Affiliate Marketing Software Resources
Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Affiliate Marketing Software
Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, feature definitions, discussions from users like you, and reports from industry data.
Affiliate Marketing Software Articles
Affiliate Marketing 101: What It Is and How to Get Started
What Is Marketing Automation? How Does It Work For Brands
Affiliate Marketing Software Glossary Terms
Affiliate Marketing Software Discussions
Has SaaSquatch successfully completed a Service Organization Control (SOC 2®) Type II examination?
Does SaaSquatch operate within the requirements of GDPR when handling personal information (ie. email addresses) of the referring and referred users?
I am researching the Affiliate Marketing category on G2 and am weighing Impact.com against PartnerStack for a B2B SaaS program. I’m looking at it specifically from the angle of paying for what you will actually use. Both are well regarded, but they are built around somewhat different centers of gravity, and for a focused SaaS partner program, that difference is what tends to matter. Here’s what I found:
- PartnerStack is purpose-built for B2B SaaS partner programs, covering affiliates, referrals, resellers, and agencies with a marketplace to recruit partners and automated global payouts, which SaaS teams tend to find well-matched to how they actually work. The trade-offs reviewers raise are that it is not very customizable and has a premium price.
- impact.com is a broad partnership platform with a large partner network, deep integrations, and a strong feature set that spans affiliate, creator, and advocacy programs, which suits teams that want that full range. The common caveats are a steep learning curve and depth that can feel like more than a focused program needs.
For B2B SaaS teams that evaluated both, which one felt right-sized for your program rather than over-built, and if you chose the broader platform, did you actually grow into the extra capability or end up paying for features you never turned on?
For a focused B2B SaaS program, I’d lean toward PartnerStack because its core workflows seem closer to what the team will actually use. impact.com makes more sense to me only if there’s a clear plan to expand into creator or broader partnership programs later.



