Attribution Software Resources
Articles, Discussions, and Reports to expand your knowledge on Attribution Software
Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, discussions from users like you, and reports from industry data.
Attribution Software Articles
What Is Marketing Attribution? How to Measure It
Attribution Software Discussions
For example, we have a look a like campaign currently running, I would like to know if those new users that are being directed to the site are then converting using our other campaign efforts to to show the client the true value on that campaign. So even if they are converting elsewhere they are being introduced to the brand through that particular campaign's efforts.
Is there a way to send ads like google ads, but not retargeting, to a wide range of new potential customers
especially in energy, mergers and divestitures are very common and that the most difficult things to keep up to date on for me.

