# Top Free A/B Testing Tools - Page 2

Check out our list of free A/B Testing Tools. Products featured on this list are the ones that offer a free trial version. As with most free versions, there are limitations, typically time or features.

If you'd like to see more products and to evaluate additional feature options, compare all [A/B Testing Tools](https://www.g2.com/categories/a-b-testing-tools) to ensure you get the right product.

## View Free A/B Testing Tools

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our [scoring methodologies](https://research.g2.com/g2-scoring-methodologies).

**59** A/B Testing Products Available
View all [A/B Testing Tools](https://www.g2.com/categories/a-b-testing-tools)

View all [A/B Testing Tools](https://www.g2.com/categories/a-b-testing-tools)

### [EngageBay](https://www.g2.com/products/engagebay/reviews)

[By EngageBay Inc](https://www.g2.com/sellers/engagebay-inc)

[

(695)4.6 out of 5
](https://www.g2.com/products/engagebay/reviews#reviews "Read EngageBay Reviews")

Product Description

EngageBay is an all-in-one customer engagement platform designed for small and mid-sized businesses that want to manage marketing, sales, and support from a unified system. Positioned as a cost-co

**Users:** Marketing Manager, Business Development Manager · **Industries:** Information Technology and Services, Staffing and Recruiting · **Market Segment:** 69% Small-Business, 32% Mid-Market

 ![William N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "William N.")
WN

The Visual Automation Builder is where we saw immediate value. We set up workflow that tags, scores and assigns inbound leads automatically based...[Read review](https://www.g2.com/products/engagebay/reviews/engagebay-review-12610294)

 ![Patricia K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Patricia K.")
PK

At XoomEnergy, we use EngageBay's Visual Automation Builder to auto assign lead by region and trigger follow ups it replaced our manual lead...[Read review](https://www.g2.com/products/engagebay/reviews/engagebay-review-12623000)

Year Founded
2018

HQ Location
Wilmington, Delaware

Company Website
https://www.engagebay.com/

Twitter
@engagebay

LinkedIn® Page
https://www.linkedin.com/company/13655085/

### [Nvecta](https://www.g2.com/products/nvecta/reviews)

[By Nvecta](https://www.g2.com/sellers/nvecta)

[

(339)4.8 out of 5
](https://www.g2.com/products/nvecta/reviews#reviews "Read Nvecta Reviews")

Product Description

Nvecta is an AI-powered marketing automation and CDP solution. It provides an omnichannel experience that helps you reach your desired audience through email, SMS, push notifications, pop-ups, and muc

**Users:** Search Engine Optimization Executive, Search Engine Optimization Specialist · **Industries:** Marketing and Advertising, Computer Software · **Market Segment:** 69% Small-Business, 28% Mid-Market

 ![Priyanshi S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Priyanshi S.")
PS

I like NotifyVisitors, especially its RFM Segments feature, as it has more advanced analytics capabilities.[Read review](https://www.g2.com/products/nvecta/reviews/nvecta-review-11626217)

 ![Verified User in Accounting](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Accounting")
UA

NotifyVisitors provides a cost-effective and effective solution for businesses such as ours. They provide clean UI, simple personalization and...[Read review](https://www.g2.com/products/nvecta/reviews/nvecta-review-11762395)

Year Founded
2011

HQ Location
Delhi, IN

Company Website
https://www.nvecta.com/

LinkedIn® Page
https://www.linkedin.com/company/nvecta/

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

### [Crazy Egg](https://www.g2.com/products/crazy-egg/reviews)

[By Crazy Egg](https://www.g2.com/sellers/crazy-egg)

[

(128)4.2 out of 5
](https://www.g2.com/products/crazy-egg/reviews#reviews "Read Crazy Egg Reviews")

Product Description

Since 2005, Crazy Egg has helped hundreds of thousands of website owners pay attention to every website visitor, so they can get the most out of every website visit. With access to 5 different types o

**Users:** Digital Marketing Manager · **Industries:** Marketing and Advertising, Computer Software · **Market Segment:** 43% Mid-Market, 43% Small-Business

 ![Simon S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Simon S.")
SS

It's super capable platform for click tracking, snapshots, session recording & now A/B testing and all way way way more affordable. Their service...[Read review](https://www.g2.com/products/crazy-egg/reviews/crazy-egg-review-10001045)

 ![Alexander David B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexander David B.")
AB

The tool is extremely easy to integrate, and it provides a lot of utility not just related to A/B testing (Page recordings, heatmaps, confetti,...[Read review](https://www.g2.com/products/crazy-egg/reviews/crazy-egg-review-11358584)

Year Founded
2006

HQ Location
La Mirada, CA

Company Website
https://www.crazyegg.com/

Twitter
@CrazyEgg

LinkedIn® Page
https://www.linkedin.com/company/5202702/

### [Convertful](https://www.g2.com/products/convertful/reviews)

[By Convertful](https://www.g2.com/sellers/convertful)

[

(69)4.9 out of 5
](https://www.g2.com/products/convertful/reviews#reviews "Read Convertful Reviews")

Product Description

SaaS toolkit to acquire subscribers and leads using smart behavior-based sign-up forms. Create subscription forms in minutes using convenient drag and drop builder. No coding needed.

**Users:** Founder, CEO · **Industries:** Marketing and Advertising, Design · **Market Segment:** 97% Small-Business, 3% Mid-Market

 ![Larry W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Larry W.")
LW

It Is truly amazing. The name says it all it converts visitors smoothly and effortlessly and its a very cleanly coded tool - Absolutely No Lag and...[Read review](https://www.g2.com/products/convertful/reviews/convertful-review-1573734)

 ![Laszlo C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Laszlo C.")
LC

Well, the simplicity and feature focused approach is my all time favourites in every softwares. Fortunately Convertful is fullfill my expectations...[Read review](https://www.g2.com/products/convertful/reviews/convertful-review-2405414)

Year Founded
2017

HQ Location
Road Town, VG

Company Website
https://convertful.com/

Twitter
@convertful

LinkedIn® Page
https://www.linkedin.com/company/convertful/

### [SiteSpect](https://www.g2.com/products/sitespect/reviews)

[By Monetate](https://www.g2.com/sellers/monetate-0016d06a-2f85-4105-9fad-407d1891d243)

[

(60)4.4 out of 5
](https://www.g2.com/products/sitespect/reviews#reviews "Read SiteSpect Reviews")

Product Description

SiteSpect is the leading A/B testing and optimization platform that enables growing businesses to test changes to their website, mobile experience, and other digital properties. SiteSpect enables you

**Industries:** Retail, Leisure, Travel & Tourism · **Market Segment:** 43% Mid-Market, 35% Enterprise

 ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services")
IF

WYSIWYG interface, ability to launch complex and simple experiments and slice and dice data different ways, reverse proxy enterprise option.[Read review](https://www.g2.com/products/sitespect/reviews/sitespect-review-30932)

 ![William D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "William D.")
WD

The customer service is phenomenal. Our rep is always available and extremely knowledgeable. We currently use them to build our tests as well,...[Read review](https://www.g2.com/products/sitespect/reviews/sitespect-review-4308435)

Year Founded
2008

HQ Location
New York

Company Website
https://monetate.com/

Twitter
@monetate

LinkedIn® Page
https://www.linkedin.com/company/monetate-/about/

### [Varify.io®](https://www.g2.com/products/varify-io/reviews)

[By Varify](https://www.g2.com/sellers/varify)

[

(45)4.8 out of 5
](https://www.g2.com/products/varify-io/reviews#reviews "Read Varify.io® Reviews")

Product Description

Varify.io® is a comprehensive website optimization solution designed to help users enhance their conversion rates through data-driven A/B testing. This platform caters to businesses of all sizes, enab

**Industries:** Marketing and Advertising, Apparel & Fashion · **Market Segment:** 69% Small-Business, 27% Mid-Market

 ![Pim N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pim N.")
PN

The best thing about Varify.io® is the combination of a great price-value ratio, fast performance thanks to a lightweight snippet, and a very solid...[Read review](https://www.g2.com/products/varify-io/reviews/varify-io-review-12711536)

CW

Varify.io has an easy integration process, is cost-effective compared to many other A/B-Testing tools, and istherefore great also for smaller...[Read review](https://www.g2.com/products/varify-io/reviews/varify-io-review-12795628)

Year Founded
2019

HQ Location
Grünwald, DE

Company Website
https://www.varify.io

LinkedIn® Page
https://www.linkedin.com/company/varify-io

### [Leadpages](https://www.g2.com/products/leadpages/reviews)

[By Leadpages](https://www.g2.com/sellers/leadpages)

[

(232)4.3 out of 5
](https://www.g2.com/products/leadpages/reviews#reviews "Read Leadpages Reviews")

Product Description

Leadpages® is an AI-powered landing page builder and conversion optimization platform built to help small businesses and marketers launch faster, convert more traffic, and grow without the usual compl

**Users:** Owner, Founder · **Industries:** Marketing and Advertising, Health, Wellness and Fitness · **Market Segment:** 89% Small-Business, 9% Mid-Market

CC

I love that LeadPages makes it quite easy for me to create clean, handsome, lightning fast pages for all manner of purposes. I've managed to...[Read review](https://www.g2.com/products/leadpages/reviews/leadpages-review-9026630)

 ![Colette A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Colette A.")
CA

I loved that Leadpages was simple to use and set up for my team and me. The stats helped us make informed decisions on modifying the page to...[Read review](https://www.g2.com/products/leadpages/reviews/leadpages-review-9083351)

Year Founded
2012

HQ Location
Minneapolis, MN

Company Website
https://www.leadpages.com

Twitter
@Leadpages

LinkedIn® Page
https://www.linkedin.com/company/3264767/

### [Plerdy](https://www.g2.com/products/plerdy/reviews)

[By Plerdy](https://www.g2.com/sellers/plerdy)

[

(317)4.7 out of 5
](https://www.g2.com/products/plerdy/reviews#reviews "Read Plerdy Reviews")

Product Description

Plerdy CRO, SEO & A/B Testing Tools — a powerful toolkit designed to enhance conversions, refine user experience, and optimize your online store’s performance. 🚀 A/B Testing Tool With Plerdy's

**Users:** Owner, CEO · **Industries:** Marketing and Advertising, Information Technology and Services · **Market Segment:** 90% Small-Business, 6% Mid-Market

 ![Sven Erik L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sven Erik L.")
SL

What I like best: Implementation is made easy. Just follow the instructions and paste the provided code in your footer and you're ready to...[Read review](https://www.g2.com/products/plerdy/reviews/plerdy-review-9771492)

 ![Steven L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Steven L.")
SL

I like that they continuously work on the tool. Their communications are good and they listen to customer input. I appreciate that a lot.[Read review](https://www.g2.com/products/plerdy/reviews/plerdy-review-10529952)

Year Founded
2017

HQ Location
Lviv, Lvivska

Company Website
https://www.plerdy.com/

Twitter
@plerdy\_com

LinkedIn® Page
https://www.linkedin.com/company/18210042/

### [Croct](https://www.g2.com/products/croct/reviews)

[By Croct](https://www.g2.com/sellers/croct)

[

(48)4.7 out of 5
](https://www.g2.com/products/croct/reviews#reviews "Read Croct Reviews")

Product Description

Croct is a conversion optimization platform that includes a user profile explorer, audience segmentation, content personalization, AB testing, feature flag, real-time website analytics, and a componen

**Industries:** Financial Services, Marketing and Advertising · **Market Segment:** 54% Mid-Market, 29% Enterprise

 ![Carolina M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Carolina M.")
CM

The team is always ready to assist with any questions or issues that may come up.[Read review](https://www.g2.com/products/croct/reviews/croct-review-10830180)

Year Founded
2020

HQ Location
Denver, Colorado, US

Company Website
https://www.croct.com

Twitter
@croct\_tech

LinkedIn® Page
https://www.linkedin.com/company/croct

### [Confidence by Spotify](https://www.g2.com/products/confidence-by-spotify/reviews)

[By Spotify](https://www.g2.com/sellers/spotify)

[

(35)4.8 out of 5
](https://www.g2.com/products/confidence-by-spotify/reviews#reviews "Read Confidence by Spotify Reviews")

Product Description

Confidence is an experimentation and feature flagging platform developed by Spotify, designed to assist software and product teams in conducting experiments and making data-informed decisions at scale

**Industries:** Computer Software, Information Technology and Services · **Market Segment:** 29% Mid-Market, 3% Enterprise

 ![Lloyd R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lloyd R.")
LR

UI is easy to use and navigate. MCP via claude makes analysis and report generation a sinch. Support team is super responsive to any questions[Read review](https://www.g2.com/products/confidence-by-spotify/reviews/confidence-by-spotify-review-13130412)

 ![Verified User in Telecommunications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Telecommunications")
UT

Clear results and an easy-to-use UI, even for non-tech people.[Read review](https://www.g2.com/products/confidence-by-spotify/reviews/confidence-by-spotify-review-13130450)

Year Founded
2006

HQ Location
Stockholm, Stockholm County

Company Website
https://www.spotify.com/

Twitter
@Spotify

LinkedIn® Page
https://www.linkedin.com/company/207470/

Ownership
NYSE - New York Stock Exchange

### [Chartbeat](https://www.g2.com/products/chartbeat/reviews)

[By Chartbeat](https://www.g2.com/sellers/chartbeat)

[

(69)4.4 out of 5
](https://www.g2.com/products/chartbeat/reviews#reviews "Read Chartbeat Reviews")

Product Description

Chartbeat, Inc. includes four product lines — Chartbeat, Tubular, Lineup, and FatTail — and combines analytics that power smarter audience strategies with revenue solutions that simplify ad operations

**Industries:** Online Media, Broadcast Media · **Market Segment:** 49% Mid-Market, 26% Enterprise

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
EC

Almost instantaneous installation on our enterprise size news server grid. Our staff loved the up to the moment traffic feedback. We loved...[Read review](https://www.g2.com/products/chartbeat/reviews/chartbeat-review-182142)

Year Founded
2009

HQ Location
New York, NY

Company Website
https://chartbeat.com/

Twitter
@Chartbeat

LinkedIn® Page
https://www.linkedin.com/company/1004390/

### [FlexiFunnels](https://www.g2.com/products/flexifunnels/reviews)

[By FlexiFunnels](https://www.g2.com/sellers/flexifunnels-a102974b-f413-4797-afbe-e49ebf9a4c38)

[

(236)4.7 out of 5
](https://www.g2.com/products/flexifunnels/reviews#reviews "Read FlexiFunnels Reviews")

Product Description

FlexiFunnels: Conversion Optimized \*AI Funnel Builder\* FlexiFunnels is an AI-powered business growth platform. From creating world-class landing pages in seconds to handling your marketing and lead

**Users:** Founder, Freelancer · **Industries:** Marketing and Advertising, Professional Training & Coaching · **Market Segment:** 79% Small-Business, 0% Enterprise

User SentimentHow are these determined?

Reviewers frequently mention the user-friendly interface, responsive customer support, and the convenience of having an all-in-one platform for streamlining their online presence. Users reported issues with the AI automation speed, a lack of variety in templates, and challenges with domain integration and initial setup.

Year Founded
2020

HQ Location
Dehradun, IN

Company Website
https://flexifunnels.com/

LinkedIn® Page
https://www.linkedin.com/company/flexifunnels/

### [Naytev](https://www.g2.com/products/naytev/reviews)

[By Naytev](https://www.g2.com/sellers/naytev)

[

(24)4.4 out of 5
](https://www.g2.com/products/naytev/reviews#reviews "Read Naytev Reviews")

Product Description

Automate &&nbsp;optimize paid and organic social across every network. Naytev's modern approach to Social Media Management enables content teams to fully understand the ROI of their content, and as a r

**Industries:** Media Production · **Market Segment:** 46% Mid-Market, 38% Small-Business

SW

I love the customer service! Any time there is a bug or I am having an issue or a question, Justine is always quick to help sort out the issues I...[Read review](https://www.g2.com/products/naytev/reviews/naytev-review-714638)

Year Founded
2014

HQ Location
San Francisco, CA

Company Website
https://www.naytev.com

Twitter
@GoNAYTEV

LinkedIn® Page
https://www.linkedin.com/company/5109261/

### [Psyke](https://www.g2.com/products/psyke/reviews)

[By Upflowy](https://www.g2.com/sellers/upflowy)

[

(30)4.9 out of 5
](https://www.g2.com/products/psyke/reviews#reviews "Read Psyke Reviews")

Product Description

Self-optimised signup flows forsales, marketing and agencies

**Market Segment:** 73% Small-Business, 7% Mid-Market

 ![Pardeep D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pardeep D.")
PD

The best thing about Upflowy is it's free and no code. I was able to create sign up flow within minutes. It was super easy to integrate with our...[Read review](https://www.g2.com/products/psyke/reviews/psyke-review-5191010)

 ![Verified User in Management Consulting](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Management Consulting")
AM

I love that I could set up an AB testing of signup flows without having to get the IT department involved. Previously, it would be a minimum of 3...[Read review](https://www.g2.com/products/psyke/reviews/psyke-review-5373172)

Year Founded
2020

HQ Location
Sydney

Company Website
https://www.upflowy.com/

Twitter
@upflowy

LinkedIn® Page
https://www.linkedin.com/company/upflowy/

### [Justuno](https://www.g2.com/products/justuno/reviews)

[By Justuno](https://www.g2.com/sellers/justuno)

[

(67)4.3 out of 5
](https://www.g2.com/products/justuno/reviews#reviews "Read Justuno Reviews")

Product Description

Justuno is the premiere website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. Build high-performing lead capture (SMS & email

**Industries:** Retail, Apparel & Fashion · **Market Segment:** 81% Small-Business, 19% Mid-Market

 ![Ben B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ben B.")
BB

I love the Justuno offers more advanced targeting capabilities and a WYSIWYG editor that can all be self-managed. It offers a lot of flexibility at...[Read review](https://www.g2.com/products/justuno/reviews/justuno-review-6762798)

 ![Kaylee H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kaylee H.")
KH

I like the smart segmenting capabilities the best with Just Uno—we're expecting to be able to really customize our pop-ups displaying for different...[Read review](https://www.g2.com/products/justuno/reviews/justuno-review-7778039)

Year Founded
2010

HQ Location
San Francisco, CA

Company Website
https://www.justuno.com

Twitter
@justunosocial

LinkedIn® Page
https://www.linkedin.com/company/1648218/

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

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