The Top 20 Easiest To Use Account-Based Analytics Software

See the top Account-Based Analytics Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

Compare

Fibbler

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.1

10.0

Ease of Use

Average: 8.7

10.0

Meets Requirements

Average: 9.0

9.8

Customer Segment Breakdown

Small Business

38%

Mid Market

63%

HubSpot Marketing Hub

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.5

Ease of Use

Average: 8.7

8.6

Meets Requirements

Average: 9.0

8.5

Customer Segment Breakdown

Small Business

53%

Mid Market

41%

Enterprise

Dreamdata

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.2

Ease of Use

Average: 8.7

8.4

Meets Requirements

Average: 9.0

8.9

Customer Segment Breakdown

Small Business

36%

Mid Market

59%

Enterprise

AdRoll ABM (Formerly RollWorks)

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.2

Ease of Use

Average: 8.7

8.7

Meets Requirements

Average: 9.0

8.4

Customer Segment Breakdown

Small Business

27%

Mid Market

57%

Enterprise

16%

Koala

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.1

Ease of Use

Average: 8.7

9.6

Meets Requirements

Average: 9.0

9.6

Customer Segment Breakdown

Small Business

57%

Mid Market

37%

Enterprise

Propensity

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.8

Ease of Use

Average: 8.7

9.1

Meets Requirements

Average: 9.0

9.4

Customer Segment Breakdown

Small Business

67%

Mid Market

30%

Enterprise

Demandbase One

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.3

Ease of Use

Average: 8.7

8.2

Meets Requirements

Average: 9.0

8.8

Customer Segment Breakdown

Small Business

19%

Mid Market

49%

Enterprise

32%

Hushly

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 9.1

10.0

Ease of Use

Average: 8.7

8.5

Meets Requirements

Average: 9.0

9.9

Customer Segment Breakdown

Small Business

13%

Mid Market

62%

Enterprise

25%

Factors.AI

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.2

Ease of Use

Average: 8.7

8.4

Meets Requirements

Average: 9.0

9.2

Customer Segment Breakdown

Small Business

40%

Mid Market

51%

Enterprise

#10

N.Rich

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.9

Ease of Use

Average: 8.7

9.1

Meets Requirements

Average: 9.0

9.3

Customer Segment Breakdown

Small Business

13%

Mid Market

48%

Enterprise

38%

#11

LeanData

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.9

Ease of Use

Average: 8.7

9.0

Meets Requirements

Average: 9.0

9.3

Customer Segment Breakdown

Small Business

Mid Market

72%

Enterprise

21%

#12

ZoomInfo Operations

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.5

Ease of Use

Average: 8.7

9.1

Meets Requirements

Average: 9.0

9.0

Customer Segment Breakdown

Small Business

20%

Mid Market

66%

Enterprise

14%

#13

Adobe Marketo Engage

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.3

Ease of Use

Average: 8.7

7.4

Meets Requirements

Average: 9.0

8.8

Customer Segment Breakdown

Small Business

23%

Mid Market

53%

Enterprise

24%

#14

Folloze

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.9

Ease of Use

Average: 8.7

8.5

Meets Requirements

Average: 9.0

8.6

Customer Segment Breakdown

Small Business

22%

Mid Market

41%

Enterprise

37%

#15

Influ2

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.2

Ease of Use

Average: 8.7

8.8

Meets Requirements

Average: 9.0

8.8

Customer Segment Breakdown

Small Business

17%

Mid Market

64%

Enterprise

19%

#16

Channel99

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.5

Ease of Use

Average: 8.7

9.0

Meets Requirements

Average: 9.0

9.3

Customer Segment Breakdown

Small Business

23%

Mid Market

55%

Enterprise

23%

#17

6sense Revenue Marketing

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.1

7.9

Ease of Use

Average: 8.7

7.8

Meets Requirements

Average: 9.0

8.2

Customer Segment Breakdown

Small Business

Mid Market

55%

Enterprise

36%

#18

Warmly

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.6

Ease of Use

Average: 8.7

9.3

Meets Requirements

Average: 9.0

9.1

Customer Segment Breakdown

Small Business

88%

Mid Market

11%

Enterprise

#19

Metadata.io

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.8

Ease of Use

Average: 8.7

8.9

Meets Requirements

Average: 9.0

8.5

Customer Segment Breakdown

Small Business

19%

Mid Market

67%

Enterprise

14%

#20

InfiniGrow

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.6

Ease of Use

Average: 8.7

8.4

Meets Requirements

Average: 9.0

9.5

Customer Segment Breakdown

Small Business

Mid Market

93%