outgrown fragmented point solutions and teams that need shared customer context without manual data management. It's a strong alternative for businesses evaluating traditional enterprise CRMs that want enterprise-grade capability with faster implementation. Outcome Smart CRM helps businesses grow faster by unifying customer data, teams, and tools in one easy-to-use agentic customer platform.

#### Who Is the Company Behind HubSpot Smart CRM?

- **Seller:** [HubSpot](https://www.g2.com/sellers/hubspot)
- **Company Website:** hubspot.com
- **Year Founded:** 2006
- **HQ Location:** Cambridge, Massachusetts, United States
- **Twitter:** @HubSpot  
784,270 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e7728cdccf3cd40d382e6159b493e5f6534eb2bfad47dc424c39639ed9e0ebf3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F68529%2F&secure%5Burl_type%5D=linkedin_company_website)  
12,158 employees on LinkedIn®

### [IceCream CRM](https://www.g2.com/products/icecream-crm/reviews)

Ice Cream CRM is a type of Customer Relationship Management (CRM) Software that helps small and medium-sized businesses manage prospects, customer interactions, sales activities, and promotional communication through a centralized digital platform. It falls under the CRM and sales management software categories and is designed for businesses that need a structured way to track leads, manage enquiries, and maintain ongoing relationships with customers. The platform is intended for sales teams, small business owners, and operational managers who want to organize customer data and sales processes in a single system. Many small businesses rely on spreadsheets or disconnected tools to track prospects and follow-ups, which can lead to missed opportunities or inconsistent communication. Ice Cream CRM provides a centralized system that allows teams to manage enquiries, monitor deal progress, and maintain visibility into customer interactions. The software supports businesses that want to digitize their sales workflows while maintaining a simple and adaptable system. It helps reduce manual work by automating routine tasks such as follow-ups, reminders, and promotional messaging. By centralizing prospect and client information, the system allows teams to access relevant data quickly and make informed decisions about sales activities. Key capabilities of Ice Cream CRM include: • Prospect and lead management that helps businesses track enquiries, maintain customer records, and monitor deal progress. • Sales task automation that organizes follow-ups, reminders, and scheduled activities for sales teams. • Enquiry and product inventory management that connects customer interest with available offerings. • Digital documentation and centralized client information management to improve data access and decision-making. • Communication and promotion tools such as WhatsApp campaigns, automated messaging, and scheduling calendars. The platform can be used across different industries that rely on enquiry-driven sales processes, including retail, services, and real estate businesses. By organizing sales activities and customer information in a single system, Ice Cream CRM supports structured sales management and helps businesses maintain consistent engagement with prospects and clients.

#### Who Is the Company Behind IceCream CRM?

- **Seller:** [Mechsoft Digital Technologies Pvt Ltd](https://www.g2.com/sellers/mechsoft-digital-technologies-pvt-ltd)
- **Year Founded:** 1996
- **HQ Location:** PUNE, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=853355a4bfaecd6b4edc71cb08f5ee2ed404a7a98047bc8e4270dca7baafc85f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmechsoftdigitaltechnologiespvtltd&secure%5Burl_type%5D=linkedin_company_website)  
57 employees on LinkedIn®

### [IDS Astra](https://www.g2.com/products/ids-astra/reviews)

IDS Astra G2 is a comprehensive dealership management system (DMS) specifically designed for RV, trailer, and marine dealers. It integrates all critical operations—accounting, service, sales, parts, and customer relationship management (CRM)—into a unified platform, providing actionable data and complete visibility across the dealership. This integration enables faster, more informed decision-making, driving overall performance and growth. Key Features and Functionality: - Integrated Accounting: Centralizes all dealership transactions, allowing for real-time analysis of financial impacts within a single system. - Digitized Workflows: Maintains detailed, accurate records of transactions, jobs, inventory items, and parts orders, reducing data entry errors and uncovering opportunities to cut costs and boost sales. - Built-In Analytics: Captures data across all departments to measure performance, facilitating smarter, timely decisions, benchmarking, and goal setting. - Mobile Access: Provides access to work orders, customer communications, performance analytics, and signature capture from any internet-connected device, enhancing team mobility and operational visibility. Primary Value and Solutions Provided: IDS Astra G2 addresses the unique processes and priorities of the RV and marine industries, offering a competitive edge and a solid foundation for future growth. By connecting every part of the dealership into one seamless ecosystem, it streamlines operations, reduces manual processes, and enhances communication between departments and with customers. The system's built-in analytics and digitized workflows enable dealers to make informed decisions, improve efficiency, and deliver personalized service, ultimately driving profitability and customer satisfaction.

#### Who Is the Company Behind IDS Astra?

- **Seller:** [Integrated Dealer Systems](https://www.g2.com/sellers/integrated-dealer-systems)
- **Year Founded:** 1987
- **HQ Location:** Wake Forest, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=49979f33e7458abe2372f749f4a20566f01394abd9c9a8f300e5c6b49503cc92&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fintegrated-dealer-systems%2F&secure%5Burl_type%5D=linkedin_company_website)  
102 employees on LinkedIn®

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[Browse CRM Themes](/categories/crm/themes)

 ![Julie Jung](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie Jung")
JJ

Researched and written by [Julie Jung](https://research.g2.com/insights/author/julie-jung)

Updated March 5, 2025

Customer relationship management (CRM) software is a digital tool designed for businesses to efficiently organize, monitor, and maintain data about their existing and prospective customers. The [best CRM software](https://www.g2.com/articles/best-crm-software) centralizes data from various lead generation, traffic, campaign, and acquisition sources and creates records and profiles. The software has a repository of a complete customer database, which stakeholders use to manage long-term customer contracts and relationships.

CRM software enhances customer experience by streamlining customer support, email marketing, sales outreach, and sales cycles.

[CRM software](https://learn.g2.com/best-customer-relationship-management-software-tools) can be integrated with [call center infrastructure platforms](https://www.g2.com/categories/call-center-infrastructure-cci), digital marketing services, [ERP systems](https://www.g2.com/categories/erp-systems), [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms), marketing automation software, and [CPQ software](https://www.g2.com/categories/cpq) to reduce the risk of data silos and give real-time updates on the customer journey. Customer journey and funnel are categorized into different sub-processes in the CRM software where sales and marketing can access the data, build communication, and drive them forward to final deals.

There are many different [types of CRM software](https://learn.g2.com/types-of-crm-software) provide a collection of integrated customer-related functions or all-in-one functionality, such as marketing automation, help desk, e-commerce tools, ERP, project or website management, to replace the need for additional solutions and better serve small and mid-market businesses. Standalone CRM solutions, however, focus primarily on sales-related functions such as contact, account, and pipeline management and do not offer extensive marketing help.

The software also has help desk escalation, email automation, sales dispositions, automation workflows, and lead scoring and calling histories to help sales teams navigate to the current lead progress and establish contextual communication.

To qualify for inclusion in the CRM category, a product must:

- Provide a bounded set of sales-related functions
- Provide lead, contact, account, and opportunity management functions
- Capture and store sales activities and interactions performed
- Consolidate customer history and transactions into a single interface
- Track prospects and contacts throughout the sales pipeline
- Facilitate communication at all phases of the customer lifecycle
- Provide reporting features to track sales performance
- Provide workflow automation capabilities to streamline sales processes
- Integrate functions into a unifying database and platform

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