### Contents

- [**Articles**](#resources-articles)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

# Affiliate Marketing Software Resources

##### Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Affiliate Marketing Software

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Articles**](#resources-articles)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

## Affiliate Marketing Software Articles

[![Affiliate Marketing 101: What It Is and How to Get Started](https://learn.g2.com/hubfs/affiliate-marketing.png "Affiliate Marketing 101: What It Is and How to Get Started")](https://www.g2.com/articles/affiliate-marketing)

[
### Affiliate Marketing 101: What It Is and How to Get Started
](https://www.g2.com/articles/affiliate-marketing)
We’re known by the company we keep, and this is true for brands as well.&nbsp;

[
 ![Lauren Pope](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lauren Pope")
LP

](https://learn.g2.com/author/lauren-pope)

by Lauren Pope

[![What Is Marketing Automation? How Does It Work For Brands](https://learn.g2.com/hubfs/Marketing%20Automation.png "What Is Marketing Automation? How Does It Work For Brands")](https://www.g2.com/articles/marketing-automation)

[
### What Is Marketing Automation? How Does It Work For Brands
](https://www.g2.com/articles/marketing-automation)
For any B2B business, lead generation and MQL conversions become a root cause of worry, so much so that nobody even eats anything before the first standup of the day.

[
 ![Lauren Pope](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lauren Pope")
LP

](https://learn.g2.com/author/lauren-pope)

by Lauren Pope

## Affiliate Marketing Software Glossary Terms

[![Affiliate Marketing](https://learn.g2.com/hubfs/G2CM_GI536_Glossary_Article_Images-%5BAffiliate_Marketing%5D_V1b.png "Affiliate Marketing")](https://www.g2.com/glossary/affiliate-marketing-definition)

[Affiliate Marketing](https://www.g2.com/glossary/affiliate-marketing-definition)

Affiliate marketing is a trending performance-based marketing technique used by leading businesses today. Read on to learn more about how it works.

by Devyani Mehta

Explore our Technology Glossary

Browse through dozens of terms to better understand the products you purchase and use everyday.

[Find new features](https://www.g2.com/glossary)

## Affiliate Marketing Software Discussions

0

Question on: impact.com
[What is impact.com used for?](/discussions/what-is-impact-com-used-for)

What is impact.com used for?

impact.com is intended to be used as a partnership management platform

Answered: איש נחמד on February 24, 2024

Impact.com is an affiliate marketplace where you can collaborate with top brands as an affiliate partners and start monetize your traffic.

Answered: Raghvendra 'Raghav' on April 4, 2025

Impact.com is primarily used as a platform for managing affiliate marketing and partnerships. It allows brands to connect with affiliates, influencers, or partners to manage campaigns, track commissions, measure results, and optimize collaborative relationships. In summary, it facilitates the entire process of affiliation and partnerships in one place.

Answered: Alan Jair Pelayo Arredondo on February 3, 2026

impact.com is mainly used as a marketing and partnership management platform for businesses and creators

Answered: Shivam Sharma on May 1, 2026

[See more answers (3)](javascript:void(0);)

[Your answer](/discussions/what-is-impact-com-used-for/comments/new?remote=true)

0

Question on: ZINFI Unified Partner Management (UPM)
[What is ZINFI used for?](/discussions/what-is-zinfi-used-for)

What is ZINFI used for?

Zinfi provides a unified partner management and channel management app that allows you to manage the resellers as well as the channels partners seamlessly. The app has modules for engagement, partner team management, sales enablement and many more. This improves the overall productivity of the partner as it allows to track at multiple touchpoints and then guide the teams and partners to work upon the gap areas. The integration with SAP and ERP solution makes the whole process super easy and effortless for the company as well as the partners.

Answered: Gaurav Payghan on December 7, 2023

[Your answer](/discussions/what-is-zinfi-used-for/comments/new?remote=true)

0

Question on: partnrUP
[What is gen.video used for?](/discussions/what-is-gen-video-used-for)

What is gen.video used for?

Many customers of the gen.video platform are using it in partnership with another influencer discovery/CRM tool. Our content management system is optimized for video - collaborative and interactive - which has gotten brands and agencies back out of google docs! Influencers have a secure upload page and once content is approved it can be tracked for advanced performance analytics and leveraged on brand owned and retail channels through distribution tools. 

Answered: Jessica Thorpe on October 10, 2023

[Your answer](/discussions/what-is-gen-video-used-for/comments/new?remote=true)

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## Affiliate Marketing Software Reports

Mid-Market Grid® Report for Affiliate Marketing

Summer 2026

G2 Report: Grid® Report

Grid® Report for Affiliate Marketing

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Affiliate Marketing

Summer 2026

G2 Report: Grid® Report

Momentum Grid® Report for Affiliate Marketing

Summer 2026

G2 Report: Momentum Grid® Report

Small-Business Grid® Report for Affiliate Marketing

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Affiliate Marketing

Spring 2026

G2 Report: Grid® Report

Small-Business Grid® Report for Affiliate Marketing

Spring 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Affiliate Marketing

Spring 2026

G2 Report: Grid® Report

Grid® Report for Affiliate Marketing

Spring 2026

G2 Report: Grid® Report

Momentum Grid® Report for Affiliate Marketing

Spring 2026

G2 Report: Momentum Grid® Report